# Top Free Buyer Intent Data Providers ## How Many Buyer Intent Data Providers Products Does G2 Track? **Total Products under this Category:** 98 ### Category Stats (Aug 2026) - **Average Rating:** 4.56/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings - **Top Trending Product:** Diginius Insight (+3.71%) - Among all products in this category, Diginius Insight recorded the largest rating increase compared to last month _Last updated: August 01, 2026_ ## How Does G2 Rank Buyer Intent Data Providers Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 53,300+ Authentic Reviews - 98+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. ## G2 Grid® for Buyer Intent Data Providers ![G2 Grid® for Buyer Intent Data Providers plotting products by satisfaction and market presence](https://www.g2.com/categories/buyer-intent-data-providers/grids.png?focus%5B%5D=577&focus%5B%5D=1679&focus%5B%5D=4228&focus%5B%5D=55370&focus%5B%5D=408&focus%5B%5D=90225&focus%5B%5D=2831&focus%5B%5D=67456) Highlighted products: GTM Workspace - Powered by ZoomInfo, G2 Marketing Solutions, 6sense Revenue Marketing, 6sense Sales Intelligence, LinkedIn Sales Navigator, Qualified, Lead Forensics, and Seamless (formally Seamless.AI). Underlying data: [Grid® JSON](https://www.g2.com/categories/buyer-intent-data-providers/grids.json?focus%5B%5D=gtm-workspace-powered-by-zoominfo&focus%5B%5D=g2&focus%5B%5D=6sense-revenue-marketing&focus%5B%5D=6sense-sales&focus%5B%5D=linkedin-sales-navigator&focus%5B%5D=qualified&focus%5B%5D=lead-forensics&focus%5B%5D=seamless-formally-seamless-ai) **Sponsored** ### Octane11 Octane11 is a B2B-focused data analytics and collaboration platform that connects paid, owned, and earned marketing, sales, and product usage data to drive real business results. We help B2B enterprises with $100M+ in revenue to integrate, enrich, and analyze data across teams, and compare performance to industry benchmarks. Clients leverage Octane11’s out-of-the-box visualizations or deliver enhanced data to the BI tool, CDP, CRM, or other endpoint of their choice. Octane11 truly is the missing link in the B2B data stack that turns siloed data into actionable insights and improved performance at a fraction of the time and cost. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1990&secure%5Bchosen_at%5D=2026-08-01T09%3A45%3A32Z&secure%5Bdisplayable_resource_id%5D=1990&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1990&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1283448&secure%5Bresource_id%5D=1990&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fbuyer-intent-data-providers%2Ffree%3Fopen_modal_url%3D%252Fproducts%252Fpocus%252Fwishlists%253Fhost_path%253D%25252Fcategories%25252Fbuyer-intent-data-providers%25252Ffree%2526source%253Dcategory&secure%5Btoken%5D=5dce3bbda16170998503062fd5a4bd89f6d048f19f8703c6a9eec002318a6250&secure%5Burl%5D=https%3A%2F%2Fwww.octane11.com&secure%5Burl_type%5D=company_website) ### [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) Note: GTM Workspace is the upgraded version of ZoomInfo Sales and ZoomInfo Copilot. GTM Workspace is a unified sales execution platform that empowers account executives and account managers to run their entire book of business from a single workspace. By bringing together CRM data, ZoomInfo intelligence, engagement history, and buying signals into one consolidated view, GTM Workspace eliminates the constant context-switching that prevents sellers from doing their best work. At the core of GTM Workspace is an AI assistant that understands the full context of a rep's territory - their accounts, open opportunities, past conversations, and real-time signals - enabling natural language commands that drive real action. Sellers can instantly prepare for meetings, monitor account health, prioritize pipeline, and identify the best prospects to pursue, all without leaving a single interface. GTM Workspace integrates directly with Salesforce, maintaining bidirectional, real-time sync so CRM data stays current automatically. Flexible, spreadsheet-style Views allow reps to slice and analyze their accounts, contacts, leads, and opportunities exactly the way they work - with ZoomInfo firmographic, technographic, and intent data enriched directly alongside CRM fields. Purpose-built for the way modern sales teams operate, GTM Workspace requires no training, no agent building, and no engineering projects. It works immediately out of the box, delivering day-one value on top of the data foundation teams already rely on. The result: sellers spend less time stitching together information across disconnected tools and more time doing what they do best - building relationships and closing deals. **Average Rating:** 4.5/5.0 **Total Reviews:** 8,877 #### How Do G2 Users Rate GTM Workspace - Powered by ZoomInfo? - **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.4/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.6/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind GTM Workspace - Powered by ZoomInfo? - **Seller:** [ZoomInfo](https://www.g2.com/sellers/zoominfo-26a9872a-d61e-4832-ab53-5e972b230706) - **Company Website:** www.zoominfo.com - **Year Founded:** 2000 - **HQ Location:** Vancouver, WA - **Twitter:** @ZoomInfo 23,515 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bd618c71d6b4b0acc542c8b46079b4c9423a65a072ce8f8590d4f3ed35e8aebb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzoominfo%2F&secure%5Burl_type%5D=linkedin_company_website) 4,221 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Sales Development Representative - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 48% Medium, 26% Large #### What Do G2 Reviewers Say About GTM Workspace - Powered by ZoomInfo? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **robust and accurate contact database** of GTM Workspace, enhancing their outbound prospecting efforts. - Users find **GTM Workspace easy to use** , enabling smooth data export and effective lead nurturing with intuitive functionality. - Users value the **data accuracy** of GTM Workspace, enabling effective sales intelligence and better prospecting success. - Users love the **AI features** of GTM Workspace, enhancing their prospecting efficiency and conversion rates significantly. - Users value the **easy access to relevant contacts and companies** , streamlining prospecting and enhancing lead nurturing efforts. ##### Cons - Users note the **inaccurate data** can hinder effectiveness, impacting contact success and overall user experience. - Users face challenges with **outdated data** , such as inaccurate email addresses and job titles, hindering effective outreach. - Users report **outdated contacts** causing complications, with issues in synchronizing accurate information from integrations. - Users experience **data inaccuracy** issues, with outdated information and difficulties in searching and integrating with other systems. - Users frequently deal with **outdated information** , including poor email addresses and inaccurate job titles, complicating their workflow. #### What Are Recent G2 Reviews of GTM Workspace - Powered by ZoomInfo? **["Efficient Sales Prospecting, Needs UI Improvement"](https://www.g2.com/survey_responses/gtm-workspace-powered-by-zoominfo-review-13126858)** **Rating:** 4.5/5.0 stars _— Kiet N._ [Read full review](https://www.g2.com/survey_responses/gtm-workspace-powered-by-zoominfo-review-13126858) **["A Powerful AI Tool for Inside Sales Success"](https://www.g2.com/survey_responses/gtm-workspace-powered-by-zoominfo-review-12894485)** **Rating:** 4.0/5.0 stars _— Raju S._ [Read full review](https://www.g2.com/survey_responses/gtm-workspace-powered-by-zoominfo-review-12894485) #### What Are G2 Users Discussing About GTM Workspace - Powered by ZoomInfo? - [How does ZoomInfo SalesOS empower sales teams to achieve better results through data-driven insights?](https://www.g2.com/discussions/how-does-zoominfo-salesos-empower-sales-teams-to-achieve-better-results-through-data-driven-insights) - 3 comments, 1 upvote - [What is ZoomInfo SalesOS used for?](https://www.g2.com/discussions/what-is-zoominfo-salesos-used-for) - 3 comments, 1 upvote - [Is ZoomInfo legal?](https://www.g2.com/discussions/is-zoominfo-legal) - 6 comments, 1 upvote - [Who are ZoomInfo's top 3 competitors?](https://www.g2.com/discussions/who-are-zoominfo-s-top-3-competitors) - 4 comments, 2 upvotes - [How does ZoomInfo get my details?](https://www.g2.com/discussions/how-does-zoominfo-get-my-details) - 2 comments, 1 upvote ### [LinkedIn Sales Navigator](https://www.g2.com/products/linkedin-sales-navigator/reviews) LinkedIn Sales Navigator is the best version of LinkedIn for salespeople. Sales Navigator makes it simple to establish and grow relationships with prospects and customers by helping you tap into the full power of LinkedIn, the world’s largest professional network of 860M + members, 60M + companies, and 200 countries and territories. **Average Rating:** 4.4/5.0 **Total Reviews:** 2,174 #### How Do G2 Users Rate LinkedIn Sales Navigator? - **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.4/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.7/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind LinkedIn Sales Navigator? - **Seller:** [LinkedIn](https://www.g2.com/sellers/linkedin) - **Year Founded:** 2003 - **HQ Location:** Sunnyvale, CA - **Twitter:** @LinkedIn 1,831,939 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=decb61700e520517627441e163dacb768f00df0ddc5921e3fc96f217b5e8df8f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1337%2F&secure%5Burl_type%5D=linkedin_company_website) 23,539 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Sales Development Representative - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 48% Medium, 33% Small #### What Do G2 Reviewers Say About LinkedIn Sales Navigator? