--- title: Porter Reviews meta_title: 'Porter Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 267 reviews by the users' company size, role or industry to find out how Porter works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 267 scale: '5' date_modified: '2026-08-14' parent_category: name: Marketplace Apps url: https://www.g2.com/categories/marketplace-apps --- # Porter Reviews **Vendor:** Porter Metrics **Category:** [Google Workspace for Marketing Software](https://www.g2.com/categories/google-workspace-for-marketing) **Average Rating:** 4.6/5.0 **Total Reviews:** 267 ## About Porter Porter is an AI-native marketing reporting tool built for marketing teams. Connect 20+ ad platforms, social media channels, analytics tools, CRMs, and e-commerce platforms to Google BigQuery, Looker Studio, Google Sheets, Power BI, Slack, and Zapier. No SQL. No code. No data engineer required. You can also send your marketing data directly to LLMs like Claude, ChatGPT, and Gemini to run analysis, generate summaries, and get answers in plain language. Automatic data blending is included on every plan. When you connect multiple sources, Porter unifies them into a single marketing data model. See total spend across Meta Ads, Google Ads, and TikTok, broken down by campaign and country, with Shopify revenue in the same table. No manual joins. No field mapping. No SQL. The AI Query Builder lets you create custom metrics and dimensions in plain language. Describe what you need, reference your fields, and Porter builds the formula. Create metrics like "cost per lead excluding brand campaigns" without writing a single expression. Get started with 100+ free templates organized by use case: PPC, CRM, SEO, Social Media, E-commerce, and Agencies. Connect your accounts and your dashboard is ready to share. Built for marketing teams and agencies who need accurate, automated reports across multiple channels and clients, without waiting on a data team. ## Porter Pros & Cons **What users like:** - Users find Porter to be **extremely easy to use** , enhancing their experience and simplifying report creation. (37 reviews) - Users appreciate the **variety and visual appeal of templates** , which enhance the user-friendly experience and streamline reports. (21 reviews) - Users love the **easy connection** feature of Porter, simplifying the integration of multiple digital channels effortlessly. (15 reviews) - Users appreciate the **seamless integration** of Porter, simplifying access to multiple digital channels in one dashboard. (14 reviews) - Users appreciate the **easy integrations** of Porter, simplifying the connection of multiple digital channels seamlessly. (13 reviews) - Implementation Ease (10 reviews) - Simple (10 reviews) - Users find the **setup process easy** , allowing quick connection of data sources for efficient reporting. (9 reviews) - Users love the **time-saving templates** of Porter, allowing quick report generation and streamlined data integration. (9 reviews) - Ease of Understanding (8 reviews) **What users dislike:** - Users experience **connection issues** at times, but support helps quickly resolve these temporary setbacks. (5 reviews) - Users are concerned about the **high costs** associated with Porter, especially for advanced features beyond the basic plan. (5 reviews) - Users find the **limited templates** challenging, requiring tech experience and leaving room for improvement in functionality. (5 reviews) - Users experience **slow loading** times with dashboards, leading to frustration and dissatisfaction with support channels. (5 reviews) - Users note the **limited features** of Porter, particularly regarding customization and data source support. (3 reviews) - Users face **connector issues** with LinkedIn, requiring manual refreshes and troubleshooting, despite prompt support from the team. (2 reviews) - Data Inaccuracy (2 reviews) - Limited Customization (2 reviews) - Poor Customer Support (2 reviews) - Poor Documentation (2 reviews) ## Porter Reviews ### 1. Simple Interface, Great Value and performance with Claude Integrations **Rating:** 4.0/5.0 stars **Reviewed by:** Fiddle T. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** July 31, 2026 **What do you like best about Porter?** It has a very simple interface. I was confused to see other interfaces of brands in the market and porter metrics right away gave me peace and confidence. And I am happy about the claude integrations as i use ai a lot. The speed and performance was good, never hanged. And it is the most affordable one for a small time agency like mine. **What do you dislike about Porter?** i found tutorials less accessible or not arranged well. and the use of templates etc is confusing. **What problems is Porter solving and how is that benefiting you?** I am running a digital marketing agency and i needed help to see data and monitor and optimise and also report to client and porter metrics helps. ### 2. Reliable multi-channel reporting with ratio math that actually works. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** June 18, 2026 **What do you like best about Porter?