---
title: Rebrandly Reviews
meta_title: 'Rebrandly Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 367 reviews by the users' company size, role or industry
  to find out how Rebrandly works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 367
  scale: '5'
date_modified: '2026-08-09'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Rebrandly Reviews
**Vendor:** Rebrandly  
**Category:** [URL Shortener ](https://www.g2.com/categories/url-shortener)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 367
## About Rebrandly
The link management platform that drives marketing results Every link in your campaign represents a choice: click or scroll past. Generic short links hurt your credibility and cost you conversions. Rebrandly transforms links into a strategic marketing advantage. Branded links with your custom domain get 39% more clicks because audiences trust where they&#39;re going to land. But Rebrandly goes beyond the way a link looks—track performance across all your channels in one unified dashboard. Prove campaign ROI with first-party click data that shows exactly what&#39;s working for different audiences. Never send another correction email. Edit link destinations anytime, even after campaigns launch. Forgot UTM parameters? Add them retroactively. Links breaking? You&#39;ll know immediately and can fix them without republishing. Smart routing sends users exactly where they need to go: mobile visitors to app stores, desktop users to web pages, international audiences to localized content. Automatic UTM tagging ensures consistent campaign tracking across your team. Built for enterprise with 99.99% uptime, GDPR and HIPAA compliance, and SOC 2 Type 2 certification, Rebrandly handles billions of clicks monthly for brands like Volvo, NBA, and Zillow. Integration with 50+ marketing tools means you can create and track branded links without leaving your workflow. Whether you&#39;re managing SMS campaigns with character limits, connecting physical to digital with QR codes, or running multichannel campaigns, Rebrandly turns link chaos into organized, measurable marketing success. Start your free trial and see why teams choose Rebrandly to increase clicks, prove performance, and maintain campaign control.



## Rebrandly Pros & Cons
**What users like:**

- Users love the **customizable URL shortening** feature of Rebrandly, making links memorable and secure for sharing. (4 reviews)
- Users appreciate the **ease of use** of Rebrandly, praising its simplicity and user-friendly experience. (2 reviews)
- Users appreciate the **link management features** of Rebrandly, allowing for secure, customizable, and stable shortened links. (2 reviews)
- Users love the **personalization and stability** of Rebrandly, ensuring safe and memorable shortened links. (2 reviews)
- Users enjoy the **sharing ease** of Rebrandly, thanks to customizable shortened links that improve trust and memorability. (2 reviews)
- Users value the **time-saving URL shortening** with Rebrandly, benefiting from swift link management and customization. (2 reviews)
- Users love the **URL customization** feature of Rebrandly, enhancing branding and simplifying link sharing with personalized domains. (2 reviews)
- Users highlight the **affordability** of Rebrandly, making it an accessible option for URL shortening with custom domains. (1 reviews)
- Users value the **stability and security** of Rebrandly, ensuring links and QR codes remain reliable and editable. (1 reviews)
- Users commend Rebrandly for its **rapid removal of scam links** , enhancing business security and user trust. (1 reviews)

**What users dislike:**

- Users find the interface **confusing** , indicating a need for clearer instructions and design improvements. (1 reviews)
- Users note some **minor design quality issues** that could benefit from additional instructions or interface improvements. (1 reviews)
- Users find the lack of **insufficient tutorials** hinders their ability to fully utilize Rebrandly&#39;s features. (1 reviews)
- Users often face **link availability issues** with Rebrandly, as desired personalized links may already be taken. (1 reviews)
- Users find a **limited availability of personalized links** due to existing users, which can be frustrating. (1 reviews)
- Overwhelming Interface (1 reviews)
- Poor Documentation (1 reviews)
- Poor Interface Design (1 reviews)
- URL Customization Issues (1 reviews)

## Rebrandly Reviews
  ### 1. Overpriced and under featured

**Rating:** 0.5/5.0 stars

**Reviewed by:** Ollie M. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 22, 2023

**What do you like best about Rebrandly?**

It does link redirects. It's fairly simple to use, at the expense of functionality.

**What do you dislike about Rebrandly?**

1)  Overpriced - I was with Rebrandly for almost two years. For my small business, I found the $29USD/month to be fairly expensive for what they offered. Converting it to my own currency, it was almost $50/month. Recently they sent out an email increasing the pricing by almost 35%, up to $39. Again including currency conversion, this would have made it over $70 for me, for a service I thought was already overpriced. They also only gave a couple days' notice of the price increase via email.

2) No improvements over the time I was with them. Their iOS app copy and paste function - i.e. copying a rebranded link to paste somewhere did not work over the two years of using the app. Considering creating rebranded links is the service they offer, you would think that their app would let you copy the rebranded link to use elsewhere?

