Ranketta is an AI visibility tracking and optimization platform that monitors how brands and products are mentioned, recommended, and ranked across AI answer engines including ChatGPT, Google AI Overviews, Claude, Gemini, and Perplexity. Unlike brand-level AI monitoring tools, Ranketta operates at the level of specific products, services, and offerings. It tracks how individual items appear across AI-generated responses to discovery and comparison queries, showing what AI recommends to potential buyers and how those recommendations compare to competitors in the same context. The platform collects data by scraping actual AI user interfaces rather than relying on API-based responses. This distinction matters because API responses and user-facing AI answers differ significantly in length, cited sources, and mentioned brands. Ranketta tracks what end users actually see, not an approximation of it. Ranketta's core workflow follows a Track, Optimize, Publish cycle: AI Visibility Tracking: Monitors how specific products and offerings appear in AI-generated answers across multiple AI platforms. Tracks mention frequency, sentiment, ranking position, and which competitors appear alongside you. Competitor Analysis: Shows which competing products and brands AI engines recommend for the same queries, including how their content, structured data, and descriptions influence AI recommendations. Content Optimization: Identifies specific gaps in product descriptions and structured data that limit AI visibility, and provides AI-assisted tools to generate optimized content aligned with what AI models reference when making recommendations. Content Publishing: Enables direct publishing of optimized content back to source platforms, closing the loop between insight and action without requiring manual implementation across large catalogs or product portfolios. MCP Server for Agentic Workflows: Provides a Model Context Protocol server that allows AI agents and developer tools to query Ranketta data programmatically, enabling integration into automated marketing workflows, custom reporting pipelines, and agentic optimization systems. Multi-engine Coverage: Tracks AI visibility across ChatGPT, Google AI Overviews, Perplexity, Claude, and Gemini from a single dashboard, providing a consolidated view of performance across the AI search ecosystem. The platform serves marketing teams, digital agencies, and product organizations where AI-driven discovery is becoming a measurable source of traffic and revenue. It is built around the premise that as AI answers replace traditional search results, visibility at the product and offering level, not just the brand level, determines who gets recommended.