1. [Home](https://www.g2.com/) 2. ... 3. [AWS Marketplace Software](https://www.g2.com/categories/aws-marketplace) 4. [Propensity US: Target Clothing Shopper Discussions](https://www.g2.com/products/propensity-us-target-clothing-shopper/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a3bad54a18bbf1a4b1f739b5dcdd24ae/propensity-us-target-clothing-shopper.png "Product Avatar Image") ](/products/propensity-us-target-clothing-shopper/reviews) [ Propensity US: Target Clothing Shopper ](/products/propensity-us-target-clothing-shopper/reviews) (1)5.0/5 Propensity US: Target Clothing Shopper is a data product developed by Prosper Insights & Analytics, designed to assist brands in identifying and targeting consumers who are likely to purchase clothing from Target stores. This product leverages Prosper's extensive zero-party consumer data to create accurate propensity models, enabling brands to enhance their digital marketing strategies and improve customer acquisition efforts. Key Features and Functionality: - Accurate Propensity Models: Utilizes data from Prosper's comprehensive monthly consumer surveys to develop models that predict the likelihood of consumers shopping for clothing at Target. - Privacy Compliance: All models are built using factual, privacy-compliant data, ensuring consumer information is handled responsibly. - Integration with AWS Marketplace: Available through the Prosper Model Factory on AWS Marketplace, allowing for seamless access and integration into existing marketing platforms. - Transparency: Provides Lift over Random metrics for each model, offering transparency and allowing brands to evaluate model effectiveness prior to activation. Primary Value and User Benefits: Propensity US: Target Clothing Shopper empowers brands to take control of their digital advertising spend by providing high-quality, retailer-specific shopper models. By integrating these models with their own customer data, brands can enhance targeting initiatives, personalize marketing efforts, and improve return on investment. This solution offers an alternative to retailer-controlled platforms, enabling brands to reach Target clothing shoppers more effectively and efficiently. Show More * * * ### 100.0 Nps Score Already have Propensity US: Target Clothing Shopper? ### All Propensity US: Target Clothing Shopper Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • almost 3 years ago More Options - [ # What is Propensity US: Target Clothing Shopper used for? ](/discussions/what-is-propensity-us-target-clothing-shopper-used-for) What is Propensity US: Target Clothing Shopper used for? [ AWS Marketplace Software ](https://www.g2.com/tags/aws-marketplace-software) * * * \<0\>0\>Upvotes * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Propensity+US%3A+Target+Clothing+Shopper+questions+and+get+answers+from+expert+users+in+our+Propensity+US%3A+Target+Clothing+Shopper+Discussions+section.&title=Propensity+US%3A+Target+Clothing+Shopper+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fpropensity-us-target-clothing-shopper%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Propensity+US%3A+Target+Clothing+Shopper+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fpropensity-us-target-clothing-shopper%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fpropensity-us-target-clothing-shopper%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Propensity+US%3A+Target+Clothing+Shopper+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fpropensity-us-target-clothing-shopper%2Fdiscuss%0aAsk+Propensity+US%3A+Target+Clothing+Shopper+questions+and+get+answers+from+expert+users+in+our+Propensity+US%3A+Target+Clothing+Shopper+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Propensity+US%3A+Target+Clothing+Shopper+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fpropensity-us-target-clothing-shopper%2Fdiscuss%0aAsk+Propensity+US%3A+Target+Clothing+Shopper+questions+and+get+answers+from+expert+users+in+our+Propensity+US%3A+Target+Clothing+Shopper+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ## Start a New Software Discussion Have a software question? Get answers from real users and experts [Start A Discussion](/products/propensity-us-target-clothing-shopper/discussions/new) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_a3bad54a18bbf1a4b1f739b5dcdd24ae/propensity-us-target-clothing-shopper.png "Product Avatar Image") ### Have you used Propensity US: Target Clothing Shopper before? Answer a few questions to help the Propensity US: Target Clothing Shopper community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/authorize?form=signup&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fpropensity-us-target-clothing-shopper%2Fdiscuss%3Fsmall_ask%3Dpropensity-us-target-clothing-shopper) No