--- title: Porter Reviews meta\_title: 'Porter Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 265 reviews by the users' company size, role or industry to find out how Porter works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 265 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Marketplace Apps url: https://www.g2.com/categories/marketplace-apps ---

# Porter Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by Porter but has limited features.  
  
Are you part of the Porter team? [Upgrade your plan](https://my.g2.com/porter-metrics-porter/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile!

Porter is an AI-native marketing reporting tool built for marketing teams. Connect 20+ ad platforms, social media channels, analytics tools, CRMs, and e-commerce platforms to Google BigQuery, Looker Studio, Google Sheets, Power BI, Slack, and Zapier. No SQL. No code. No data engineer required. You can also send your marketing data directly to LLMs like Claude, ChatGPT, and Gemini to run analysis, generate summaries, and get answers in plain language. Automatic data blending is included on every plan. When you connect multiple sources, Porter unifies them into a single marketing data model. See total spend across Meta Ads, Google Ads, and TikTok, broken down by campaign and country, with Shopify revenue in the same table. No manual joins. No field mapping. No SQL. The AI Query Builder lets you create custom metrics and dimensions in plain language. Describe what you need, reference your fields, and Porter builds the formula. Create metrics like "cost per lead excluding brand campaigns" without writing a single expression. Get started with 100+ free templates organized by use case: PPC, CRM, SEO, Social Media, E-commerce, and Agencies. Connect your accounts and your dashboard is ready to share. Built for marketing teams and agencies who need accurate, automated reports across multiple channels and clients, without waiting on a data team.

* * *

Seller
[Porter Metrics](https://www.g2.com/sellers/porter-metrics)
Discussions
[Porter Community](https://www.g2.com/products/porter-metrics-porter/discuss)
Languages Supported

English, Spanish

Solution Type

Best-of-Breed

Overview by
Luisa Salcedo , from Porter

Show More

## Pricing

Pricing provided by Porter.

### Pay-per-account plan

$15.00

1 Accounts Per Month

### BigQuery plan

Contact Us

1 Accounts Per Month

[
View More Pricing Information
](https://www.g2.com/products/porter-metrics-porter/pricing)

## Top-Rated Alternatives

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4.8/5(311)

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Adverity

4.4/5(326)

](https://www.g2.com/products/adverity/reviews)

[
View All Alternatives
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## User Insights

Average based on 265 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

[Sign in to view](/login)

Per Month

[Log in to unlock pricing and user insights](/login)

## Porter Integrations
(33)

What do users say about integrations?

Integration information sourced from real user reviews.

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

ActiveCampaign

](https://www.g2.com/products/activecampaign/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Claude

](https://www.g2.com/products/claude-2025-12-11/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Claude Code

](https://www.g2.com/products/anthropic-claude-code/reviews)[

Claude for GTM

](https://www.g2.com/products/claude-for-gtm/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Data Studio

](https://www.g2.com/products/data-studio/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Facebook

](https://www.g2.com/products/facebook/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Facebook for Business

](https://www.g2.com/products/facebook-for-business/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Google Ads

](https://www.g2.com/products/google-ads/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Google Analytics

](https://www.g2.com/products/google-analytics/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Google Cloud BigQuery

](https://www.g2.com/products/google-cloud-bigquery/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Google Cloud Interconnect

](https://www.g2.com/products/google-cloud-interconnect/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Google Display Ad Network

](https://www.g2.com/products/google-display-ad-network/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Google Search Console

](https://www.g2.com/products/google-search-console/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Google Workspace

](https://www.g2.com/products/google-workspace/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

HubSpot Marketing Hub

](https://www.g2.com/products/hubspot-marketing-hub/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

HubSpot Sales Hub

](https://www.g2.com/products/hubspot-sales-hub/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Instagram for Business

](https://www.g2.com/products/instagram-for-business/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Jivrus Looker Studio Connectors

](https://www.g2.com/products/jivrus-looker-studio-connectors/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Klaviyo

](https://www.g2.com/products/klaviyo/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

LinkedIn Job Search

](https://www.g2.com/products/linkedin-job-search/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

LinkedIn Marketing Solutions

](https://www.g2.com/products/linkedin-marketing-solutions/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Looker

](https://www.g2.com/products/looker/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Meta

](https://www.g2.com/products/meta-ai-meta/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Meta AI App

](https://www.g2.com/products/meta-ai-app/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Meta Audience Network

](https://www.g2.com/products/meta-audience-network/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Microsoft Advertising

](https://www.g2.com/products/microsoft-microsoft-advertising/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Pinterest

](https://www.g2.com/products/pinterest/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Shopify

](https://www.g2.com/products/shopify/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Shopify Plus

](https://www.g2.com/products/shopify-plus/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Slack

](https://www.g2.com/products/slack/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

TikTok Ads

](https://www.g2.com/products/tiktok-ads/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

X

](https://www.g2.com/products/x/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Zapier

](https://www.g2.com/products/zapier/reviews)

Show More

 ![Bane P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bane P.")
BP

Bane P.