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **efficient lead generation** capabilities of LinkedIn Sales Navigator, continuously discovering new opportunities for growth. - Users find LinkedIn Sales Navigator to be **very easy to use** , appreciating its navigability and essential features for prospecting. - Users are impressed by the **advanced search features** of LinkedIn Sales Navigator, enhancing their prospecting and outreach efficiency. - Users value the **effective contact discovery** of LinkedIn Sales Navigator, streamlining outreach to key decision makers. - Users appreciate the **detailed filters and insights** in LinkedIn Sales Navigator, enhancing lead generation and prospecting efficiency. ##### Cons - Users find LinkedIn Sales Navigator **occasionally expensive** and suggest lower pricing options for better accessibility. - Users are frustrated by the **missing export features** in Sales Navigator, complicating efforts to manage leads effectively. - Users find the **learning curve steep** with LinkedIn Sales Navigator, needing time to navigate its complex features. - Users face **integration issues** with LinkedIn Sales Navigator, complicating data export and CRM connections. - Users find the **frustrating user experience** related to the interface and functioning limits effective utilization of Sales Navigator. #### What Are Recent G2 Reviews of LinkedIn Sales Navigator? **["Advanced Lead Targeting and Relationship Insights in One Powerful Platform"](https://www.g2.com/survey_responses/linkedin-sales-navigator-review-12930747)** **Rating:** 4.5/5.0 stars _— Karthick P._ [Read full review](https://www.g2.com/survey_responses/linkedin-sales-navigator-review-12930747) **["Easy Company Targeting and Persona Filters to Reach Decision Makers Faster"](https://www.g2.com/survey_responses/linkedin-sales-navigator-review-12783346)** **Rating:** 4.5/5.0 stars _— Matthew W._ [Read full review](https://www.g2.com/survey_responses/linkedin-sales-navigator-review-12783346) #### What Are G2 Users Discussing About LinkedIn Sales Navigator? - [Can you explain how to utilize LinkedIn Sales Navigator's lead recommendation feature for targeted sales outreach?](https://www.g2.com/discussions/can-you-explain-how-to-utilize-linkedin-sales-navigator-s-lead-recommendation-feature-for-targeted-sales-outreach) - 5 comments, 2 upvotes - [What is LinkedIn Sales Navigator used for?](https://www.g2.com/discussions/what-is-linkedin-sales-navigator-used-for) - 6 comments - [What is Sales Navigator for?](https://www.g2.com/discussions/what-is-sales-navigator-for) - 2 comments, 1 upvote - [Does LinkedIn Premium include sales navigator?](https://www.g2.com/discussions/does-linkedin-premium-include-sales-navigator) - 2 comments, 2 upvotes - [What is the difference between LinkedIn and sales navigator?](https://www.g2.com/discussions/what-is-the-difference-between-linkedin-and-sales-navigator) - 2 comments ### [Seamless (formally Seamless.AI)](https://www.g2.com/products/seamless-formally-seamless-ai/reviews) Seamless is a real-time B2B search engine for contact data that provides verified emails, cell phone numbers and sales insights to find, connect and close your next big deal. Our platform includes 1.7B+ Contacts and 150M Company Profiles researched, including Buyer Intent, Job Changes and Data Enrichment, all powered by AI to ensure you always have the most accurate data possible. Our sales intelligence and lead intelligence tool is used by over 1,000,000 users across the globe to automate the tedious process of list building. Our integrations include all of your favorite CRMs, like Salesforce, HubSpot, Salesloft, Outreach, Pipedrive, and more. **Average Rating:** 4.4/5.0 **Total Reviews:** 5,349 #### How Do G2 Users Rate Seamless (formally Seamless.AI)? - **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.5/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.4/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Seamless (formally Seamless.AI)? - **Seller:** [Seamless](https://www.g2.com/sellers/seamless-803b0bbf-7ae7-470b-ba27-72e05602ad0d) - **Company Website:** www.seamless.ai - **Year Founded:** 2015 - **HQ Location:** Columbus, Ohio - **Twitter:** @SeamlessAI 25,330 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 13 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, CEO - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 64% Small, 29% Medium #### What Do G2 Reviewers Say About Seamless (formally Seamless.AI)? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **contact information accessibility** of Seamless, enhancing lead generation and prospecting efficiency. - Users find Seamless to be **extremely user-friendly** , appreciating its quick setup and effective CRM integration. - Users appreciate the **accuracy and speed** of Seamless.AI in generating high-quality leads for effective sales outreach. - Users praise the **data accuracy** of Seamless.AI, noting it significantly improves lead generation and outreach effectiveness. - Users value the **accuracy of information** provided by Seamless, enhancing their lead generation and outreach efficiency. ##### Cons - Users report **inaccurate data** with Seamless, particularly with phone numbers and mixed results from searches. - Users find that **outdated contacts** lead to inefficiencies and require extra steps to ensure data quality. - Users find the **outdated information** on Seamless can lead to inaccurate searches and missing contact details. - Users highlight the need for improved **data accuracy** , as current results can be inconsistent and unreliable. - Users feel that Seamless is **expensive** , especially for small to medium businesses seeking personalized packages. #### What Are Recent G2 Reviews of Seamless (formally Seamless.AI)? **["Use seamless.ai for lead Generation "](https://www.g2.com/survey_responses/seamless-review-10011949)** **Rating:** 5.0/5.0 stars _— Kartik M._ [Read full review](https://www.g2.com/survey_responses/seamless-review-10011949) **["High-Quality Verified Data, Easy Interface, and Great Value with Seamless.ai"](https://www.g2.com/survey_responses/seamless-formally-seamless-ai-review-13079465)** **Rating:** 5.0/5.0 stars _— Gemma Serenity G._ [Read full review](https://www.g2.com/survey_responses/seamless-formally-seamless-ai-review-13079465) #### What Are G2 Users Discussing About Seamless (formally Seamless.AI)? - [What is Seamless.ai used for?](https://www.g2.com/discussions/what-is-seamless-ai-used-for) - 4 comments, 2 upvotes - [What is seamless software?](https://www.g2.com/discussions/seamless-ai-what-is-seamless-software) - 1 comment - [Is seamless Ai legal?](https://www.g2.com/discussions/is-seamless-ai-legal) - 4 comments - [How much is seamless AI?](https://www.g2.com/discussions/how-much-is-seamless-ai) - 1 comment - [What does seamless AI do?](https://www.g2.com/discussions/what-does-seamless-ai-do) - 4 comments ### [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews) In today's fast-paced world, real-time, human-to-human engagement is crucial. Did you know that 84% of B2B buyers purchase from the first organization they interact with? Yet, many B2B companies struggle to react quickly to opportunities. Lead Forensics changes the game, enabling businesses to engage with their B2B website visitors faster than ever, right when they're most engaged - while visiting your website. Lead Forensics provides all the intelligence needed to start valuable, relevant, and meaningful conversations in real-time. Identify who your B2B website visitors are, where they come from, what they're looking at, and their stage in your sales pipeline. Route opportunities directly to an Account Manager to delight B2B prospects with proactive engagement. Direct existing B2B prospects to their sales representative and fuel marketing automation with highly engaged new B2B prospects. With Lead Forensics, uncover the potential of the 98% of your B2B website visitors who never inquire with you. Established in 2009, Lead Forensics operates globally with over 60,000 users worldwide. Our team of over 400 dedicated SaaS specialists are in Scottsdale, Atlanta, Portsmouth, Bournemouth and Bristol. Lead Forensics wholly owns our matched IP database - our crown jewels - which sets us apart by providing maximum value to every customer. Our database can identify millions of IP addresses and B2B contacts, ensuring the highest data quality in the industry. Because we own our database, all data is rigorously cleansed and undergoes intensive verification processes. What's under the hood matters, and in side-by-side comparisons, Lead Forensics