** One-connector setup for the data sources that matter. I authenticate Google Ads, GA4, and Meta once and they flow into Looker Studio without me babysitting API quirks or rebuilding pulls every cycle. The ratio aggregation handling is the standout though. Blended metrics like CTR and CPA calculate correctly across any date range instead of averaging averages, which is the bug that breaks most native connector setups. That combination means I can hand stakeholders dashboards I actually trust. **What do you dislike about Porter?** Full-file rebuilds when something breaks. When a ratio metric or blend is misconfigured, I'm often reworking the whole dashboard setup rather than patching the one calculation, which slows iteration. Connector auth can also drift and need re-authentication, and when a pull fails the error messaging doesn't always point clearly at the cause, so debugging takes longer than it should. None of it is a dealbreaker, but tighter error surfacing and more granular editing would smooth out the rough edges. **What problems is Porter solving and how is that benefiting you?** Porter solves multi-channel data consolidation in Looker Studio. Pulling Google Ads, GA4, and Meta into one reporting layer used to mean manual stitching every cycle, and the native connectors couldn't blend that data cleanly. Now those sources authenticate once and flow in reliably. The bigger problem it solves is ratio aggregation. Blended metrics like CTR and CPA broke the moment I aggregated across date ranges because the math was averaging averages instead of recalculating from totals. Porter handles that correctly, so the numbers I put in front of stakeholders actually hold up. The benefit is time and trust. Dashboard maintenance went from a recurring manual chore to something that mostly runs itself, and reporting cycles take a fraction of what they used to. I can build a dashboard once and trust it updates with correct math across any date window without me touching it. ### 3. Effortless Campaign Analytics with Seamless Integration **Rating:** 4.0/5.0 stars **Reviewed by:** Bane P. | Small-Business (50 or fewer emp.) **Reviewed Date:** June 01, 2026 **What do you like best about Porter?** I like how easy it is to connect Porter with Claude. I can just chat with Claude, use Porter to pull the data, and then have Claude interpret it. It simplifies my process because now I don't need to visit multiple sites to decipher my campaign results. Claude, using Porter, provides results and suggestions in plain, non-marketing language, making it straightforward for me. The initial setup with Porter was very easy too. I just took the MCP, integrated it with Claude, and it handled the rest. **What do you dislike about Porter?** I think it can be connected to more places that are important for the campaign, not only Meta but also other platforms. **What problems is Porter solving and how is that benefiting you?** Porter helps me get an overview and analytics on my marketing campaigns. It makes it easy to pull data and get suggestions in plain language, saving me from going into different sites to decipher results. ### 4. Easy to use and quick to set up, but support and data sources need improvement **Rating:** 3.5/5.0 stars **Reviewed by:** Mariafrancesca S. | Growth Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 30, 2026 **What do you like best about Porter?** Porter.io is very easy to use, even without a deep technical background. The interface is intuitive and the learning curve is minimal. I also really appreciated the pre-built reports, which saved a lot of time and allowed me to get up and running quickly without having to build everything from scratch. **What do you dislike about Porter?** The main downside I experienced was with customer support: when I ran into a problem, I did not receive a timely response, which was frustrating. On the product side, the number of available data sources is somewhat limited compared to what I would have expected. That said, for my specific use case, Porter.io covered everything I needed. **What problems is Porter solving and how is that benefiting you?** My main need was to connect data from different sources and get a unified overview of the user funnel. Porter.io solved exactly that, allowing me to bring together data from multiple platforms in one place and visualize the full funnel without switching between tools. This gave me a much clearer picture of user behavior across the entire journey ### 5. Great Templates, Powerful AI, and Connectors at a Great Value **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** July 21, 2026 **What do you like best about Porter?** Lots of great templates, and the AI tool is great. Pricing is also way more reasonable than comparable tools. I also love that they have almost every connector I could need - a lot of other tools leave me at least a few tools shrot to make it a truely comprehensive view. **What do you dislike about Porter?** Not true "dislikes" but opportunities, I would love to be able to edit my AI reports once they are created. I would also like if there were more robust template options. **What problems is Porter solving and how is that benefiting you?** Disconnected reporting and manual reporting work is now streamlined and automated. ### 6. Effortless Reporting via MCP. Quick Numbers, Clear Insights! **Rating:** 4.0/5.0 stars **Reviewed by:** Alex S. | VP Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** June 19, 2026 **What do you like best about Porter?