# Best Customer Advocacy Software

## How Many Customer Advocacy Software Products Does G2 Track?

**Total Products under this Category:** 168

### Category Stats (Aug 2026)

- **Average Rating:** 4.52/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Antavo AI Loyalty Cloud (+1.13%) - Among all products in this category, Antavo AI Loyalty Cloud recorded the largest rating increase compared to last month

_Last updated: August 05, 2026_

## How Does G2 Rank Customer Advocacy Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 13,400+ Authentic Reviews
- 168+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Customer Advocacy Software
 ![G2 Grid® for Customer Advocacy Software plotting products by satisfaction and market presence](https://www.g2.com/categories/customer-advocacy/grids.png?focus%5B%5D=19432&focus%5B%5D=73864&focus%5B%5D=58412&focus%5B%5D=4555&focus%5B%5D=4746&focus%5B%5D=35385&focus%5B%5D=19444&focus%5B%5D=4506)

Highlighted products: Birdeye, LoyaltyLion, Okendo, NiceJob, Smile.io, Buyapowa, Synup, and Yotpo.

Underlying data: [Grid® JSON](https://www.g2.com/categories/customer-advocacy/grids.json?focus%5B%5D=birdeye&focus%5B%5D=loyaltylion&focus%5B%5D=okendo&focus%5B%5D=nicejob&focus%5B%5D=smile-io&focus%5B%5D=buyapowa&focus%5B%5D=synup&focus%5B%5D=yotpo)

**Sponsored**

### UserEvidence

UserEvidence is a customer voice platform that automates social proof for GTM teams, generating verified case studies, testimonials, and stats in minutes. Using surveys and third-party reviews, UserEvidence continually captures feedback throughout the customer journey and creates a customer story library that proves the value of your product. Game-changing B2B companies like Pendo, Workato, Gong, Jasper.ai, and Ramp rely on UserEvidence to create authentic customer stories at scale.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1435&secure%5Bchosen_at%5D=2026-08-06T20%3A58%3A45Z&secure%5Bdisplayable_resource_id%5D=1435&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1435&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=170410&secure%5Bresource_id%5D=1435&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fcustomer-advocacy%3Fopen_modal_url%3D%252Fproducts%252Fprefinery%252Fwishlists%253Fhost_path%253D%25252Fcategories%25252Fcustomer-advocacy%2526source%253Dcategory&secure%5Btoken%5D=7155988f915a15fa371dd6b725c537e5e0a93d0c3f355c818bdca2a5b7a863e8&secure%5Burl%5D=https%3A%2F%2Fuserevidence.com&secure%5Burl_type%5D=company_website)

### [Birdeye](https://www.g2.com/es/products/birdeye/reviews)

Birdeye construye agentes de IA para marcas con múltiples ubicaciones, confiado por las marcas empresariales más grandes a nivel mundial, incluyendo Sutter Health, Aspen Dental, Sun Auto y Caesars Entertainment. Te proporcionamos compañeros de trabajo de IA en cada ubicación — para marketing, operaciones y experiencia del cliente — que realizan los trabajos que tu negocio necesita hacer empleando múltiples agentes que trabajan juntos para ganar visibilidad de IA, convertir la demanda y ofrecer una experiencia de cliente consistente. Compañeros de Trabajo de IA → Hacen los Trabajos Jay (marketing), Robin (operaciones) y Myna (experiencia del cliente) se encargan del trabajo en todas tus ubicaciones — desde la visibilidad en búsquedas de IA, reseñas, listados y redes sociales, hasta la recepción y reserva de citas, encuestas, emisión de tickets y análisis. No estás comprando características. Estás añadiendo personal de IA a cada ubicación. Así, el trabajo se realiza en cada ubicación — sin sobrecargar a tu equipo. Agentes → Hacen el Trabajo Cada compañero de trabajo emplea múltiples agentes que trabajan juntos para completar un trabajo. La forma en que esos agentes trabajan es lo que nos hace diferentes. La mayoría del software te dice lo que está sucediendo; nuestros agentes deciden qué hacer — y lo hacen, con tu aprobación. Consolidamos cada señal en cada ubicación, ya sea que esté en Birdeye o en una de tus más de 3,000 integraciones; razonan con la voz de tu marca y el contexto de la industria; y actúan — juntos — para impulsar el resultado. Así, una reseña, una campaña, una llamada perdida se convierte en un resultado final, no en una tarea pendiente en un panel de control. Listo para Empresas → Construido para Escalar SSO, registro de auditoría, HIPAA, SOC 2 y GDPR. El acceso basado en roles, las aprobaciones escalonadas y los informes a nivel de ubicación brindan a los equipos corporativos y locales el control que necesitan. Así, mantienes el control mientras la IA maneja la ejecución en cientos de ubicaciones. Con equipos en EE.UU., Reino Unido, Australia e India, Birdeye está redefiniendo cómo las empresas ganan localmente a gran escala.

**Average Rating:** 4.7/5.0

**Total Reviews:** 4,069

#### How Do G2 Users Rate Birdeye?

- **Facilidad de uso:** 9.3/10 (Category avg: 8.9/10)
- **¿Ha sido the product un buen socio para hacer negocios?:** 9.4/10 (Category avg: 9.3/10)
- **Facilidad de administración:** 9.3/10 (Category avg: 9.0/10)
- **Facilidad de configuración:** 9.1/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Birdeye?

- **Vendedor:** [Birdeye](https://www.g2.com/es/sellers/birdeye)
- **Sitio web de la empresa:** www.birdeye.com
- **Año de fundación:** 2012
- **Ubicación de la sede:** Palo Alto, CA
- **Twitter:** @BirdEye\_  
5,232 seguidores en Twitter
- **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=97d4071e3de7fd002a6d125d6f043e9a3aa1186c59d8ddbd5983a7913f96581e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2837064%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,442 empleados en LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Propietario, Gerente de Marketing
- **Top Industries:** Atención hospitalaria y sanitaria, Bienes Raíces
- **Company Size:** 47% Small, 34% Medium

#### What Do G2 Reviewers Say About Birdeye?

_AI-generated summary from verified user reviews_

##### Pros

- Los usuarios encuentran Birdeye increíblemente **fácil de usar** , apreciando la configuración intuitiva y la navegación fluida para gestionar reseñas.
- Los usuarios valoran la **facilidad de uso** de Birdeye, encontrando la navegación y la gestión de reseñas sencilla y eficiente.
- Los usuarios valoran las características de **gestión de reseñas fácil de usar** de Birdeye, mejorando la comunicación y la reputación sin esfuerzo.
- Los usuarios elogian el **excelente soporte al cliente** de Birdeye, asegurando una integración fluida y un gran éxito en la implementación.
- Los usuarios aprecian la **facilidad de uso y conveniencia** de Birdeye, especialmente para gestionar reseñas y la comunicación con los pacientes.

##### Cons

- Los usuarios notan las **características faltantes** en Birdeye, deseando integración con TikTok y otras mejoras.
- Los usuarios señalan que la **interfaz lenta y las mejoras de IA necesarias** de Birdeye afectan la eficiencia y la experiencia del servicio al cliente.
- Los usuarios encuentran **confuso gestionar las reseñas** de manera efectiva debido a problemas de integración y usabilidad del panel de control.
- Los usuarios notan una **curva de aprendizaje** con la interfaz de Birdeye que puede desafiar a aquellos menos familiarizados con la tecnología.
- Los usuarios encuentran que las **características limitadas** de Birdeye carecen de herramientas e integraciones completas necesarias para una mejor experiencia.

#### What Are Recent G2 Reviews of Birdeye?

**["¡Salvavidas de Gestión de Reputación!"](https://www.g2.com/es/survey_responses/birdeye-review-8930451)**

**Rating:** 5.0/5.0 stars

_— Lisbeth M._

[Read full review](https://www.g2.com/es/survey_responses/birdeye-review-8930451)

**["Regresamos a Birdeye por una razón"](https://www.g2.com/es/survey_responses/birdeye-review-13192521)**

**Rating:** 5.0/5.0 stars

_— Terry Lind S._

[Read full review](https://www.g2.com/es/survey_responses/birdeye-review-13192521)

#### What Are G2 Users Discussing About Birdeye?

- [¿Qué hace que Birdeye sea una herramienta preferida para las empresas que buscan mejorar su reputación en línea y la gestión de comentarios de los clientes?](https://www.g2.com/es/discussions/what-makes-birdeye-a-preferred-tool-for-businesses-looking-to-improve-their-online-reputation-and-customer-feedback-management) - 1 comment
- [¿Para qué se utiliza Birdeye?](https://www.g2.com/es/discussions/what-is-birdeye-used-for) - 1 comment
- [¿Son falsas las reseñas de BirdEye?](https://www.g2.com/es/discussions/are-birdeye-reviews-fake) - 3 comments
- [How much is BirdEye monthly?](https://www.g2.com/es/discussions/how-much-is-birdeye-monthly) - 1 comment
- [What does BirdEye cost?](https://www.g2.com/es/discussions/what-does-birdeye-cost) - 1 comment