delivers the highest quality and volume of matched B2B website visitors. Our user-intuitive dashboard offers granular detail and insightful reporting. The result? A solution our customers can trust, with proven ROI and a commitment to delivering industry-leading B2B website visitor intelligence that helps our customers grow. **Average Rating:** 4.4/5.0 **Total Reviews:** 1,143 #### How Do G2 Users Rate Lead Forensics? - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.0/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.7/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Lead Forensics? - **Seller:** [Lead Forensics](https://www.g2.com/sellers/lead-forensics) - **Company Website:** www.leadforensics.com - **Year Founded:** 2009 - **HQ Location:** London - **Twitter:** @LeadForensics 6,413 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=0d6229993a3fd8a5ebf14d44e74c81230f39240773976abb6493b4fc2d27d994&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2517220%2F&secure%5Burl_type%5D=linkedin_company_website) 799 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Marketing Manager, Business Development Manager - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 59% Small, 35% Medium #### What Do G2 Reviewers Say About Lead Forensics? _AI-generated summary from verified user reviews_ ##### Pros - Users highlight the **ease of use** of Lead Forensics, emphasizing its straightforward setup and reliable functionality. - Users value the **lead generation capabilities** of Lead Forensics, enhancing sales visibility and marketing effectiveness. - Users appreciate the **helpful support** from Account Managers, enhancing their experience and maximizing the platform's benefits. - Users praise the **outstanding customer support** from Lead Forensics, highlighting their helpfulness and responsiveness. - Users value the **real-time visibility** into prospective clients' searches and website visits, enhancing their marketing strategies. ##### Cons - Users report **poor lead quality** , with issues like incorrect email addresses and irrelevant international leads affecting usability. - Users experience **missing information** that limits understanding of visitor origins and reasons for engagement. - Users often face **outdated contacts** , as email addresses and phone numbers may not be accurate or relevant. - Users experience challenges with **incorrect information** , leading to missed opportunities and communication issues with clients. - Users find the **missing features** of Lead Forensics limiting, particularly regarding contact identification and access restrictions. #### What Are Recent G2 Reviews of Lead Forensics? **["Lead Forensics Helps Identify High-Intent Visitors and Boost Campaign Effectiveness"](https://www.g2.com/survey_responses/lead-forensics-review-11074275)** **Rating:** 4.5/5.0 stars _— Jake H._ [Read full review](https://www.g2.com/survey_responses/lead-forensics-review-11074275) **["Lead Forensics Makes Prospecting Targeted and Efficient with Excellent Support"](https://www.g2.com/survey_responses/lead-forensics-review-13089043)** **Rating:** 5.0/5.0 stars _— Charly K._ [Read full review](https://www.g2.com/survey_responses/lead-forensics-review-13089043) #### What Are G2 Users Discussing About Lead Forensics? - [What is Lead Forensics used for?](https://www.g2.com/discussions/what-is-lead-forensics-used-for) ### [Apollo.io](https://www.g2.com/products/apollo-io/reviews) Apollo.io is an AI-powered go-to-market (GTM) platform that helps revenue teams find, engage, and manage B2B buyers across the entire sales cycle. Apollo.io is the company behind the industry’s first fully agentic GTM platform, transforming how revenue teams execute. Going beyond automation, Apollo’s intelligent agents actively drive results across the entire sales funnel – from prospecting to deal management – all in one place. Trusted by millions of users and hundreds of thousands of companies – including Anthropic, Autodesk, and Docusign – Apollo is making world-class go-to-market simple, intelligent, and accessible for all. Apollo serves sales development representatives, account executives, sales leaders, revenue operations, and marketing teams at B2B organizations of various sizes. Teams use Apollo to build and maintain target account lists, orchestrate outbound and inbound motions, manage opportunities, and understand which activities lead to qualified pipeline and closed revenue. Key capabilities include: Data and targeting: Access to a large B2B database with company and contact details, including firmographic, technographic, and buyer signal data, so users can define ideal customer profiles and create precise segments for outreach. Prospecting and enrichment: Tools to search, filter, and save prospect lists, plus enrichment workflows that keep contact and account records up to date in Apollo and connected systems such as CRM. Sales engagement: Multi-step, multi-channel sequences for email, calls, and tasks that standardize how reps follow up with prospects, with controls for timing, throttling, and deliverability. Agentic and AI-assisted workflows: Intelligent agents and AI features that help with account research, lead scoring, message generation, and next-step recommendations so reps can prioritize and personalize at scale. Deal and activity management: Basic CRM-style functionality for tracking opportunities, stages, activities, and notes, giving teams a single view of pipeline health and sales performance. By combining data, engagement, and deal execution in one platform, Apollo is designed to reduce the number of disconnected tools in a typical GTM stack and provide a consistent workflow for building pipeline and managing deals. This helps organizations improve data quality, increase seller productivity, and run more structured, measurable go-to-market programs. **Average Rating:** 4.7/5.0 **Total Reviews:** 9,362 #### How Do G2 Users Rate Apollo.io? - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.4/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.5/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Apollo.io? - **Seller:** [Apollo.io](https://www.g2.com/sellers/apollo-io) - **Company Website:** www.apollo.io - **Year Founded:** 2015 - **HQ Location:** San Francisco, CA - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cd66144fa663d2dd3c2508a803817bd944c2b55318e4c7961b7f099adc28bac4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fapollo-io%2F&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Business Development Manager - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 67% Small, 29% Medium #### What Do G2 Reviewers Say About Apollo.io? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of Apollo.io, enjoying a simple interface that streamlines their workflow. - Users highlight Apollo.io for its **streamlined lead generation** , enhancing accessibility and efficiency in sales prospecting. - Users value the **comprehensive database and seamless automation** of Apollo.io for efficient prospecting and support. - Users appreciate the **mass automation and personalization** features of Apollo.io, significantly enhancing their outreach efficiency. - Users value the **time-saving automation** of Apollo.io, streamlining outreach and enhancing overall productivity. ##### Cons - Users find the **limited CRM integration** options frustrating, wishing for more features in the basic plan. - Users experience **inaccurate data** on Apollo.io, requiring manual verification and leading to unreliable contact information. - Users find the **learning curve steep** and the UI clunky, making effective navigation challenging. - Users find Apollo.io's **limited features** restrictive, particularly regarding CRM integrations and sequence allowances in cheaper plans. - Users experience **data inaccuracy** with Apollo.io, finding outdated or incorrect contact information hampers effective outreach efforts. #### What Are Recent G2 Reviews of Apollo.io? **["Apollo.io Supercharges Prospecting with Powerful Data, Sequencing, and CRM Integration"](https://www.g2.com/survey_responses/apollo-io-review-13134727)** **Rating:** 5.0/5.0 stars _— Sanskar M._ [Read full review](https://www.g2.com/survey_responses/apollo-io-review-13134727) **["Sales Development Representative"](https://www.g2.com/survey_responses/apollo-io-review-8798250)** **Rating:** 5.0/5.0 stars _— Aravind D._ [Read full review](https://www.g2.com/survey_responses/apollo-io-review-8798250) #### What Are G2 Users Discussing About Apollo.io? - [What unique capabilities does Apollo.io offer for streamlining sales and marketing workflows?](https://www.g2.com/discussions/what-unique-capabilities-does-apollo-io-offer-for-streamlining-sales-and-marketing-workflows) - 3 comments, 2 upvotes - [What is Apollo.io used for?](https://www.g2.com/discussions/apollo-io-what-is-apollo-io-used-for) - 6 comments, 3 upvotes - [How do I remove my information from Apollo io?](https://www.g2.com/discussions/how-do-i-remove-my-information-from-apollo-io) - 4 comments, 1 upvote - [Is Apollo IO free?](https://www.g2.com/discussions/is-apollo-io-free) - 11 comments, 6 upvotes - [What is Apollo io?](https://www.g2.com/discussions/what-is-apollo-io) - 3 comments, 1 