Pricefx

By Pricefx

4.4 out of 5 stars

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Pricefx Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

6 months

Pricefx Media

Pricefx Demo - Pricefx Agents
Pricefx Agents help you find real margin recovery and revenue upside in under a week — zero complex implementation. Tailored for a company’s needs in minutes, 125+ ready-made, always-on AI agents.
Pricefx Demo - Price Setting
Manage complex pricing policies based on company's rules, needs and pricing strategies
Pricefx Demo - Quoting
Set up individual quotes
Pricefx Demo - AI List Price Optimization
Optimize list prices, discounts, incentives, and other factors simultaneously. Powered by AI.
Pricefx Demo - Pricefx Dashboards
Track and visualize your pricing results and KPIs in a single source of truth
Pricefx Demo - Pricefx Copilot
Get intelligent pricing insights, actionable recommendations, and prioritized actions through chat-like interaction with Pricefx software
Watch how 125+ Pricefx Agents help pricing and sales teams protect margins, win more deals, and uncover upside opportunity
Play Pricefx Video
Watch how 125+ Pricefx Agents help pricing and sales teams protect margins, win more deals, and uncover upside opportunity
Learn how Pricefx product capabilities can help B2B companies in their pricing efforts
Play Pricefx Video
Learn how Pricefx product capabilities can help B2B companies in their pricing efforts
See how Pricefx Copilot helps you get intelligent pricing insights, actionable recommendations, and prioritized actions through chat-like interaction with Pricefx software
Play Pricefx Video
See how Pricefx Copilot helps you get intelligent pricing insights, actionable recommendations, and prioritized actions through chat-like interaction with Pricefx software
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Pricefx Reviews (122)

Reviews

Pricefx Reviews (122)

4.4
122 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the product for its flexibility and ease of use, allowing for quick adaptations to various pricing strategies without extensive IT support. The intuitive interface and strong customer support enhance user experience, making it suitable for diverse business needs. However, some users note that the initial learning curve can be steep, particularly for advanced configurations.

Pros & Cons

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vikas k.
VK
Digital Service Architect
Mid-Market (51-1000 emp.)
"Transformational Pricing Software with Seamless Integration"
What do you like best about Pricefx?

I really appreciate the intuitive user experience with Pricefx. It excels in quoting and providing real-time prices during customer negotiation, which is fantastic. The software is incredibly intuitive, offering the right analytical data based on past experiences and invoices, aligning perfectly with customer needs. I find the price list generation efficient, and it integrates seamlessly with systems like SAP, Oracle, and Salesforce. The software is SaaS-based and continuously evolving, especially in terms of Gen AI, and offers a proactive analytical view of invoices and discounts. It's also great for keeping the pricing process upstream, dividing the price waterfall for optimization, and aligning with our commercial processes. I also loved that the initial setup was nice and quick. Overall, it's a mature product that checks all the boxes for us. Review collected by and hosted on G2.com.

What do you dislike about Pricefx?

I believe the product-based configuration is one area where Pricefx needs to evolve. Especially when building a new-to-the-world solution, it should build up its capabilities and be equally performant. Additionally, we faced challenges with the skill set available in the market. It was a bit challenging to find Pricefx skill sets that can support us, which means we are mostly dependent on one or two specific vendors. Review collected by and hosted on G2.com.

Response from Ashley Wakeland of Pricefx

Thank you for sharing this feedback! At Pricefx, we’ve made significant investments in helping customers become more self-sufficient through an intuitive, UI-based configuration model, prebuilt workflows, and now AI-driven agents. These agents are evolving from identifying opportunities to orchestrating complex pricing tasks—without the need for custom development.

Our platform is implemented through the industry’s largest ecosystem of SI partners, with more than 95% of projects led by our partners. This ensures customers benefit from proven best practices across software, delivery, and change management.

We’re continually working to improve and simplify the experience for our customers. Our goal is to make it easier to configure, extend, and evolve pricing capabilities with less effort, while helping teams realize value more quickly over time.

PK
Enterprise (> 1000 emp.)
"High flexibility, but slow data processing"
What do you like best about Pricefx?

I appreciate the flexibility of Pricefx and the high degree of customization it allows. Our very specific requirements often cannot be represented through standard functionalities, but Pricefx offers good standard functions that we can adapt to our needs. Rarely do we reach the point where something is not feasible. Review collected by and hosted on G2.com.

