--- title: Quartile Reviews meta\_title: 'Quartile Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 214 reviews by the users' company size, role or industry to find out how Quartile works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 214 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

### Quartile Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users value the **attentive and communicative support** from Quartile, appreciating their transparency and responsiveness throughout the process. [(38 mentions)](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1116454&qs=pros-and-cons#reviews)

Users commend Quartile for its **effective advertising optimization** , highlighting excellent service and professional account management. [(30 mentions)](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1115276&qs=pros-and-cons#reviews)

Users commend Quartile for its **attentive and helpful customer support** , making ad management seamless and efficient. [(26 mentions)](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1116069&qs=pros-and-cons#reviews)

Users commend Quartile for their ability to deliver **significant sales growth** through effective marketing strategies and performance focus. [(26 mentions)](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1116100&qs=pros-and-cons#reviews)

Users value Quartile for its ability to drive **significant sales growth** and optimize marketing spend effectively. [(24 mentions)](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1938888&qs=pros-and-cons#reviews)

Users note the **high costs** associated with Quartile, making it a significant expense despite its benefits. [(7 mentions)](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1115392&qs=pros-and-cons#reviews)

Users often face **slow performance** with Quartile, experiencing lags that hinder data analysis and report generation. [(5 mentions)](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1115865&qs=pros-and-cons#reviews)

Users note a **difficult learning curve** with Quartile, especially for those new to advanced ad management. [(4 mentions)](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1969069&qs=pros-and-cons#reviews)

Users find the **difficult setup** process time-consuming, but support ultimately helps ease the initial configuration challenges. [(4 mentions)](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1938845&qs=pros-and-cons#reviews)

Users note the **missing features** in Quartile, particularly lacking a full management service for comprehensive business needs. [(3 mentions)](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1969030&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of Quartile

##### 1. Helpful

Users value the **attentive and communicative support** from Quartile, appreciating their transparency and responsiveness throughout the process.
[
See 38 mentions
](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1116454&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Milena S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Milena S.")
MS

Milena S.

5.0/5

"Achieving Goals with Quartile's Expert Management"

What do you like about Quartile?

I like that Quartile consistently helps us achieve our goals through our partnership. I appreciate that Cesar, our account manager, responds promptly

SK

sai k.

Small-Business (50 or fewer emp.)

3.5/5

"Great, Attentive Service That Helps Drive Growth"

What do you like about Quartile?

We have been working with Quartile to manage our Amazon account, and the experience has been excellent. Their team provides outstanding service, takin

##### 2. Advertising Optimization

Users commend Quartile for its **effective advertising optimization** , highlighting excellent service and professional account management.
[
See 30 mentions
](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1115276&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Lauren O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lauren O.")
LO

Lauren O.

Small-Business (50 or fewer emp.)

5.0/5

"Great team with successful results!"

What do you like about Quartile?

Quartile offers a powerful and reliable advertising solution that helps businesses maximize their marketing performance. Their platform streamlines ca

 ![David A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David A.")
DA

David A.

Small-Business (50 or fewer emp.)

4.5/5

"Good company, would recommend Quartile"

What do you like about Quartile?

The customer service and Amazon campaign management have been excellent. My representative at Quartile, Katuxa Naconecy, is highly professional and co

##### 3. Customer Support

Users commend Quartile for its **attentive and helpful customer support** , making ad management seamless and efficient.
[
See 26 mentions
](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1116069&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Amazing Communication and Fantastic Results"

What do you like about Quartile?

Quartile has been a game changer for our ad efficiency on Walmart and Amazon. We are the most efficient we have ever been. Every person that I have in

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
C

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Excellent communication"

What do you like about Quartile?

Support and communication for the account manager. Answer queries very quickly. Communicates the performance data very well

##### 4. Sales Growth

Users commend Quartile for their ability to deliver **significant sales growth** through effective marketing strategies and performance focus.
[
See 26 mentions
](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1116100&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Lauren O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lauren O.")
LO

Lauren O.

Small-Business (50 or fewer emp.)

5.0/5

"Great team with successful results!"

What do you like about Quartile?

Quartile offers a powerful and reliable advertising solution that helps businesses maximize their marketing performance. Their platform streamlines ca

SK

sai k.

Small-Business (50 or fewer emp.)

3.5/5

"Great, Attentive Service That Helps Drive Growth"

What do you like about Quartile?