3) For some reason, they only show link clicks in UTC time. I don't understand why they wouldn't let users choose their own timezone? I'm unsure if this could have been changed when generating a report, but if you want to glance over the results, you have no choice.

In summary, I'm glad they emailed me about the price increase, as it forced me to look elsewhere - even though I had to scramble to shift all my links over before the new billing cycle. The service I changed to was short.io - which offers everything and MORE on the FREE tier. It was a blessing in disguise.

**What problems is Rebrandly solving and how is that benefiting you?**

It shortened links, plain and simple. Don't expect it to do much more.

  ### 2. No thanks

**Rating:** 0.0/5.0 stars

**Reviewed by:** Tim K. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 23, 2023

**What do you like best about Rebrandly?**

I don't really know why I should like it. The best is probably that I now know that I don't want to use Rebrandly for my business in the future. That's certainly the best I can say about that brand.

**What do you dislike about Rebrandly?**

They're closing down Clickmeter because of a merge with Rebrandly but only 50% of what's needed for a merge to Rebrandly is provided. No tracking link titles, no campaigns, no tags can be transfered. It's terrible when you have a few hundred links and you can't identify them anymore! What a shitty plan that was! Adding another team member requires the enterprise plan. hahaha Ridiculous! You're better off going with Clickmagick!

**What problems is Rebrandly solving and how is that benefiting you?**

Nothing really.

**Official Response from Kevin Shively:**

> Hi Tim, 

Before anything else, thank you for being a ClickMeter customer. We are grateful for your trust and wish you nothing but the best going forward. 

I appreciate your candid feedback about the experience you've had during the ClickMeter transition. As a business that strives to exceed customer expectations and deliver exponential value to our customers, I am sorry that Rebrandly fell short of those goals from your perspective.

You're absolutely right that Rebrandly isn't a 1:1 replacement for ClickMeter. They are two different products, and have lived side-by-side one another for the past six years, and we appreciate that Rebrandly will not solve every ClickMeter customer's needs. 

Global data privacy policies and ad tech market shifts by Google and others away from conversion tracking strongly indicate where the market is going. For Rebrandly, we prioritize ensuring we can deliver the best solutions in the market, and discontinuing ClickMeter was a necessary and strategic business decision.

If you're interested in chatting more and have other feedback to share, please feel free to reach out at any time: kevin@rebrandly.com

Thanks,
Kevin from Rebrandly

  ### 3. Learned the hard way - Rebrandly breaks GDPR and moves your account without asking

**Rating:** 0.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 13, 2022

**What do you like best about Rebrandly?**

It works - at a price - but goodness sake don't try to move an account over or to deal with their customer service - they make errors and ask you to do all the work.

**What do you dislike about Rebrandly?**

I worked for a client - we parted on good terms - when I tried to switch over an account that was in my name with my credit card, the client had already (accidentally) moved the account over -and this is the part Rebrandly doesn't want you to know - they don't control the domains. They lock in you and resell them. My credit card and information was voluntarily switched over to another user - still amazed. I managed to get all my data removed but the domains are still in my name. Really, it looks good on the surface but that's about it.

**What problems is Rebrandly solving and how is that benefiting you?**

Redirected links - it works but the problem is that Rebrandly doesn't own the domains - you do - and they lock in and charge you not only the subscription but the renewal fee at a higher price for the domains.

**Official Response from David De Guz:**

> Dear Rebrandly customer,  
we are sorry to find out that you are not satisfied with our support team. 

Unfortunately, most of the issues you reported are untrue. Even if this is the first time we received these specific complaints we will try to do our best to better communicate our procedures in the future. 

Please note that: 

1) We have a precise and easy to follow domain transfer procedure and, in any possible way, we do not lock-in our customers. On the contrary, we provide quick and effective assistance also if they want to migrate to any of our competitors. We believe that customer success comes before our business interests. 

2) We do not have access to our customer credit card data. Rebrandly, in fact, uses external services like Stripe. For this reason, in no case, we would be able to share the customer's credit card info.

We hope you will kindly reconsider your position and change this review. 
Many thanks for understanding our reasons. 


  ### 4. Stay away from this URL shortener

**Rating:** 0.5/5.0 stars

**Reviewed by:** Kirill K. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 21, 2020

**What do you like best about Rebrandly?**

Good user interface. It used to be a good URL shortener until they removed the option to edit destination URLs without prior notice and left you to scrambling to fix all your funnels.

**What do you dislike about Rebrandly?**

Ever wander why there are so many Rebrandly's reviews around Feb' 17th 2020? That's because they sent an email where they gave away a free domain for a review on this website. Surprise! 

