--- title: PR Newswire Reviews meta_title: 'PR Newswire Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 779 reviews by the users' company size, role or industry to find out how PR Newswire works for a business like yours. aggregate_rating: rating_value: 3.9 review_count: 779 scale: '5' date_modified: '2026-08-09' parent_category: name: Public Relations (PR) url: https://www.g2.com/categories/public-relations-pr --- # PR Newswire Reviews **Vendor:** Cision **Category:** [Press Release Distribution Software](https://www.g2.com/categories/press-release-distribution) **Average Rating:** 3.9/5.0 **Total Reviews:** 779 ## About PR Newswire PR Newswire is a comprehensive multichannel content distribution and amplification solution designed to assist brands in effectively connecting with journalists, influencers, and media outlets across various platforms, industries, and geographical locations. With over 70 years of experience in the industry, PR Newswire has established itself as a leader in facilitating targeted communication, enabling brands to craft impactful campaigns that resonate with their desired audiences. The primary target audience for PR Newswire includes businesses of all sizes, public relations professionals, marketing teams, and organizations looking to enhance their visibility and engagement in the media landscape. By leveraging a robust network of cultivated media relationships and exclusive partnerships, PR Newswire allows users to identify the right influencers and outlets that align with their brand messaging. This targeted Multichannel Amplification™ approach ensures that communication efforts are not only widespread but also meaningful, maximizing the potential for audience engagement. Key features of the PR Newswire Amplify™ platform include: -Campaign Planning: Research trending topics and develop data-informed campaign strategies using the Plan module. -AI-Powered Content Creation: Instantly generate press releases, headlines, quotes, and additional campaign assets such as snapshot videos, blog posts, and media pitches with Create+ tools—all aligned with your brand voice. -Press Release Score: Receive a real-time quality score and AI insights that evaluate your release’s structure, readability, keyword strength, and discoverability to help improve performance before distribution. -Global Distribution: Reach the right audiences through the industry’s largest and most trusted distribution network, spanning 170+ countries. -Performance Reporting: Measure impact and optimize results with detailed analytics and redesigned Visibility Reports that show engagement, pickup, and reach across channels. In addition to its technological advantages, PR Newswire is recognized for its credibility and digital authority within the media landscape. The service offers a white-glove approach, providing personalized support to clients throughout the distribution process. This level of service not only helps brands maximize their media coverage but also fosters trust and reliability in the eyes of their target audiences. By partnering with PR Newswire, organizations ensure their messages reach the right people, at the right time, and in the right format—ultimately amplifying visibility, engagement, and business impact. ## PR Newswire Pros & Cons **What users like:** - Users find PR Newswire to be a **super easy tool** for distributing product releases efficiently to a broad audience. (2 reviews) - Users value the **quick response times** from PR Newswire's client service, ensuring timely assistance when needed. (1 reviews) - Users value the **quick response of customer support** from PR Newswire, ensuring timely assistance when needed. (1 reviews) - Users value the **variety of distribution options** available with PR Newswire, enhancing their outreach capabilities. (1 reviews) - Users value the **distribution efficiency** of PR Newswire, enabling seamless outreach to a vast audience for product releases. (1 reviews) - Users find the **AI-Powered Content Creation** feature and diverse distribution options to be valuable time-savers. (1 reviews) - Network Size (1 reviews) - Response Time (1 reviews) - Time Management (1 reviews) **What users dislike:** - Users find PR Newswire **too expensive** , making it less accessible for SMEs and freelancers. (1 reviews) - Users find **limited functionality** in PR Newswire, making it challenging to demonstrate ROI to decision makers. (1 reviews) - Users find the **prohibitive cost** of PR Newswire limits accessibility for some clients. (1 reviews) - Users find the **high prices** of PR Newswire challenging for small businesses and freelancers to manage. (1 reviews) ## PR Newswire Reviews ### 1. Offers little conversion into legitimate press coverage **Rating:** 1.5/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** September 23, 2021 **What do you like best about PR Newswire?** I write press releases for a media agency that distributes the press releases on PR Newswire. Press releases posted to PR Newswire do a fine job of showing up in Google search results. The in-house moderation team at PR Newswire does a good job enforcing style standards. **What do you dislike about PR Newswire?