We have been working with Quartile to manage our Amazon account, and the experience has been excellent. Their team provides outstanding service, takin

##### 5. Business Growth

Users value Quartile for its ability to drive **significant sales growth** and optimize marketing spend effectively.
[
See 24 mentions
](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1938888&qs=pros-and-cons#reviews)

See Related User Reviews

SK

sai k.

Small-Business (50 or fewer emp.)

3.5/5

"Great, Attentive Service That Helps Drive Growth"

What do you like about Quartile?

We have been working with Quartile to manage our Amazon account, and the experience has been excellent. Their team provides outstanding service, takin

OT

Olga T.

Small-Business (50 or fewer emp.)

5.0/5

"Quartile Software: The Best Decision I’ve Made for My Amazon Business"

What do you like about Quartile?

In 2.5 years of selling on Amazon, the first time I truly felt relief and actually started sleeping well was the moment I saw what Quartile software i

### 5 Cons or Disadvantages of Quartile

##### 1. Expensive

Users note the **high costs** associated with Quartile, making it a significant expense despite its benefits.
[
See 7 mentions
](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1115392&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Exceptional Support and Insightful Analytics"

What do you dislike about Quartile?

I wish they could package further enhancements into a more price acceptable package.

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Outstanding Support and Confidence in Ad Management"

What do you dislike about Quartile?

The monthly fee is a little high, but still worth it.

##### 2. Slow Performance

Users often face **slow performance** with Quartile, experiencing lags that hinder data analysis and report generation.
[
See 5 mentions
](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1115865&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Quick Responses and Detailed Updates Make a Difference"

What do you dislike about Quartile?

As of now I have not complaints, besides a slow start with the promo team

 ![Amazon D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amazon D.")
AD

Amazon D.

4.5/5

"Maximized Revenue with Real-Time Optimization"

What do you dislike about Quartile?

I don't think Quartile has a product targeting feature yet. Additionally, the setup process was quite challenging. During the first month or two, it w

##### 3. Difficult Learning

Users note a **difficult learning curve** with Quartile, especially for those new to advanced ad management.
[
See 4 mentions
](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1969069&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Lauren O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lauren O.")
LO

Lauren O.

Small-Business (50 or fewer emp.)

5.0/5

"Great team with successful results!"

What do you dislike about Quartile?

While Quartile offers strong advertising capabilities, there are some limitations to consider. The platform can have a learning curve for new users, p

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Enterprise (\> 1000 emp.)

5.0/5

"Effective Tool for Managing and Scaling Advertising"

What do you dislike about Quartile?

The platform is very advanced, which can come with a learning curve. In some cases, it feels more dependent on account support compared to other tools

##### 4. Difficult Setup

Users find the **difficult setup** process time-consuming, but support ultimately helps ease the initial configuration challenges.
[
See 4 mentions
](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1938845&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Amazon D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amazon D.")
AD

Amazon D.

4.5/5

"Maximized Revenue with Real-Time Optimization"

What do you dislike about Quartile?

I don't think Quartile has a product targeting feature yet. Additionally, the setup process was quite challenging. During the first month or two, it w

RP

Robert P.

Mid-Market (51-1000 emp.)

5.0/5

"Exceptional service that transformed our AdWords performance"

What do you dislike about Quartile?

While Quartile excels in almost every area, the initial setup process requires some time investment to fully customize settings to our specific busine

##### 5. Missing Features

Users note the **missing features** in Quartile, particularly lacking a full management service for comprehensive business needs.
[
See 3 mentions
](https://www.g2.com/products/quartile-quartile/reviews?filters%5Bsentiment_snippet%5D=1969030&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Wayne S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Wayne S.")
WS

Wayne S.

5.0/5

"Outstanding Customer Care and Precision Targeting"

What do you dislike about Quartile?

I find the lack of a full management service in Quartile a limitation. Having a comprehensive service where every aspect is managed would greatly enha

 ![Amazon D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amazon D.")
AD

Amazon D.

4.5/5

"Maximized Revenue with Real-Time Optimization"

What do you dislike about Quartile?

I don't think Quartile has a product targeting feature yet. Additionally, the setup process was quite challenging. During the first month or two, it w

 ![francisco o.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "francisco o.")
FO

francisco o.

11/4/2025

"Outstanding Team and Tools Make Quartile a Top Choice"

5/5

What do you like best about Quartile?

I genuinely appreciate the professional services offered by the team at Quartile. The team is not just nice but also goal-oriented, which adds immense value to my experience with the software. The tools provided by Quartile are another standout aspect that I like. They are effective in handling performance digital marketing, particularly in terms of audience segmentation, which directly impacts my Amazon performance positively. Additionally, I found the initial setup of Quartile to be very easy, making the onboarding process smooth and hassle-free for my team and me. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

nothing Review collected by and hosted on G2.com.

