1. [Home](https://www.g2.com/) 2. ... 3. [E-Commerce Personalization Software](https://www.g2.com/categories/e-commerce-personalization) 4. [Reflektion Discussions](https://www.g2.com/products/reflektion/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_98c471b18942a5fac12982328bfb58fb/reflektion.png "Product Avatar Image") ](/products/reflektion/reviews) [ Reflektion ](/products/reflektion/reviews) (24)4.4/5 The Reflektion Customer Engagement Platform delivers best-in-class, highly engaging, predictive, and individualized shopping experiences across all online touch points so brands and retailers can drive more revenue and delight every visitor. A scalable, modular architecture delivers experiences for Search, Recommendations, Category, and Landing Pages, Content Personalization, and Email, all made smarter with E-Commerce AI that’s continuously uncovering hidden relationships across broad and growing combinations of products, attributes, visitor interactions, and their subtle preferences. Breakthrough 1:1 Customer Engagement Technology. Finally Within Reach. No hodge-podge of on-premises and hosted tools. No custom coding. No reliance on developers and data scientists. We built the Reflektion Customer Engagement Platform in the cloud, so any marketing and merchandising manager, at every brand and retailer can deploy plug and play visitor experiences that drive behavior, realize the benefits of real self-learning AI and configure it all with clicks, not code—and see the impact of it all with visual analytics and executive reports. Reflektion easily connects to any existing E-Commerce platform, using JavaScript or API so any online retailer can enhance their current site with the latest hyper-personalization technology, quickly and efficiently. Show More * * * ### 60.0 Nps Score Already have Reflektion? ### All Reflektion Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • almost 3 years ago More Options - [ # What is Reflektion used for? ](/discussions/what-is-reflektion-used-for) What is Reflektion used for? [ E-Merchandising Software ](https://www.g2.com/tags/e-merchandising-software)[ E-Commerce Search Software ](https://www.g2.com/tags/e-commerce-search-software)[ E-Commerce Personalization Software ](https://www.g2.com/tags/e-commerce-personalization-software) * * * \<0\>0\>Upvotes * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Reflektion+questions+and+get+answers+from+expert+users+in+our+Reflektion+Discussions+section.&title=Reflektion+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Freflektion%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Reflektion+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Freflektion%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Freflektion%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Reflektion+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Freflektion%2Fdiscuss%0aAsk+Reflektion+questions+and+get+answers+from+expert+users+in+our+Reflektion+Discussions+section.) 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