--- title: Quantcast Platform Reviews meta\_title: 'Quantcast Platform Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 192 reviews by the users' company size, role or industry to find out how Quantcast Platform works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 192 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # Quantcast Platform Reviews & Product Details Visit Website Quantcast is the AI-powered ad platform built for performance marketers. Leveraging nearly 20 years of expertise, our mission is to radically simplify open internet advertising. We harness AI and machine learning to deliver superior audience intelligence and drive exceptional campaign performance. With real-time audience intelligence and end-to-end omnichannel optimizations, Quantcast helps advertisers and agencies of all sizes understand audiences deeply, act faster, and turn ad spend into measurable growth. www.quantcast.com * * * Product Website Quantcast Platform Seller [Quantcast](https://www.g2.com/sellers/quantcast) Discussions [Quantcast Platform Community](https://www.g2.com/products/quantcast-platform/discuss) Languages Supported English Solution Type All-in-One Overview by Siva Kumar Reddy Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 1 month [ View More Pricing Information ](https://www.g2.com/products/quantcast-platform/pricing) ## Quantcast Platform Integrations (17) What do users say about integrations? Verified by Quantcast Platform [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Adform Integrated Advertising Platform ](https://www.g2.com/products/adform-integrated-advertising-platform/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Adobe Experience Cloud ](https://www.g2.com/products/adobe-experience-cloud/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") AppsFlyer ](https://www.g2.com/products/appsflyer/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Bannerflow ](https://www.g2.com/products/bannerflow/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Cubiq Analytics Oy ](https://www.g2.com/products/cubiq-analytics-oy/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Funnel ](https://www.g2.com/products/funnel/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Gamesight ](https://www.g2.com/products/gamesight/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Google Tag Manager ](https://www.g2.com/products/google-tag-manager/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Kochava ](https://www.g2.com/products/kochava/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") LiveRamp ](https://www.g2.com/products/liveramp/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Microsoft Excel ](https://www.g2.com/products/microsoft-excel/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Shopify ](https://www.g2.com/products/shopify/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Snowflake ](https://www.g2.com/products/snowflake/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Tealium ](https://www.g2.com/products/tealium-2026-07-21/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Ticketmaster ](https://www.g2.com/products/ticketmaster/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") WooCommerce ](https://www.g2.com/products/woocommerce/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Zeotap CDP ](https://www.g2.com/products/zeotap-cdp/reviews) Show More ![Alex J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alex J.") AJ Alex J. Marketing Strategist Enterprise (\> 1000 emp.) 7/28/2026 "CPA Improvement Across Our Funnel with Quantcast" 4.5/5 What do you like best about Quantcast Platform? like the ease of setup, along with the granularity in the reporting. It gives us a very clear CPA and ROAS on our spend, and I can drill down into the demographics of the people who convert and engage with each ad, which helps us further refine our targeting. Review collected by and hosted on G2.com. What do you dislike about Quantcast Platform? The interface can be cumbersome when navigating between locations. Quantcast seems built for agencies, corporate entities, and franchise enterprises managing multiple accounts, but the way the menu and dropdown options are set up makes switching between them feel messy. I'd also like a more efficient way to upload creative and assign it across multiple accounts at once — many of our campaigns run identically across the network, but right now we have to upload everything individually for each location. There should be a better way to manage that at scale. Review collected by and hosted on G2.com. What problems is Quantcast Platform solving and how is that benefiting you? Depending on the market, we need a much heavier presence on the awareness side of our funnel, and the cost of impressions on awareness channels keeps climbing. Facebook can run anywhere from $15 to $20 per thousand impressions, while Quantcast can be as low as $0.60 to $3. Capturing those impressions through a much cheaper channel lets us supplement our mid-funnel platforms more effectively, so we end up paying less overall per acquisition when we add Quantcast into the media mix Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Michelle M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michelle