Sarosh A.
SA
Sarosh A.
Enterprise (> 1000 emp.)
"User-Friendly and Fast, Ideal for Vendor Financing"
5/5
What do you like best about Ratio?

I like how Ratio swoops in to turn almost lost situations into a win-win when dealing with clients who prefer monthly billing. It's user-friendly, quick, and doesn't involve a lot of steps, which makes it incredibly convenient to use. The speed at which they operate is the best. Setting it up was a piece of cake, which is always nice. Review collected by and hosted on G2.com.

What do you dislike about Ratio?

It doesn't work well when the amount is more than a certain limit. If Ratio could work on higher amounts, I would always want to go with it. If there is a client who has a higher contractual value, then they get routed to another vendor financing provider whose processes are more complicated and time-taking. Review collected by and hosted on G2.com.

Response from Gus Guida of Ratio
Edit edit

Hi Sarosh,

Thank you so much for your feedback! We’re thrilled to hear that Ratio has been able to "swoop in" and turn those tricky billing situations into win-win outcomes for you and your clients. It’s great to know that the speed and ease of our setup are making a tangible difference in your workflow.

We also appreciate your honest input regarding the limits on contractual values. We understand that routing higher-value deals to more complex providers adds friction to your process. Please know that we are actively working on expanding our capacity to handle larger amounts so that you can keep more of your high-value business within the streamlined Ratio experience.

Thank you for your partnership!

Best,

Ratio Team

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Intuitive Platform with Fast, Helpful Support"
5/5
What do you like best about Ratio?

The platform is intuitive and was easy to use. The support contacts we had also were very quick to help with restructuring deals. As an account manager, we would have to change term lengths and deal totals and if I wasn’t able to do it in the platform myself, someone was always willing to help. Review collected by and hosted on G2.com.

What do you dislike about Ratio?

The fact they didn’t support Capital One charges made it difficult at times to work with clients that weren’t flexible on payment options. Review collected by and hosted on G2.com.

Response from Gus Guida of Ratio
Edit edit

Hi there,

Thank you so much for the fantastic 5-star review! We are thrilled to hear that you are finding the platform intuitive and that our support team has been quick and helpful whenever you need to restructure deals.

We completely agree that "cash is king," especially for a growing startup! It's incredibly rewarding to know that Ratio is helping you secure the upfront capital you need while still offering your clients the flexible BNPL options they require to invest in your services.

I also really appreciate your honest feedback regarding Capital One charges. Because we maintain strict risk and compliance standards to ensure a secure platform for all our partners, certain network restrictions occasionally limit the payment methods we can accept. However, we completely understand how important maximum payment flexibility is to avoid friction during the deal process. I have shared this feedback directly with our payments team as we continuously evaluate how to safely expand our supported networks.

Thank you again for your partnership and for taking the time to share your experience with us!

Best,

Gus Guida

Ratio

Allen I.
AI
Allen I.
"Effortless Payment Management with Ratio"
5/5
What do you like best about Ratio?

I find Ratio really helpful for my customers. It makes it easy for them to make payments. Ratio handles all of the payment process, which means once we make the deal, everything is managed smoothly, making it easy for the customer to handle their payments. The initial setup was very easy for me and my team. It involved simple, basic steps for collaboration and initiating any quotation, and it's just a simple click—that’s it. Review collected by and hosted on G2.com.

What do you dislike about Ratio?

Sometimes, things don't get approved over Ratio, and that kinda hurts things with moving deals forward. Review collected by and hosted on G2.com.

Response from Gus Guida of Ratio
Edit edit

Hi Allen,

Thank you for the fantastic review! It’s great to hear that Ratio is making payment management "effortless" for your customers and that your team found the setup so simple. We’re glad we can help handle the heavy lifting after you close a deal so you can focus on the next one.

I also really appreciate your feedback regarding the approval process. I know how frustrating it can be when a deal loses momentum at that stage. I’m sharing your comments directly with our credit and underwriting teams as we are constantly looking for ways to make our approval process faster and more transparent for our partners.

We appreciate your partnership and look forward to helping you move more deals forward!

