---
title: Prepr CMS Reviews
meta_title: 'Prepr CMS Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 127 reviews by the users' company size, role or industry
  to find out how Prepr CMS works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 127
  scale: '5'
date_modified: '2026-08-12'
parent_category:
  name: Content Management
  url: https://www.g2.com/categories/content-management
---


# Prepr CMS Reviews
**Vendor:** Prepr  
**Category:** [Headless CMS Software](https://www.g2.com/categories/headless-cms)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 127
## About Prepr CMS
Prepr CMS: The headless CMS for lead-gen and commerce. Prepr CMS is a headless content management system for teams that need their website to capture and convert leads, not just publish pages. It combines structured content with built-in personalization and A/B testing, so marketers can ship changes fast and see what works. Most teams run into the same problems: - Websites show the same content to everyone and underperform. - Simple changes require developer time and slow release cycles. - Web and CRM data live in different systems, making personalization hard. Prepr CMS solves these by connecting content, data, and delivery in one place: - Personalization built in — tailor content by behavior, campaign source, or segment. - Visual editing — build and adjust pages without developer handoffs. - A/B testing — validate headlines, layouts, and offers with clear results. - Integrated data layer — track content performance and tie it to leads and pipeline. - Default CRM integrations — use CRM fields for targeting, send buying signals back. Prepr CMS is designed for marketing and growth teams, content editors, and developers at B2B companies and digital organizations that run lead-gen campaigns. The platform supports multi-channel delivery (websites, apps, and other touchpoints) and scales with traffic and content volume. Primary use cases: - Improve conversion rates — test key pages and personalize for different visitor groups and audiences. - Generate better leads — capture behavior signals and sync qualified interest to the CRM. - Personalize buyer journeys — continue campaign context beyond the landing page. - Future-proof the marketing stack — flexible and scalable headless content model with clean APIs. - Manage multiple brands — share schemas and components for easy development and consistency while keeping access controlled. What this looks like in practice: - Personalization: Launch a campaign page, then tailor follow-up pages by source (e.g., LinkedIn vs. search), visitor behavior, firmographics, or buying stage. - A/B testing: Test and optimize messaging by adjusting proof points, offers, or CTAs for different audience segments. - Buying signals: Send events like &quot;viewed pricing,&quot; &quot;downloaded guide,&quot; or &quot;visited integration page&quot; directly to your CRM. - Zero code website updates: Let marketers ship copy and layout changes in minutes, without developer support. Prepr CMS provides the structure developers want and the control marketers need. The result is a site that adapts to visitors, learns from every interaction, and turns more traffic into qualified demand—without stitching together multiple tools.



## Prepr CMS Pros & Cons
**What users like:**

- Users commend the **ease of use** of Prepr CMS, enjoying its intuitive interface and seamless implementation. (25 reviews)
- Users appreciate the **responsive customer support** from Prepr, noting their quick and helpful responses to questions. (19 reviews)
- Users praise the **intuitive workflow** of Prepr CMS, making it easy for developers and content editors alike. (11 reviews)
- Users appreciate the **intuitive and user-friendly interface** of Prepr CMS, enhancing their content management experience. (9 reviews)
- Users value the **flexibility** of Prepr CMS, enabling both developers and editors to work efficiently with confidence. (8 reviews)
- Personalization (8 reviews)
- Content Creation (7 reviews)
- Users appreciate the **excellent documentation** of Prepr CMS, which enhances usability and supports a seamless implementation process. (7 reviews)
- Users appreciate the **easy integrations** of Prepr CMS, enhancing their development workflow and overall experience. (7 reviews)
- Easy Setup (7 reviews)

**What users dislike:**

- Users find Prepr CMS has **limited features** , impacting their ability to customize and streamline their workflows. (6 reviews)
- Users notice **poor UI** in Prepr CMS, including small issues and slow updates that disrupt workflow. (6 reviews)
- Users note a **steep learning curve** for advanced features, making initial onboarding challenging for some clients. (5 reviews)
- Users identify **preview issues** in Prepr CMS, leading to interruptions and lack of functionality during configurations. (4 reviews)
- Users find the **poor documentation** of Prepr CMS hinders their ability to utilize advanced features effectively. (3 reviews)
- Content Management (2 reviews)
- Customization Difficulty (2 reviews)
- Users find the **missing features** of Prepr CMS frustrating, leading to confusion and complexity in their experience. (2 reviews)
- Not User-Friendly (2 reviews)
- Users struggle with the **poor search functionality** in Prepr CMS, making it difficult to locate specific content efficiently. (2 reviews)

## Prepr CMS Reviews
  ### 1. Prepr is easy to use and has all of the functionality we need

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tom K. | Senior Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 07, 2025

**What do you like best about Prepr CMS?**

I’ve been using Prepr CMS for a while now, and overall it’s been really easy to work with. It didn’t take long to get comfortable with it, and I haven’t had to deal with the kind of frustrating issues that slow you down or break your flow. It mostly just does what I need it to do.

What I like is that there are quite a few features available, but it doesn’t feel overly complicated. It’s flexible enough for more complex setups, while still staying simple for day-to-day use. It’s also been fast and stable so far, without any strange bugs or noticeable slowdowns.

The documentation has been helpful too. I’ve looked things up a few times, and the examples were actually useful, which isn’t always the case with other CMS platforms I’ve worked with.

The API is clear and well documented. It was straightforward to connect it to what I was building, and the code examples helped me get started quickly.

Support has also been good. Whenever I had a question, I got a quick and useful answer.

All in all, I’ve had a good experience with Prepr.

**What do you dislike about Prepr CMS?**

While it's mostly a matter of taste, I think the UI is a bit too big in general. Perhaps some more options to customize the look and feel would be nice in the future.

**What problems is Prepr CMS solving and how is that benefiting you?**

Making websites quickly.

  ### 2. Easy Personalization and A/B Testing with an Intuitive UX

**Rating:** 4.5/5.0 stars

**Reviewed by:** Yauhen Z. | Senior Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 07, 2026

**What do you like best about Prepr CMS?**

What I like best about Prepr CMS is how easy it is to configure audience segments and use them directly for personalization and A/B testing. The platform makes these advanced features feel accessible, without requiring too much technical setup or complexity.