** Content posted to PR Newswire has little chance of being picked up by legitimate news media. PR Newswire is fine for hosting press releases, but it's ineffective at distributing them and getting them in front of journalists to cover. The cost isn't worth the amount of exposure my clients' press releases get. **What problems is PR Newswire solving and how is that benefiting you?** PR Newswire makes it simple to organize the press releases I've written for different clients in a repository. The website's design is professional. ### 2. Easy Tool but Lacking PR Relevance **Rating:** 2.0/5.0 stars **Reviewed by:** Neta Y. | Director of Global Marketing, Enterprise (> 1000 emp.) **Reviewed Date:** July 30, 2018 **What do you like best about PR Newswire?** The user experience is great. The seamless flow makes it quick to upload and distribute a press release. I also like how they call after you setup your press release to confirm that everything is okay. **What do you dislike about PR Newswire?** Since this tool is mainly used to distribute press releases to media channels, I find that it goes to many super-micro channels that have zero exposure, so I'm paying over $1200/press release to get almost no impressions/relevant engagement on my press release. If the platform was more targeted to specific media publications/bloggers/influencers who are willing to open up their email to read the press release, then it would be a different story. **What problems is PR Newswire solving and how is that benefiting you?** We have numerous corporate announcements on an annual basis and we hope to get relevant coverage to show how well our company is doing. PR Newswire allows us to distribute that messaging to a large audience, and the main benefit is that it's quick and not time-consuming. ### 3. Easy to use but ROI was not evident **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2018 **What do you like best about PR Newswire?** It was easy to sign up for and upload a press release **What do you dislike about PR Newswire?** The interface wasn't as modern as I would expect, and the levels of options are not varied. You have to buy a larger package in order to have it viewed by many, and I'm not sure it made an impact on our PR. **Recommendations to others considering PR Newswire:** They will call and follow up with you every month or so, or whenever they have an account executive. If there's a way to opt out of this I'd recommend it! **What problems is PR Newswire solving and how is that benefiting you?** Ability to spread a message further out and to other news contacts. ### 4. Difficult to navigate **Rating:** 1.5/5.0 stars **Reviewed by:** Azanique R. | Editor and Communications Manager, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** April 05, 2018 **What do you like best about PR Newswire?** What I like best is that Newswire is an easy way to find various PR contacts **What do you dislike about PR Newswire?** What I dislike it that the website is not user friendly **Recommendations to others considering PR Newswire:** Consider a more user-friendly platform **What problems is PR Newswire solving and how is that benefiting you?** I am sobbing the problem of not being able to successfully find PR contacts ### 5. Cision Review **Rating:** 1.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** October 18, 2017 **What do you like best about PR Newswire?** Cision archived everything you did, so you could go back easily and find releases you had pushed out. You can also put groups in "folders" so you can push it out to that group directly instead of handpicking. **What do you dislike about PR Newswire?** I did not like how long it took to do a test. I would have to give myself a few hours and wait for releases to come through to my email to see how it looked. I also did not like the complication of trying to put a photo in a word document and trying to get it to work once you loaded it to cision. **Recommendations to others considering PR Newswire:** Do a trial run to see how you like it first, it's quite a bit complicated even after using it a few times **What problems is PR Newswire solving and how is that benefiting you?** It has a wide variety of contacts and industries, which is beneficial for companies that don't have contacts. ### 6. Tricky to use **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** December 21, 2017 **What do you like best about PR Newswire?** I like that I can set up a release on my own online. **What do you dislike about PR Newswire?** I don't like that there are no prices on the website and it makes it a bit difficult to know what you need but also the price point for each. I find most times I have to call the news centre for help as I can't get through to my account manager. **Recommendations to others considering PR Newswire:** Make sure you receive confirmation that the release is going live. **What problems is PR Newswire solving and how is that benefiting you?