--- title: Privy Reviews meta_title: 'Privy Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 122 reviews by the users' company size, role or industry to find out how Privy works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 122 scale: '5' date_modified: '2026-08-09' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Privy Reviews **Vendor:** Privy **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 4.6/5.0 **Total Reviews:** 122 ## About Privy Privy is the most approachable, all-in-one e-commerce marketing platform for independent Shopify brands. Grow your business and supercharge your retention strategy with powerful list growth tools, email, and SMS — all backed by the dedicated support you deserve. LIST GROWTH Drive urgency, capture subscribers, convert more sales, and boost your average order value with endless customizable options such as: popups, free shipping bars, cross sells, Spin To Win, Landing Pages, and more. Leverage Privy's best-in-class audience targeting to take control of your on-site conversion strategy. EMAIL CAMPAIGNS Send on-brand, engaging emails to your entire list using our drag-and-drop editor. Tailor your messaging to segments of your audience based on shopping activity, engagement, and more. AUTOMATED FLOWS Trigger personalized emails based on the actions your customers take; launch Welcome, Abandoned Cart, Purchase Follow-Up, and Customer Winback Emails in minutes and watch the orders roll in. SMARTER SMS Inspire action with your mobile audience by sending SMS campaigns and automations. ## Privy Pros & Cons **What users like:** - Users commend Privy for its **excellent customer support** , highlighting accessible help and valuable marketing advice. (4 reviews) - Users find Privy extremely **easy to use** , allowing quick creation of marketing elements by any team member. (4 reviews) - Users praise the **helpful customer support** of Privy, valuing the knowledgeable assistance and marketing advice offered. (4 reviews) - Users praise **Privy's email marketing capabilities** , highlighting excellent customer support and impressive results in engagement and signups. (3 reviews) - Users find Privy to be **very user-friendly** , especially appreciating its easy email templates and seamless Shopify integration. (3 reviews) - Users value the **marketing efficiency** of Privy, benefiting from expert support and comprehensive functionality within Shopify. (2 reviews) - Templates Availability (2 reviews) - Affordable (1 reviews) - Automation (1 reviews) - Automation AI (1 reviews) **What users dislike:** - Users express frustration over **limited templates** and insufficient updates, leading to loss of work and confusion. (3 reviews) - Users find the **reporting issues** in Privy limiting, desiring more detailed insights for better targeting. (2 reviews) - Users desire **more campaign templates** , as the existing options can be confusing when creating emails. (2 reviews) - Users note that the **reporting lacks detail** , making it difficult to analyze subscriber engagement effectively. (1 reviews) - Users express frustration over **delays in template updates** , leading to loss of work and inadequate support from customer service. (1 reviews) - Email Issues (1 reviews) - Users find the **learning curve challenging** , as the layout takes time to adjust to before becoming intuitive. (1 reviews) - Limitations (1 reviews) - Limited Options (1 reviews) - Missing Features (1 reviews) ## Privy Reviews ### 1. privy **Rating:** 3.5/5.0 stars **Reviewed by:** Victoria D. | Small-Business (50 or fewer emp.) **Reviewed Date:** June 02, 2023 **What do you like best about Privy?** They have a staff of real people available for help. **What do you dislike about Privy?** I think that the font options are ugly. I hate having to add images to have nicer fonts. **What problems is Privy solving and how is that benefiting you?** streamlining marketing via emial/text ### 2. Love Privy for My Business **Rating:** 5.0/5.0 stars **Reviewed by:** Michelle S. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** August 25, 2022 **What do you like best about Privy?** I started out using Privy for my pop-up to capture leads in multiple ways. Then decided to use them for email marketing. We set up automations, cart abadonement campaigns and weekly email campaigns.They have great customer service and sales support to assist in building out automations, if you want or need the help. I would highly recommend Privy! **What do you dislike about Privy?