### [LoyaltyLion](https://www.g2.com/fr/products/loyaltylion/reviews)

LoyaltyLion aide les marques Shopify à stimuler une croissance rentable en transformant la fidélité en une expérience client différenciée — pas seulement une autre remise. Avec plus de 12 ans d'innovation en matière de fidélité en collaboration avec plus de 10 000 marques, nous aidons les boutiques Shopify à aller au-delà des programmes de fidélité génériques. Avec LoyaltyLion, les marques créent des expériences uniques qui incitent à des achats répétés, influencent le comportement des clients et augmentent la rentabilité sur tous les canaux, emplacements et marchés. Permettez aux clients de gagner des points pour toute activité sur le site - des achats aux avis et parrainages, ainsi que des activités hors site telles que les suivis et tags sur les réseaux sociaux. Les points peuvent être échangés contre des bons, des cartes-cadeaux ou des récompenses personnalisées telles que des produits ou des livraisons gratuites. Inscrivez facilement tous les clients dans votre programme de fidélité lors de leur passage en caisse, et récompensez vos meilleurs clients avec des niveaux de fidélité contenant des avantages uniques, et l'accès à des ventes secrètes ou des lancements de produits. Nous fournissons les outils et l'expertise dont vous avez besoin pour stimuler la croissance grâce à des taux d'achat répétés plus élevés, une meilleure rétention et une plus grande valeur à vie des clients. Les plans Classic et supérieurs incluent la création gratuite d'une page de fidélité intégrée, vous permettant de vous lancer plus rapidement avec une page parfaitement alignée avec votre marque et votre site Shopify existant. Nos tableaux de bord de fidélité sont conçus pour répondre à une question cruciale : quelle valeur mon programme de fidélité génère-t-il pour ma boutique Shopify ? Nous vous aidons à suivre combien de revenus transitent par votre programme de fidélité, et à comprendre et utiliser la valeur à vie des clients pour la segmentation et le reporting. En intégrant les données et les insights de LoyaltyLion dans vos outils et tactiques marketing plus larges tels que Klaviyo, Gorgias et Recharge, vous pouvez ajouter plus de puissance à votre pile technologique existante. Des e-mails et SMS à votre service d'assistance ou fournisseur d'abonnement, intégrer votre programme de fidélité à chaque étape de votre parcours client vous aide à augmenter les achats répétés et à stimuler une croissance plus rapide du commerce électronique.

**Average Rating:** 4.6/5.0

**Total Reviews:** 610

#### How Do G2 Users Rate LoyaltyLion?

- **Facilité d’utilisation:** 8.6/10 (Category avg: 8.9/10)
- **the product a-t-il été un bon partenaire commercial?:** 9.1/10 (Category avg: 9.3/10)
- **Facilité d’administration:** 8.8/10 (Category avg: 9.0/10)
- **Facilité de configuration:** 8.5/10 (Category avg: 8.8/10)

#### Who Is the Company Behind LoyaltyLion?

- **Vendeur:** [LoyaltyLion](https://www.g2.com/fr/sellers/loyaltylion)
- **Site Web de l'entreprise:** loyaltylion.com
- **Année de fondation:** 2012
- **Emplacement du siège social:** London, GB
- **Twitter:** @LoyaltyLionHQ  
1,736 abonnés Twitter
- **Page LinkedIn®:** [www.linkedin.com](https://www.g2.com/fr/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3cc170b9fb476ea080abd14f58091bbbad50d67134b4ecd0790d48cdba62f652&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Floyaltylion%2F&secure%5Burl_type%5D=linkedin_company_website)  
62 employés sur LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Responsable e-commerce, Responsable Marketing
- **Top Industries:** Habillement et mode, Détail
- **Company Size:** 70% Small, 24% Medium

#### What Do G2 Reviewers Say About LoyaltyLion?

_AI-generated summary from verified user reviews_

##### Pros

- Les utilisateurs apprécient le **support client exceptionnel** de LoyaltyLion, mettant en avant des gestionnaires de compte utiles et des intégrations fluides.
- Les utilisateurs louent la **facilité d'installation** et le support exceptionnel de LoyaltyLion, garantissant une expérience de récompenses sans faille.
- Les utilisateurs trouvent facile de lancer des programmes de fidélité avec **une configuration rapide et des options personnalisables** qui améliorent l'engagement de la marque.
- Les utilisateurs louent la **facilité d'installation** de LoyaltyLion, appréciant les résolutions rapides et la grande communication tout au long du processus.
- Les utilisateurs soulignent les **intégrations faciles** de LoyaltyLion avec les piles technologiques existantes, améliorant ainsi l'expérience utilisateur globale et la fonctionnalité.

##### Cons

- Les utilisateurs trouvent que la **personnalisation limitée** est un défi, rendant difficile l'adaptation efficace du programme à leurs besoins.
- Les utilisateurs ressentent un **manque d'options de personnalisation** dans LoyaltyLion, limitant leur capacité à adapter efficacement les récompenses et les mises en page.
- Les utilisateurs expriment des préoccupations concernant le **mauvais support** , citant des retards et une disponibilité limitée pour les requêtes urgentes et l'assistance.
- Les utilisateurs trouvent une **fonctionnalité limitée** dans LoyaltyLion, avec des contraintes de conception et des fonctionnalités non exposées compliquant leur expérience.
- Les utilisateurs trouvent les **problèmes d'intégration** avec LoyaltyLion frustrants, en particulier en ce qui concerne les API obsolètes et les options de personnalisation limitées.

#### What Are Recent G2 Reviews of LoyaltyLion?

**["Une excellente expérience de fidélité pour nos besoins commerciaux."](https://www.g2.com/fr/survey_responses/loyaltylion-review-11663985)**

**Rating:** 4.5/5.0 stars

_— Anna S._

[Read full review](https://www.g2.com/fr/survey_responses/loyaltylion-review-11663985)

**["EXCELLENT PROGRAMME DE FIDÉLITÉ. TRÈS BONNE ÉQUIPE"](https://www.g2.com/fr/survey_responses/loyaltylion-review-11489891)**

**Rating:** 5.0/5.0 stars

_— Maria G._

[Read full review](https://www.g2.com/fr/survey_responses/loyaltylion-review-11489891)

#### What Are G2 Users Discussing About LoyaltyLion?

- [Who started the loyalty program?](https://www.g2.com/fr/discussions/who-started-the-loyalty-program)
- [What is Lootly io?](https://www.g2.com/fr/discussions/what-is-lootly-io)
- [How do lions use loyalty?](https://www.g2.com/fr/discussions/how-do-lions-use-loyalty)
- [What do LoyaltyLion do?](https://www.g2.com/fr/discussions/what-do-loyaltylion-do)

### [Okendo](https://www.g2.com/de/products/okendo/reviews)

Okendo ist die Kundenmarketing-Plattform, die für Shopify-Marken entwickelt wurde, um Beziehungen zu stärken und den Lebenszeitwert zu maximieren. Okendo macht es einfach, Feedback zu sammeln, Engagement zu belohnen und Interaktionen zu personalisieren, wodurch Marken Käufer in Superfans verwandeln können. Die Produkte von Okendo arbeiten zusammen, um Vertrauen aufzubauen, die Kundenbindung zu erhöhen und wertvolle Einblicke zu gewinnen. Mit einheitlichen Profilen, KI-gestützten Tools und Einblicken, anpassbaren Programmen und tiefen Integrationen im gesamten E-Commerce-Stack bietet Okendo Marken die Werkzeuge, um stärkere Gemeinschaften aufzubauen und langfristiges Wachstum zu fördern. Mit Okendo können Marken: - Besser konvertieren, indem sie Inhalte wie Kundenbewertungen, Rezensionen, Fotos und Videos präsentieren, die Vertrauen aufbauen und das Vertrauen der Käufer stärken. - Mehr behalten mit Treue- und Empfehlungsprogrammen, die Engagement belohnen, Wiederholungskäufe fördern und die Markenbefürwortung stärken. - Schneller anpassen mit Quizzen, Umfragen und KI-Automatisierung, die Kundeneinblicke erfassen und Kampagnen in Echtzeit personalisieren. Warum Marken Okendo wählen - Vertraut von über 18.000 schnell wachsenden Shopify-Marken, darunter SKIMS, Rhode und Oh Polly. - Nachgewiesene Wirkung mit einer durchschnittlichen 4-fachen Steigerung der Konversionsraten und 15-fachem ROI. - Über 65 Integrationen mit Tools wie Shopify, Klaviyo, Attentive, Postscript und Meta. - Engagierter Kundensupport mit reaktionsschneller, praktischer Anleitung für KMUs bis hin zu Unternehmen. - Zuverlässige, skalierbare Leistung, die darauf ausgelegt ist, Wachstum in jeder Phase zu unterstützen.

**Average Rating:** 4.7/5.0

**Total Reviews:** 420

#### How Do G2 Users Rate Okendo?

- **Einfache Bedienung:** 9.1/10 (Category avg: 8.9/10)
- **War the product ein guter Geschäftspartner?:** 9.3/10 (Category avg: 9.3/10)
- **Einfache Verwaltung:** 9.1/10 (Category avg: 9.0/10)
- **Einfache Einrichtung:** 9.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Okendo?