What problems is Quartile solving and how is that benefiting you?

I use Quartile for digital marketing, specifically improving Amazon performance through audience segmentation. Review collected by and hosted on G2.com.

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Response from Michael Ianniello of Quartile

[Editedit](https://www.g2.com/survey_responses/quartile-review-11912553/official_response/edit)

Thank you, Francisco, for the wonderful review! We’re thrilled to hear that you’ve had such a positive experience with our team and tools. It’s great to know that our audience segmentation and performance-driven approach have helped improve your Amazon results. We appreciate your partnership and look forward to continuing to support your success!

Validated ReviewerSource: Organic

 ![Verified User in Arts and Crafts](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Arts and Crafts")
AA

Verified User in Arts and Crafts

Small-Business (50 or fewer emp.)

3/5/2026

"Step-by-Step Reporting Backed by Thoughtful, Responsive Support"

5/5

What do you like best about Quartile?

step by step reporting and support. - Active listening and thoughtful suggestions to improve results. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

None to speak of yet. So far all questions and tasks have been handled well. Review collected by and hosted on G2.com.

What problems is Quartile solving and how is that benefiting you?

Increased visibility of site, reduced ad spend , and increased revenue. Review collected by and hosted on G2.com.

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Response from Michael Ianniello of Quartile

[Editedit](https://www.g2.com/survey_responses/quartile-review-12443607/official_response/edit)

Thank you for the great feedback. We’re glad to hear the step-by-step reporting and thoughtful support have been helpful, and that our team’s responsiveness and suggestions are making a positive impact. We appreciate your partnership and look forward to continuing to support your success.

Current UserValidated ReviewerSource: Organic

 ![Jeremy L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jeremy L.")
JL

Jeremy L.

Co-Founder

Small-Business (50 or fewer emp.)

12/9/2025

"Vitor at Quartile is GREAT!"

5/5

What do you like best about Quartile?

They're personal attentiveness and communication skills. Our rep Vitor is great and understands our needs and concerns. He responds promptly and addresses the issues we raise quickly. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

Not too much to say here. We just want to continue to grow with them. Review collected by and hosted on G2.com.

What problems is Quartile solving and how is that benefiting you?

Amazon PPC Review collected by and hosted on G2.com.

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Response from Michael Ianniello of Quartile

[Editedit](https://www.g2.com/survey_responses/quartile-review-11226906/official_response/edit)

Thank you so much, Jeremy! We’re thrilled to hear how much you value Vitor’s attentiveness and communication. It’s great knowing he’s been able to support your needs so quickly and effectively. We’re excited to keep building on this momentum with your Amazon PPC efforts!

Current UserValidated ReviewerSource: Organic

 ![Jim W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jim W.")
JW

Jim W.

Principal

Small-Business (50 or fewer emp.)

12/5/2025

"Delivers Real Sales Results, Exceeds Expectations"

5/5

What do you like best about Quartile?

So many agencies claim they will drive sales and profits. Quartile is the rare excpetion- they actually do. They are professional. Experienced. Knowledgeable. I have worked a digital agency and I have hired countless resources to assist in digital marketing. Quartile is one of the best I've ever had the pleasure of working with. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

They are based in Brazil but the distant location has yet to be a hindrance. Review collected by and hosted on G2.com.

What problems is Quartile solving and how is that benefiting you?

Improving ROAS, improving our Amazon sales, drive B2B lead gen and conversions online. Review collected by and hosted on G2.com.

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Response from Michael Ianniello of Quartile

[Editedit](https://www.g2.com/survey_responses/quartile-review-12051398/official_response/edit)

Thank you, Jim. We truly appreciate your thoughtful feedback and are thrilled to hear Quartile has delivered the improvements you were looking for. Our team works hard to bring real expertise and transparency to every partnership, so it means a lot to hear we’ve exceeded expectations. We’re glad the results are making a meaningful difference for your business and look forward to helping you continue that momentum.

Validated ReviewerSource: Organic

JT

Jessica T.

Senior E-Marketing Specialist

Mid-Market (51-1000 emp.)

5/13/2025

"Valuable Partner, Highly Recommend"

5/5

What do you like best about Quartile?

We've been incredibly impressed with Quartile'. Their approach consistently delivers strong results and a noticeable return on investment. From campaign optimization to strategic insights, their tools and expertise have had a measurable impact on our performance.

