---
title: Pendo Reviews
meta_title: 'Pendo Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 1808 reviews by the users' company size, role or industry
  to find out how Pendo works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 1808
  scale: '5'
date_modified: '2026-08-14'
parent_category:
  name: Conversion Rate Optimization Tools
  url: https://www.g2.com/categories/conversion-rate-optimization-tools
---


# Pendo Reviews
**Vendor:** Pendo.io  
**Category:** [Product Analytics Software](https://www.g2.com/categories/product-analytics)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 1,808
## About Pendo
Pendo helps you deliver better software experiences for happier and more productive users and employees. Pendo helps product teams ask and answer questions like: What features are customers or employees interacting with? Which are they ignoring? What parts of the product are driving delight or frustration? From these same insights, you can easily set up in-app guides without any coding to drive software adoption, provide support, and generate better leads, right inside the application. With Pendo, you can help your users get the most value from your software so that you can drive growth, efficiently.



## Pendo Pros & Cons
**What users like:**

- Users appreciate the **ease of use** of Pendo, finding it simple to implement features and engage customers effectively. (202 reviews)
- Users value the **seamless integration of analytics and in-app guidance** , enhancing both user understanding and engagement. (165 reviews)
- Users value the **seamless integration of analytics and in-app guidance** , enhancing understanding and user engagement significantly. (122 reviews)
- Users value the **exceptional customer support** and the intuitive features that enhance user engagement and analytics. (116 reviews)
- Users love the **seamless integration** of analytics and in-app guidance in Pendo, enhancing user engagement effortlessly. (99 reviews)
- Users find Pendo&#39;s **helpful features** invaluable for tracking customer interest and collecting reliable feedback efficiently. (83 reviews)
- User Experience (79 reviews)
- Easy Setup (77 reviews)
- Intuitive (76 reviews)
- Value (75 reviews)

**What users dislike:**

- Users find Pendo lacks **essential features** , hindering user segmentation and complicating survey analysis and management. (67 reviews)
- Users face **deletion recovery challenges** with Pendo, wishing for more self-service options to manage their guides. (63 reviews)
- Users face a **steep learning curve** with Pendo, finding initial setup and customization confusing and time-consuming. (59 reviews)
- Users experience a **steep learning curve** with Pendo, requiring significant time and effort to master the platform. (47 reviews)
- Users experience **data inaccuracy** issues with Pendo, leading to frustration and complicating effective usage of the platform. (44 reviews)
- Limited Features (44 reviews)
- Users find Pendo&#39;s pricing to be **very expensive** , especially as their usage increases over time. (42 reviews)
- Not Intuitive (41 reviews)
- Tagging Issues (39 reviews)
- Users face a **learning difficulty** with Pendo due to complex setup and a non-intuitive interface. (38 reviews)

## Pendo Reviews
  ### 1. Overall Good

**Rating:** 4.0/5.0 stars

**Reviewed by:** Manya G. | Design Researcher, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 15, 2022

**What do you like best about Pendo?**

- Widgets within dashboards and being able to embed other pages within.
- Funnels are really useful.
- Retention is great.
- PES again is great.

I prefer this over most other analytics tools in terms of UX as well.

**What do you dislike about Pendo?**

- Funnels/Paths and Retention cannot be added to dashboards.
- I think some things need to be called out within funnels and paths such as  "if you have something not tagged it'll count as no next step" or "in a funnel if a user clicks actions in between that will/wont be a drop off rate"
- I think tracking screen sizes would be helpful.
- Instead of showing account ids showing the name of the account while viewing charts and table would be easier. Otherwise I have to click into the account id to find out which account I'm looking at.

**What problems is Pendo solving and how is that benefiting you?**

Getting drop off rates and helping validate if the new updates are proving to be successful. Getting overall feedback on how users/admin accounts use out platform.

  ### 2. If you don't already instrument your product with analytics, you should

**Rating:** 4.0/5.0 stars

**Reviewed by:** Greg V. | Director, Product Management, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

The tagging functionality for Pages and Features is rather straightforward and doesn't require a whole lot of knowledge.
I also love the fact that if you tag something at a certain time, all the historical analytics will be crunched when you enable it - you're not loosing history

**What do you dislike about Pendo?**

The guide section is a little bit limited, you may sometimes want to be able to do more powerful guides without having to wrangle any Javascript.
Their feature request product (which we use too) is still young and could use some love.

