--- title: Quantcast Platform Reviews meta\_title: 'Quantcast Platform Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 192 reviews by the users' company size, role or industry to find out how Quantcast Platform works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 192 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

# Quantcast Platform Reviews & Product Details

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Quantcast is the AI-powered ad platform built for performance marketers. Leveraging nearly 20 years of expertise, our mission is to radically simplify open internet advertising. We harness AI and machine learning to deliver superior audience intelligence and drive exceptional campaign performance. With real-time audience intelligence and end-to-end omnichannel optimizations, Quantcast helps advertisers and agencies of all sizes understand audiences deeply, act faster, and turn ad spend into measurable growth. www.quantcast.com

* * *

Product Website
Quantcast Platform
Seller
[Quantcast](https://www.g2.com/sellers/quantcast)
Discussions
[Quantcast Platform Community](https://www.g2.com/products/quantcast-platform/discuss)
Languages Supported

English

Solution Type

All-in-One

Overview by
Siva Kumar Reddy

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

1 month

[
View More Pricing Information
](https://www.g2.com/products/quantcast-platform/pricing)

## Quantcast Platform Integrations
(17)

What do users say about integrations?

Verified by Quantcast Platform

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Adform Integrated Advertising Platform

](https://www.g2.com/products/adform-integrated-advertising-platform/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Adobe Experience Cloud

](https://www.g2.com/products/adobe-experience-cloud/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

AppsFlyer

](https://www.g2.com/products/appsflyer/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Bannerflow

](https://www.g2.com/products/bannerflow/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Cubiq Analytics Oy

](https://www.g2.com/products/cubiq-analytics-oy/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Funnel

](https://www.g2.com/products/funnel/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Gamesight

](https://www.g2.com/products/gamesight/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Google Tag Manager

](https://www.g2.com/products/google-tag-manager/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Kochava

](https://www.g2.com/products/kochava/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

LiveRamp

](https://www.g2.com/products/liveramp/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Microsoft Excel

](https://www.g2.com/products/microsoft-excel/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Shopify

](https://www.g2.com/products/shopify/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Snowflake

](https://www.g2.com/products/snowflake/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Tealium

](https://www.g2.com/products/tealium-2026-07-21/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Ticketmaster

](https://www.g2.com/products/ticketmaster/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

WooCommerce

](https://www.g2.com/products/woocommerce/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Zeotap CDP

](https://www.g2.com/products/zeotap-cdp/reviews)

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 ![John D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "John D.")
JD

John D.

Programmatic Business Director

Mid-Market (51-1000 emp.)

8/12/2025

"Programmatic Business Director - overseeing all programmatic activity through the agency trade desk"

4/5

What do you like best about Quantcast Platform?

Easy to navigate layout and audience insights sections. The insights lab is also very handy Review collected by and hosted on G2.com.

What do you dislike about Quantcast Platform?

Would like to see channel overlap reports a bit more easy to understand. Reports UI a bit easier to navigate Review collected by and hosted on G2.com.

What problems is Quantcast Platform solving and how is that benefiting you?

We typically use QC for direct response and it is a strong performer. We want to use it more for brand across CTV and audio Review collected by and hosted on G2.com.

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7/29/2026
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Charlotte O.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Charlotte O.")
CO

Charlotte O.

Digital Operations Director

Small-Business (50 or fewer emp.)

4/22/2026

"Easy to Launch Campaigns, But Lacking Major Updates and Deeper Insights"

3.5/5

What do you like best about Quantcast Platform?

It's an easy to use activation platform for video, display and native campaigns that I can get up and running quicikyl for clients Review collected by and hosted on G2.com.

What do you dislike about Quantcast Platform?

The platform hasn’t really changed over the last five years. There hasn’t been anything new that feels like a major step forward, especially when it comes to insights, media channel activation, or audience capabilities. Review collected by and hosted on G2.com.

What problems is Quantcast Platform solving and how is that benefiting you?

