---
title: RB2B Reviews
meta_title: 'RB2B Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 284 reviews by the users' company size, role or industry
  to find out how RB2B works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 284
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Lead Generation
  url: https://www.g2.com/categories/lead-generation
---

# RB2B Reviews
**Vendor:** Retention.com  
**Category:** [Visitor Identification Software](https://www.g2.com/categories/visitor-identification)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 284
## About RB2B
Retention.com B2B is a Person-Level Website Visitor Identification tool that identifies the decision makers visiting your website, down to their LinkedIn profile, business email and full name. We push your website visitor profiles directly to slack in real-time so that you can target your most influential prospects instantly.



## RB2B Pros & Cons
**What users like:**

- Users find RB2B's **responsive and helpful customer support** invaluable for effective online marketing and strategy management. (7 reviews)
- Users value the **automation capabilities** of RB2B, enhancing efficiency in lead generation and prospecting tasks. (6 reviews)
- Users love the **easy setup** of RB2B, enabling seamless integration and quick implementation without any hassle. (4 reviews)
- Users find RB2B's tool extremely **easy to use** , with quick setup and seamless integration enhancing productivity significantly. (3 reviews)
- Users praise RB2B for its **easy integrations** , allowing effortless connections with CRM and Slack to optimize sales outreach. (3 reviews)
- Integrations (3 reviews)
- CRM Features (2 reviews)
- Data Accuracy (2 reviews)
- Users value the **seamless integration and real-time insights** of RB2B, enhancing engagement with website visitors effortlessly. (2 reviews)
- Intent Data (2 reviews)

**What users dislike:**

- Users struggle with **filtering issues** on RB2B, seeing irrelevant visitors and lacking effective dashboard controls. (7 reviews)
- Users express concerns about **data accuracy** , noting discrepancies between identified profiles and actual website visitors. (6 reviews)
- Users find the **pricing expensive** post-trial, with significant jumps in costs as credits are used. (5 reviews)
- Users find the **limited credits** insufficient for growing needs, especially with tracking multiple profiles effectively. (3 reviews)
- Users find the interface **not intuitive** , requiring technical skills for effective use and causing frustration with certain functions. (3 reviews)
- Contact Issues (2 reviews)
- Dashboard Issues (2 reviews)
- Inaccurate Data (2 reviews)
- Inaccurate Information (2 reviews)
- Integration Difficulty (2 reviews)

## RB2B Reviews
  ### 1. Good tool with a lot of potential and scope for improvement

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 27, 2024

**What do you like best about RB2B?**

It provides a bunch of details about our website visitors and these can be leveraged in various ways to bring things to action wrt to lead gen. The tool is veryeasy to use and implement.

**What do you dislike about RB2B?**

The catch rate for US is approximately 10%, meaning that about 90% of our visitors are missed by the tool. We have validated this data through multiple sources, confirming its accuracy.

**What problems is RB2B solving and how is that benefiting you?**

It is helping us identify how a portion of our target audience is consuming data on our site and we are able to leverage it in improving representation of information on the site and for other direct elad gen efforts

  ### 2. Uncover Site Visitors

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 24, 2024

**What do you like best about RB2B?**

We can see specific job titles, company names of website users. From the paid digital perspective, I can further filter down to paid landing pages and see if clicks coming in are ICP or if I need to adjust campaigns.

**What do you dislike about RB2B?**

The resolution rate is small - a fraction of our monthly visitors get uncovered. A higher resolution rate could mean that I can actually create audiences on LinkedIn for personalized retargeting.

**What problems is RB2B solving and how is that benefiting you?**

Learning about our website visitors (job title, job seniority, company, industry, destination page).

  ### 3. Great visibility

**Rating:** 5.0/5.0 stars

**Reviewed by:** Scott D P. | Director of Sales , Mid-Market (51-1000 emp.)

**Reviewed Date:** August 06, 2024

**What do you like best about RB2B?**

RB2B emphasizes long-term relationships built on trust, which can lead to more loyal customers and partners.

