# Qualaroo Reviews **Vendor:** Qualaroo **Category:** [Enterprise Feedback Management Software](https://www.g2.com/categories/enterprise-feedback-management) **Average Rating:** 4.3/5.0 **Total Reviews:** 48 ## About Qualaroo Qualaroo is an automated research platform designed to help digital product teams collect valuable insights from their users at scale in the quickest and most seamless way possible. Qualaroo relieves teams of the burdens that comes with user research. From your mobile app to web app, you can deploy Qualaroo’s trademark nudge and use features like advanced targeting, dynamic insight reporting, sentiment analysis and more. Leading brands like Zillow, Lenovo, Twilio, TripAdvisor trust Qualaroo to capture qualitative feedback that drives real business results. ## Qualaroo Pros & Cons **What users like:** - Users value Qualaroo's **advanced targeting features** , enabling them to gather actionable feedback from the right audience. (1 reviews) - Users appreciate Qualaroo's **advanced targeting features** , enabling more relevant feedback and significant improvements across their services. (1 reviews) - Users value Qualaroo's **advanced targeting features** , enabling them to receive actionable feedback from relevant users. (1 reviews) - Users appreciate the **advanced targeting features** of Qualaroo, enabling more relevant and actionable feedback for improvements. (1 reviews) - Users appreciate Qualaroo's **advanced targeting features** , allowing for more relevant feedback and actionable insights for improvements. (1 reviews) - Targeting (1 reviews) ## Qualaroo Reviews ### 1. Reliable for quick customer insights **Rating:** 4.5/5.0 stars **Reviewed by:** Akshay S. | Sr. SEO Associate, Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2025 **What do you like best about Qualaroo?** We can throw up a survey in minutes without messing with a bunch of settings, which is great when we need quick feedback. The targeting options are solid too (we can ask the right people the right questions instead of blasting everyone). **What do you dislike about Qualaroo?** The integrations work well; having more direct options for CRMs would make it even better. **What problems is Qualaroo solving and how is that benefiting you?** Before qualaroo, we relied on email surveys, which barely got responses. Now, we collect feedback directly on our site when customers are actually engaged. ### 2. Loved the usability **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 23, 2025 **What do you like best about Qualaroo?** Being able to get feedback from customers while they’re actually on our site is a huge win. No more hoping they’ll respond to an email later. The reports are easy to understand (we’re not wasting time trying to make sense of data). And the pricing? Super flexible, big deal when you’re working with a tight budget. **What do you dislike about Qualaroo?** Would be nice if there were more customization options for the survey design. Also, while the tool is intuitive, having a bit more support for first-time users. maybe a built-in tutorial? **What problems is Qualaroo solving and how is that benefiting you?** Before qualaroo, we had no structured way of collecting feedback on specific pages. Now, we get real-time insights and make immediate improvements. There’s already an increase in engagement and conversions. ### 3. Precise targeting that boosts user engagement. **Rating:** 5.0/5.0 stars **Reviewed by:** Tarun B. | Senior Search Engine Optimization, Small-Business (50 or fewer emp.) **Reviewed Date:** October 01, 2024 **What do you like best about Qualaroo?** I love Qualaroo's advanced targeting features. With Qualaroo, I can target specific users with my surveys and questions, ensuring I'm getting feedback from the most relevant people. This has helped us to get much more actionable feedback from my users, which has led to significant improvements in my website, product, and service. **What do you dislike about Qualaroo?** Not something I dislike, but I wanted to make a point that if you’re looking for an on-premise version, this may not be for you. **What problems is Qualaroo solving and how is that benefiting you?** Qualaroo is solving the problem of getting feedback from the right people. In the past, we would send out surveys to everyone on our email list and receive feedback from people who weren't relevant to our business. With Qualaroo, things are different now. ### 4. Worst customer service ever. Total joke! **Rating:** 0.0/5.0 stars **Reviewed by:** tuba b. | Mid-Market (51-1000 emp.) **Reviewed Date:** December 05, 2023 **What do you like best about Qualaroo?** that they dare to close my case even though they do not help me at all. **What do you dislike about Qualaroo?** information given before purchasing my plan was very misleading. for example, the survey function wasn't working on mobile actually but their website doesn't mention this. you only get to learn this when you purchase and can't add pop-up to your mobile website. The next thing is that this pop-up was still with a watermark even after we paid to remove that. I had to talk endlessly with the support agent to have them remove that. The other thing is that the pop-up was showing on top of the page, even though we arranged it to be on the bottom. there were other problems with it as well. I reached out to the support agents for every problem and realized that the problems would continue in the future and asked for a refund. They told me to wait and that they will fix it. 2 months later, I missed my cancellation period, and the tool still wasn't working properly. Every time I asked for a refund, they told me they would look into it and I should wait. After some time, they stopped replying altogether and I've been waiting to hear back from them since 3 October. Today is 5th December. No refund, no solution, and they have the audacity to send me an email, asking how satisfied I am. How can I be satisfied when I paid 200$ for a tool I wasnt even able to use once due to technical problems? I have emailed lots of times about this problem, even left at least 3 messages on their website explaining the problem but they never got back to me. I do not recommend them at all. **What problems is Qualaroo solving and how is that benefiting you?