---
title: Pickit Reviews
meta_title: 'Pickit Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 120 reviews by the users' company size, role or industry
  to find out how Pickit works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 120
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Content Management
  url: https://www.g2.com/categories/content-management
---


# Pickit Reviews
**Vendor:** Pickit  
**Category:** [Digital Asset Management Software](https://www.g2.com/categories/digital-asset-management)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 120
## About Pickit
Pickit aims to be the smartest, simplest DAM platform on the planet, making it easier than ever to source, store, share, organize, and optimize digital assets. Statistically, 70% of digital assets are underused or never used at all due to scattered files, multiple storage systems, and complicated DAMs nobody wants to use. Pickit solves that with a single source of truth for all your visual assets, documents, templates, and guidelines, all integrated with your favorite applications. The award-winning Microsoft 365 and the Google workspace integration by Pickit takes your file management to the next level by making it faster, smarter, and more intuitive to import and discover assets from M365, Pickit Stock, and all other assets in Pickit without leaving M365 or Google apps. DAM smart. DAM simple.™



## Pickit Pros & Cons
**What users like:**

- Users appreciate the **ease of use** of Pickit, finding it effortless to centralize brand assets and onboard teams. (10 reviews)
- Users commend Pickit&#39;s **exceptional customer support** , highlighting quick responses and helpful training resources from the team. (7 reviews)
- Users value Pickit&#39;s **organization and centralization** of assets, enabling easy access and seamless collaboration across platforms. (7 reviews)
- Users appreciate the **centralized media management** in Pickit, enhancing efficiency and branding consistency across the organization. (6 reviews)
- Users find Pickit extremely **intuitive** , enabling quick onboarding and seamless access to brand assets for better efficiency. (6 reviews)
- Users appreciate the **centralized management** of brand assets in Pickit, greatly enhancing teamwork and efficiency. (5 reviews)
- User Interface (5 reviews)
- Users love the **centralized content management** in Pickit, enhancing efficiency with easy access to brand assets and guidelines. (4 reviews)
- Easy Integration (4 reviews)
- Easy Search (4 reviews)

**What users dislike:**

- Users face **access issues** with permissions and discrepancies between Mac and PC, complicating their experience with Pickit. (2 reviews)
- Users find the **access permissions complex** , which complicates management and affects their overall experience with Pickit. (2 reviews)
- Users find the **complexity** of Pickit, especially with Mac-PC discrepancies and user permission settings, challenging to navigate. (2 reviews)
- Users find **complex workflows** in Pickit challenging, especially when navigating discrepancies between Mac and PC functionalities. (2 reviews)
- Users find the **image management features lacking** , especially in slide control, search accuracy, and AI tagging effectiveness. (2 reviews)
- Inaccuracy (2 reviews)
- Users find **inefficient tagging** in Pickit limits search accuracy, causing frustrating results and complicating content organization. (2 reviews)
- Learning Curve (2 reviews)
- Learning Difficulty (2 reviews)
- Needs Improvement (2 reviews)

## Pickit Reviews
  ### 1. Digital Asset Management with Intuitive Features

**Rating:** 2.5/5.0 stars

**Reviewed by:** Akhil Kumar D. | Senior UI UX Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 16, 2024

**What do you like best about Pickit?**

Pickit is great at making digital asset management seamless for teams. The interface is minimalistic and clean, affording the user the power to organize, access, and share visual assets with ease. The integration with well-known productivity tools like PowerPoint and Microsoft Office extends the workflow of this platform by letting users easily make use of their assets right from other programs. It also offers a good collaboration feature, meaning that your team will be able to work on projects with effectiveness, knowing that they stay on brand by having access to the content that was approved.

**What do you dislike about Pickit?**

A couple of the cons are that indeed, Pickit does lack more advanced search possibilities. Sometimes it can get a bit clunky, especially if you have rather big libraries, to find exactly what you're looking for. Another aspect is flexibility in the categorization of assets, making tags-in other words, users would have more say in how they organize their content. Lastly, the pricing model may be considered steep for smaller teams or individuals.

