Press Advantage is a comprehensive press release distribution software designed to enhance your media outreach and visibility. The software offers a range of features tailored to meet the needs of businesses looking to maximize their press release impact. Key Features: - Submission to Major Websites: Your press releases are distributed to some of the world's most influential websites, ensuring wide-reaching exposure. - Professional Newsroom: Create and maintain a professional newsroom to host all your press releases, providing a centralized hub for your media communications. - White Label PDF Reports: Generate detailed, customizable PDF reports to track the performance and reach of your press releases, with options for white labeling to reflect your branding. - "Reverse Research" Keyword Spy Tool: Utilize the keyword spy tool to analyze and identify effective keywords used by competitors, helping you optimize your content for better visibility. - Local SEO Optimization: Enhance your local search engine optimization to ensure your press releases are more discoverable in specific geographic areas, improving local engagement. Additional Features: - Built-in Retargeting Ads: Increase your press release's impact by utilizing built-in retargeting ads to reach your audience effectively. - Done-for-You Facebook Ads: Leverage pre-configured Facebook ad campaigns designed to promote your press releases on the social media platform. - US-Based Account Representatives: Access dedicated support from US-based account representatives to assist with any queries or issues you may encounter. - Online Training Center: Benefit from a comprehensive online training center that offers resources and guidance on using the software to its fullest potential. Press Advantage also includes testimonials from renowned company CEOs, attesting to the software's efficacy and value. This suite of tools and features ensures that your press releases are effectively managed and widely distributed, helping you achieve your communication goals.