# Profit.co Reviews **Vendor:** Profit.co **Category:** [Objectives and Key Results (OKR) Software](https://www.g2.com/categories/objectives-and-key-results-okr) **Average Rating:** 4.7/5.0 **Total Reviews:** 491 ## About Profit.co Profit.co's OKR software helps your organisation in executing your strategies using an OKR centric approach. Profit.co allows you to iterate faster using the Plan-Execute-Engage-Learn cycle every quarter. You can plan and align OKRs at the beginning of the quarter, track your execution with weekly check-ins and reviews, promote high levels of employee engagement using our collaborative features, and use the highly structured reflect and reset process for improving organizational learning. Since Profit.co is highly customizable, organisations of any size can get started with OKRs easily. Profit.co also has strategy tracking, task management, employee engagement, and employee development inbuilt. With real-time reports and dashboards, managers can view the progress of their teams and identify potential problems early. Profit.co integrates with Slack, Microsoft Teams, Jira, Salesforce, HubSpot, and several other popular business applications. On top of this, you can develop your custom integrations using Profit.co's Integration Engine improving adoption across the organization. ## Profit.co Pros & Cons **What users like:** - Users appreciate the **ease of use** of Profit.co, highlighting its structured onboarding and smooth integration processes. (46 reviews) - Users rave about the **responsive Customer Support** of Profit.co, enhancing their onboarding and overall experience significantly. (40 reviews) - Users commend the **easy goal setting** with Profit.co, enhancing productivity and driving alignment across teams. (34 reviews) - Users commend the **structured onboarding and responsive support** of Profit.co, enhancing their OKR management experience significantly. (34 reviews) - Users value the **progress tracking** capabilities of Profit.co, which effectively links tasks to Key Results for clear accountability. (27 reviews) - Features (25 reviews) - Users appreciate the **clear explanations and structured approach** of Profit.co, enhancing understanding and engagement with OKRs. (25 reviews) - Visibility (23 reviews) - Tracking (22 reviews) - Goal Management (21 reviews) **What users dislike:** - Users note a significant **learning curve** with Profit.co, particularly for first-time users navigating its many features. (23 reviews) - Users find the **limited customization** options frustrating, which hinders optimal presentation and task management capabilities. (14 reviews) - Users find the **missing features** of Profit.co limit its usability and complicate task management and reporting. (14 reviews) - Users find **navigation difficult** , needing excessive clicks and complicated paths to access vital information and settings. (13 reviews) - Users feel that **poor navigation** complicates their experience, making it difficult to find specific settings and information efficiently. (13 reviews) - Users find Profit.co's interface to be **not intuitive** , creating challenges in navigating and utilizing its features effectively. (11 reviews) - Difficult Navigation (9 reviews) - Poor Usability (9 reviews) - Users report **issues with reporting** in Profit.co, which can hinder their experience despite good support for workarounds. (9 reviews) - Time-Consumption (9 reviews) ## Profit.co Reviews ### 1. Best OKR Tool in Industry **Rating:** 4.0/5.0 stars **Reviewed by:** Jishesh K. | IT Head, Mid-Market (51-1000 emp.) **Reviewed Date:** December 08, 2022 **What do you like best about Profit.co?** The tool is very intuitive & really helps to put in our OKRs and execute them in a well-defined manner, even tuned for niche industries like education excellence. Their support in the Implementation phase & training they provide is tailor-made based on our industry & the team also supports us on both concept & product. Also, the UI & UX of this App is very straightforward and simple to understand & use. **What do you dislike about Profit.co?** Improvement in the dashboard is something that I would highlight. More insights as the Program Manager will make the job easier & the profit team promised they are working on it. **What problems is Profit.co solving and how is that benefiting you?** We have been doing goals for more than 20+ years, but Profit helped us with the team alignment & stop duplications of plans & realistic review. The review now takes very little time, and we can identify the areas we need to optimize and track the improvement.  At first, we were able to hit our targets by the teams and now aiming to achieve higher numbers. **Official Response from Poovizhi Devaraj:** > Hi Jishesh, It's great to know you are having a wonderful experience with Profit.co. We appreciate you taking the time to share your feedback with us. We're glad our product has helped you align the team and track your progress. We hope to hear more about your experience in the future! Cheers, Profit.co ### 2. Mature OKR Platform with Powerful Dashboards and Exceptional Support **Rating:** 5.0/5.0 stars **Reviewed by:** Bob W. | Sr. Director Security and Infrastructure, Mid-Market (51-1000 emp.) **Reviewed Date:** April 15, 2026 **What do you like best about Profit.co?** Profit.co is a mature and well-developed platform that closely mirrors the core functionality of Microsoft Viva Goals, while extending it with a broader and more practical feature set. Beyond standard OKR tracking for teams and individuals, it integrates personal task management, offering a unified view of priorities, execution, and progress through intuitive dashboards and strong visibility controls. The platform stands out in its ability to bridge strategic alignment with day-to-day execution, making it useful not just for leadership oversight but also for individual productivity and accountability. Its reporting and dashboarding capabilities provide clear, actionable insights without unnecessary complexity. Customer support and customer success are exceptional, responsive, proactive, and consistently effective. This is an area where Profit.co clearly outperforms many larger vendors and sets a benchmark others would benefit from following. **What do you dislike about Profit.co?** certain integration components remain to be enhanced, but given the dedication and effort the Profit.co team invests in all the requests and complaints, I expect it to be fixed soon **What problems is Profit.co solving and how is that benefiting you?** Over nearly a year of using the platform, every issue we’ve brought forward has been resolved effectively, often with additional enhancements that go beyond the original request. The team consistently delivers thoughtful improvements alongside fixes, creating a level of responsiveness and follow-through that stands out in today’s market. **Official Response from Janani Subramanian:** > We’re glad to hear that Profit.co is helping bridge strategy and execution while supporting both team alignment and individual productivity. It’s also great to know that our dashboards, reporting, and overall feature set are delivering value. We appreciate your feedback on integrations as well. Thanks again for your continued trust and partnership! ### 3. A Major Step Forward for Our OKR Program—Flexible Platform & Outstanding Customer Success **Rating:** 5.0/5.0 stars **Reviewed by:** Alison B. | Senior Director, Marketing, Enterprise (> 1000 emp.) **Reviewed Date:** February 12, 2026 **What do you like best about Profit.co?** Our organization has been on an evolving OKR journey for several years — starting with Excel spreadsheets, then moving to Viva Goals, and most recently migrating to Profit.co after Microsoft announced Viva Goals’ end-of-life. Without hesitation, Profit.co has been a significant step forward compared to our previous approaches. What stands out most about Profit.co is the combination of structured onboarding and highly responsive Customer Success support. As we migrated from Viva Goals, their team tailored training to our different business units and ensured we could quickly reestablish momentum. The hands-on guidance — especially around integrations like monday.com and Microsoft Power BI — made adoption smooth and effective. **What do you dislike about Profit.co?** Custom Power BI integration/reporting requires DAX queries, which adds a bit of technical complexity. **What problems is Profit.co solving and how is that benefiting you?** Profit.co helps us scale and formalize a mature OKR program across multiple business units. After transitioning from Excel and migrating from Viva Goals, we needed a flexible, long-term platform that could improve visibility, alignment, and accountability. Profit.co provides stronger structure, clearer progress tracking, and better integration with our reporting tools. This has improved cross-functional alignment and increased adoption of our OKR process across the organization. **Official Response from Janani Subramanian:** > We’re delighted to hear that Profit.co has been a strong step forward in your OKR journey, especially after transitioning from Excel and Microsoft Viva Goals. It’s great to know that our structured onboarding and Customer Success support helped your teams quickly regain momentum and drive adoption across business units. Thank you for highlighting your experience with Power BI and DAX queries. Feedback like this helps us better understand how users interact with our reporting capabilities. It’s especially rewarding to hear that Profit.co is helping you scale your OKR program, improve alignment, and strengthen accountability across the organization. Thank you for your trust and partnership! ### 4. It has been amazing, super user experience friendly, Jashmin is a great support. **Rating:** 5.0/5.0 stars **Reviewed by:** Lesedi S. | People Operations Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** September 11, 2025 **What do you like best about Profit.co?