M.") MM Michelle M. General Development Director Small-Business (50 or fewer emp.) 7/17/2026 "Actionable Affinity Insights That Speed Up Audience Buy-In and Social Performance" 5/5 What do you like best about Quantcast Platform? I get a lot of actionable information from Quantcast Analytics "Affinity" models. Once clients understand how important it is to discover where ELSE on the internet their users go, what their interests really are (as opposed to what someone might think they are), and how those interests dovetail into purchase funnel development, it makes their buy-in on the audience assessment process so much easier, and provides faster performance improvements, especially on social media. It's easy to pop the p-code into place on any modern web site and the WordPress plugin still works, despite not really having been paid any attention to in a long time. I haven't used the automated features yet. Review collected by and hosted on G2.com. What do you dislike about Quantcast Platform? In my type of work, not having had the Wordpress plugin updated in 8 years is a project-killer for me. I have to argue and finagle. I'd much rather have the native QC plugin than turn the code insertion over to the web dev on a project or the analytics dude who kinda-sorta knows how to set up Google Tag manager. Then there was that time where Google was going to phase out the Tag Manager, but oh hey, it's back again. This is the only thing I am displeased with. Review collected by and hosted on G2.com. What problems is Quantcast Platform solving and how is that benefiting you? I can't speak to the ad platform because none of my clients are large enough to utilize it, but the audience analysis tools provide the solid data I need to demonstrate that understanding of the shopper. The fact that the Analytics are free is a big bonus! Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 5/20/2026 "Extremely Easy to Use, Powerful Audience Insights, and a Super Helpful AI Helper" 5/5 What do you like best about Quantcast Platform? Quantcast is extremely easy to use. Agent Q is a super helpful AI agent, which means I don't have to bother my reps with every tiny question, and it gives me ideas and inspiration as a bonus. The UI is very clean, and the audience insights, brand lift survey options and easy conversion setup make this a powerful platform. And my reps are amazing! Review collected by and hosted on G2.com. What do you dislike about Quantcast Platform? The downsides are that ad formats are restricted by objective, but thankfully all the conversion data and click-boosting capabilities help get around this. Some executions are web only. There are some features in development, so I'm optimistic about future improvements. Review collected by and hosted on G2.com. What problems is Quantcast Platform solving and how is that benefiting you? Quantcast is helping to provide brand lift metrics to my client. So far the creative grading system has been very useful, as well, giving unbiased feedback and recommendations. The dashboard has loads of easily accessible reporting metrics, and allows me to run all the platforms for this campaign in one place. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Sherdil K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sherdil K.") SK Sherdil K. Small-Business (50 or fewer emp.) 4/29/2026 "Effortless User Targeting with Quick Setup" 4.5/5 What do you like best about Quantcast Platform? I use Quantcast Platform to reach relevant users for my clients, and I appreciate how it helps me reach the right people in the right environment. I like the ease of access and reporting, which makes my work simpler. I also find it valuable to use conversion reports to see uplifts and the audience builder to understand our audience better. The initial setup was very quick and easy, thanks to the great team in Sydney. Review collected by and hosted on G2.com. What do you dislike about Quantcast Platform? There is no hard age cap. That is a big issue for us. If I could tell the platform that it should target 45+ only, that would be great. Review collected by and hosted on G2.com. What problems is Quantcast Platform solving and how is that benefiting you? I use Quantcast Platform to reach relevant users for my clients, ensuring I'm targeting the right people in the right environment. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Marcin C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marcin C.") MC Marcin C. Programmatic Manager Enterprise (\> 1000 emp.) 6/4/2024 "Intuitive UI, Stellar Support, Needs Bulk Upload Improvement" 4.5/5 What do you like best about Quantcast Platform? I love their UI and their support. They are very proactive and very helpful. Their team can help with building audiences and also assist with the setup. They always come up with good ideas to reach the right people at the right time. The platform is very intuitive, making the initial setup very easy. Review collected by and hosted on G2.com. What do you dislike about Quantcast Platform? I would like to have a better integration with bulk uploads, as if you want to upload more than 100 ads, it's time-consuming. Review collected