** qualaroo is causing even more problems ### 5. This is it for getting contextual feedback! **Rating:** 4.5/5.0 stars **Reviewed by:** Lalita K. | Seo Associate, Small-Business (50 or fewer emp.) **Reviewed Date:** May 10, 2023 **What do you like best about Qualaroo?** We can just ask our customers in-the-moment and get true insights on what bothers them and what they need help with. **What do you dislike about Qualaroo?** Although the current templates are very helpful, I would like to see them categorized for ease of use. **What problems is Qualaroo solving and how is that benefiting you?** We needed a tool that can help us collect deep insights and not just basic ‘how satisfied are you…’ type of feedback. Now, we can trigger a survey at crucial touchpoints and get a pulse of the customers at that specific point. ### 6. Great advanced targeting functionality **Rating:** 4.5/5.0 stars **Reviewed by:** Swadha M. | Search Engine Optimization Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** April 12, 2023 **What do you like best about Qualaroo?** Advanced targeting helps us personalize surveys for better engagement with our target audience. **What do you dislike about Qualaroo?** The dashboard is easy to navigate but It could become much better with more nuanced filters and sorting options **What problems is Qualaroo solving and how is that benefiting you?** We tried a different tool before but it didn’t help us focus on our main audience. But with Qualaroo, we can collect feedback from the people we actually wanted to listen to and avoid unsuitable respondents. ### 7. Start collecting insights immediately! **Rating:** 4.5/5.0 stars **Reviewed by:** Digital M. | Search Engine Optimization Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** April 03, 2023 **What do you like best about Qualaroo?** Real-time feedback analysis for actionable insights. **What do you dislike about Qualaroo?** Nothing yet. I only started using the tool a month back. **What problems is Qualaroo solving and how is that benefiting you?** We needed a tool that can launch a survey anywhere on our website and not just one page at a time. Qualaroo saves a lot of time as it starts analyzing the responses as they come and we can make impactful decisions in real-time. ### 8. Fantastic sentiment analysis feature with easy-to-use templates **Rating:** 4.5/5.0 stars **Reviewed by:** Dhritraj J. | Seo associate, Mid-Market (51-1000 emp.) **Reviewed Date:** August 31, 2022 **What do you like best about Qualaroo?** I liked how easy the templates were to use. Even the question library is vast that helps us ask the right questions. **What do you dislike about Qualaroo?** They don’t have industry-specific templates, which is a bummer. **What problems is Qualaroo solving and how is that benefiting you?** We wanted to understand how our customers feel and what they think of our products and us as a brand. It was easy to do this with the survey we launched and used the word cloud feature to analyze the feedback. ### 9. Quick NPS surveys with a score calculator **Rating:** 5.0/5.0 stars **Reviewed by:** Neha B. | Digital marketing - SEO Executive , Mid-Market (51-1000 emp.) **Reviewed Date:** May 04, 2022 **What do you like best about Qualaroo?** Love that it does the work for us and shows our NPS from the feedback right on the dashboard. **What do you dislike about Qualaroo?** Nothing as of now. Will update my review if I come across any problems. **What problems is Qualaroo solving and how is that benefiting you?** We know how important NPS metric is so that why we wanted to track our score. We used Qualroo’s NPS template for the same and customized it as per our branding. Before we used to conduct this survey by sending links so the response rate was disheartening. This time, we were surprised of how many responses we got the survey was on our website and mobile app and just took a click for customers to take the survey. ### 10. Love the built-in data analytics **Rating:** 4.5/5.0 stars **Reviewed by:** Saurabh A. | SEO Expert, Small-Business (50 or fewer emp.) **Reviewed Date:** February 28, 2022 **What do you like best about Qualaroo?** Qualaroo has everything we were looking for in a survey tool. A no-code builder, AI-based sentiment analysis engine, text analytics engine, and NPS chart. It has a fully-fledged survey responses dashboard to study each response and act on it. **What do you dislike about Qualaroo?** I wish there were more options to export the data in different formats and a bulk action button in the survey dashboard. **What problems is Qualaroo solving and how is that benefiting you?** It is one of the best tools to run NPS surveys. We can run NPS surveys on the website, email, and SMS. The dashboard automatically segments the respondents into detractors and passives. It also attaches the respondents’ metadata using the identity API call to help us reach out to them individually. ### 11. One of the best survey tools I have used **Rating:** 5.0/5.0 stars **Reviewed by:** Bhavay G. | Sr. SEO Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** February 28, 2022 **What do you like best about Qualaroo?** Built-in survey templates to create any survey type. You can target specific visitors using the in-built targeting. And automatic language translation is fantastic as we don’t need to create separate surveys for each language. The analytics dashboard is also very intuitive and easy to work with. **What do you dislike about Qualaroo?** Nothing to dislike in particular. Qualaroo delivers what it promises. **What problems is Qualaroo solving and how is that benefiting you?