I also really like the overall UX and general ease of use. The interface is clean, intuitive, and easy to navigate, which makes day-to-day content management straightforward and efficient.

Onboarding was smooth as well, with helpful guidance from the support team. The built-in integrations are another strong point, making it easier to connect Prepr with the rest of our stack.

**What do you dislike about Prepr CMS?**

What I dislike most about Prepr CMS is that the range of built-in integrations could be broader. While the existing integrations are useful, having more options available out of the box would make it easier to connect Prepr with different tools and workflows.

Another area for improvement is stability. In some cases, the platform does not always work as smoothly or reliably as expected, which can occasionally interrupt the content management process.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS helps us manage and distribute content across different platforms in a more structured and efficient way. It makes it easier to keep content centralized while still being able to publish and reuse it across multiple channels.

It also supports A/B testing and personalization, which helps us optimize content based on user behavior and improve the overall digital experience.

Another benefit is the use of AI translations and content optimization features. These help speed up content creation, improve consistency, and reduce the manual effort needed to manage multilingual and optimized content.

  ### 3. Headless, API-First CMS That Makes Personalization and Scalability Easy

**Rating:** 4.5/5.0 stars

**Reviewed by:** Wendy C. | Front-end developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 09, 2026

**What do you like best about Prepr CMS?**

What i like the most about Prepr CMS is that it is headless, API-first approach and has a strong focus on personalization. It's easy to build scalable and future-proof projects for our clients.

**What do you dislike about Prepr CMS?**

A nice-to-have feature would be the ability to create reusable schemas or groups where related fields can be organized inside collapsible accordion sections. This would make complex content models easier to manage and improve the editing experience by keeping forms more structured and less overwhelming.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS helps solve the challenge of managing structured content across multiple channels while keeping content creation simple for editors. Its headless architecture allows us as developers to build with the technologies they prefer, while content teams can work independently without relying on developers for every update. For me, this means faster development, more flexibility when integrating with other systems, and a smoother collaboration.

  ### 4. Clean UX-friendlly intuitive tool for Content Editors with good AI features

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nathalie D. | Requirements &amp; Quality Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 07, 2026

**What do you like best about Prepr CMS?**

Clean, UX-friendly canvas. The option to add filters—shared or private—makes it easy to find content items. Overall, the filtering is solid and works well.

**What do you dislike about Prepr CMS?**

The quality of the AI translations is not that good, I wouldn't rely on it for longer texts to translate. It is very good to translate shorter terms like dictionary labels etc but not long texts, especially for French translations.

**What problems is Prepr CMS solving and how is that benefiting you?**

I haven’t had any real problems, but I did join a webinar about AI and later had a video call with one of your team members to get a few questions answered. I’m responsible for QA and content, and I also train my clients who will be using Prepr. During that call, I received helpful advice that made it easier for me to prepare for delivering training to my client

  ### 5. Top-Notch Support and Enterprise Fit with Prepr

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nick L. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 08, 2026

**What do you like best about Prepr CMS?**

Within our organization, we have 15 years of experience working with various CMSs, and we switched to headless about seven years ago. After a long search, we found a strong partner in Prepr (a Dutch company). They’re not just a CMS vendor; they genuinely think along with us to help find the best solutions for our customers. Their support team is top-notch, and the product fits exactly what we need when working with large enterprise clients.

**What do you dislike about Prepr CMS?**

Prepr itself can't do much about this, but our clients in the public sector often require us to work with open source.

**What problems is Prepr CMS solving and how is that benefiting you?**

A good CMS that is flexible enough for all the needs of our various clients.

  ### 6. Clean UI, Strong Integrations, and a Smooth, Well-Documented API

**Rating:** 4.5/5.0 stars

**Reviewed by:** Robby V. | Front-endontwikkelaar, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 08, 2026

**What do you like best about Prepr CMS?**

UI/UX: Clean, modern interface, and the Visual Editor lets content editors build pages independently without needing developer handoffs.

Integrations: Strong connections with CRM and martech tools (HubSpot, Salesforce, Zapier), which makes it easy to link content with data.

Performance: The API is clean, well documented, and consistent, so integrations feel smooth and predictable. GraphQL support is efficient. G2

Support/Onboarding: Documentation is solid and includes useful examples, and support responds quickly when questions come up. G2

AI/Intelligence: Personalization and A/B testing are built natively into the CMS, so there’s no need for extra tools to adapt content by behavior or segment.

**What do you dislike about Prepr CMS?**

Integrations: Strong coverage for marketing and CRM connectors, but for niche tools or custom setups you’ll often need to work directly with the API.

Support/Onboarding: Onboarding is decent, but it would be even smoother with more real-world code examples and clearer best-practice guides. G2

AI/Intelligence: Still relatively new, it feels like translations can be a bit better compared to other ai tools.

**What problems is Prepr CMS solving and how is that benefiting you?**

From a developer’s perspective, Prepr addresses a common headache: content and personalization usually end up split across separate systems. Rather than hardcoding multiple variations or bolting on a standalone A/B testing tool, it keeps everything—content, personalization, and CRM data—in one place.

That setup saves development time because editors can handle updates on their own through the Visual Editor, and I don’t have to build custom logic every time marketing wants to show different content to different visitors. The clean API and GraphQL support also make it quick to connect with whatever front-end framework we’re using, which speeds up implementation and reduces the back-and-forth between the dev and content teams.

  ### 7. Prepr: Uniquely User-Friendly and Flexible for End Users and Developers

**Rating:** 4.5/5.0 stars

**Reviewed by:** Connor v. | Software Engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** April 22, 2026

**What do you like best about Prepr CMS?**

I've worked with quite a few CMSs - self-hosted and SaaS - in the past, each with their own pros and cons. But Prepr is uniquely user-friendly, for both end users and developers. When I started using it, I immediately noticed how well though-out and flexible it is. From the easy to set up previews to the ability to mix both Models and Components in one simple Stack field.