by and hosted on G2.com. What problems is Quantcast Platform solving and how is that benefiting you? Quantcast Platform helps me get to the right audience. Their team assists in building audiences and set up, providing good ideas to reach the right people at the right time. Review collected by and hosted on G2.com. Show More 3/12/2026 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller AB Andrea B. CEO Small-Business (50 or fewer emp.) 1/14/2026 "Intuitive Platform with Powerful Features and Proactive Support" 5/5 What do you like best about Quantcast Platform? What I like most about the Quantcast Platform is the strong support from the team. They are always available and proactive in helping, especially during the onboarding phase. When you start using a new dashboard, guidance is essential, and their team really makes a difference. I also appreciate how simple and intuitive the platform is to use, combined with a wide range of powerful features that I haven’t found elsewhere. This balance between ease of use and advanced functionality makes Quantcast particularly valuable. Review collected by and hosted on G2.com. What do you dislike about Quantcast Platform? Honestly, so far I haven’t found anything I don’t like. And this is pretty impressive for me, because I’m usually very picky. We’ll see how things go over the next few months, and if I do find anything, I’ll be sure to let you know. Review collected by and hosted on G2.com. What problems is Quantcast Platform solving and how is that benefiting you? the delivery on a specific target Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Ludimila V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ludimila V.") LV Ludimila V. Senior Programmatic Manager Enterprise (\> 1000 emp.) 12/14/2025 "Intuitive Platform Delivering High-Quality, Scalable Audiences" 5/5 What do you like best about Quantcast Platform? What I like most about the Quantcast platform is its ability to deliver high-quality, intent-based audiences at scale, backed by robust first-party data and real-time behavioral signals. The platform is intuitive and easy to navigate, making campaign setup, optimization, and reporting efficient even for complex strategies. Review collected by and hosted on G2.com. What do you dislike about Quantcast Platform? One of the main downsides of the Quantcast platform is the lack of bulk editing functionality. Without a bulk edit option, making changes across multiple line items, creatives, or settings can be time-consuming and manual, particularly for larger or more complex campaigns. Review collected by and hosted on G2.com. What problems is Quantcast Platform solving and how is that benefiting you? Quantcast solves the challenge of reaching high-intent audiences efficiently, helping us drive strong conversions while keeping media costs low. The platform’s robust first-party data and real-time behavioral signals allow us to target the right users at scale, delivering campaigns with both high performance and low CPMs. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Harsh H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Harsh H.") HH Harsh H. 1/19/2026 "Top Performer in Cookie-Less Campaigns. Easy to use and advanced features as compared to other platforms." 5/5 What do you like best about Quantcast Platform? I currently use Quantcast Platform to plan, build, and launch programmatic campaigns, and I find it easy to set up compared to its main rival. The UI is pretty easy to navigate, and the reporting module is clean. What really stands out is the AI Assistant, which helped me build an 'Experiment' campaign for the first time by providing step-by-step guidance. The support from Quantcast representatives was also crucial, as they provided valuable insights into the platform's mechanics and ensured good quality assurance of the campaigns we built. Additionally, Quantcast was the top-performing platform in terms of hotel bookings for our campaigns and has since been consistently outperfoming DV360 in the same to this date. Review collected by and hosted on G2.com. What do you dislike about Quantcast Platform? Currently, Quantcast does not provide reach reports for unique user reach, click reach, or impressions. It only supports device reach. This limitation is challenging because the current campaign I'm managing requires reporting on reach and frequency. There's potential for improvement here. Review collected by and hosted on G2.com. What problems is Quantcast Platform solving and how is that benefiting you? Quantcast Platform is easy to set up, simplifies running and testing campaigns, and the AI Assistant guides me in building campaigns. Its simplicity contrasts with the complications of DV360. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Yoann B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yoann B.") YB Yoann B. Responsable Trafic Mid-Market (51-1000 emp.) 8/25/2025 "An easy-to-use platform that enhances our marketing power and responsiveness." 