[ Red Tec... Reviews ](https://www.g2.com/products/red-technology/reviews) [ Red Tec... Reviews ](https://www.g2.com/products/red-technology/reviews) # Red Technology Features ##### ## Merchandising/Marketing (7) Storefront Design Tools Provides standard templates with an easy to use tool set to customize the templates to showcase the stores brand and optimize the users experience Product Visualization Ability to display and manage photos, 3D views, videos etc for each product Recommendations / Personalization Personalize the buyers experience by displaying the most relevant products to the consumer and increase conversions using past buyer behavior and merchant-driven rules. Tools may include such as cross-sell/up sell, promotions, recommendations, guided selling, etc Promotions and Discounts Contains features that allow administrators to set up promotions on site, provide time based discounts, and enter coupon codes. Shopping Cart Abandonment Provide tools to help convert abandoned carts into sales. Saves items in shopping cart if a users does not complete the purchase. Allows users to continue order process in a future session. Emails users to remind them they have items in their cart. Product Reviews Ability to display reviews and enable users to write reviews for each product. Integrations to review syndication software to include most recent reviews for products SEO Provides tools to drive traffic to pages via organic search Show More ##### ## Product Catalog (4) Content Management Ability to add/update products, product pricing, product information and other content included on eCommerce site. Product Configuration Ability to all users select options to configure the product or select product options. For example, color, size, etc. Product Search and Filtering Provides rich user experience to find products on site through site wide search, faceted navigation, product filtering and sorting Intangible Products Provides functionality specific to selling intangible products such as: Subscriptions, Trials, Perpetual Licencing, Downloads, Free Trials, etc. Show More ##### ## Order Process (8) Checkout Process Includes features that optimize user check out experience such as Shopping carts and Single Click Checkout, order summaries, receipts. Shipping Options Functionality that allows users to select shipping options based on price and delivery time. May integrate to 3rd Party shipping/fulfillment companies. Tax Display and Processing Displays appropriate tax to user based on local laws. Contains functionality to process tax in back end systems. May integrate to 3rd Party tax solutions. Payment Processing Supports required payment methods including credit card processing, purchase orders, paypal, etc. Contains appropriate fraud management functionality. Order Management Contains tools that enable administrators to manage placed orders to ensure all customer orders are processed correctly and on time. Returns / Refunds Functionality to allow users to process returns/refunds either via self service or contacting customer service. Inventory Management Displays inventory levels of products in real time. Displays inventory by location if required. Multi-Channel Fulfillment Contains distributed order management functionality so that an order can be fulfilled from a warehouse, a store, a vendor drop ship or an in store pick up. Show More ##### ## Multi-Channel Support (7) Omnichannel Provides seamless approach to the consumer experience through all available shopping channels (Mobile, Social, Web, Point of Sale, catalog). Some times referred to Omni-Channel. Mobile Features that enable customers to easily to shop for products using a mobile device. Social Commerce Features that enable customers to easily shop for products on popular social platforms. May provide standard integrations or tools that build the social store on the platform. Customer Service Provides features that enable customer services teams to interact with customers. Features may include chat and and phone support. Store Locator Enable customers to locate and navigate to physical locations by zip code, city or GPS 3rd-Party Store Integration Integrates/Syncs your product catalog to major on line retailers such as Amazon, Ebay, etc. to make it easy to administer selling products via 3rd party channels B2B Includes features that that are valuable to B2B transactions. For example partner management, contract pricing, invoicing, product entitlement, contract management etc. Show More ##### ## Platform (12) APIs System provides well documented API's that can be used to integrate to any 3rd Party or internal system. Customization Product provides tools to customize web store front, business process, etc. to meet unique business needs. Integrations to Add-on Tools Is easy to integrate to or has pre-packaged integrations to a wide variety of leading add on tools/software. User Management Enables customers to update their own user information, settings and preferences. Reporting / Analytics Provides standard and ad-hoc reporting ability to meet business requirements Security Software provides appropriate tools and certifications to protect against fraud and malicious attacks Multi-Site Management Features that enable creation and maintenance of micro sites, sub-sites using the same instance of the software. Admin Access Rights Provides ability to control editing rights by product category, geography etc. Test-to-Product Migration Functionality that enables administrators to test changes to products, store design, work flows etc in a test environment and schedule the changes to be migrated to the production version of the site Internationalization Provides features that enable business transactions throughout the world. Typical features are multi-language, multi-currency and taxation Cross Browser Support Enables store or site to provide the same user experience in all browsers and browser versions. Performance and Reliability Software performs well and runs with minimal unscheduled downtime Show More ##### ## Omnichannel Features (7) Retail Management The ability to manage the operations of a retail storefront and integrate storefront operations with other channels. POS Integration The ability to integrate with a POS system in order to facilitate the integration of brick and mortar channels with other channels. Social Media Integration Tools to integrate social media channels with other commerce channels to create a seamless experience for customers. Customer Service Integration The ability to integrate customer service into all channels. Marketing Tools The ability to integrate marketing tools into all channels. E-commerce Integration Tools to combine e-commerce channels with other channels in order to create a seamless