**What problems is Pendo solving and how is that benefiting you?**

I'm now able to make decisions when it comes to the product based on customer input and not gut feelings anymore.
If I have questions around a part of the product, I look at who uses it the most and the least, and have a slate of interviewees that will help me.
I can also communicate easily within the product via guides without having to ask engineering to build this announcement functionality.

  ### 3. Pendo Insights + Pendo Feedback

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Primary/Secondary Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 23, 2023

**What do you like best about Pendo?**

The concept of "segments" applies throughout the platform - you can define a segment once and leverage it in several places.

Searching for specific visitors is straightforward.

**What do you dislike about Pendo?**

The naming/grouping of different Pendo products is somewhat challenging to grok in my opinion.

I would like to see more power/flexibility with in-app dashboarding...the available widgets are relatively basic.

**What problems is Pendo solving and how is that benefiting you?**

Pendo allows us to gain an understanding of who is using our app and what pieces they use - for several definitions of "who."

We use Pendo Insights to identify users to reach out to so that we can talk to them and understand their use-cases more deeply.

We use Pendo guides to target different user types with personalized information about how to use our app effectively.

We also use Pendo Insights to inform the definition of product adoption and product retention metrics, and then to help us measure them.

We utilize Pendo's NPS offering to measure brand NPS.

  ### 4. Best tool for tracking and analyzing

**Rating:** 4.0/5.0 stars

**Reviewed by:** pavan k. | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 13, 2023

**What do you like best about Pendo?**

Best tool for user activity tracking and know the insights about different product features

**What do you dislike about Pendo?**

Can provide more features that may offer excellent insights.

**What problems is Pendo solving and how is that benefiting you?**

getting the to know the different user personas using the product.

  ### 5. Its a good platform but can be improved and made less expensive specially for startups

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 13, 2023

**What do you like best about Pendo?**

Analytics are good. Specially the new segment selection which is now added on platform

**What do you dislike about Pendo?**

Very expensive. Important feeatures added as addons. Which you can rethink.

**What problems is Pendo solving and how is that benefiting you?**

Good analytics and helpful insights helps product adoption

  ### 6. Suitable for the most of the Use Cases

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 18, 2023

**What do you like best about Pendo?**

The editor easily allows you to design the perfect guide and to place it within any page of your web application. It's the first time I'm using a guides builder tool, but so far, it looks brilliant.

**What do you dislike about Pendo?**

The platform I'm working on is based on iframes. Pendo doesn't like this element ;) There are multiple bugs and I think it's caused by this type of architecture.

**What problems is Pendo solving and how is that benefiting you?**

The platform I'm working on does not provide an easy way to guide the user through the onboarding process of a new feature. For me it's necessary to have a good storytelling, and Pendo allows me to build it.

  ### 7. So handy for tracking metrics on our product

**Rating:** 4.0/5.0 stars

**Reviewed by:** SarahJayne B. | Senior Product Designer, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 20, 2023

**What do you like best about Pendo?**

The tagging feature - we are able to easily tag our new features and measure the clicks it's getting very easily. This makes validating UX decisions so seamless

**What do you dislike about Pendo?**

Initially appears quite difficult to use - took me some time training and I'm still not a master. I'd like to be!

**What problems is Pendo solving and how is that benefiting you?**

It's helping us measure UX decisions and allowing us to onboard users to new features

  ### 8. Pendo experience

**Rating:** 4.0/5.0 stars

**Reviewed by:** Kailash B. | Director of Product, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

I find it useful because it allows me to easily figure out how often are the features in my product being used. There are a lot of different measures but I find the ability to track how many people visited certain pages and how often. The even tracking is really cool too but I haven't had a chance to to use it much.

**What do you dislike about Pendo?**

I know they have created a product that is relatively very easy to use and set up. However, I still think learning curve is still high. It's not easy to extrat value out of this product unless you are ready to make significant time investment.

**What problems is Pendo solving and how is that benefiting you?**

At my current company we use Pendo to understand how our platform is being used by people. Our goal is to improve the features that are not being used as often as we would like.