- **Verkäufer:** [Okendo](https://www.g2.com/de/sellers/okendo)
- **Unternehmenswebsite:** www.okendo.io
- **Gründungsjahr:** 2016
- **Hauptsitz:** Sydney, Australia
- **Twitter:** @GetOkendo  
1,257 Twitter-Follower
- **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fe722792788a486749c330ab9d57dda3eb5ff6239fd4cfe01d2bceef096112d4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13228018&secure%5Burl_type%5D=linkedin_company_website)  
154 Mitarbeiter\*innen auf LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing-Manager, CEO
- **Top Industries:** Einzelhandel, Konsumgüter
- **Company Size:** 66% Small, 21% Medium

#### What Do G2 Reviewers Say About Okendo?

_AI-generated summary from verified user reviews_

##### Pros

- Benutzer schätzen die **Benutzerfreundlichkeit** von Okendo und genießen die intuitive Einrichtung und nahtlose Shopify-Integration.
- Benutzer loben Okendo für seinen **außergewöhnlichen Kundensupport** und bemerken schnelle Antworten und hilfreiche Ressourcen während ihrer Erfahrung.
- Benutzer schätzen Okendos **nahtlose Shopify-Integration** und außergewöhnlichen Kundensupport, was ihre E-Commerce-Erfahrung und ihren Erfolg verbessert.
- Benutzer loben Okendo für seine **nahtlose Integration mit Shopify** , die Flexibilität und Benutzererfahrung mit leistungsstarken Funktionen verbessert.
- Benutzer finden die **einfache Einrichtung** von Okendo unkompliziert und effizient, was ihre Gesamterfahrung und Benutzerfreundlichkeit verbessert.

##### Cons

- Benutzer finden die **Anpassungsoptionen begrenzt** und wünschen sich mehr Flexibilität bei der Gestaltung und Platzierung von Bewertungen innerhalb von Okendo.
- Benutzer sind frustriert über **fehlende Funktionen** in Okendo, wie automatisierte Werbeaktionen und nahtlose Verwaltung mehrerer Geschäfte.
- Benutzer empfinden die Preisgestaltung als **teuer** und wünschen sich eine günstigere Option, obwohl sie die Wettbewerbsfähigkeit anerkennen.
- Benutzer empfinden den **Mangel an Anpassungsmöglichkeiten** in Okendo als Einschränkung für die Markenbildung und die Verbesserung der Benutzererfahrung.
- Benutzer finden die **Verwendung von Okendo schwierig** und haben Schwierigkeiten mit der Navigation in der Benutzeroberfläche sowie dem Mangel an Automatisierung für bestimmte Funktionen.

#### What Are Recent G2 Reviews of Okendo?

**["Benutzerfreundliche Plattform mit nahtlosem Onboarding und reaktionsschnellem Okendo-Support"](https://www.g2.com/de/survey_responses/okendo-review-13179293)**

**Rating:** 5.0/5.0 stars

_— Carrie H._

[Read full review](https://www.g2.com/de/survey_responses/okendo-review-13179293)

**["Okendos unvergleichliches Berichtsdashboard und mühelose Drag-and-Drop-Einrichtung"](https://www.g2.com/de/survey_responses/okendo-review-13201651)**

**Rating:** 5.0/5.0 stars

_— Sydney M._

[Read full review](https://www.g2.com/de/survey_responses/okendo-review-13201651)

#### What Are G2 Users Discussing About Okendo?

- [Wofür wird Okendo verwendet?](https://www.g2.com/de/discussions/what-is-okendo-used-for) - 1 comment

### [Smile.io](https://www.g2.com/products/smile-io/reviews)

Smile.io is the leading loyalty platform built for scaling and enterprise commerce brands on Shopify Plus. Powering programs for over 100,000 merchants, Smile helps brands turn one-time shoppers into repeat, high-value customers through points, VIP tiers, referrals, and personalized rewards. As the only loyalty platform both Built for Shopify status and Shopify Technology Partner certification, Smile is both deeply integrated with Shopify's latest technology while being trusted by Shopify at scale. With Smile, you get both quality and scale. Key capabilities include: - Embedded loyalty experiences across product pages, checkout, and customer accounts to drive visibility and redemption. - Flexible program design with points, VIP tiers, referrals, promotional multipliers, and fully branded loyalty pages. - Advanced analytics and performance insights including repeat purchase rate, customer lifetime value, and benchmarking against top-performing brands. - Enterprise-ready integrations with Klaviyo, Gorgias, Judge.me, and 30+ ecommerce tools to activate loyalty across every channel. - Smile Plus for high-volume brands, offering expanded customization, loyalty landing page builders, and enhanced reporting for complex program strategies. Trusted by leading Shopify brands like Polaroid, Liquid Death, Monos, and Hush Puppies, Smile helps mid-market and enterprise merchants increase repeat revenue, strengthen customer relationships, and reduce reliance on paid acquisition.

**Average Rating:** 4.6/5.0

**Total Reviews:** 452

#### How Do G2 Users Rate Smile.io?

- **Ease of Use:** 9.1/10 (Category avg: 8.9/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.3/10)
- **Ease of Admin:** 9.2/10 (Category avg: 9.0/10)
- **Ease of Setup:** 9.1/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Smile.io?

- **Seller:** [Smile.io](https://www.g2.com/sellers/smile-io)
- **Company Website:** smile.io
- **Year Founded:** 2012
- **HQ Location:** Kitchener, Canada
- **Twitter:** @smilerewards  
4,510 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c46f1b63dd1106daba9dff788f0461f8b9c13da3503a915277f77b96e9b521ac&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsmile.io%2Fabout&secure%5Burl_type%5D=linkedin_company_website)  
66 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 92% Small, 7% Medium

#### What Do G2 Reviewers Say About Smile.io?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **ease of use** of Smile.io, appreciating its simple setup and intuitive dashboard for rewards management.
- Users praise the **responsive and professional customer support** of Smile.io, enhancing their overall experience and satisfaction.
- Users value the **easy setup and management** of Smile.io's rewards program, enhancing customer loyalty smoothly.
- Users find the **easy setup** of Smile.io quick and user-friendly, facilitating seamless integration and management.
- Users love the **easy setup and management** of Smile.io's rewards system, enhancing customer loyalty effortlessly.

##### Cons

- Users find Smile.io to be **expensive** , with high pricing tiers and limited flexibility for small businesses.
- Users find **limited customization** options frustrating, impacting flexibility with bonus campaigns and account activation processes.
- Users find the **limited rewards system** frustrating, wishing for more tiers to enhance customer engagement without dependency.
- Users express a need for **more reward tiers** to enhance the system and avoid entitlement issues among customers.
- Users find the **limited functionality** of Smile.io restricts their experience and feels costly for the available features.

#### What Are Recent G2 Reviews of Smile.io?

**["Amazing Loyalty Program for Shopify: Referrals, VIP Tiers, and Fast Performance"](https://www.g2.com/survey_responses/smile-io-review-13084504)**

**Rating:** 4.0/5.0 stars

_— prajwal r._

[Read full review](https://www.g2.com/survey_responses/smile-io-review-13084504)

**["Easy, Affordable Loyalty Program with Seamless Shopify Integration"](https://www.g2.com/survey_responses/smile-io-review-12920419)**

**Rating:** 5.0/5.0 stars

_— Julia M._

[Read full review](https://www.g2.com/survey_responses/smile-io-review-12920419)

#### What Are G2 Users Discussing About Smile.io?

- [What are Smile rewards?](https://www.g2.com/discussions/what-are-smile-rewards) - 1 comment
- [Is smile IO for free?](https://www.g2.com/discussions/is-smile-io-for-free) - 1 comment
- [What is JS smile io?](https://www.g2.com/discussions/what-is-js-smile-io) - 1 comment
- [How does smile app work?](https://www.g2.com/discussions/how-does-smile-app-work) - 1 comment

### [NiceJob](https://www.g2.com/es/products/nicejob/reviews)

NiceJob es la forma más fácil de convertirse en un negocio de alta calificación. Es una plataforma de marketing de reputación diseñada para ayudarte a atraer más clientes potenciales, convertir más ventas y crecer a través del poder de las reseñas, referencias y clientes recurrentes. Automatizamos la recopilación de reseñas, amplificamos tus mejores comentarios en redes sociales y motores de búsqueda, y generamos ingresos reales con funciones como Reseñas, Prueba Social y Obtener Repeticiones, ayudándote a construir confianza, volver a involucrar a clientes anteriores y convertir más visitantes en clientes de pago. La plataforma líder en Marketing de Reputación Aumenta sin esfuerzo las reseñas, crece las ventas repetidas y gana más negocios Calificada ⭐⭐⭐⭐⭐ y confiada por más de 7,000 negocios Nuestra plataforma también potencia tus redes sociales con contenido auténtico de clientes, mejora tu SEO local y dirige más tráfico a tu sitio web convirtiendo grandes experiencias en poderosa prueba social. Sin contratos. Prueba gratuita de 14 días. Solo $75/mes para nuestro plan de Reseñas.