**What do you dislike about Prepr CMS?**

Dislike is perhaps a strong word, but I'm mainly missing some quality-of-life improvements like an API endpoint to sync content models. This would allow us to automatically deploy content schemas automatically, instead of having to press an extra button manually during deployments.

Other than that, I would love to see an option to make conditional fields no longer required when they're hidden.

**What problems is Prepr CMS solving and how is that benefiting you?**

The client needs to be able to quickly A/B test content. To that end, they've chosen Prepr. Although I haven't yet used it, it seems to work quite intuitively and the Prepr Next.js package seems to handle most of the work.

  ### 8. An all-in-one CMS that grows with your clients

**Rating:** 4.5/5.0 stars

**Reviewed by:** Wendy L. | Digital Strategist, Small-Business (50 or fewer emp.)

**Reviewed Date:** March 16, 2026

**What do you like best about Prepr CMS?**

What sets Prepr apart is its all-in-one approach: content management, A/B testing, and personalization live in a single platform, eliminating the need for separate tools. Everything you need is in one place — and with a team that continuously ships new features and improvements, the platform keeps getting better.

**What do you dislike about Prepr CMS?**

For smaller to mid-sized projects, navigating content is smooth and intuitive. On larger implementations with a high volume of content items, a more powerful search experience would be a welcome addition — something worth keeping in mind when structuring your content model upfront.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr solves one of our core challenges: delivering platforms that clients can actually manage themselves. The intuitive interface means less training time and fewer support requests after handover. The Visual Editor in particular is a win for our clients — they can draft and preview content changes without touching anything live, which gives them confidence to work independently.

  ### 9. Solid hosted CMS with enterprise feature-set with good support from Prepr

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 13, 2026

**What do you like best about Prepr CMS?**

The biggest upside for us is the support and features. Choosing a CMS service instead of hosting yourself is a trade-off. You give up some level of control in return for a dedicated team that supports, hosts, maintains, develops, etc. Prepr responds quickly, thinks along, invests in your project and the CMS is very feature complete.

**What do you dislike about Prepr CMS?**

From a developer perspective: downside is not having direct access to the system. Again, this is the trade-off between self-hosting/using a service. I'm happy with this trade-off since Prepr was very helpful during implementation, even with supporting us in the more technical areas e.g. during data migration.

**What problems is Prepr CMS solving and how is that benefiting you?**

Supplying our clients with a fully featured professional CMS that is actively developed and supported, without the "hassle" of self-hosting and maintenance.

  ### 10. Custom Solutions Made Easy with Prepr CMS

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jori R. | Freelance Digital Strategist &amp; Software Architect, Enterprise (> 1000 emp.)

**Reviewed Date:** April 22, 2026

**What do you like best about Prepr CMS?**

I use Prepr CMS to create custom solutions for a large set of clients as part of a digital agency. I like its deeply integrated A/B + Personalization features, which make content for client-side content editors more interactive, going beyond just static pages. It's also a great affordable alternative to enterprise CMSes with A/B/personalization features like Sitecore or Optimizely. Moreover, service at Prepr CMS truly means service: you can have direct contact with their teams about the product, which is of great help when setting up.

**What do you dislike about Prepr CMS?**

I would say that content publishing views are quite straightforward, long forms of inputs underneath each other. Very Drupally. Which is fine, but with the rise of AI, how can UIs be further optimized than just long forms of input? Also, from a developer's perspective, configuration of the CMS is mostly done via web views. It would be great if configuration could be consolidated more. This is now done throughout the web portal, while a specific developer segment or maybe even a CLI tool would speed up development, especially with the rise of agentic AI.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS provides headless content management in a user-friendly way, with built-in AB testing and personalization, making content more interactive for editors.

  ### 11. A Fast and Easy-to-Use Modern CMS

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Packaging and Containers | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 07, 2026

**What do you like best about Prepr CMS?**

I like that Prepr is fast and easy to use. The interface feels intuitive, the AI tools are genuinely useful, and the content workflow makes it smooth to manage and publish content. Overall, it feels like a modern CMS.

**What do you dislike about Prepr CMS?**

The main issue I’ve noticed is that the CMS is occasionally unavailable. I’m not sure whether this is caused by Prepr itself or the underlying infrastructure, but when it happens, it can interrupt workflows.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr makes content management simple and efficient. It helps me create, review, and publish content quickly, and its headless approach makes it easy to integrate wherever I need it. Overall, it streamlines my workflow and saves me time.

  ### 12. More than a headless CMS: content management, personalization, and A/B testing in one

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rob P. | director, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 02, 2026

**What do you like best about Prepr CMS?**

I have been using Prepr for some time now for content-driven websites and marketing platforms, and what particularly appeals to me is that it is more than "just" a headless CMS. It combines content management with personalization and A/B testing, without the need to immediately integrate various external tools. This makes it especially interesting for teams that are serious about conversion and lead generation.

**What do you dislike about Prepr CMS?**

no comments so far am very satisfied

**What problems is Prepr CMS solving and how is that benefiting you?**

Flexible content model
You are not tied to fixed page structures. This makes it easy to set up content that is scalable and reusable, which is especially nice for larger sites or multiple channels.

Personalization & A/B testing are just included
Big plus. You can create content variants and target them to audiences without extra tools or complex integrations. Really valuable for marketers.

Great for developers and marketers
API-first, GraphQL, clearly set up. At the same time, content editors can work well with it once the model is in place.

Support is good and personal
No cumbersome enterprise support, but people who really think along. I found that very pleasant.

  ### 13. Easy to Learn, Feature-Rich CMS with Flexible Block Editing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alessandro A. | Frontend Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 17, 2026

**What do you like best about Prepr CMS?**

Beyond being easy to learn, it includes all the features you’d expect from a solid CMS, which makes it a well-rounded choice overall. I’m particularly impressed with the ability to place blocks directly in content fields. It’s also clear that the team is committed to improving its capabilities and helping the people who use Prepr get the most out of it.

**What do you dislike about Prepr CMS?**

I don’t have any major issues with it overall. The main thing that comes to mind is that it can be difficult to keep track of menu items that share the same name on the frontend but actually serve different functions. I'd like an option to give them a different name for the backend only.

