I like that I can easily access data for my campaigns in real-time and that the platform is easy to use. I am able to access campaign performance as well as audience insights about who my client's ads are serving to, which helps produce useful insights and suggest optimizations for the campaigns. There are times when I am logging into the platform multiple times a day to get what I need. Review collected by and hosted on G2.com.

The platform serves the needs that I have. Review collected by and hosted on G2.com.

The User Interface is really useful, especially after updates which allows us a clear view on pacing, campaign health and performance, the simplicity of the platform makes set up quick whilst also having easy to use implementation of creatives and campaigns.

Speaking of creatives, it's easy to set up integrated third party creatives, such as SeenThis assets and other third party creative providers, meaning using quantcast isn't limited due to extensions. Review collected by and hosted on G2.com.

Sometimes I think the budget allocation can be a bit clunky, having an overall lifetime budget rather than in phases. Review collected by and hosted on G2.com.

I love the dashboard and custom reporting features. It helps provide clear insights to my internal team and clients. Review collected by and hosted on G2.com.

Nothing so far! I am pleased with the platform. Review collected by and hosted on G2.com.

Quantcast Q4M has revolutionized our approach to digital advertising. From its intuitive interface to its powerful AI-driven capabilities, Q4M stands out as a true leader in the programmatic advertising space.

One of the platform's most impressive features is its audience building capability. Quantcast's unique understanding of the open internet, coupled with their sophisticated AI, allows us to build highly precise and scalable audiences. The Lookalike Modeling is exceptional, enabling us to expand our reach to users with similar characteristics to our best customers, driving significant improvements in campaign performance. The ability to create custom segments based on real-time behavior and interest is truly game-changing.

The reporting and analytics within Q4M are equally robust. The Quantcast Measure provides deep insights into audience demographics, interests, and behaviors, allowing us to understand our target audience on a granular level. The real-time dashboards are clear and comprehensive, providing immediate visibility into campaign performance. The ability to customize reports and export data seamlessly makes it easy to share insights and optimize strategies. We can easily track key metrics such as reach, frequency, and conversion rates with a high degree of accuracy.

But what truly sets Q4M apart is its optimization capabilities. The AI-driven bidding and optimization algorithms continuously analyze campaign performance and make real-time adjustments to maximize ROI. The platform's ability to automatically identify and target the most valuable users, while avoiding wasteful impressions, has significantly improved our efficiency and effectiveness. The feature that allows for automated creative optimization based on performance is also very powerful.

The platform's features, like Contextual Targeting, provide a privacy-first approach to advertising, which is increasingly important in today's digital landscape. The platform's commitment to innovation and its focus on delivering tangible results make it an invaluable tool for any marketer looking to achieve their advertising goals. Review collected by and hosted on G2.com.

I think it could expand on inventory sources in the DOOH, Svod and retail media space. Review collected by and hosted on G2.com.

- One-stop shop for everything I need, from performance dashboards to audience insights and pixel status.

- Responsive customer support who always backs us up in performance reporting and new product introduction. Review collected by and hosted on G2.com.

Nothing that I dislike at the moment. Everything is running well! Review collected by and hosted on G2.com.

The Carat prog team loves using Quantcast’s DSP because it consistently delivers strong conversions at a cost-effective CPA. QC's advanced technology and real-time data capabilities make it uniquely powerful in driving performance for digital campaigns, especially in reaching high-intent audiences. Its sophisticated targeting options allow us to align campaigns with relevant consumer interests, which not only boosts engagement but also translates directly to more conversions.

Another standout feature is its optimisation capabilities. The platform’s ability to adapt based on campaign data means we’re always fine-tuning for the best results without overextending the budget. Its lookalike modelling also effectively expands reach, allowing us to find new potential customers who closely align with our target audience—further enhancing our campaign’s conversion potential.

Additionally, the intuitive dashboard and reporting features make tracking KPIs straightforward and efficient, ensuring we have complete visibility into where our budget is going and the returns we’re getting. Overall, Quantcast DSP has proven invaluable in helping us reach our objectives while keeping costs in check, making it an essential tool in our programmatic strategy. Review collected by and hosted on G2.com.

We would love to see more 3PD segments in Quantacast. Review collected by and hosted on G2.com.

I like how easy it is to create custom reports and understand campaign performance. I especially like some of the pre-made reports that provide digestable snapshots I can send to my managers. Optimization is easy with the user friendly platform. Review collected by and hosted on G2.com.

I think there should be a domain/URL report that is easier to find. In some markets, I have had a difficult time delivering my full budget and reaching the impressions that were originally forecasted. Review collected by and hosted on G2.com.

When I use the Quantcast Platform I know I'll be able to set up an entire campaign in minutes. I can get at-a-glance insights from their UI, and if there's ever an issue I encounter I know I can reach out to their support team and get the answer quickly and easily. Review collected by and hosted on G2.com.

There are some features that can be hidden behind access gates which require me to reach out to the Support team, even though I know what I'm looking to do. Review collected by and hosted on G2.com.

Only two levels of setup, Campaign and Ad group, clear UI, very good performance of lookalike audiences Review collected by and hosted on G2.com.

Bulk adding and removing creatives across multiple ad sets Review collected by and hosted on G2.com.

Easy process to create a campaign and easy of understanding what each pointer means. Review collected by and hosted on G2.com.

no help with building creatives and understanding whats exactly needed. Review collected by and hosted on G2.com.