upvote ### [GTM Studio - Powered by ZoomInfo](https://www.g2.com/products/gtm-studio-powered-by-zoominfo/reviews) Note: GTM Studio is the upgraded version of ZoomInfo Marketing and ZoomInfo Operations. GTM Studio is ZoomInfo's AI-powered go-to-market canvas that unifies signals, systems, and teams in one intelligent workspace so plays fire automatically, moments aren't missed, and reps always know what to do next. Designed for RevOps and marketing teams, GTM Studio eliminates tool sprawl by connecting CRM, marketing, sales, and third-party data into a single live canvas - giving every team a complete, AI-ready view of their market. At the core of GTM Studio is built-in waterfall enrichment that automatically fills in missing contact and account data across 25+ vendors, so the data powering every play is always complete and actionable. AI-powered insights surface buying signals in real time, helping teams respond to in-market buyers in under five minutes - before competitors have even pulled a list. Every insight is grounded in your ICP, so GTM decisions are faster, sharper, and more informed. GTM Studio is built for speed to execution. A library of pre-built plays - including inbound acceleration, champion tracking, and competitive displacement - can be launched in a single click, with no tickets, no engineering support, and no waiting. Custom plays can be designed, tested, and scaled without code or developer involvement, compressing what used to take weeks into minutes. Specialized AI agents handle enrichment, scoring, routing, and message creation automatically, so teams stay focused on results rather than operations. GTM Studio integrates with the tools revenue teams already rely on - Salesforce, HubSpot, Salesloft, Gong, Slack, and 50+ more - ensuring signals flow freely across the stack and execution happens without friction. Built-in analytics measure what's working in real time, while automated workflows and alerts keep teams responsive to every change in GTM data. The result is a GTM motion that runs on its own - where top-performing teams launch more than 50 plays per quarter, expansion campaigns that once took three weeks go live in 30 minutes, and every seller always knows exactly where to focus next. **Average Rating:** 4.5/5.0 **Total Reviews:** 3,395 #### How Do G2 Users Rate GTM Studio - Powered by ZoomInfo? - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.8/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.7/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind GTM Studio - Powered by ZoomInfo? - **Seller:** [ZoomInfo](https://www.g2.com/sellers/zoominfo-26a9872a-d61e-4832-ab53-5e972b230706) - **Company Website:** www.zoominfo.com - **Year Founded:** 2000 - **HQ Location:** Vancouver, WA - **Twitter:** @ZoomInfo 23,515 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=bd618c71d6b4b0acc542c8b46079b4c9423a65a072ce8f8590d4f3ed35e8aebb&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fzoominfo%2F&secure%5Burl_type%5D=linkedin_company_website) 4,221 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 63% Medium, 24% Large #### What Do G2 Reviewers Say About GTM Studio - Powered by ZoomInfo? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **accurate B2B contact data** and intuitive filtering options, enhancing targeted prospecting and campaign efficiency. - Users appreciate the **accuracy of data and intent signals** , enhancing their lead generation and targeting efforts effectively. - Users find **GTM Studio easy to use** , enhancing lead enrichment with simple segmentation and sorting options. - Users value the **reliable and accurate B2B contact data** from GTM Studio, enhancing campaign targeting and efficiency. - Users value the **reliable and accurate B2B contact data** offered by GTM Studio, enhancing their targeting and campaign efficiency. ##### Cons - Many users find the **pricing too high** for small teams, making it less accessible for their needs. - Users experience **data inaccuracy** , with outdated information and missing data for niche roles affecting reliability. - Users note that the **high pricing** may not be suitable for smaller teams with limited budgets. - Users find the **learning curve steep** initially due to the platform's complexity and extensive features. - Users find the **complex interface** of GTM Studio challenging initially, requiring training to navigate effectively. #### What Are Recent G2 Reviews of GTM Studio - Powered by ZoomInfo? **["Amazing Platform That Helps Marketers Bridge the Gap with your Audience"](https://www.g2.com/survey_responses/gtm-studio-powered-by-zoominfo-review-9742370)** **Rating:** 5.0/5.0 stars _— Verified User in Hospital & Health Care_ [Read full review](https://www.g2.com/survey_responses/gtm-studio-powered-by-zoominfo-review-9742370) **["Account Exectuive"](https://www.g2.com/survey_responses/gtm-studio-powered-by-zoominfo-review-9414756)** **Rating:** 5.0/5.0 stars _— Alex P._ [Read full review](https://www.g2.com/survey_responses/gtm-studio-powered-by-zoominfo-review-9414756) #### What Are G2 Users Discussing About GTM Studio - Powered by ZoomInfo? - [What impact has Chorus by ZoomInfo had on the enhancement of sales conversations and customer insights?](https://www.g2.com/discussions/what-impact-has-chorus-by-zoominfo-had-on-the-enhancement-of-sales-conversations-and-customer-insights) - [What is Chorus.ai used for?](https://www.g2.com/discussions/what-is-chorus-ai-used-for) - [What is ZoomInfo MarketingOS used for?](https://www.g2.com/discussions/what-is-zoominfo-marketingos-used-for) - [What are ZoomInfo scoops?](https://www.g2.com/discussions/what-are-zoominfo-scoops) - [What information does ZoomInfo provide?](https://www.g2.com/discussions/what-information-does-zoominfo-provide) ### [Amplemarket](https://www.g2.com/products/amplemarket/reviews) By combining premium data, multichannel engagement, and real-time insights in one seamless solution, Duo AI Copilot and AI Agent redefine how modern sales teams operate. Duo uncovers hidden opportunities, detects buyer intent signals, and generates tailored playbooks - empowering your reps to focus on what matters most: building relationships and closing deals. It’s the perfect fusion of AI precision and human intuition. Built on an all-in-one sales platform, Duo AI Agents support your entire outbound workflow - from prospecting and engagement to automation and deliverability. What’s included in the platform: - Global B2B data to help you identify and reach your ideal customers - Multichannel outreach via email, phone, social, voice cloning, and more - Built-in personalization to scale relevant, high-converting messaging - AI superpowers: A suite of personalized AI Agents that handles research, intent signals, and workflows - so you spend less time prepping and more time selling **Average Rating:** 4.6/5.0 **Total Reviews:** 638 #### How Do G2 Users Rate Amplemarket? - **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.7/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.6/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Amplemarket? - **Seller:** [Amplemarket](https://www.g2.com/sellers/amplemarket) - **Year Founded:** 2019 - **HQ Location:** San Francisco, California - **Twitter:** @amplemarket 2,568 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website) 1 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** SDR, Account Executive - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 44% Small, 43% Medium #### What Do G2 Reviewers Say About Amplemarket? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **ease of use** of Amplemarket, enjoying its intuitive design and seamless automation for efficient outreach. - Users appreciate the **ease of use** and quality of Amplemarket's copy, enhancing their outreach experience significantly. - Users appreciate the **ease of use** and **seamless integration** of Amplemarket, enhancing their sales outreach experience significantly. - Users love the **automation capabilities** of Amplemarket, enhancing outreach efficiency and simplifying campaign management significantly. - Users highlight the **effortless lead generation** with Amplemarket, praising its simplicity and effective personalization features. ##### Cons - Users desire **additional features** in Amplemarket, with requests for editing contacts and improved sequence management. - Users find the **learning curve challenging** , suggesting better onboarding and clearer walkthroughs for new users. - Users note the **improvement needed** in Amplemarket's integration capabilities and automation reliability, impacting overall user experience. - Users experience **sequence issues** with Amplemarket that hinder workflow efficiency and can complicate usage. - Users criticize the **integration issues** with CRM systems, highlighting limitations in customization and additional costs for features. #### What Are Recent G2 Reviews of Amplemarket? **["Amazing UX and AI Signals with Duo Copilot"](https://www.g2.com/survey_responses/amplemarket-review-13184049)** **Rating:** 4.5/5.0 stars _— Chris F._ [Read full review](https://www.g2.com/survey_responses/amplemarket-review-13184049) **["AI-Driven Prospecting That Streamlines Outreach and Boosts