**What do you dislike about RB2B?**

Need better features with free version, it's kind of $$$

**What problems is RB2B solving and how is that benefiting you?**

Who is looking at us and why

  ### 4. Good tool for B2B Sales

**Rating:** 5.0/5.0 stars

**Reviewed by:** Huzaifa A. | Account Executive, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 11, 2024

**What do you like best about RB2B?**

RB2B allows you to see in realtime the website visitors and get their contact information and the pages they've been on, so that you can craft a personalized message and convert a lead to an opportunity. The Slack integration works really well as well.

**What do you dislike about RB2B?**

Sometimes you don't get their work email but personal one.

**What problems is RB2B solving and how is that benefiting you?**

Lead hunting and website visitors tracking.

  ### 5. A really useful tool for business development

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 02, 2024

**What do you like best about RB2B?**

In the first moment, it seemed like magic. The results are really useful. Unlike many analogs, this thing works.

**What do you dislike about RB2B?**

The paid rate is grossly overpriced, but there is a free one, it's good enough for a lot of things.

**What problems is RB2B solving and how is that benefiting you?**

Sales, sales, sales

  ### 6. Great new tool with great usability in the US

**Rating:** 4.0/5.0 stars

**Reviewed by:** Brendon K. | Marketing Operations Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 23, 2024

**What do you like best about RB2B?**

Being able to identify which stakeholder is on our website at what time

**What do you dislike about RB2B?**

The cost for what we need is a bit too high for us to pay the premium for. I know the founder is looking to make a mid range price though soon to make it more affordable for smaller companies.

**What problems is RB2B solving and how is that benefiting you?**

We use it to identify if a stakeholder is on our website or just an associate.

  ### 7. A game-changer for B2B marketers!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jaimee F. | Senior Growth Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 11, 2024

**What do you like best about RB2B?**

B2B Marketers 📣 I love finding a new tool that works, so wanted to share. 

RB2B has been game-changing for IMPLAN! We can efficiently pinpoint high-quality leads, thanks to RB2B's powerful data. Getting to know who visited our website is a dream when you're a B2B marketer. A ~30% increase in conversion rate MoM within just one month of implementation... the results don't lie! 🙌 If you're looking to level up your B2B lead gen, definitely check out RB2B!

**What do you dislike about RB2B?**

There are no downsides to using RB2B that we've uncovered at this point.

**What problems is RB2B solving and how is that benefiting you?**

Lead generation, persona identification, prospecting

  ### 8. Great tool to identify profiles

**Rating:** 5.0/5.0 stars

**Reviewed by:** Akash V. | Lead - Demand Generation, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 20, 2024

**What do you like best about RB2B?**

A lot of deanonymization tools uncover account level data only. RB2B uncovers profiles, which is great. Super easy to set up and use. Easy to integrate with Slack.

**What do you dislike about RB2B?**

It's not GDPR compliant, so that's a bummer

**What problems is RB2B solving and how is that benefiting you?**

Using a bunch of other tools for visitor identification and RB2B is the best in identifying the exact profiles.

  ### 9. Legit product that is what it says it is

**Rating:** 4.5/5.0 stars

**Reviewed by:** Phillip W. | Senior Paid Media Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 24, 2024

**What do you like best about RB2B?**

Able to capture information about users of your site.

**What do you dislike about RB2B?**

We werent able to easily pull the information in bulk and upload into our CRM which made it difficult to contact the leads.

**What problems is RB2B solving and how is that benefiting you?**

Visitor identification allows us to see users who's email we dont already have.

  ### 10. Deanonymizing Web Traffic

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 27, 2024

**What do you like best about RB2B?**

Exactly what the title says. Deanonymizing web traffic is great for marketing and sales enablement. Providing a LinkedIn profile so my sales people can request a connection pretty immediatly is great. My whole company just started using it and we already have deal in the pipeline.

**What do you dislike about RB2B?**

The only set back that I can see is that it is limited to people with LinkedIn profiles. In my industry not all my prospects have one. BUT the really good ones/bigger companies do - which is great.

**What problems is RB2B solving and how is that benefiting you?**

It deanonmyzes web traffic.

  ### 11. Great Tool to Collect Passive Leads

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tyler B. | Digital Marketing Manager, Telecommunications, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 17, 2024

**What do you like best about RB2B?**

Accurate insights into who is visiting your website but not necessarily taking actions

**What do you dislike about RB2B?**

Everynow and then you get blank contacts but I'm sure that's to be expected.

