--- title: Piggy Reviews meta_title: 'Piggy Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter reviews by the users' company size, role or industry to find out how Piggy works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 6 scale: '5' date_modified: '2026-07-17' parent_category: name: Demand Generation url: https://www.g2.com/categories/demand-generation --- # Piggy Reviews **Vendor:** Piggy Loyalty **Category:** [Loyalty Management Software](https://www.g2.com/categories/loyalty-management) **Average Rating:** 4.8/5.0 **Total Reviews:** 6 ## About Piggy Piggy is the all-in-one platform for increasing customer loyalty. Our loyalty rewards software helps more than 8.000 businesses worldwide grow, by turning first time customers into lifelong relationships with smart loyalty reward programs and automated communication. Our fully equipped software allows you to build any loyalty rewards program you want, collect valuable customer data and automate your marketing via all your channels - from email to SMS. Give your customers the right rewards, and they will return again and again. Best of all, you can start with Piggy today. Stop wasting development time and money. Just connect your POS-systems and webstore to Piggy, decide on the rewards your customers can redeem and automate your communication via triggered campaigns. All for a low monthly subscription. Sign-up for free and start driving loyalty with every transaction, both in-store and on your webshop. Features Piggy’s loyalty rewards platform is loaded with features for businesses of any size and shape, like restaurants, hotels, retail, e-commerce, enterprise and B2B. Loyalty suite Flexible Reward Tiers and Rules (VIP-membership, Point-program and more) Any reward is possible (Discounts, GIftcards, Freebies - you name it) Applicable for 1 to 1000 stores Multi-language and multi currency Automated Email and SMS notifications Customer data collection Online widget for easy participation Digital gift card module Detailed reports and insights And much more. Try it now, play around - it’s for free. ## Piggy Pros & Cons **What users like:** - Users value the **dynamic content functionality** in Piggy, making email campaigns more efficient and engaging. (1 reviews) - Users appreciate the **ease of use** of Piggy, allowing for efficient dynamic content integration in campaigns. (1 reviews) - Users appreciate the **efficient points redemption** in Piggy, enhancing customer engagement and saving time in campaigns. (1 reviews) - Users appreciate the **dynamic content feature** for efficiently managing email campaigns and enhancing customer engagement with reward points. (1 reviews) - Users appreciate the **dynamic content inclusion** in Piggy, which streamlines email campaigns and enhances customer engagement. (1 reviews) - Rewards Program (1 reviews) - Rewards System (1 reviews) **What users dislike:** - Users desire **better email templates** in Piggy, expressing a need for improved functionality and enhancements. (1 reviews) - Users desire **more payment options** with Piggy, as the current options are limited and do not meet all needs. (1 reviews) - Users desire **limited reporting** capabilities in Piggy, seeking enhancements in analytics and additional email templates. (1 reviews) ## Piggy Reviews ### 1. Time-saving tool for engaging loyalty campaigns **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** April 23, 2025 **What do you like best about Piggy?** I love being able to include dynamic content in email campaigns, so customers can shop and earn points, or redeem their points. I send campaigns twice a week featuring several products, and being able to insert products without having to manually fill out all the details every time saves me a lot of time. **What do you dislike about Piggy?** I wish it had more and better email templates, improved analytics, and support for offline purchases as well. **What problems is Piggy solving and how is that benefiting you?** Our main goal was to boost online sales by reaching out to members of our loyalty program with targeted emails. With Piggy, it's easy and fast to promote new arrivals, discounts, new brands, and collections. The platform helps us motivate customers to shop by making it simple for them to earn and redeem points, which adds real value to every campaign we send. ### 2. Good experience with Piggy **Rating:** 5.0/5.0 stars **Reviewed by:** Niels H. | Verkoopmedewerker, Small-Business (50 or fewer emp.) **Reviewed Date:** September 27, 2021 **What do you like best about Piggy?** Piggy has a great design that our customers seem to love! It’s such an easy way to gain points and get rewards, our customers seem to like using the app. The nice thing about Piggy is that it rewards customers but also us, the clients, by gaining more and more customers. **What do you dislike about Piggy?** There are a lot of features, so sometimes it is difficult to have a good overview of what is actually possible. Maybe making the website overview clearer so that we can use all de features the best way. **Recommendations to others considering Piggy:** Downloading the app and using the software is the easy part, but if you want customers to come by more often you need to setup a good reward system. Look into this when starting with Piggy and decide what rewards are going to work best. **What problems is Piggy solving and how is that benefiting you?** The best part of Piggy is that it encourages customer loyalty. And when customers come by more often, they also tend to buy different products, this benefits the amount of sale and the width. It’s a win-win for me. ### 3. Always go a step further **Rating:** 5.0/5.0 stars **Reviewed by:** Isabelle S. | Mede-eigenaar, Small-Business (50 or fewer emp.) **Reviewed Date:** October 11, 2021 **What do you like best about Piggy?