**What problems is Prepr CMS solving and how is that benefiting you?**

As a front-end developer, it has helped me a lot by letting me implement designs quickly and set up flexible back-end environments for clients.

  ### 14. Prepr CMS Agency review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 09, 2026

**What do you like best about Prepr CMS?**

Dynamic, lots of content modelling possibilities. Flexible interface and a rich featureset.

**What do you dislike about Prepr CMS?**

Overall I really like it. Some minor details sometimes are a bit buggy, like filtering on linked content items, but this doesn't really detract from the quality of the overall product.

**What problems is Prepr CMS solving and how is that benefiting you?**

We use it for servicing our Client's content management needs and it adequately addresses those. It allows them to manage and make content items, and through our multi-environment development flow, test new features and review content before publishing it.

  ### 15. Easy to Build With, Great Built-In Personalisation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Martijn H. | Tech Lead, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 08, 2026

**What do you like best about Prepr CMS?**

Ease of use when building, but also personalisation built-in instead of having to deal with buggy and often complex integrations/plugins.

**What do you dislike about Prepr CMS?**

Not a lot to be fair. Sorting the content if you have a lot can be tricky as redirects, content and other stuff just lists as one big thing.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr is proactively helping with onboarding and setting up the content model etc, that really helps. They also offer really good support when we want to adjust or set up personalisation

  ### 16. Responsive Prepr Team That Listens and Helps Fast

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 08, 2026

**What do you like best about Prepr CMS?**

The Prepr crew is very responsive. They’re always happy to help, they reply quickly, and they take suggestions seriously.

**What do you dislike about Prepr CMS?**

They’re still growing, which is a good thing, but it also means that some features I would expect to be included aren’t there yet.

**What problems is Prepr CMS solving and how is that benefiting you?**

For us, Prepr offers a flexible, natively headless, graphql based CMS, which also listens to our struggles and helps by either thinking of a solution or implementing new features and integrations.

  ### 17. User-Friendly No-Code CMS That Teams Can Use Right Away

**Rating:** 4.5/5.0 stars

**Reviewed by:** Tim K. | Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 07, 2026

**What do you like best about Prepr CMS?**

User friendly no code CMS. Users get it without extensive guidance.

**What do you dislike about Prepr CMS?**

Somewhat limited in terms of extensibility but that is part of the proposition

**What problems is Prepr CMS solving and how is that benefiting you?**

An easy CMS for end users—straightforward and no-nonsense. Improves customer satisfaction.

  ### 18. User-friendly and Visually Intuitive

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maarten E. | Creatief Strateeg, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 29, 2026

**What do you like best about Prepr CMS?**

I find it great that with Prepr CMS you can easily create, manage, and publish content with a full content team. The user-friendly nature and the attractive appearance of the platform are also plus points for me. Especially the Visual Editing feature is amazing; it allows me to adjust 'live' content and immediately see the result, which saves me a lot of time. The shared media library also proves to be very handy. The initial setup of Prepr CMS was moreover child's play and really very easy, and the longer I work with it, the more cool features I discover.

**What do you dislike about Prepr CMS?**

In the future, I envision even more AI integrations. For example, for writing or checking copy. But also, for instance, automatically filled alt texts or SEO fields. But I think they are already working on that!

**What problems is Prepr CMS solving and how is that benefiting you?**

I use Prepr CMS for easily creating, managing, and publishing content live with our team. It is user-friendly, and the Visual Editing feature saves time by showing results directly without publishing. The shared media library is convenient.

  ### 19. Freedom and Innovation with Prepr CMS

**Rating:** 5.0/5.0 stars

**Reviewed by:** Max v.

**Reviewed Date:** January 29, 2026

**What do you like best about Prepr CMS?**

I really find the A/B testing a wonderful feature of Prepr CMS because we can quickly switch content without using an external service. Additionally, the developer tools are also very cool, especially because we can easily see on the front-end which block we are loading or need to adjust. It makes it easier for us to measure which content works or doesn't work. The initial setup was super simple and we could start right away!

**What do you dislike about Prepr CMS?**

It would be really cool if we could set up a standard schedule and use it as a template for multiple projects, so we can start (even) faster. It would also be nice to be able to export (and possibly import) these schedules.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS gives us the freedom to come up with creative concepts without impacting the customer. I appreciate the A/B testing, which allows us to quickly switch content and measure what works. The developer tools are also handy for adjusting the front-end.

  ### 20. Essential for Modern B2B Marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** jeroen V.

**Reviewed Date:** January 28, 2026

**What do you like best about Prepr CMS?**

I love Prepr CMS because it bridges the gap between strategy, content, and technology. It is designed with the idea that a website should not be a static business card, but an adaptive marketing tool that evolves with the target audience. The segmentation, personalization, and content structure logically come together without adding unnecessary complexity for marketers and developers. What Prepr really excels at is making personalization practical and scalable, allowing us to quickly build segment-based experiences. Additionally, the headless architecture is a major advantage because it gives our developers maximum freedom while allowing marketers to work wisely with content. It is a platform that makes our vision of modern B2B marketing tangible, is user-friendly, and improves customer relevance and conversion. Finally, the support you get from the team to implement personalization for us and our clients is very valuable. The onboarding from the Prepr team ensured that everything was set up within a day, which I found very easy.

**What do you dislike about Prepr CMS?**

nothing so far

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS increases relevance for each target audience without complexity. It improves conversions from campaigns, accelerates the time-to-market for new propositions and content, and offers a future-proof solution within a composable tech stack.

  ### 21. Intuitive CMS with Smooth Operation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sofie F. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 27, 2026

**What do you like best about Prepr CMS?**

I find Prepr CMS very easy and intuitive to use compared to many other systems. It is quick to use and also looks attractive. I can make changes to our websites very quickly. Additionally, the initial installation of Prepr CMS was very easy.

**What do you dislike about Prepr CMS?**

As someone who is inexperienced in headless, it is sometimes still difficult to understand the content model and keep it organized.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS is easy to use, works intuitively and smoothly, allowing me to quickly make changes to our websites. It makes managing our new website and webshop content simple.