** Qualaroo provides insights to optimize our onboarding process. We found that new users struggled to find the desired settings, so we improved the product UI to include in-line tips and suggestions throughout the product. We have also started building our Knowledge base based on the suggestions left by our customers. ### 12. Epic advanced targeting **Rating:** 5.0/5.0 stars **Reviewed by:** Mukund M. | Sr. SEO Exe, Mid-Market (51-1000 emp.) **Reviewed Date:** May 19, 2022 **What do you like best about Qualaroo?** Templates, analytics, multi-language support, and response tagging **What do you dislike about Qualaroo?** Nothing right now. I’ve only used the tool for a short time. **What problems is Qualaroo solving and how is that benefiting you?** With other tools it was very challenging to collect feedback from a specific user demographic, but with Qualaroo we were able to conduct a screening survey coupled with advanced targeting to zero in on our targeted audience. ### 13. Collecting and analyzing contextual feedback was a breeze!! **Rating:** 5.0/5.0 stars **Reviewed by:** Naman V. | Digital Marketing Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** April 29, 2022 **What do you like best about Qualaroo?** Has a huge library of survey questions and editable templates with which you can create surveys real quick. **What do you dislike about Qualaroo?** Price is a bit expensive. They can introduce more plans. **What problems is Qualaroo solving and how is that benefiting you?** It was easy to create a survey with open-ended question to collect contextual feedback on different touchpoints in our customer journey. The advanced analytics saves us the time of manually analyzing the responses. ### 14. 10/10 for multi-channel reach **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 28, 2022 **What do you like best about Qualaroo?** We host both website and app, so Qualaroo is a great addition to our toolkit to get a complete view of users’ experience. We can use surveys on both fronts and collect feedback under one screen. We also run in-app rating prompts to improve our app store ratings. **What do you dislike about Qualaroo?** We want to see automated conversational SMS surveys to design an entire drip SMS survey campaign. **What problems is Qualaroo solving and how is that benefiting you?** Mapping customer journeys across different channels and consolidating the data was a big challenge. Qualaroo helped us create customer journey maps that provide a complete view of how users behaved at different touchpoints. It also revealed which service points were most effective in providing optimal resolutions to customers’ queries. ### 15. Flawless branching logic and easy to create surveys **Rating:** 4.5/5.0 stars **Reviewed by:** Vaibhav D. | Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** May 23, 2022 **What do you like best about Qualaroo?** Sentiment analysis features are the best **What do you dislike about Qualaroo?** Some features are pretty good! pricing is a little bit high **What problems is Qualaroo solving and how is that benefiting you?** Customer insight ### 16. Had a great experience with the sentiment analysis feature **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 28, 2022 **What do you like best about Qualaroo?** Sentiment analysis and advanced targeting **What do you dislike about Qualaroo?** Pricing can be more diverse and a little budget-friendly **What problems is Qualaroo solving and how is that benefiting you?** Along with the quantitative insights we got from the NPS surveys from Qualaroo, we also wanted to dip our toes in the qualitative side of things. It was amazing how the sentiment analysis feature analyzed all the open-ended responses from our NPS follow-up and helped us understand how our customer felt towards our services. ### 17. We found more user personas, which we never thought we had. **Rating:** 5.0/5.0 stars **Reviewed by:** Ashish G. | Founder : Blink Click Media, Mid-Market (51-1000 emp.) **Reviewed Date:** March 19, 2021 **What do you like best about Qualaroo?** While working with the tool, we liked how simple and complex it is at the same time. We were able to create simple, straightforward surveys and add complexity such as branching logic to them to increase our ability to go deep into the feedback when needed. Not to mention the amazing question templates, AI-powered IBM Watson Sentiment Analysis, Advanced targeting based on users’ actions, time, etc. **What do you dislike about Qualaroo?** I believe the dashboard could use some updates. **Recommendations to others considering Qualaroo:** The tool is effective in what it does. You can remove the Qualaroo branding from the Nudge survey and add your logo and brand colors to match it with your brand image. Another sweet feature of the tool is its ability to handle multiple surveys at once without complicating anything. **What problems is Qualaroo solving and how is that benefiting you?** While asking our customers about how they got to find out about us, whether they got what they were looking for, and more, we found a hidden gem in the feedback, we would never have guessed otherwise. We explored multiple user personas that we thought were not on our target radar, but guess what? We were wrong. Now, with some effective marketing strategies, we are bringing those potential customers aboard. ### 18. We were able to set up and gather feedback within minutes. **Rating:** 4.5/5.0 stars **Reviewed by:** Ritik P. | Digital Marketing Executive, Mid-Market (51-1000 emp.) **Reviewed Date:** June 15, 2021 **What do you like best about Qualaroo?** We appreciate the Nudge pop-up feature for conducting real-time surveys. Apart from this, we used templates to create surveys and also tried open-ended questions to gather free-form feedback. Sentiment Analysis was the star of the show since it very clearly highlighted what customers think about our services from the free-form answers. **What do you dislike about Qualaroo?