Client onboarding is quick, and activation across all campaigns happens very fast. It also makes it possible for some low-spend clients to get activated, while still allowing bigger clients to scale quickly when needed. Review collected by and hosted on G2.com.

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Response from Michelle Naftalis of Quantcast Platform

[Editedit](https://www.g2.com/survey_responses/quantcast-platform-review-9634175/official_response/edit)

Hi there, thank you for sharing your feedback on our platform. Happy to hear that you find it easy to use.

We encourage you to check out our newly introduced suite of AI-powered tools. These features help our advertisers build better audiences, optimize creatives, glean more in-depth insights and more. We also have a built-in AI assistant to help you generate the custom reports you need and get more out of our platform.

Our 2026 roadmap includes new features that will help deliver even more impactful results for our users.

You can reach out to our team any time at dsp@quantcast.com. All users also have access to a Customer Success Manager. Please reach out to your Quantcast rep to arrange.

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Bjorn S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bjorn S.")
BS

Bjorn S.

2/4/2026

"Simple and Insightful for Programmatic Campaigns"

4/5

What do you like best about Quantcast Platform?

I find the insights from the Quantcast Platform very valuable because, thanks to the written texts, I can quickly perform an analysis without having to dive into the campaigns every time. The audience targeting based on context or keywords is very convenient. It's easy to see how the audience selection compares to the index, so I can immediately see whether I have niche targeting or broad targeting. The initial setup was also very easy; the Quantcast team had everything well prepared, and after the demo, I could get started right away. Review collected by and hosted on G2.com.

What do you dislike about Quantcast Platform?

Viewability targeting often results in low delivery. So either more quality inventory needs to be added, or the technical side needs to be checked to ensure everything is correct. Review collected by and hosted on G2.com.

What problems is Quantcast Platform solving and how is that benefiting you?

I use the Quantcast Platform for easily setting up programmatic campaigns with a wide selection of inventory. The valuable insights assist in quick analysis without in-depth campaign analyses. Audience targeting based on context or keywords makes targeting easily understandable. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of sellerAI Translated

 ![Alexandrine S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alexandrine S.")
AS

Alexandrine S.

Small-Business (50 or fewer emp.)

3/6/2026

"Intuitive Interface, Simplified Campaign Management"

4/5

What do you like best about Quantcast Platform?

I love the very "user friendly" interface of Quantcast Platform, which allows me to manage my campaigns very easily by myself. I also find it very simple to pause or modify the campaigns, even when they are already online. The initial setup of Quantcast Platform was done very easily and simply. Review collected by and hosted on G2.com.

What do you dislike about Quantcast Platform?

The only less positive side is that we have to switch accounts to get an overview, but there is also an advantage in having it separated by client, although I have less of an overall view of all my online campaigns simultaneously. Review collected by and hosted on G2.com.

What problems is Quantcast Platform solving and how is that benefiting you?

I can easily manage my campaigns myself. The interface is very user-friendly and it's easy to pause or modify the campaigns, even when they are online. Review collected by and hosted on G2.com.

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Validated ReviewerSource: OrganicAI Translated

 ![Arta K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Arta K.")
AK

Arta K.

Programmatic Trader

Enterprise (\> 1000 emp.)

12/10/2025

"Audience Analytics Set Quantcast Apart"

4/5

What do you like best about Quantcast Platform?

The DSP user interface is intuitive and straightforward, making it easy to grasp. The platform offers advanced options for analytics and audience building, and I have noticed that some of the available RTB strategies appear to be unique to Quantcast. Review collected by and hosted on G2.com.

What do you dislike about Quantcast Platform?

When your tracking setup includes several conversion points, the automated reporting section currently cannot provide a summary of data for all of them. While the platform's support team is very helpful and can supply this information manually, this process does introduce some delays. Review collected by and hosted on G2.com.

What problems is Quantcast Platform solving and how is that benefiting you?

