Pushly Reviews & Product Details

Pushly is a type of engagement platform designed to help publishers, brands, and in-app businesses reengage users through direct communication channels. As traditional search methods become less effective in driving audience return, Pushly leverages AI-enhanced targeting based on real user behavior to create a powerful tool for boosting engagement and generating measurable revenue from every interaction. This platform is particularly suited for premium publishers, high-growth e-commerce brands, and leading in-app businesses that seek to connect with their most valuable asset—their audience. Pushly distinguishes itself in the market by focusing exclusively on audience engagement, providing specialized expertise and support that broader marketing tools often lack. Its recognition on the Inc. 5000 list for three consecutive years underscores its effectiveness and reliability in the industry. Pushly's advanced audience segmentation capabilities allow businesses to go beyond basic targeting methods. By delivering highly personalized messages tailored to user actions and preferences, organizations can ensure that their communications resonate with audiences at the most opportune moments. The platform supports both manual and automated messaging options, offering teams the flexibility to maintain control while optimizing efficiency. This adaptability enhances engagement across various campaigns, making it a versatile solution for diverse marketing strategies. The performance metrics of Pushly highlight its effectiveness, with an average click-through rate of 10 percent, establishing it as a significant performance marketing channel. The streamlined implementation process enables businesses to start seeing results within weeks, making it a quick and impactful addition to any marketing mix. This rapid deployment allows organizations to capitalize on engagement opportunities without extensive delays. By fostering a direct line of communication with their audiences, Pushly empowers businesses to take ownership of their growth rather than relying on external platforms. This approach not only strengthens customer relationships but also contributes to sustainable long-term success. Notable brands such as Forbes and Ticketmaster utilize Pushly to maximize return on investment, deepen audience engagement, and cultivate their owned audiences in an increasingly competitive digital landscape.

Product Website

Seller

Pushly

Languages Supported

German, English, French, Hindi, Italian, Spanish

Product Description

Pushly is a comprehensive push notification platform designed to help users effectively engage with their audience and drive revenue. This solution caters specifically to premium publishers, high-growth e-commerce brands, and leading in-app businesses, enabling them to bypass digital clutter and connect directly with their most valuable asset: their audience. Recognized for three consecutive years on the Inc. 5000 list, Pushly stands out as a dedicated platform focused solely on push notifications, offering specialized support and expertise that general marketing platforms may lack. The target audience for Pushly includes businesses seeking to enhance their customer engagement strategies and improve their marketing ROI. By utilizing Pushly, organizations can leverage advanced audience segmentation capabilities to deliver highly personalized messages based on user behavior and preferences. This feature allows businesses to go beyond basic targeting, ensuring that their communications resonate with the right audience at the right time. The platform's flexibility also enables users to balance manual and automated messaging, optimizing their outreach efforts to maximize engagement. Pushly's key features contribute significantly to its value proposition. The platform boasts an impressive average click-through rate of 10%, establishing it as a new performance marketing channel that can directly impact traffic and revenue. With a streamlined implementation process, users can experience measurable results in as little as a few weeks, making it an attractive option for businesses looking to see quick returns on their marketing investments. Additionally, Pushly's focus on providing a dedicated point solution allows for a level of expertise and support that is tailored to the unique needs of enterprise clients. The platform's commitment to innovation and measurable results is further evidenced by its ability to empower users to turn every push notification into profit. By fostering a direct line of communication with customers, Pushly helps businesses own their growth rather than merely renting their audience. This approach not only enhances customer relationships but also drives long-term success in an increasingly competitive digital landscape. With leading brands like Forbes and Ticketmaster already benefiting from Pushly's capabilities, the platform continues to demonstrate its effectiveness in maximizing ROI and growing owned audiences.

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Pushly Media

Pushly Demo - Advanced Audience Segmentation & A/B Testing

Stop guessing and start optimizing. Our advanced audience segmentation tools allow you to easily split your audience into multiple groups for A/B testing. This empowers you to test different headlines, visuals, and messaging to identify what resonates most with your audience, ensuring every campa...

Pushly Demo - E-commerce Automation Flow

Optimize your e-commerce recovery strategy with intelligent automation, leveraging features like "Add Delay" to nurture abandoned carts effectively and reclaim lost revenue with perfectly timed engagements.

Pushly Demo - Intelligent Scheduling & Delivery

Go beyond basic blast-and-send. Our platform lets you schedule campaigns for fixed times, based on the user's specific time zone, or to be sent immediately. With options to set delivery dates, times, and even filter for specific holidays, you can ensure your message arrives at the perfect moment ...