  ### 9. Lots of great features

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 12, 2023

**What do you like best about Pendo?**

I was pleasantly surprised at both all the analytics gathered automaticallly and thereby can be shown retroactively.
Also found the guides pretty intuitive.

**What do you dislike about Pendo?**

The technical implementations was sometimes a bit complex for me.

**What problems is Pendo solving and how is that benefiting you?**

Onboarding, data analytics

  ### 10. Great product analytics app

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 29, 2023

**What do you like best about Pendo?**

Intuitive UX, comprehensive feature set, excellent support documentation, easy of integration into our app

**What do you dislike about Pendo?**

Getting started can be overwhelming (there's a lot to set up to leverage all their features). Pricing model (per end user) can get expensive fast.

**What problems is Pendo solving and how is that benefiting you?**

Real time insights into feature adoption (allows us to know whether we met our goal). What are the top features used by buyers?  (allows us to focus our efforts on high ROI work)

  ### 11. Clear but not everything I needed

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Accounting | Enterprise (> 1000 emp.)

**Reviewed Date:** July 12, 2023

**What do you like best about Pendo?**

-Simple user interface
-Clear navigation
-Detailed analytics possible (eg. webpage visits and events)

**What do you dislike about Pendo?**

-This may not be Pendo's fault but we didn't have location data that would have been helpful

**What problems is Pendo solving and how is that benefiting you?**

We are using it to analyse a new website that has launched. It's helping us understand user habits at launch and how we can improve the user experience

  ### 12. Pendo Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 26, 2023

**What do you like best about Pendo?**

you get the detailed data for the user activity on platform and the trend analysis. UI is user friendly.

**What do you dislike about Pendo?**

some more metrics in reports. Some costmise reports needs to be made available. date selection filters in weekly board

**What problems is Pendo solving and how is that benefiting you?**

user activity trend for my platform. Also which feature of my product is being used most and least.

  ### 13. Great tool for Analytics, In-app user guides and Feedback

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 04, 2022

**What do you like best about Pendo?**

User analytics is the critical feature of Pendo Insights. It provides valuable information about how users interact with different pages and features of your application. In addition, the "in-app guides" help explain the various parts of your application and make announcements. Pendo Feedback is another useful product that helps keep all the user feedback in one place and keep the users updated when you decide to work on something.

**What do you dislike about Pendo?**

I don't like a couple of things about Pendo:
- Pendo Roadmap is not up to par with other road mapping tools.
- Pendo Insights: We have embedded some dashboards within our application and tagging the features in those dashboards embedded within an iframe isn't possible in Pendo.

**What problems is Pendo solving and how is that benefiting you?**

Pendo helps keep track of user analytics data and their feedback in one place and allows us to manage them easily. Without that, it is hard to know how our application is used and where some users struggle. Also, the Pendo Feedback gives the users an easy-to-use interface to give us their feedback. Very useful!

  ### 14. Currently figuring out

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in E-Learning | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 18, 2023

**What do you like best about Pendo?**

The analytics have great potential to tap user data

**What do you dislike about Pendo?**

A little complicated for new users. There is a learning curve

**What problems is Pendo solving and how is that benefiting you?**

It helps us gather user feedback and understand user behavior

  ### 15. It's too early to tell but experience is good so far

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 14, 2023

**What do you like best about Pendo?**

Creating segments is easy and the outcome feels like it happens in real time despite dealing with large volumes of data

**What do you dislike about Pendo?**

Launching a guide appears to have a delay.  I can preview but after launch, it takes a while before my guide starts to appear for my segmentation

**What problems is Pendo solving and how is that benefiting you?**

In App Guidance, and Usage Analytics

  ### 16. It gave us improved visibility and engagement with our customers

**Rating:** 4.0/5.0 stars

**Reviewed by:** Daniel Z. | Marketing, Enterprise (> 1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

The UI is easy to navigate and the features are great for what we are looking for to engage our customers. But the best is the team behind the software. I loved the onboarding and ongoing support from the Pendo account and customer success teams.

**What do you dislike about Pendo?**

Not a bad thing but there is so much you can do with Pendo that makes you feel that you need to spend more time learning about it. The upside is that you know you will get better customer engagement out of it.