What do you dislike about Pricefx?

The performance when calculating with large amounts of data is significantly improvable. Simple filtering in tables with several million entries sometimes takes several minutes. Or manually overwriting a single line in a price list often takes minutes because it triggers some calculations in the background that are not even necessary for the result. Review collected by and hosted on G2.com.

Response from Garth Hoff of Pricefx

Thank you for highlighting the flexibility of the Pricefx platform. Our customers achieve speed and time-to-value by implementing industry best practice, and we also provide maximum flexibility, supporting customer-specific ways of doing business. We love seeing customers adapt our functions to master complex requirements.

We hear your feedback on performance with massive datasets. Speed and agility are critical for your team. Some of the world's largest and most complex pricing organizations use Pricefx to solve for high-performance needs.

Responsiveness during manual overrides can often be dramatically improved by refining your background calculation logic to trigger only when necessary.

Please connect with your Customer Success Manager to streamline these specific workflows. We can provide resources for best practices on managing large-scale data efficiently.

Ulises S.
US
Enterprise (> 1000 emp.)
"Speeds Up Pricing Admin, Needs Streamlined Steps"
What do you like best about Pricefx?

I use Pricefx for pricing administration and analytics. It makes price maintenance faster and helps visualize pricing. I like how it makes collaboration easier, and the approval workflow helps with that. It reduces emails going back and forth and makes it so the approver can view the same thing as the pricing admin. Review collected by and hosted on G2.com.

What do you dislike about Pricefx?

Sometimes there are too many steps. Also, it's difficult to view LPGs side-by-side. Review collected by and hosted on G2.com.

Response from Garth Hoff of Pricefx

Thank you for the fantastic review! We are thrilled that our approval workflows and visual analytics are helping your team reduce emails and collaborate more effectively on price maintenance.

We also appreciate your constructive feedback. Reducing clicks is a major priority for us. We encourage our customers to explore the use of Pricefx Agents to help identify improvement opportunities and start the process of automating routine pricing tasks.

You will see significant improvements on end-to-end price management this year to help streamline the steps in your pricing processes. Our goal is to put the insights you need right at your fingertips with minimal effort and maximum margin impact.

We will continue to share feedback with the product and engineering team. Thank you again for your valuable insights and for being a great Pricefx partner!

See how Pricefx improved
Suhas K.
SK
Enterprise (> 1000 emp.)
"Efficient Pricing Solution with Robust Data Handling"
What do you like best about Pricefx?

I like Pricefx for its capability to handle large datasets and the faster processing of price lists, which helps our team build pricing solutions faster. The dashboards are really helpful for the business to understand the insights of the pricing. The initial setup was easy, thanks to the supportive team. Review collected by and hosted on G2.com.

What do you dislike about Pricefx?

Nothing major, some UI improvements Review collected by and hosted on G2.com.

Response from Garth Hoff of Pricefx

Thank you for your review and for highlighting how Pricefx accelerates your pricing solutions. We are thrilled that our ability to process large datasets quickly and deliver actionable insights through dashboards is driving real value for your business.

We appreciate your feedback regarding UI enhancements. We continually modernize our platform to ensure a seamless experience, and recent releases have introduced refreshed charting, new color palettes, and dynamic self-service dashboards to elevate usability.

Your insights directly shape our roadmap. Please share your specific UI suggestions with your Pricefx Customer Success Manager so our product team can incorporate them into future improvements.

MF
Enterprise (> 1000 emp.)
"Flexible system with strong performance and versatile possibilities"
What do you like best about Pricefx?

The system offers many possibilities and is flexibly configurable. This means creating tables, data sources, and datamarts without IT support. It runs very stably even with almost 200 live price grids. The system is used daily by various departments. The individual design of user groups and independent assignment of user rights is very simple and user-friendly. With self-designed datamarts, one is able to independently create charts and dashboards. Complex pricing logics can be implemented relatively quickly with the help of partners. Additionally, having a test environment (QA) where you can try out a lot is helpful. The ability to reach a support team from Pricefx by creating cases is great, and the tickets are processed quickly. Simple applications are easy to implement. Likewise, data management in the platform manager, as well as the import manager, is helpful in processing large amounts of data. Review collected by and hosted on G2.com.