**What problems is RB2B solving and how is that benefiting you?**

Helps us gather info on Passive Leads for our Sales reps to prospect.

  ### 12. We found Vector to be better (and free).

**Rating:** 1.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 24, 2024

**What do you like best about RB2B?**

The idea behind it is good, but the execution is poor.

**What do you dislike about RB2B?**

The data quality, the percentage of leads captured, lack of seamless integration, etc.

**What problems is RB2B solving and how is that benefiting you?**

We are hoping to ID the traffic that is on our website in an effort to get more leads.

  ### 13. Amazing to identify visitors to leads!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 13, 2024

**What do you like best about RB2B?**

-Super simple to set up
-Fits in my existing workflow
-tells me directly on slack

**What do you dislike about RB2B?**

-Only available in US
-Would prefer granular controls

**What problems is RB2B solving and how is that benefiting you?**

It tells me who is coming to the website and helps me get to them at the right point.

  ### 14. Absolutely wild -- every B2B company should be using this platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 15, 2024

**What do you like best about RB2B?**

Platform is able to identify 20-30% of US website traffic and sends the LinkedIn profile of the visitor right to slack channel.

**What do you dislike about RB2B?**

Not an issue with RB2B -- it took me about month to get this set-up b/c of internal reviews and a couple required site updates (e.g. privacy policy page, legal review). Seems like most users who shared reviews were able to get up and running much faster. Once I got the internal approval, I had the rest set-up same day.

**What problems is RB2B solving and how is that benefiting you?**

Provides a steady stream of leads for our SDR team to reach out to.

  ### 15. Excellent Prospecting Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lowry "Pepper" C. | Founder, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 06, 2024

**What do you like best about RB2B?**

RB2B is an excellent tool to reveal unknown visitors to your site. The shows you actual contact information of previously anonymous visitors that you can then use for sales/marketing strategies. HubSpot integration is great as well.

**What do you dislike about RB2B?**

No dislikes. The tool is efficient and data is accurate.

**What problems is RB2B solving and how is that benefiting you?**

Sales prospecting and account based marketing. It allows us to identify engaged users and develop tailored campaigns for them.

  ### 16. Great addition to our tech stack

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dan K. | Revenue Operations Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 06, 2024

**What do you like best about RB2B?**

Our team really likes the ability to see who is on our website in live time and have it get sent directly into slack. The set up and management of the tool is very easy

**What do you dislike about RB2B?**

No dislikes at the moment - eagerly waiting for ability to filter ICP to cut through the noise

**What problems is RB2B solving and how is that benefiting you?**

helping us identify actual contacts on our website. It also gives us good insights into the different industries that are frequently visiting our website - gives us a good indication of where to focus as we continue to build out our product/integrations

  ### 17. RB2B from an automation consultant

**Rating:** 4.5/5.0 stars

**Reviewed by:** Grant H. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 19, 2024

**What do you like best about RB2B?**

It works exactly as it says it will. The free tier started reporting website visitors on the first day. It was incredibly easy to set up on my site.

**What do you dislike about RB2B?**

The jump from free to paid is substantial, and I don't know how it competes in the market. I will be testing it against others.

**What problems is RB2B solving and how is that benefiting you?**

I can see who is visiting my website which wasn't possible before.

  ### 18. Great tool for lead gen

**Rating:** 4.0/5.0 stars

**Reviewed by:** Paolo T. | Chief Executive Officer, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 24, 2024

**What do you like best about RB2B?**

The fact that you can get data that you would never be able to see before

**What do you dislike about RB2B?**

Would be nice to have some direct integrations with email marketing tools

**What problems is RB2B solving and how is that benefiting you?**

Helping generate a bunch more leads and then run warm outbound sequences

  ### 19. Works like magic

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 14, 2024

**What do you like best about RB2B?**

RB2B is amazing. It captures all the information you would need to turn an inbound lead into an outbound lead. Plus, with the information going straight to Slack, you can act on it immediately when the lead still has you top-of-mind. Absolutely brilliant product.

**What do you dislike about RB2B?**

I honestly can't think of anything. I'm really happy with it.