** It's so easy to pull any reports via MCP. I love being able to ask for numbers and put them in so quickly. Makes it easy to do what dashboards of sources make it hard to. **What do you dislike about Porter?** Would love some additional sources but that's not their fault **What problems is Porter solving and how is that benefiting you?** Pulling numbers from dashboards takes a long time and this makes that so much easier. Being accurate in reporting makes it easier to make choices. ### 7. Easy Navigation and Reasonable Pricing for Filling Google Sheets with Meta Data **Rating:** 4.0/5.0 stars **Reviewed by:** Carina J. | Junior Development Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** June 19, 2026 **What do you like best about Porter?** It's fairly easy to navigate and I think the pricing is reasonable to fill my Google Sheets with data from meta **What do you dislike about Porter?** It's quite difficult to figure out which metric corresponds with which metric on meta directly so I had to do some juggling to figure that out **What problems is Porter solving and how is that benefiting you?** I built some personalized dashboards for my clients and I wanted to have the data from meta in there. To do that, it needs to go through Google Sheets so I set up Porter to bridge that gap ### 8. Simple Meta Ads Data Extraction **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** July 29, 2026 **What do you like best about Porter?** Porter made Meta Ads API data extraction easy for us. It automatically synced our campaign data without any complex setup. **What do you dislike about Porter?** There isn't much to dislike. It works exactly as expected. **What problems is Porter solving and how is that benefiting you?** I used it to build dashboards for my clients so they can track their KPIs. It helps us make sense of different metrics and directly improve our campaign ROI. ### 9. Automates Facebook Ads Manager to Data Studio Data Flow Seamlessly **Rating:** 4.0/5.0 stars **Reviewed by:** Jonathan Sean T. | Advertiser, Small-Business (50 or fewer emp.) **Reviewed Date:** June 09, 2026 **What do you like best about Porter?** Automate data flow from facebok ads manager to data studio **What do you dislike about Porter?** It's too expensive for Malaysian markets **What problems is Porter solving and how is that benefiting you?** Automate my data flow from facebook ads manager to data studio ### 10. Reliable Connectors and a Helpful Free Trial **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Farming | Small-Business (50 or fewer emp.) **Reviewed Date:** August 05, 2026 **What do you like best about Porter?** Connectors work. Free trial helps showcase to clients with no cost. **What do you dislike about Porter?** So many emails! I don't need to be re-introduced to the platform every day **What problems is Porter solving and how is that benefiting you?** Reporting on multiple brands within single ad account ### 11. Boosted Social Media Analytics for Business **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Fine Art | Small-Business (50 or fewer emp.) **Reviewed Date:** June 25, 2026 **What do you like best about Porter?** Using it to improve my analytics on social media for business purposes **What do you dislike about Porter?** Can be a bit tricky at first to set up with AI **What problems is Porter solving and how is that benefiting you?** I have linked it to my claude which has helped me analyse the analytics data on my social media to improve reach and follower count ### 12. Easy Data Source Connections That Save Time **Rating:** 4.0/5.0 stars **Reviewed by:** Data T. | Data Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** March 18, 2026 **What do you like best about Porter?** The ease to connect to the data sources. **What do you dislike about Porter?** I still was not able to review properly. But by now some data is missing, I need more time to review properly. **What problems is Porter solving and how is that benefiting you?** We are facing problems to connect and integrate ads platforms (meta, tiktok and google ads) with attribution platform GA4. With porter we seem to have the possibility. ### 13. Smooth Integrations and Supportive Onboarding **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** August 07, 2026 **What do you like best about Porter?** I like Integrations and Support / Onboarding **What do you dislike about Porter?** it's not worth the price therefore I think it's expensive **What problems is Porter solving and how is that benefiting you?** connect Shopify for free ### 14. Porter Makes Multi-Source Reporting Easy with Fast Metric Aggregation **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** February 09, 2026 **What do you like best about Porter?** Porter is a great, easy-to-use reporting tool that makes it simple to aggregate metrics from multiple data sources. Connecting accounts is straightforward, and it’s easy to find the right metrics and combine them into clear, actionable reports. I alos like the easy integration with Looker Studio **What do you dislike about Porter?** To start, I had to restart several times and I didn't find time yet to test the other tools (queries, and fields) **What problems is Porter solving and how is that benefiting you?