What do you dislike about Pricefx?

The system is unfortunately not well configurable from the frontend and is rigid in its tabular form. It is somewhat confusing with a limited column supply of 100 columns and simultaneously unclear. In addition to the frontend issue, the Price Analyzer has not developed further since the introduction of the system in 2012, and many improvements are needed (usability, chart color, or chart shapes) etc. Furthermore, it is not user-friendly because you can only upload one image per item, which is a problem with 20,000 items. Here, I would expect that images can be uploaded in bulk without setting up an API endpoint, or that a web link can be uploaded per item via upload. Regarding many accelerators, there is documentation, but unfortunately, it only describes the fields and does not provide a real guide on how to properly apply an accelerator. Example "Export CSV to FTP" etc. There are many more examples and issues that are sometimes demotivating. Review collected by and hosted on G2.com.

Response from Ashley Wakeland of Pricefx

Thank you for your detailed review and for sharing how you’re using Pricefx across departments. We’re thrilled to hear you value the flexibility of tables, data sources, and datamarts. Also appreciate the positive feedback on the reliability of your nearly 200 live price grids, intuitive role and rights configuration, and your positive experience with our support and data management tools. These are exactly the kinds of enterprise-scale, self-service benefits we aim to deliver.

We appreciate your feedback regarding frontend configurability, Analyzer usability, column limits, image uploads, and accelerator documentation. Many of these areas have evolved significantly in recent releases:

•Modernized Analytics with refreshed charting, color palettes, and dynamic self-service dashboards.

•Expanded Price Setting flexibility, now supporting over 100 columns along with new UI refinements and attribute extensions.

•Enhanced bulk data and file management through Import Manager, integration templates, and expanded nocode/lowcode options.

•New accelerator guides and wizards, including scenarios like CSVtoFTP exports, to simplify setup and deployment.

We’d love to connect with you to review your current version, align on the latest capabilities, and help you take full advantage of these enhancements. Please reach out to your Pricefx Customer Success Manager or open a support case - our team will gladly ensure your environment is fully optimized.

NF
Enterprise (> 1000 emp.)
"Flexible and Customizable, With Potential to Improve"
What do you like best about Pricefx?

I like that Pricefx is a very flexible and customizable tool, with various options to solve different types of problems. It facilitates several processes that were previously done in Excel or other systems. Review collected by and hosted on G2.com.

What do you dislike about Pricefx?

The technical documentation could be more up-to-date, and it would be useful to have access to repositories with examples of logic/code not only for developers within Pricefx. Additionally, the initial configuration of Pricefx was complex. Review collected by and hosted on G2.com.

Response from Ashley Wakeland of Pricefx

Thank you so much for your feedback! Your insights help us focus on the most impactful areas for improvement.

We’re continuously enhancing our Knowledge Base at knowledge.pricefx.com, with a particular emphasis on expanding technical documentation and code examples so they’re easier to find and use. And of course, our Customer Support team is always available if you need any additional assistance.

On the setup side, we’re committed to improving deployment speed through our growing set of Pricefx Accelerators. These are specifically designed to address common pricing and business challenges, streamline initial configuration, and help you achieve value much faster. You can also find more details about our Accelerators in the Knowledge Base.

Thank you again for your thoughtful review and for being such a valued customer.

bharath k.
BK
Software Engineer
Small-Business (50 or fewer emp.)
"Flexible Pricing Tool with Room for Improvement"
What do you like best about Pricefx?

I appreciate Pricefx's flexibility in adapting to real-time business cases and providing solutions. The price setting feature is outstanding, and I love how easy and smart the configuration process is. Additionally, it supports data-driven decision-making, which is crucial for effective pricing strategies. Review collected by and hosted on G2.com.

What do you dislike about Pricefx?

Performance with large data sets and UI/UX need more improvement and learning curve is more steep. Review collected by and hosted on G2.com.

Response from Garth Hoff of Pricefx

Thank you so much for the wonderful review! We love hearing that our modern, cloud-native design and fast analytics are helping you speed up quotes and streamline your pricing processes.

We also really appreciate your feedback on configuration. We are investing heavily in self-service tools to make Pricefx fast to deliver and easy to maintain over time. We offer multiple user-friendly low-code and no-code tools for price setting, optimization, and more. Make sure your CSM has discussed with you the advantages of using our pre-built Accelerators as well as Strategy Designer for price setting. Self-Service Dashboards is another enhanced capability that is specifically designed to put more configuration control directly in your hands.