Pushly Demo - Cross-Platform Audience Reach

Reach your audience wherever they are. Our platform provides a holistic view of your audience across every major platform—Web, Native iOS, and Native Android. This ensures a consistent user experience and allows you to deliver relevant, timely notifications, whether they are browsing the web or u...

Pushly Demo - Automated Content Feeds & Publishing

Save time and ensure your audience is always up-to-date. Our RSS feed integration allows you to automatically publish new content as soon as it goes live. Simply connect your content feed and choose to either auto-publish instantly or create as a draft for review. This hands-free automation keeps...

Discover how Pushly, the award-winning push notification and in-app messaging platform, is transforming the way brands and publishers connect with their audiences. In this Axios Media Live interview, CEO Brendan Ripp shares Pushly’s vision.

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Pushly Reviews (25)

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Connie S.

Manager, Marketing

Mid-Market (51-1000 emp.)

11/3/2025

"Intuitive and Reliable Platform, Perfect for New Users and Partner Onboarding"

5/5

What do you like best about Pushly?

The platform is very intuitive, which was essential for me as I was relatively new to managing push notifications for our team. Since the implementation had already been completed before I joined, the user-friendly interface made it easy for us to quickly take over and develop an effective strategy. We also found the system to be reliable when onboarding our partner brands. It enabled them to shape their own strategies by giving them access to relevant data and the successful patterns we discovered within the platform. Review collected by and hosted on G2.com.

What do you dislike about Pushly?

Although our account representative is very responsive, all technical inquiries and product escalations have to be routed through them. This setup prevents any direct interaction with the dev or product teams. Despite this, it hasn't posed a significant problem for us; the limited number of requests we made were addressed promptly, and our representative consistently kept us updated on their progress. Review collected by and hosted on G2.com.

What problems is Pushly solving and how is that benefiting you?

Pushly has been instrumental in bringing users back to our site and ensuring steady engagement with our subscribers. The platform offers a dependable and user-friendly tool that we rely on every day to deliver timely updates, which has led to noticeable increases in our site traffic.

Additionally, the system addressed our internal need to quickly onboard new team members, including myself, as well as partner brands who were new to push notification strategies. Thanks to the combination of dedicated support and the platform’s intuitive design, we have been able to accelerate the adoption and effectiveness of push notification campaigns throughout our organization. Review collected by and hosted on G2.com.

Larry S.

Audience Engagement Manager

Enterprise (> 1000 emp.)

10/16/2025

"Pushly: Excellent Targeting and Engagement, but Needs Better Reporting Tools"

4.5/5

What do you like best about Pushly?

Pushly is a fast, user-friendly, and effective marketing tool that enables our company to identify members of our audience with particular content interests who are likely to engage. Whenever we have important content to share, our first step is usually to distribute it through Pushly, followed by our mobile apps, then social media, and finally email.

The platform’s capability to create segments using various triggers allows us to fine-tune our targeting, ensuring our content reaches the most relevant audience and increases engagement. Review collected by and hosted on G2.com.

What do you dislike about Pushly?

Pushly's self-service reporting features are somewhat restricted. Although it is possible to obtain reports on nearly any data through a custom request—and the Pushly team is always very capable and eager to help—it would be preferable to have built-in tools that let clients query, model, and save their own reports. Additionally, having a dashboard that presents data at the enterprise level, encompassing all sub-accounts, would be very beneficial. Review collected by and hosted on G2.com.

Response from Nitin Mamillapally of Pushly

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Thank you for such a thoughtful and comprehensive review! We’re delighted to hear that Pushly has become a key part of your distribution workflow and that our segmentation capabilities are helping you reach the right audiences with precision and impact.

Your feedback on reporting and enterprise-level dashboards is incredibly valuable. Expanding self-service insights is an active area of development, and feedback like yours helps us shape those improvements to better serve our customers.

We’re thrilled that Pushly is helping you drive engagement and bring readers back to your site. We truly appreciate your partnership.

Kristina B.

12/16/2025

"User-Friendly but Could Improve Reporting Features"

4/5

What do you like best about Pushly?

I think Pushly is super easy to use and very intuitive. It doesn't take very long to get things done, and the return is pretty good for the amount of effort it takes to actually send one. Review collected by and hosted on G2.com.

What do you dislike about Pushly?