**Average Rating:** 4.8/5.0

**Total Reviews:** 412

#### How Do G2 Users Rate NiceJob?

- **Facilidad de uso:** 9.4/10 (Category avg: 8.9/10)
- **¿Ha sido the product un buen socio para hacer negocios?:** 9.5/10 (Category avg: 9.3/10)
- **Facilidad de administración:** 9.5/10 (Category avg: 9.0/10)
- **Facilidad de configuración:** 9.5/10 (Category avg: 8.8/10)

#### Who Is the Company Behind NiceJob?

- **Vendedor:** [Paystone](https://www.g2.com/es/sellers/paystone)
- **Sitio web de la empresa:** www.paystone.com
- **Año de fundación:** 2002
- **Ubicación de la sede:** Montréal, CA
- **Página de LinkedIn®:** [www.linkedin.com](https://www.g2.com/es/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=411db50b478cc005e03ed63bfd65fb7c576d5ef9cb2a45f209ed803629f14ef3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpaystone%2F&secure%5Burl_type%5D=linkedin_company_website)  
175 empleados en LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Propietario, Presidente
- **Top Industries:** Construcción, Servicios al Consumidor
- **Company Size:** 92% Small, 5% Medium

#### What Do G2 Reviewers Say About NiceJob?

_AI-generated summary from verified user reviews_

##### Pros

- Los usuarios valoran la **facilidad de uso** de NiceJob, apreciando su integración sin problemas y procesos automatizados que ahorran tiempo.
- A los usuarios les encanta cómo NiceJob automatiza eficazmente las solicitudes de reseñas, lo que lleva a un **aumento notable en las reseñas de 5 estrellas**.
- A los usuarios les encanta cómo la **gestión automatizada de reseñas** de NiceJob aumenta su cantidad de reseñas sin esfuerzo, mejorando el éxito de sus pequeñas empresas.
- Los usuarios elogian a NiceJob por su **fácil configuración** , facilitando un inicio sin complicaciones para mejorar sus operaciones comerciales.
- Los usuarios aprecian el **proceso de revisión simplificado** de NiceJob, mejorando la eficiencia y permitiendo centrarse en otras tareas esenciales.

##### Cons

- Los usuarios expresan frustración por las **características faltantes** de NiceJob, deseando funcionalidades mejoradas e incentivos.
- Los usuarios encuentran NiceJob un poco **caro** , especialmente para operaciones en solitario, pero aún así lo consideran una inversión que vale la pena.
- Los usuarios encuentran NiceJob **limitado en su enfoque en las reseñas** , deseando una herramienta más versátil para un compromiso integral con los clientes.
- Los usuarios experimentan **retrasos significativos en la comunicación** con NiceJob, lo que hace que el soporte y la incorporación sean frustrantemente complicados.
- Los usuarios encuentran **las dificultades de carga de clientes** frustrantes, ya que depender de archivos CSV complica el proceso de agregar clientes individualmente.

#### What Are Recent G2 Reviews of NiceJob?

**["Fácil de usar y efectivo para recopilar reseñas de clientes"](https://www.g2.com/es/survey_responses/nicejob-review-13135999)**

**Rating:** 4.5/5.0 stars

_— Aaron S._

[Read full review](https://www.g2.com/es/survey_responses/nicejob-review-13135999)

**["Generación de Reseñas Escalables para la Entrega de Clientes de Agencia Productizada"](https://www.g2.com/es/survey_responses/nicejob-review-12706891)**

**Rating:** 5.0/5.0 stars

_— Jake H._

[Read full review](https://www.g2.com/es/survey_responses/nicejob-review-12706891)

#### What Are G2 Users Discussing About NiceJob?

- [¿Para qué se utiliza NiceJob?](https://www.g2.com/es/discussions/what-is-nicejob-used-for)

### [Synup](https://www.g2.com/products/synup/reviews)

Synup is a local marketing platform built for agencies and resellers. Agencies use Synup to deliver listings, reputation, and social media management for thousands of client locations, build local SEO into their own products with the Synup API and MCP server, white-label every surface under their own brand, and run agency operations from the same platform they use to deliver client work. It replaces the fragmented stack that agencies typically cobble together to deliver local SEO at scale. Listings Management Sync business information across Google, Apple, Bing, Facebook, and every major listing platform. Bulk edits push across thousands of locations in a single action. Track listings indexing across every platform to confirm each client location is actually live in search, not just submitted. Most listing tools stop at confirming the push. Synup tracks whether the data is indexed and visible to searchers. Reputation Management Monitor reviews across Google, Facebook, and every major review site. Respond using AI-generated drafts that match each client's brand voice. Send review request campaigns over email and SMS to grow review velocity for every client location. Social Media Management Tool Schedule posts across Google Business Profile, Facebook, Instagram, and LinkedIn for hundreds of locations in one workflow. AI generates localized content per location so every post feels native to its market instead of looking like the same campaign copy-pasted everywhere. Local SEO Analytics Track local rankings, GBP performance, and review sentiment for every client location. Reporting runs across the full client portfolio without spreadsheet exports or stitching data between tools. Local SEO Tools API Build local SEO into your own product. Agencies, platforms, and SaaS companies use the Synup API to power listings sync, review management, and GBP automation inside their existing applications. Headless and built to scale across millions of locations. Synup MCP Server Connect Synup to Claude, ChatGPT, and any MCP-compatible AI assistant. Agencies use the MCP server to query listings, pull review data, and manage client locations through conversational AI workflows instead of clicking through dashboards. Included for existing customers. White-Label Everything Every Synup tool, dashboard, and client report can be fully white-labeled under your agency's brand. Custom domains, your logo, your colors, your client-facing experience. Your clients never know Synup is in the stack. Agency Operations Beyond the core local SEO tools, Synup gives agencies a full operating layer to run their business from one platform. Offer essential local SEO tools to all your SMB clients at no extra cost -Forecast churn risk using client health scores and usage patterns -Build a single source of truth for all client information, enriched with AI-powered fields -Capture and enrich leads instantly using AI-powered prospecting tools -Manage sales pipelines with custom stages for marketing services and retainers -Track tasks and deliverables across marketing campaigns -Create and send invoices directly from Synup and automate your billing workflows Synup is the operating system agencies run their local SEO business on. The core tools handle client delivery, the API and MCP server let agencies extend Synup into their own products, and the white-label layer keeps every surface under your brand from the first click to the final invoice.

**Average Rating:** 4.5/5.0

**Total Reviews:** 309

#### How Do G2 Users Rate Synup?

- **Ease of Use:** 8.9/10 (Category avg: 8.9/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 9.3/10)
- **Ease of Admin:** 8.8/10 (Category avg: 9.0/10)
- **Ease of Setup:** 8.9/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Synup?

- **Seller:** [Synup](https://www.g2.com/sellers/synup)
- **Year Founded:** 2014
- **HQ Location:** New York, New York
- **Twitter:** @synup  
3,073 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7f6760f3ad516df2005b76746744336ca7e851192bf51bb5bd953c38a4f31b02&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F9322483%2F&secure%5Burl_type%5D=linkedin_company_website)  
68 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, CEO
- **Top Industries:** Marketing and Advertising, Financial Services
- **Company Size:** 76% Small, 19% Medium

#### What Do G2 Reviewers Say About Synup?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Synup to be an **easy-to-use platform** that streamlines review management and enhances online presence effortlessly.
- Users appreciate the **helpfulness** of Synup in managing reviews and enhancing online visibility for their businesses.
- Users value Synup for its **efficient review management** that enhances online presence and saves valuable time.
- Users praise Synup's **responsive customer support** , highlighting their effectiveness and helpfulness in managing online listings and reviews.
- Users appreciate the **centralized management** of Synup, benefiting from responsive support and effective multi-location tools.

##### Cons

- Users face a **steep learning curve** when starting with Synup, despite helpful tutorials and support from the team.
- Users note **feature limitations** in Synup, including unclear pricing and insufficient customization for specific needs.
- Users face a **difficult learning curve** with Synup, as the interface can be confusing at first.
- Users find that **improvement is needed** in scheduling and update processes within Synup, impacting overall user experience.
- Users experience a **lack of features** in Synup, especially regarding social media tools and targeting options.

#### What Are Recent G2 Reviews of Synup?

**["Outstanding Experience from Start to Finish"](https://www.g2.com/survey_responses/synup-review-11970736)**

**Rating:** 5.0/5.0 stars

_— Tony S._

[Read full review](https://www.g2.com/survey_responses/synup-review-11970736)

**["Effortless Automation and Outstanding Support"](https://www.g2.com/survey_responses/synup-review-11995460)**

**Rating:** 5.0/5.0 stars

_— Lauren H._

[Read full review](https://www.g2.com/survey_responses/synup-review-11995460)

#### What Are G2 Users Discussing About Synup?

- [What is Synup used for?](https://www.g2.com/discussions/what-is-synup-used-for)

### [Buyapowa](https://www.g2.com/products/buyapowa/reviews)

Buyapowa is an enterprise referral and reward platform designed for regulated, high-consideration markets. For more than a decade, we’ve helped enterprise brands rethink how they grow. We design and run reward-led customer acquisition and retention programmes for industries including telecoms, energy, insurance, financial services and gaming — sectors where compliance requirements, eligibility rules, cooling-off periods and financial risk shape every customer journey. Most marketing technology was built for retail: fast clicks, simple funnels and short decision cycles. Regulated industries don’t operate that way. Trust isn’t optional — it’s structural. Buyapowa combines behavioural design, incentive strategy and robust reward infrastructure to help brands activate structured advocacy. Our platform supports customer referral programmes, employee referral, partner and affiliate growth, influencer mechanics, intermediary and broker programmes, lead generation referrals, welcome offers and reward payout campaigns. The platform is flexible by design. Clients can deploy a single solution or integrate multiple programme types across acquisition and retention, all powered by one advocacy infrastructure. Built-in validation logic, fraud controls, reward sourcing and automated fulfilment help ensure programmes operate responsibly, measurably and in line with regulatory requirements. Buyapowa helps brands formalise what already happens informally: customers recommending businesses they believe in. The result is measurable growth, lower acquisition costs, improved conversion rates and stronger retention — driven by trust, not just traffic.

