--- title: RD Station Marketing Reviews meta_title: 'RD Station Marketing Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 370 reviews by the users' company size, role or industry to find out how RD Station Marketing works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 370 scale: '5' date_modified: '2026-08-09' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # RD Station Marketing Reviews **Vendor:** RD Station **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 4.7/5.0 **Total Reviews:** 370 ## About RD Station Marketing RD Station is a business unit of TOTVS, the largest technology company in Brazil. Within this national giant, RD Station delivers digital solutions for Marketing, Sales, and Customer Service. For decades, our ecosystem has inspired people and companies to grow, achieve their goals, and realize their ideas, with market-leading tools, extensive knowledge sharing, and partners full of insights so that each achievement reaches maximum productivity and efficiency. We are made up of people who live and breathe marketing and sales in Brazil every day, and helping you grow is what we love to do most. We do this through our multichannel solutions for Marketing Automation, Sales, Conversational Marketing, and E-commerce. All of this is further supported by a robust Partner Program with over 2,000 marketing and sales agencies and consultancies. ## RD Station Marketing Pros & Cons **What users like:** - Users find RD Station Marketing's **user-friendly interface** simplifies marketing tasks and enhances overall experience significantly. (4 reviews) - Users appreciate the **user-friendly interface** of RD Station Marketing, making marketing tasks easy and accessible for everyone. (3 reviews) - Users admire the **user-friendly email marketing tools** of RD Station, making campaign management simple and efficient. (2 reviews) - Users appreciate the **intuitive interface** of RD Station, making it easy for anyone to start using the platform. (2 reviews) - Users love the **easy creation** of campaigns with RD Station Marketing, thanks to its user-friendly and intuitive platform. (1 reviews) **What users dislike:** - Users find the **high complexity** of RD Station Marketing overwhelming, especially as their business needs grow. (2 reviews) - Users find the **limited customization options** of RD Station Marketing restrictive, affecting their specific requirements and personalization needs. (2 reviews) - Users find the **limited templates** in RD Station Marketing restrict their ability to customize for complex business needs. (2 reviews) - Users feel RD Station's **pricing is high** , presenting challenges for small businesses or startups with limited budgets. (1 reviews) - Users find the **learning curve steep** as business complexity increases, making segmentation and automation challenging. (1 reviews) - Users find that as their business grows, **features become limited** , complicating segmentation and automation processes. (1 reviews) ## RD Station Marketing Reviews ### 1. intuitive platform **Rating:** 5.0/5.0 stars **Reviewed by:** Dalila S. | Marketing Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** All data information in one place....... **What do you dislike about RD Station Marketing?** Instagram is missing from social media.. **What problems is RD Station Marketing solving and how is that benefiting you?** Management of my leads and social medias. Sending email marketing. ### 2. great experience **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** The courses are great, up-to-date, and cover relevant topics. Additionally, the amount of free content available on the blog is immense and greatly aids in professional growth. **What do you dislike about RD Station Marketing?** I miss a greater variety of courses. There could be courses of a shorter duration, but more diverse. Also address topics such as management, marketing strategies, etc. **What problems is RD Station Marketing solving and how is that benefiting you?** Increase professional knowledge. ### 3. I really like RD Station, however, I still miss some features. **Rating:** 4.0/5.0 stars **Reviewed by:** Andrezza S. | Analista de Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** March 11, 2021 **What do you like best about RD Station Marketing?** Intuitive, this greatly facilitates training teams and daily use. Dashboard is a big differentiator, as it is very easy for the whole team to evaluate performance. **What do you dislike about RD Station Marketing?** Delay in system updates and new features. RD Station could be a bit more agile in releasing new features, integrations, improvements. **What problems is RD Station Marketing solving and how is that benefiting you?** Acquisition of new leads, nurturing them. ### 4. Rd Station Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** February 20, 2019 **What do you like best about RD Station Marketing?** I have been using the platform for 8 months, I really like the workflows that can be done, and being able to monitor all the data from the reports. **What do you dislike about RD Station Marketing?** Support, it could be more practical and the way of not being able to view the progress of the ticket when it goes to support two. **Recommendations to others considering RD Station Marketing:** Just pay attention to the support service **What problems is RD Station Marketing solving and how is that benefiting you?** We use RD Station for customer relationship, forwarding content related to the company's resources. ### 5. complete, functional and with excellent usability. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Professional Training & Coaching | Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** The tool offers a very clear idea of ​​work. This makes the use of functions more accessible. Support with account managers is definitely the biggest advantage. **What do you dislike about RD Station Marketing?