**What problems is Pendo solving and how is that benefiting you?**

We used to have a house-grown tool for customer onboarding and in-app touchpoints. It lacked the flexibility and necessary integrations to compete with the industry standard. Pendo enabled us to have a better engagement.

  ### 17. Good for self-starters, but not the partner you think you're getting

**Rating:** 4.0/5.0 stars

**Reviewed by:** Linda D. | Customer Success Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 11, 2022

**What do you like best about Pendo?**

Pendo is out-of-the-block _moderately easy_ to use. I wasn't expecting social media ease of use, but I was pleasantly surprised when I found that it wasn't far off. When I did get stuck - for the most part - Support was able to help (once I found the support tab). The website is intuitive. The words mean what you think they mean. All and all, it's a B+ for ease of use. Granny who struggles with tech will still struggle with this, but if you have mastered Google Docs, I think you'll get this soon.

**What do you dislike about Pendo?**

The tech issues I did present, bugs, were unsolvable. I spent the better part of a month on Zoom calls with tech support only to get a "well, we got nothing, good luck!" So, not exactly helpful. Troubleshooting past basic (like, Alt+Shift+8) essentially requires you to did into the inspect page. As a non-programmer who bought this so I didn't have to be a programmer, I was disappointed by this. 

Also, the text editor is really outdated. You still use **this** for bolding and _this_ for underline. If you don't know text editing, this will drive you bonkers. It's also TRASH for copying out of Pendo, because the markups are part of the text, so they come with (and most other text editors no longer use them). If you're use to text editing in Discord, you'll love this. The other 98% of us find this to be annoying.

**What problems is Pendo solving and how is that benefiting you?**

Pendo helps me to make guides and track points where people get stuck so I can guide them out. While I expected this to be a less time intensive issue, building a guide (like, a GOOD one, not a one step "here's 500 words of text" or "how do you do this task? You click one button and BAM! Done.") still takes 10-15 min per step. When it works, it's great. When it doesn't work, it's VERY DIFFICULT to repair.

  ### 18. Indispensable analytics and guides for fast-moving product teams

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

Pendo's ad-hoc user behavior analytics suite is a product accelerator. You're undertaking a major redesign and you think to yourself, "I wonder how many people click that button?" In days of old you create a project in your roadmap, prioritize it against everything else your engineering or BI team is doing, and then wait until it's time to get the results back. In Pendo you can answer this question in 15 minutes before your design meeting ends with a few clicks from a PM. Save your engineering time for more important projects that provide direct customer value instead of spending it on tagging, logging, and queries.

**What do you dislike about Pendo?**

ZenDesk integration was another key driver, but it's painful to set up and just straight doesn't work. Maybe it's a misconfiguration or something else on our end, but it's not easy to figure out. CSMs also have a very long SLA for non-premium customers. This delays our own feature adoption (like ZenDesk), and chips away at the "Accelerate" value prop when you didn't pay for the Fast Pass.

**What problems is Pendo solving and how is that benefiting you?**

Visibility into user behavior to empower product decision-making. Quick and easy guides and tooltips to help drive stickiness.

  ### 19. Essential product analytics tool. Bugs and limitations keep it from a 10

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

Pendo's diversity of tools is really impressive. My team uses it for in-platform messaging, Guides, NPS surveys, feature requests, and analytics. It's awesome to have all that in the same place. I also use the integrations w/ Salesforce, Hubspot, Domo, and Zapier on a near-daily basis.

**What do you dislike about Pendo?**

It has bugs! It's natural for a product of this scope, but I frequently come across features that don't work as expected or are puzzlingly limited. It is improving and new features are communicated well, but certain things have taken a long time to update.

**What problems is Pendo solving and how is that benefiting you?**

It's improving our in-platform relationship with our customers. As a B2B tool, it allows us to communicate directly with users that aren't our champions. It allows us to collect feedback in a few different forms and gives us real-time data on how customers use our platform, often without needing the support of our dev team.

  ### 20. Pendo Review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Carmen Z. | Associate Product Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

Getting started in Pendo is relatively intuitive; creating guides, segments, and funnels are relatively straightforward. It is easy to infer how to set these up.

**What do you dislike about Pendo?**

I do not like how there is no option to add funnels and paths to a dashboard. When I click on 'Add a widget,' I can't find these options in the list. As such, it's hard to centralize information around user paths for features.