**What problems is Pickit solving and how is that benefiting you?**

Pickit takes a lot of pain away from cluttered and scattered digital assets, which hinder teams from being effective. It gives the team immediate access to the latest and approved visuals, with increased accuracy and reduced off-brand content. The platform saves time in finding the asset, makes for consistency in projects, and helps centralize all visual content in one place to enrich collaboration. The outcome was faster workflows and quicker turnarounds on projects.

  ### 2. A DAM is necessary, but the process of implementing is painful.

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 21, 2024

**What do you like best about Pickit?**

Our customer success manager, Caitlynn Casebeer is the BEST in that she is responsive and helpful with issues - she genuinely cares about us having a successful experience with Pickit. I also like the basic capability of having all media stored in a single repository and the tagging and image recognition capabilities.

**What do you dislike about Pickit?**

While the demo and sales pitch made Pickit seem intuitive with robust capabilities, our experience is that after nearly 6 months using it: 1)  it's not intuitive to navigate and find functionality needed, 2) it's slow to upload media (compared to Google Docs or Dropbox), 3) it's confusing when it comes to users and contributors and what they can access or not access or how to get them access, 4) I'm still confused as to when or why to use Pickit Drive vs. Collection in Media when sharing content, so my filing system reflects this, 5)  after 6 months, I shouldn't still be confused. I think the most painful aspect is when Caitlynn does an AMAZING job explaining how to use features and functionality, and I think I've got it, it gets lost on me shortly after, which is why it feels clunky and unintuitive to use.  I've admittedly went back on to Google Docs and Dropbox many occassions to share files (internally and externally) because of the faster drag and drop of media capability Google and Dropbox have. That's probably my biggest dislike next to the platform being unintuitive; drag and drop is a must in our modern, fast-paced world.  Instead, I spend too much time creating temporary network files to then upload to Pickit and vice versa. Equally important, I want unlimited contributors and not have them count as a license. I went into this platform thinking that only Admin people would be counted against a license. When I use Google, I can simply share a link and infor that link to restrict or give open access vs. the clunky way it's done in Pickit.  I don't think my team uses it as often because of how clunky it is to use: navigating, slow uploads, sharing, creating organized files. There's many other issues we're having but this is what I can think of right now.

**What problems is Pickit solving and how is that benefiting you?**

All media is in one place, or will be when we get all of it uploaded and organized. We can share media.

  ### 3. It's a great tool. I think there is room for improvement

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 23, 2024

**What do you like best about Pickit?**

Able to find media, sell sheets all in one platform

**What do you dislike about Pickit?**

It could be time consuming to find the right assets

**What problems is Pickit solving and how is that benefiting you?**

To share information with our dealer network.

  ### 4. Simple way to share templates and company profiles in Powerpoint.

**Rating:** 2.5/5.0 stars

**Reviewed by:** Björn L. | IT-tekniker, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 17, 2022

**What do you like best about Pickit?**

Easy to adminstrate in office 365 and few errors

**What do you dislike about Pickit?**

Troubble with installing on office 2016 the old 365. Bad pricing models and raise of price after first year.

**Recommendations to others considering Pickit:**

Easy to administrate in office

**What problems is Pickit solving and how is that benefiting you?**

Distrubuting templates and pictures for powerpoint to all even thus that dont woork at the office.

**Official Response from Brad Hawkes:**

> Thanks for the review Björn!

  ### 5. Pickit works fine

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 17, 2022

**What do you like best about Pickit?**

Ease of implementing photos into powerpoints and strong search function.

**What do you dislike about Pickit?**

Lack of clarity on how to update the portfolio of photos.

**What problems is Pickit solving and how is that benefiting you?**

It has sped up the process of creating decks.

**Official Response from Brad Hawkes:**

> Thanks for the review, and glad to see it's helped speed up the way you create presentations. 

  ### 6. Pickit Trial

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Information Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 05, 2021

**What do you like best about Pickit?**

The user interface was clean and simple to use.

**What do you dislike about Pickit?**

The product seems aimed at smaller businesses.

**What problems is Pickit solving and how is that benefiting you?**

Problems to be solved were to enable an addin for MS office.

**Official Response from Brad Hawkes:**

> Glad you like the user interface and that Pickit feels simple to use. That's one of our main objectives. 