** Nothing relevant comes to mind. Perhaps the values. It's time of limited resources. **What problems is RD Station Marketing solving and how is that benefiting you?** Customer segmentation and qualification. ### 6. Automation and delivery of advertising is easy with this tool. **Rating:** 3.5/5.0 stars **Reviewed by:** Rolland H. | Enterprise (> 1000 emp.) **Reviewed Date:** July 26, 2020 **What do you like best about RD Station Marketing?** RD station has many functions and tools that make it a complete software in what includes a digital marketing strategy that is based or focused on emails, it is easy to learn to use, you do not necessarily have to have knowledge of web design to do it. Help in the search for customers based on a specific product and carry out a marketing strategy related to the data offered by users and thus have the best possible results. **What do you dislike about RD Station Marketing?** There are other software that help you in more specific solutions and they work a little better, it is also limited when it comes to customizing and due to this, it will be a little difficult to have something that characterizes you in the design and you can highlight it differently without there is another company or consumer that already has similar characteristics. **Recommendations to others considering RD Station Marketing:** It is more accessible to obtain compared to other software that helps the entrepreneur with little knowledge of both digital marketing and creating designs more easily. Have a better reach with users and you can also schedule publications on social networks, this will help a lot in saving time, you can focus on other areas of marketing that require it. That would be the reason for recommending or choosing RD Station. **What problems is RD Station Marketing solving and how is that benefiting you?** Problem solved: as a small company, it helped us to have a better reach with users due to our design, thanks to the easy handling of its tools and functions, which make the job less complicated, since we do not have great knowledge of it. In addition, the extensive system and tools make the software focus on providing solutions and we have noticed good references on our website. ### 7. Great software for Inbound Marketing **Rating:** 4.5/5.0 stars **Reviewed by:** Giovanna B. | New Business, Mid-Market (51-1000 emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** It's simple to use, there is a lot of funcionalitys **What do you dislike about RD Station Marketing?** The support can be a little bit slow sometimes **What problems is RD Station Marketing solving and how is that benefiting you?** RD Station is solving the Inbound Marketing, the benefits that I see is the data organization ### 8. Excellent Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** Practicality and objectivity in the setup and creation of online campaigns, focused on lead generation. **What do you dislike about RD Station Marketing?** The limitations regarding modular issues in the construction of emails and landing pages. **What problems is RD Station Marketing solving and how is that benefiting you?** Greater communication with clients and prospects. ### 9. I would recommend RD Station to a professional colleague who is looking for control, automation, among other things. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** The automation flows that we can create **What do you dislike about RD Station Marketing?** The bugs that disconnect the pages are sometimes stressful **What problems is RD Station Marketing solving and how is that benefiting you?** control over captured leads, creating segmentation lists and better tracking where the leads come from ### 10. Totally satisfied and recommend! **Rating:** 5.0/5.0 stars **Reviewed by:** Fabiano W. | Consultor de marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** The system is intuitive and very easy to use. **What do you dislike about RD Station Marketing?** I have no complaints about rdstation. **What problems is RD Station Marketing solving and how is that benefiting you?** Email marketing communication and a sales funnel perspective for our company. ### 11. Increasing business results with lead generation **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** Ease of the system for information integration **What do you dislike about RD Station Marketing?** Not being able to easily work with lead information like a BI **What problems is RD Station Marketing solving and how is that benefiting you?** Correct Lead Acquisition. Ease of capturing and relating with my leads ### 12. RD Station is an easy and efficient tool that keeps improving more and more **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** The clear and objective presentation of the results. In addition to providing everything I need for the development of the marketing area where I work. **What do you dislike about RD Station Marketing?** Some information is still unclear, such as a general report of all landing pages where I can filter by objective. **What problems is RD Station Marketing solving and how is that benefiting you?** Goal tracking. Especially after the dashboard update, the results became more visible to track daily. ### 13. Productive **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** Automations. But, I have difficulties obtaining results. **What do you dislike about RD Station Marketing?** Difficulty in obtaining results with some clients using automations. **Recommendations to others considering RD Station Marketing:** Yes. **What problems is RD Station Marketing solving and how is that benefiting you?** Customer purchase journey. ### 14. Rd can help **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.) **Reviewed Date:** March 11, 2021 **What do you like best about RD Station Marketing?** Automations and quick service via chat **What do you dislike about RD Station Marketing?