The platform appears to have recently added some new AI-overview features that could make it easier to quickly assess campaign performance. Additionally, the representatives have been doing their best to investigate any unusual declines in performance and offering suggestions for improvement. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Mehdi T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mehdi T.")
MT

Mehdi T.

Associate

Enterprise (\> 1000 emp.)

3/26/2026

"Saves Time with Real-Time Insights, but Budget Decisions Can Feel Opaque"

3.5/5

What do you like best about Quantcast Platform?

It saves time, improves performance, and gives me clear insights, it makes it easy to target your chosen audience while using real-time data Review collected by and hosted on G2.com.

What do you dislike about Quantcast Platform?

sometimes it’s hard to understand why it’s making certain decisions or how exactly it’s spending the budget, the interface can also feel a bit overwhelming at first, and some features need a bit of trial and error to get comfortable with Review collected by and hosted on G2.com.

What problems is Quantcast Platform solving and how is that benefiting you?

It helps solve the challenge I have of finding the right audience quickly and efficiently. the real‑time data and AI helps me understand who is most likely to engage or convert, so I don’t have to manually adjust targeting too much Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Rosie L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rosie L.")
RL

Rosie L.

Programmatic exec

Marketing and Advertising

Mid-Market (51-1000 emp.)

12/24/2025

"Versatile Campaign Management with Robust Analytics"

4/5

What do you like best about Quantcast Platform?

I like Quantcast Platform because it keeps evolving, and there's always new features, like the AI assistant that's always there to answer my questions and improve my work efficiency. I also like the creative rating function, though I hope it becomes available for all clients and creatives because it's very helpful. Another thing I really appreciate is the reporting, which allows me to analyze the function and role of different campaign elements, like mid-funnel CTV and lower funnel conversion rates. Lastly, I find it very good that when uploading creatives from the tags, no edits are necessary, making it a very smooth process. Review collected by and hosted on G2.com.

What do you dislike about Quantcast Platform?

Yeah, so there are a few things. First of all, the pixel issue because for a lot of other platforms, you can create a standalone pixel, and some clients are quite restricted in terms of implementing pixels across all sites. But in Quantcast, we require to implement a base pixel process first if you wanna create any events. It would be great if there's standalone pixel. Also, I wish there would be more detailed options for audience tracking because now it's quite broad, and targeting some niche group is quite restrictive. The new Quantcast audience we've tested is not as effective as we expected. Lastly, the rating function I mentioned before, I wish it could be available across all audiences. Review collected by and hosted on G2.com.

What problems is Quantcast Platform solving and how is that benefiting you?

Quantcast Platform helps me launch and run campaigns across channels, analyze audiences, forecast, handle creative uploads, and write weekly performance reports efficiently. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

JM

Jade M.

Digital Marketing Manager

Small-Business (50 or fewer emp.)

8/6/2025

"First Time Quantcast User"

4/5

What do you like best about Quantcast Platform?

- A very detailed and in-depth platform

- Modern and user friendly unlike many other marketing platforms

- Account manager is so helpful and supportive

- The amount of granular data you can gather is amazing, especially because it integrates with your website and booking data Review collected by and hosted on G2.com.

What do you dislike about Quantcast Platform?

- It can be quite overwhelming and confusing at first, but once you get the hang of it it is ok. I like the fact you can get a digital tutorial or support from account manager

- I don't like the fact you can't see previews of your digital artwork on the channels e.g. Spotify, MSN. Meta for example shows you previews on Insta and Facebook before publishing Review collected by and hosted on G2.com.

What problems is Quantcast Platform solving and how is that benefiting you?

Helping to re-target anybody who visited our website, got to the add to cart / checkout stage but has not yet made a booking.

Helping to target new audiences to increase bookings. Review collected by and hosted on G2.com.

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10/16/2025
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Kelvin L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kelvin L.")
KL

Kelvin L.

Programmatic Director

Enterprise (\> 1000 emp.)

10/31/2024

"Future-proof performance-driven demand-side platform"

4/5

What do you like best about Quantcast Platform?

best-in-class AI, combined with unqiue and cookieless audience insight and targeting Review collected by and hosted on G2.com.