We are also continuously expanding our Knowledge Base and sandbox environments to make learning and testing even smoother. Thanks again for your valuable insights and for being a great Pricefx partner!

Sirisha T.
ST
Software Engineer
Enterprise (> 1000 emp.)
"Flexible and Accurate Pricing Solutions"
What do you like best about Pricefx?

I like the framework and the flexibility in the Pricefx tool. It provides an easier way to track and have a dashboard on pricing. Plus, it offers a fast and accurate way to calculate pricing. Review collected by and hosted on G2.com.

What do you dislike about Pricefx?

Performance when handling large data sets can be improved Review collected by and hosted on G2.com.

Response from Garth Hoff of Pricefx

Thank you for the stellar review! We are thrilled that our flexible framework and intuitive dashboards are delivering fast, accurate pricing for your team.

Empowering you to track and optimize pricing seamlessly is our top priority. We continually innovate to make the features you love even more powerful.

As your business grows, we are also constantly optimizing backend performance for massive datasets with upgrades like Distributed Datamarts to ensure your calculations stay rapid and reliable.

Thank you for choosing Pricefx!

Davide C.
DC
Head of Sales
Consulting
Mid-Market (51-1000 emp.)
"Flexible and modern pricing platform that drives real business impact"
What do you like best about Pricefx?

Pricefx offers a truly flexible and scalable cloud-based pricing solution that helps us manage all aspects of price optimization and execution.

The platform is intuitive, modular, and fast to deploy compared to traditional pricing systems.

Its analytical tools and configurability allow us to adapt pricing strategies to different markets and customer segments in real time.

The integration capabilities with ERP and CRM systems (like SAP and Salesforce) are seamless, and the UI is clean and user-friendly.

Support and customer success teams are excellent — proactive, knowledgeable, and always willing to help.

Overall, Pricefx makes complex pricing simple, measurable, and transparent. Review collected by and hosted on G2.com.

What do you dislike about Pricefx?

There’s not much to dislike. Some advanced configurations require support from implementation partners, and the initial learning curve can be steep for new users.

However, once the system is configured, it’s very stable and efficient. Review collected by and hosted on G2.com.

Response from Adela Sykorova of Pricefx

Hi Davide, Thank you so much for the great review! We're thrilled to hear that Pricefx is helping you drive real business impact with flexible, scalable pricing.

surya R.
SR
Software Engineer
Small-Business (50 or fewer emp.)
"Powerful Pricing Tool with User-Friendly Dashboards"
What do you like best about Pricefx?

I like the dashboards and UI of Pricefx as they are very visually friendly for the business/product team. I also appreciate Pricefx as a new age pricing tool with lots of AI agents. Review collected by and hosted on G2.com.

What do you dislike about Pricefx?

Some performance needs to be improved when there is a large set of data. Review collected by and hosted on G2.com.

Response from Garth Hoff of Pricefx

Thank you for sharing your feedback. We’re thrilled your team values our visually friendly dashboards and the strategic advantage of our pricing Agents. Agents in particular is really driving the next level of margin growth for many of our customers today.

We appreciate your note regarding performance with large datasets. We continually optimize our platform for enterprise scale, and recent releases have introduced enhanced bulk data management capabilities to accelerate processing. Pricefx is known for our ability to execute against large data sets with extremely high performance.

We’d love to ensure your environment is fully optimized for your data volume. Please reach out to your Pricefx Customer Success Manager so our team can review your current setup and help you take full advantage of these latest performance enhancements.

Questions about Pricefx? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

GU
Guest User

What is your experience with Pricefx for dynamic pricing, and how has it impacted your business strategy?

Verified User
G2
Verified User
Last activity over 1 year ago

Can I set pricing guidance for my sales team?

Pricing Insights

Averages based on real user reviews.

Time to Implement

6 months

Return on Investment

17 months

Average Discount

11%

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Pricefx Features
Product Catalog
Configuration Rules
Price Configuration
Pricing Flexibility
Discounting
Approval Workflow
Version Control
Configuration Ease of Admin
Pricing Administration
Workflow Management
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Pricefx