** The only downside to Privy is the reporting. I wish there was more detailed reporting, especially when you want to dial in on what your email subs are clicking on, so you can deliver more of what they are interested in. **What problems is Privy solving and how is that benefiting you?** Privy is enabling businesses to move leads down the funnel. What started off as a basic lead capture service has turned into a full service platform to capture, nurture and convert your leads! ### 3. Privy Ups The Game **Rating:** 5.0/5.0 stars **Reviewed by:** Weslie F. | Email Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** August 25, 2022 **What do you like best about Privy?** Not only is the customer service amazing, but the increase in email signups and open rates is incredible! I love having a CSM to help me every step of the way. **What do you dislike about Privy?** The Privy team is always working to fix little bugs here and there, but what service doesn't have small issues here and there? The important thing is they work hard to fix them ASAP! **What problems is Privy solving and how is that benefiting you?** Privy has helped my daily email sign ups go from an average of 30 per day, to over 200 per day! My open rates have increased and I feel like I have the full support of the entire team whenever I need it, unlike all the other email service providers. ### 4. Privy... A Game Changer! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Fine Art | Small-Business (50 or fewer emp.) **Reviewed Date:** October 12, 2021 **What do you like best about Privy?** I appreciate the easy access to knowledgeable support staff and their marketing advice. **What do you dislike about Privy?** I would like to see more campaign templates. **Recommendations to others considering Privy:** Just get started and don't look back. You won't regret it! **What problems is Privy solving and how is that benefiting you?** We are trying to increase customer reach and retention. We have been quite successful with our email signup campaign as well as our email promotions. ## Privy Discussions - [Can an option be added to have a landing page linked to social media so followers can sign up for my list?](https://www.g2.com/discussions/can-an-option-be-added-to-have-a-landing-page-linked-to-social-media-so-followers-can-sign-up-for-my-list) - 1 comment, 2 upvotes - [How much does privy cost?](https://www.g2.com/discussions/how-much-does-privy-cost) - 2 comments - [View Privy pricing details and edition comparison](https://www.g2.com/products/privy/reviews?filters%5Bsentiment_snippet%5D=2190256&qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+17%3A33%3A56+-0500&secure%5Bsession_id%5D=6f2cceae-2932-44a7-8907-16f4ff51c41b&secure%5Btoken%5D=afb512bb38c64af4b24f19164361f2c63ae233ac722b5d1a06af0fa2a04004fb&format=llm_user) ## Privy Integrations - [Shopify](https://www.g2.com/products/shopify/reviews) ## Privy Features **Email Marketing** - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Search Tracking and Optimization - Conversion Rate Optimization - Multivariate Testing - Customizable Forms **Lead Generation** - Marketing Automation Integration **Templates** - Text and Themes - Stock Images - Proofing - Mobile Responsive **Text Messaging** - Bulk SMS - Text Scheduler - Personalization - Link Shortening - SMS Messaging - Scheduled Messaging - Chat/Messaging - 2-Way Messaging **Design and Customization** - Pre-Designed Templates - Pop-Up Types - No-Code Customization - Mobile Optimized **Lead Monitoring** - Features - Performance - Lead Capture **Agentic AI - Lead Capture** - Cross-system Integration - Proactive Assistance **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Email Tracking - Automated Alerts and Tasks - CRM Lead Integration - Third-Party Integrations - Real-Time Data - Social Marketing - Email Marketing - Multi-Channel Marketing - Conversion Tracking - ROI Tracking - Activity Tracking - Engagement Tracking - Campaign Segmentation - Search Marketing - SMS Marketing - Website Visitor Tracking **Edit** - Pre-Made - Build - HTML **Campaigns** - Targeting - Triggered Campaigns - A/B Testing - Analytics **Data Capture** - Websites - Social Media - Data **Campaign Management** - Program Management - Event / Webinar Marketing - Calendaring - Budgeting - Campaign Management - Workflow Management - Template Management **Logistics** - Analytics - Issues - Integrations - Shareable Link **Integrations** - CRM/Email Integrations - WCM Integrations - E-Commerce Integrations - Social Media Integrations **Social** - Social Listening - Social Sharing - Social Campaigns - Social Media Engagement - Social Media Advertising - Drip Campaigns - Multi-Campaign **SMS Platform** - QR Codes **Customization** - Web Forms - Templates - Integration - Social Media Integration - Customizable Forms - Customizable Templates **Generative AI** - AI Text Generation - AI Text Summarization **Generative AI** - AI Text Generation **Agentic AI - Vulnerability Scanner** - Autonomous Task Execution - Proactive Assistance **Additional Functionality** - Lead Segmentation - Conversion Tracking - Activity Dashboard - A/B Testing - AI Copilot - Pipeline Management - Drag & Drop - Reporting & Statistics - Multi-Campaign - Prospecting Tools - Customizable Fields - Lead Distribution - Event Triggered Actions - Engagement Tracking - Generative AI - Chat/Messaging - CRM - Email Marketing - Template Management - Lead Nurturing - Customizable Branding - Contact Management - Contact Database - Email Management - Real-Time Notifications - Customer Segmentation - Surveys & Feedback - Campaign Management - Activity Tracking - Alerts/Notifications - Data Extraction - Lead Notifications - Reporting/Analytics - Dashboard - Business Card/Badge Scanning - Lead Generation - Customer Database - Autoresponders - Lead Qualification - API - Forms Management - Visitor Tracking - Lead Management - Campaign Analytics - Search/Filter - Campaign Planning - Lead Scoring - Email Tracking - Drip Campaigns - Campaign Segmentation - Lead Verification/Validation - Source Tracking - Calendar Management - Reminders - Interaction Tracking - Opportunity Management - Sales Reports - Document Storage - Sales Trend Analysis - Monitoring - For Sales Teams/Organizations - Sales Forecasting - Workflow Management - Task Management **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - SEO / Keyword Analytics - Behavior Analytics - Real-Time Analytics - Campaign Analytics - Website Analytics - Visual Analytics - Sales Analytics **Agentic AI - SMS Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Natural Language Interaction - Proactive Assistance - Decision Making - Third-Party Integrations - Campaign Planning - Multi-Language **Agentic AI - Email Template Builder** - Autonomous Task Execution - Cross-system Integration **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Output Document Generation - Lead Generation - Content Management - Lead Management - List Management - Mobile Access **AI Automation - SMS Marketing** - AI SMS **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Campaign Planning **AI Content Generation - SMS Marketing** - AI SMS **Additional Functionality** - Campaign Scheduling - Reputation Management - Polls/Voting - Compliance Management - Customer Segmentation - Landing Pages/Web Forms - AI Copilot - API - Text-to-Win - Mobile Coupons - Natural Language Processing - Customizable Templates - Drip Campaigns - Contact Management - Activity Tracking - Communication Management - Reporting/Analytics - Keyword Tracking - Multi-Campaign - Mass Texting - Interaction Tracking - Alerts/Notifications - Consent Management - Engagement Tracking - Open Rate Tracking - Generative AI - Automated Responses - Reporting & Statistics - Templates - Survey Builder - Contact Database - Real-Time Notifications - Customizable Fields - Reminders - Mobile Alerts - Automated Scheduling - Campaign Management - MMS - Event Triggered Actions - Mobile Keywords - Audience Targeting - Activity Dashboard - Template Management - Autoresponders - Survey/Poll Management **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - Social Media Integration **Additional Functionality** - Social Promotion - Customizable Branding - Monitoring - CRM - Reporting & Statistics - Live Chat - Customer Journey Mapping - Generative AI - Mass Texting - Drag & Drop - Email Templates - Automated Scheduling - Campaign Scheduling - AI Copilot - Social Media Monitoring - Activity Dashboard - Lead Capture - Customizable Templates - Marketing Automation - Event Triggered Actions - Marketing Calendar - Customizable CTAs - Multi-Channel Communication - Data Import/Export - Lead Qualification ## Top Privy Alternatives - [Omnisend](https://www.g2.com/products/omnisend/reviews) - 4.6/5.0 (1,225 reviews) - [Justuno](https://www.g2.com/products/justuno/reviews) - 4.3/5.0 (65 reviews) - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) - 4.6/5.0 (1,314 reviews)