Efficiency"](https://www.g2.com/survey_responses/amplemarket-review-13129887)** **Rating:** 5.0/5.0 stars _— Jean P._ [Read full review](https://www.g2.com/survey_responses/amplemarket-review-13129887) #### What Are G2 Users Discussing About Amplemarket? - [What is amplemarket used for?](https://www.g2.com/discussions/what-is-amplemarket-used-for) ### [INFUSE Demand Accelerator](https://www.g2.com/products/infuse-demand-accelerator/reviews) The INFUSE Demand Accelerator is an award winning real-time demand intelligence platform that provides clients with live insights into the performance of their demand programs to enable data-driven decision making. Real-time demand intelligence: Capitalize on opportunities with behavioral, revenue, and performance analytics. Fully customizable dashboard: Track your metrics and KPIs, delivering the insights you need, without subscription fees. Maximize ROI from actionable insights: Optimize campaigns with data on account reach, intent scoring, lead conversion, buying committee engagement, and so much more. 24/5 demand expert support: The INFUSE team is available 24/5 to support and optimize your demand programs. **Average Rating:** 4.5/5.0 **Total Reviews:** 35 #### How Do G2 Users Rate INFUSE Demand Accelerator? - **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.3/10) - **Account Data Availability:** 6.7/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 9.0/10 (Category avg: 10/10) #### Who Is the Company Behind INFUSE Demand Accelerator? - **Seller:** [INFUSE](https://www.g2.com/sellers/infuse-95804489-59a5-4b31-91be-0fbc1aca8406) - **Company Website:** infuse.com - **Year Founded:** 2012 - **HQ Location:** Boca Raton, US - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=874e7ebeb8b763b68ac5f1d83b903592aca0e8c44468d2f386e48e2e86aeca4d&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F10943742%2F&secure%5Burl_type%5D=linkedin_company_website) 835 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Information Technology and Services, Marketing and Advertising - **Company Size:** 57% Large, 27% Medium #### What Do G2 Reviewers Say About INFUSE Demand Accelerator? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of INFUSE Demand Accelerator, highlighting its clarity and user-friendly interface. - Users appreciate the **user-friendly interface** of INFUSE Demand Accelerator, finding it clear and easy to navigate. - Users value the **insights and data-driven clarity** provided by INFUSE Demand Accelerator, enhancing their strategic decision-making. - Users commend the **high-quality lead generation** from Infuse, valuing their strategic approach and responsive teamwork. - Users praise the **automation capabilities** of INFUSE Demand Accelerator, enhancing campaign efficiency and strategic execution. ##### Cons - Users desire **more filtering options** for better analysis and organization of leads across various criteria. - Users find the **inability to manipulate the date range** limiting, despite the usefulness of real-time data. - Users find that the **difficult setup** process can slow down their experience with the INFUSE Demand Accelerator. - Users note the **high cost** of the INFUSE Demand Accelerator, which is expected for specialized programs. - Users desire improved **filtering options** , such as additional criteria and regional grouping, for better lead analysis. #### What Are Recent G2 Reviews of INFUSE Demand Accelerator? **["INFUSE Demand Accelerator: User-Friendly, Detailed Insights & Outstanding Support"](https://www.g2.com/survey_responses/infuse-demand-accelerator-review-13049175)** **Rating:** 5.0/5.0 stars _— Nikol R._ [Read full review](https://www.g2.com/survey_responses/infuse-demand-accelerator-review-13049175) **["Easy-to-Navigate Dashboard That Centralizes Campaign Performance Insights"](https://www.g2.com/survey_responses/infuse-demand-accelerator-review-13102269)** **Rating:** 4.5/5.0 stars _— Thomas G._ [Read full review](https://www.g2.com/survey_responses/infuse-demand-accelerator-review-13102269) ### [Salesgenie by Data Axle](https://www.g2.com/products/salesgenie-by-data-axle/reviews) Salesgenie by Data Axle helps businesses find, understand, and connect with the right customers using accurate business and consumer data verified by humans and AI. Our platform empowers sales and marketing teams to build smarter audiences, prioritize outreach, and grow with clarity—not guesswork. From audience building and data enhancement to email, direct mail, and digital advertising support, Salesgenie delivers flexible solutions for businesses of all sizes. Whether you’re launching a new campaign, refreshing your data, or scaling outreach across channels, we make it easier to reach the people who matter most. **Average Rating:** 4.3/5.0 **Total Reviews:** 353 #### How Do G2 Users Rate Salesgenie by Data Axle? - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.3/10) - **Contact Data Availability:** 7.9/10 (Category avg: 8.6/10) - **Account Data Availability:** 7.8/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Salesgenie by Data Axle? - **Seller:** [Data Axle](https://www.g2.com/sellers/data-axle) - **Company Website:** www.data-axle.com - **Year Founded:** 1972 - **HQ Location:** Papillion, NE - **Twitter:** @Data\_Axle 3,789 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=621e766e4de866604e2c5cd7dd06e13a134af552334abef00fd0ccd9071fb832&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F39041%2F&secure%5Burl_type%5D=linkedin_company_website) 565 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Owner, President - **Top Industries:** Insurance, Financial Services - **Company Size:** 79% Small, 13% Medium #### What Do G2 Reviewers Say About Salesgenie by Data Axle? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **ease of use** of Salesgenie, finding it simple to filter and create custom lists. - Users value the **lead generation capabilities** of Salesgenie, enhancing focus on high-potential prospects and boosting engagement. - Users appreciate the **great customer support** from Salesgenie, noting responsive staff and helpful assistance during setup. - Users value the **excellent training and support** provided by Salesgenie, enhancing their lead-targeting capabilities effectively. - Users value the **easy access to targeted contact information** in Salesgenie, streamlining their outreach efforts effectively. ##### Cons - Users report **inaccurate data** , including invalid emails and misclassified company information, affecting lead quality. - Users find the **contact information outdated** , leading to difficulties in accessing accurate business details and homeowner data. - Users experience **outdated information** in Salesgenie, particularly regarding homeowner and business contact data accuracy. - Users find the **filtering issues** in Salesgenie complex and hindering effective communication and campaign management. - Users find the **pricing quite high** , especially with additional costs for essential features like email addresses. #### What Are Recent G2 Reviews of Salesgenie by Data Axle? **["Salesgenie Makes Targeting the Right Homeowners Fast and Easy"](https://www.g2.com/survey_responses/salesgenie-by-data-axle-review-12971943)** **Rating:** 4.5/5.0 stars _— Donnie C._ [Read full review](https://www.g2.com/survey_responses/salesgenie-by-data-axle-review-12971943) **["Easy Navigation, Top-Notch Performance, and Fast Phone Support"](https://www.g2.com/survey_responses/salesgenie-by-data-axle-review-12994075)** **Rating:** 5.0/5.0 stars _— Justin M._ [Read full review](https://www.g2.com/survey_responses/salesgenie-by-data-axle-review-12994075) #### What Are G2 Users Discussing About Salesgenie by Data Axle? - [What is Data Axle Genie used for?](https://www.g2.com/discussions/what-is-data-axle-genie-used-for) - [What does Exact data do?](https://www.g2.com/discussions/what-does-exact-data-do) - 1 comment ### [Factors.AI](https://www.g2.com/products/factors-ai/reviews) Factors.ai is an AI ABM built for B2B GTM teams. It helps teams identify high-intent accounts, understand how those accounts move across their website, CRM, ad platforms, and campaigns, and turn that activity into a qualified pipeline. At its core, Factors.ai is built on a strong first-party data foundation. The platform identifies more than 75% of companies visiting your website, the highest in the industry, and tracks how those accounts move across pages, channels, and campaigns. This gives marketing and sales teams a reliable account-level view of buyer activity, even when visitors never fill out forms. Factors also include LinkedIn AdPilot and Google AdPilot, purpose-built tools for running ABM on LinkedIn and Google. AdPilot activates high-intent accounts throughout your campaigns, helping teams reach the right companies, control ad exposure, and understand how advertising influences the pipeline. Factors.ai enriches this activity with third-party company and firmographic data to provide more context about visiting accounts and help teams understand which companies match their ideal customer profile. Teams use Factors.ai to understand which accounts are researching them and activate that data across marketing and sales workflows. Key