What also sets Quartile apart is their top-notch reporting and client service. Their reports are clear, actionable, and tailored to our goals—making it easy to track progress and make informed decisions. The client success team is responsive, knowledgeable, and always willing to go the extra mile.

Overall, Quartile has been a valuable partner, and we highly recommend their services to any business looking to elevate their digital advertising strategy. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

Nothing! There is nothing we dislike about Quartile. Review collected by and hosted on G2.com.

What problems is Quartile solving and how is that benefiting you?

Quartile creates profitable ad campaigns that drive real sales growth. Their platform uses data and automation to optimize our advertising strategy, ensuring that every dollar spent contributes to increased revenue and long-term success. Review collected by and hosted on G2.com.

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Response from Michael Ianniello of Quartile

[Editedit](https://www.g2.com/survey_responses/quartile-review-11162693/official_response/edit)

Thank you, Jessica! We're so glad to hear Quartile has delivered meaningful results and supported your growth with both smart strategy and hands-on service. It’s especially rewarding to know that our client success team is making a difference in your day-to-day. We’re proud to be your partner and truly appreciate your recommendation!

Current UserValidated ReviewerSource: Organic

 ![Verified User in Manufacturing](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Manufacturing")
AM

Verified User in Manufacturing

Small-Business (50 or fewer emp.)

12/5/2025

"Katuxa is the BEST!"

5/5

What do you like best about Quartile?

Katuxa and her team have been very attentive to our account at Dade Pump. Katuxa listens and takes into account what we see to come up with a solution that works. I am very appreciative of her help and guidance to our best month ever in November! Keep up the great work. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

Nothing - I am fully satisfied with the assistance we receive. Review collected by and hosted on G2.com.

What problems is Quartile solving and how is that benefiting you?

Making sure the ROAS stays high and we don't spend money on search terms or low performing products. Review collected by and hosted on G2.com.

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Response from Michael Ianniello of Quartile

[Editedit](https://www.g2.com/survey_responses/quartile-review-12052237/official_response/edit)

Thank you for the wonderful review! We’re thrilled to hear your experience with Katuxa has been so positive. She and the team take pride in listening closely and tailoring strategies that drive real results, and it’s great to know that support contributed to your best month yet. We’re glad our approach to maintaining strong ROAS and eliminating wasted spend is making a meaningful impact for your business, and we look forward to helping you build on that success.

Current UserValidated ReviewerSource: Organic

BT

Brian T.

President

Small-Business (50 or fewer emp.)

5/2/2025

"Quartile Delivers!"

5/5

What do you like best about Quartile?

Quartile’s technology is allowing us to scale more quickly and efficiently on Amazon. Their data-driven approach has helped us better allocate ad spend, optimize performance, and uncover new growth opportunities. Beyond the platform, the team—especially Diego—has been fantastic to work with. They’re communicative, responsive, and genuinely invested in our success. Whenever we’ve had questions or needed support, they’ve been there. We’ve had a great experience so far and look forward to continuing to grow with them. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

One challenge has been understanding the full breakdown of ad spend performance and optimizing for profitability—especially when Amazon has backend or fulfillment issues that impact visibility and conversions. That said, Quartile has been responsive and proactive in helping us work through those hurdles. Review collected by and hosted on G2.com.

What problems is Quartile solving and how is that benefiting you?

Quartile is helping us optimize our Amazon advertising by automating bid management and keyword strategy, which saves us time and reduces manual guesswork. Their platform provides transparency into campaign performance, and their team helps us identify opportunities to improve efficiency and scale. As a result, we’ve seen stronger ROAS, better targeting, and a clearer path toward profitable growth. Review collected by and hosted on G2.com.

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Response from Michael Ianniello of Quartile

[Editedit](https://www.g2.com/survey_responses/quartile-review-11116081/official_response/edit)

Thank you for the fantastic review, Brian! We're so glad to hear Quartile has helped you scale efficiently and uncover new growth opportunities—and that Diego has been a strong partner throughout the process. We are excited to keep growing together!

Current UserValidated ReviewerSource: Organic

 ![Kenny K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kenny K.")
KK

Kenny K.

Director of Operations

Small-Business (50 or fewer emp.)

5/1/2025

"Responsive support and consistent results"

3.5/5

What do you like best about Quartile?

Automation and Reporting: Their platform gives us visibility and control without needing to be deep in the weeds every day. The automated bid adjustments, keyword segmentation, and performance optimization are a big plus.