**What problems is Pendo solving and how is that benefiting you?**

Pendo allows me to understand better user behavior and interactions with features that I add to my software platform. Understanding how many users visit and how they click through flows is important for me to understand as a PM.

  ### 21. Useful tool, complicated to learn

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** November 21, 2022

**What do you like best about Pendo?**

I like the styling options available for different tips. 
The information lays nicely over the existing UI.
The data is helpful. 
I get the impression there is more we could be using Pendo for. However, those opportunities haven't been discovered yet.

**What do you dislike about Pendo?**

This may be specific to how my company's Pendo is set up, but I find certain things aren't intuitive.
Setting up segments is complicated and I never know if I did them quite right. 
There's nuanced behavior within Pendo that I routinely need to be reminded of by peers that have been using it longer. 
I wish there was a more intuitive way to check the ranking of guides, and if Pendo could tell you if there's conflicts.

**What problems is Pendo solving and how is that benefiting you?**

I've created Pendo guides to let users know about new features and to remind users of default settings, like permissions.

  ### 22. Great way to communicate in-platform with good built-in dashboarding options

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 09, 2022

**What do you like best about Pendo?**

Our company loves sending out in-plat comms about new releases via Pendo Guides, they aren't the most user-friendly and we'll have hiccups every once in a while but it's better than the other options we'd have. 

Pendo's Data Explorer is a great tool for analyzing feature adoption and test hypothesis.

**What do you dislike about Pendo?**

I wish the whole system was more scalable (no global filters for dashboards, we've been a client for more than a year and we were told that was gonna be developed soon, never came). Other than that, I wish there was also more customization possible (Data explorer allows you to break free from the widgets but overall you can't customize too far from the widgets).

**What problems is Pendo solving and how is that benefiting you?**

In-platform comms, Central dashboards for specific clients, (simple) overview of usage for all clients. We benefit from Pendo's usage exploration options to measure how our new features are being received.

  ### 23. Complete package, valuable for a team willing to put in the work

**Rating:** 4.0/5.0 stars

**Reviewed by:** Nathan S. | VP of Product, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 09, 2022

**What do you like best about Pendo?**

Tagging workflows in funnels & paths is the most useful feature, seeing how many seconds it takes to complete a workflow.  It's nice that they include guides with the same package as  the behavior analytics.

**What do you dislike about Pendo?**

I wish pendo would have better reporting around workflows - how long do they take for the median user?  How many clicks does it take to finish a tagged workflow?  Is this workflow taking more or less time as we make improvements?

**What problems is Pendo solving and how is that benefiting you?**

It is helping us to understand the impact of potential problems to solve, and then validating if we have actually solved them afterwards.  It also helps us communicate with clients.

  ### 24. A Powerful User Behaviour Tracking tool for Products

**Rating:** 4.0/5.0 stars

**Reviewed by:** Karthik B. | Software Engineer, Enterprise (> 1000 emp.)

**Reviewed Date:** August 09, 2022

**What do you like best about Pendo?**

The most useful feature of pendo is the reports that can be created using paths and funnels. They are useful to track users for a specific flow getting the accurate success and failure percentage among all the users that going through. The dashboard gives lot of other informations based on visitor frequencies and browser related. The other one is the Track Events. Adding track events is necessary to be get a more accurate data on the user behaviour.

**What do you dislike about Pendo?**

1. The downside would be having the visitor information stored in localstorage. If anyone tampers it, the data or analytics is going to get updated with tampered Id's. 
2. Also once the local storage is created it wont be deleted until user clears it from the browser manually or it is cleared by the application side next time. 
3. You can exclude Users but not include users (like guides).
4. The creation of paths for a longer range is shown complex and not much understandable. Might need it to be more user friendly.

**What problems is Pendo solving and how is that benefiting you?**

Pendo is used by us to track the Authentication Flow of the User. Wether the user opts in for Face ID/Touch ID registration or not. 
1. If he is registered, has he registed successfully or he is not.
2. If he is not registering, Why ? --> Feedbacks or guides used
3. How is the login Experience with Opting ?  -> Feedback again
4. If the registered user lands into Error Page instead of authenticating, How and Why ?
Reports and browsers specific tracking etc.. for the pilot phase of the feature.