**What problems is RB2B solving and how is that benefiting you?**

Knowing who is going to your site is difficult. The tools that already exist track meta data, but they don't identify the actual person and then give you all the information you would need to be able to connect with them. It makes the sales process much more personal.

  ### 20. I can't believe this is free!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michael S. | Executive Member, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 19, 2024

**What do you like best about RB2B?**

It is the most value forward B2B revenue enablement tool I've ever seen.

**What do you dislike about RB2B?**

Nothing to report as of yet. The team is super-engaged in customer success and I get the feeling they are just getting started.

**Recommendations to others considering RB2B:**

Try it. You won't regret it.

**What problems is RB2B solving and how is that benefiting you?**

RB2B is the most incredible tool I've seen in a decade. Having worked in marketing for 14 years across a wide range of industries and org sizes, there is not a single B2B business in the world that wouldn't benefit from this tool. Delivers on what 6sense and demandbase are promising in a much more actionable way. This tool can revolutionize your sales and marketing strategy if you spend a little time with it.

  ### 21. Amazing time!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Abe F. | CEO, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 13, 2024

**What do you like best about RB2B?**

Quality leads, amazing data, ease of use

**What do you dislike about RB2B?**

Nothing really, but the free version has some limits

**What problems is RB2B solving and how is that benefiting you?**

More visiligily into website traffic

  ### 22. Simple Plug & Play solution for reaching out to website visitors

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gurgen S. | Account Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 11, 2024

**What do you like best about RB2B?**

In the times of personalization and staying relevant this solution can help any business to understand who is visitng their website and why.

**What do you dislike about RB2B?**

Initially I thought that the free version doesn't exist, however we are still here even after the trial period.

**What problems is RB2B solving and how is that benefiting you?**

Understanding who is visiting the website, when, how and why.

  ### 23. game changer for outbound campaigns

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 14, 2024

**What do you like best about RB2B?**

RB2B is quick & easy to implement & use. It opens up a new hi-intent cohort for outbound campaigns and sends leads on a daily realt-time basis. Pin-pointing and getting de-anonymised info about website visitors in real-time is a game changer. 
It unlocks data that can be used for hyper-personalised outbound campaigns to generate sales qualified meetings.

**What do you dislike about RB2B?**

lack of integrations with other CRMs & outreach tools, lack of ICP filter criteria, lack of automations to act upon the leads ASAP

**What problems is RB2B solving and how is that benefiting you?**

generating high intent leads
converting sales qualified meetings

  ### 24. Does exactly what it says it will do, extremely well.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Isaac S. | Demand Generation Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 06, 2024

**What do you like best about RB2B?**

It quickly identifies real website visitors, and makes it easy to download them and reach out

**What do you dislike about RB2B?**

I wish they could identify even more website vistors!

**What problems is RB2B solving and how is that benefiting you?**

It's helping my outbound sales team identify leads to reach out to. It does exactly what it says, and makes it easy to identify those people and reach out.

  ### 25. Great tool!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Michael K. | Director of Business Development, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 24, 2024

**What do you like best about RB2B?**

I like how straight forward RB2B is to use and the echosystem that surrounds the platform.

**What do you dislike about RB2B?**

Sometimes contact data for LinkedIn profiles is not accurate.

**What problems is RB2B solving and how is that benefiting you?**

Identifying website visitors and adding them to the marking growth funnel.

  ### 26. Very powerful tool giving details on who visits your website, when.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carl Wilhelm H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 22, 2024

**What do you like best about RB2B?**

I specifically like the accuracy with which people are identified, and when that accuracy isn't possible there is no recommendation made.

I have not once had a false positive.

**What do you dislike about RB2B?**

Not really a downside, but there is limited information on EU visitors. This fits our ICP well, but not our current website traffic (which, in turn, highlights work we need to do on our end).

**What problems is RB2B solving and how is that benefiting you?**

RB2B helps us target those individuals and organizations who are actively researching our product. This helps us start more sales or support conversations, ultimately increasing our user count and improving our user experience,

  ### 27. Great insights to my website traffic!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 24, 2024

**What do you like best about RB2B?**

Easy to set up and use, especially in Slack.