** What I like most is the data and the platform’s adaptability. I use it across the board, both as a super user and as a candidate, and it works well in each role. Being able to customize it to the needs of the business is especially valuable. **What do you dislike about Profit.co?** I think the updates are difficult to familiarize yourself. The backend workflow **What problems is Profit.co solving and how is that benefiting you?** Performance Management and employee surveys ### 5. Simple to Use with Rapid Support but Needs UI Speed Improvement **Rating:** 4.0/5.0 stars **Reviewed by:** Pyline T. | Enterprise (> 1000 emp.) **Reviewed Date:** February 25, 2026 **What do you like best about Profit.co?** I use Profit.co to help track my department and my company's objectives, key results, and initiatives. It serves as a single platform for tracking and reporting. The interface is simple to use, allowing folks to enter their data and monitor progress easily. I like how quickly the customer support team responds to questions and requests. I appreciate how collaborative they are, especially when we first started setting up Profit.co. The collaborative nature of the team is instrumental in adoption success. We decided to go with Profit because we like the simplicity and the customer support team. The initial setup was pretty smooth. **What do you dislike about Profit.co?** At times, I have problems with the UI being super slow at loading my data. I do not think this is an internet issue since I can load other pages on the web super fast. So I think an improvement would be how fast data gets rendered on the platform. For example, I am an admin. When I click and terminate each user, it refreshes the page automatically and goes back to the top of the list, even though I was at the bottom of the list. If the page did not refresh and the users terminated just disappear from the list instead, that would save me a lot of time. **What problems is Profit.co solving and how is that benefiting you?** I use Profit.co to track objectives, key results, and initiatives for my department. It serves as a single platform for tracking and reporting with a simple interface for entering data and monitoring progress. **Official Response from Janani Subramanian:** > We’re glad to hear that Profit.co has been a simple and effective platform for tracking OKRs and initiatives, and that our customer support team has been responsive and collaborative, especially during your setup. Driving smooth adoption is something we care deeply about. We also appreciate your feedback on UI speed and admin workflows. Thanks again for your support and for sharing your experience with us! ### 6. Structured OKR Platform with Comprehensive Features **Rating:** 4.0/5.0 stars **Reviewed by:** Albaraa B. | HC Senior Advisor - MENA Division **Reviewed Date:** February 14, 2026 **What do you like best about Profit.co?** It can be appreciating the structured OKR framework and the clarity it brings to strategy execution. Profit.co provides a well-organized approach to defining objectives, cascading key results, and monitoring progress through dashboards and reporting tools. The availability of OKR learning resources and certification programs is also a strong differentiator, as it supports both system adoption and capability building. The disciplined structure for translating strategy into measurable objectives and key results reduces ambiguity and improves clarity across different organizational levels. The learning resources strengthen understanding of OKR best practices, supporting more effective implementation. The reporting and dashboard capabilities enhance visibility, making it easier to monitor progress, identify gaps early, and support data-driven follow-up. Together, these elements create value by combining methodology, capability building, and performance tracking within one ecosystem. The platform also offers strong capabilities and a comprehensive set of features, and the introduction of Arabic language support is a very positive step. **What do you dislike about Profit.co?** The Arabic interface could benefit from further refinement, as some labels and translations appear inconsistent or partially untranslated. Additionally, the subscription cost is relatively high compared to other platforms offering similar OKR and performance management features. **What problems is Profit.co solving and how is that benefiting you?** It can used "Profit.co" for designing, cascading, and tracking OKRs. It addresses strategy execution challenges, aligns organizational and team goals, clarifies ownership of objectives, and enhances progress tracking. This structure supports accountability and improves visibility across teams. **Official Response from Janani Subramanian:** > We’re glad to hear that the structured OKR framework, dashboards, and reporting capabilities are helping bring clarity to strategy execution and improve alignment and accountability across your organization. It’s also great to know that our learning resources and certification programs are supporting adoption and building OKR expertise. We appreciate your feedback. We’ll continue refining language support, and we'll evaluate overall value. Thanks again for your insights and continued support! ### 7. Intuitive Platform with Outstanding Support and Flexibility **Rating:** 5.0/5.0 stars **Reviewed by:** Deanna T. | Human Resource Business Partner, Mid-Market (51-1000 emp.) **Reviewed Date:** November 25, 2025 **What do you like best about Profit.co?** Profit.co is an impressively simple and intuitive platform; fast, easy to configure, and built on a solid foundation. I especially value how many flexible “building blocks” the system offers. It allows you to launch a basic performance management setup quickly while still giving you the room to grow and customize as your needs evolve. One of the greatest strengths of Profit.co is their development team. They are exceptionally attentive, receptive to feedback, and genuinely invested in helping us succeed. Even when certain features weren’t originally designed for the customization we needed, the team proactively explored solutions, created workarounds, and adapted settings to support us. Their willingness to collaborate, understand our goals, and continuously improve the platform truly stands out. It’s evident that Profit.co is a young, dynamic company with tremendous potential, built on strong technical foundations and powered by a team that truly cares about delivering value. **What do you dislike about Profit.co?** The only area that required a bit more coordination was timing, which is completely understandable given the time zone difference and the large number of enhancements we requested. With such a high volume of improvements and iterations, it was natural for certain steps to take a bit longer. What stood out to me, however, was how consistently supportive and committed my primary point of contact remained throughout the process. He was always patient, proactive, and willing to go the extra mile to help us move forward. His dedication ensured that every one of our needs was ultimately met, and we truly appreciated his partnership. **What problems is Profit.co solving and how is that benefiting you?** Before Profit.co, our performance management process was handled through Word documents. This made it difficult to maintain consistency across the organization. Some leaders had structured career development discussions, while others struggled to fit them in or didn’t have an easy way to track them. We also lacked real visibility into overall participation and progress because everything was scattered and manual. Profit.co has solved these problems by giving us a centralized, consistent process and real-time visibility into engagement and completion metrics, all while fully preserving confidentiality. We can now see whether evaluations are completed, goals are updated, and processes are followed, without reading or accessing the private content of individual reviews. This balance of confidentiality and organizational visibility has been a major benefit. The system also saves us significant time and effort by providing reliable performance management metrics instead of relying on manual documents. After evaluating many other platforms, many of which felt outdated or rigid, Profit.co stood out as a modern, flexible solution that supports accountability and development in a meaningful way. **Official Response from Janani Subramanian:** > We’re glad to hear that you find Profit.co intuitive, flexible, and easy to configure, while still supporting your evolving needs. It’s especially great to know that our team’s collaboration, responsiveness, and willingness to adapt made a positive impact on your experience. It’s wonderful to hear how Profit.co has helped you move from manual, inconsistent processes to a centralized system with real-time visibility, while still maintaining confidentiality. Enabling that balance, along with saving time and improving accountability, is exactly what we strive for. Thank you for your feedback. We look forward to continuing to work with you! ### 8. Easy Transition, Strong Onboarding, and Lots of Integrations **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Medical Devices | Mid-Market (51-1000 emp.) **Reviewed Date:** May 04, 2026 **What do you like best about Profit.co?** The UI/UX is similar to our previous tool, so it was easy to transfer over. They have a long list of integrations, including AI. They had a competitive price and the support and onboarding have been strong to get us started **What do you dislike about Profit.co?