**Average Rating:** 4.5/5.0

**Total Reviews:** 56

#### How Do G2 Users Rate Buyapowa?

- **Ease of Use:** 9.1/10 (Category avg: 8.9/10)
- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.3/10)
- **Ease of Admin:** 8.6/10 (Category avg: 9.0/10)
- **Ease of Setup:** 8.7/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Buyapowa?

- **Seller:** [Buyapowa](https://www.g2.com/sellers/buyapowa)
- **Year Founded:** 2011
- **HQ Location:** London, London
- **Twitter:** @buyapowa  
2,725 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=70d751a88965949f190f29c91fe7401e82e5375d4a7063fde1c5eae24d2a17e7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbuyapowa%2F&secure%5Burl_type%5D=linkedin_company_website)  
58 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager
- **Top Industries:** Telecommunications, Oil & Energy
- **Company Size:** 44% Medium, 42% Large

#### What Do G2 Reviewers Say About Buyapowa?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **responsive customer support** of Buyapowa, consistently highlighting quick issue resolution and attentive service.
- Users appreciate the **ease of use** of Buyapowa, finding it simple yet powerful for maximizing customer engagement.
- Users appreciate the **supportive representatives** and the user-friendly interface of Buyapowa, enhancing their overall experience.
- Users value the **efficient management** offered by Buyapowa, highlighted by responsive support and easy campaign integration.
- Users value the **easy-to-use referral programs** of Buyapowa, appreciating the visibility and support throughout the setup process.

##### Cons

- Users express dissatisfaction with **limited customization** options, desiring more flexibility in templates and reporting exports.
- Users seek improved **reporting flexibility** in Buyapowa for better customization and management of dashboards and templates.
- Users experience **inaccurate analytics** that complicate performance tracking and make insights difficult to interpret.
- Users find **integration issues** with BI tools limit performance tracking and complicate their collaboration efforts.
- Users experience a **lack of information** with Buyapowa due to missing public pricing and demo options.

#### What Are Recent G2 Reviews of Buyapowa?

**["Helpful Team and Reward System That Lightens Our Workload"](https://www.g2.com/survey_responses/buyapowa-review-13116428)**

**Rating:** 4.0/5.0 stars

_— Liam K._

[Read full review](https://www.g2.com/survey_responses/buyapowa-review-13116428)

**["Straightforward, User-Friendly Referrals with Helpful Support"](https://www.g2.com/survey_responses/buyapowa-review-13077245)**

**Rating:** 4.5/5.0 stars

_— Olivia S._

[Read full review](https://www.g2.com/survey_responses/buyapowa-review-13077245)

### [Yotpo](https://www.g2.com/products/yotpo/reviews)

Yotpo is leading the next era of trust and loyalty in eCommerce. From first impression to repeat purchase, Yotpo helps brands build stronger customer relationships and drive profitable growth. Yotpo’s AI-powered Reviews and industry-leading Loyalty solutions work in tandem to influence buying decisions, build trust, and reward lasting engagement across every touchpoint—on site, on social, and in store. With deep integrations into the eCommerce stack and tools that scale from launch to enterprise, Yotpo empowers brands to: - Convert better with authentic content that answers shopper questions and improves confidence - Retain more by personalizing rewards, driving repeat purchases, and creating emotional brand connection - Adapt faster with AI automation and hands-on strategic support Why brands choose Yotpo: - 400M+ reviews collected and 25K+ loyalty programs launched - 14 BFCMs in a row with 0 downtime - Regional teams and localized onboarding to support global growth Deep integrations with Shopify, Klaviyo, Attentive, Meta, TikTok, Zendesk, and many more Join the world’s most iconic and fastest-growing brands: Brooklinen, Princess Polly, Supergoop, Pandora, Barnes & Noble, ThirdLove, Steve Madden, Our Place, Goodr, Dr. Martens, Perry Ellis, Allbirds, and tens of thousands more

**Average Rating:** 4.3/5.0

**Total Reviews:** 255

#### How Do G2 Users Rate Yotpo?

- **Ease of Use:** 8.5/10 (Category avg: 8.9/10)
- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.3/10)
- **Ease of Admin:** 8.2/10 (Category avg: 9.0/10)
- **Ease of Setup:** 8.1/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Yotpo?

- **Seller:** [Yotpo](https://www.g2.com/sellers/yotpo)
- **Company Website:** www.yotpo.com
- **Year Founded:** 2011
- **HQ Location:** New York
- **Twitter:** @Yotpo  
19,212 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0865aa04a3573504190332ea0ad52fee688bb0ba1ba14f4af3c0bfbec08d77d5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1515446%2F&secure%5Burl_type%5D=linkedin_company_website)  
784 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Owner, Founder
- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 73% Small, 23% Medium

#### What Do G2 Reviewers Say About Yotpo?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Yotpo, benefiting from simple integration and streamlined customer communication.
- Users praise Yotpo's **exceptional customer support** , noting their team's commitment to enhancing marketing and service outcomes.
- Users value Yotpo's **exceptional service and support** , considering them a vital partner for marketing success.
- Users value the **seamless integration** of loyalty, reviews, and SMS, enhancing their customer engagement effectively.
- Users value Yotpo for its **seamless integration of review management** , enhancing customer feedback and loyalty rewards.

##### Cons

- Users find Yotpo to be **expensive** for the chaotic service and features it offers, leading to frustration.
- Users are frustrated by Yotpo's **missing features** , which lead to frustrating experiences and hinder overall strategy.
- Users express frustration with Yotpo's **limited features** , citing outdated software and confusing user interfaces that hinder performance.
- Users express frustration with Yotpo’s **limited functionality** , citing issues with features, reporting, and overall usability.
- Users express frustration with **feature limitations** in Yotpo, citing chaos in discount features and complicated support.

#### What Are Recent G2 Reviews of Yotpo?

**["Yopto is an essential tool for sales websites."](https://www.g2.com/survey_responses/yotpo-review-12394874)**

**Rating:** 5.0/5.0 stars

_— Francisco B._

[Read full review](https://www.g2.com/survey_responses/yotpo-review-12394874)

**["Effortless Setup and Customer Engagement with Yotpo"](https://www.g2.com/survey_responses/yotpo-review-12262971)**

**Rating:** 5.0/5.0 stars

_— Brittaney F._

[Read full review](https://www.g2.com/survey_responses/yotpo-review-12262971)

#### What Are G2 Users Discussing About Yotpo?

- [What is Yotpo used for?](https://www.g2.com/discussions/what-is-yotpo-used-for) - 1 comment
- [Where is Yotpo based?](https://www.g2.com/discussions/where-is-yotpo-based)
- [How much does Yotpo cost?](https://www.g2.com/discussions/how-much-does-yotpo-cost)
- [How do you use Yotpo?](https://www.g2.com/discussions/how-do-you-use-yotpo)
- [What is Yotpo?](https://www.g2.com/discussions/what-is-yotpo)

### [Talkable](https://www.g2.com/products/talkable/reviews)

Talkable’s marketing technology empowers e-commerce brands to acquire & retain high-value customers through referral & loyalty marketing programs. As a single-source solution for your referral marketing and loyalty marketing needs, brands are able to create seamless user experiences designed to increase brand engagement and build brand affinity. For both referral and loyalty solutions, Talkable offers comprehensive segmentation capabilities, a built-in A/B testing suite, and best-in-class fraud prevention intelligence. Talkable is more than just a technology solution, we’re also your partner. As such, every client has a dedicated team of experts who will strategize, envision, create, deploy, optimize all of your campaigns. The customer success team will act as an extension of your marketing team designing referral and loyalty programs that exceed your expectations. Talkable is best suited for brands with $4M+ in annual revenue. Our enterprise clients on average see a 52X ROI from their referral programs. Talkable’s Marketing Solutions are used to: -Identify, target, and reward your most valuable customers through in-depth data analysis. -Acquire and retain your highest-value clients at a low cost -Drive more sales and increase revenue Talkable was founded in 2009 and pioneered the ability to digitally track the virality of word-of-mouth marketing which ultimately sparked the creation of Referral Marketing. Today, Talkable develops and implements long-term growth strategies targeting new customer acquisition, increased retention, higher LTV, all at a significantly lower CPA than other marketing channels. Talkable is trusted by 250 brands such as L’Occitane, FitJoy, American Eagle, and TOMS– bringing over $1 billion in referral sales for its customers.

**Average Rating:** 4.5/5.0

**Total Reviews:** 59

#### How Do G2 Users Rate Talkable?

- **Ease of Use:** 8.3/10 (Category avg: 8.9/10)
- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.3/10)
- **Ease of Admin:** 8.9/10 (Category avg: 9.0/10)
- **Ease of Setup:** 8.7/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Talkable?