Small-Business (50 or fewer emp.)

6/1/2026

"Effortless Campaign Analytics with Seamless Integration"

4/5

What do you like best about Porter?

I like how easy it is to connect Porter with Claude. I can just chat with Claude, use Porter to pull the data, and then have Claude interpret it. It simplifies my process because now I don't need to visit multiple sites to decipher my campaign results. Claude, using Porter, provides results and suggestions in plain, non-marketing language, making it straightforward for me. The initial setup with Porter was very easy too. I just took the MCP, integrated it with Claude, and it handled the rest. Review collected by and hosted on G2.com.

What do you dislike about Porter?

I think it can be connected to more places that are important for the campaign, not only Meta but also other platforms. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Porter helps me get an overview and analytics on my marketing campaigns. It makes it easy to pull data and get suggestions in plain language, saving me from going into different sites to decipher results. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Adrián G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adrián G.")
AG

Adrián G.

Marketing

Small-Business (50 or fewer emp.)

2/23/2026

"Reliable marketing reporting automation that saves significant analyst time"

5/5

What do you like best about Porter?

Porter’s main strength is that it turns fragmented marketing data into a consistent reporting layer with very little operational overhead. The interface is clear and structured around actual business questions (performance, attribution, pacing), not around technical connectors. Report templates, calculated metrics, and scheduling remove a large amount of manual spreadsheet work. The documentation is concise and the onboarding flow is straightforward, so even non-technical stakeholders can understand the dashboards. Review collected by and hosted on G2.com.

What do you dislike about Porter?

Customization depth is slightly limited compared to a full BI stack. Very complex, highly bespoke data modeling sometimes requires workarounds, and advanced users may want more granular control over metric definitions and transformations. That said, these trade-offs are understandable because the product is optimized for speed and accessibility rather than heavy data engineering use cases. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Porter solves reporting fragmentation across advertising platforms. Previously we exported data from Meta, Google Ads, and other sources, normalized it manually, and built recurring reports in spreadsheets. That process was time-consuming and error-prone. Porter centralizes the data, standardizes metrics, and automates refreshes and scheduled delivery. The result is fewer reporting hours, more reliable numbers, and faster decision-making on campaign optimization. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Borja P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Borja P.")
BP

Borja P.

Consultor digital de estrategia y social media

Small-Business (50 or fewer emp.)

3/11/2026

"One of the Best Connectors for LinkedIn Ads Data"

4.5/5

What do you like best about Porter?

Porter is one of the best connectors to LinkedIn Ads data you can find on the market—simple as that. It works smoothly both in terms of implementation and day-to-day use. The usual analytics metrics and dimensions that you need for a performance analysis are all there, and they’re easy to align with the native ones in LinkedIn Ads. Review collected by and hosted on G2.com.

What do you dislike about Porter?

I really miss a couple of dimensions, such as a “creative name” field (which I could play around with group campaigns and campaign naming) and other dimensions that would support a deeper understanding of audiences. That said, I can’t really blame Porter, because this may simply be a limitation of the LinkedIn Ads API. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

I was looking for a smooth LinkedIn Ads connector for Looker Studio, and so far, I can say Porter has exceeded my expectations. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Ivan P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ivan P.")
IP

Ivan P.

Ecommerce Manager

Small-Business (50 or fewer emp.)

7/2/2026

"Easy to Use MCP with Useful Reporting"

5/5

What do you like best about Porter?

The ease of use and the additional reporting feature that I didnt thought Id need. Review collected by and hosted on G2.com.

What do you dislike about Porter?

Nothing really. Some mcp feature was unclear at first but they provided step by step blog posts with video/gifs to make it easier. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Our main issue is data management and analysis using Claude. The smooth and easy installation of its MCP made our Claude experience easier and let us scale as a startup to a level that only big agencies can achieve. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Ryan A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ryan A.")
RA

Ryan A.

Project Director

Small-Business (50 or fewer emp.)

5/10/2026

"Stunning, Professional Reports Made Effortless with Porter"

5/5

What do you like best about Porter?

I’ve always struggled with creating reports, but Porter does the heavy lifting for me. The reports look stunning, and Porter helps me come across as more professional. Review collected by and hosted on G2.com.

What do you dislike about Porter?

I honestly can’t think of anything I dislike. I’ve been using it for about a month now, and I haven’t had any complaints so far. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

I need to create dashboards that show my clients how their social media ads are performing. With the Porter templates, I can build a single report that updates automatically every week, which makes it much easier to keep clients informed without having to redo the same work. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

BG

Brian G.

President

Small-Business (50 or fewer emp.)

4/10/2026

"PorterMetrics Makes Marketing Data Blending Fast, Accurate, and Scalable"

4.5/5

What do you like best about Porter?