You might also be interested to know we've rolled out a long list of new modules and features that have moved us into the Enterprise DAM platform space, no least Pickit Family™, our multi-brand solution for larger organizations. 


## Pickit Discussions
  - [What is the use of PICkit?](https://www.g2.com/discussions/what-is-the-use-of-pickit) - 1 comment, 1 upvote
  - [How can I get notifications around the new release of photos that are similar to my &#39;type&#39;?](https://www.g2.com/discussions/44995-how-can-i-get-notifications-around-the-new-release-of-photos-that-are-similar-to-my-type) - 1 comment, 1 upvote

- [View Pickit pricing details and edition comparison](https://www.g2.com/products/pickit/reviews?filters%5Bnps_score%5D%5B%5D=3&section=pricing&secure%5Bexpires_at%5D=2026-08-12+13%3A58%3A08+-0500&secure%5Bsession_id%5D=b31d98d9-db50-4dfa-abe2-7e1921f1d08f&secure%5Btoken%5D=6ceaeff458a38ba78c768c26383964ff13b819e8e2964822c708b0bbeb7ce4b8&format=llm_user)

## Pickit Features
**Additional Functionality**
- Third-Party Integrations
- To-Do List
- @mentions
- Single Sign On
- File Management
- Activity Dashboard
- Drag & Drop
- Alerts/Notifications
- Prioritization
- Access Controls/Permissions
- Screen Sharing
- Content Management
- Brainstorming
- AI Copilot
- File Transfer
- Calendar Management
- Status Tracking
- Real-Time Notifications
- Version Control
- Task Management
- Activity Tracking
- Real Time Editing
- Communication Management
- Chat/Messaging
- Tagging
- Generative AI
- Assignment Management
- Task Scheduling
- Project Management
- Collaboration Tools
- Workflow Management
- Secure Data Storage
- File Sharing
- Document Storage
- Task Progress Tracking
- Discussions/Forums
- Commenting/Notes
- Reporting & Statistics
- Contact Management
- Video Conferencing
- Progress Tracking
- Mobile Access
- API
- Document Management
- Customizable Branding

**Interface and Performance**
- Import/Export
- Organizational Interface
- Search
- File Preview
- Analytics
- Reporting/Analytics

**Editing**
- Photo editing
- Resizing
- Video editing
- Integration with editing tools
- Third-Party Integrations
- Collaboration Tools
- Image Editing

**Platform Basics - Presentation Management**
- Brand Consistency Maintainment
- Content Location Search
- Access Control Abilities
- Presentation Performance Analysis
- Template Library Management
- Centralized Storage
- Team Collaboration
- Version Control Features

**Agentic AI - Photo Management**
- Multi-step Planning
- Cross-system Integration
- Social Media Integration
- CRM Integration
- QuickBooks Integration
- Third-Party Integrations
- Point of Sale (POS) Integration

**Agentic AI - Enterprise Content Management (ECM)**
- Autonomous Task Execution
- Natural Language Interaction
- Decision Making

**Additional Functionality**
- Generative AI
- Discount Management
- Reminders
- Booking Management
- Marketing Automation
- Client Management
- AI Copilot
- Electronic Payments
- Lead Management
- Event Scheduling
- Event Management
- Client Portal
- Appointment Management
- Activity Dashboard
- Calendar Management
- SMS Messaging
- Appointment Scheduling
- Automated Scheduling
- Template Management
- File Management
- Task Management
- Workflow Management
- Proposal Management
- Email Marketing
- For Photography Studios
- Contract/License Management
- Data Import/Export
- API
- Quotes/Estimates
- Order Management
- Availability Management
- Billing & Invoicing
- Photo Proofing
- Gift Card Management
- Project Management
- Reporting/Analytics
- Email Management
- Customer Database
- Meeting Management
- Alerts/Notifications
- Digital Signature