What do you dislike about Quantcast Platform?

nothing really rings a bell; maybe the lack of real unique selling point (o.e. youtube to DV360; amazon closed sales measurement to Amazon DSP etc.) Review collected by and hosted on G2.com.

What problems is Quantcast Platform solving and how is that benefiting you?

Audience insight and performance lift Review collected by and hosted on G2.com.

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5/13/2026
Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Aubry E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Aubry E.")
AE

Aubry E.

Mid-Market (51-1000 emp.)

3/12/2026

"Intuitive UI with Precise Targeting, Needs Streamlined Setup"

4/5

What do you like best about Quantcast Platform?

I really love the UI and the intuitive reporting dashboard of the Quantcast Platform. It's a good tool for programmatic advertising. I find the clean UI and the reporting tool visually more appealing than other DSPs, like DV360. I appreciate that the platform is sleek looking and intuitive, which is important to me as I'm a visual person. Review collected by and hosted on G2.com.

What do you dislike about Quantcast Platform?

The campaign setup process is a bit atypical and feels clunky. I would suggest streamlining it even better. Review collected by and hosted on G2.com.

What problems is Quantcast Platform solving and how is that benefiting you?

I find Quantcast Platform is a good tool for programmatic advertising with precise audience targeting and love the intuitive UI and reporting dashboard. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

## Questions about Quantcast Platform? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Quantcast Platform
](https://www.g2.com/products/quantcast-platform/discussions/new)

 ![Verified User in Internet](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Internet")
G2

Verified User in Internet
•
Last activity over 6 years ago

What is Quantcast Measure?

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/what-is-quantcast-measure-d1ea75e1-f57b-4833-96a6-01849584b053)

GU

Guest User
•
Last activity about 4 years ago

How does Quantcast work?

1 Upvote

0

[
Join the conversation
](https://www.g2.com/discussions/how-does-quantcast-work)

[
View all Discussions
](https://www.g2.com/products/quantcast-platform/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

1 month

### Return on Investment

6 months

### Average Discount

12%

[
View More Pricing Information
](https://www.g2.com/products/quantcast-platform/pricing)

Quantcast Platform Comparisons

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4.7/5(898)

[
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##### 
##### Quantcast Platform Features

Campaign Management

Campaign Dashboard

Campaign Optimization

Reach

Targeting

Targeting

Retargeting

Geo-Targeting

Platform

Custom Reports

Performance and Reliability

[
View More Features
](https://www.g2.com/products/quantcast-platform/features)

## Top-Rated Alternatives

[

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[

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4.7/5(898)

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[

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Criteo Commerce Growth

3.8/5(242)

](https://www.g2.com/products/criteo-commerce-growth/reviews)

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##### Categories on G2

[Marketing Analytics](https://www.g2.com/categories/marketing-analytics)[Digital Analytics](https://www.g2.com/categories/digital-analytics)[Display Advertising](https://www.g2.com/categories/display-advertising)

[Marketing Analytics](https://www.g2.com/categories/marketing-analytics)[Digital Analytics](https://www.g2.com/categories/digital-analytics)[Display Advertising](https://www.g2.com/categories/display-advertising)[Cross-Channel Advertising](https://www.g2.com/categories/cross-channel-advertising)[Native Advertising](https://www.g2.com/categories/native-advertising)[Video Advertising](https://www.g2.com/categories/video-advertising)[Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp)[Audience Intelligence Platforms](https://www.g2.com/categories/audience-intelligence-platforms)[Mobile Advertising](https://www.g2.com/categories/mobile-advertising)[Connected TV (CTV) Advertising Platforms](https://www.g2.com/categories/connected-tv-ctv-advertising-platforms)[Digital Audio Advertising](https://www.g2.com/categories/digital-audio-advertising)[Publisher Ad Server](https://www.g2.com/categories/publisher-ad-server)

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