** Deep analyses are needed to recommend strategies and changes **What problems is RD Station Marketing solving and how is that benefiting you?** More elaborate emails and segmentation ### 15. Best marketing platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.) **Reviewed Date:** March 02, 2021 **What do you like best about RD Station Marketing?** Easy automation, intuitive system. Results in a clear way. **What do you dislike about RD Station Marketing?** More options for email marketing editing are missing. **Recommendations to others considering RD Station Marketing:** Nothing to declare **What problems is RD Station Marketing solving and how is that benefiting you?** Lead generation, landing pages, etc. ### 16. I recommend RD Station 💙 **Rating:** 5.0/5.0 stars **Reviewed by:** Lucas C. | Analista de Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** I mainly like Emails and Automations. **What do you dislike about RD Station Marketing?** I don't really like creating Landing Pages. **What problems is RD Station Marketing solving and how is that benefiting you?** Marketing Automation ### 17. I always put it on everything. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** I really like the processes, ease of use, and especially the quality of email delivery. **What do you dislike about RD Station Marketing?** More flexibility for Landing Pages and Emails. **Recommendations to others considering RD Station Marketing:** Work seriously to make it happen. **What problems is RD Station Marketing solving and how is that benefiting you?** Leads, relationship, automation.. proximity with clients. ### 18. A business opportunity **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** January 13, 2019 **What do you like best about RD Station Marketing?** Tecnical and success support, your success manager offer make all diference. **What do you dislike about RD Station Marketing?** I feel the Landing pags customization will be better. **What problems is RD Station Marketing solving and how is that benefiting you?** A new service to offer to our clients (INBOUND MARKETING). ### 19. Excellent tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** Easy to use, and beauty user interface . **What do you dislike about RD Station Marketing?** Nothing. Realy it is an excellent tool to use. **What problems is RD Station Marketing solving and how is that benefiting you?** It´s a Centralized and an one point to administration. ### 20. RD gathers important resources for marketing strategies **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** March 09, 2021 **What do you like best about RD Station Marketing?** Marketing automation to create sales funnels **What do you dislike about RD Station Marketing?** Few templates for the configuration of LPs **What problems is RD Station Marketing solving and how is that benefiting you?** Store database, automate marketing, nurture leads ### 21. It is a robust marketing tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Mechanical or Industrial Engineering | Small-Business (50 or fewer emp.) **Reviewed Date:** March 10, 2021 **What do you like best about RD Station Marketing?** The metrics and reports presented are very useful. **What do you dislike about RD Station Marketing?** Lead segmentation and scoring and it is very complex. **What problems is RD Station Marketing solving and how is that benefiting you?** Lead capture through landing pages and WhatsApp. ### 22. Dishonest company . Use active campaign instead, a lot better **Rating:** 0.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** December 06, 2020 **What do you like best about RD Station Marketing?** they have some whatsapp plugin that is kinda interesting but doesn't really work **What do you dislike about RD Station Marketing?** teh translation of the site is horrible. When you want to delete the account they practically make it impossible **Recommendations to others considering RD Station Marketing:** Don't use this crappy Brazilian company, They are dishonest in their practices. I am a lot happier with active campaign **What problems is RD Station Marketing solving and how is that benefiting you?** none, I wasted 2 hours trying to delete. Now using active campaign and a lot happier ### 23. Great inbound marketing and sales platform for different and various types of business and companys **Rating:** 5.0/5.0 stars **Reviewed by:** Rodrigo F. | Gerente de Atendimento e Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** February 12, 2020 **What do you like best about RD Station Marketing?** Bring together multiple tools for inbound marketing and sales in one platform. Besides that, they provide a free CRM (RD CRM) for customers and RD Station Marketing has multiple possibilities for integrations with other tools. **What do you dislike about RD Station Marketing?** The reports. I think there should be more options and filters. **What problems is RD Station Marketing solving and how is that benefiting you?** With RD Station, we Building a solid and efficient marketing and sales strategy. We evolved and increased all of our numbers: blog visitors and visits, site visitors and visits, keywords ranked on the first page of Google, e-mail marketing open rate, social media followers and engagement, leads, opportunities, sales and revenue. I have no doubt, RD Station transformed and still transforming (and help us to build) our history. ### 24. One of the best tools in marketing automation in Brazil **Rating:** 5.0/5.0 stars **Reviewed by:** Diego G. | Gestor de Marketing Digital, Small-Business (50 or fewer emp.) **Reviewed Date:** November 22, 2019 **What do you like best about RD Station Marketing?** The cost-benefit ratio and the features that let me automate processes in marketing and sales.RD Station allow the team to make fast and reliable marketing strategies and "get the job done" quickly and with no errors. Also we really like the RD Station Marketing and RD Station CRM Integration, because that allow us to sell more. **What do you dislike about RD Station Marketing?