  ### 22. Prepr: clear, user-friendly, and ideal for segmentation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Puck v. | Projectmanager, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 09, 2026

**What do you like best about Prepr CMS?**

The nicest thing I find is that Prepr is clear and user-friendly. I can quickly find what I need and manage content without unnecessary steps. Additionally, you can easily segment and adjust content per target audience.

**What do you dislike about Prepr CMS?**

You cannot see all pages in one view

**What problems is Prepr CMS solving and how is that benefiting you?**

segmenting is very easy, you can also easily do AB testing, which is very valuable

  ### 23. State-of-the-Art B2B Lead Generation with Prepr CMS

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tom H. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 08, 2026

**What do you like best about Prepr CMS?**

It’s a state-of-the-art product focused on B2B lead generation.

**What do you dislike about Prepr CMS?**

I can’t point to anything specific. If you choose Prepr CMS for the right reasons, there really isn’t anything to dislike.

**What problems is Prepr CMS solving and how is that benefiting you?**

It solves multiple problems. The main ones are replacing outdated CMS platforms and, on the other hand, supporting B2B lead generation.

  ### 24. User-Friendly and Great for Personalisation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 09, 2026

**What do you like best about Prepr CMS?**

User friendly, great for personalisation

**What do you dislike about Prepr CMS?**

Noting in particular, but one should properly evaluate if Prepr CMS is a match for their organisation. For more complex multi-brand enterprises it's not the best solution.

**What problems is Prepr CMS solving and how is that benefiting you?**

marketing friendly CMS that offers great lead-gen tools. No reliance on devs and long lead times.

  ### 25. User-friendly with Excellent Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Niels v. | Product Owner E-commerce, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 22, 2026

**What do you like best about Prepr CMS?**

I have set up Prepr CMS with Next.js to create a multi-site with a consistent content structure. It is easy to set up and offers a lot of freedom and control over my content and the construction of pages and blocks. I especially appreciate the ease of use. The layout is neat and organized, and the support is exceptionally good.

**What do you dislike about Prepr CMS?**

Sometimes there are still some bugs, but they handle them quickly.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS offers a lot of freedom and control over content and the structure of pages and blocks.

  ### 26. Prepr is a user-friendly CMS, highly personalized, and seamlessly integrated

**Rating:** 5.0/5.0 stars

**Reviewed by:** Pim v. | Partnerships &amp; Business development, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 12, 2026

**What do you like best about Prepr CMS?**

Very user friendly, strong in personalization, very well integrated with other platforms and solutions

**What do you dislike about Prepr CMS?**

Dutch focussed for now, growing internationally

**What problems is Prepr CMS solving and how is that benefiting you?**

Super easy A / B testing

  ### 27. Very happy front-end developer using Prepr

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jelle v. | Senior front-end developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 21, 2025

**What do you like best about Prepr CMS?**

As a developer, I really appreciate how developer-friendly Prepr CMS is. The API is clean, well-documented, and consistent, which makes integration smooth and predictable. The headless approach gives me flexibility to structure content exactly how I need it, and the GraphQL support makes querying efficient and intuitive. I also like that the platform balances power with usability. Content editors have an easy interface, while developers have the control they need under the hood.

**What do you dislike about Prepr CMS?**

Overall, Prepr CMS works very well, but there are a few areas that could improve. The learning curve for some advanced features (like personalization and content targeting) can feel a bit steep at first. Occasionally, the UI could be a little faster. Also, while the documentation is solid, a few more real-world code examples and best-practice guides would make onboarding even smoother.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS is helping us streamline content delivery across multiple channels without having to maintain separate systems. The headless setup means we can reuse the same content for web and other platforms, which saves a lot of development time. The personalization features also allow us to deliver more relevant experiences to our users, which improves engagement. For me as a developer, having a reliable API and structured content model reduces complexity and speeds up implementation.

  ### 28. Help us stay up-to-date with market demand

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bas M. | Developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 09, 2026

**What do you like best about Prepr CMS?**

It is going well to stay up to date with market demand

**What do you dislike about Prepr CMS?**

Costs can rise significantly if many users, etc.

**What problems is Prepr CMS solving and how is that benefiting you?**

A source for all content.

  ### 29. Works like a charm with a very nice and intuitive layout

**Rating:** 4.5/5.0 stars

**Reviewed by:** Niels v. | Digital Product Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 07, 2025

**What do you like best about Prepr CMS?**

Prepr is one of the best CMS platforms I’ve worked with. It’s fully headless, which gives our developers all the flexibility they need, but at the same time, it’s super intuitive for content editors. The interface is clean, modern, and easy to use—you can find what you need without digging through menus.

Another big plus is their support. We have a shared Slack channel with the Prepr team, and their responses are incredibly fast—sometimes within a minute. That kind of direct contact really makes a difference. All in all, Prepr feels like a solid, modern CMS built with both tech teams and content teams in mind.

**What do you dislike about Prepr CMS?**

Because Prepr is more modern and flexible than many traditional CMS platforms, we’ve noticed that some clients need a bit more time to get familiar with how it works. The learning curve isn’t steep, but it can take a short adjustment period—especially for users coming from older, more rigid systems.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr solves a few key issues we had with previous CMS platforms like HubSpot and Craft. Unlike HubSpot, Prepr is fully headless, which gives us complete freedom on the front-end and allows us to build fast, modern websites without limitations.

Compared to Craft, Prepr is much more intuitive for content editors and better suited for managing structured content and personalization. It also looks and feels a lot more modern and organized than Craft, which makes it easier for teams to navigate and work efficiently.

  ### 30. Easy to Use personalization That Delivers

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 09, 2026

**What do you like best about Prepr CMS?**

I really like the personalization features, and it’s also very easy to use.

**What do you dislike about Prepr CMS?**

You need some time to figure out how to build up the personalization.

**What problems is Prepr CMS solving and how is that benefiting you?**

It helps me focus on several target groups on the same website based on what visitors viewed earlier. It’s really helpful for giving the right information directly to the right target group.