I think the reporting could probably be better. The reporting itself is discreet and accessible, but I feel it could be designed in a way that's a little more accessible from an outside perspective. Sometimes I spend a lot of time doing data processing to communicate statistics from Pushly to outside stakeholders. It would be helpful if the reporting within Pushly could be improved to make this process more turnkey and require less data processing on my side. Also, I would love to see more performance data in the campaign flows, like the journeys. There is performance data, but it's not as granular and specific as I would like. I think that's something I would like to see updated, especially as I expand more into those types of drip flow campaigns within Pushly. Review collected by and hosted on G2.com.

Reilly T.

12/16/2025

"Effortless User Engagement with Pushly"

4.5/5

What do you like best about Pushly?

I enjoy the simple UX of Pushly, especially when it comes to creating segments and sends. A/B testing is also very simple, which makes using it myself and onboarding users very easy. Also, the collaboration and insights from the Pushly team are extremely helpful. It's clear that there's an understanding about my industry and goals, and the insights and solutioning offered are excellent. Review collected by and hosted on G2.com.

What do you dislike about Pushly?

The analytics portion of the tool is very rudimentary and doesn't offer very much. I typically need to download CSVs. One of the challenges for our editorial team is determining which content to send via Pushly and to which audience. It would be beneficial if there was some kind of intelligence that could identify the content that would be ideal to send and to which segments. Removing that manual effort or at least suggesting segments would help take out the guesswork. Review collected by and hosted on G2.com.

Lance H.

Advisor / Acting CEO

Small-Business (50 or fewer emp.)

9/23/2025

"Pushly was that engagement platform we'd been looking for!"

5/5

What do you like best about Pushly?

Pushly gives us direct control over our audience engagement. I love how easy it is to set up personalized push campaigns that actually perform, whether it's driving traffic back to high-value content or boosting eCommerce engagement. The real-time segmentation and targeting options are incredibly powerful, and we've seen a noticeable lift in repeat visits and overall engagement since implementing the platform. It’s also refreshing to work with a product team that listens to feedback and continually adds new features. Review collected by and hosted on G2.com.

What do you dislike about Pushly?

Like any powerful tool, there is a bit of a learning curve, especially when it comes to understanding how to fully take advantage of audience segmentation and campaign personalization. Pushly offers a lot of great capabilities, but some users may need a little more onboarding or in-app guidance to unlock its full value right away. That said, the support team is responsive, and the platform continues to improve with every release, so the ramp up is manageable. Review collected by and hosted on G2.com.

What problems is Pushly solving and how is that benefiting you?

Pushly helps us deal with the problem of reaching our audience directly. Email is crowded and social platforms keep changing the rules, so it is hard to know if our content will actually be seen. With Pushly we can connect with people right on their devices through notifications, which gives us a much more reliable channel. The biggest benefit has been engagement. Our audience is far more likely to open and click a push notification than an email. We have seen clear improvements in repeat visits and overall traffic. The targeting features also make a difference because we can send messages to the right people at the right time instead of just sending more of them. It feels like a smarter way to build loyalty and keep people coming back. Review collected by and hosted on G2.com.

Response from Nitin Mamillapally of Pushly

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We're thrilled to hear that Pushly has been the engagement platform you've been looking for! It's great to know that you find the direct control over audience engagement, personalized push campaigns, real-time segmentation, and targeting options to be incredibly powerful. We're also glad to hear that you appreciate our responsive support team and the continuous improvement of the platform. Thank you for sharing your positive experience!

Nicole A.

Newsletter Editor

Enterprise (> 1000 emp.)

10/2/2025

"Pushly Has Everything You Need All in One Place"

4/5

What do you like best about Pushly?

What I love most about Pushly is its ease of use—even with minimal training, you can get up and running quickly. The ease of implementation is impressive, making it a seamless addition to our workflow. Pushly truly acts as a 'one-stop shop' for browser notifications, allowing you to schedule alerts, make edits, run tests, and track performance—all in one place.

The customer support is excellent, always responsive and helpful whenever I have questions. My frequency of use is multiple times a day, which says a lot about how intuitive and indispensable it is. With the number of features continually expanding, I still discover new tools and capabilities even after years of use. Plus, the ease of integration with other platforms makes connecting it to our existing systems effortless.

Overall, Pushly has made managing and sharing content smooth, efficient, and reliable. I would highly recommend it to anyone looking for a powerful, user-friendly solution. Review collected by and hosted on G2.com.

What do you dislike about Pushly?