capabilities include: • Scout agents: Agents automate your marketing and sales tasks like account research, email creation & reach-out, campaign optimization, list maintenance and so much more based on boundaries you define. • Scout assistant: Scout keeps an eye on your revenue pipeline and surfaces any anomalies, while helping you build your GTM playbook. Within seconds, Scout can answer questions on revenue dips, campaign performance, high-intent accounts, and anything you want to know about your pipeline. • Website visitor identification: Identify more than 75% of companies visiting your website and track how those accounts move across pages, campaigns, and channels. • First-party and third-party data enrichment: Combine website activity with firmographic and company data to better understand who visiting accounts are. • Account segmentation and targeting: Segment accounts based on ICP fit, intent signals, and engagement activity to prioritize outreach and campaigns. • Lead and account scoring: Score accounts based on firmographic attributes, engagement signals, and behavioral data to identify high-potential opportunities. • LinkedIn and Google ad activation: Automatically create audiences and improve ad targeting through LinkedIn AdPilot and Google AdPilot. More than 1,000 GTM teams, including Sprinklr, Freshworks, and Celonis, use Factors.ai to run ABM programs, optimize advertising, and generate pipeline faster. Explore Factors.ai in action: https://www.factors.ai/ **Average Rating:** 4.5/5.0 **Total Reviews:** 209 #### How Do G2 Users Rate Factors.AI? - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.3/10 (Category avg: 8.6/10) - **Account Data Availability:** 9.5/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Factors.AI? - **Seller:** [Factors.AI](https://www.g2.com/sellers/factors-ai) - **Company Website:** www.factors.ai - **Year Founded:** 2020 - **HQ Location:** Stamford, US - **Twitter:** @factorsai 219 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=cee9baa56b2aed181bca779b82b519d82d7e027fa34fed311bbb4e62416fa082&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffactors-ai%2F&secure%5Burl_type%5D=linkedin_company_website) 102 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Founder - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 53% Medium, 36% Small #### What Do G2 Reviewers Say About Factors.AI? _AI-generated summary from verified user reviews_ ##### Pros - Users find the **ease of use** in Factors.AI to be superior, enhancing their everyday data analysis experience. - Users value the **rich data and insights** from Factors.AI, enabling swift, informed decision-making effortlessly. - Users value the **detailed analytics** of Factors.AI, enabling swift insights and informed decision-making effortlessly. - Users praise the **outstanding customer support** from Factors.AI, highlighting proactive assistance and weekly syncs for optimal use. - Users find that Factors.AI provides valuable **intent data** , enhancing outreach effectiveness by revealing real-time website visitor insights. ##### Cons - Users note a **lack of information** on individual prospects when personal data is unavailable, limiting the tool’s effectiveness. - Users note a **steep learning curve** with Factors.AI, suggesting better tutorials for easier navigation of its features. - Users find the lack of **granular data and basic reporting views** a limitation in utilizing Factors.AI effectively. - Users note a **steep learning curve** with Factors.AI, wishing for better tutorials to aid in mastering the platform. - Users desire improved **identification capabilities** from Factors.AI, as it often lacks precise data on individual visitors. #### What Are Recent G2 Reviews of Factors.AI? **["Our go-to layer for account prioritization and deanonymization, signals for our sales team to act on"](https://www.g2.com/survey_responses/factors-ai-review-13088481)** **Rating:** 4.5/5.0 stars _— Sai K._ [Read full review](https://www.g2.com/survey_responses/factors-ai-review-13088481) **["Clear Account-Level Attribution and Easy High-Intent Audience Activation"](https://www.g2.com/survey_responses/factors-ai-review-11775163)** **Rating:** 4.0/5.0 stars _— Muthukumar A._ [Read full review](https://www.g2.com/survey_responses/factors-ai-review-11775163) #### What Are G2 Users Discussing About Factors.AI? - [What is Factors.AI used for?](https://www.g2.com/discussions/what-is-factors-ai-used-for) - 1 comment ### [SalesIntel](https://www.g2.com/products/salesintel/reviews) SalesIntel is the pipeline generation platform for GTM teams. We help sales and marketing teams find accounts that match their ideal customer profile, surface the buying signals that show who's in-market, and use AI agents to automate manual prospecting work. That gives teams more time to focus on what humans do best: building relationships with prospects. Everything runs on a foundation of human-verified B2B data. Rather than guessing which accounts to prioritize, teams get verified contacts, deep company and technographic detail, and real-time buying signals, so every account and contact is enriched with the context needed to engage at the right moment. With that data and signal foundation in place, AI agents take on repetitive GTM tasks such as account prioritization, research, and enrichment. They filter for accounts that match a team's ICP, then surface the right leads for the right rep, cadence, or CRM record, reducing the time spent searching for information. SalesIntel's core capabilities include: Data Management: human-verified contact and company data that keeps CRM records accurate and current. ICP Modeling: tools to define, refine, and enrich an ideal customer profile so teams know exactly who to target. Inbound Lead Management: enrichment the moment a lead converts, so context flows directly into existing workflows. Outbound Prioritization: named account prioritization synced with Salesforce and HubSpot, paired with a no-code workflow builder for building signal-triggered plays. GTM Execution: tools that turn account and signal intelligence into targeted advertising and outreach. Together, these capabilities give sales and marketing teams a shared view of the same data, the same signals, and the same accounts, helping them build pipeline with less manual work and more informed context throughout the buying journey. **Average Rating:** 4.3/5.0 **Total Reviews:** 531 #### How Do G2 Users Rate SalesIntel? - **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 9.3/10) - **Contact Data Availability:** 7.8/10 (Category avg: 8.6/10) - **Account Data Availability:** 7.9/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind SalesIntel? - **Seller:** [SalesIntel](https://www.g2.com/sellers/salesintel) - **Company Website:** salesintel.io - **Year Founded:** 2018 - **HQ Location:** Tysons, VA - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=825a49e4125095dc4bd2a8d11c785262e0a86f21164593186992dc52647ea138&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsalesintel-io&secure%5Burl_type%5D=linkedin_company_website) 136 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Sales Development Representative - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 51% Medium, 38% Small #### What Do G2 Reviewers Say About SalesIntel? _AI-generated summary from verified user reviews_ ##### Pros - Users value the **ease of use** of SalesIntel, enhancing efficiency and streamlining workflows for quick contact access. - Users praise the **ease of use** of SalesIntel, which streamlines acquiring contact information efficiently and effectively. - Users commend the **data accuracy** of SalesIntel, significantly improving prospecting and reducing time spent on bad leads. - Users highlight the **effective lead generation** capabilities of SalesIntel, enhancing prospecting and outreach efforts significantly. - Users value the **accuracy of data** provided by SalesIntel, enhancing their ability to extract relevant company and contact information. ##### Cons - Users report **inaccurate data** from SalesIntel, complicating searches and reducing the effectiveness of their research requests. - Users highlight the **outdated data** issue in SalesIntel, wishing for more frequent information updates. - Users find the **contact information outdated** on SalesIntel, slowing down their prospecting and causing frustration. - Users find the **outdated information** and interface of SalesIntel less useful compared to competitors like ZoomInfo. - Users report **inaccurate information** in outputs, leading to inefficiencies and difficulties in finding the right contacts. #### What Are Recent G2 Reviews of SalesIntel? **["SalesIntel is Crucial for Boosting Sales"](https://www.g2.com/survey_responses/salesintel-review-8307642)** **Rating:** 4.0/5.0 stars _— Kyle H._ [Read full review](https://www.g2.com/survey_responses/salesintel-review-8307642) **["Delivers Sufficient Market Penetration to Capture Accurate Contact Data"](https://www.g2.com/survey_responses/salesintel-review-12970921)** **Rating:** 5.0/5.0 stars _— Courtney G._ [Read full review](https://www.g2.com/survey_responses/salesintel-review-12970921) #### What Are G2 Users Discussing About SalesIntel? - [What