** We're releasing our press releases/ ### 7. Not worth the cost in youth sports business **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Sports | Mid-Market (51-1000 emp.) **Reviewed Date:** March 02, 2018 **What do you like best about PR Newswire?** Quick and easy way to get reach numbers to present to leadership **What do you dislike about PR Newswire?** Reach numbers count back pages of publications that really don't signify in youth sports **What problems is PR Newswire solving and how is that benefiting you?** Looking to get our releases out to potential customers ### 8. Clunky, poor service **Rating:** 2.0/5.0 stars **Reviewed by:** Jaime L. | Content, Mid-Market (51-1000 emp.) **Reviewed Date:** October 05, 2017 **What do you like best about PR Newswire?** It monitors social and can publish press releases from platform. **What do you dislike about PR Newswire?** Clunky UX, customer service is horrific. **What problems is PR Newswire solving and how is that benefiting you?** Was hoping to just have a go-to PR hub, but there are better platforms out there that can get the job done seamlessly -- especially in the social side. ### 9. Access to outlets **Rating:** 2.0/5.0 stars **Reviewed by:** Amanda S. | Account Coordinator, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** October 24, 2017 **What do you like best about PR Newswire?** Allows you to have access to the appropriate outlets **What do you dislike about PR Newswire?** Glitchy and confusing to navigate the platform **What problems is PR Newswire solving and how is that benefiting you?** PR and communications on a mass level ### 10. Artificial Numbers at its finest **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Enterprise (> 1000 emp.) **Reviewed Date:** November 27, 2017 **What do you like best about PR Newswire?** I like having the ability to get my news out to multiple outlets quickly without endless pitching. **What do you dislike about PR Newswire?** The statistics they deliver back are always inflated, and make recapping seem unrealistic for clients. **What problems is PR Newswire solving and how is that benefiting you?** Distributing news widely. ### 11. Cision Review **Rating:** 1.5/5.0 stars **Reviewed by:** Amanda C. | Project Coordinator / Web Content Specialist, Non-Profit Organization Management, Mid-Market (51-1000 emp.) **Reviewed Date:** July 24, 2015 **What do you like best about PR Newswire?** Cision has great customer service and our rep is always available to talk. **What do you dislike about PR Newswire?** Cision just moved us over to the new platform, The Cloud, and it has a lot of bugs. **Recommendations to others considering PR Newswire:** Make sure you discuss all your needs with your Cision rep so they put you on the right Cision platform for your needs. **What problems is PR Newswire solving and how is that benefiting you?** Building media lists, finding media contact information that isn't available elsewhere ### 12. Cision is an outdated platform **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2017 **What do you like best about PR Newswire?** It has a very extensive rolodex. It allows you to search for a plethora of journalists/bloggers. **What do you dislike about PR Newswire?** The information was always out of date. We would find information that was years out of date that Cision said they would fix, but never did. Also, the press releases we sent out through Cision were always branded with Cision's logo instead of ours, regardless of the fact that we were paying nearly $20,000 a year to use the service. **Recommendations to others considering PR Newswire:** I would make sure that your lists are constantly being updated. That was the biggest issue for us while using, which is why we decided to switch to another platform. **What problems is PR Newswire solving and how is that benefiting you?** I was trying to keep track of press lists. The only benefit I could see was that you had access to a very extensive list of press contacts, depending on your membership type. ### 13. Good customer service **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.) **Reviewed Date:** March 24, 2017 **What do you like best about PR Newswire?** I like our company representative. They have always tried to find out what our needs were and to meet them. **What do you dislike about PR Newswire?** The press releases we've sent out did not receive much traction **Recommendations to others considering PR Newswire:** It is a useful platform. **What problems is PR Newswire solving and how is that benefiting you?** Cision provides a relatively cheap way to send out press releases. ### 14. Using Cision for distribution **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** July 24, 2015 **What do you like best about PR Newswire?** Access to reporter contact info, as well as descriptions from reporters on their beats and interests. **What do you dislike about PR Newswire?** I feel like the media tracking abilities could be more robust. There are stories we catch via Google and Twitter searches that Cision misses. **Recommendations to others considering PR Newswire:** Release timing is spotty. Often releases get hung up in the testing stage. Resolution of this problem has been unsatisfactory. **What problems is PR Newswire solving and how is that benefiting you?