Jonathan B.
JB
Jonathan B.
SVP - Americas
Enterprise (> 1000 emp.)
"People.ai Transformed Our Sales Motion with Actionable Insights."
5/5
What do you like best about Backstory?

I've used People.ai across multiple companies, and I can't recommend it enough. The platform has transformed how we manage our sales motion. The insights we gain are invaluable, allowing us to make data-driven decisions that truly impact our bottom line.

The integration with our existing systems was seamless, and the Services team has been brilliant every step of the way. It's clear that People.ai is committed to helping us succeed.

People.ai gives us reliable visibility into sales activity, account engagement, and stakeholder coverage without relying on manual CRM updates. The insights are genuinely usable for coaching and pipeline inspection, and the org/relationship views help teams navigate complex accounts faster. Integration to our existing systems was straightforward, and Customer Success has been super responsive whenever we’ve needed help. Review collected by and hosted on G2.com.

What do you dislike about Backstory?

Nothing, but like any revenue intelligence platform, value depends on a good account hierarchy, underlying CRM hygiene and consistent user adoption. Review collected by and hosted on G2.com.

Response from Stephanie Madsen of Backstory

Thanks for the kind review and continued partnership, Jonathan! Your feedback over the years has directly influenced how we build, and we’re thrilled to be ingrained in your day-to-day. Keep the feedback coming : )

Jamie C.
JC
Jamie C.
Americas Manager of Enterprise Programs and Initiatives
"Stellar Partnership and Streamlined Sales Processes"
5/5
What do you like best about Backstory?

I value People.ai's stellar customer success team. The CSEs truly integrate into the customer's organization and culture, which drives stronger alignment and influences the product roadmap in meaningful ways. I appreciate the true joint partnerships they create rather than transactional relationships. The experience of rolling out PeopleGlass was almost seamless, layering on top of our CRM. We helped co-create our forecasting module, and the partnership was incredible. Soon, People.ai will integrate into our internal AI assistant that the entire organization will use, not just sales. I recommend People.ai highly and am a big advocate. Review collected by and hosted on G2.com.

What do you dislike about Backstory?

I do not have anything negative to say about People.ai. We are looking forward to seeing them to continue to grow and scale! Review collected by and hosted on G2.com.

Response from Stephanie Madsen of Backstory

Thank you so much for this thoughtful review and for being such a strong partner and advocate, Jamie! We’re thrilled to hear that your experience with our Customer Success team has been positive and truly collaborative. We truly value your partnership and the insights you share, as they help shape our roadmap.

Verified User in Biotechnology
UB
Verified User in Biotechnology
Mid-Market (51-1000 emp.)
"People.ai Saves Time with Automatic Salesforce Logging"
4/5
What do you like best about Backstory?

It is generally easy to use. Also, People.ai eliminates the need for manual data entry in Salesforce which is a huge time saver and improves productivity. The ability to automatically log emails and contacts has proved very useful to my team. Review collected by and hosted on G2.com.

What do you dislike about Backstory?

The inaccuracies in data interpretation and lack of transparency are my biggest pain points. Also, with AI in general, content is at times low-quality and feels a bit unauthentic and unoriginal. It can take out the creativity aspect. Review collected by and hosted on G2.com.

Response from Stephanie Madsen of Backstory

Thank you for taking the time to share a review. Glad the automatic Salesforce logging is saving you time - cutting out that manual entry is exactly the work we want off people's plates!

I also appreciate the detailed feedback on accuracy and transparency. If you're open to it, I'd love to connect you with our team to look at the specific cases where we fell short. That detail genuinely helps us improve.

Thanks again for being candid.

Verified User in Telecommunications
UT
Verified User in Telecommunications
Small-Business (50 or fewer emp.)
"User-Friendly and Easy to Use"
4.5/5
What do you like best about Backstory?

User friendly and intuitive. Great level of information. Review collected by and hosted on G2.com.

What do you dislike about Backstory?

Haven't really had a downside. So far I'm very happy. Review collected by and hosted on G2.com.

Response from Stephanie Madsen of Backstory

Thanks so much for the feedback! We’re glad to hear you’re finding People.ai user-friendly and intuitive, and that it’s helping you manage your partners and opportunities more effectively. We appreciate your support and are excited to keep delivering value to you and your team!

mellacheruvu N.
MN
mellacheruvu N.
Senior Consultant
Mid-Market (51-1000 emp.)
"Compatible and customisable"
4.5/5
What do you like best about Backstory?