**What do you dislike about RB2B?**

Can't really think of anything, very cool product.

**What problems is RB2B solving and how is that benefiting you?**

It's letting me know key potential customers that are visiting my website so I can further nurture them.

  ### 28. Website Traffic Monitoring Made Easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maya G. | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 26, 2024

**What do you like best about RB2B?**

The Slack integration! Being able to click over and quickly check every time a visitor is captured makes it super easy for me to have visibility into who's viewing my site.

**What do you dislike about RB2B?**

Nothing. It has been so easy to use for me and my team.

**What problems is RB2B solving and how is that benefiting you?**

Now we know who's visiting our site and their roles, so we can tailor it to better fit their needs.

  ### 29. RB2B is great way to find and connect whith who visits your website

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jeff J. | Managing Member, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 06, 2024

**What do you like best about RB2B?**

tells you who is visiting your website and how to connect with them.

**What do you dislike about RB2B?**

Higher % of peope captured would be better

**What problems is RB2B solving and how is that benefiting you?**

IT helps me know who is visiting my website, and how to connect with them. I don't have to passivly wait and hope they reach out after visiting my website.

  ### 30. RB2B is the best friend you never knew you needed.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brian F. | Fractional VP Sales & Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 06, 2024

**What do you like best about RB2B?**

The ability to automatically drive warm leads that visit your website directly to your Slack channel.

**What do you dislike about RB2B?**

I wish it was more widely available as I am not based in the U.S.

**What problems is RB2B solving and how is that benefiting you?**

Warm lead generation and it is allowing us to connect with potential prospects in the middle of our funnel.

  ### 31. Don't miss out on any leads

**Rating:** 4.5/5.0 stars

**Reviewed by:** Aditya G. | Product Manager, Computer Software, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 31, 2024

**What do you like best about RB2B?**

All the leads who don't fill out the lead form are also captured.

**What do you dislike about RB2B?**

Right now, this is only limited to US geography. It would be great if they extend this to other geographies as well

**What problems is RB2B solving and how is that benefiting you?**

Capture leads with high intent who are visiting the website but are not filling out the lead forms.

  ### 32. High Quality Prospects on Day One

**Rating:** 4.0/5.0 stars

**Reviewed by:** Edgar J. | Frontend Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 18, 2024

**What do you like best about RB2B?**

How quickly it was to implement on our website x Slack.

**What do you dislike about RB2B?**

Would be great to filter out some prospects.

**What problems is RB2B solving and how is that benefiting you?**

It's helping us identify quality prospects visiting our website.

  ### 33. Why wouldn't you use this product?

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kendall K. | Founder & CEO, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 30, 2024

**What do you like best about RB2B?**

We know the actual person who visited. Not the company name, not where traffic is coming from, but the actual individual.

**What do you dislike about RB2B?**

It isn't integrated with Hubspot yet...but that is coming and we can't wait!

**Recommendations to others considering RB2B:**

Just try it. TRY IT! If you do not try it, you aren't really interested in knowing who is visiting your web site. For B2B SaaS, this is an absolute MUST HAVE!

**What problems is RB2B solving and how is that benefiting you?**

Who is visiting our web site? This product solves that problem. Not every visitor, but many visitors we would never had known were visiting us. And it shows what initial page they visited so you can get an indication about how and why they found you and decided to make a visit.

  ### 34. Impressive product for inbound leads.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Alan P. | Founder/CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 07, 2024

**What do you like best about RB2B?**

I love the ability to get daily updates on who has visited your site. This helps tremendously when identifying potential prospects.

**What do you dislike about RB2B?**

The free version doesn't push company email address over, but honestly you can track that down 99% of the time.

**What problems is RB2B solving and how is that benefiting you?**

Product is great, no issues.

  ### 35. Free Version of B2B Has Totally Upped Our Lead Tracking Game

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 14, 2024

**What do you like best about RB2B?**

Being able to see, in real time, the important players visiting our website, as we're navigating closing deals with them in the background.

**What do you dislike about RB2B?**

Not much - it was hard to tell when the free trial was over and we missed a lot of leads before we noticed and were able to reconnect it.