** Nothing much. I guess pricing can be improved. **What problems is Qualaroo solving and how is that benefiting you?** We wanted to understand what customers think of our services and what we can improve. Qualaroo helped us get valuable insights to take measures on what we lack and allowed for a streamlined process with its various integrations. ### 19. Our one-stop tool for all feedback needs **Rating:** 5.0/5.0 stars **Reviewed by:** Amod N. | Search Engine Optimization Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** March 18, 2021 **What do you like best about Qualaroo?** We can never thank the tool enough for the excellent question templates. It immediately eliminates the pressure of coming up with the right questions when you do not have experience in creating questionnaires. The Nudge feature, advanced targeting, and branching logic were some of the features we use frequently. **What do you dislike about Qualaroo?** It would be great to have some industry-specific question templates. **Recommendations to others considering Qualaroo:** The tool offers simple and complex features, so it seems like a whole package for all your customer feedback needs. **What problems is Qualaroo solving and how is that benefiting you?** We wanted to figure out which marketing channels were most effective in driving in customers for the business to re-allocate the marketing funds in the right direction. With a few simple survey questions, we were able to identify which channels were doing the work for us and strategize accordingly. ### 20. Great simple tool for gathering customer feedback **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** June 26, 2021 **What do you like best about Qualaroo?** The simplicity of use and design in creating questions. Not intrusive to the visitors. **What do you dislike about Qualaroo?** There is nothing I dislike about this product. **What problems is Qualaroo solving and how is that benefiting you?** Gathering customer feedback to improve the site and individual page issues. Allows us to gain information on customer personas. Test new features. ### 21. Great tool to boost up your conversions **Rating:** 5.0/5.0 stars **Reviewed by:** Sugandh S. | Mid-Market (51-1000 emp.) **Reviewed Date:** November 02, 2020 **What do you like best about Qualaroo?** We were getting quite random answers because our surveys weren’t reaching the intended users all the time. We fixed that with some great targeting options we found in their software. **What do you dislike about Qualaroo?** The visuals on the dashboard blend into each other because of the blue-grey color palette. This makes it a little hard if you want to refer to the figures back and forth from other software because they all seem very similar. **Recommendations to others considering Qualaroo:** Go for it if you want accurate targeting of your surveys. We suggest going deep into their targeting options to really get the surveys served to the people you need answers from. **What problems is Qualaroo solving and how is that benefiting you?** The ability to target exactly the demographic we want is something we have tried to find in two other survey software before we found Qualaroo. Our surveys for gathering product feedback needed to be delivered according to the feature page that the user was on, and by choosing our subdomains for various surveys we could do that. The responses help us address user concerns. ### 22. Amazing Feedback Tool **Rating:** 4.5/5.0 stars **Reviewed by:** Meenaz Q. | Deputy Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** November 04, 2020 **What do you like best about Qualaroo?** The templates for the surveys came in pretty handy. We took the white labeling option and the nudges blended well **What do you dislike about Qualaroo?** We wanted to go the whole hog and change up the nudge design (shape) but that was not an option, we could only place it in different areas of our page...so maybe theycould look into that **What problems is Qualaroo solving and how is that benefiting you?** We needed feedback that reduced bounce. A lot of people were leaving after hangingaround for over a minute, which meant something was missing in the homepage and afew other product pages. Once we got the nudges up, we asked everyone after fifteen seconds of lingering to tell us what they were looking for & fixed the issue page by page.The bounce rate has gone down considerably in the preceding months and into the bargain, we got more than a few additional pieces of advice from more forthcoming customers. ### 23. Its great to use it for getting website visitors feedback **Rating:** 4.0/5.0 stars **Reviewed by:** Vineet G. | Digital Marketing Team Lead, Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2020 **What do you like best about Qualaroo?** Qualaroo is best suited for surveys where you know which visitors you want to query. **What do you dislike about Qualaroo?** Qualaroo lacks some variety in terms of the visual appearance of their ‘nudge’. **What problems is Qualaroo solving and how is that benefiting you?** I used it to collect feedback from those website visitors who were spending too much time on my home page, scrolling through it but not hovering or clicking on any of the CTAs. I integrated Qualaroo with FullStory and parsed all the recordings to discover the lack of attention catching CTAs. So I moved my CTAs to the sides rather than down the middle (between the copy). The floating CTAs are already working better. ### 24. Provided our team with valuable insights from our esteemed users to improve our services **Rating:** 4.5/5.0 stars **Reviewed by:** Aniket U. | Mid-Market (51-1000 emp.) **Reviewed Date:** November 02, 2020 **What do you like best about Qualaroo?** We use a lot of platforms for taking care of various aspects of our business, like salesforce for CRM and mailchimp for marketing campaigns, and a few smaller platforms. Qualaroo integrated well with these two main ones pretty seamlessly and got our feedback mechanism sorted out. **What do you dislike about Qualaroo?