  ### 31. Clear and Fast

**Rating:** 5.0/5.0 stars

**Reviewed by:** Vincent S.

**Reviewed Date:** January 20, 2026

**What do you like best about Prepr CMS?**

I find it pleasant that Prepr CMS offers a nice place for the editorial team, which is organized in a clear manner. The support from the team is very nice and it allows for quick adjustments, so small problems are quickly resolved. Prepr has supported us well in setting up advertisements and in the customization of the website. The initial setup went smoothly thanks to good contact with Erwin.

**What do you dislike about Prepr CMS?**

It would be nice to be able to customize a bit more yourself.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS is a clear place for the editorial team, offers superior support, and quick problem-solving. It has helped us with advertisement and website customization.

  ### 32. The Headless CMS That Speaks Marketing’s Language

**Rating:** 5.0/5.0 stars

**Reviewed by:** Roman H. | SEO, Human Resources, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 12, 2025

**What do you like best about Prepr CMS?**

I love how easy it was to get started with Prepr CMS — the implementation was smooth and straightforward. The built-in personalization and A/B testing features make it simple to deliver tailored experiences without extra tools. And their customer support is exceptional — quick to respond, knowledgeable, and genuinely helpful.

**What do you dislike about Prepr CMS?**

At first, it took us a little time to get familiar with the functionality and layout of the new CMS. However, we quickly adapted to the admin panel and soon found it intuitive to use.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS helps us manage and deliver personalized content effortlessly, all from one platform. The built-in personalization and A/B testing tools allow us to tailor content to different audience segments and continuously optimize for better engagement. This has streamlined our workflow, reduced the need for multiple tools, and ultimately improved our conversion rates.

  ### 33. Prepr: a very fast developing CMS that helps us personalizing and A/B testing our website

**Rating:** 5.0/5.0 stars

**Reviewed by:** Douwe J. T. | Board Member, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 14, 2025

**What do you like best about Prepr CMS?**

Love the way Prepr enables us to build a new website very fast, with personalisation and A/B testing included. What impresses me most is the development of the product. In the first assesment we did, Prepr wasn't among our fist choises because it lacked some functionality we'd love to see, but only six months later we did a new assesment and were surprised to find out Prepr had added that functionality (and more!) to their product.
We also like the feedback we receive to our questions: the Prepr staff is always helpful and fast in their replies.
Implementing has been very easy and we were able to integrate with all the systems we need so far.

**What do you dislike about Prepr CMS?**

So far, we didn't find any major downsides

**What problems is Prepr CMS solving and how is that benefiting you?**

Building a model that's easy to use for our content managers and links to all different systems we use, with A/B testing and personalisation included

  ### 34. Quick Support and Endless Possibilities

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 09, 2026

**What do you like best about Prepr CMS?**

I really like the quick support and all the possibilities it offers.

**What do you dislike about Prepr CMS?**

Sometimes it’s difficult to get a clear grip on the packages and pricing for our clients.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS is very user-friendly and easy to use.

  ### 35. Developer & Content Editor Friendly!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ivo B. | Frontend developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 08, 2025

**What do you like best about Prepr CMS?**

Prepr is user friendly and developer friendly.  Their documentation is easy to read and the users (content editors) love it. For development there were some items that needed improvement. Bi-weekly calls with Prepr gave us the time the give feedback, they picked it up pretty fast or let us know when they were going to fix it.

**What do you dislike about Prepr CMS?**

What we said in the good part, there were some missing elements in Prepr. But after the calls they told us how we can do it in a other way, or they put it on their backlog and fixed it in short time.

**What problems is Prepr CMS solving and how is that benefiting you?**

It gives the content editor the freedom to set up own a/b testing, personalisation and customised content editing. This with a easy look and feel.

  ### 36. Simple and Innovative: Offers Unique Options for Website Creation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sander K.

**Reviewed Date:** January 29, 2026

**What do you like best about Prepr CMS?**

I find Prepr CMS pleasant to work with and it offers great options for A/B testing. I appreciate the way of building in the admin and the fact that it provides options that other CMSs do not have. Moreover, the initial installation was simple.

**What do you dislike about Prepr CMS?**

It takes some time to learn it

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS is pleasant to work with, offers unique options for A/B testing, and provides options that other CMS do not have.

  ### 37. Build multiple platforms with Prepr as a front-end developer

**Rating:** 4.5/5.0 stars

**Reviewed by:** Justin v. | Front end developer, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 13, 2025

**What do you like best about Prepr CMS?**

Prepr is constantly evolving. During the time we’ve been working with Prepr, numerous updates and improvements have been implemented. What sets them apart is their willingness to engage in meaningful conversations with us and their clients, genuinely listening to feedback and suggestions.

Communication with Prepr is seamless. They respond promptly, and the added benefit of being able to communicate in Dutch is a significant advantage—not only for us but also for our Dutch clients.

We’re very satisfied with the user interface of the application. It’s easy to set up, and our clients consistently mention how intuitive and straightforward it is to navigate.

**What do you dislike about Prepr CMS?**

Currently, Prepr does not yet support the ability to display conditional fields based on previous input. In some situations, this means that unnecessary fields may need to be shown in the CMS, which can negatively impact the user experience.

Segmentation is a key feature of Prepr and works very well and intuitively overall. However, it is not yet possible to segment stack fields within a component. This limitation can occasionally lead to more cumbersome tasks for the development team.

**What problems is Prepr CMS solving and how is that benefiting you?**

To start, Prepr is an easy-to-set-up and user-friendly headless CMS that offers a comprehensive suite of features. For us, the decisive factor was the seamlessly implementable segmentation and A/B testing capabilities. These are quick and straightforward to implement for both developers and content managers alike.

  ### 38. The single best content management system

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kevin v. | Technical manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 14, 2025

**What do you like best about Prepr CMS?**

The usage of prepr is basically unlimited in use cases. It allows for a dynamic schema of which any single property can be changed to your hearts content. Our content needs barely scratch the surface of what prepr is able to do. we've barely had any issues, and when we did, support is quick and clear with their response.