**What problems is RB2B solving and how is that benefiting you?**

We used to use clearbit, and would have to download and send out a .csv report every Friday. RB2B allows for slack integration, which keeps all parties aware of visitors in real time, so that we can discuss it as it's happening.

  ### 36. Absolute No Brainer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Taylor H. | CEO, Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 11, 2024

**What do you like best about RB2B?**

Pretty easy to install, and it just starts working.

**What do you dislike about RB2B?**

Some of the best intergrations are not out yet.

**Recommendations to others considering RB2B:**

There is no reason to not have this installed

**What problems is RB2B solving and how is that benefiting you?**

There is no reason to not have this installed. Its free version will tell you about everybody who is visiting the site, and the paid version will convert leads 2X to 5X better then cold email.

  ### 37. Easy to Set up and Works Great!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jared T. | CTO, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 13, 2024

**What do you like best about RB2B?**

The ease of set up was almost laughable.

**What do you dislike about RB2B?**

Nothing so far, if anything it would be the lack of global coverage rather than US only focus.

**What problems is RB2B solving and how is that benefiting you?**

Knowing who is visiting our website and what content is driving the most high-intent leads.

  ### 38. Great tool. Should be in everyone's play book.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kristopher L. | Account Excecutive, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2024

**What do you like best about RB2B?**

Easy to implement. Simple userface. No nonsense system. Slack integration instructions makes the whole process easier.

**What do you dislike about RB2B?**

Missing ICP filtering. Really needs to weed out the chaff.

**What problems is RB2B solving and how is that benefiting you?**

Gives us access to who is visiting our site.

  ### 39. Works great so far

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jon A. | Vice President Marketing, Computer Software, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 04, 2024

**What do you like best about RB2B?**

Very easy to set up and run. Identifies real users that are coming to the site.

**What do you dislike about RB2B?**

So far its working great. We are on the freemium model since the site is still growing, but once we get some traction this will become a key part of the tech stack.

**Recommendations to others considering RB2B:**

Its free to try, so give it a shot and see how it performs for you. It doesn't resolve ALL of the traffic, but what it does find is fantastic.

**What problems is RB2B solving and how is that benefiting you?**

RB2B helps resolve the ACTUAL visitor to the website, not just the account. This allows us to reach out proactively to the prospects and customers who are visiting the site.

  ### 40. Good deanonymization solution

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 07, 2024

**What do you like best about RB2B?**

Very cost effective. We're able to create vistiing companies list and go after them on paid social

**What do you dislike about RB2B?**

They are are not SOC2 so our IT didn't agry to integrate it into our CRM.

**What problems is RB2B solving and how is that benefiting you?**

Identifing companies who's employees visited our site.

  ### 41. Easy to implement and useful profiles

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 21, 2024

**What do you like best about RB2B?**

I was first exposed to RB2B when I got a warm outreach after looking at another consultant's website. Her fast and accurate followup based on my profile made me think I might also benefit from having this technology in place so I could connect quickly with website visitors on linkedin the way she had and create a fast dialogue.

**What do you dislike about RB2B?**

This is a me problem not an RB2B problem, but this would be more useful if I had more organic web search traffic happening. It's just not (yet) the nature of my business)

**What problems is RB2B solving and how is that benefiting you?**

Identifying website visitors and making quick linkedin connections with them for the prupose of conversion.

  ### 42. Great Experience with RB2B

**Rating:** 5.0/5.0 stars

**Reviewed by:** Augie S. | Senior Advisor, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 23, 2024

**What do you like best about RB2B?**

The most helpful part is the tool itself - I've never had anything like it and it's helping us get great insight we were not getting before, and then create actions from it to produce results!

**What do you dislike about RB2B?**

Nothing I've realized yet - they're top shelf!

**What problems is RB2B solving and how is that benefiting you?**

Identifying anonymous website visitors and turning them into leads!

  ### 43. Most impressive site visitor tracking I've seen

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tom Z. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 23, 2024

**What do you like best about RB2B?**

Helpful, accurate data on who is visiting your site. The level of specificity is unmatched.

**What do you dislike about RB2B?**

The login sends you a code each time rather than just using a password, which isn't ideal. And the automated reporting is an Excel export. I wish I could remain signed in and just get a link to view my report in the app each day rather than the current process. The data is amazing though, so I'll happily deal with these things.