** We can;t put a finger on anything specifically, so we chose to give this question a pass. **Recommendations to others considering Qualaroo:** Make sure you really need the features you are getting, because it took us a couple of months to find out everything apart from the integrations. Finally, we called up our onboarding manager and she took us through the rest of the features we didn;t know about or couldn't figure out. **What problems is Qualaroo solving and how is that benefiting you?** Mainly, we needed to align the customer responses with our sales and marketing teams as closely as possible, and this software cut down the time and associated lag considerably. ### 25. Simple for creating surveys **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) **Reviewed Date:** November 22, 2020 **What do you like best about Qualaroo?** For me, it was the templates that made the process of creating surveys easy, because I hadn’t done anything like that before. **What do you dislike about Qualaroo?** I would’ve loved to have some more options for the NPS template, and more follow up questions to choose from, too. **Recommendations to others considering Qualaroo:** I’d say that because it’s such a small and almost cute nudge, most of my friends and close circle who I asked for opinions before making it live on the blog kind of liked it, so I recommend it too. **What problems is Qualaroo solving and how is that benefiting you?** I wanted to see if my followers would recommend my blog to others, and this little popup did the job. I made a couple of follow up questions on my own, and the easy install on my blog was cool, too! ### 26. Awesome product **Rating:** 5.0/5.0 stars **Reviewed by:** Priyanshu G. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 11, 2020 **What do you like best about Qualaroo?** It was super quick to fire up the couple of popups we needed to run on our beta website. **What do you dislike about Qualaroo?** If we were nitpicking, it would be about the lack of color palettes for the surveys - there seem to be only 2. **What problems is Qualaroo solving and how is that benefiting you?** We had our target demographic in mind while designing the different versions of our webpage, so we needed to A/B test and compare the versions as well as the variations we were considering within each version. We just set them up on select subdomains and ran the surveys! ### 27. Amazing User Experience **Rating:** 5.0/5.0 stars **Reviewed by:** SUSHARA S. | PA Web Designer, Enterprise (> 1000 emp.) **Reviewed Date:** November 22, 2020 **What do you like best about Qualaroo?** The ability to create surveys for our app betas without adding to phone resource usage. **What do you dislike about Qualaroo?** Limited colors (at least in the free version that we tried). **Recommendations to others considering Qualaroo:** Choose your plan wisely **What problems is Qualaroo solving and how is that benefiting you?** We are in the fine-tuning stage of our app launch, so we wanted to iron out any issues as we countdown to launch day. We ran anonymized surveys on test versions given to random users recruited by third-party testers. Some of what we knew was confirmed and a little new information was learned. ### 28. Great Tool for Collecting Website Feedback **Rating:** 5.0/5.0 stars **Reviewed by:** PRANOY P. | Team Lead SEO, Small-Business (50 or fewer emp.) **Reviewed Date:** October 27, 2020 **What do you like best about Qualaroo?** Qualaroo is very easy to use & it comes with a wide range of targetting options. **What do you dislike about Qualaroo?** We have been using Qualaroo to collect feedback around content that goes live on our website. As of now, I have no issues. It's been working perfectly fine. **Recommendations to others considering Qualaroo:** Qualaroo is very flexible. You can implement it anywhere your like ! You can always try out their trial version before making a purchase. **What problems is Qualaroo solving and how is that benefiting you?** Qualaroo has helped us understand what our readers our looking for. This has helped us improve our content quality to a great extent. ### 29. One of the best customizable survey software. **Rating:** 4.5/5.0 stars **Reviewed by:** Anupam V. | Digital Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** November 17, 2020 **What do you like best about Qualaroo?** The iOS & Android SDK helped us expand our services into the mobile platforms based on beta testers’ feedback. **What do you dislike about Qualaroo?** The Sentiment Analysis package cost us a little extra, we would have liked it to be part of the paid plan we bought to get the Nudges going. **What problems is Qualaroo solving and how is that benefiting you?** We were rolling out our product expansions for mobile platforms and needed light surveys that did not interfere with our running test code. Nudges proved to be almost zero-stress popups. ### 30. We were able to relate to our customers’ pain points better. **Rating:** 4.5/5.0 stars **Reviewed by:** Prachi B. | Small-Business (50 or fewer emp.) **Reviewed Date:** July 08, 2020 **What do you like best about Qualaroo?** Sentiment Analysis of the customers’ free-form responses. This makes it easier to understand where and how customers are facing the most difficulties. **What do you dislike about Qualaroo?** There were no major points to dislike as such; perhaps the price point could be a bit lower. **Recommendations to others considering Qualaroo:** Use the customizability to ask your customers exactly what they want to see getting improved or fixed in your services. When you let customers respond freely instead of choosing from drop-downs or radio buttons, they really open up about what’s been troubling them, and then you can fix that **What problems is Qualaroo solving and how is that benefiting you?