
I run retention for our agency's clients, so my work starts after the first purchase. In Pluspoint we send a short survey after an order or visit, split customers by their answers and run campaigns to each group: a review request for the happy ones, a personal follow-up for the rest, a win-back offer for those who went quiet. Replies come back into one inbox, so nothing gets lost between email and messengers. For the clients where we run this full flow, repeat orders went up, and traffic and leads from AI search grew alongside, since more reviews and consistent profiles make them easier for ChatGPT and Gemini to recommend. Review collected by and hosted on G2.com.
Campaign segmentation could have a few more filters. Review collected by and hosted on G2.com.