More user friendly with attractive user interfaces Review collected by and hosted on G2.com.

What do you dislike about Backstory?

Page time out sometimes not always which keeps the page buffer. Review collected by and hosted on G2.com.

Response from Caitlin Marco of Backstory

Thank you for your review! We're thrilled to hear that you find People.ai user-friendly.It's great to know that our reporting capabilities are helping you work like a pro! We appreciate your feedback on page timeouts and will share it with our team as we continue improving the platform. Thanks again for sharing your experience with us!

Adam  F.
AF
Adam F.
Mid-Market (51-1000 emp.)
"The BEST Salesforce Plugin"
5/5
What do you like best about Backstory?

PeopleGlass makes updating Salesforce INFINITELY better. As I am sure you are aware if you are reading this, Salesforce is a major pain to update: Whether its going through 2FA every 20 minutes or scrolling through a bunch of unnecessary fields to get to the meat of the opp. With PeopleGlass, I can track all my opps in a dynamic, spreadsheet, populate and update fields that matter, and generally save a ton of time and stress. Whereas before, updating opportunities would take hours and hours and get kicked to the end of my to-do list, I can now easily update opps on the fly. Forecasting meetings are also much easier to manage because I can just share my screen and clearly walk through my opps. Review collected by and hosted on G2.com.

What do you dislike about Backstory?

Honestly, there is nothing I don't like about PeopleGlass. Maybe that it is too good to be true? But it is true... so I don't know! Review collected by and hosted on G2.com.

WF
Will F.
Enterprise (> 1000 emp.)
"PeopleGlass simplifies my work processes!"
5/5
What do you like best about Backstory?

One work describes PeopleGlass. Simple.

PeopleGlass simplies the steps I take to review/update information in SFDC. Installation/configuration was was. Since using PeopleGlass, I have experienced a reduction in time needed to peform existing tasks. Review collected by and hosted on G2.com.

What do you dislike about Backstory?

I've told my colleagues the same message many times. There is no downside to using PeopleGlass.

I've been a PeopleGlass user for approximately one month and there are still features I'm learning. When I do have questions, the PeopleGlass team have been extremely responsive and do an outstanding job highlighting how I can optimize my PeopleGlass experience. Review collected by and hosted on G2.com.

Verified User in Retail
CR
Verified User in Retail
Small-Business (50 or fewer emp.)
"Amazing App, beautiful UI. Feels like a professional PA on your side."
5/5
What do you like best about Backstory?

Fantastic use of AI in business. Amazing App, beautiful UI Review collected by and hosted on G2.com.

What do you dislike about Backstory?

There is still scope for customizations, especially on a client/user level. Providing them with more customization options will help you make promising customers. Review collected by and hosted on G2.com.

Erin G.
EG
Erin G.
Enterprise (> 1000 emp.)
"Cut my pipeline management time in half"
5/5
What do you like best about Backstory?

Everyone loves a nice organized spreadsheet, but making your own with ever changing sales opportunities is a futile effort. People glass essentially lets me build different 'sheets' / views of my deals, update them in spreadsheet format, and remains in sync with Salesforce. The best part is I needed 0 formal onboarding becasue the process / interface is so intuitive. Review collected by and hosted on G2.com.

What do you dislike about Backstory?

Sometimes there is a lag when I am updating many cells at once, though this could be because of my machine. Working closely with our Peopleglass rep to improve this, and it's definitely not a deal breaker. Review collected by and hosted on G2.com.

Victor S.
VS
Victor S.
Sales Leader - Commercial East
Enterprise (> 1000 emp.)
"Saves me so much time!"
5/5
What do you like best about Backstory?

Having PeopleGlass saves me time with forecasting, 1:1s with my sellers, pipeline reviews, and collaborating with our extended team. With a modern feel and easy user interface, I set 10 views up in just minutes. Review collected by and hosted on G2.com.

What do you dislike about Backstory?

The data pulled from other tools is really the only downside. Not a PeopoleGlass tool issue but ensuring there is clean data from the start is helpful. I will say this tool does allow us to help clean up the data and add/update new information quickly and easily. Review collected by and hosted on G2.com.