** It took us a little time to understand the settings which were required for advanced targeting. ### 31. Improved customer experience by leaps & bounds **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** August 21, 2020 **What do you like best about Qualaroo?** Customizable questions in the templates. We were able to make our questions very specific. The ability to place the quotations via the Nudge in context led to greater accuracy of responses. **What do you dislike about Qualaroo?** The default color scheme was quite muted...I personally like vibrant, bright colors, so I chose them from the palette option. **What problems is Qualaroo solving and how is that benefiting you?** We wanted to reduce website bounce rates. When we put up the survey, the time on page increased, and visitors shared their reasons for leaving - it turned out that our visuals were not getting our product features across. We loaded new images with feature snippets and that got us more customers. ### 32. My review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Alternative Dispute Resolution | Small-Business (50 or fewer emp.) **Reviewed Date:** August 28, 2020 **What do you like best about Qualaroo?** The ease and speed of setting up the nudge **What do you dislike about Qualaroo?** Nothing in particular, at least as of now **Recommendations to others considering Qualaroo:** If you want to play around with some of their advanced survey settings, give the support a call unless you’ve done that sort of thing before. Else, we found it served our purpose pretty well with the templates that they have already created - we just put on our logo and colors and voila! **What problems is Qualaroo solving and how is that benefiting you?** Haven’t had any troubles with setting up our survey, but it seems that there are many tweaks that can be done which will take some time to understand. ### 33. Easy way to collect customer feedback. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 15, 2020 **What do you like best about Qualaroo?** No-code setup - we signed up, signed in and started making surveys **What do you dislike about Qualaroo?** Limited customizing options in the visual design of the popups **What problems is Qualaroo solving and how is that benefiting you?** We had absolutely no feedback mechanism because our plan was to bring in a 3rd party from the start. Qualaroo has taken care of it so that we can focus on our core competencies. ### 34. Fantastic tool without all the bells and whistles **Rating:** 4.0/5.0 stars **Reviewed by:** Meredith W. | Marketing Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** September 27, 2019 **What do you like best about Qualaroo?** I love that Qualaroo integrates with GA so that we can capture UTM data alongside visitor feedback. The targeting settings are flexible enough to target who we really need to answer questions. **What do you dislike about Qualaroo?** The "logic" to survey questions is nonexistent, which can make creating surveys cumbersome. To add to it, it's impossible to visually re-order questions, which makes is EXTREMELY difficult to follow your survey questions if you missed on in the original creation. **Recommendations to others considering Qualaroo:** Qualaroo is a great tool and you get your bang for your buck. I'm not sure if there is another company out there that provides the same level of GA integration with a little better user interface. If there is, I'd recommend going with them. If not, Qualaroo will get the job done. Just go into creating a survey with patience and planning. **What problems is Qualaroo solving and how is that benefiting you?** We're using Qualaroo to better understand our user's experience on our site and how we can improve it. It's brought a ton of insight to our organization. ### 35. Qualaroo is easy to use and very versatile. **Rating:** 4.5/5.0 stars **Reviewed by:** James C. | Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 26, 2019 **What do you like best about Qualaroo?** Qualaroo allows me to gather pure and valuable data/insights from users in real time, that is, providing a platform for users to comment/respond about a particular topic while actively engaged with the product. I use Qualaroo for surveys, NPS, soliciting interviews and miscellaneous user feedback etc. Additionally the targeting capabilities come in handy for growth hacking and optimization. **What do you dislike about Qualaroo?** While very intuitive, there are a few minor tweaks I would make to some aspects of the UI, particularly in creating surveys/questionnaires etc, although none of which pose a significant problem for me. **What problems is Qualaroo solving and how is that benefiting you?** I use Qualaroo to aid in growth hacking initiatives. It is helpful for gathering verbatims from users as they are engaging a particular feature. The data/analysis provided contribute to iterative decision making when testing new features, designs, copy etc. ### 36. Granular Site Visitor Insights **Rating:** 5.0/5.0 stars **Reviewed by:** Margaret H. | Senior Analyst, Analytics, Enterprise (> 1000 emp.) **Reviewed Date:** March 25, 2019 **What do you like best about Qualaroo?** The ease of use of Qualaroo surveys was ideal as well as the customer service provided **What do you dislike about Qualaroo?** Nothing stood out to me that I disliked. **What problems is Qualaroo solving and how is that benefiting you?** Gaining insight into site visitor experience as well as their consideration and intent to purchase our product ### 37. Excellent tool to gather user feedback **Rating:** 4.5/5.0 stars **Reviewed by:** ERNESTO A. | GM, Small-Business (50 or fewer emp.) **Reviewed Date:** April 01, 2019 **What do you like best about Qualaroo?** Survey setup was easy and clean, each step is well thought out. **What do you dislike about Qualaroo?** More functionalities on filtering responses after each answer **What problems is Qualaroo solving and how is that benefiting you?