** The lack of some possibilities of grouping and sorting leads. **Recommendations to others considering RD Station Marketing:** Test the tool and make sure to ask all the questions you have see if RD Station fits your needs and if it will improve your marketing strategies. Also is fundamental to know that RD Station is just a marketing tool, so you still need someone to operate it (like a marketing analyst) and to plan the strategies your business needs to grow (a marketing consultant or a planner). **What problems is RD Station Marketing solving and how is that benefiting you?** The main problem was the low engagment of our leads and now we can automate the comunnication with them. ### 25. Improvement in email sending automation and professionalization of the LPs **Rating:** 4.0/5.0 stars **Reviewed by:** Marketing C. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 21, 2020 **What do you like best about RD Station Marketing?** Email automation changes a person's life **What do you dislike about RD Station Marketing?** The integration with the CRM could be better **Recommendations to others considering RD Station Marketing:** Make life easier! **What problems is RD Station Marketing solving and how is that benefiting you?** Contact with our patients, I can provide much more information ### 26. Perfect for small and medium businesses **Rating:** 5.0/5.0 stars **Reviewed by:** Rafaela S. | Analista de Conteúdo, Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2020 **What do you like best about RD Station Marketing?** RD's customer support team is very supportive and they're always there when we need help. **What do you dislike about RD Station Marketing?** The platform needs some improvement to automate some commom works that other mail softwares like mailchimp already have **What problems is RD Station Marketing solving and how is that benefiting you?** Lead generation and marketing automation ### 27. The most important tool for a marketing dep. **Rating:** 5.0/5.0 stars **Reviewed by:** Camilla Cristini P. | Analista de marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** June 18, 2020 **What do you like best about RD Station Marketing?** Complete features for marketing automation **What do you dislike about RD Station Marketing?** You can not program posts to Instagram feed, stories and IGTV, but its ok **What problems is RD Station Marketing solving and how is that benefiting you?** Marketing Automation, Lead Scoring, Capture Leads and Nutrition ### 28. RD is a very intuitive platform that facilitates my marketing management. **Rating:** 5.0/5.0 stars **Reviewed by:** Talita L. | Head of Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** May 13, 2020 **What do you like best about RD Station Marketing?** The ease of creating flows and the tools for creating Landing pages. **What do you dislike about RD Station Marketing?** Limit of leads. The cost-benefit ends up being high when there are many leads. **What problems is RD Station Marketing solving and how is that benefiting you?** The practical automation of marketing, and the organization of workflows. ### 29. Revolutionized the way we promote our business! **Rating:** 4.5/5.0 stars **Reviewed by:** Moacir A. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 28, 2020 **What do you like best about RD Station Marketing?** What I like the most is the Landing Page creation tool, the reporting tools, and the automation flow creation tools. **What do you dislike about RD Station Marketing?** Some functions on the platform can still evolve! The email editor could be a bit more complete with more customizable templates. **What problems is RD Station Marketing solving and how is that benefiting you?** For those looking for a tool to attract new Leads (Customers) and manage the current customer base with total control and satisfactory results, I recommend using RD Station Marketing. ### 30. Powerful tool, capable of changing the inbound of companies. **Rating:** 5.0/5.0 stars **Reviewed by:** Bruna Andressa da Silva dos Santos P. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 23, 2020 **What do you like best about RD Station Marketing?** Excellent marketing automation platform. Not to mention that we have a highly skilled team to assist us and provide full support. **What do you dislike about RD Station Marketing?** I use RD and I am very satisfied with the platform and service! **What problems is RD Station Marketing solving and how is that benefiting you?** Excellent for marketing automation and for medium-sized/startup B2B companies with smart content strategies. It is more than a platform, a digital marketing community. ### 31. RD Station optimized my time! **Rating:** 5.0/5.0 stars **Reviewed by:** Célio A. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** February 24, 2020 **What do you like best about RD Station Marketing?** The better for me are the automations. They are amazing and optimize my time. **What do you dislike about RD Station Marketing?** E-mail marketing can be most powerfull and with more featurings. Ah, and remove the "view like webpage" on the header. **What problems is RD Station Marketing solving and how is that benefiting you?** My time was optimized and the automations help me to better conversation wit my leads and clients. ### 32. Could invest in cadence flow **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) **Reviewed Date:** July 18, 2020 **What do you like best about RD Station Marketing?** Ease of creating landing pages, buttons, etc... **What do you dislike about RD Station Marketing?** I found it a bit complicated at first and missed clearer documentation. **Recommendations to others considering RD Station Marketing:** I indicate **What problems is RD Station Marketing solving and how is that benefiting you?