is SalesIntel used for?](https://www.g2.com/discussions/what-is-salesintel-used-for) ### [UpLead](https://www.g2.com/products/uplead/reviews) UpLead is a B2B data provider with real-time verified emails, mobile numbers and intent data. Get access to millions of up-to-date contacts that are easy to find and import into your CRM. Use 50+ search filters like intent data to find in-market buyers who will be your next best customers. Integrate with Salesforce, HubSpot, other leading CRMs and Zapier to automate your workflow. UpLead is trusted by 4,000+ customers and is one-third the cost vs leading sales intelligence platforms. It has consistently been rated #1 by G2 for being Easiest to Use and having the Best ROI. **Average Rating:** 4.7/5.0 **Total Reviews:** 813 #### How Do G2 Users Rate UpLead? - **Has the product been a good partner in doing business?:** 9.6/10 (Category avg: 9.3/10) - **Contact Data Availability:** 8.9/10 (Category avg: 8.6/10) - **Account Data Availability:** 9.1/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind UpLead? - **Seller:** [UpLead](https://www.g2.com/sellers/uplead) - **Year Founded:** 2017 - **HQ Location:** Covina, US - **Twitter:** @UpLeadHQ 2,361 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3b113c723f27d3a524c8a53d1b249948d6cd27fef5a86d50cd717580eefff2a4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13600950%2F&secure%5Burl_type%5D=linkedin_company_website) 34 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Founder, Business Development Manager - **Top Industries:** Marketing and Advertising, Information Technology and Services - **Company Size:** 77% Small, 19% Medium #### What Do G2 Reviewers Say About UpLead? _AI-generated summary from verified user reviews_ ##### Pros - Users highly value the **data accuracy** of UpLead, relying on it for effective prospecting and outreach efforts. - Users value the **accurate and verified contact information** from UpLead, enhancing their lead generation efforts significantly. - Users find UpLead's **ease of use** remarkable, appreciating its intuitive interface and efficient prospecting capabilities. - Users praise the **high accuracy** of UpLead, noting its impact on effective prospecting and outreach strategies. - Users commend the **accuracy of information** in UpLead, enhancing targeted outreach and generating valuable prospects. ##### Cons - Users are frustrated by the **missing contacts feature** , making it difficult to efficiently merge or find necessary company data. - Users face challenges with **outdated contacts** in UpLead, complicating the search for specific and relevant leads. - Users express concern over **expensive pricing** and automatic subscriptions that complicate the initial trial experience. - Users face **filtering issues** making precise targeting challenging, complicating workflow and overall user experience with UpLead. - Users find the **limited contacts** available on UpLead frustrating due to wide niche and search filter issues. #### What Are Recent G2 Reviews of UpLead? **["Reliable Contact Discovery with Buying Intent Signals Which has Massively Shortened Our Sales Cycle"](https://www.g2.com/survey_responses/uplead-review-12976662)** **Rating:** 5.0/5.0 stars _— Lisa G._ [Read full review](https://www.g2.com/survey_responses/uplead-review-12976662) **["UpLead Makes It Easy to Pinpoint the Exact Clients You Want"](https://www.g2.com/survey_responses/uplead-review-12965386)** **Rating:** 5.0/5.0 stars _— John H._ [Read full review](https://www.g2.com/survey_responses/uplead-review-12965386) #### What Are G2 Users Discussing About UpLead? - [What is UpLead used for?](https://www.g2.com/discussions/what-is-uplead-used-for) - 1 comment - [What is the best lead management software?](https://www.g2.com/discussions/uplead-what-is-the-best-lead-management-software) - [How much does ZoomInfo cost per month?](https://www.g2.com/discussions/how-much-does-zoominfo-cost-per-month) - 2 comments - [How much does UpLead cost?](https://www.g2.com/discussions/how-much-does-uplead-cost) - 1 comment - [How does UpLead work?](https://www.g2.com/discussions/how-does-uplead-work) - 1 comment ### [Bombora Company Surge®](https://www.g2.com/products/bombora-company-surge/reviews) Bombora’s offering identifies which businesses are currently researching what topics and the intensity of those efforts. It scores these signals to then help sales and marketing teams prioritize target accounts, customize their conversations with them, and optimize marketing efforts. Bombora delivers its greatest value to organizations with 100+ employees. **Average Rating:** 4.4/5.0 **Total Reviews:** 145 #### How Do G2 Users Rate Bombora Company Surge®? - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 9.3/10) - **Contact Data Availability:** 7.2/10 (Category avg: 8.6/10) - **Account Data Availability:** 8.1/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Bombora Company Surge®? - **Seller:** [Bombora](https://www.g2.com/sellers/bombora) - **Year Founded:** 2014 - **HQ Location:** New York - **Twitter:** @bomboradata 1,432 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5b6b568d82a6e09033c3509b070654067cd673089a479f1bfb07cda1864ef425&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F9319439%2F&secure%5Burl_type%5D=linkedin_company_website) 237 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 59% Medium, 22% Small #### What Are Recent G2 Reviews of Bombora Company Surge®? **["Nice to have intent data"](https://www.g2.com/survey_responses/bombora-company-surge-review-9406456)** **Rating:** 4.0/5.0 stars _— Verified User in Computer Software_ [Read full review](https://www.g2.com/survey_responses/bombora-company-surge-review-9406456) **["Powerful Intent Data with Bombora Company Surge for Customer Journey Insights"](https://www.g2.com/survey_responses/bombora-company-surge-review-12788333)** **Rating:** 5.0/5.0 stars _— manjusha l._ [Read full review](https://www.g2.com/survey_responses/bombora-company-surge-review-12788333) #### What Are G2 Users Discussing About Bombora Company Surge®? - [What is Bombora Company Surge® used for?](https://www.g2.com/discussions/what-is-bombora-company-surge-used-for) - 1 comment - [Who owns bombora?](https://www.g2.com/discussions/who-owns-bombora) - [Who is bombora?](https://www.g2.com/discussions/who-is-bombora) - [What is bombora data?](https://www.g2.com/discussions/what-is-bombora-data) - [How much does bombora cost?](https://www.g2.com/discussions/how-much-does-bombora-cost) ### [Lusha](https://www.g2.com/products/lusha/reviews) Lusha is the B2B data and sales intelligence system used by sales, marketing, recruiting, RevOps, and AI agents to find contacts, enrich records, and track real-world buying signals. It works with your CRM, automation tools, and existing GTM stack. 300M+ business contacts and 30M+ company profiles across North America, EMEA, APAC, and LATAM. It has two layers that work together. Lusha Search gives you verified contact and company data on demand — direct dials with 90%+ accuracy, business emails verified at 95–98% across regions, firmographics, technographics, and buying signals. 7M new signals processed every week. Lusha Deep Intel uses your ICP, CRM history, and pipeline data to prioritize accounts, identify buying groups, and know where to focus. Available via Lusha Workspace, Chrome Extension, API, MCP, ChatGPT and Claude connectors. Used by 280,000+ revenue teams including Google, Zendesk, and Yotpo. GDPR, CCPA, ISO 27701, ISO 27001, SOC 2 Type II certified. **Average Rating:** 4.3/5.0 **Total Reviews:** 1,604 #### How Do G2 Users Rate Lusha? - **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 9.3/10) - **Contact Data Availability:** 7.8/10 (Category avg: 8.6/10) - **Account Data Availability:** 7.5/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 10/10 (Category avg: 10/10) #### Who Is the Company Behind Lusha? - **Seller:** [Lusha](https://www.g2.com/sellers/lusha) - **Company Website:** www.lusha.com - **Year Founded:** 2016 - **HQ Location:** Boston, Massachusetts - **Twitter:** @LushaData 2,720 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=800b03da341e6d73febd91a8e85f3ecd49abf2338379f23418d4f421c79d0fbf&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flushadata%2F&secure%5Burl_type%5D=linkedin_company_website) 359 employees on LinkedIn® #### Who Uses This Product? - **Who Uses This:** Account Executive, Sales Development Representative - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 47% Medium, 39% Small #### What Do G2 Reviewers Say About Lusha? _AI-generated summary from verified user reviews_ ##### Pros - Users love Lusha for its **seamless integration** with workflows, making contact information retrieval straightforward and efficient. - Users appreciate the **quick access to accurate contact information** , significantly enhancing their outreach efficiency and productivity. - Users trust Lusha for its **reliable data accuracy** , quickly providing correct contact details and enhancing outreach efforts. - Users appreciate the **accuracy of Lusha's contact information** , enabling quick and reliable connections to the right person. - Users value Lusha's **efficient lead generation** , enhancing sales