** At this price point, it’s rare to find a tool that lets you aggregate marketing data without dealing with APIs connexions. It allow e to win time by automating data collection (no more manual exports) ### 15. Finally an "all-in-one" automated dashboard... **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Banking | Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2026 **What do you like best about Porter?** The templates hooked me - they look better than most and felt like a great starting point for my dashboard. I already work in Looker Studio, so it was also a relatively easy transition. **What do you dislike about Porter?** I don't have much negative to say about Porter Metrics. Only slight inconvenience I ran into was some of the template pages and charts needed editing. But I wanted to make it custom anyway, so not a huge deal. **What problems is Porter solving and how is that benefiting you?** Biggest thing is that I now have a Facebook ads connector for Looker Studio. Having Google Ads and Facebook Ads data in one place is a big deal to me/company. I can have all Paid data, then drill down by channel, campaign, ad, etc. I also added internal attribution data to calculate CPA in an automated way. ### 16. Few-Click Setup and Easy Meta Ads Imports into Looker Studio **Rating:** 4.0/5.0 stars **Reviewed by:** Hugh W. | Paid Media Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 02, 2026 **What do you like best about Porter?** It was easy to set up - literally just a few clicks. I’d been struggling to import Meta ads data into Looker Studio, so Porter helped a lot. The templates are also very customizable if you need to tweak a few things. **What do you dislike about Porter?** I’m struggling to find any weaknesses with Porter. It’s a tool that does exactly what it says it does, and it delivers on what I expected. **What problems is Porter solving and how is that benefiting you?** Automated reporting so that my focus and time can be spent on more strategic aspects of my agency ### 17. Easy to set up and connect, but the data could potentially be a little more reliable. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Commercial Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** May 08, 2026 **What do you like best about Porter?** It's easy to set up and connect to different outputs and projects. **What do you dislike about Porter?** Sometimes the data can be a little hard to make sense of, and sometimes it seems to be a little inaccurate. **What problems is Porter solving and how is that benefiting you?** I'm trying to consolidate data from multiple different digital marketing platforms into one comprehensive database, as well as AI Agents. ### 18. Very User-Friendly with a Simple, Clean Interface! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** May 04, 2026 **What do you like best about Porter?** Its very user friendly, good simple interface. **What do you dislike about Porter?** Ive not been able to link up TikTok, I had an issue where I connected the wrong Google account and I can't disconnect it easily. **What problems is Porter solving and how is that benefiting you?** Reporting made much easier. It's saves me a lot of time on reporting. ### 19. Easy Setup and Smooth Multi-Account Connections and save time **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** April 10, 2026 **What do you like best about Porter?** That it is easy to set up and connect to multiple accounts **What do you dislike about Porter?** Im having issues on adding people to the team so that we can use the same portermetrics plan **What problems is Porter solving and how is that benefiting you?** Time, on creating weekly report to show results to our clients, and see insights more easy ### 20. Great Tool That Delivers Value **Rating:** 4.0/5.0 stars **Reviewed by:** Jonay C. | administrator, Small-Business (50 or fewer emp.) **Reviewed Date:** March 19, 2026 **What do you like best about Porter?** great a little bit expensive for agencies, but ok. **What do you dislike about Porter?** its a little bit expensive when you need to connect more accounts **What problems is Porter solving and how is that benefiting you?** connecting data to my dashboard its good ### 21. Like the application **Rating:** 4.0/5.0 stars **Reviewed by:** Johny M. | Marketing Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** February 22, 2026 **What do you like best about Porter?** I loved the integration part. It was easy to fetch the data, and using templates made it even easier. **What do you dislike about Porter?** I’m not fully sure about the security side of things yet, and I’d like more assurance in that area. **What problems is Porter solving and how is that benefiting you?** I wanted ### 22. Powerful Reporting Tool Packed with Great Features **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 02, 2026 **What do you like best about Porter?** Powerful tool with a lot of great features for creating reports. **What do you dislike about Porter?** A bit of a learning curve but once you figure it out, it's fine. **What problems is Porter solving and how is that benefiting you?