They removed the option to edit destination URL without prior notice. Now we stuck with outdated destination URLs and had to move all our shorted URL to another provider. 
Stay away from this service if you are not ready for surprise during your marketing compaign. Who knows what they decide to change next time without giving you any notice.

**Recommendations to others considering Rebrandly:**

Stay away.

**What problems is Rebrandly solving and how is that benefiting you?**

URL shortener

  ### 5. Shortcut that changes the rules on fly

**Rating:** 1.0/5.0 stars

**Reviewed by:** Anupam M. | Mentor to startups and Algorithm based Trader, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 12, 2020

**What do you like best about Rebrandly?**

ability to create a shortcut for a long url. also ability to analyze the access to site based on geographics

**What do you dislike about Rebrandly?**

unable to edit the url, even though it was allowed when one created the account.

**What problems is Rebrandly solving and how is that benefiting you?**

Ability to use a short url for creating typing friendly urls

  ### 6. Customer Trap -- Please be careful with their auto renewal strategy

**Rating:** 0.5/5.0 stars

**Reviewed by:** Mohammad D. | software architect, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 19, 2018

**What do you like best about Rebrandly?**

Basic services they offer is very similar to other competitors.  

**What do you dislike about Rebrandly?**

They auto renew and charged our credit card 2 month ahead of the service expiration date.
We experienced a very poor and slow customer service with them. 
They refused to accept any responsibility.

We seriously did not want to renew our domain with them but they renew it anyways; this is a very unfortunate situation for our team. We feel that we have been trapped in their self-renewed and troubling services.

Will never recommend or come back to this company.

**Recommendations to others considering Rebrandly:**

Please stay away. They may offer cheaper services but their customer service quality is is limited.

**What problems is Rebrandly solving and how is that benefiting you?**

Mostly using it as a redirection url link using registered domains.
We could have received all these services from other companies like bitly etc ...


**Official Response from Katie Espinoza:**

> Thank you for your feedback Mohammad, I’d like to address the concerns you voiced in your review. 

All domains purchased through Rebrandly are managed directly from your account, and as such it’s the user’s responsibility to manage their domain renewals. Users can switch auto-renew off at any time from the dashboard, and we also send out several reminder emails stating that the domain will be renewed (including the date that the renewal will be processed.) 

While you have purchased a year contract for that domain name, you are free to transfer it to another provider if you don’t wish to use it with Rebrandly. 

I apologize for any inconvenience caused to you. Please let us know if we can help any further. 

-Katie Espinoza


## Rebrandly Discussions
  - [In my experience link tracking is very accurate. Maybe you have some more information that you think might be useful to me in this regard.](https://www.g2.com/discussions/25251-in-my-experience-link-tracking-is-very-accurate-maybe-you-have-some-more-information-that-you-think-might-be-useful-to-me-in-this-regard) - 2 comments, 2 upvotes
  - [How do I get a gsuite email for a domain I bought on rebrandly (free version)?](https://www.g2.com/discussions/25172-how-do-i-get-a-gsuite-email-for-a-domain-i-bought-on-rebrandly-free-version) - 1 comment, 1 upvote
  - [Some social media platform like LinkedIn and Twitter have their own URL shortner. How can we still use Rebrandly as it bear my custom domain name?](https://www.g2.com/discussions/24504-some-social-media-platform-like-linkedin-and-twitter-have-their-own-url-shortner-how-can-we-still-use-rebrandly-as-it-bear-my-custom-domain-name) - 3 comments, 1 upvote
  - [Are you aware from Facebook and issues when using rebrandly?](https://www.g2.com/discussions/24414-are-you-aware-from-facebook-and-issues-when-using-rebrandly) - 1 comment, 1 upvote

- [View Rebrandly pricing details and edition comparison](https://www.g2.com/products/rebrandly/reviews?filters%5Bnps_score%5D%5B%5D=1&section=pricing&secure%5Bexpires_at%5D=2026-08-14+13%3A38%3A08+-0500&secure%5Bsession_id%5D=35128fcf-9999-400d-83b2-285de9b0cdea&secure%5Btoken%5D=3f7d01bc38eed2c40fddf75a17c70b2e7ca7acc5cd0115ba58919044db2f9999&format=llm_user)
## Rebrandly Integrations
  - [Adobe InDesign](https://www.g2.com/products/adobe-indesign/reviews)

## Rebrandly Features
**Content Creation**
- Content Creation Tools
- Content Curation
- Buyer Personas
- Content Management
- Campaign Management
- SEO Management
- Workflow Management
- Template Management

**URL Shortener**
- Branded Shortlinks
- Link Analytics
- Bulk URL Creation
- Historical Shortlink Tracking
- Bulk Uploading
- Customer Activity Tracking
- Click Tracking
- Campaign Analytics
- Secured Links