** By better aligning the arrival of leads, I have more visibility of online conversions. ### 33. great experience in creating marketing automation flows **Rating:** 4.5/5.0 stars **Reviewed by:** Maurício V. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 19, 2020 **What do you like best about RD Station Marketing?** Best support I've ever received working with SaaS. Lead base management, marketing automation flows and custom forms. **What do you dislike about RD Station Marketing?** The analysis screen is a little poor and ab test too. **What problems is RD Station Marketing solving and how is that benefiting you?** Lead Capture, e-mail marketing. ### 34. Simple, fast and very accurate. **Rating:** 5.0/5.0 stars **Reviewed by:** Guilherme F. | Comercial, Small-Business (50 or fewer emp.) **Reviewed Date:** October 09, 2019 **What do you like best about RD Station Marketing?** What helps the most is making contact with the right lead. The tool makes this possible. The advantages are the landpages, very easy to create, the automations, very easy to handle. **What do you dislike about RD Station Marketing?** Difficulty making personalized reports. When I need to get personalized data, I need to do it manually. **Recommendations to others considering RD Station Marketing:** It's very simple. And very accurate. RD station support works very well. **What problems is RD Station Marketing solving and how is that benefiting you?** The problem solved was to deal with inbound marketing in an automated way, before I did it manually. One of the great benefits was being able to place the right leads within our site. ### 35. A 5 years of love relationship **Rating:** 5.0/5.0 stars **Reviewed by:** André W. | Demand Generation, Small-Business (50 or fewer emp.) **Reviewed Date:** June 11, 2019 **What do you like best about RD Station Marketing?** RD Station has brutally increased it's features and UX through the years. In spite of being a company outside america, it does not lose to any other marketing automation tools like Hubspot, Pardot, Marketo, etc. First class e-mail marketing, flexibility to create my own landing pages in minutes and a lot of integrations are the strengths. Of course, RD Station has also a very capable and helpfull customer success and support team. **What do you dislike about RD Station Marketing?** I've been using RD Station for 5 years. As the brazilian market is not as mature as the american, most of the RD customer's are yet struggling with basics pains. This means that the dev's team focus naturally is to solve this kind of customer's problems. And this also means that sometimes more advanced customers have to wait more to "gain" some features. However, RD's software can be used for iniciants in inbound marketing and also for advanced ones. **What problems is RD Station Marketing solving and how is that benefiting you?** Without RD Station we couldn't growth our income cash because we scaled our company through inbound marketing. RD Station and also our CSs had a significant job to do so. ### 36. Optimization of lead and mailing management **Rating:** 5.0/5.0 stars **Reviewed by:** Mauricio D. | Designer de publicidade, Small-Business (50 or fewer emp.) **Reviewed Date:** December 11, 2019 **What do you like best about RD Station Marketing?** The optimized way to manage my database of clients, leads, and opportunities. **What do you dislike about RD Station Marketing?** The limitation of creating landing pages and emails. The creative could have more template options. **What problems is RD Station Marketing solving and how is that benefiting you?** Organized our entire customer base. With RD, we were able to organize our clients and thus provide increasingly personalized service to their needs. ### 37. We have been working with RD platform since 2015 and it has been a very good experience **Rating:** 5.0/5.0 stars **Reviewed by:** Samir F. | Gerente de Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** November 14, 2019 **What do you like best about RD Station Marketing?** The system helps us to organize the leads and keep them in contact with ou comercial and marketing team **What do you dislike about RD Station Marketing?** The system could bem more dynamic to help us to get new leads, with some mídia partners to share our content **What problems is RD Station Marketing solving and how is that benefiting you?** The automatios imporve our power of impact, make our department seems tha the are hundreds of professionals woking at the office ### 38. An incredible platform! **Rating:** 5.0/5.0 stars **Reviewed by:** Smarti I. | Web Designer and social media analyst., Small-Business (50 or fewer emp.) **Reviewed Date:** May 06, 2019 **What do you like best about RD Station Marketing?** I love the creation part of landing pages. I like how broad the platform is, and it has several ways of editing. I also like the editing area for emails. It has a variety of options to add to the email, it's very useful! I also like the organization of leads, and the area of ​​postings in social networks, this saves a lot of time, with the RD I can post to facebook, twitter and linkedin all at once. **What do you dislike about RD Station Marketing?** I did not like the fact that they removed the option to shorten the URL. It would be nice if you had an option to insert a video in the edition of landing pages and also in the email, it is difficult to insert the HTML, sometimes it does not work as expected. Also, I think I love everything on the platform, it meets all my expectations!. **Recommendations to others considering RD Station Marketing:** It is a complete platform. In those 3 years that I have been in the company using RD, I have never had problems, nor disturbances with frequent emails. They are very attentive and always ready to help you in whatever you need. I recommend 100% to RD. **What problems is RD Station Marketing solving and how is that benefiting you?