The PorterMetrics platform takes the technically challenging task of blending marketing data and makes it fast and accurate to implement. Easy connections with most marketing platforms, an easy-to-use interface, and a pricing model that lets you pay for what you use (scalability!). Review collected by and hosted on G2.com.

What do you dislike about Porter?

The only thing I wish was different is the pricing of the blended data add on. Their connector and looker template pricing is super transparent. You have to book a call to get the blended data add-on pricing. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Creating data connections for reporting and managing cloud projects slows down the customer onboarding process and creates log jams for internal operations. Having a tool like Porter with a team to provide services if needed shortens the time between customer acquisition and customer satisfaction. The quicker we can make clients happy, the more likely they are to stay longer, allowing us to be more profitable...and ultimately provide a better quality experience. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Chris A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Chris A.")
CA

Chris A.

MD

Small-Business (50 or fewer emp.)

7/23/2026

"Easy Setup and Flexible AI Integration via Claude MCP"

5/5

What do you like best about Porter?

The ease of setup and the flexibility within the software for multiple endpoints and also its connection to claude via mcp giving maximimum flexibility to embed AI intelligence with a sensible pricing option Review collected by and hosted on G2.com.

What do you dislike about Porter?

I think the cost can quickly ramp up when working on multiple clients but this is to be expecting with such a detailed offering! Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Connecting multiple datasources easily Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Mariafrancesca S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mariafrancesca S.")
MS

Mariafrancesca S.

Growth Product Manager

Mid-Market (51-1000 emp.)

3/30/2026

"Easy to use and quick to set up, but support and data sources need improvement"

3.5/5

What do you like best about Porter?

Porter.io is very easy to use, even without a deep technical background. The interface is intuitive and the learning curve is minimal. I also really appreciated the pre-built reports, which saved a lot of time and allowed me to get up and running quickly without having to build everything from scratch. Review collected by and hosted on G2.com.

What do you dislike about Porter?

The main downside I experienced was with customer support: when I ran into a problem, I did not receive a timely response, which was frustrating. On the product side, the number of available data sources is somewhat limited compared to what I would have expected. That said, for my specific use case, Porter.io covered everything I needed. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

My main need was to connect data from different sources and get a unified overview of the user funnel. Porter.io solved exactly that, allowing me to bring together data from multiple platforms in one place and visualize the full funnel without switching between tools. This gave me a much clearer picture of user behavior across the entire journey Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
AC

Verified User in Computer Software

Small-Business (50 or fewer emp.)

7/21/2026

"Great Templates, Powerful AI, and Connectors at a Great Value"

4/5

What do you like best about Porter?

Lots of great templates, and the AI tool is great. Pricing is also way more reasonable than comparable tools. I also love that they have almost every connector I could need - a lot of other tools leave me at least a few tools shrot to make it a truely comprehensive view. Review collected by and hosted on G2.com.

What do you dislike about Porter?

Not true "dislikes" but opportunities, I would love to be able to edit my AI reports once they are created. I would also like if there were more robust template options. Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Disconnected reporting and manual reporting work is now streamlined and automated. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Alex S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alex S.")
AS

Alex S.

VP Marketing

Small-Business (50 or fewer emp.)

6/19/2026

"Effortless Reporting via MCP. Quick Numbers, Clear Insights!"

4/5

What do you like best about Porter?

It's so easy to pull any reports via MCP. I love being able to ask for numbers and put them in so quickly. Makes it easy to do what dashboards of sources make it hard to. Review collected by and hosted on G2.com.

What do you dislike about Porter?

Would love some additional sources but that's not their fault Review collected by and hosted on G2.com.

What problems is Porter solving and how is that benefiting you?

Pulling numbers from dashboards takes a long time and this makes that so much easier. Being accurate in reporting makes it easier to make choices. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

## Questions about Porter? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Porter
](https://www.g2.com/products/porter-metrics-porter/discussions/new)

 ![Andrés B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andrés B.")
AB

Andrés Bello
•
Last activity over 3 years ago

How do you solve this social media reporting matter in your agencies/companies?

1 Upvote

0

[
Join the conversation
](https://www.g2.com/discussions/how-do-you-solve-this-social-media-reporting-matter-in-your-agencies-companies)

[
View all Discussions
](https://www.g2.com/products/porter-metrics-porter/discuss)

## Pricing Options

Pricing provided by Porter.

### Pay-per-account plan

$15.00

1 Accounts Per Month

### BigQuery plan

Contact Us

1 Accounts Per Month

[
View More Pricing Information
](https://www.g2.com/products/porter-metrics-porter/pricing)

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##### 
##### Porter Features

Agentic AI - Google Workspace for Marketing

Autonomous Task Execution

Multi-step Planning

Cross-system Integration

[
View More Features
](https://www.g2.com/products/porter-metrics-porter/features)

##### Categories on G2

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