**Text Messaging**
- Bulk SMS
- Two-Way Text Messaging
- Text Scheduler
- Automatic Replies
- Automatic URL Shortening
- MMS Marketing
- Personalization
- Transactional SMS
- Link Shortening
- SMS Messaging
- Scheduled Messaging
- Chat/Messaging
- 2-Way Messaging

**Development**
- Low-Code or No-Code
- Bulk Creation
- Analytics
- Intuitive Dashboards
- Audience Analytics

**Additional Functionality**
- Landing Pages/Web Forms
- Retargeting
- Dashboard
- AI Copilot
- Link Shortening
- Link Cloaking
- Real-Time Data
- Tag Management
- Custom Domains
- Customer Journey Mapping
- For Marketing and Advertising
- QR Codes
- Search/Filter
- Campaign Management
- Link Expiration and Deactivation
- Generative AI
- API
- For Mobile
- A/B Testing
- Data Aggregation
- Link Sharing
- Link Management
- Link Editing
- Link Redirection/Link Rotator

**Optimization**
- SEO
- A/B Testing
- Dashboards & Reporting
- Audience Targeting
- ROI Reporting

**Tools**
- Contact Collection
- Audience Insights
- Social Sharing

**Formatting**
- Dynamics Codes
- File Formats
- Customization

**Additional Functionality**
- Download
- Landing Pages/Web Forms
- Alerts/Notifications
- Scannability Score
- QR Code Printing
- Retargeting
- Multiple QR Code Types
- Expiration Management
- Templates
- QR Code Generation
- GPS
- Campaign Segmentation
- QR Code Duplication
- Single Sign On
- Custom Frames & CTA Text
- Campaign Management
- A/B Testing
- Bulk QR Code Generation
- Image Embedding
- Embeddable Widget
- Lead Capture
- Password Protection
- White Label
- API
- Embeddable

**Logistics**
- Editing and Approval Tools
- Distribution Features
- Social Media Integration
- User, Role, and Access Management
- Approval Process Control

**Metrics**
- Entry and Exit Pages
- Sessions
- Engagement
- Return
- Conversions

**SMS Platform**
- Reporting
- Marketing Automation
- White Label
- Text-to-Landline
- Short Codes
- API Integration
- QR Codes

**Agentic AI - Penetration Testing**
- Autonomous Task Execution
- Multi-step Planning
- Adaptive Learning
- Natural Language Interaction
- Multi-Language

**Agentic AI - Content Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Additional Functionality**
- Alerts/Notifications
- Publish Scheduling
- Email Marketing
- Content Library
- Conversion Tracking
- Generative AI
- AI Copilot
- Social Promotion
- Data Visualization
- Editorial Calendar
- Drag & Drop
- Campaign Analytics
- Campaign Planning
- Multi-Channel Campaigns
- Engagement Tracking
- Customizable Templates
- Reporting & Statistics
- Customizable Branding
- Categorization/Grouping
- Data Import/Export
- Filtering
- Activity Tracking
- Social Media Monitoring

**Agentic AI - Digital Sales Room**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Audience Targeting
- UTM Parameters Integration
- Third-Party Integrations

**Agentic AI - SMS Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- Third-Party Integrations
- Campaign Planning
- Multi-Language

**AI Automation - SMS Marketing**
- AI SMS

**AI Content Generation - SMS Marketing**
- AI SMS

**Additional Functionality**
- Campaign Scheduling
- Reputation Management
- Polls/Voting
- Compliance Management
- Customer Segmentation
- Landing Pages/Web Forms
- AI Copilot
- API
- Text-to-Win
- Mobile Coupons
- Natural Language Processing
- Customizable Templates
- Drip Campaigns
- Contact Management
- Activity Tracking
- Communication Management
- Reporting/Analytics
- Keyword Tracking
- Multi-Campaign
- Mass Texting
- Interaction Tracking
- Alerts/Notifications
- Consent Management
- Engagement Tracking
- Open Rate Tracking
- Generative AI
- Automated Responses
- Reporting & Statistics
- Templates
- Survey Builder
- Contact Database
- Real-Time Notifications
- Customizable Fields
- Reminders
- Mobile Alerts
- Automated Scheduling
- Campaign Management
- MMS
- Event Triggered Actions
- Mobile Keywords
- Audience Targeting
- Activity Dashboard
- Template Management
- Autoresponders
- Survey/Poll Management

## Top Rebrandly Alternatives
  - [Bitly](https://www.g2.com/products/bitly/reviews) - 4.5/5.0 (915 reviews)
  - [BL.INK](https://www.g2.com/products/bl-ink/reviews) - 4.5/5.0 (345 reviews)
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