**What do you dislike about Prepr CMS?**

The dynamic nature of Prepr allows for almost anything you can think of, but also is a pitfall for when you don't know what you want to do. But it's simple enough to overcome these issues with ease.

**What problems is Prepr CMS solving and how is that benefiting you?**

Content management on a gigantic scale

  ### 39. Feature-Rich CMS with Built-In A/B Testing and Segmentation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 23, 2026

**What do you like best about Prepr CMS?**

That it has many features i don't always see in other CMS's. Such as A/B testing and segments

**What do you dislike about Prepr CMS?**

Since I have been working with it, not much. But whenever I have issue, support is really quick.

**What problems is Prepr CMS solving and how is that benefiting you?**

It makes it really easy to build simple, but also complex projects

  ### 40. Easy to use, very adaptable, personalized CMS systeem

**Rating:** 4.5/5.0 stars

**Reviewed by:** Liselotte P. | Project Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 19, 2025

**What do you like best about Prepr CMS?**

How easy it is to develop your pages by drag and drop, very intuitive that even a non-developer like me can make models. Then creating your content is super easy. When implementing the system we gave some feedback to the Prepr team and they really supported us in finding the best solutions and also changed some things to improve the application based on our comments.

**What do you dislike about Prepr CMS?**

We used the remote source option to integrate with another system, but it didn't support arrays in JSONs, so we were limited in using this option and had to build a workaround directly to the front-end.

**What problems is Prepr CMS solving and how is that benefiting you?**

A very easy to use, content editor friendly, adaptable system. It is so intuitive that anyone can work with it.

  ### 41. Easy to use and helps me work faster

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kristina V. | SMM Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 26, 2025

**What do you like best about Prepr CMS?**

I like that it’s easy to work with even if you’re not an admin / tech person. Creating and updating content is straightforward even if you don't have deep knowledge on how it works

**What do you dislike about Prepr CMS?**

At first, it took me a bit of time to get used to the layout and where everything is, but once I did, it felt much easier to use than my previous CMS.

**What problems is Prepr CMS solving and how is that benefiting you?**

Creating and editing content feels simple, and I like that I can see right away how it will look.

The personalization and A/B testing are built in, so I don’t need extra tools to try things out or adjust content for different audiences.

  ### 42. Very accessible and user-friendly CMS

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 23, 2026

**What do you like best about Prepr CMS?**

Very accessible and user-friendly CMS

**What do you dislike about Prepr CMS?**

No specific points. Perhaps more explanation can be given somewhere about what the terms entail.

**What problems is Prepr CMS solving and how is that benefiting you?**

The freedom for our customers to edit content on any page they choose.

  ### 43. A good CMS to use as developers, which our content-editors like to use

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jordy F. | Frontend Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 12, 2025

**What do you like best about Prepr CMS?**

I recently had the opportunity to work with Prepr and I'm impressed with several aspects of this headless content management system.

The customer support truly stands out. When I encountered issues during implementation, their team responded quickly and provided thorough solutions. Unlike many tech support experiences, the representatives were knowledgeable about the product and didn't just follow scripts they've just provided by email. They followed up consistently to ensure my problems were resolved, which made a significant difference in my overall experience.

Another strong feature is the way of exporting data to different environments. What sets it apart is their thoughtful validation tool that tests the export function before execution, checking for any mismatching items or potential issues. This preemptive testing prevents errors and saves significant time that would otherwise be spent troubleshooting failed transfers.

**What do you dislike about Prepr CMS?**

Personally for me, I encountered a few things. I worked with a lot of different CMS tools and a lot of end-users prefers a visual preview on the same page preview, in stead of externals. Also some textual stuff like showing conditional fields are missing, which would make a big impact.

Overall my experience with Prepr and their Support team has been fantastic.

**What problems is Prepr CMS solving and how is that benefiting you?**

Serving a way of serving a headless CMS environment for multiple websites. By the ease of transferring schemas and data in between, it makes it easy to maintain and grow.

  ### 44. The best headless CMS choice, when content personalization and A/B testing is a top priority

**Rating:** 5.0/5.0 stars

**Reviewed by:** Aatu V. | Head of Operations, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 07, 2025

**What do you like best about Prepr CMS?**

I really like how Prepr CMS allows to extensively personalize the user's experience. I haven't come across any other headless CMS that comes even near to this level of built-in content personalization capabilities.

**What do you dislike about Prepr CMS?**

I have not come across anything that I necessarily dislike about Prepr.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS helps our agency by providing a headless CMS platform, which we can recommend for potential clients that can benefit from having great built-in content personalization and A/B testing capabilities.

  ### 45. Technically advanced CMS with a personal touch

**Rating:** 5.0/5.0 stars

**Reviewed by:** Yannick H. | Technology Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 07, 2025

**What do you like best about Prepr CMS?**

Does anything you want technically, including a/b testing and personalization, which is a nice bonus for an headless CMS. The direct contact with support and development via Slack is very valuable to us as well. Integration with Algolia is easy to use as well. The new content editor helps the content editors as well in their daily work.

**What do you dislike about Prepr CMS?**

Documentation could be more current and elaborate.

**What problems is Prepr CMS solving and how is that benefiting you?**

Combining headless CMS with A/B testing and Personalization

  ### 46. The CMS that fuels your content effort

**Rating:** 4.5/5.0 stars

**Reviewed by:** Olga P. | Brand Lead, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 29, 2025

**What do you like best about Prepr CMS?**

I like its flexibility and the AI featured that allow to support website in different languages without having to spend too much time on translations.

**What do you dislike about Prepr CMS?**

The only thing that comes to my mind is that there's no "Preview" feature.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr helps us manage our multi-language website in an efficient way.

  ### 47. Great partner to work together with

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 07, 2025

**What do you like best about Prepr CMS?**

We have worked together on client(s) and the communication was great, we could quickly provide the customer with the right solution and work towards a partnership for the long term. Their tech team is also great and aid with the correct implementation of the application and their support is great.

**What do you dislike about Prepr CMS?**

Nothing, they are great and think along with you about the best solution for the case.

**What problems is Prepr CMS solving and how is that benefiting you?**

Prepr CMS is aiding me in providing the correct solution for our customers, with personalization at their core providing the visitors with the right content is key.