experience across channels. ERP Integration The ability to integrate with ERP systems in order to unite customer-facing channels with back-end channels. Show More ##### ## Reporting (2) Reports & Analytics Tools to present data collected from various channels in a digestible way to help business owners make informed decisions. Data Transfer Tools The ability to transfer data between channels in order to streamline operations. Show More ##### ## Search Setup (4) Indexing Analyze and index e-commerce data and define searchable fields Auto Complete Provide algorithms to provide users with suggested results as they type Product Information Define how product information (attributes, brand, type) can be searched and in what combination Stemming Search for alternative variations of a word to deliver more accurate results Show More ##### ## Product Discovery (5) Recommendations Provide recommendations based on what users are searching for Conversion Monitor conversions of shoppers into buyers due to search features Personalization Allow companies to personalize the search experience for their shoppers Faceted Search Buyers can refine product searches using filters and product attributes. Ranking and Relevancy Rank search results based on relevance, availability, or popularity Show More ##### ## Integration (3) E-Commerce Provide integration with e-commerce platforms and shoppping cart software PIM Integrate with Product Information Management (PIM) software Merchadising Support integration with e-merchadising and similar retail software Show More ##### ## Headless Commerce (3) REST APIs Provide APIs that allow for interaction with RESTful web services Data Orchestration Capture and manage data from multiple sources and syncronize it with the front end and back end Extensibility Include prebuilt integrations with multiple systems such as ERP and CRM Show More ##### ## Generative AI (2) AI Text Generation Allows users to generate text based on a text prompt. AI Text Summarization Condenses long documents or text into a brief summary. Show More ##### ## Agentic AI - E-Commerce Platforms (6) Autonomous Task Execution Capability to perform complex tasks without constant human input Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Natural Language Interaction Engages in human-like conversation for task delegation Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Agentic AI - E-Commerce Tools (3) Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Natural Language Interaction Engages in human-like conversation for task delegation Show More ## Top-Rated Alternatives [ ![Shopify](https://images.g2crowd.com/uploads/product/hd_favicon/35dd8dc3f84d1a799e31ceacd386b12e/shopify.svg "Shopify") Shopify 4.4/5(5,120) ](https://www.g2.com/products/shopify/reviews) [ ![WooCommerce](https://images.g2crowd.com/uploads/product/hd_favicon/c9dc0ec537e4ff0d05345dda3a3fbefb/woocommerce.svg "WooCommerce") WooCommerce 4.4/5(1,280) ](https://www.g2.com/products/woocommerce/reviews) [ ![Square Online (formerly Weebly)](https://images.g2crowd.com/uploads/product/hd_favicon/c1946529a8d10513b14e87c0ced67d74/square-online-formerly-weebly.svg "Square Online (formerly Weebly)") Square Online (formerly Weebly) 4.2/5(482) ](https://www.g2.com/products/square-online-formerly-weebly/reviews) [ View All Alternatives ](https://www.g2.com/products/red-technology/competitors/alternatives) ## Technology Glossary Features View full feature definition View definitions of the features and discover new technology terms. [View Glossary](/glossary) [Intangible Products](/glossary/intangible-products-definition) Intangible products refer to company offerings that are not physical in nature. Learn more about intangible products, what falls into the category, and how to sell products that can’t be touched. [Checkout Process](/glossary/checkout-process-definition) The checkout process how a customer goes through to finalize a purchase when shopping online. Learn the checkout process and best practices to follow. ##### Categories on G2 [ E-Commerce Platforms ](https://www.g2.com/categories/e-commerce-platforms)[ E-Commerce Tools ](https://www.g2.com/categories/e-commerce-tools)[ Omnichannel Commerce ](https://www.g2.com/categories/omnichannel-commerce) [ E-Commerce Search ](https://www.g2.com/categories/e-commerce-search) Show More ##### Explore More [ What product analytics software keeps data accurate and consistent when you are going through a platform migration without things breaking mid-analysis? ](https://www.g2.com/discussions/what-product-analytics-software-keeps-data-accurate-and-consistent-when-you-are-going-through-a-platform-migration-without-things-breaking-mid-analysis)[ What are the best secure data room solutions for private equity ](https://www.g2.com/discussions/what-are-the-best-secure-data-room-solutions-for-private-equity)[ What is the best tool for recording webinars and tutorials? ](https://www.g2.com/discussions/what-is-the-best-tool-for-recording-webinars-and-tutorials) [ How to pick the best social media management tool ](https://www.g2.com/discussions/how-do-i-pick-one-from-the-available-best-social-media-management-tools)[ What product analytics tools can your team actually get insights from quickly rather than spending weeks on instrumentation and setup? ](https://www.g2.com/discussions/what-product-analytics-tools-can-your-team-actually-get-insights-from-quickly-rather-than-spending-weeks-on-instrumentation-and-setup)[ Pros and Cons Details ](https://www.g2.com/products/red-technology/reviews?qs=pros-and-cons) Show More [ What product analytics software keeps data accurate and consistent when you are going through a platform migration without things breaking mid-analysis? ](https://www.g2.com/discussions/what-product-analytics-software-keeps-data-accurate-and-consistent-when-you-are-going-through-a-platform-migration-without-things-breaking-mid-analysis)[ What are the best secure data room solutions for private equity ](https://www.g2.com/discussions/what-are-the-best-secure-data-room-solutions-for-private-equity)[ What is the best tool for recording webinars and tutorials? ](https://www.g2.com/discussions/what-is-the-best-tool-for-recording-webinars-and-tutorials) [ How to pick the best social media management tool ](https://www.g2.com/discussions/how-do-i-pick-one-from-the-available-best-social-media-management-tools)[ What product analytics tools can your team actually get insights from quickly rather than spending weeks on instrumentation and setup? ](https://www.g2.com/discussions/what-product-analytics-tools-can-your-team-actually-get-insights-from-quickly-rather-than-spending-weeks-on-instrumentation-and-setup)[ Pros and Cons Details ](https://www.g2.com/products/red-technology/reviews?qs=pros-and-cons)