** I like that there are a large number of options for different features (like okr reporting, for example) but sometimes that makes it hard to know what to choose. **What problems is Profit.co solving and how is that benefiting you?** we are a mature org and have used OKRs for many years. Profit is an important product for our day-to-day management of the business. we have clear line of sight and data to back it up. ### 9. Great Platform with Executive Review Enhancements Needed **Rating:** 4.0/5.0 stars **Reviewed by:** Sunil R. **Reviewed Date:** February 03, 2026 **What do you like best about Profit.co?** I have found Profit.co to be a very helpful platform for OKR and initiative tracking, especially in bringing structure and visibility to how objectives, initiatives, and KPIs are managed across the organization. It has significantly improved alignment, cadence, and transparency in our monthly meetings. The biggest value for us is the clear linkage between objectives, initiatives, and KPIs along with at-a-glance progress visibility that supports consistent executive reviews. Additionally, the initial setup of Profit.co was very easy. **What do you dislike about Profit.co?** When executives ask detailed questions during reviews, it's hard to get into the specifics without navigating multiple screens. It would be better to click directly into initiatives to see the related notes, updates, and documents. Also, the ability to toggle views within an initiative, like hiding KPIs to focus on initiative progress, would make live reviews smoother and reduce context switching. Seeing initiative-level notes, supporting documents, and commentary in the same view would also be great for leadership meetings. **What problems is Profit.co solving and how is that benefiting you?** Profit.co helps us with OKR and initiative tracking, bringing structure and visibility to managing objectives, initiatives, and KPIs. It enhances alignment, cadence, and transparency in meetings, with clear linkage and progress visibility that supports executive reviews. **Official Response from Janani Subramanian:** > Thank you for your thoughtful and detailed feedback. We’re glad to hear that Profit.co is helping bring structure, visibility, and strong alignment across your organization. It’s also great to know the initial setup was smooth for your team. We’ve shared your feedback with our team. Thanks again. ### 10. Robust Solution with Valuable OKR Champion Training **Rating:** 5.0/5.0 stars **Reviewed by:** Rachel M. | Director, Games Program Management, Enterprise (> 1000 emp.) **Reviewed Date:** May 19, 2026 **What do you like best about Profit.co?** They offer a robust solution and OKR Champion training **What do you dislike about Profit.co?** Sometimes navigation can be confusing, depending on the view you select, there is a lot of clicking through objects to see relevant details and nesting of KRs and initiatives within objectives **What problems is Profit.co solving and how is that benefiting you?** Aligning business strategy with department and team level goals and outcomes ### 11. A Must-Have Tool for Clear Goal Setting and Team Accountability **Rating:** 5.0/5.0 stars **Reviewed by:** Gurdip S. | Finance Controller, Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2025 **What do you like best about Profit.co?** An excellent tool which is very thoughtfully designed to ensure clear articulation of organizational goals and objectives. It requires creating meaningful and structured targets for the team members concerned to complete the tasks, thereby promoting accountability and also ensuring timeliness in achieving those goals and objectives through regular check-ins. A must have tool in today's scenario where it is difficult to have a bird's eye view about the progress of the business in general and departments in particular. It's very easy to integrate and implement with your current operations. **What do you dislike about Profit.co?** With custom built options tailored to meet specific business requirements, it's hard to find any downside at this moment. **What problems is Profit.co solving and how is that benefiting you?** There are many benefits solved using Profit.co offerings, namely - 1) Online monitoring of the Company Objectives and KRs 2) Ensuring all areas of the Balanced Scorecard are covered and adequately addressed through consolidated dashboards 3) Doing away with the need to prepare ppts for quarterly OKR reviews with management 4) Making feedback more real time 5) Serves as a early warning system and avoiding last minute surprises ### 12. Review for Profit.co OKR tool **Rating:** 4.5/5.0 stars **Reviewed by:** Vishal P. | Application Support Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** January 07, 2026 **What do you like best about Profit.co?** Easy to set, track, and review OKRs & Clear alignment **What do you dislike about Profit.co?** Standard reports not available & performance based on if and but condition cannot be entered **What problems is Profit.co solving and how is that benefiting you?** Aligning individual OKR with Company vision ### 13. Powerful Yet Challenging to Master **Rating:** 4.0/5.0 stars **Reviewed by:** Aurimas B. | Chief Executive Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** December 10, 2025 **What do you like best about Profit.co?** I find Profit.co to be a powerful tool with a lot of opportunities to do what you need to do. There are many tutorials to watch, and while it takes time to prepare and learn everything, I believe it'll be okay in the long run. I feel that using Profit.co helps to achieve goals more quickly and align with everything that needs to be taken into account. **What do you dislike about Profit.co?** At first, it looks like the whole organization needs to understand how to work with Profit.co, and the initial steps are very hard to start. You need to make the organization work according to the system, and it takes time. A lot of assistance and ownership are needed in the first year or at least half a year. It's a powerful tool, but it takes time to learn. As I go forward, it looks a little bit harder. It's also harder for personnel to learn how to add the key performance index. **What problems is Profit.co solving and how is that benefiting you?** I use Profit.co to align all departments towards achieving company goals, ensuring everyone works together seamlessly. **Official Response from Janani Subramanian:** > It’s great to hear that you find Profit.co, powerful and valuable in helping achieve goals and drive alignment across your organization. We’re also glad the available tutorials are supporting your learning journey. Profit.co has been designed as an enterprise-class application. As a result, there can be a learning curve initially as teams get familiar with its full capabilities. Our 24/7 support team is always here to help you anytime. It’s encouraging to know Profit.co is helping align departments and bring everyone together toward shared goals. ### 14. Outstanding Experience, Highly Recommended **Rating:** 4.5/5.0 stars **Reviewed by:** Badriyah M. A. | مستشار في الأعمال, Mid-Market (51-1000 emp.) **Reviewed Date:** December 16, 2025 **What do you like best about Profit.co?** Continuous improvement and AI The product is renowned for its continuous improvement, featuring a clear roadmap and regular enhancements that steadily increase business value over time. New AI agents for goal authoring, progress tracking, reviews, and feedback help automate routine work and improve OKR and performance quality.​ **What do you dislike about Profit.co?** There is no Arabic language as an option for Arabic speakers **What problems is Profit.co solving and how is that benefiting you?** Lack of alignment between strategy and day‑to‑day work: Many organizations struggle to connect corporate goals with team and individual priorities; Profit.co uses OKRs and portfolio/project management to tightly link projects and tasks to strategic objectives.​ Poor visibility and prioritization: Before using Profit.co, customers report low visibility into which projects matter most, overloaded teams, and burnout due to unclear priorities.​ Fragmented goal and performance processes: Companies often run OKRs, performance reviews, and tasks in disconnected tools, making it hard to track progress and learn from each cycle.​ **Official Response from Janani Subramanian:** > Thank you for your kind words. We’re glad to hear that our continuous improvements and AI capabilities are adding value, especially in automating goal setting, tracking, and performance processes. It’s great to know Profit.co is helping strengthen alignment between strategy and execution, while improving visibility and prioritization across your teams. Regarding Arabic language support, it is already available within the product as part of our localization. Our team will be happy to help you enable it. Please feel free to reach out to our 24/7 support team, and they’ll assist you right away. Thanks again for your support and thoughtful feedback! ### 15. Profit.co **Rating:** 4.0/5.0 stars **Reviewed by:** Shabbir H. | Business Performance & Strategy Manager, Manufacturing, Mid-Market (51-1000 emp.) **Reviewed Date:** September 17, 2025 **What do you like best about Profit.co?