with accurate, quality contact information for quicker outreach. ##### Cons - Users often face **data inaccuracy** with Lusha, experiencing outdated information and unreliable contact details. - Users experience **outdated data** in Lusha, finding it unreliable and detrimental to their prospecting efforts. - Users express concern over **inaccurate data** , finding it outdated and often unreliable, affecting their investment in Lusha. - Users are frustrated by **outdated information** in Lusha, leading to wasted credits and disrupted workflows. - Users feel the **limited credits** hinder their ability to fully utilize Lusha's capabilities without incurring high costs. #### What Are Recent G2 Reviews of Lusha? **["Lusha: Unlocking Business Data with Smarter Solutions"](https://www.g2.com/survey_responses/lusha-review-7546390)** **Rating:** 5.0/5.0 stars _— Aditya G._ [Read full review](https://www.g2.com/survey_responses/lusha-review-7546390) **["Simple, Affordable, and Easy to Adopt Lusha Fits a Startup and Small Scale Marketing Agencies"](https://www.g2.com/survey_responses/lusha-review-12631786)** **Rating:** 4.5/5.0 stars _— Krupa S._ [Read full review](https://www.g2.com/survey_responses/lusha-review-12631786) #### What Are G2 Users Discussing About Lusha? - [How do I connect LinkedIn to Lusha?](https://www.g2.com/discussions/how-do-i-connect-linkedin-to-lusha) - 3 comments - [Where does Lusha get data from?](https://www.g2.com/discussions/where-does-lusha-get-data-from) - 2 comments - [How much does Lusha cost?](https://www.g2.com/discussions/how-much-does-lusha-cost) - 2 comments, 1 upvote - [What is Lusha?](https://www.g2.com/discussions/what-is-lusha) - 1 comment ### [Propensity](https://www.g2.com/products/propensity/reviews) Propensity is the only account-based marketing (ABM) platform that delivers contact-level attribution, so you know exactly which individuals are engaging, not just which accounts. We help B2B teams build audiences using verified intent signals, warm up high-fit contacts through omnichannel campaigns, and deliver a steady stream of sales-ready leads directly to your CRM. With Propensity, sales and marketing teams work from the same source of truth, increasing pipeline efficiency and reducing wasted effort. The result? An automated, always-on ABM engine that produces 5x more engagement and faster conversions compared to traditional B2B growth tactics. Why Teams Choose Propensity? - Contact-level attribution, built in: Know exactly which people are engaging—not just which accounts. Send sales a prioritized list of real contacts showing verified buying intent. - Smarter targeting with verified data: Build dynamic audiences using third-party intent, firmographics, and real-time behavior, all automatically enriched and double-verified. - Omnichannel campaigns from one platform: Launch personalized ABM plays across display, email, social, direct mail, and more channels. - Always-on sales activation: Turn marketing engagement into pipeline with a weekly feed of warmed-up contacts pushed directly into Salesforce or HubSpot. - Playbooks that actually run themselves: Access proven ABM playbooks or create your own. Once launched, they operate on autopilot, so your team can focus on results, not manual work. - AI content support: Use built-in AI tools to generate and personalize creative across campaigns. - White-glove success, every week: Meet regularly with your dedicated CSM to review performance and optimize plays. - Fast, proven ROI: Most teams see a lift in pipeline within 30–90 days, depending on their playbook and channels. Propensity Core Features - ABM Coach: Step-by-step guidance built into the platform to help you plan, launch, and optimize campaigns. - Audience Builder: Build precision-targeted lists using third-party intent, firmographics, and behavior that's auto-enriched and double-verified at the contact level. - Buying Circles: Surface the right people inside each account based on role, seniority, and buying behavior. - ABM Connected Website: Turn anonymous traffic into named leads with full visibility into who’s visiting, what they’re researching, and when they’re ready to buy. - Channel Manager: Orchestrate cross-channel campaigns (display, email, social, direct mail) from one unified platform. - Playbook Library + Editor: Use ready-to-run playbooks (30–90 days) or create your own, with full flexibility over targeting, channels, and creative. - Contact-Level Attribution: Track engagement, performance, and revenue impact at the individual level, not just accounts. - ABM Dashboard: Measure performance across plays with full-funnel visibility into lift, reach, and conversion. - CRM + Martech Integrations: Native integrations with Salesforce, HubSpot, Gmail, Slack, Salesloft and more to sync data and fuel sales follow-up. **Average Rating:** 4.8/5.0 **Total Reviews:** 33 #### How Do G2 Users Rate Propensity? - **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 9.3/10) - **Contact Data Availability:** 9.0/10 (Category avg: 8.6/10) - **Account Data Availability:** 10.0/10 (Category avg: 8.8/10) - **What is your organization's estimated ROI on the product (payback period in months)?:** 7.0/10 (Category avg: 10/10) #### Who Is the Company Behind Propensity? - **Seller:** [Propensity](https://www.g2.com/sellers/propensity) - **Company Website:** www.propensity.com - **Year Founded:** 2017 - **HQ Location:** Exeter, New Hampshire - **Twitter:** @propensitytech 466 Twitter followers - **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fed11759efb1c1ca4a6a7e7c68e82e3ea13aec26c8a4e4dfa2af8180cbf2b3c9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1434043&secure%5Burl_type%5D=linkedin_company_website) 55 employees on LinkedIn® #### Who Uses This Product? - **Top Industries:** Information Technology and Services, Marketing and Advertising - **Company Size:** 61% Small, 33% Medium #### What Do G2 Reviewers Say About Propensity? _AI-generated summary from verified user reviews_ ##### Pros - Users appreciate the **reliable intent data** from Propensity, noting its ease of reporting and comprehensive insights. - Users praise the **responsive and helpful customer support** of Propensity, greatly enhancing their overall experience. - Users laud Propensity for its **ease of use** , enhanced by strong support and intuitive navigation, ensuring a smooth experience. - Users commend the **responsive customer support** and affordability of Propensity, enhancing their marketing and outreach efforts. - Users find Propensity's **great customer service** and efficient workflow integration invaluable for enhancing their ABM strategies. ##### Cons - Users find the **learning curve steep** , needing time to adjust to frequent updates and navigate the interface. - Users report encountering **bugs and issues** while using Propensity, though the support team is responsive in resolving them. - Users encounter **software bugs** that impact functionality, though the support team quickly addresses these issues. - Users encounter **technical issues** with Propensity, often needing multiple iterations to resolve bugs and improve functionality. - Users mention a **steep learning curve** due to the platform's comprehensive nature and less intuitive user experience. #### What Are Recent G2 Reviews of Propensity? **["Effortless ABM Campaigns with Exceptional Support"](https://www.g2.com/survey_responses/propensity-review-12874412)** **Rating:** 4.5/5.0 stars _— Verified User_ [Read full review](https://www.g2.com/survey_responses/propensity-review-12874412) **["Straightforward Campaign Builder and Deanonymized Visitors"](https://www.g2.com/survey_responses/propensity-review-12876574)** **Rating:** 4.5/5.0 stars _— Verified User in Computer Software_ [Read full review](https://www.g2.com/survey_responses/propensity-review-12876574) - ‹ Prev‹ Prev - 1 - [2](/categories/buyer-intent-data-providers/free?open_modal_url=%2Fproducts%2Fpocus%2Fwishlists%3Fhost_path%3D%252Fcategories%252Fbuyer-intent-data-providers%252Ffree%26source%3Dcategory&order=g2_score&page=2#product-list) - [3](/categories/buyer-intent-data-providers/free?open_modal_url=%2Fproducts%2Fpocus%2Fwishlists%3Fhost_path%3D%252Fcategories%252Fbuyer-intent-data-providers%252Ffree%26source%3Dcategory&order=g2_score&page=3#product-list) - [Next ›Next ›](/categories/buyer-intent-data-providers/free?open_modal_url=%2Fproducts%2Fpocus%2Fwishlists%3Fhost_path%3D%252Fcategories%252Fbuyer-intent-data-providers%252Ffree%26source%3Dcategory&order=g2_score&page=2#product-list) Spotlight Categories [Managed Detection and Response (MDR) Software](https://www.g2.com/categories/managed-detection-and-response-mdr) [Managed File Transfer (MFT) Software](https://www.g2.com/categories/managed-file-transfer-mft) [Contact Center Workforce Software](https://www.g2.com/categories/contact-center-workforce) [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms) [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence) Similar Categories - [Competitive Intelligence](/categories/competitive-intelligence) - [Marketing Account Intelligence](/categories/marketing-account-intelligence) [Browse Buyer Intent Data Providers Themes](/categories/buyer-intent-data-providers/themes)