What I dislike about Pushly would be the minimal editing opportunities within the photo being featured area, No easy way to adjust image sizing or aspect ratios without compromising quality, Few options for interactive features like links or call-to-actions within images. Review collected by and hosted on G2.com.

Response from Nitin Mamillapally of Pushly

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Thank you so much for taking the time to share such a thoughtful and detailed review! We’re thrilled to hear that Pushly has become such an integral part of your daily workflow and that you’ve found it easy to use, implement, and integrate. We also really appreciate your feedback about the photo editing and interactive image options. Feedback like yours will help shape future improvements to the platform

Bhanoday Reddy B.

10/23/2025

"Effortless Integration and Engagement with Push Notifications"

4.5/5

What do you like best about Pushly?

I love how easy the setup process was, especially with the seamless API integration that made it hassle-free to get started. The inbuilt analytics in Pushly are very helpful, providing insightful data that enhances our understanding of user interactions. The support team is very responsive and quick to assist, ensuring we have the help we need when we need it. Pushly effectively helps our newspaper/publishing company to rapidly reach our subscribers and keep them engaged through its tools. I appreciate the ability to personalize notifications, which allows us to target customers effectively and gives users the option to choose what content is most relevant to them. The relevant push notification options and audience segmentation features are extremely valuable, helping us hone in on our strategies for engagement and customer reach. Using Pushly with other software like Sailthru proves beneficial, as it allows us to use the insights from user behavior to tailor our email communications further. The integration with existing tools is smooth, and the audience segmentation provides crucial benefits that enhance how we engage with our audience. Additionally, features like user control and preference settings empower our users by allowing them to choose their preferences, which is a significant advantage. Review collected by and hosted on G2.com.

What do you dislike about Pushly?

I would like to see AI suggestions integrated into Pushly, particularly for auto-generating content for notifications. Review collected by and hosted on G2.com.

Response from Nitin Mamillapally of Pushly

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Thank you for such a detailed and thoughtful review! We're thrilled to hear how much value you’re getting from Pushly’s analytics, personalization, and seamless integrations. It’s great to know the platform is helping your publishing team reach and engage readers quickly and effectively.

We really appreciate your suggestion about integrating AI for content generation. That’s excellent feedback — and you’ll be glad to know we’re actively working on some exciting AI experiments to make message creation even smarter and more intuitive. We’d be happy to share updates as those capabilities roll out.

Thank you again for your partnership and for sharing how Pushly supports your audience engagement goals!

Heather K.

Senior Manager, Content Marketing & Operations

Mid-Market (51-1000 emp.)

10/1/2025

"Pushly continues to provide a user-friendly platform for my day-to-day browser projects"

4.5/5

What do you like best about Pushly?

The platform is easy to use, and any time there is an issue, or I have a question, James and team are ready to dive in and find a solution or reply with an answer. I have been using this site for a handful of years. Review collected by and hosted on G2.com.

What do you dislike about Pushly?

Session data in reports or even some sort of collab with AI to breakdown trends and spikes, etc - this would be great to have available. Review collected by and hosted on G2.com.

Response from Nitin Mamillapally of Pushly

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Thank you for your positive feedback! We're thrilled to hear that you find Pushly user-friendly and that our team has been helpful to you. We appreciate your suggestion regarding session data and AI collaboration for trend analysis, and we'll definitely take that into consideration for future updates. It's great to hear that Pushly is helping you with time management through its auto feature and simplifying A/B testing. If you have any more suggestions or feedback, feel free to reach out. Thank you for being a loyal Pushly user for years!

Verified User in Online Media

Mid-Market (51-1000 emp.)

12/16/2025

"Outstanding Support Team Makes Pushly Shine"

4.5/5

What do you like best about Pushly?

The best part about Pushly is the people! The customer success team is truly there for you every step of the way and will do everything in their power to help you find success. The platform is a breeze to use and easy to work into your daily workflows. Review collected by and hosted on G2.com.

What do you dislike about Pushly?

It can take a little bit of time to fully understand all the different metrics and capabilities available within the tool. Review collected by and hosted on G2.com.

Isabel T.

12/16/2025

"Easily Reaches Audience with Quick Setup"

4/5

What do you like best about Pushly?

I like that Pushly is easy to use, and it auto-populates information from links, which makes it quick to use. The initial setup was very easy and straightforward to learn. Review collected by and hosted on G2.com.

What do you dislike about Pushly?

I wish aspects of push notifications could be more easily customizable, such as image selection and image customization. Review collected by and hosted on G2.com.