Tammarie D.
TD
Tammarie D.
Marketing Specialist
Small-Business (50 or fewer emp.)
"The best referral tool I’ve used!"
5/5
What do you like best about Referral Factory?

I like Referral Factory because it's easy to navigate, the layout is so bright & user friendly which allows you to get in there and start building your campaigns instantly.

In addition to this, I like the array of features that it has including the incorporation of AI which of course makes it much easier to come up with ideas for design and the text.

Furthermore, as it has all these nifty features I find it's a tool that'll very quickly become something for everyday use. So keeping an eye on your referrals, seeing the open rate and how many sign-ups you've received etc.

Overall, I think this is an amazing tool and highly recommend it to Social media marketers anywhere. Review collected by and hosted on G2.com.

What do you dislike about Referral Factory?

I have no complaints or dislikes regarding the software Review collected by and hosted on G2.com.

Response from Kirsty Sharman of Referral Factory

Thanks Tammarie. We love the feedback! We hope our referral software will be used by many more Social media marketers just like you :)

Ste Bergin .
S
Ste Bergin .
Lecturer
Enterprise (> 1000 emp.)
"A great newcomer in the referral program software space"
4.5/5
What do you like best about Referral Factory?

Having used Referral Factory for a few campaigns now, I am pleasantly surprised by this new tool that is throwing a spanner in the works for the big referral and affiliate players in the space.

What I like about Referral Factory the most is the ease that you can create things. I mostly preferred to start from scratch but that’s just the type of user I am. There are also templates that can be used too. I tried out the templates and really respect them as an ideal starting point for most users.

I’ve used several affiliate and referral marketing platforms and none have the simplicity and intuitiveness of Referral Factory. There are some more advanced features, such as using bespoke connections via the RF api, however I am not technical and I rely on no-code platforms and plugins within my workflow. I can say however that if the technical tools are as close to the no-code side of things, then this tool really will be a great option for technical and non-technical teams alike!

I intend to stick around as a Referral Factory customer and use the platform in more detail, the future looks bright for the RF team! Review collected by and hosted on G2.com.

What do you dislike about Referral Factory?

As a relatively new piece of software, Referral Factory naturally has a few minimal bugs which are mostly visual and don’t impact the functionality of the product. Review collected by and hosted on G2.com.

Response from Kirsty Sharman of Referral Factory

Thanks Ste! We started catering to affiliate programs in 2023 as other customers similar to you wanted a referral solution that could be used both with their customers, and their affiliates, and their influencers. We are doing a huuuuuuge upgrade in 2024 too, to cater even more to affiliate marketing. Hope you will enjoy!

See how Referral Factory improved
Adriana F.
AF
Adriana F.
Social media manager - freelance
Small-Business (50 or fewer emp.)
"Trying this new option"
5/5
What do you like best about Referral Factory?

I liked that it is easy to use, very intuitive and complete. My business is new so I'm still learning and was a great experience for me.

I like that you have the option to use their templates or create your own referral program.

As a new user, I appreciate the Help Guides. Review collected by and hosted on G2.com.

What do you dislike about Referral Factory?

I don't have anything to say at the moment :) Review collected by and hosted on G2.com.

Ryan M.
RM
Ryan M.
Marketing Coordinator
Mid-Market (51-1000 emp.)
"An Immersive Referral Program - Love it!"
5/5
What do you like best about Referral Factory?

The interface is wonderfully crafted, and it has allowed me to integrate my CRM on HubSpot into an AI-generated format that will enable me to refer potential clients and customers. Referral programs are rare online. This is one I recommend. As a Life Coach, this is a beneficial platform. If you are looking for a way to gain both referrals and doing so with ease-of-use, this is the platform for you. Review collected by and hosted on G2.com.

What do you dislike about Referral Factory?

Though I enjoyed the experience, there is a lack of insight regarding instructions. In other words, I do know how to use this but do not quite know how to implement it. It seems like it could benefit from a guide or a video format tutorial to showcase how it works. Review collected by and hosted on G2.com.

Sophie P.
SP
Sophie P.
Content Specialist
Small-Business (50 or fewer emp.)
"Really easy to use referral programme software!"
4.5/5
What do you like best about Referral Factory?