** Fast and quick decisions from your website ### 38. Easy to use survey software **Rating:** 4.0/5.0 stars **Reviewed by:** Mike S. | Lead Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** December 09, 2017 **What do you like best about Qualaroo?** I've used Qualaroo for NPS surveys. It's easy to implement and quickly setup targeted surveys. Qualaroo automatically detects the browser/OS, allows you to see the relevant information at a glance and allows exporting. Sharing the report with stakeholders is another convenient feature **What do you dislike about Qualaroo?** Unless I'm missing something, I'm surprised Qualaroo doesn't calculate NPS for you. I had to export the results to a Google Sheet and calculate the NPS that way. They also don't allow you to do much analysis through the web app. Although they allow you to segment on OS/Browser, you are unable to do so by the other attributes they have about the customer. **What problems is Qualaroo solving and how is that benefiting you?** We use Qualaroo for Net Promoter Score surveys. This allows us to better understand customer sentiment. We run these surveys on a quarterly basis. We use the scores overtime to deteremine how effective the previous quarter's efforts have been. We analyze the comments to understand the biggest opportunities and use this to help priortize. ### 39. Basic qualitative data tool - Limited Use **Rating:** 3.0/5.0 stars **Reviewed by:** Paul D. | Digital Customer Experience, Enterprise (> 1000 emp.) **Reviewed Date:** January 04, 2018 **What do you like best about Qualaroo?** Simple integration with tag management. **What do you dislike about Qualaroo?** Pricing to value is limited. The tool doesn't offer much that I couldn't get with an out of the box piece of javascript and a google form. The integration with Marketo is, of course, an extra charge but I don't really want to use this kind of tool for lead capture anyway. **Recommendations to others considering Qualaroo:** The product hasn't changed much since we implemented it.I'm actually a bit surprised at how "static" the tool seems to be. **What problems is Qualaroo solving and how is that benefiting you?** Surveying users to get feedback on interactions with our tools. Mixing this qualitative data with the quant data that we get from Adobe Analytics helps us answer some of the critical "Whys" that come up in running a digital business. ### 40. Qualaroo helps you better understand your users **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.) **Reviewed Date:** December 12, 2017 **What do you like best about Qualaroo?** - easy set up; can be implemented using Google Tag Manager so it doesn't require dev work - lots of options for customization (adding your own logo, colors, adding a time delay to the pop-up, configuring surveys based on specific user actions on the site) - let's the user easily skip questions - great and quick support **What do you dislike about Qualaroo?** - page speed; the javascript that gets significantly slowed our page performance down - The data download feature is a little clumsy. The way the data is formatted is not easy to digest, needs a lot of extra formatting work/scrolling. **Recommendations to others considering Qualaroo:** I would recommend Qualaroo **What problems is Qualaroo solving and how is that benefiting you?** We are using Qualaroo to learn more about our users and better understand why they are using the product, what their use cases are, what they like, dislike and what features would benefit them. We were able to identify some user pain points that we had never heard about before and we discovered new use cases that help us better position our product in the market and build features that speak to our users needs. ### 41. Good and easy to use tool to understand customers **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.) **Reviewed Date:** July 11, 2017 **What do you like best about Qualaroo?** I like how easy it is to set up and launch surveys. It literally took us one day to set it up. I also like that customer support is very responsive and helpful - I always get my answers in the same day. **What do you dislike about Qualaroo?** it's kind of expensive for the limits that are offered. The process of creating a survey can be quite repetitive as you have to make a lot of clicks for one change of flow - It would be great if they added tools to make these easier (e.g. something that allows you to redirect all the answers from one question to the same next question). The Style API documentation is not very detailed - it would be great for example if you have a catalog of each component with their corresponding IDs. Integration with Amplitude would be great too. **Recommendations to others considering Qualaroo:** If you need a quick simple way of doing in product surveys and you don't want to bother your development team, Qualaroo is the way to go. You do need to have access to some tools like Google Tag Manager though. **What problems is Qualaroo solving and how is that benefiting you?** We are currently using it for segmentation of our customer base - understand what our users use our product for. Up to now, we have had really good results with Qualaroo. ### 42. It's definitely a legacy tool... **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** December 29, 2017 **What do you like best about Qualaroo?** -fairly straight forward to set up -easy to view survey results from people **What do you dislike about Qualaroo?** -it's not easy to customize survey widget both technically and visually -the UI can be simplified and easier to use -not really sure what all the other additional features we use do for us **Recommendations to others considering Qualaroo:** It's certainly helpful to not have to build an-house tool to capture feedback but it's not the prettiest or most modern tool. **What problems is Qualaroo solving and how is that benefiting you?