Bennett R.
BR
Bennett R.
Public Relations Coordinator
Arts and Crafts
Small-Business (50 or fewer emp.)
"Solid, cheaper option to get your content out there"
4/5
What do you like best about PR Underground?

I've used other PR service sites like PR Newswire or PRWeb, which are good, but they're too pricey and I can essentially the same results with PR Underground. Affordability and pragmatism. Review collected by and hosted on G2.com.

What do you dislike about PR Underground?

As with most other PR service sites, it does take a good bit more money to really reach significant media. But that is just the pay-more-to-play-more style of all those types of sites. Review collected by and hosted on G2.com.

Lissa D.
LD
Lissa D.
Vice President of Community Management | Social Media Strategy | Social Media Branding
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Highly recommend this service above all others for Social Media Press Releases!"
5/5
What do you like best about PR Underground?

I have used PRUnderground for over three years for social media press releases. I always get a good reach on what I publish. The releases get to the top of search quickly and attract the positive attention I am seeking for the brands I represent from the audience I want to see them. Review collected by and hosted on G2.com.

What do you dislike about PR Underground?

This is a really tough question because I don’t have any complaints in relation to this company. They provide great customer service and always aim to please. Review collected by and hosted on G2.com.

Damon B.
DB
Damon B.
President
Graphic Design
Small-Business (50 or fewer emp.)
"Most affordable option for Google News syndication"
5/5
What do you like best about PR Underground?

PRunderground.com delivers exactly what they say they will, syndication into financial sites and Google News. As long as the author knows how to properly draft a press release, PR Underground is a for-sure distribution path into Google News. Review collected by and hosted on G2.com.

What do you dislike about PR Underground?

There's nothing much negative to say about PR Underground. As with any service, as broad of reach as possible is great. However, smaller, quality reach is better than broader reach. PR Underground offers that. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"Very affordable; earns you same results as the big players at a fraction of their cost"
5/5
What do you like best about PR Underground?

The price and the fact that your release shows up in Google News. It pretty much earns you the same results as the other big players in the industry at a fraction of their cost. It got our releases in Google News and on the main Google search results page for a day or a couple. We also got some good pick-up from a bunch of local and smaller industry sites. Review collected by and hosted on G2.com.

What do you dislike about PR Underground?

As with every other PR wire service there are hits and misses when it comes to organic pick-up. It's not something particular to PRU, just a fact of how press releases work. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"An affordable way to get your story ranked on google news and social media - but that is about it."
2/5
What do you like best about PR Underground?

The price was so inexpensive that I tried it a couple of times to see if it would help me gain exposure.

The product definitely did what it said - my news was shared on google and social media. Review collected by and hosted on G2.com.

What do you dislike about PR Underground?

User experience wasn't great - and I'm not sure if I was using the product to its full potential - but I found that even though the news appeared on the first page of google, it didn't impact my business or get us any additional press (articles etc). We are in a very niche market which may be impacting the results.

From what I've read (again, I'm not an expert - this is not my core job) ranking on sites like PR underground, or getting an article ranked through pr underground doesn't help your businesses SEO. In our case - after two press releases, we didn't see a change in our rankings from any of the pr underground activity - I think my time is better spent cultivating relationships with influencers and editors in our niche to write about us. Review collected by and hosted on G2.com.

Verified User in Program Development
UP
Verified User in Program Development
Small-Business (50 or fewer emp.)
"PRunderground helps extend our reach beyond our network"
3.5/5
What do you like best about PR Underground?

PRunderground is a straight-forward way for us to get our news releases out to a wider audience. The platform is simple to use, provides an orderly newsroom and is a great cost-effective way to keep sending a slow and steady drumbeat of information to the public. Review collected by and hosted on G2.com.

What do you dislike about PR Underground?

We haven't discovered too much yet that we haven't liked but haven't gone too deep into the service. The account management features of the site could be better / more intuitive. Review collected by and hosted on G2.com.

Shem L.
SL
Shem L.
Marketing Coordinator
Computer Software
Small-Business (50 or fewer emp.)
"Easy to use web based PR Tool for Social Distributions"
3.5/5
What do you like best about PR Underground?

Very easy to use, intuitive. I was able to put together a Press Release at my own pace and got exactly what I expected. Review collected by and hosted on G2.com.

What do you dislike about PR Underground?

This is a seems to be a very targeted platform. If a Social Bust is what your looking for, it perfect. But, I had no issues with the service. Review collected by and hosted on G2.com.

Sunita V.
SV
Sunita V.
Marketing Manager
Computer Software
Small-Business (50 or fewer emp.)
"First Time User of PR Underground"
1/5
What do you like best about PR Underground?

I like the concept of a social PR wire. The cost was also really attractive, especially when compared to others Review collected by and hosted on G2.com.

What do you dislike about PR Underground?

I came across PR Underground through an article from 2012ish. It promoted PR Underground as something which helped show releases in Google News. We tried it with one release. I didn't see as much traffic as I would expect. It was good to try, but not planning it to be a go-to PR Wire. Review collected by and hosted on G2.com.

Response from Brian Scully of PR Underground

We would love to have you try it again. Since that time of your review we have added pickup by 120+ FOX/ABC/NBC/CW/CBS TV websites with every distribution.

Verified User in Computer Software
AC
Verified User in Computer Software
Small-Business (50 or fewer emp.)
"Simple and Priced Right"
4.5/5
What do you like best about PR Underground?

We have used a variety of PR distribution services over the years. Some are clearly build on web 1.0 technology. PRUnderground is not. The user interface is sensible and straight-forward. You can get a release ready in minutes, the photos all appear reasonably on the page, and overall the user experience is great. The pricing is set low against competitive services with similar reach. Review collected by and hosted on G2.com.

What do you dislike about PR Underground?

The name "PRUnderground" seems a misnomer. We use PR to be heard, to get noticed. I'm sure there is a legitimate reason to name the service PRUnderground but if it requires an explanation it's probably not a great name. Review collected by and hosted on G2.com.

Robert N.
RN
Robert N.
Principal
Information Services
Small-Business (50 or fewer emp.)
"Positive Experience All Around"
3.5/5
What do you like best about PR Underground?

I think PR Underground delivers upon what they promise. They provide fast turn around on releases, they get you on Google News and drive site traffic. Review collected by and hosted on G2.com.

What do you dislike about PR Underground?

Would perhaps like to get better analytics on their reach and perhaps who is using them from a media and social standpoint but the value is solid overall Review collected by and hosted on G2.com.