** As the Business Performance and Strategy Manager at KPC Precast Company, we've just embarked on our journey with Profit.co. Having recently completed our initial training sessions with the Profit.co team, I can confidently say this solution is proving to be incredibly useful for our company, especially with its advanced capabilities. Ease of Use: From the very first training session, Profit.co struck me as remarkably intuitive. The user interface is clean and well-organized, making the process of setting up OKRs, understanding cascades, and performing check-ins surprisingly straightforward. The thorough training provided by the Profit.co team further accelerated our team's adoption, ensuring that even with its robust features, the core functionality remains highly accessible and easy to navigate for all users. Frequency of Use: Even in our initial stages, we're finding ourselves leveraging Profit.co with increasing frequency. The clarity it brings to our Objectives and Key Results, combined with the ease of updating progress, encourages daily engagement. As we further integrate it into our operational rhythms, particularly with the time-saving integrations, I foresee it becoming an indispensable part of our weekly and daily workflow for transparent progress tracking and strategic alignment. Number of Features: Profit.co is truly a comprehensive platform, offering far more than just basic OKR management. What stands out as a genuine "game-changer" for us is the integration of AI. This intelligent functionality significantly streamlines processes and provides insights that we hadn't anticipated, elevating our strategic planning and tracking capabilities. Ease of Integration: The ease of integration has already proven to be a massive benefit. The ability to seamlessly connect Profit.co with our existing operational ERP and CRM modules is a huge time-saver. This interoperability ensures that data flows smoothly between systems, drastically reducing the need for manual data input and enhancing the accuracy and real-time nature of our performance metrics. This automation frees up valuable time, allowing our teams to focus more on strategic execution rather than administrative tasks. Overall: Even at this early stage, Profit.co is demonstrating its potential to significantly enhance KPC Precast Company's strategic execution. The platform's user-friendliness, coupled with its cutting-edge AI capabilities and crucial integrations, positions it as a powerful tool for driving focus, ensuring alignment, and making data-driven decisions. We are very optimistic about the positive impact it will have on our business performance. **What do you dislike about Profit.co?** While Profit.co is highly beneficial, potential downsides can include the initial time investment and learning curve to fully utilize its many features, especially for teams new to the OKR framework. Like any powerful tool, its effectiveness ultimately depends on an organization's commitment to the OKR culture; the software itself doesn't guarantee success without consistent engagement. Additionally, its extensive capabilities might feel overwhelming for simpler needs, though this can also be seen as room to grow. **What problems is Profit.co solving and how is that benefiting you?** Profit.co is solving our previous challenge of manual, often disconnected strategy execution tracking done through in-house Google Spreadsheets. It now provides a centralized, intuitive platform to translate our strategic objectives into measurable OKRs, offering real-time tracking and monitoring. This not only vastly improves efficiency and data accuracy by moving away from manual input but also significantly enhances team collaboration and accountability, ensuring everyone is aligned and actively contributing to our overarching company goals. ### 16. OKR Management App **Rating:** 5.0/5.0 stars **Reviewed by:** Mohammed F. | Director of IT and OpEx Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** September 17, 2025 **What do you like best about Profit.co?** OKR Management is simplified with the best of the best. Profit.co provides a very structured and user-friendly platform for setting, tracking, and aligning OKRs across departments. The dashboards and progress tracking give good visibility into performance, and it helps keep teams focused on measurable outcomes rather than just tasks. The integration with other tools and the ability to cascade goals down the organization is also very useful. **What do you dislike about Profit.co?** Some features feel a bit complex to configure initially, especially for new users who may not be familiar with OKRs. The system could benefit from more flexibility in reporting and simplified navigation in certain areas. **What problems is Profit.co solving and how is that benefiting you?** Profit.co helps address the challenge of aligning individual, team, and organizational goals in a transparent way. Previously, it was difficult to track progress across departments and measure outcomes consistently. With Profit.co, we now have a centralized platform to set OKRs, monitor progress in real time, and hold teams accountable. This has improved focus on priorities, reduced misalignment, and given leadership better visibility into overall performance. As a result, decision-making is faster and teams are more engaged in achieving measurable results. ### 17. Good structure for OKRs, room for improvement in UX **Rating:** 3.5/5.0 stars **Reviewed by:** Marcela M. | Strategic Planning Analyst, Enterprise (> 1000 emp.) **Reviewed Date:** August 29, 2025 **What do you like best about Profit.co?** The platform provides a clear structure for managing OKRs, offering good visibility of progress and alignment across the organization. It helps bring more consistency to the OKR process and makes follow-up easier. In addition, the customer support team deserves recognition. We are always well assisted, and our feedback is heard and addressed with great attention. **What do you dislike about Profit.co?** Some processes in Profit.co still require too many manual steps. For example, the integration with Jira is limited — KPI-type KRs cannot be directly linked to Jira items, which reduces automation. In addition, the UX is not very intuitive; our team often reports difficulties with navigation and overall usability. Finally, it would be very valuable if the software allowed for deeper customization, so that each company could adapt it more closely to their specific needs. **What problems is Profit.co solving and how is that benefiting you?** We used to manage OKRs using spreadsheets, which was a very manual and non-scalable process. Profit.co has helped us increase efficiency by providing a structured platform, improving visibility of shared OKRs across different departments, and supporting the tracking of KPIs. It also brings greater transparency to the strategic cascading of objectives. ### 18. Good overall, once set up, it improves alignment and visibility, but it takes time to get used to. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.) **Reviewed Date:** February 12, 2026 **What do you like best about Profit.co?** Goals and OKRs are in one place (less scattered tracking). Ownership of KRs and initiatives is clear. Easy to see manage progress through check-ins. Team alignment to the same priorities. **What do you dislike about Profit.co?** Can feel a bit overwhelming and complex at the start. Navigation is not very intuitive. Finding the right info takes time. Dashboard widgets are not good looking and user friendly. Reports/exports could be more flexible and quicker. Notifications have too much information. **What problems is Profit.co solving and how is that benefiting you?** Turning strategy into clear, trackable OKRs. Alignment of goals across business units, functions and teams and reducing misalignment. Tracking execution progress regularly reducing surprises. Improving accountability with a performance management and reviews. **Official Response from Janani Subramanian:** > We’re glad to hear that having goals and OKRs in one place, clear ownership, and check-ins are helping with alignment, visibility, and accountability across teams. Your feedback is noted, and we’re continuously working to make the experience more intuitive and user-friendly. Great to know Profit.co is helping you align goals, track execution, and reduce surprises. Thank you for sharing your experience. ### 19. So Intuitive and Easy to Use—No Training Needed **Rating:** 5.0/5.0 stars **Reviewed by:** Laurence C. | PCO, Small-Business (50 or fewer emp.) **Reviewed Date:** February 13, 2026 **What do you like best about Profit.co?** What I like most is how easy the software is to use. It’s very intuitive, so users don’t really need any training to get started. **What do you dislike about Profit.co?** For us, a homepage that looks like Facebook really isn’t useful. The notifications on that page ended up creating more questions than anything else, and it wasn’t clear what we were supposed to do with it. **What problems is Profit.co solving and how is that benefiting you?** We used to have trouble visualizing how our departmental objectives aligned with the organization’s strategic objectives. With Profit.CO, we can now clearly see how each objective connects and stays aligned. **Official Response from Janani Subramanian:** > We’re glad to hear that you find Profit.co intuitive and easy to use, making it simple for teams to get started without extensive training. It’s also great to know the platform is helping you clearly visualize how departmental objectives align with overall strategy. We appreciate your input on the homepage and notifications. Thanks again for your valuable insights! ### 20. Traning was very light, clear and focused to objective. Like OKR **Rating:** 5.0/5.0 stars **Reviewed by:** Chandan Kumar S. | Manager Accounts, Mid-Market (51-1000 emp.) **Reviewed Date:** September 30, 2025 **What do you like best about Profit.co?** The coach was thoughtful, and the workshop was structured in a way that made the concepts easy to grasp. The brief revision periods and quiz sessions throughout were particularly effective in reinforcing what we learned, helping to keep us engaged with the program's content. **What do you dislike about Profit.co?