** Small questions about creating landing pages were quickly solved. In the beginning, we had a successful consultant, helping us and teaching us to learn the platform. He made video calls with me and my boss, and he explained many things to us. They are very attentive! ### 39. Yes, I like RD Station **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** February 13, 2020 **What do you like best about RD Station Marketing?** I like the usability and the way the tool itself gives tips on how to improve. **What do you dislike about RD Station Marketing?** the login section where RD Marketing or RD CRM must be selected **Recommendations to others considering RD Station Marketing:** Yes, I highly recommend it. **What problems is RD Station Marketing solving and how is that benefiting you?** I like the Dashboard and how it facilitates sending emails. ### 40. I am very happy with RD Station Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Nilton B. | Analista de Marketing Digital, Small-Business (50 or fewer emp.) **Reviewed Date:** October 03, 2019 **What do you like best about RD Station Marketing?** With Rd Station Marketing, I gained a lot of time to strategically manage the digital marketing of the company I work for. **What do you dislike about RD Station Marketing?** I believe that phone support is necessary and this is quite complicated in RD Station Marketing. **Recommendations to others considering RD Station Marketing:** excellent marketing automation tool. **What problems is RD Station Marketing solving and how is that benefiting you?** with the marketing automation of rd station marketing I have managed the leads of my campaigns more quickly and assertively. ### 41. It's good for small business **Rating:** 3.5/5.0 stars **Reviewed by:** Miguel R. | Digital Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** October 25, 2019 **What do you like best about RD Station Marketing?** Its interface is friendly, the email and landing pages modules, drag and drop, are acceptable in relation to its price **What do you dislike about RD Station Marketing?** You cannot put hidden fields in the forms and there are no smart forms that can be embedded **What problems is RD Station Marketing solving and how is that benefiting you?** It is one of the few marketing automation platforms that fit my current budget ### 42. Comprehensive and efficient marketing tool **Rating:** 5.0/5.0 stars **Reviewed by:** Fabrício Theophilo R. | Marketing manager, Small-Business (50 or fewer emp.) **Reviewed Date:** April 24, 2019 **What do you like best about RD Station Marketing?** Easy to use and intuitive. Defining and understanding strategies was the biggest challenge. The DR encouraged us to improve routines. Our sales operation is more efficient. We are communicating better with our potential customers. We are communicating better with our active customers. **What do you dislike about RD Station Marketing?** Visually, improvements could be made to the performance analysis of e-mail in automation. But it's just an over concern. In practice, the system does not prevent me from having access to the really important information. **Recommendations to others considering RD Station Marketing:** Deploying RD is easy. But it is critical that the company has a good alignment of marketing strategies. RD has a specialized team to help with this. **What problems is RD Station Marketing solving and how is that benefiting you?** For sure. We improve the communication routine with our customers and automate the sending of emails. The RD gives us the freedom to create our own "sales machine", reducing the cycle of negotiations and closings of new business. ### 43. Great user experience **Rating:** 4.5/5.0 stars **Reviewed by:** Guilherme Z. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** June 24, 2019 **What do you like best about RD Station Marketing?** RD Station is a great marketing software, that is constantly growing and improving. The support is very helpful when things go wrong. **What do you dislike about RD Station Marketing?** RD Station lacks some more advanced resources and segmentations, that are being slowly implemented and integrated into the platform **Recommendations to others considering RD Station Marketing:** It is a great product, and the support is really helpful. It is a bit on the expensive side, however they are heading in the right direction. **What problems is RD Station Marketing solving and how is that benefiting you?** It offers an integrated experience - from building a landing page, to creating a segmentation of people that opted in, to building automation flows... it is all very sequential, and easy to use. ### 44. RD Station saved my life **Rating:** 5.0/5.0 stars **Reviewed by:** Beatriz Botani S. | Analista de Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** June 25, 2019 **What do you like best about RD Station Marketing?** I find the platform very easy to use, everyone can use it in a simple and quick way. It is very practical. **What do you dislike about RD Station Marketing?** There could be improvements in the Landing Page section, and a few more things in the email templates, integrate with Instagram for postings, here at the company we pay for another platform just for that. **Recommendations to others considering RD Station Marketing:** It's definitely worth investing in the platform, especially the RD Station CRM as well. Excellent usability, practicality, and agility. **What problems is RD Station Marketing solving and how is that benefiting you?** Email sending, RD Station CRM (our entire sales team uses and loves it, it makes the work much easier), post schedule, very practical forms, lead segmentation. ### 45. Easy and effective way of making your marketing automation a success **Rating:** 4.5/5.0 stars **Reviewed by:** Lana D. | Designer, Computer Software, Mid-Market (51-1000 emp.) **Reviewed Date:** August 15, 2019 **What do you like best about RD Station Marketing?