** Need a tool to automatically generate monthly reports for multiple clients. ### 23. Quick and Easy Experience, but Too Many Marketing Emails **Rating:** 3.5/5.0 stars **Reviewed by:** Gordon M. | SEO Executive, Small-Business (50 or fewer emp.) **Reviewed Date:** February 20, 2026 **What do you like best about Porter?** It was quick and easy to set up and use. **What do you dislike about Porter?** A little bit too many marketing emails. But in fairness, some were interesting and insightful. **What problems is Porter solving and how is that benefiting you?** I can now get Google Business Profile data on my reports. ### 24. Great to See All Our Data in Looker **Rating:** 4.0/5.0 stars **Reviewed by:** isaiah m. | Magic man, Small-Business (50 or fewer emp.) **Reviewed Date:** February 19, 2026 **What do you like best about Porter?** Its great! Love seeing all data in looker **What do you dislike about Porter?** i think it's pricy. I just want to see some basic data. **What problems is Porter solving and how is that benefiting you?** Executive Reporting ### 25. Excellent application for making social media marketing reports **Rating:** 4.0/5.0 stars **Reviewed by:** Manuel G. | Marketing and Design, Small-Business (50 or fewer emp.) **Reviewed Date:** September 17, 2025 **What do you like best about Porter?** I had been looking for Meta Ads report and I found it with Porter **What do you dislike about Porter?** I had problems with the connection sometimes. **What problems is Porter solving and how is that benefiting you?** I needed to run a Meta Ads report, so I searched the web and found Porter and a free template. It was a great solution! ### 26. Time saving monster! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 25, 2026 **What do you like best about Porter?** easyness to connect accounts and visualization of dashboard via looker **What do you dislike about Porter?** english only. German language would be helpful **What problems is Porter solving and how is that benefiting you?** Gathering all important of our influencers at one ### 27. I like it, but I hope it keeps getting better. **Rating:** 4.0/5.0 stars **Reviewed by:** Francisco M. | CEO Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** December 29, 2024 **What do you like best about Porter?** I like its ease of use, and because I had already used similar solutions before Porter, the learning curve was almost instantaneous. The fact that it can connect to data sources like TikTok, LinkedIn, and Facebook is extremely relevant for marketing teams like mine, which adds a lot of daily value. **What do you dislike about Porter?** I’m somewhat dissatisfied with the support channel. I’ve noticed a few service issues in recent months, and the only way to find out what’s happening with the tool is via the chat support on their website, which I find slow and annoying. I think they should implement a live status channel or something similar, so we can avoid a lot of frustration when our reports go down. On the other hand, I love the Google Sheets solution; however, I believe it’s crucial that they include data filters soon, as this would greatly improve the product. **What problems is Porter solving and how is that benefiting you?** It helps me quickly share marketing information with my team and clients, which is essential for our daily KPI management and tracking. ### 28. good expirience **Rating:** 4.0/5.0 stars **Reviewed by:** Juan Camilo R. | Partner, Small-Business (50 or fewer emp.) **Reviewed Date:** August 27, 2025 **What do you like best about Porter?** simplicity of the ux and process in connectivity **What do you dislike about Porter?** nothing is good for what we just need in the process **What problems is Porter solving and how is that benefiting you?** metrics and roporting to customers ### 29. Clear interface and simple to see metrics **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** August 26, 2025 **What do you like best about Porter?** I like the clarity of visualising the metrics that are important to us. I like how it blends information together so we have a comprehensive overview.I **What do you dislike about Porter?** Some of the templates aren't as polished as I would like with gaps, things not quite working, etc. I would like a simpler process to add in metrics that are key to us (eg. adds to basket) which will allow us at a glance to make improvements. **What problems is Porter solving and how is that benefiting you?** Displaying performance data to the entire team and not relying on in-depth digital marketing metrics knowledge. ### 30. it has the most important connectors on the market **Rating:** 4.0/5.0 stars **Reviewed by:** media a. | media paid manager, Small-Business (50 or fewer emp.) **Reviewed Date:** April 07, 2025 **What do you like best about Porter?** the ease of connection and all the metrics **What do you dislike about Porter?** that sometimes the data source disconnects **What problems is Porter solving and how is that benefiting you?** I need to create a dashboard with social media metrics from different data sources and create combined data to justify the advertising investment. ### 31. Many useful templates for Looker Studio available **Rating:** 3.5/5.0 stars **Reviewed by:** Lisanne d. | Data specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** March 18, 2025 **What do you like best about Porter?