** The session was very insightful, though at times I felt it moved a bit fast. A slightly slower pace could help participants absorb the content even better **What problems is Profit.co solving and how is that benefiting you?** 1st of all it will solve to focus on key objective and will push to work on it instead of wasting time in too many things and achiving nothing. It will manage to KPI and will help aligning KPI to KR to Objective to Priorities of the organisation. ### 21. Intuitive Interface, Quick Implementation **Rating:** 5.0/5.0 stars **Reviewed by:** abid Y. **Reviewed Date:** February 13, 2026 **What do you like best about Profit.co?** I love the intuitive interface of Profit.co, as well as the charts and graphs. I particularly appreciate the granular evaluation metrics and indicators, and the ease of implementation. Additionally, the initial setup was simple and customized, completed in a few days, maximum two weeks. **What do you dislike about Profit.co?** Nothing to report on the solution, it is top of the market. **What problems is Profit.co solving and how is that benefiting you?** Profit.co solves issues related to evaluations, key indicators, and KPIs at both strategic and operational levels. I appreciate the intuitive interface, the diagrams and charts, as well as the ease of implementation. **Official Response from Janani Subramanian:** > We’re happy to know that the intuitive interface, visual charts, and detailed evaluation metrics are delivering value, and that your team experienced a smooth and fast implementation. It’s great to see Profit.co supporting effective KPI management and performance tracking at both strategic and operational levels. We’re also pleased to hear that the platform is meeting your expectations. Thank you. ### 22. Outstanding Support and Expertise for Seamless OKR Implementation **Rating:** 4.5/5.0 stars **Reviewed by:** Angana P. | Technology Consultant, Mid-Market (51-1000 emp.) **Reviewed Date:** December 22, 2025 **What do you like best about Profit.co?** The vendor's collaboration and support in customer engagement, as well as their expertise in product knowledge and training, played a significant role in the successful migration and implementation of OKRs within our organization. **What do you dislike about Profit.co?** At times, I feel that the product could benefit from certain feature enhancements or architectural changes to improve its overall quality. Occasionally, aspects like reporting do not feel as smooth or seamless as I would expect. However, the support we received to bridge the gaps was well worth it. **What problems is Profit.co solving and how is that benefiting you?** Profit.co is providing an integral capability to report on the organizations strategic initiatives. It provides reporting, historical references etc that are required for early insights to progress and roadblocks **Official Response from Janani Subramanian:** > We’re glad to hear that our collaboration, support, and product expertise helped make your OKR migration and implementation successful. It’s great to know Profit.co is enabling better visibility into strategic initiatives, with reporting and historical insights supporting early identification of progress and roadblocks. Thank you for your feedback on feature enhancements and the reporting experience. Your input helps guide our efforts to serve you better. ### 23. Profit.co is the best **Rating:** 5.0/5.0 stars **Reviewed by:** Cheri V. | Director, Project Management, Enterprise (> 1000 emp.) **Reviewed Date:** September 22, 2025 **What do you like best about Profit.co?** When searching for an OKR platform, Profit.co was the best choice for our enterprise needs. Profit.co has built a robust platform that's very user friendly. It's easy to create OKRs, align to higher level strategic objectives, and update progress throughout the quarter. The dashboards and statistical views are great. We utilize those views for Quarterly Portfolio Reviews. It also has the ability to create PPT decks to include OKR data & statistics with the click of a button. We've been extremely pleased with the help & support Profit.co has provided throughout our OKR journey. Profit.co is definitely top notch! **What do you dislike about Profit.co?** There isn't anything negative to say about Profit.co. However, there's always room for improvement/enhancements. The one area that could be improved is around some of the terminology used in the reporting/statistical charts. Some definitions of what the data means isn't always clear. **What problems is Profit.co solving and how is that benefiting you?** Profit.co has helped with the transparency of OKRs across the Enterprise. It provides an overall view of how the work aligns to the higher-level strategic objectives. It's also helped with creating more outcome driven KRs, versus having KRs that focus on milestones/tasks. ### 24. Flexible, scalable, and backed by an outstanding team **Rating:** 5.0/5.0 stars **Reviewed by:** Shelby S. | Senior Manager of Success, Mid-Market (51-1000 emp.) **Reviewed Date:** July 02, 2025 **What do you like best about Profit.co?** What I like best about Profit is how adaptable it is to different teams and maturity levels. It's one of the only OKR platforms I've used that supports both simplicity and sophistication equally well. Whether a team is just starting out or is deeply experienced with OKRs, Profit meets them where they are. The user interface is clean and intuitive, and the platform makes it easy to keep teams aligned, accountable, and focused on what matters most. I also want to call out their support & customer success team; they're truly best in class (and I can confidently say that since most of my professional background is in that vertical). They are responsive, knowledgable, and proactive in helping us get the most out of the platform. That kind of partnership is rare, and it's made all the difference. **What do you dislike about Profit.co?** There is a bit of a learning curve at first, especially when it comes to navigating deeper features like alignment views or custom reports. It takes a little time for new users to feel confident in the system. That said, the support team and knowledge base make it easy to get up to speed quickly. Once users get past the initial onboarding period, the system becomes second nature. Additionally, while their OKR module is incredibly built out, they need to continue developing other aspects of the platform such as the strategy roadmap and data visualization sets. To this point, the Product team has been very responsive to customer requests, and so I am confident that product improvements will continue hitting the mark. **What problems is Profit.co solving and how is that benefiting you?** Profit is helping us solve some of the biggest challenges in strategy execution: visibilty, accountability, and alignment. Before Profit, it was difficult to get a clear consistent view of how goals were progressing across teams, and how different goals ultimately tied together for major outcomes. Now, we have one central place where every team can draft, update, and track their OKRs with improved abilities to align and understand other teams' OKRs. It has also helped us standardize our OKR process while still giving teams flexibility in how they work. The various aspects of collaboration within the platform has improved our communication, especially cross-functionally. Ultimately, it's helping our teams stay focused and connected to what matters most to the business. ### 25. Clear Goal Alignment with Real-Time Performance Visibility **Rating:** 4.5/5.0 stars **Reviewed by:** odana v. | IT, Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2026 **What do you like best about Profit.co?** Clear goal alignment Real time performance visibility **What do you dislike about Profit.co?** Hard to navigate and learn at first Some employees still find it hard to navigate through the UI **What problems is Profit.co solving and how is that benefiting you?** It has encouraged ownership through measurable key results **Official Response from Janani Subramanian:** > We’re glad to hear that Profit.co is helping with clear goal alignment and providing real-time performance visibility, while also encouraging ownership through measurable key results. We also understand that initial navigation can feel challenging for some users. We will take your feedback to review and improve the initial configuration to make the application as simple as possible for new users, and continue enhancing the overall UI experience. Thanks again for your valuable input! ### 26. Simple, Modern, Multi-User Friendly—But Not Ideal for Every Department’s Tracking **Rating:** 3.5/5.0 stars **Reviewed by:** Dovile K. | HR manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 05, 2026 **What do you like best about Profit.co?** Simple to use, easy, modern, many users at once **What do you dislike about Profit.co?** Not always suitable for all the departments in case of tracking **What problems is Profit.co solving and how is that benefiting you?** Tracking KPI and OKR's and personal development plans ### 27. Love the “Say-Do” Ratio for Tracking Delivery Against Key Results **Rating:** 4.0/5.0 stars **Reviewed by:** Riffayu Deen S. | Senior Business Analyst and OD Lead, Mid-Market (51-1000 emp.) **Reviewed Date:** February 14, 2026 **What do you like best about Profit.co?** The "Say-Do" Ratio: It tracks whether teams actually deliver on their promises by linking specific tasks to Key Results. **What do you dislike about Profit.co?** Users frequently report that finding specific settings or moving between different "views" (e.g., from an individual task board back to a corporate strategy map) requires too many clicks. **What problems is Profit.co solving and how is that benefiting you?