- **Seller:** [Talkable](https://www.g2.com/sellers/talkable)
- **Company Website:** www.talkable.com
- **Year Founded:** 2010
- **HQ Location:** San Francisco, CA
- **Twitter:** @talkable  
3,001 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fb3afab5ca026be5c096a81f2ecf39fdeacc3bc244b1c4751a4c9335a7707b68&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3850860%2F&secure%5Burl_type%5D=linkedin_company_website)  
44 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 64% Medium, 27% Small

#### What Do G2 Reviewers Say About Talkable?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **exceptional customer support** from Talkable's team, highlighting their partnership and assistance throughout the process.
- Users commend the **ease of use** of Talkable, highlighting its user-friendly dashboard and attentive support team.
- Users appreciate the **user-friendly interface and exceptional customer support** of Talkable, enhancing their referral marketing efforts.
- Users highly value the **exceptional support and partnership** from Talkable, enhancing their referral program experience.
- Users appreciate the **supportive and responsive team** at Talkable, enhancing collaboration and campaign effectiveness.

##### Cons

- Users express frustration over **communication delays** from Talkable's marketing team, affecting project follow-through and responsiveness.
- Users express frustration with **poor customer support** , especially regarding account management and lack of communication on initiatives.
- Users express frustration with **poor management** and communication from Talkable, impacting project follow-through and strategic alignment.
- Users express frustration over **poor account management** and lack of communication from marketing leadership, impacting their experience.
- Users express frustration with **email issues** , citing lack of follow-ups and updates on important projects from the Talkable team.

#### What Are Recent G2 Reviews of Talkable?

**["Hands-Off Success with Talkable"](https://www.g2.com/survey_responses/talkable-review-12194798)**

**Rating:** 4.0/5.0 stars

_— Jacqueline S._

[Read full review](https://www.g2.com/survey_responses/talkable-review-12194798)

**["Seamless Website Integration and a Flexible, Idea-Driven Team"](https://www.g2.com/survey_responses/talkable-review-12791082)**

**Rating:** 4.5/5.0 stars

_— Simar B._

[Read full review](https://www.g2.com/survey_responses/talkable-review-12791082)

#### What Are G2 Users Discussing About Talkable?

- [What does Talkable do?](https://www.g2.com/discussions/what-does-talkable-do)
- [What is www Talkable com?](https://www.g2.com/discussions/what-is-www-talkable-com)
- [Who uses Talkable?](https://www.g2.com/discussions/who-uses-talkable)
- [What is Talkable used for?](https://www.g2.com/discussions/what-is-talkable-used-for)

### [FirstPromoter](https://www.g2.com/products/firstpromoter/reviews)

Run affiliate, referral, and influencer programs from one platform. Each program type has its own commission logic, white-labeled partner portal, and tracking setup. Your partners see exactly what they earned and why, which keeps high performers in your program. Connects natively to Stripe, Chargebee, Paddle, and other recurring billing platforms. 15 minutes to launch. Join thousands of companies already tracking $30M+ in partner revenue every month with FirstPromoter. Plans start at $49/month with a 14-day free trial.

**Average Rating:** 4.6/5.0

**Total Reviews:** 34

#### How Do G2 Users Rate FirstPromoter?

- **Ease of Use:** 9.2/10 (Category avg: 8.9/10)
- **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.3/10)
- **Ease of Admin:** 9.3/10 (Category avg: 9.0/10)
- **Ease of Setup:** 9.1/10 (Category avg: 8.8/10)

#### Who Is the Company Behind FirstPromoter?

- **Seller:** [Firstpromoter](https://www.g2.com/sellers/firstpromoter)
- **Company Website:** firstpromoter.com
- **Year Founded:** 2016
- **HQ Location:** Sibiu, Sibiu
- **Twitter:** @FirstPromoter  
227 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d2d96cac271d89d9af7dcd93edf1fe8f156f371af9b46b97a6c49bac5ba4bbe3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffirst-promoter%2F&secure%5Burl_type%5D=linkedin_company_website)  
13 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 80% Small, 17% Medium

#### What Do G2 Reviewers Say About FirstPromoter?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **exceptional customer support** from FirstPromoter, highlighting Prince's dedication and timely assistance throughout their issues.
- Users appreciate the **ease of use** of FirstPromoter, enjoying its intuitive interface and efficient affiliate management.
- Users value the **seamless integrations** FirstPromoter offers, enhancing efficiency and support for managing subscriptions and commissions.
- Users value the **automation features** of FirstPromoter, enhancing efficiency in managing subscriptions and commission payouts.
- Users commend FirstPromoter for its **exceptional customer support** , significantly enhancing their affiliate marketing experience.

##### Cons

- Users often face **integration issues** with FirstPromoter, necessitating expert help for a smoother setup experience.
- Users find the **learning curve steep** , often needing expert help for complex setups and integrations with FirstPromoter.
- Users are disappointed by the **limited customization** options for rewards views on promoters' pages.
- Users find **poor customer support** hinders effective testing of tracking codes, complicating their overall experience.
- Users find the **setup difficulty** of FirstPromoter challenging, often needing external assistance for complex integrations.

#### What Are Recent G2 Reviews of FirstPromoter?

**["Phenomenal Support and Seamless Setup"](https://www.g2.com/survey_responses/firstpromoter-review-13037961)**

**Rating:** 5.0/5.0 stars

_— Mick W._

[Read full review](https://www.g2.com/survey_responses/firstpromoter-review-13037961)

**["Flexible platform with exceptional support"](https://www.g2.com/survey_responses/firstpromoter-review-13099612)**

**Rating:** 5.0/5.0 stars

_— Vitaly N._

[Read full review](https://www.g2.com/survey_responses/firstpromoter-review-13099612)

#### What Are G2 Users Discussing About FirstPromoter?

- [What does Firstpromoter do?](https://www.g2.com/discussions/what-does-firstpromoter-do)
- [What is iDevAffiliate com?](https://www.g2.com/discussions/what-is-idevaffiliate-com)
- [What is First Promoter?](https://www.g2.com/discussions/what-is-first-promoter)

### [Peerbound](https://www.g2.com/de/products/peerbound/reviews)

Peerbound ist die KI-Plattform, die Ihnen hilft, Kundenbeweise in großem Maßstab zu finden und zu vereinheitlichen, indem sie Ihre Kundendaten überwacht, überzeugende Geschichten und Bewertungen in Minuten erstellt und relevante Beweise liefert, um den Verkauf zu ermöglichen und den Umsatz zu beschleunigen.

**Average Rating:** 5.0/5.0

**Total Reviews:** 29

#### How Do G2 Users Rate Peerbound?

- **Einfache Bedienung:** 9.8/10 (Category avg: 8.9/10)
- **War the product ein guter Geschäftspartner?:** 10.0/10 (Category avg: 9.3/10)
- **Einfache Verwaltung:** 9.8/10 (Category avg: 9.0/10)
- **Einfache Einrichtung:** 9.7/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Peerbound?

- **Verkäufer:** [Peerbound](https://www.g2.com/de/sellers/peerbound)
- **Gründungsjahr:** 2023
- **Hauptsitz:** New York
- **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=53b89b2679279d6dd5b5ae35b773f1f28a48ded702cce02d4e20116784279aa3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fpeerbound-inc%2F&secure%5Burl_type%5D=linkedin_company_website)  
11 Mitarbeiter\*innen auf LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computersoftware
- **Company Size:** 48% Medium, 45% Large

#### What Do G2 Reviewers Say About Peerbound?

_AI-generated summary from verified user reviews_

##### Pros

- Benutzer heben die **erheblichen Zeitersparnisse** mit Peerbound hervor, indem sie langwierige Aufgaben in schnelle, effiziente Prozesse verwandeln.
- Benutzer schätzen den **reaktionsschnellen Kundensupport** von Peerbound sehr, da sie schnelle Updates und ein echtes Partnerschaftsgefühl zu schätzen wissen.
- Benutzer lieben die **Benutzerfreundlichkeit** von Peerbound und schätzen dessen intuitive Einrichtung und zeitsparende Automatisierungsfunktionen.
- Benutzer heben die **zeitsparenden Funktionen** von Peerbound hervor, die die Effizienz des Workflows in der Interessenvertretung drastisch verbessern.
- Benutzer lieben die **Effizienz und Automatisierung** von Peerbound, was die Advocacy-Bemühungen und die Geschwindigkeit der Inhaltserstellung drastisch verbessert.

##### Cons

- Benutzer finden **begrenzte Integrationsmöglichkeiten** herausfordernd, insbesondere für komplexe Kontostrukturen und zusätzliche Verbindungen zu Bewertungsseiten.
- Benutzer verspüren das Bedürfnis nach verbesserter **Automatisierung und zusätzlichen Funktionen** , um die Effizienz des Workflows in Peerbound zu steigern.
- Benutzer stehen vor **Integrationsproblemen** bei der Kontenabstimmung und komplexen Datenstrukturen, was zusätzlichen Aufwand für die Datenabstimmung erfordert.
- Benutzer finden die **begrenzte Automatisierung** in Peerbound ineffizient, da manuelle Schritte wichtige Arbeitsabläufe verlangsamen.
- Benutzer bemerken einen **begrenzten Funktionsumfang** , der sich auf die Genehmigung von Kundenangeboten und die Handhabung mehrerer Transkripte auswirkt, obwohl Verbesserungen erwartet werden.