** Porter offers exactly what I'm looking for. It has multiple connections from advertising platforms to Looker Studio. This is ideal for building dashboards for multiple clients. **What do you dislike about Porter?** It has less technical options, compared to competitors. **What problems is Porter solving and how is that benefiting you?** Visualizing advertising data into dashboards (Looker Studio). It's easy to use and effectively for visualizing results. ### 32. Simple, clear, useful **Rating:** 4.0/5.0 stars **Reviewed by:** Federica G. | social media manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 11, 2024 **What do you like best about Porter?** I think it is perfect for having graphics and quickly viewing the account's data. **What do you dislike about Porter?** I don't like that it provides statistics for a longer period than the one for which it has data. For example, it gives me the engagement rate for the last 6 months, even though it only has data for the past 90 days. It should warn me that it doesn't have enough data to generate the information. **What problems is Porter solving and how is that benefiting you?** I spent less time creating my Instagram and Facebook reports. ### 33. A Very Simple to Use Connector **Rating:** 4.0/5.0 stars **Reviewed by:** Emily M. | Marketing Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** July 22, 2024 **What do you like best about Porter?** It was very easy to use! Setup to our Data Studio account only took a few moments! **What do you dislike about Porter?** I do wish the free trial had been 30 days instead of 14 because getting it setup and then getting time scheduled to demo the new dashboard to management and then get approval often takes longer than expected. **What problems is Porter solving and how is that benefiting you?** Porter is helping us see all of our Google My Business Data broken out by each of our locations. It's been very helpful in that regard and everything was easy to setup the way we wanted it. ### 34. Good data connector for looker studio **Rating:** 4.0/5.0 stars **Reviewed by:** Dmitri C. | Senior Performance Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** September 03, 2024 **What do you like best about Porter?** Fast, intuitive tool to connect your data sources for creating reports in looker studio. Available template reports are very good and with little bit of customisation you can get yourself a nice easy to read and informative report. Have been testing it for reporting for meta ads. With extended trial aim to test amazon integration to create sales reports. **What do you dislike about Porter?** Integration with woocommerce did not work and i have recieved an answer that it has been deprecated. Hope it will be fixed in future **What problems is Porter solving and how is that benefiting you?** Portermetrics connects our data sources to looker studio so we can create nice and easy to read reports and measure our performance in time ### 35. Game changer! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 21, 2024 **What do you like best about Porter?** I have found Porter really useful for pulling data from my Facebook ad campaigns into Google sheets, where I pull in management reports from multiple sources. It has saved a lot of time rather Vs having to manually type the data in. Customer service has been very good. **What do you dislike about Porter?** Needs a little work in areas. I've struggled to get the automatic update to work and have to re-do it manually each time I launch my sheet. Also difficult to log out via the plug-in once logged in (probably just a glitch). **What problems is Porter solving and how is that benefiting you?** Saving time by not having to manually enter data into spreadsheets. ### 36. Great looking reports **Rating:** 4.0/5.0 stars **Reviewed by:** Sam B. | Marketing Coordinator, Enterprise (> 1000 emp.) **Reviewed Date:** January 07, 2025 **What do you like best about Porter?** Helps breakdown data from G4 stats into more digestable pieces. **What do you dislike about Porter?** Can't combine reports from various platforms to compare. **What problems is Porter solving and how is that benefiting you?** Trying to create a better view of who our audience is. ### 37. Easy to Connect **Rating:** 4.0/5.0 stars **Reviewed by:** Allison K. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 03, 2024 **What do you like best about Porter?** Connecting to Looker studio was easy and the data points available are sufficient for my needs. **What do you dislike about Porter?** As a freelancer, the pricing is too high. I need two ad accounts connected to meet the needs of one of my temporary clients, which puts me on the $40 per month monthly plan ($39.99). Any subscription over $20 per month is difficult for me to justify. A 'pay-per-connector' plan would be nice to bridge the gap between one and five ad accounts. **What problems is Porter solving and how is that benefiting you?** Linkedin to Looker Data Studio Connector. ### 38. Very powerful tool but control panel to be developed **Rating:** 4.0/5.0 stars **Reviewed by:** Sharon G. | Paid media - Data Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** May 16, 2024 **What do you like best about Porter?