Best,

Gus Guida

Ratio

Verified User
G
Verified User
Mid-Market (51-1000 emp.)
"Streamlined Financing with Faster Resolutions"
3.5/5
What do you like best about Ratio?

I use Ratio with Motive to help my customers get financed contracts. It's extremely helpful and streamlined. I like the faster resolution when checking if a customer is available for financing; Ratio is the quickest and offers flexible terms. The payment process is the most flexible, and it doesn't require a lot of hassle. The response time is better, resulting in deals closing quickly. The initial setup was very good too. Review collected by and hosted on G2.com.

What do you dislike about Ratio?

I believe the lender fee is too much, if only it could be a bit less. The max contract length is 36 months; if 60 months were available, it would be beneficial. Review collected by and hosted on G2.com.

Response from Gus Guida of Ratio
Edit edit

Hi there,

Thank you so much for taking the time to share your detailed feedback with us! We are thrilled to hear that Ratio, especially alongside Motive, is helping you streamline financing, speed up resolution times, and close deals quickly for your customers. Providing a hassle-free, flexible payment process is exactly what we aim for.

We also sincerely appreciate your transparent feedback regarding the lender fees and the 36-month contract limit. Hearing directly from our partners helps us understand where we can add more value. I have shared your request for extended terms (like 60 months) and your thoughts on pricing directly with our product and finance teams for future planning.

Thank you again for partnering with us and helping us improve!

Best regards,

Gus Guida

Ratio Team

Tate H.
TH
Tate H.
Account Executive
Mid-Market (51-1000 emp.)
"Boosts Transactions and Ensures Upfront Payments"
5/5
What do you like best about Ratio?

Being able to increase transactions with customers and still get paid upfront Review collected by and hosted on G2.com.

What do you dislike about Ratio?

Sometimes the interface can be challenging for non tech savvy customers Review collected by and hosted on G2.com.

Response from Gus Guida of Ratio
Edit edit

Thank you, Tate H., for your great feedback!

We're glad to hear that Ratio is helping you increase transactions and get paid upfront. That's exactly what we aim to do!

We apologize that the interface sometimes loads a bit slowly, and we are continually working to improve performance. Please don't hesitate to reach out if you ever need any support or have additional feedback.

Best,

Gus Guida

Mathew Y.
MY
Mathew Y.
Mid-Market (51-1000 emp.)
"User-Friendly Billing Platform with Flexible Options"
4.5/5
What do you like best about Ratio?

I find Ratio to be a very good platform, especially because it's quite user-friendly for managing paperwork and using features on Salesforce. It makes tasks pretty easy and provides a user-friendly experience. Additionally, Ratio helps us in acquiring deals by allowing customers to select billing terms and frequencies, giving them leverage in contract selection and providing peace of mind. Review collected by and hosted on G2.com.

What do you dislike about Ratio?

I would say the approval time needs to be expedited. If you guys can improve that, it would be pretty amazing. Review collected by and hosted on G2.com.

Response from Gus Guida of Ratio
Edit edit

Hi Mathew,

Thanks so much for taking the time to share your experience with Ratio!

It’s great to hear that our Salesforce integration and flexible billing options are helping you navigate paperwork more easily and, most importantly, helping you win more deals. Providing that kind of leverage and peace of mind for your customers is exactly what we aim for.

I also really appreciate your candid feedback regarding approval times. We're always looking for ways to move faster, and I’ve shared your comments directly with our operations team to see how we can expedite that process.

Thanks again for your support!

Best,

Gus

Ratio

Verified User in Hospital & Health Care
UH
Verified User in Hospital & Health Care
Mid-Market (51-1000 emp.)
"Easy Customer Journey Tracking with a Smooth Interface"
5/5
What do you like best about Ratio?

The tracking of the customer journey is very easy, the interface is smooth Review collected by and hosted on G2.com.

What do you dislike about Ratio?

It's a developing product and there are some glitches from time to time, pretty rare but can be frustrating, I wish there was a bit more communication from their support team Review collected by and hosted on G2.com.