#### What Are Recent G2 Reviews of Peerbound?

**["Revolutionierte unseren Advocacy-Workflow mit blitzschneller Inhaltserstellung"](https://www.g2.com/de/survey_responses/peerbound-review-12116111)**

**Rating:** 5.0/5.0 stars

_— Melanie P._

[Read full review](https://www.g2.com/de/survey_responses/peerbound-review-12116111)

**["Game Changer für Kundenbefürwortungsteams"](https://www.g2.com/de/survey_responses/peerbound-review-11965920)**

**Rating:** 5.0/5.0 stars

_— Michelle R._

[Read full review](https://www.g2.com/de/survey_responses/peerbound-review-11965920)

### [UserEvidence](https://www.g2.com/products/userevidence-userevidence/reviews)

UserEvidence is a customer voice platform that automates social proof for GTM teams, generating verified case studies, testimonials, and stats in minutes. Using surveys and third-party reviews, UserEvidence continually captures feedback throughout the customer journey and creates a customer story library that proves the value of your product. Game-changing B2B companies like Pendo, Workato, Gong, Jasper.ai, and Ramp rely on UserEvidence to create authentic customer stories at scale.

**Average Rating:** 4.8/5.0

**Total Reviews:** 63

#### How Do G2 Users Rate UserEvidence?

- **Ease of Use:** 9.5/10 (Category avg: 8.9/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.3/10)
- **Ease of Admin:** 9.5/10 (Category avg: 9.0/10)
- **Ease of Setup:** 9.4/10 (Category avg: 8.8/10)

#### Who Is the Company Behind UserEvidence?

- **Seller:** [UserEvidence](https://www.g2.com/sellers/userevidence-3ce4e742-3887-4ec1-888c-25667a0a9306)
- **Company Website:** userevidence.com
- **Year Founded:** 2020
- **HQ Location:** Jackson Hole, Wyoming
- **Twitter:** @GetUserEvidence  
63 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5f21d749c6dcb87f9e33682d7becc324e4396049a7ca34ad666de1cd5201fbc4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fuserevidence%2F&secure%5Burl_type%5D=linkedin_company_website)  
66 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 52% Medium, 21% Large

#### What Are Recent G2 Reviews of UserEvidence?

**["UserEvidence Streamlines Customer Proof with Beautiful, Brand-Compliant Assets"](https://www.g2.com/survey_responses/userevidence-review-13060654)**

**Rating:** 5.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/userevidence-review-13060654)

**["UserEvidence Turns Customer Feedback into Reusable Sales Assets—Fast"](https://www.g2.com/survey_responses/userevidence-review-13134833)**

**Rating:** 4.5/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/userevidence-review-13134833)

### [ReferenceEdge](https://www.g2.com/products/referenceedge/reviews)

ReferenceEdge is a 100% Salesforce-native customer advocacy management solution built to help B2B teams scale and streamline their advocacy programs. It centralizes customer advocate data and advocacy assets—including case studies, videos, logos, testimonials, and reference contacts—within Salesforce. ReferenceEdge automates the customer reference management process, making it easy to search for advocates, manage reference requests, and coordinate calls—while reducing manual work and response times. The platform also helps teams recruit new advocates, keep information up to date, measure program performance, and prevent advocate overuse. Available on the Salesforce AppExchange, ReferenceEdge integrates seamlessly with existing Salesforce workflows. Explore our AppExchange listing to learn more and read customer reviews.

**Average Rating:** 4.6/5.0

**Total Reviews:** 48

#### How Do G2 Users Rate ReferenceEdge?

- **Ease of Use:** 8.7/10 (Category avg: 8.9/10)
- **Has the product been a good partner in doing business?:** 9.9/10 (Category avg: 9.3/10)
- **Ease of Admin:** 8.7/10 (Category avg: 9.0/10)
- **Ease of Setup:** 8.2/10 (Category avg: 8.8/10)

#### Who Is the Company Behind ReferenceEdge?

- **Seller:** [Point of Reference](https://www.g2.com/sellers/point-of-reference)
- **Year Founded:** 2003
- **HQ Location:** Denver, CO
- **Twitter:** @PtofRef  
33 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=82a910b09db98325be60e4c78d95f5ba7998f7c0bf3616a77b62a9e1b4e855af&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F154636&secure%5Burl_type%5D=linkedin_company_website)  
22 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 77% Large, 19% Medium

#### What Do G2 Reviewers Say About ReferenceEdge?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **exceptional customer support** from ReferenceEdge, highlighting their knowledgeable and responsive team members.
- Users find ReferenceEdge's **ease of use** exceptional, streamlining workflows directly within Salesforce for various teams.
- Users value the **outstanding support** from ReferenceEdge, enhancing their ability to manage references effectively and efficiently.
- Users appreciate the **tracking efficiency** of ReferenceEdge, enabling real-time insights into content impact on sales.
- Users value the **excellent customer support** from ReferenceEdge, especially highlighting the helpfulness and knowledge of their CSM, Alison.

##### Cons

- Users find the **poor UI** of ReferenceEdge not intuitive and outdated, impacting navigation and usability.
- Users find the **implementation process overwhelming** , with challenges in automation and data accuracy affecting overall experience.
- Users report **frequent software bugs** requiring workarounds, impacting the overall user experience and workflow efficiency.
- Users warn about **customer confusion** due to unnecessary complexity from activating opportunity attributes without a clear strategy.
- Users face **filtering issues** in ReferenceEdge, complicating data tracking and the overall implementation process.

#### What Are Recent G2 Reviews of ReferenceEdge?

**["Revolutionized Our Reference Management with Stellar Support"](https://www.g2.com/survey_responses/referenceedge-review-9576810)**

**Rating:** 5.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/referenceedge-review-9576810)

**["Great Tool for an Advocacy and Reference Program"](https://www.g2.com/survey_responses/referenceedge-review-11077134)**

**Rating:** 5.0/5.0 stars

_— Alyse C._

[Read full review](https://www.g2.com/survey_responses/referenceedge-review-11077134)

### [ReferralCandy](https://www.g2.com/de/products/referralcandy/reviews)

ReferralCandy ist die beliebteste Empfehlungssoftware für E-Commerce-Shops. Mit ReferralCandy können Sie Ihr Empfehlungsprogramm automatisieren, Ergebnisse verfolgen und Betrug reduzieren. ReferralCandy kann sofort mit beliebten E-Commerce-Plattformen (Shopify, WooCommerce, BigCommerce, Magento) verbunden werden. Eine benutzerdefinierte API und erweiterte Integrationen sind ebenfalls verfügbar. ReferralCandy kann auch mit anderen Marketing-Tools wie AdRoll, Klaviyo, Mailchimp, Google Analytics, ReCharge, Fomo und vielen anderen integriert werden.

**Average Rating:** 4.5/5.0

**Total Reviews:** 110

#### How Do G2 Users Rate ReferralCandy?

- **Einfache Bedienung:** 8.3/10 (Category avg: 8.9/10)
- **War the product ein guter Geschäftspartner?:** 8.9/10 (Category avg: 9.3/10)
- **Einfache Verwaltung:** 8.2/10 (Category avg: 9.0/10)
- **Einfache Einrichtung:** 7.7/10 (Category avg: 8.8/10)

#### Who Is the Company Behind ReferralCandy?

- **Verkäufer:** [ReferralCandy](https://www.g2.com/de/sellers/referralcandy)
- **Hauptsitz:** Central Region, Singapore
- **Twitter:** @ReferralCandy  
2,628 Twitter-Follower
- **LinkedIn®-Seite:** [www.linkedin.com](https://www.g2.com/de/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=48e235d4b30c5a608695074686370e919a8c2ac58b793a56750cbec060bd34aa&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F966431%2F&secure%5Burl_type%5D=linkedin_company_website)  
38 Mitarbeiter\*innen auf LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Eigentümer, CEO
- **Top Industries:** Einzelhandel, Konsumgüter
- **Company Size:** 87% Small, 12% Medium

#### What Do G2 Reviewers Say About ReferralCandy?

_AI-generated summary from verified user reviews_

##### Pros

- Benutzer loben den **außergewöhnlichen Kundensupport** von ReferralCandy und heben schnelle Antworten und hilfreiche Unterstützung hervor, wenn sie benötigt wird.
- Benutzer schätzen die **einfache Einrichtung** von ReferralCandy und finden sie intuitiv und nahtlos für die Verwaltung von Empfehlungsprogrammen.
- Benutzer loben die **Automatisierungsfähigkeiten** von ReferralCandy, die das Management vereinfachen und die Effizienz beim Verfolgen von Empfehlungen verbessern.
- Benutzer schätzen den **ausgezeichneten Kundensupport** von ReferralCandy, der ihr Gesamterlebnis und ihr Vertrauen verbessert.
- Benutzer schätzen die **Verfolgungseffizienz** von ReferralCandy, da es das Empfehlungsmanagement rationalisiert und Fehler effektiv minimiert.

##### Cons

- Benutzer erleben **Verbindungsprobleme** mit ReferralCandy, was gelegentliches Neuladen von Shopify erfordert, damit die Funktionalität wiederhergestellt wird.
- Benutzer suchen nach mehr **Anpassungsoptionen** in ReferralCandy, um das Branding und die Benutzererfahrung effektiv zu verbessern.
- Benutzer finden das **begrenzte Belohnungssystem** frustrierend, da es die Punktsammlung bei wiederholten Käufen verbietet.
- Benutzer finden den **Einrichtungsprozess schwierig** , aber sobald er abgeschlossen ist, funktioniert das Produkt reibungslos mit Unterstützung.
- Benutzer erleben **langsame Leistung** mit ReferralCandy und müssen oft Shopify neu laden, damit Dropdown-Schaltflächen reagieren.