** -gather in-product customer feedback to help drive product development decisions -am able to capture customer feedback super quickly ### 43. Qualaroo is good for simple surveys **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** January 02, 2018 **What do you like best about Qualaroo?** Overall the interface is easy to use. Surveys are quick to set up and you can easily export responses to Excel. **What do you dislike about Qualaroo?** Qualaroo does not allow full survey customization. The formats of the survey are limited and do not allow for advanced skip logic and branching. Qualaroo's analysis of survey results are also limited. **What problems is Qualaroo solving and how is that benefiting you?** Gather customer feedback to make product improvements. Qualaroo has allowed me to collect data from users that can be used to improve our customer experience. ### 44. Easy to use, easy to implement. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 18, 2016 **What do you like best about Qualaroo?** Qualaroo is easy to setup, customize, deploy and analyze. Whenever we've ran into issues their dev team has been eager to jump on a call to resolve. **What do you dislike about Qualaroo?** Surveys can't be dismissed from the screen without some extra work. Would be nice to offer this out of the box without having to do extra coding. **What problems is Qualaroo solving and how is that benefiting you?** We wanted to have the ability to run multiple types of surveys across the brand to test multiple variables. Qualaroo has allowed us to do that as well as gain product feedback from customers while in the product. ### 45. Qualaroo Review **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** December 07, 2016 **What do you like best about Qualaroo?** Exit Surveys were very helpful in better understanding my customer's needs **What do you dislike about Qualaroo?** Integration seemed to take longer than expected **What problems is Qualaroo solving and how is that benefiting you?** Was looking for a more in-depth understanding of my customers to help with segmentation and strategy ### 46. Q **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** November 15, 2016 **What do you like best about Qualaroo?** good tool to find out customer insight and for using surveys. good analytic tools **What do you dislike about Qualaroo?** this is a very competitive marketplace for similar products. The look and feel could be uprgraded **Recommendations to others considering Qualaroo:** make sure to research all competitors and use the product thoroughly **What problems is Qualaroo solving and how is that benefiting you?** consumer insight, analytics ### 47. Using qualaroo in a business setting **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** November 19, 2015 **What do you like best about Qualaroo?** Simplicity of the tool and export capabilities make it a great tool. The ease of setting up and deploying a survey is great while also being able to drill into the individual responses make it great as well. **What do you dislike about Qualaroo?** Not much really. I do think the tool is easy to use and helps our business learn from our customers. **Recommendations to others considering Qualaroo:** The tool is great for the cost. If you are looking for a strong tool that can delivering great value and insights then look here. I have implemented this tool now in two different companies and have been more than satisfied. **What problems is Qualaroo solving and how is that benefiting you?** Understanding consumer behavior, needs and trends. ### 48. Quality at low cost **Rating:** 4.5/5.0 stars **Reviewed by:** Hector A. | Web Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** November 19, 2015 **What do you like best about Qualaroo?** The integration and support are fantastic. Even on the installation and testing process, Yotpo have been very professional and helpful. The API process is very strait forward and We're still finding more ways to take advantage of the application. But the best thing has to be their affordability. **What do you dislike about Qualaroo?** So far so good. Our Magento site and Yotpo plugging has been flawless. **What problems is Qualaroo solving and how is that benefiting you?** We were looking a good review system to separate the English version from the Spanish. But the high prices of the alternative available on the system we are using for the English site was not making possible an easy transition. ## Qualaroo Discussions - [How do you use Qualaroo?](https://www.g2.com/discussions/how-do-you-use-qualaroo) - [What is survey Survicate?](https://www.g2.com/discussions/qualaroo-what-is-survey-survicate) - [How to use Qualaroo?](https://www.g2.com/discussions/how-to-use-qualaroo) - [What does Qualaroo do?](https://www.g2.com/discussions/what-does-qualaroo-do) - [View Qualaroo pricing details and edition comparison](https://www.g2.com/products/qualaroo/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-21+11%3A55%3A59+-0500&secure%5Bsession_id%5D=8ee9c626-3b52-42d5-8acd-3f92ac5cf67f&secure%5Btoken%5D=cdb4e4186a6c413272e0786961248e984b033d935c36d69d6ab3e5b7a84029ec&format=llm_user) ## Qualaroo Features **User Response Methods** - Survey - Text/Notes **Generative AI** - AI Text Generation - AI Text Summarization **Survey Management** - Brand Design Consistency - Survey Deployment - Feedback Collection - Device Responsiveness **Participant Selection** - In-App - On-Site **Process Management** - Feedback Aggregation - Trigger Alerts - Real-Time Analysis - Real-Time Action **Insights** - Analytics - Collaboration - Sorting **System Management** - Security **Generative AI** - AI Text Summarization ## Top Qualaroo Alternatives - [Qualtrics Strategy & Research](https://www.g2.com/products/qualtrics-strategy-research/reviews) - 4.4/5.0 (2,911 reviews) - [UserTesting](https://www.g2.com/products/usertesting/reviews) - 4.4/5.0 (732 reviews) - [Hotjar](https://www.g2.com/products/hotjar/reviews) - 4.3/5.0 (329 reviews)