4.5/5 What do you like best about Quantcast Platform? What I particularly appreciate about Quantcast Platform is the ease of use and the clarity of the dashboards. The platform allows us to gain significantly in responsiveness: we can launch new campaigns very quickly, modify budgets, visuals, and adjust or optimize campaigns in real-time according to performance. The insights are precise and actionable, which facilitates decision-making and improves the effectiveness of our marketing actions. I also appreciate the availability and responsiveness of customer support. Review collected by and hosted on G2.com. What do you dislike about Quantcast Platform? There are no major real negative points, but some advanced features require a little time to adapt to get the most out of them. More in-depth support or integrated tutorials would be a plus to speed up the learning process. It would also be interesting to develop the tracking and audience section for more detailed performance monitoring and more targeting options. Review collected by and hosted on G2.com. What problems is Quantcast Platform solving and how is that benefiting you? Having a programmatic tool, easy to use with a very wide range/audience, allowing us to manage campaigns independently and thus internalize our actions. Review collected by and hosted on G2.com. Show More 10/30/2025 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of sellerAI Translated ![John D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "John D.") JD John D. 12/22/2025 "Streamlined Campaign Management with First-Party Data Support" 5/5 What do you like best about Quantcast Platform? I like that with Quantcast Platform, we can launch a single campaign in the same workflow using targeting based on first-party data, contextual data, AI, and other alternatives to third-party cookies. This helps us spend less of our media budgets on third-party behavioral data and reallocate those funds into media inventory, providing additional value and tangible results for our clients. I appreciate that Quantcast is continuing to invest in its platform, with continual improvements in features like onboarding CRM data, automated creative grading and evaluation, and AI-powered audience segment identification. It's also important to me that Quantcast is compatible with our impression trackers and that it's easy to install their pixels via tools like Google Tag Manager and WordPress, with a wide range of third-party audiences available for targeting. Switching to Quantcast from Yahoo's DSP has given us higher quality inventory and lower data fees. Moreover, getting started with Quantcast was straightforward thanks to its logical and streamlined interface, which didn't require extensive training. Review collected by and hosted on G2.com. What do you dislike about Quantcast Platform? As a European company that is focused on consumer privacy, the Quantcast Platform lacks some of the capabilities found on other DSPs, including geo-fencing and geo-farming. Review collected by and hosted on G2.com. What problems is Quantcast Platform solving and how is that benefiting you? I use the Quantcast Platform for media planning, targeting prospects without third-party data, and launching campaigns with first-party data and AI. It cuts spending on third-party data, boosts media budget efficiency, and offers higher quality inventory. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ## Questions about Quantcast Platform? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Quantcast Platform ](https://www.g2.com/products/quantcast-platform/discussions/new) ![Verified User in Internet](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Internet") G2 Verified User in Internet • Last activity over 6 years ago What is Quantcast Measure? 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/what-is-quantcast-measure-d1ea75e1-f57b-4833-96a6-01849584b053) GU Guest User • Last activity about 4 years ago How does Quantcast work? 1 Upvote 0 [ Join the conversation ](https://www.g2.com/discussions/how-does-quantcast-work) [ View all Discussions ](https://www.g2.com/products/quantcast-platform/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 1 month ### Return on Investment 6 months ### Average Discount 12% [ View More Pricing Information ](https://www.g2.com/products/quantcast-platform/pricing) Quantcast Platform Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_cc854f5e62d8db1593925db41d45add6/the-trade-desk.png "Product Avatar Image") The Trade Desk 4.4/5(184) [ Compare Now ](https://www.g2.com/compare/quantcast-platform-vs-the-trade-desk) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_6650096d6e95271ad6609f5d23068c09/criteo-commerce-growth.png "Product Avatar Image") Criteo Commerce Growth 3.8/5(242) [ Compare Now ](https://www.g2.com/compare/criteo-commerce-growth-vs-quantcast-platform) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_04b98438eca2b724b615f482ad2398d1/stackadapt.png "Product Avatar Image") StackAdapt 4.7/5(898) [ Compare Now ](https://www.g2.com/compare/quantcast-platform-vs-stackadapt) ##### ##### Quantcast Platform Features Campaign Management Campaign Dashboard Campaign Optimization Reach Targeting Targeting Retargeting Geo-Targeting Platform Custom Reports Performance and Reliability [ View More Features ](https://www.g2.com/products/quantcast-platform/features) ## 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