Response from Gus Guida of Ratio
Edit edit

Hi there,

Thank you so much for the 5-star review! We are thrilled to hear that you are enjoying the smooth interface and easy customer journey tracking. It's fantastic to know that Ratio is helping you offer flexible payment schedules and successfully reach a wider range of consumers for your products!

We also really appreciate your honest feedback regarding the occasional glitches and your experience with our support team's communication. As we continue to develop and grow the product, this kind of feedback is incredibly valuable. I have shared your comments directly with both our product and support teams so we can prioritize improving platform stability and ensure we are communicating more proactively when you need assistance.

Thank you again for your partnership and for taking the time to share your insights to help us improve.

Best,

Gus Guida

Ratio

Walter H.
WH
Walter H.
Enterprise (> 1000 emp.)
"Smooth Payment Processes, Great Integration"
4.5/5
What do you like best about Ratio?

I find Ratio incredibly easy to use, which is a big help for the company. I appreciate the window financing feature and how it allows us to create an offer and inform the customer about their payment options. It integrates well with Salesforce, making it straightforward to run a pre-check on any company or payment with just a click. Review collected by and hosted on G2.com.

What do you dislike about Ratio?

The time when the payment is done and the forms are signed after that, when the PO link is generated, it takes some time, like a day or two. Review collected by and hosted on G2.com.

Response from Gus Guida of Ratio
Edit edit

Hi Walter,

Thanks so much for the detailed feedback!

It’s great to hear that our Salesforce integration and window financing features are making it easier for your team to run pre-checks and secure upfront payments. We’re glad Ratio is helping you reduce customer churn and providing that extra layer of ease for your company.

I also appreciate you highlighting the delay in PO link generation. We’re always looking for ways to streamline our turnaround times, and I’ve shared your feedback with our product and ops teams to see how we can speed up that part of the process for you.

Thanks again for the support!

Best,

Gus

John K.
JK
John K.
Mid-Market (51-1000 emp.)
"Boosts Sales with Flexible Payment Options"
5/5
What do you like best about Ratio?

I really like the speed and efficiency of being able to see if someone is approved, which has been a game changer for us. The support from the Ratio team is also a huge plus, especially when it comes to understanding if this is a route a client can take. It massively impacts the velocity of our sales closing process. The process from top to bottom is fantastic, allowing us to get sales across the line and close paid-in-full deals. It's great knowing that if there's any hiccup, the Ratio team is ready to help. Review collected by and hosted on G2.com.

What do you dislike about Ratio?

N/A Review collected by and hosted on G2.com.

Response from Gus Guida of Ratio
Edit edit

Hi John,

Thank you so much for the incredible feedback! It’s awesome to hear that Ratio has become such a game-changer for your sales velocity. We know how critical that "speed to approval" is when you're trying to get a deal across the line, so I'm thrilled to see it's making a real impact for your team.

I’ll be sure to share your comments with our support team—they take a lot of pride in helping our partners navigate those complex client conversations and close those paid-in-full deals.

We’re excited to keep supporting your growth!

Best,

Gus

Hector A.
HA
Hector A.
Account Manager
Enterprise (> 1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Ratio Makes Checkout Quick and User-Friendly"
5/5
What do you like best about Ratio?

It’s quick and user-friendly. I like using Ratio because of its fast process and how user-friendly it is. Review collected by and hosted on G2.com.

What do you dislike about Ratio?

There isn’t really anything I dislike. It’s rare, but sometimes the checkout link breaks. But that's very rare Review collected by and hosted on G2.com.

Response from Gus Guida of Ratio
Edit edit

Hi Hector,

Thank you so much for the 5-star review! We are thrilled to hear that Ratio is helping you seamlessly navigate the vendor finance process and that your customers are finding the monthly billing experience to be quick and user-friendly. Making each step feel effortless for both you and your buyers is exactly what we strive for!

I also appreciate you bringing up the rare issue with checkout links breaking. Even when infrequent, we know how important a completely frictionless checkout is. I have shared this feedback with our technical team so we can continue to monitor and improve the stability of those links.

Thank you again for your partnership and for taking the time to share your experience with us!

Best,

Gus Guida

Ratio