** Strategy-Execution Gap"—the common corporate problem where a CEO’s high-level vision gets lost as it trickles down to daily tasks. **Official Response from Janani Subramanian:** > We’re happy to hear that the “Say-Do” Ratio is helping your team track delivery against key results and bridge the gap between strategy and execution. Driving alignment from high-level goals to day-to-day work is exactly what we aim to enable. We also appreciate your input on navigation and the number of clicks required between views. We’ll take this into account as we continue to streamline the user experience and make it more intuitive. Thanks again for your valuable insights! ### 28. Review of Initial Demo and End User Trainings by Profit.co **Rating:** 4.5/5.0 stars **Reviewed by:** Harikumar G. | Sr, Strategy Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** July 31, 2025 **What do you like best about Profit.co?** We recently completed the initial demo session and two rounds of End User Training conducted by the Profit.co team, and I would like to acknowledge the excellent quality of training and support extended throughout these sessions. From the outset, the Profit.co team demonstrated strong subject matter expertise and exceptional facilitation skills. The sessions were highly interactive, practical, and tailored to help users at various levels understand the platform's features and how to effectively use them to manage OKRs (Objectives and Key Results). Although we are still in the early stages of implementation—with company-wide and functional OKRs currently under development—the support provided by the Profit.co team has been nothing short of phenomenal. Their readiness to review our drafts, offer constructive feedback, and share best practices has been instrumental in helping our teams improve clarity, alignment, and measurability in our OKR design. The team’s responsiveness, patience, and proactive guidance have greatly contributed to building user confidence, particularly among functional managers new to the OKR framework. Their collaborative approach ensured that our concerns were heard, and solutions provided in real-time during the sessions. We are confident that with such ongoing support, our transition to a strategy-driven performance culture through Profit.co will be both successful and impactful. We look forward to continuing our journey with the Profit.co team and leveraging the platform to drive stronger execution and accountability across the organization. **What do you dislike about Profit.co?** As we are still in the learning stage, it is too early to commend. **What problems is Profit.co solving and how is that benefiting you?** Better Strategic Execution: Business plans are now linked to measurable, time-bound outcomes. Cross-functional Alignment: Departments are working with shared priorities and synchronized targets. Performance Visibility: Leadership can track progress in real time, improving agility in decision-making. Focus and Clarity: Teams have a clearer understanding of their priorities and how they contribute to the company's goals. Scalable Implementation: The platform supports structured rollout and future scaling across SBUs. ### 29. Flexible OKR Platform that Adapts to How You Work **Rating:** 5.0/5.0 stars **Reviewed by:** Carlos L. | HubSpot Admin / Developer, Mid-Market (51-1000 emp.) **Reviewed Date:** June 16, 2025 **What do you like best about Profit.co?** Profit.co stands out for its flexibility in customizing the OKR framework to fit how different teams operate. We didn’t have to mold our processes to the tool—instead, the tool molded to us. From adjusting views to fine-tuning workflows, it let us support cross-functional teams in their own unique ways while still aligning everyone under a shared strategic direction. **What do you dislike about Profit.co?** While the customization options are powerful, they can feel a bit overwhelming at first, especially for users not familiar with OKRs. Some initial guidance or preset templates for common team setups could make onboarding easier. **What problems is Profit.co solving and how is that benefiting you?** It’s helping us solve the challenge of implementing a structured goal-setting methodology without forcing a rigid, one-size-fits-all approach. By supporting different team styles, it has improved adoption and made our strategic alignment more effective. ### 30. OKR by Profit.co **Rating:** 4.0/5.0 stars **Reviewed by:** Kalaivani S. | Manager - HR, Mid-Market (51-1000 emp.) **Reviewed Date:** June 28, 2025 **What do you like best about Profit.co?** OKR framework by Profit.co is very informative. Importance of OKR, how does it work and how to frame and execute the process is very clear with simple examples / instructions. Is easy to relate, understand and able to apply . Guidance is offered when required . Contents, framework and process flow is also good and user friendly. Overall it is very useful. **What do you dislike about Profit.co?** I am very comfortable with Profit co. I couldn't find anything to dislike so far. **What problems is Profit.co solving and how is that benefiting you?** It is useful to set business objectives and performance expectations with clear KPIs and able to cascade the KPI and measures to accountable resources. Easy to capture, monitor and review the performance with clear lag and lead indicators. ### 31. Effortless Migration Thanks to Excellent Onboarding **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.) **Reviewed Date:** December 09, 2025 **What do you like best about Profit.co?** easy migration from prior OKR SW to profit.co; all done by onboarding team. have a monthly follow up with them to cover new features that would help my business. implementation was easy for our team. **What do you dislike about Profit.co?** some features that I assumed they have were more difficult to implement than I suspected. **What problems is Profit.co solving and how is that benefiting you?** 1) easy migration path for our team from 2025 SW 2) easy monitoring of our businesses performance to set OKRs **Official Response from Janani Subramanian:** > Thank you for your feedback. It’s great to hear that the migration was smooth and that the onboarding team made the transition easy. For any ongoing support or questions, feel free to reach out to our 24/7 support team; we’re always here to help. It’s encouraging to know Profit.co is helping you seamlessly transition and monitor business performance effectively through OKRs. ### 32. A Solid Tool for Managing OKRs **Rating:** 5.0/5.0 stars **Reviewed by:** Blanca P. | Director, HR and Administration, Mid-Market (51-1000 emp.) **Reviewed Date:** June 13, 2025 **What do you like best about Profit.co?** Profit.co provides a clean, structured way to break down and cascade objectives across teams. I appreciate the ease of use in the progress tracking dashboards, and the ability to comment and collaborate on key results. It helps bring transparency and alignment across departments. **What do you dislike about Profit.co?** There’s a bit of a learning curve at the beginning, because the platform offers a lot. That said, once you explore it a bit, the structure starts to make a lot of sense. **What problems is Profit.co solving and how is that benefiting you?** Profit.co helps us align our departmental goals with broader company objectives, ensuring that everyone is working toward the same outcomes. It makes it easier to track progress and stay focused on what matters most, which has improved overall clarity and accountability across teams ### 33. Brilliant OKR Champion training and complete performance management system for any organisation **Rating:** 4.5/5.0 stars **Reviewed by:** Francesca N. | Executive OKR & Organisational Health Coach, Small-Business (50 or fewer emp.) **Reviewed Date:** November 06, 2025 **What do you like best about Profit.co?** The tool is excellent for the overall management of business and people performance. Beautifully integrated modules. The training and support are truly valuable and very customer focussed **What do you dislike about Profit.co?** I cannot think of any downside of Profit **What problems is Profit.co solving and how is that benefiting you?** The OKR modules provides alignment, transparency and structure to strategic execution practises **Official Response from Janani Subramanian:** > We’re glad to hear that you find the platform valuable for managing both business and people performance, and that the integrated modules are working well for your needs. It’s also great to know that our training and support have been helpful and customer-focused. Thank you for your thoughtful feedback! ### 34. Reliable and Collaborative Increment Support at Profit.Co **Rating:** 5.0/5.0 stars **Reviewed by:** Akansha R. | Global HR Business Partner, Mid-Market (51-1000 emp.) **Reviewed Date:** July 08, 2025 **What do you like best about Profit.co?** Profit.Co has a reliable support team for increments. Even if one person is unavailable, I’m confident that someone else will step in to provide timely assistance and ensure closure. **What do you dislike about Profit.co?** There are certain limitations with features on Profit.Co—for example, the Clone function currently allows only one-by-one manual cloning, which consumes significant time and effort. There should be an option for bulk cloning. Additionally, cloned items are labeled with “(Copy)”, requiring manual edits afterward, further adding to the workload. There's no integration with Keka, so I have to manually update new joiners and exits, which could be streamlined with automation. **What problems is Profit.co solving and how is that benefiting you?