**What problems is RB2B solving and how is that benefiting you?**

Identifiying ICP visiting our site

  ### 44. Awesome Website visitor identifier.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Faizan S. | Marketing and Operations Strategy , Mid-Market (51-1000 emp.)

**Reviewed Date:** June 16, 2024

**What do you like best about RB2B?**

The best part is, it lets you get information of your visitors live time and lets you figure out if they would be the right ICP for you. Super cool tool though

**What do you dislike about RB2B?**

They are all good, no dislikes. Love the tool and the team

**What problems is RB2B solving and how is that benefiting you?**

It is helping us to identify visitors real time and integrates with our email marketing tool. Which is the best part and the conversion is over 30%

  ### 45. Excellent insight into the 'who' of our website visitors

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 11, 2024

**What do you like best about RB2B?**

Great source for semi-warm leads. Easy to integrate into workflows (Slack and Hubspot for us). Returns a good percentage of US based visitors when compared with Google Analytics users. 

Booked several excellent meetings within the first few weeks.

**What do you dislike about RB2B?**

Still working on their pricing model. They will get there.

**What problems is RB2B solving and how is that benefiting you?**

Identifies a good percentage of visitors who are not converting on landing pages providing our team semi-warm leads (somewhere between inbound and outbound)

  ### 46. The data is correct for users

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 06, 2024

**What do you like best about RB2B?**

It helps me identify the kind of people visiting my website which is great help in understanding my potential customers

**What do you dislike about RB2B?**

That its not open for many other parts of the world

**What problems is RB2B solving and how is that benefiting you?**

Understanding the potential customers and helps in early prep for sales calls

  ### 47. Rb2b helped generate me leads

**Rating:** 5.0/5.0 stars

**Reviewed by:** Connor D. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 06, 2024

**What do you like best about RB2B?**

Identify leads from website & send them to slack

**What do you dislike about RB2B?**

Price is kinda hefty and its us only right now

**What problems is RB2B solving and how is that benefiting you?**

It helps me see who is viewing my website and channels that interest into deals

  ### 48. Immediate Impact

**Rating:** 5.0/5.0 stars

**Reviewed by:** Miguel S. | Demand Generation Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 20, 2024

**What do you like best about RB2B?**

As a demand generation consultant, I run a lot of traffic campaigns. Being able to immediately uncover the results of paid campaigns is a game changer. My clients are so happy to see daily leads coming through the Slack channels.

**What do you dislike about RB2B?**

More built-in dashboard queries would be nice, but not a deterrent though.

**What problems is RB2B solving and how is that benefiting you?**

Personal-level data from website traffic that you can integrate into your allbound ecosystem.

  ### 49. great tool for warm leads

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 06, 2024

**What do you like best about RB2B?**

simple set up and ongoing value for our lead gen

**What do you dislike about RB2B?**

cant really think of any downsides at this point

**What problems is RB2B solving and how is that benefiting you?**

gives us insight into who is visiting our site and allowing us to start / re-engage the sales process if need be

  ### 50. Quick Setup and visibility into warm leads. incredible.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Zack S. | Founder and Content Creator, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 25, 2024

**What do you like best about RB2B?**

It was easy to setup and it sends the LinkedIn Profiles to a slack channel! I'm glad that I can use it for free too!

**What do you dislike about RB2B?**

I'm already anticipating the loss of the paid features!

**What problems is RB2B solving and how is that benefiting you?**

Visibility into potential warm leads.



- [View RB2B pricing details and edition comparison](https://www.g2.com/products/rb2b/reviews?page=4&section=pricing&secure%5Bexpires_at%5D=2026-07-21+01%3A38%3A36+-0500&secure%5Bsession_id%5D=5990e76c-4583-4227-ab32-0078adb7fdb7&secure%5Btoken%5D=ef368876d76172129b2b4ca952f47cc1be8c2f171149c8e7ec03614121724494&format=llm_user)
## RB2B Integrations
  - [Slack](https://www.g2.com/products/slack/reviews)

## RB2B Features
**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Social Media Integration
- Data Import & Export Tools

**Agentic AI - Visitor Identification**
- Cross-system Integration

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