** all dimensions and metrics and how accurate it is to the original information **What do you dislike about Porter?** I don't know how, but it always disconnects before the meeting with the client, it has happened to me many times **What problems is Porter solving and how is that benefiting you?** It saves me time (when not disconnected) and is quite useful for formulating new fields ### 39. I liked porter **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.) **Reviewed Date:** August 27, 2024 **What do you like best about Porter?** It integrates information very easily and helps me create reports **What do you dislike about Porter?** I would like to hava a wider trial so I can explore better the platform **What problems is Porter solving and how is that benefiting you?** Is helping me create reports for my clients ### 40. Easy set up great for small teams **Rating:** 4.0/5.0 stars **Reviewed by:** Chloe W. | Marketing Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** June 03, 2024 **What do you like best about Porter?** Simple tutorials. A marketer could set this up without any technical know how. **What do you dislike about Porter?** Initial subscription feels a little steep **What problems is Porter solving and how is that benefiting you?** Allowing us to build simple dashboards ### 41. good many Field **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Arts and Crafts | Mid-Market (51-1000 emp.) **Reviewed Date:** September 11, 2024 **What do you like best about Porter?** Easy to use because you can refer to and retrieve the necessary fields for each table.Easy to set up as it uses the Google Locker Studio connector. **What do you dislike about Porter?** I don't have anything in particular, but I would like inventory location data. **What problems is Porter solving and how is that benefiting you?** Data visualization and sharing ### 42. Good product, good price, good service **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** April 29, 2024 **What do you like best about Porter?** Porter has almost all of the connectors I need for Looker Studio, and when I had trouble with one of them, they were personable and helpful! **What do you dislike about Porter?** Only one connector I need was missing from their offerings, so I had to go to another provider for that single connector. **What problems is Porter solving and how is that benefiting you?** Their Looker Studio connectors allow me to offer simple reporting dashboards to my clients. ### 43. Portermetrics - a must have for social media managers! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Environmental Services | Small-Business (50 or fewer emp.) **Reviewed Date:** April 22, 2024 **What do you like best about Porter?** I can select from a template of reports, it saves me hours in reporting by automatically pulling data from my social channels once I've connected them **What do you dislike about Porter?** Sometimes some data fields don't load, it takes a while to troubleshoot **What problems is Porter solving and how is that benefiting you?** Saves me hours in monthly reporting, instead of manually having to pull numbers from my social channels ### 44. Great tool, but... **Rating:** 4.0/5.0 stars **Reviewed by:** Adam H. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** May 30, 2024 **What do you like best about Porter?** We used Porter with Looker Studio, it is intuitive, great support and contains a lot of connectors. **What do you dislike about Porter?** It's missing TikTok Organic data, which is very dissappointing. **What problems is Porter solving and how is that benefiting you?** We need to create influencer dashboards to our clients. ### 45. Seamless and easy to use **Rating:** 4.0/5.0 stars **Reviewed by:** Bhargava V. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 04, 2024 **What do you like best about Porter?** The interface is fast and without friction **What do you dislike about Porter?** The overall process of linking looker studio could have been slightly easier. **What problems is Porter solving and how is that benefiting you?** It's helping me consolidate my data in one place including adspends across platforms along with other data points ### 46. Great platform -sometimes reports need work - very Porter Metric orientated better if white labelled **Rating:** 4.0/5.0 stars **Reviewed by:** Thomas G. | Managing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** January 03, 2024 **What do you like best about Porter?** The fact there's a selection of looker reports to use for business reporting **What do you dislike about Porter?** APIs don't work from time to time. Something the reports haven't all the areas required. Style is too based on port metrics **What problems is Porter solving and how is that benefiting you?** API integration of social platforms to looker. The ease of showing numbers. ### 47. Great tool **Rating:** 4.0/5.0 stars **Reviewed by:** Tercer C. | Small-Business (50 or fewer emp.) **Reviewed Date:** January 23, 2024 **What do you like best about Porter?** It is a useful tool to import data from Social Media to Locker Studio for a great price. It allows you to create impressive reports with data from different campaign sources. **What do you dislike about Porter?