** Synchronizing OKRs with Ongoing Performance Management Cadence ### 35. Goal Alignment Aided via Simple Yet Effective DX platform **Rating:** 4.5/5.0 stars **Reviewed by:** Anil C. | General Manager /Head of Finance and Administration, Small-Business (50 or fewer emp.) **Reviewed Date:** June 20, 2025 **What do you like best about Profit.co?** It is an effective tool for visualizing and aligning result-oriented objectives, enabling them to be cascaded more efficiently to departments, teams, and individuals. At the same time, it fosters a sense of ownership across all levels, helping to achieve high-level goals and continuously improve day-to-day performance. **What do you dislike about Profit.co?** This approach offers a new perspective on organizational performance by aligning it with individual objectives. It can feel overwhelming to those accustomed to traditional methods, as it challenges conventional thinking. As a disruptor in the mindset, it requires an open and unbiased attitude to be fully embraced. **What problems is Profit.co solving and how is that benefiting you?** Goal alignment and individual performance management systems (PMS) with enhanced visibility help establish a stronger feedback loop across the organization. ### 36. Essential for OKR Implementation with Outstanding Support **Rating:** 5.0/5.0 stars **Reviewed by:** Ujala I. **Reviewed Date:** February 12, 2026 **What do you like best about Profit.co?** I like the customer service at Profit.co and the value they provide to clients. **What do you dislike about Profit.co?** Nothing **What problems is Profit.co solving and how is that benefiting you?** Profit.co helps us understand OKRs, their value, and what they mean for an organization. **Official Response from Janani Subramanian:** > Thank you for your kind words. We’re glad to hear that our customer service and the value we provide are making a positive impact. It’s also great to know that Profit.co is helping your team better understand OKRs and their role within your organization. Look forward to continuing to work with you! ### 37. Great customer support and onboarding experience migrating OKRs from Viva Goals **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Mining & Metals | Mid-Market (51-1000 emp.) **Reviewed Date:** June 06, 2025 **What do you like best about Profit.co?** The onboarding team was responsive to our needs and were able to seamlessly migrate our OKRs from our previous software, Viva Goals, after Microsoft announced its deprecation. We also had a variety of not-yet-organized OKRs in various Word and Excel documents, which they were also able to help migrate. They provided customization of the tool, in-depth recorded training sessions and tailored QRGs for our users. Initial impressions of the software are that it is feature- rich, has many advanced features, customizations and integrations that other competitors do not have. We have already streamlined various business processes by migrating to Profit.co. **What do you dislike about Profit.co?** We have only just started utilizing the software within our business processes so these are initial impressions. The software could be a bit more intuitive. There are a lot of features and it's difficult sometimes to wrap your head around the nuances or correct way to do things. The UI/UX could use some improvements, and there have been a few bugs that we have passed along. But in saying that, their customer service, response times and willingness to resolve the issues or implement our feature suggestions has been great. **What problems is Profit.co solving and how is that benefiting you?** Alignment of OKRs to higher level business goals. Improve tracking of KPIs and aligning projects/initiatives to target measured improvements. Presenting OKR progress in a streamlined process. ### 38. Amazing Visual Metrics and Customer Service, After Initial Learning Curve **Rating:** 5.0/5.0 stars **Reviewed by:** Julia H. | Assistant to the CIO, Mid-Market (51-1000 emp.) **Reviewed Date:** May 15, 2025 **What do you like best about Profit.co?** Excellent summaries and metrics that are extremely visual which helps our entire organization unite behind our OKRs. They provide extremely in-depth customer service which helped get those less tech-savvy up and running which made implementation easy. We report monthly at a C-Suite level and more frequently for individual teams. **What do you dislike about Profit.co?** There is definitely a bit of a learning curve in navigating the product itself which can appear as something of a maze to the untrained eye. Once trained though it becomes a very useful resource for all teams that utilize it to its full capacity. **What problems is Profit.co solving and how is that benefiting you?** It allows us to measure OKRs from the highest level and make sure the organization is united in accomplishing those tasks in a measurable, definable and visually obvious way. ### 39. Great Suppor & Implementation Team! **Rating:** 5.0/5.0 stars **Reviewed by:** Aysen W. | Director of Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** May 21, 2025 **What do you like best about Profit.co?** We've had a great experience using Profit.co to manage our OKRs and drive alignment across the organization. The platform is intuitive, flexible, and packed with features that make it easy to set, track, and measure progress on our objectives. The customer support has also been excellent. From onboarding to ongoing questions, the Profit.co team has been responsive, knowledgeable, and proactive in helping us get the most out of the platform. Overall, Profit.co has become an integral part of how we operate. It's helped us stay focused on what matters most, enabled better performance conversations, and created a stronger results-driven culture. Highly recommend for any organization looking to implement OKRs effectively! **What do you dislike about Profit.co?** At times I feel like visually it could be easier to decipher the difference between Objectives and Key Results. **What problems is Profit.co solving and how is that benefiting you?** Managing our OKRs within a software. This has provided us visibility across our organization into key initiatives. ### 40. I love profit! **Rating:** 5.0/5.0 stars **Reviewed by:** Paulina M. | Sales Operations Coordinator, Mid-Market (51-1000 emp.) **Reviewed Date:** June 12, 2025 **What do you like best about Profit.co?** One of the highlights of our onboarding was how receptive our Profit.co account manager was to our feedback. They didn’t just listen—they took action and helped us tailor the setup to fit our exact needs **What do you dislike about Profit.co?** At first it is a little difficult to understand the interface **What problems is Profit.co solving and how is that benefiting you?** Profit.co has helped build a sense of ownership and accountability. Each team member knows exactly what’s expected of them and how their contributions affect larger company goals while giving visibility to other cross-functional departments on how their progress affect the broader organization. ### 41. Alignment Across Teams **Rating:** 5.0/5.0 stars **Reviewed by:** Beatriz B. | Project Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 05, 2025 **What do you like best about Profit.co?** Profit.co has been helpful for ensuring alignment across departments. The tool allows teams to work toward shared goals and end results with full transparency. **What do you dislike about Profit.co?** There is a bit of a learning curve getting started but you easily get the hang of it. **What problems is Profit.co solving and how is that benefiting you?** The fact that we can easily see how each team is performing against their OKRs without having to go through a massive spreadsheet saves time and allows us to focus on any items that might need more attention or are at risk of achieving. ### 42. Exceptional Support and Effortless Usability **Rating:** 5.0/5.0 stars **Reviewed by:** Jeff M. | Chief of Staff, Enterprise (> 1000 emp.) **Reviewed Date:** December 01, 2025 **What do you like best about Profit.co?** The customer support from the team is very helpful and the software is simple/intuitive to use. **What do you dislike about Profit.co?** Could utilize online training videos for new employees. **What problems is Profit.co solving and how is that benefiting you?** OKR tracking/goal setting/keeping the company aligned with the CEO's vision. **Official Response from Janani Subramanian:** > Thank you for your feedback. It’s great to hear that the platform is simple and intuitive, and that the support team has been helpful. We recommend exploring our Academy, which offers structured courses and resources for new users to get up to speed quickly. You can visit here: https://academy.profit.co/ Glad to know Profit.co is helping with OKR tracking, goal setting, and keeping teams aligned with the company’s vision. ### 43. User-Centric Development Mindset **Rating:** 5.0/5.0 stars **Reviewed by:** Theresa D. | Executive Director Project Management Office, Mid-Market (51-1000 emp.) **Reviewed Date:** June 12, 2025 **What do you like best about Profit.co?** We were impressed by how quickly the development team implemented UI updates based on our user feedback. It’s clear that the Profit.co team prioritizes the user experience and continuous improvement. **What do you dislike about Profit.co?** Some users find the interface overwhelming at first, especially those unfamiliar with OKRs. **What problems is Profit.co solving and how is that benefiting you?** Profit.co is helping us solve the challenge of aligning our team's work with the company's strategic objectives. Previously, it was difficult to track how day-to-day tasks contributed to high-level goals, and performance measurement felt disconnected from actual outcomes. ### 44. Taking OKR's to the Next Level **Rating:** 4.0/5.0 stars **Reviewed by:** Brandon L. | Senior IT Portfolio Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** April 11, 2025 **What do you like best about Profit.co?