Easiest tool to perform record Matching and produce Golden Records. Saves a lot of time on development and testing, very flexible on adjusting Matching thresholds, matching attributes, synonyms, etc. Easy way to create/maintain Golden Records. Seamless Integration with Address Verification Services (Bing or Google) Review collected by and hosted on G2.com.

Sometimes adjusting Matching/survivorship attributes can be painful. Review collected by and hosted on G2.com.

Ease of use, intuitive functionality, brand equity Review collected by and hosted on G2.com.

Loading takes a while sometime, customer service is not great Review collected by and hosted on G2.com.

This MDM software is quite effective and gets the job done. What I like best are the customer service provided by the company, and the ease of use of the program. Review collected by and hosted on G2.com.

After an upgrade I had trouble completing certain tasks, but customer support effectively helped resolve this. Review collected by and hosted on G2.com.

Superb enterprise management platform. Provides integration with SAP and the other main platforms. The training meets all needs. Review collected by and hosted on G2.com.

It has most data management features except it could do with better management for policies and communications. Review collected by and hosted on G2.com.

Ability to streamline manufacturing by managing our raw material master data. Review collected by and hosted on G2.com.

A little cumbersome to set up and import material codes. Review collected by and hosted on G2.com.

Affordable as far as pricing. Great for modeling big data domains. Review collected by and hosted on G2.com.

Not too many user experience reviews to go off of for troubleshooting. Review collected by and hosted on G2.com.

It goes beyond the current Microsoft MDM systems Review collected by and hosted on G2.com.

It isn't suitable for smaller company's, but it's principles might be Review collected by and hosted on G2.com.

Pricing structure of one platform/one price. Ease of use. No additional coding required, just a relatively easy config. Review collected by and hosted on G2.com.

Interface is not very sexy. Could use an art directed update. Review collected by and hosted on G2.com.

Digital transformation and data management across multiple departments. Single domain strategies are no longer relevant when planning your data management strategy. Review collected by and hosted on G2.com.

The program is very expensive to use. Review collected by and hosted on G2.com.

The platform is easy to use and provides good insights on my data Review collected by and hosted on G2.com.

Its partnership with Microsoft and the fact that it is difficult to integrate with other tools. Review collected by and hosted on G2.com.