  ### 48. Glad to work with a platform that doesn’t just listen but also acts on user requests.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Maria  K. | Senior Content Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 15, 2025

**What do you like best about Prepr CMS?**

We’ve used several CMSs in our company, so I have something to compare. Prepr takes user convenience and requests very seriously, genuinely listens, and responds to feedback. This is a crucial quality that many other products lack. We can see the product growing right before our eyes, and that’s fantastic. The platform is intuitive and easy for everyone to use.

**What do you dislike about Prepr CMS?**

Issues and bugs are resolved fairly quickly, though there’s still room to add more customization options.

**What problems is Prepr CMS solving and how is that benefiting you?**

Daily content tasks are handled smoothly.

  ### 49. Easy to use CMS

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.)

**Reviewed Date:** August 18, 2025

**What do you like best about Prepr CMS?**

The interface is easy to understand and I can make changes to our site very quickly. Using A/B testing on pages directly from the CMS helps us to test pages on a more daily basis. The support team is great.

**What do you dislike about Prepr CMS?**

Adding ALT tags to images is currently only possible one by one.

**What problems is Prepr CMS solving and how is that benefiting you?**

We've got Prepr with our new website. It's very quick and easy to work with. I really like the A/B testing that is built in.

  ### 50. Prepr is very intuitive and easy to use

**Rating:** 4.5/5.0 stars

**Reviewed by:** Tom K. | Project Mnager, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 07, 2025

**What do you like best about Prepr CMS?**

The team behind the platform and how helpful they are

**What do you dislike about Prepr CMS?**

For me there are no real downsides compared to other CMS's

**What problems is Prepr CMS solving and how is that benefiting you?**

Editing both content and settings for our mobile and web platforms


## Prepr CMS Discussions
  - [What is Prepr used for?](https://www.g2.com/discussions/what-is-prepr-used-for) - 1 comment, 1 upvote

- [View Prepr CMS pricing details and edition comparison](https://www.g2.com/products/prepr-cms/reviews?filters%5Bnps_score%5D%5B%5D=5&section=pricing&secure%5Bexpires_at%5D=2026-08-13+04%3A31%3A18+-0500&secure%5Bsession_id%5D=fe8a3106-baa0-4060-a523-4be2653683d8&secure%5Btoken%5D=9f0ce0e0c799453fc9f6c49537e5e3273e6e20dabdebeb7f0cc5e8eda97aa064&format=llm_user)
## Prepr CMS Integrations
  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)
  - [Algolia](https://www.g2.com/products/algolia/reviews)
  - [Clarity](https://www.g2.com/products/broadcom-clarity/reviews)
  - [commercetools](https://www.g2.com/products/commercetools/reviews)
  - [Dealfront](https://www.g2.com/products/dealfront-group-gmbh-dealfront/reviews)
  - [Exact Globe](https://www.g2.com/products/exact-globe/reviews)
  - [Google Ads](https://www.g2.com/products/google-ads/reviews)
  - [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
  - [Klaviyo](https://www.g2.com/products/klaviyo/reviews)
  - [LinkedIn Marketing Solutions](https://www.g2.com/products/linkedin-marketing-solutions/reviews)
  - [Nestjs](https://www.g2.com/products/nestjs/reviews)
  - [Next.js](https://www.g2.com/products/next-js/reviews)
  - [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)
  - [Typeform](https://www.g2.com/products/typeform/reviews)
  - [Typesense](https://www.g2.com/products/typesense/reviews)
  - [Vercel](https://www.g2.com/products/vercel/reviews)

## Prepr CMS Features
**Publishing**
- Automated Publishing
- Multi-language
- AR/VR Capability

**Development**
- Image Management
- Reuseable Content
- Unlimited Environments
- Web Forms
- Customizable Forms
- User Management
- Workflow Management
- Template Management
- Compliance Management
- Asset Lifecycle Management
- Website Management
- Document Management
- SEO Management
- Content Management
- Multi-Channel Management
- Integrated Development Environment
- File Management

**Analytics**
- Personalization
- Content Performance
- Interactive Content

**Agentic AI - Headless CMS**
- Cross-system Integration
- Third-Party Integrations

**Additional Functionality**
- A/B Testing
- Full Text Search
- Two-Factor Authentication
- SDKs
- Content Publishing Options
- Multi-Channel Marketing
- Image Editing
- API
- Content Library
- Mobile Access
- Reporting/Analytics
- AI Copilot
- De-Coupled Front & Back Ends
- Collaboration Tools
- Activity Dashboard
- Generative AI
- Customizable Templates
- Text Editing
- Drag & Drop
- Rich Text Editor
- Scheduling
- Tagging
- Single Sign On
- Configurable Workflow
- Categorization/Grouping
- Preview Functionality
- Multi-Channel Distribution
- For Marketers
- Version Control
- Approval Process Control
- Filtering
- For Developers
- Website Analytics
- Role-Based Permissions
- Historical Reporting
- Access Controls/Permissions
- Email Marketing
- Loyalty Program
- Customer Touchpoints
- Customer Segmentation
- Web/Mobile App Development
- Product Catalog
- Inventory Optimization
- Multi-Location
- Data Synchronization
- Inventory Tracking
- Customer Database
- Activity Tracking
- Multi-Currency
- Shopping Cart
- Reporting & Statistics
- Customer Accounts
- Conversion Tracking
- CRM
- Search/Filter
- Barcode/Ticket Scanning
- SSL Security
- Alerts/Notifications
- Secure Login
- Document Review
- Content Delivery
- Customizable Branding
- Secure Data Storage
- Document Storage
- Mobile Capture
- Offline Access
- Templates
- File Sharing
- Data Capture and Transfer

## Top Prepr CMS Alternatives
  - [Sanity](https://www.g2.com/products/sanity/reviews) - 4.7/5.0 (911 reviews)
  - [Storyblok](https://www.g2.com/products/storyblok/reviews) - 4.5/5.0 (582 reviews)
  - [Hygraph](https://www.g2.com/products/hygraph/reviews) - 4.4/5.0 (730 reviews)