** The way the interactions with the platform are easy to use and the support is quick and effective **What do you dislike about RD Station Marketing?** There are some details on the tools inside RD Station that need fine tuning, so that our interactions can be faster and smoother **What problems is RD Station Marketing solving and how is that benefiting you?** All the steps in marketing automation (and more!) can be solved with RD Station. Email marketing, segmentations, landing pages, etc. ### 46. Solve my digital marketing problem. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Textiles | Small-Business (50 or fewer emp.) **Reviewed Date:** August 21, 2019 **What do you like best about RD Station Marketing?** The monitoring of my clients and the automatic nutrition that can be done, providing necessary and personalized attention to each group of clients. **What do you dislike about RD Station Marketing?** I have few objections to the systems. He usually serves me very well and I can't think of anything I might disapprove of. **What problems is RD Station Marketing solving and how is that benefiting you?** I solved my problems with digital marketing. Today I have automatic contact with my clients who feel served and welcomed and are more willing to do business with my company. ### 47. Best Customer service **Rating:** 5.0/5.0 stars **Reviewed by:** Júlia M. | Assistente de comunicação, Small-Business (50 or fewer emp.) **Reviewed Date:** August 21, 2019 **What do you like best about RD Station Marketing?** The tools are very easy to use. They are didactic and self explanatory. If you have any difficulties, a super attentive team will help. **What do you dislike about RD Station Marketing?** I have nothing to complain about. Rd is always improving and we are pleased. **What problems is RD Station Marketing solving and how is that benefiting you?** Lead base segmentation, better email tracking, increased sales by better controlling the buying journey. ### 48. One of the best product **Rating:** 5.0/5.0 stars **Reviewed by:** Guilherme T. | CMO e Co-Founder, Mid-Market (51-1000 emp.) **Reviewed Date:** December 06, 2019 **What do you like best about RD Station Marketing?** The way they draw the workflow for automation email Mkt. **What do you dislike about RD Station Marketing?** Sometimes I try to do different things and the product is stank **What problems is RD Station Marketing solving and how is that benefiting you?** KPI os inblound Mkt and understand more our IDeal customer profile. ### 49. RD THE BEST **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) **Reviewed Date:** June 11, 2019 **What do you like best about RD Station Marketing?** RD offers simple solutions for complex challenges. Its efficient, user friendly and have a great team to help customers, 24x7. It's a five star solution made by five stars people. **What do you dislike about RD Station Marketing?** It's hard to appoing something that do not work properly. I think that should exist a basic plan with "not so basic" futures. Mabe a PRO plan with limitation of 500 users. Could work better for small companies like mine. **Recommendations to others considering RD Station Marketing:** In order to use RD I strongly recomend that you hire a digital marketing specialist (like me ;-) ) or a marketing agency with marketing contect solutions. You need smart persons to use a smart solution. **What problems is RD Station Marketing solving and how is that benefiting you?** RD is helping me to find new leads with every day. ### 50. The beginning of my career started here **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Industrial Automation | Mid-Market (51-1000 emp.) **Reviewed Date:** April 23, 2019 **What do you like best about RD Station Marketing?** What I liked most about RD was the ease of learning this system... I had never worked with marketing and started at this company I'm at, suddenly, poof, I learned to fly and all thanks to the ease of the platform, there were webinars, tutorials, articles, everything helped me and continues to help me grow in my profession. I learned ninety percent of the things I know today thanks to digital results. **What do you dislike about RD Station Marketing?** what I don't like is the difficulty of support, I've mentioned it elsewhere and I'll mention it here too... we need to have more communication channels. I can also mention the difficulty in adding more than one variable in lead scoring **What problems is RD Station Marketing solving and how is that benefiting you?** I had problems with lead segmentation, lead scoring, and some integrations. I solved eighty percent of my problems and I believe that with the progress of things and focused support, I will be able to reach 100%. ## RD Station Marketing Discussions - [phone support](https://www.g2.com/discussions/suporte-por-telefone) - 1 comment, 2 upvotes - [In the case of an Association that does not run sales promotions, is not an e-commerce, and the goal is to attract members, what do you recommend as a lure?](https://www.g2.com/discussions/no-caso-de-uma-associacao-que-nao-faz-promocoes-de-venda-nao-e-um-e-commerce-e-o-objetivo-e-conquistar-associados-o-que-voces-recomendam-como-chamariz) - 1 comment, 1 upvote - [Why can't we have access to the enterprise plan for our agency?](https://www.g2.com/discussions/45049-por-que-nao-podemos-ter-acesso-ao-plano-enterprise-para-nossa-agencia) - 1 comment, 1 upvote - [Be able to tag the lead also through the CRM](https://www.g2.com/discussions/45000-poder-tagear-o-lead-tambem-pelo-crm) - 1 comment, 1 upvote - [When the automation tools will include new criteria to segment?](https://www.g2.com/discussions/when-the-automation-tools-will-include-new-criteria-to-segment) - 1 comment, 1 upvote - [View RD Station Marketing pricing details and edition