**Additional Functionality**
- Content Library
- Access Controls/Permissions
- AI Copilot
- Information Governance
- Drag & Drop
- Collaboration Tools
- Reporting/Analytics
- Data Capture and Transfer
- Indexing
- Filtering
- Electronic Signature
- Version Control
- Mobile Access
- Document Storage
- Generative AI
- Approval Process Control
- Single Sign On
- Image Editing
- Customizable Branding
- Search/Filter
- Tagging
- Audit Trail
- Document Review
- Activity Tracking
- Activity Dashboard
- Archiving & Retention
- Secure Data Storage
- Configurable Workflow
- SSL Security
- Alerts/Notifications
- Data Synchronization
- Secure Login
- Content Delivery
- Two-Factor Authentication
- Customizable Templates
- Mobile Capture
- Offline Access
- Templates
- File Sharing

**Asset Management**
- File Types
- Metadata
- File Transformation
- Versioning
- Expiration
- Watermark
- Digital Rights Management
- Brand Guidelines

**Search**
- Filtering
- Pinned search
- Auto tagging
- Suggested search

**Platform Additional Functionality - Presentation Management**
- Integrations with Productivity Tools
- Multiple Device Access

**Media Types**
- Video
- Audio
- Images

**Permissions**
- Content expiration
- Asset permissions
- Access requests

**Agentic AI - Presentation Management**
- Autonomous Task Execution

**Administration**
- Workflow Management
- User, Role, and Access Management
- Brand Portal
- Integration with Creative Software
- Integration with Marketing Software
- CMS Integration
- Document Management
- Content Management
- User Management
- Metadata Management
- Video Management
- File Management
- Configurable Workflow

**Platform**
- Customizable brand guidelines
- Collaboration
- Templates

**Agentic AI - Digital Asset Management**
- Cross-system Integration

**Agentic AI - Brand Asset Management**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- Strategic Planning

**Additional Functionality**
- Multi-Channel Marketing
- Metadata Management
- Digital Asset Management
- Reporting & Statistics
- Drag & Drop
- Approval Process Control
- Change Management
- Content Management
- Engagement Tracking
- Multiple Output Formats
- AI Copilot
- Project Management
- Real-Time Data
- Artwork Management
- Activity Dashboard
- File Management
- Search/Filter
- Social Media Monitoring
- Fulfillment Distribution
- Alerts/Notifications
- Content Library
- Version Control
- Workflow Management
- Brand Tracking
- Data Import/Export
- Content Scheduling
- Customizable Branding
- Visual Analytics
- Single Sign On
- Reputation Management
- Compliance Management
- Campaign Management
- Competitive Analysis
- API
- Commenting/Notes
- Sentiment Analysis
- Generative AI
- Storytelling
- Content Publishing Options
- Document Classification

**Additional Functionality**
- Generative AI
- File Conversion
- Mobile App
- API
- Collaboration Tools
- Search/Filter
- Asset Sharing
- Automatic Transcription
- AI Copilot
- Asset Library
- Video Support
- File Transfer
- Asset Categorization
- Image Recognition
- Drag & Drop
- Customizable Templates
- Customizable Branding
- Tagging
- Watermarking
- Commenting/Notes
- Natural Language Processing
- Document Storage
- Access Controls/Permissions
- Version Control
- Image Library

**File Management**
- File Type Support
- Metadata
- OCR Scanning
- Versioning
- Collaboration
- Document Assembly
- Form Creation
- Portals and Sites
- Disposition
- Search
- Web Interface
- Mobile Apps

**Workflow**
- Process Automation
- Conditions
- Activities
- Records Management
- Case Management
- Template Management
- Document Management
- Metadata Management
- Content Management
- Workflow Management
- Compliance Management
- Digital Asset Management
- Task Management
- File Management
- Forms Management
- SEO Management
- Audit Management
- Website Management
- User Management

**Platform**
- Internationalization
- Performance and Reliability
- Reporting and Auditing
- System of Record Integration
- APIs

## Top Pickit Alternatives
  - [Bynder](https://www.g2.com/products/bynder/reviews) - 4.5/5.0 (1,144 reviews)
  - [Brandfolder](https://www.g2.com/products/brandfolder/reviews) - 4.4/5.0 (1,372 reviews)
  - [Canto](https://www.g2.com/products/canto/reviews) - 4.4/5.0 (1,748 reviews)