Amazon Expertise: Quartile really knows the Amazon landscape. Their ability to scale both branded and non-branded keywords has helped improve topline revenue.

Responsive Team: Matt has been responsive and open to feedback. When issues come up, they don't shy away and they do a good job at explaining their stance on those issues. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

Their AI tends to bid on irrelevant or low-intent keywords, which leads to wasted spend. Since automated bids only update once a day, we constantly need to monitor and step in manually to keep things on track. I’d prefer a more proactive approach to campaign management—not just optimization, but also strategic input like uncovering new keyword opportunities and testing fresh ways to reach cold traffic. Additionally, new product launches have consistently underperformed, which tells me their system isn’t built to handle more nuanced efforts. Review collected by and hosted on G2.com.

What problems is Quartile solving and how is that benefiting you?

Quartile helps us manage and scale paid ads on Amazon (and to a lesser extent, Google) without needing a full-time in-house PPC team. Their AI automates bidding, keyword segmentation, and campaign optimization—freeing up our time and reducing the need for constant manual adjustments. Review collected by and hosted on G2.com.

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Response from Michael Ianniello of Quartile

[Editedit](https://www.g2.com/survey_responses/quartile-review-11112337/official_response/edit)

Thanks for your honest feedback, Kenny. We're glad to hear you’ve seen value in our automation, reporting, and Amazon expertise, and we truly appreciate your recognition of Matt’s responsiveness and support. We understand your concerns around AI bid behavior and new product launches. However, we wanted to clarify that our automated bid adjustments actually update at least 12 times a day—typically every two hours—to stay responsive to market conditions and performance shifts. Additionally, our system continuously harvests new keywords from automatic campaigns and isolates them into new manual campaigns to expand reach and improve targeting. That said, your feedback is incredibly helpful, and we’ll be reviewing it with our product and account teams to find ways to better support these areas. We're committed to continuous improvement and look forward to evolving alongside your needs.

Current UserValidated ReviewerSource: Organic

RP

Robert P.

Ecommerce Platform Strategist &amp; Data Engineer

Mid-Market (51-1000 emp.)

4/29/2025

"Exceptional service that transformed our AdWords performance"

5/5

What do you like best about Quartile?

Quartile's AI-powered optimization has dramatically improved our ROI while saving countless hours of manual campaign management. The intuitive dashboard provides actionable insights that help us make data-driven decisions quickly, and their customer support team is incredibly responsive and knowledgeable, always ready to help fine-tune our strategies for maximum performance. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

While Quartile excels in almost every area, the initial setup process requires some time investment to fully customize settings to our specific business needs. However, their support team made this process much smoother, and the results have been well worth the initial configuration time. Review collected by and hosted on G2.com.

What problems is Quartile solving and how is that benefiting you?

Quartile has revolutionized our online marketplace advertising by eliminating the inefficiencies in our ad spend allocation. Their AI-driven platform automatically optimizes bids and budgets across campaigns, saving us from manual adjustments while significantly improving our conversion rates. We've seen a substantial decrease in cost-per-acquisition while simultaneously increasing our overall sales volume, making our marketing budget work much harder for our business. Review collected by and hosted on G2.com.

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Response from Michael Ianniello of Quartile

[Editedit](https://www.g2.com/survey_responses/quartile-review-11096064/official_response/edit)

Thank you, Robert! We're thrilled to hear how impactful Quartile has been in transforming your ad performance. It’s great to know our technology and support team have helped drive real results for your business. We truly appreciate the thoughtful feedback and your partnership!

Current UserValidated ReviewerSource: Organic

 ![Michelle S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michelle S.")
MS

Michelle S.

President

Small-Business (50 or fewer emp.)

12/19/2025

"We see big potential of business growth with Quartile"

5/5

What do you like best about Quartile?

Quartile has professional team with expertise. Review collected by and hosted on G2.com.

What do you dislike about Quartile?

Wish they provide additional services on inventory management and listing quality audit. Review collected by and hosted on G2.com.

What problems is Quartile solving and how is that benefiting you?

Quartile did good job on ppc ads in an effective way. Review collected by and hosted on G2.com.

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Response from Michael Ianniello of Quartile

[Editedit](https://www.g2.com/survey_responses/quartile-review-12051790/official_response/edit)

Thanks so much for the great feedback, Michelle! We’re glad you’re seeing strong potential for growth and that our team’s PPC expertise has been helpful. We really appreciate the suggestion around inventory management and listing audits as well, and we look forward to continuing to support your success.

Current UserValidated ReviewerSource: Organic

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