Pharmaceutical companies have made sizable investments in sales force effectiveness (SFE). Companies need to provide their reps with valuable tools to maintain sales effectiveness in order to reach the right professionals with the targeted product. While companies have upsized and downsized, maintaining the right number of reps is crucial. Training, coaching, Pharma tools and enablers provide efficiencies. Streamlining these tasks will cut cost without cutting knowledge. Pharmalite Mobile app is designed for Pharma Sales, Medical, Market Access Field Users, Managers, and Executives. With a groundbreaking Cloud Connect sync feature, this app instantly retrieves your data and provides a dynamic interface for executive, account management and reporting needs.