** The customer support is very good. Always start from the possibilities instead of the impossibilities. They are strong in finding suitable solutions. Take sufficient time to provide explanations face to face, by phone, and via FaceTime. In our opinion, they go just a step further than other companies. **What do you dislike about Piggy?** They are also dependent on other systems. In our case, that is Lightspeed. Often, they try to get it done with a workaround anyway. **Recommendations to others considering Piggy:** Do it! When in doubt, request a conversation to see if piggy is the match for your company. **What problems is Piggy solving and how is that benefiting you?** With a loyalty system and newsletter, we have expanded our reach very specifically in a short time. ### 4. Nice little money saver! **Rating:** 5.0/5.0 stars **Reviewed by:** Kayte M. | Paralegal, Small-Business (50 or fewer emp.) **Reviewed Date:** November 03, 2021 **What do you like best about Piggy?** You can find savings you didn't know existed. **What do you dislike about Piggy?** Sometimes there are no savings to be found. **What problems is Piggy solving and how is that benefiting you?** You can save at least a dollar or so on just about every purchase, which adds up! ### 5. Piggy has designed an excellent, well-functioning, and popular customer loyalty system. **Rating:** 5.0/5.0 stars **Reviewed by:** Arjan W. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** October 01, 2021 **What do you like best about Piggy?** It is a fine, modern, and progressive company that has designed an excellent, well-functioning, and popular customer loyalty system. Roy van Meel, Junior Business Developer South Holland, helped me excellently and expertly and determined with me which package I should choose. **What do you dislike about Piggy?** Nothing, it costs money, but I see it as an investment that pays for itself. **What problems is Piggy solving and how is that benefiting you?** I have had no problems. I can adjust the rewards myself and the system works simply and without issues. I am very satisfied. ### 6. Best loyalty software around **Rating:** 4.5/5.0 stars **Reviewed by:** Melanie v. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** October 06, 2021 **What do you like best about Piggy?** By using this platform you are assured of successful customer participation. **What do you dislike about Piggy?** Although it works standalone, it doesn't work on every POS system yet. **What problems is Piggy solving and how is that benefiting you?** Training & Development program rewards. ## Piggy Discussions - [What is Piggy used for?](https://www.g2.com/discussions/what-is-piggy-used-for) - [View Piggy pricing details and edition comparison](https://www.g2.com/products/piggy/reviews?qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-08-08+21%3A46%3A58+-0500&secure%5Bsession_id%5D=579989f1-4998-459e-8afd-f1f87b5d7b9a&secure%5Btoken%5D=687f4ef2b20e8bd813b8477a8a0b20043a55250f614e6734c79669f73bd583d0&format=llm_user) ## Piggy Features **Platform Basics** - Reporting - Dashboard - Performance **Loyalty Experience** - Loyalty Engine - Rewards - Membership - Personalization - Gamification - Loyalty Cards **Generative AI** - AI Text Generation - AI Text Summarization - Generative AI **Additional Functionality** - Onboarding - Individual Development Plans - Career Development - Approval Process Control - Customizable Branding - AI Copilot - Reminders - Customizable Templates - Employee Profiles - Employee Engagement - Learning & Development - API **Platform Content** - Process/Workflow Automation - File Sharing - Content Library **Loyalty Platform** - Communication Tools - Customer Relationship Management (CRM) - Loyalty Analytics - Localization - Integrations - Gift Card Management - Membership Management - Discount Management - Survey/Poll Management - Rewards Management - Promotions Management - eCommerce Management - Campaign Management - Communication Management **Platform Additional Functionality** - Integrations - Mobility - Corporate Discounts - Employee Engagement - Rewards **Agentic AI - Loyalty Management** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Additional Functionality** - Customizable Templates - AI Copilot - Transaction History - SMS Marketing - Referral Tracking - Customizable Branding - Customer Surveys - Member Portal - Campaign Planning - Client Portal - Loyalty Program - Email Marketing - Customer History - Activity Dashboard - Performance Metrics - Multi-Campaign - Engagement Tracking - Customer Profiles - Social Promotion - Customer Segmentation - Customer Database - API - Point of Sale (POS) - Generative AI - Multi-Channel Marketing - Customer Activity Tracking **Additional Functionality** - Employee Profiles - Goal Management - eCards - Incentive Management - Gamification - AI/Machine Learning - Leaderboards - Chat/Messaging - Budget Control - Mobile Access - Single Sign On - API - Peer-to-Peer Recognition - Employee Reward Programs - Customizable Templates - Ongoing Performance Tracking - Customizable Branding - Nominations - Recognition Tracking - Social Recognition - Awards Management - Engagement Tracking - Alerts/Notifications - Customizable Reports - Reminders - Rewards Catalog - Manager-to-Employee Recognition - 360 Degree Feedback - Commenting/Notes - Generative AI - AI Copilot - Multi-Language - Reporting/Analytics - Surveys & Feedback ## Top Piggy Alternatives - [Xoxoday](https://www.g2.com/products/xoxoday-xoxoday/reviews) - 4.6/5.0 (1,527 reviews) - [Smile.io](https://www.g2.com/products/smile-io/reviews) - 4.6/5.0 (452 reviews) - [Nectar](https://www.g2.com/products/nectar/reviews) - 4.7/5.0 (8,541 reviews)