#### What Are Recent G2 Reviews of ReferralCandy?

**["Mühelose Empfehlungsverwaltung mit großartigem Support"](https://www.g2.com/de/survey_responses/referralcandy-review-12214536)**

**Rating:** 5.0/5.0 stars

_— Felipe M._

[Read full review](https://www.g2.com/de/survey_responses/referralcandy-review-12214536)

**["ReferralCandy Kundenservice, wie er sein sollte"](https://www.g2.com/de/survey_responses/referralcandy-review-11154424)**

**Rating:** 5.0/5.0 stars

_— Colin M._

[Read full review](https://www.g2.com/de/survey_responses/referralcandy-review-11154424)

#### What Are G2 Users Discussing About ReferralCandy?

- [What do you recommend to those considering ReferralCandy for referral marketing?](https://www.g2.com/de/discussions/what-do-you-recommend-to-those-considering-referralcandy-for-referral-marketing)
- [What is the best referral program?](https://www.g2.com/de/discussions/what-is-the-best-referral-program)
- [What does ReferralCandy do?](https://www.g2.com/de/discussions/what-does-referralcandy-do)
- [How do you use ReferralCandy?](https://www.g2.com/de/discussions/how-do-you-use-referralcandy)
- [Ist ReferralCandy gut?](https://www.g2.com/de/discussions/is-referralcandy-good) - 2 comments

### [Deeto](https://www.g2.com/products/deeto/reviews)

Deeto is the AI-native platform that helps companies continuously capture and activate authentic customer voice, turning everyday input into intelligence and action that drives real business impact. Deeto keeps customer voice fresh and connected, then surfaces the right insight at the right moment to build trust, align teams, and accelerate growth. Headquartered in New York City, Deeto powers fast-growing companies like Atlassian, Dropbox, Bloomreach, and 6Sense with activating customer voices around the world.

**Average Rating:** 4.8/5.0

**Total Reviews:** 21

#### How Do G2 Users Rate Deeto?

- **Ease of Use:** 9.1/10 (Category avg: 8.9/10)
- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.3/10)
- **Ease of Admin:** 9.2/10 (Category avg: 9.0/10)
- **Ease of Setup:** 8.8/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Deeto?

- **Seller:** [Deeto](https://www.g2.com/sellers/deeto)
- **Company Website:** www.deeto.com
- **Year Founded:** 2022
- **HQ Location:** New York, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=1bf6862b7a2ba5c32f3d16496e5654314e87e16c2ef9e2fdfa0165c590420679&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdeetoai&secure%5Burl_type%5D=linkedin_company_website)  
42 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software
- **Company Size:** 48% Medium, 33% Small

#### What Do G2 Reviewers Say About Deeto?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Deeto, which simplifies customer story management and advocacy efforts seamlessly.
- Users appreciate the **streamlined review management** process in Deeto, enhancing content creation and advocacy efforts effortlessly.
- Users appreciate the **content creation capabilities** of Deeto, effectively generating authentic and engaging materials with ease.
- Users love Deeto for its **Q&A feature and video recording options** , enhancing reference and advocacy programs effectively.
- Users appreciate the **excellent customer support** from Deeto, enjoying prompt responses to inquiries and assistance.

##### Cons

- Users face **adoption difficulties** due to unintuitive features and a steep learning curve for new users.
- Users feel the **AI-generated stories lack authenticity** and are not suitable for customer-facing purposes.
- Users find the **call features cumbersome** , with a non-intuitive interface complicating usability and accessibility.
- Users find the **complex interface** of Deeto challenging, making it difficult to locate features and navigate effectively.
- Users feel the **AI-generated stories lack authenticity** , preferring genuine customer quotes and interactions instead.

#### What Are Recent G2 Reviews of Deeto?

**["Drastically Streamlined Reference Capturing with Deeto"](https://www.g2.com/survey_responses/deeto-review-12993582)**

**Rating:** 4.5/5.0 stars

_— Michelle S._

[Read full review](https://www.g2.com/survey_responses/deeto-review-12993582)

**["User-Friendly Deeto + Seamless Salesforce Integration for Reference Calls"](https://www.g2.com/survey_responses/deeto-review-12678485)**

**Rating:** 5.0/5.0 stars

_— Karilla D._

[Read full review](https://www.g2.com/survey_responses/deeto-review-12678485)

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 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated June 24, 2026

Customer advocacy software, sometimes referred to as Advocacy Marketing or Referral Marketing software, is used by companies to enable their customers to promote their message, content, or products through word-of-mouth. These tools are used to help companies’ marketing, sales, and success teams to gather referrals and testimonials that can be used with prospects. Customer advocates are eager to share anecdotal evidence about their experiences using products and services, and customer advocacy software programs help to facilitate that sharing process. Additionally, the software can be used to motivate companies to be engaged in testing products, providing feedback, and sharing news.

Products in this category are used by businesses in a wide-range of industries. The software can be used to help acquire new customers, develop brand identity, and engage loyal users. These goals are accomplished in a few ways. Some brand advocacy software programs use tracking codes to create customer referral programs which can be monitored from a dashboard. Others feature platforms that simplify the process for users to share a company’s content and marketing narratives, in some cases rewarding them for every share.

Brand advocacy software tends to be focused on either customer advocacy or [employee advocacy](https://www.g2.com/categories/employee-advocacy), although there are a number of products that provide platforms for engaging both employees and customers.

To qualify for inclusion in the Customer Advocacy category, a product must:

- Provide features to create and manage referral programs in order to find and attract the best advocates for each brand
- Deliver engagement and communication tools to establish an ongoing personalized dialogue with advocates
- Have the ability to help marketers share information, content, and documents with advocates, which may be different at each stage of the engagement
- Monitor interactions with advocates and their activities to understand how they can help marketers and what they need to become better at it

Top Tools at a Glance

| Product | Best for | User Review |
| --- | --- | --- |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_0fb8a8049f2928461a8a7f3d7b881f77/birdeye.jpg "Product Avatar Image")](https://www.g2.com/products/birdeye/reviews)[Birdeye](https://www.g2.com/products/birdeye/reviews)[4.7/5(4,202)](https://www.g2.com/products/birdeye/reviews) | Automated review generation with multi-location advocacy | "We Came Back to Birdeye for a Reason" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_65a093b5c31b918028ba6b966e97fb10/okendo.png "Product Avatar Image")](https://www.g2.com/products/okendo/reviews)[Okendo](https://www.g2.com/products/okendo/reviews)[4.7/5(421)](https://www.g2.com/products/okendo/reviews) | Shopify-native reviews, loyalty, and referrals | "User-Friendly Platform with Seamless Onboarding and Responsive Okendo Support" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_2ac65273e87a1d48abe30c5057dfacea/smile-io.png "Product Avatar Image")](https://www.g2.com/products/smile-io/reviews)[Smile.io](https://www.g2.com/products/smile-io/reviews)[4.6/5(453)](https://www.g2.com/products/smile-io/reviews) | Shopify-native loyalty and referral advocacy | "Easy, Affordable Loyalty Program with Seamless Shopify Integration" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_89aa3fa248b2fd5c38210c0e51730eac/nicejob.png "Product Avatar Image")](https://www.g2.com/products/nicejob/reviews)[NiceJob](https://www.g2.com/products/nicejob/reviews)[4.8/5(419)](https://www.g2.com/products/nicejob/reviews) | Automated post-job review capture with CRM triggers | "Scalable Review Generation for Productized Agency Client Delivery" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_0e4a0edcb9e0f8ab1ead03907a8c7b07/synup.png "Product Avatar Image")](https://www.g2.com/products/synup/reviews)[Synup](https://www.g2.com/products/synup/reviews)[4.5/5(315)](https://www.g2.com/products/synup/reviews) | Review-to-reputation advocacy with unified local presence | "Effortless Automation and Outstanding Support" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_24e706c77f8579adda834a42cbd600db/buyapowa.png "Product Avatar Image")](https://www.g2.com/products/buyapowa/reviews)[Buyapowa](https://www.g2.com/products/buyapowa/reviews)[4.5/5(57)](https://www.g2.com/products/buyapowa/reviews) | Automated referral validation and advocate reward fulfillment | "Helpful Team and Reward System That Lightens Our Workload" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_b04d863662684f874f87be341b22a633/yotpo.png "Product Avatar Image")](https://www.g2.com/products/yotpo/reviews)[Yotpo](https://www.g2.com/products/yotpo/reviews)[4.3/5(265)](https://www.g2.com/products/yotpo/reviews) | Shopify-native reviews, loyalty, and UGC advocacy | "Effortless Setup and Customer Engagement with Yotpo" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_230ba380231c1d1423cc16d206dde4f9/talkable.png "Product Avatar Image")](https://www.g2.com/products/talkable/reviews)[Talkable](https://www.g2.com/products/talkable/reviews)[4.5/5(59)](https://www.g2.com/products/talkable/reviews) | Managed referral advocacy with fraud-controlled acquisition | "Hands-Off Success with Talkable" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_bd757fd4c8b3f5c560b81d1491674fb8/firstpromoter.png "Product Avatar Image")](https://www.g2.com/products/firstpromoter/reviews)[FirstPromoter](https://www.g2.com/products/firstpromoter/reviews)[4.6/5(35)](https://www.g2.com/products/firstpromoter/reviews) | Affiliate referral tracking with automated commission payouts | "Phenomenal Support and Seamless Setup" |

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