** When thinking about this software, it has been extremely easy to use and to get the team up to speed. The tool is working to help our organization drive efficiencies and increase productivity. The team at Profit.co is always willing to help by listening to suggestions and implementing them where they can. **What do you dislike about Profit.co?** One drawback that we've seen so far is that the tool is currently limited on how we can adjust check-ins but the team is always willing to listen to feedback. **What problems is Profit.co solving and how is that benefiting you?** Profit.co solved the problem of executive visibility and we have now been able to show executive management the level of efficiency and the high quality of work being done. ### 45. Best of the rest **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** July 09, 2025 **What do you like best about Profit.co?** Profit.co offers a LOT of flexibility when it comes to customization of the platform, and their support team was excellent in understanding our business needs and working with us. They gave us plenty of demos before signing anything and free access to get hands-on experience which really helped us during the selection process. **What do you dislike about Profit.co?** No complaints so far, we are about 6 months in so still learning a lot. **What problems is Profit.co solving and how is that benefiting you?** Profit.co is giving us greater visibility when tracking the progress of our objectives and KPIs. It has also helped our senior team to structure goals at the Org level, and then cascade them down. ### 46. Organization and Administration **Rating:** 4.5/5.0 stars **Reviewed by:** Enrique H. | Director de Finanzas, Mid-Market (51-1000 emp.) **Reviewed Date:** June 12, 2025 **What do you like best about Profit.co?** The ease of working on the platform is perfect, in addition to helping manage tasks and activities scheduled on a day-to-day basis very well. **What do you dislike about Profit.co?** Sometimes the user interface is very large and on a laptop it is difficult to view, and a task visualization in a calendar is needed. **What problems is Profit.co solving and how is that benefiting you?** It is helping me measure times, activities, and achievement of objectives for the performance of each employee and personally as well. ### 47. Effortless Implementation Makes All the Difference **Rating:** 5.0/5.0 stars **Reviewed by:** Wael S. | Regional manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 11, 2025 **What do you like best about Profit.co?** Easy to use, Ease of Implementation and number of features **What do you dislike about Profit.co?** As from my point of view there is no dislike point or issue that i don't like. **What problems is Profit.co solving and how is that benefiting you?** It helps me to improve my work better **Official Response from Janani Subramanian:** > We’re glad to hear that you find Profit.co easy to use, simple to implement, and feature-rich. It’s also great to know that it’s helping you improve your work. Look forward to continuing to work with you! ### 48. Practice and **Rating:** 5.0/5.0 stars **Reviewed by:** Fabio S. | supervisor de vendas, Enterprise (> 1000 emp.) **Reviewed Date:** September 17, 2025 **What do you like best about Profit.co?** practicality and ease to visualize the results **What do you dislike about Profit.co?** obligation to enter the data on a specific day **What problems is Profit.co solving and how is that benefiting you?** see the opportunities and seek methods to achieve ### 49. Key to your OKRs implementation **Rating:** 5.0/5.0 stars **Reviewed by:** Giovanni R. | Project Management Office Director, Mid-Market (51-1000 emp.) **Reviewed Date:** December 04, 2024 **What do you like best about Profit.co?** The tool is very user-friendly and intuitive, which made onboarding easier than most other productivity software options. Additionally, the online help available through the FAQs, webinars and other tutorials is easily accessible and solves most questions **What do you dislike about Profit.co?** End users can get confused with all its features, need a committed team to make it work. **What problems is Profit.co solving and how is that benefiting you?** Lack of alignment, lack of communication, and lack of transparency. People are now more accountable. ### 50. OKRs product by Profit.co is a good platform for strategic alignments **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** September 29, 2025 **What do you like best about Profit.co?** Profit.co genuinely facilitates strategic alignment and the definition of tangible results, which makes it easier to measure progress. In addition, it provides opportunities to reassess the direction and make adjustments as needed. **What do you dislike about Profit.co?** While I understand that the platform can certainly support the product-based line of business, I am still trying to determine how it would benefit the services side, which depends heavily on the delivery of software projects. **What problems is Profit.co solving and how is that benefiting you?** Currently, I am not using the platform directly, but the process of defining OKRs does mirror the approach that Profit.co provides. ## Profit.co Discussions - [Is there an OKR software in Arabic as well?](https://www.g2.com/discussions/27468-is-there-an-okr-software-in-arabic-as-well) - 1 comment, 1 upvote - [View Profit.co pricing details and edition comparison](https://www.g2.com/products/profit-co/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-12+12%3A35%3A43+-0500&secure%5Bsession_id%5D=5b225bf9-f499-4d62-9d6d-bc1cb7dba4d6&secure%5Btoken%5D=2aac207aeb80fc5cda8c673b2f8a3ff00549a63167c580b920a7b6b1fb05399a&format=llm_user) ## Profit.co Integrations - [Asana](https://www.g2.com/products/asana/reviews) - [Jira](https://www.g2.com/products/jira/reviews) - [Microsoft 365](https://www.g2.com/products/microsoft365/reviews) - [Microsoft Planner](https://www.g2.com/products/microsoft-planner/reviews) - [Microsoft Power BI](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews) - [Microsoft Teams](https://www.g2.com/products/microsoft-teams/reviews) - [monday Work Management](https://www.g2.com/products/monday-com/reviews) - [Smartsheet](https://www.g2.com/products/smartsheet/reviews) ## Profit.co Features **Portfolio Management** - Portfolio Types - Planning - Alignment - Portfolio Mix **Prepare** - Strategy Map - Strategy Model - Rules - Frameworks **Communication** - Feedback - Confidence Levels - Messaging Integrations - Onboarding **Task Creation** - Creation & Assignment - Due Dates - Drag & Drop - Mass Updates **Earned Value** - Baseline - Calculations - Best Practices **Performance reviews** - 360 Reviews - Customizable Forms - Review Status Tracking **Generative AI** - AI Text Generation - AI Text Summarization **Strategic Planning - Strategic Portfolio Management** - Objectives - Roadmaps - Demand management - Resource Planning - Planning - Simulation - Prioritization - Alignment **Project Management** - Dependencies - Priorities - Lean Management **Plan ** - Vision Statement - Goals - Collaboration - Cascade Planning **Goal Creation** - Team OKR - Individual OKR - Mind Mapping - Action Item Creation **Platform Basics** - Performance Benchmarking - Reporting & Dashboards - Interoperability **Task Management** - Task Prioritization - To-Do Lists - Dependencies - Recurring Tasks **Performance** - Data Import - Planned Value - KPIs - Variance Analysis **Goals** - Goal-Setting - Company Goals And OKRs **Strategic Management - Strategic Portfolio Management** - Visiblity - Tracking - Risk Management - Implementation - Change Management - Optimization - Strategy Model - Frameworks **Resource Management** - Definition - Allocation - Optimization **Optimize** - Progress Tracking - KPIs - OKR **Platform Content** - Employee Pulse Surveys - Survey Customization - Goal and Challenge Creation - Science-based templates **Integration** - Project Management - PPM - Finance **Feedback** - Continuous Feedback - Requesting Feedback - 1-On-1 Meetings - Public Praise **Generative AI** - AI Text Generation - AI Text Summarization **Data Analysis - Strategic Portfolio Management** - ESG Impact - Financial Performance - Forecasting **Agentic AI - Objectives and Key Results (OKR)** - Natural Language Interaction - Proactive Assistance **Data & Analytics** - Data Consolidation - Visualizations - Performance - Risk Analysis **Platform Additional Functionality** - Employee Segmenting - Goal and Challenge Creation - Peer Recognition - Social Feedback Portal **Data** - Dashboards And Reports - Historical Data **Execute** - Performance - Communication - Alignment - Performance **Artificial Intelligence - Strategic Portfolio Management** - Process Intelligence - Predictive Insights - Virtual Agents **Platform** - Customization - Integration APIs - Internationalization - User, Role, and Access Management - Performance - Mobility - Reporting - Dashboards **Strategy - Project and Portfolio Management** - Simulation - Tracking - Planning - Objectives - Visiblity - Alignment - Risk Management - Implementation - Optimization - Prioritization **Agentic AI - Performance Management** - Multi-step Planning - Natural Language Interaction ## Top Profit.co Alternatives - [Perdoo](https://www.g2.com/products/perdoo/reviews) - 4.4/5.0 (534 reviews) - [Lattice](https://www.g2.com/products/lattice-lattice/reviews) - 4.7/5.0 (3,937 reviews) - [Leapsome](https://www.g2.com/products/leapsome/reviews) - 4.8/5.0 (2,390 reviews)