comparison](https://www.g2.com/products/rd-station-marketing/reviews?page=5&qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-08-13+17%3A17%3A24+-0500&secure%5Bsession_id%5D=72f60eb9-e069-43fd-936e-c9d6c05d3f51&secure%5Btoken%5D=40ae055f46b8a2a2976a3d75279ad37bdcd6577c976e2eb889ee885065a5333d&format=llm_user) ## RD Station Marketing Integrations - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) ## RD Station Marketing Features **Email Marketing** - Email and Mobile Preview - Manage Email Lists - High-Volume Sending - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses - Multi-user Account - Surveys **Email Marketing** - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Search Tracking and Optimization - Conversion Rate Optimization - Multivariate Testing - Customizable Forms **Text Messaging** - Bulk SMS - Two-Way Text Messaging - Text Scheduler - Automatic Replies - Automatic URL Shortening - MMS Marketing - Personalization - Transactional SMS - Link Shortening - SMS Messaging - Scheduled Messaging - Chat/Messaging - 2-Way Messaging **Platform Basics** - Lead Management - Content Management - Group and User Management **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Email Tracking - Automated Alerts and Tasks - CRM Lead Integration - Third-Party Integrations - Real-Time Data - Social Marketing - Email Marketing - Multi-Channel Marketing - Conversion Tracking - ROI Tracking - Activity Tracking - Engagement Tracking - Campaign Segmentation - Search Marketing - SMS Marketing - Website Visitor Tracking **Campaign Execution** - Email Marketing - Search Marketing - Web Syndication Management - Social Media Management - Events - Microsite Management **Agentic AI - Secure Email Gateway** - Proactive Assistance **Campaign Management** - Program Management - Event / Webinar Marketing - Calendaring - Budgeting - Campaign Management - Workflow Management - Template Management **Reporting** - Campaign Performance - Partner Performance - Fund Tracking **Social** - Social Listening - Social Sharing - Social Campaigns - Social Media Engagement - Social Media Advertising - Drip Campaigns - Multi-Campaign **SMS Platform** - Reporting - Marketing Automation - White Label - Text-to-Landline - Short Codes - API Integration - QR Codes **Reporting & Analytics** - A/B Testing - Basic Reporting **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - SEO / Keyword Analytics - Behavior Analytics - Real-Time Analytics - Campaign Analytics - Website Analytics - Visual Analytics - Sales Analytics **Agentic AI - SMS Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Natural Language Interaction - Proactive Assistance - Decision Making - Third-Party Integrations - Campaign Planning - Multi-Language **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Output Document Generation - Lead Generation - Content Management - Lead Management - List Management - Mobile Access **AI Automation - SMS Marketing** - AI SMS **Generative AI** - AI Text Generation - AI Text Summarization - Generative AI **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Campaign Planning **AI Content Generation - SMS Marketing** - AI SMS **Additional Functionality** - Campaign Scheduling - Reputation Management - Polls/Voting - Compliance Management - Customer Segmentation - Landing Pages/Web Forms - AI Copilot - API - Text-to-Win - Mobile Coupons - Natural Language Processing - Customizable Templates - Drip Campaigns - Contact Management - Activity Tracking - Communication Management - Reporting/Analytics - Keyword Tracking - Multi-Campaign - Mass Texting - Interaction Tracking - Alerts/Notifications - Consent Management - Engagement Tracking - Open Rate Tracking - Generative AI - Automated Responses - Reporting & Statistics - Templates - Survey Builder - Contact Database - Real-Time Notifications - Customizable Fields - Reminders - Mobile Alerts - Automated Scheduling - Campaign Management - MMS - Event Triggered Actions - Mobile Keywords - Audience Targeting - Activity Dashboard - Template Management - Autoresponders - Survey/Poll Management **Agentic AI - Email Marketing** - Autonomous Task Execution - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Cross-system Integration **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - CRM Integration - Social Media Integration - E-Commerce Integration - Third-Party Integrations **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - Social Media Integration **Additional Features** - Partner Engagement **Additional Functionality** - Social Promotion - Customizable Branding - Monitoring - CRM - Reporting & Statistics - Live Chat - Customer Journey Mapping - Generative AI - Mass Texting - Drag & Drop - Email Templates - Automated Scheduling - Campaign Scheduling - AI Copilot - Social Media Monitoring - Activity Dashboard - Lead Capture - Customizable Templates - Marketing Automation - Event Triggered Actions - Marketing Calendar - Customizable CTAs - Multi-Channel Communication - Data Import/Export - Lead Qualification **Additional Functionality** - Personalization - Autoresponders - Customer Segmentation - Newsletter Management - AI Copilot - WYSIWYG Editor - Engagement Tracking - Preview Functionality - Email Tracking - Email Campaign Management - Landing Pages/Web Forms - Customizable Branding - Lead Capture - Mobile Optimization - Customer Journey Mapping - ROI Tracking - Activity Dashboard - Customizable Fields - Reporting/Analytics - Click Tracking - List Management - GDPR Compliance - Subscriber Management - Email Sequences - Campaign Scheduling - Event Triggered Actions - Multi-Language - Template Management - Customizable CTAs - Real-Time Analytics - Dynamic Content - CAN-SPAM Compliance - Multi-Channel Marketing - HTML Editor - Contact Management - Drip Campaigns - Campaign Analytics - Product Recommendations - Image Library - Workflow Automation ## Top RD Station Marketing Alternatives - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,243 reviews) - [GetResponse](https://www.g2.com/products/getresponse/reviews) - 4.3/5.0 (1,117 reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,259 reviews)