** I would like some templates or examples for a better use. **What problems is Porter solving and how is that benefiting you?** I needed all my digital campaigns data in a unique report. ### 48. Great customer service **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Hospital & Health Care | Mid-Market (51-1000 emp.) **Reviewed Date:** March 05, 2024 **What do you like best about Porter?** Fast and multichannel customer service. Great crew **What do you dislike about Porter?** Themes can be time consuming. Not sure if this looker studio problem or porter problem **What problems is Porter solving and how is that benefiting you?** Its gathering all my reports into one interface ### 49. Great support for resolving doubts **Rating:** 4.0/5.0 stars **Reviewed by:** Miguel Eduardo V. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 14, 2024 **What do you like best about Porter?** Personalized support to get a report done directly with Juan. **What do you dislike about Porter?** Sometimes the support chat takes a long time to respond **What problems is Porter solving and how is that benefiting you?** The way to display data ### 50. Easy to set up. Connection needs to be reset periodically. Good customer service. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** November 20, 2023 **What do you like best about Porter?** Porter was easy to set up and the price was right. I was able to make nice Google Data Studio reports with ease. Anytime I've had any issues, their customer service is prompt and helpful. **What do you dislike about Porter?** The connection to Google Data Studio breaks and needs to be reset every few weeks. This is a minor incovenience. **What problems is Porter solving and how is that benefiting you?** Consolidating Meta ad reporting into my eCommerce dashboard. ## Porter Discussions - [Does your porter app work with VRBO?](https://www.g2.com/discussions/does-your-porter-app-work-with-vrbo) - [How much does your porter app cost?](https://www.g2.com/discussions/how-much-does-your-porter-app-cost) - [What is the Porter app?](https://www.g2.com/discussions/what-is-the-porter-app) - [What does your Porter do?](https://www.g2.com/discussions/what-does-your-porter-do) - [How do you solve this social media reporting matter in your agencies/companies?](https://www.g2.com/discussions/how-do-you-solve-this-social-media-reporting-matter-in-your-agencies-companies) - 1 upvote - [View Porter pricing details and edition comparison](https://www.g2.com/products/porter-metrics-porter/reviews?filters%5Bnps_score%5D%5B%5D=4§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+12%3A40%3A36+-0500&secure%5Bsession_id%5D=d5ecde7c-d4a9-4e61-ba26-7cc3f94a8fcc&secure%5Btoken%5D=78f72bc33549f711e0aa592eee92b5ad0190747799c81bc4e8d4ab1280444b76&format=llm_user) ## Porter Integrations - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - [Claude](https://www.g2.com/products/claude-2025-12-11/reviews) - [Claude Code](https://www.g2.com/products/anthropic-claude-code/reviews) - [Claude for GTM](https://www.g2.com/products/claude-for-gtm/reviews) - [Data Studio](https://www.g2.com/products/data-studio/reviews) - [Facebook](https://www.g2.com/products/facebook/reviews) - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) - [Google Ads](https://www.g2.com/products/google-ads/reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - [Google Cloud BigQuery](https://www.g2.com/products/google-cloud-bigquery/reviews) - [Google Cloud Interconnect](https://www.g2.com/products/google-cloud-interconnect/reviews) - [Google Display Ad Network](https://www.g2.com/products/google-display-ad-network/reviews) - [Google Search Console](https://www.g2.com/products/google-search-console/reviews) - [Google Workspace](https://www.g2.com/products/google-workspace/reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews) - [Jivrus Looker Studio Connectors](https://www.g2.com/products/jivrus-looker-studio-connectors/reviews) - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) - [LinkedIn Job Search](https://www.g2.com/products/linkedin-job-search/reviews) - [LinkedIn Marketing Solutions](https://www.g2.com/products/linkedin-marketing-solutions/reviews) - [Looker](https://www.g2.com/products/looker/reviews) - [Meta](https://www.g2.com/products/meta-ai-meta/reviews) - [Meta AI App](https://www.g2.com/products/meta-ai-app/reviews) - [Meta Audience Network](https://www.g2.com/products/meta-audience-network/reviews) - [Microsoft Advertising](https://www.g2.com/products/microsoft-microsoft-advertising/reviews) - [Pinterest](https://www.g2.com/products/pinterest/reviews) - [Shopify](https://www.g2.com/products/shopify/reviews) - [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) - [Slack](https://www.g2.com/products/slack/reviews) - [TikTok Ads](https://www.g2.com/products/tiktok-ads/reviews) - [X](https://www.g2.com/products/x/reviews) - [Zapier](https://www.g2.com/products/zapier/reviews) ## Porter Features **Agentic AI - Google Workspace for Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration ## Top Porter Alternatives - [Supermetrics](https://www.g2.com/products/supermetrics/reviews) - 4.4/5.0 (816 reviews) - [Dataslayer.ai](https://www.g2.com/products/dataslayer-ai/reviews) - 4.8/5.0 (308 reviews) - [Adverity](https://www.g2.com/products/adverity/reviews) - 4.4/5.0 (316 reviews)