** Problems solved: getting clients stories to targeted reporters. Benefits realized: New relationships established. ### 15. Vocus/Cision hasn't lived up to the hype. **Rating:** 1.5/5.0 stars **Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.) **Reviewed Date:** July 24, 2015 **What do you like best about PR Newswire?** That it has print, web and broadcast all in one. Ease of sending PRWeb releases. **What do you dislike about PR Newswire?** The interface is terrible, ugly and counterintuitive. I expected a learning curve when we started with Vocus, but holy cow. All the other users on the account are struggling too. And we took training sessions. The customer service is maddening. I got personalized service every step of the way before signing a contract, and then it quickly disappeared. Now I have to use a general support number or email address, and I get a different person each time. Then I have to re-explain the problems all over again. My account executive does nothing but tell me to contact support or take training classes. There are a lot of glitches. Daily emails touting video clips that don't match up with the text excerpts. Bouncebacks in my releases. The difficulty finding and saving clips for easy retrieval in the future. False media hits for other St. Mary's universities. It's easier for me to use Google Alerts most of the time. I also dislike the fact that Cision doesn't gather clips from publications I was told it would gather clips from. And what good is the social media component? Hootsuite is better. Didn't get the kind of response when I used PRWeb for the first time, but I'll give it another shot. **Recommendations to others considering PR Newswire:** Don't believe the hype. Don't expect that it'll make your job easier. **What problems is PR Newswire solving and how is that benefiting you?** Not many. It was supposed to save me time by having all these features in one place, but it doesn't. Cost was good. St. Mary's used to use Vocus, but stopped when the price became prohibitive. When we were quoted this price, we jumped on it. ### 16. Big fan of Cision; now using Vocus and less satisfied. This is a review of Vocus. **Rating:** 1.5/5.0 stars **Reviewed by:** Anna N. | Senior Public Relations Manager, North America, Market Research, Mid-Market (51-1000 emp.) **Reviewed Date:** May 07, 2015 **What do you like best about PR Newswire?** Compiling list, one-off contact/publication searches, easy to use interface and a comprehensive database of outlets/contacts/information. **What do you dislike about PR Newswire?** I used Cision at my previous employer, but currently use Vocus. Vocus is more confusing to use and there doesn't appear to be as comprehensive of a database as Cision offered. Additionally, the user interface is terrible and makes me not want to even use it. **Recommendations to others considering PR Newswire:** Cision is great; definitely recommend it. The company should consider moving all Vocus users over to Cision. **What problems is PR Newswire solving and how is that benefiting you?** We conduct media out reach on behalf of our organization and use the service to research publications/journalists, as well as compile media lists. The tool is OK at fulfilling these needs, but could definitely be better if it incorporated Cision's interface and features. ### 17. Database is unwieldy and regional breakdowns are frustrating **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** July 24, 2015 **What do you like best about PR Newswire?** I'm not a huge fan. I'm afraid I don't have much to say about the product that I really like. **What do you dislike about PR Newswire?** Inability to "find similar reporters to this one." Non-intuitive breakdown between "US" and "Foreign databases" — some local reporters for foreign news services and outlets are included, and others are not. **Recommendations to others considering PR Newswire:** Go global or don't bother — half of the major publications in NYC are non-US (apparently). Building media lists is extremely time consuming. If your'e trying to build lists against non-listed industries (like FinTech) make sure that you test them first, otherwise you'll have a very time consuming chore around filtering. **What problems is PR Newswire solving and how is that benefiting you?** I have been able to build out the media lists that I need to conduct basic media relations for my firm. ### 18. Regular use of PR Newswire for client announcements **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** May 27, 2015 **What do you like best about PR Newswire?** Worldwide exposure. 24 hour service quick **What do you dislike about PR Newswire?** Limitation in number of words Much exposure on online publications which are not relevant **What problems is PR Newswire solving and how is that benefiting you?** Not solving problems but announcing company news to stakeholders! 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