I've had a really great experience using Referral Factory! it's easy to use and the user interface makes it quick and easy to build an efficient and effective campaign that also looks great. I can create a campaign genuinely within a few minutes meaning it's easy to implement into my current processes. Most of all, I absolutely love the campaign AI function that automatically generates a custom campaign for you based on the content and branding of your website. It's a real time-saver and makes sure that, when you are short on time or inspiration or simply want to get something out quickly, you can easily generate a campaign that is both on brand and on message. Basically, Referral Factory is easy to use and, for the price, offers users a wide variety of functions and offerings. What's more, the team are polite and helpful, should you require support. Review collected by and hosted on G2.com.

What do you dislike about Referral Factory?

It would be great to see a wider variety reward scheme integrations like GiftLogic or Giftbit. Review collected by and hosted on G2.com.

Response from Kirsty Sharman of Referral Factory

Thanks for the feedback, we've made our campaign generator a free tool now. Checkout our referral link generator: https://referral-factory.com/referral-link-generator

Peter H.
PH
Peter H.
Chief Executive Officer
Small-Business (50 or fewer emp.)
"Easy to use and Powerful Referral tool"
5/5
What do you like best about Referral Factory?

The ease of use is the key factor for me. Easy-to-use templates that are pretty well laid out. Super easy to customize if you feel the need to go that route. Easy drag and drop functionality. Super quick to set up. Really powerful. Review collected by and hosted on G2.com.

What do you dislike about Referral Factory?

Not much to be fair. Meets all my needs. Review collected by and hosted on G2.com.

Lisa C.
LC
Lisa C.
Social Media and Marketing Specialist
Small-Business (50 or fewer emp.)
"Quick & Easy"
4/5
What do you like best about Referral Factory?

I liked that Referral Factory was user-friendly and very functional. It's very thought out and has tabs for everything you can think of in terms of referral programs. Review collected by and hosted on G2.com.

What do you dislike about Referral Factory?

One suggestion I would make is to have a discussion area or an area where you can post challenges for people in the referral program to complete for rewards. Review collected by and hosted on G2.com.

Response from Kirsty Sharman of Referral Factory

Thanks for the suggestion Lisa. We have been thinking of more things people can do for referral rewards - like take a challenge, leave a review, etc. We have big plans to grow our referral program software to offer more features like this!

Angela B.
AB
Angela B.
Freelance Digital Marketing Manager
Small-Business (50 or fewer emp.)
"AI Tool is a breeze to use"
4.5/5
What do you like best about Referral Factory?

User-friendly. The AI tool is very intuitive and quick, providing an efficient turaround time on results which are also accurate from what I can see. Review collected by and hosted on G2.com.

What do you dislike about Referral Factory?

But the email referral icon defaults to Outlook in my browser when trying to refer to a direct recipient via email, and I use Gmail. This might be a setting on my side, I'm not sure. More options would be helpful. Review collected by and hosted on G2.com.

Svetlana S.
SS
Svetlana S.
Board Member
Small-Business (50 or fewer emp.)
"All-in-one referral program software"
4.5/5
What do you like best about Referral Factory?

Referral Factory has in its arsenal all the tools needed to create a referral program: from an intuitive drag-and-drop editor for building forms to automatic reward issuance, email notification settings, and detailed analytics. With the help of AI, I managed to create a campaign in a few minutes. You don't need to have developer skills - everything is very easy to implement. Review collected by and hosted on G2.com.

What do you dislike about Referral Factory?

Despite the option to choose a language when creating a new campaign, it doesn't really affect anything. The AI still creates the campaign in English, and the Terms & Conditions are also in English. Implementing full multilingual support would help to build campaigns even faster. Review collected by and hosted on G2.com.

Viktor U.
VU
Viktor U.
Head of Global Marketing
Mid-Market (51-1000 emp.)
"Time saving and convenient."
5/5
What do you like best about Referral Factory?

Time saving and convenient - saves me doing odd canva models that resemble 80% of the ones on the market and it actually connects to CRMs and has webhooks. We run a referral programme that requires frequent new models and it's quite nice having an easy go-to product that doesn't need some long integrations. Review collected by and hosted on G2.com.

What do you dislike about Referral Factory?

The interface can be brought a little up to date. It's a little clumsy but is pretty good bang for buck. Review collected by and hosted on G2.com.