  ### 25. Almost Simple

**Rating:** 4.0/5.0 stars

**Reviewed by:** Humam K. | CS MANAGER/DIRECTOR, Design, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 05, 2022

**What do you like best about Pendo?**

Interface: I like how everything is organized and looks really clean. 
Dashboard: the colors and shapes of users are amazing, and metrics look fantastic in Pendo. I always use them in my presentations for my team
Simple, it is easy to move around and see every single menu.

**What do you dislike about Pendo?**

Interface: Some of the language used in menus or navigation can very confusing. Especially if you are working on making certain parts of your own website simple. so moving back and forth between different sires and your own can be very tricky. And you have to explain that to your team as well || this might be subjective/a personal preference

NPS: I believe some flexibility options would be perfect. Such as on-demand and better look or metrics calculated directly from the NPS dashboard
Designer: I know this is a very tricky part to perfect, but sometimes it is a hassle to update certain guides through the designer

**What problems is Pendo solving and how is that benefiting you?**

Some Feedback about our product through NPS
Metric about our users in certain conditions with a lot of filters
Exploring the future of certain features we are releasing
Quick insights into certain metrics
Segmenting and creating different product areas

  ### 26. Critical tool for product teams

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ivan Henrique P. | Lead Product Designer, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

The amount of events supported. I also like it's versatility and the reports available.
WAU reports are very important to our team and became standard KPI for all products

**What do you dislike about Pendo?**

Heatmaps are far better on Hotjar, it has more events and better quality heatmaps too.
Pendo Guides are too complex.Too
Sometimes we just want a fixed Feedback tab where customers can drop suggestions. I find guides unnecessarily complex to build

**What problems is Pendo solving and how is that benefiting you?**

It gives good visibility on customers engagements, which is top priority for us at Chainalysis.
The onboarding guides are good to remove the need of engineers to create a simple tour inside the product

  ### 27. Excellent Tool for Product Led Organizations

**Rating:** 4.0/5.0 stars

**Reviewed by:** Stephanie H. | Director of Product Management, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 04, 2022

**What do you like best about Pendo?**

Before implementing Pendo, we had very little insight into how our customers were using our applications. There were a lot of subjective opinions on usage and no real data to support decision-making. With Pendo, we can understand which features are being used so that we can make data-driven decisions on our product roadmap. Additionally, Pendo allows us to scale our onboarding process by providing our users with in-app guidance. Also, in terms of engineering lift to get Pendo implemented, we were very impressed and our engineers can focus on enhancing our platform vs. installing software to understand our users.

**What do you dislike about Pendo?**

Pendo is expensive and the larger you become, the more expensive the solution is for your organization. Our interaction with their sales team wasn't my favorite and compared to a previous organization where we bought Pendo, rather aggressive. Their startup package only includes the resource center for one year and then they charge you for it. Lots of costs associated with other integrations (SalesForce, Zendesk, etc.) which is a barrier to entry for smaller startups who are very cost conscious.

**What problems is Pendo solving and how is that benefiting you?**

Pendo is allowing us to have deep insights about product utilization, scaling our onboarding practices, deliver in-app communications regarding feature releases or marketing related announcements, and distribute an NPS survey to our end users to gauge sentiment.

  ### 28. pendo is thorough and responsive with good ui

**Rating:** 4.0/5.0 stars

**Reviewed by:** Eric A. | Product Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 04, 2022

**What do you like best about Pendo?**

I use dashboards, guides, and feedback the most. The design is sleek and the words are legible. The graphs in the dashboard are legible and sleek. The feedback section is particularly useful and organization by and toggling of status is useful and intuitive for each piece of feedback.

**What do you dislike about Pendo?**

Interoperability with other platforms like jira where we can link tickets to feedback submission. The reports section of feedback could use work - the different reports don't seem all that different, "effort vs. value" could be 'smarter'. Pendo guides should be interactive like walk.me. The activity timeline for the feedback section is a bit cluttered.

**What problems is Pendo solving and how is that benefiting you?**

Pendo is giving us real-time feedback from our field teams. It shows us how our product impacts our users in the field and what changes they need. We also use guides often to anticipate our users questions and provide training on the product in real-time.

  ### 29. New to Pendo w/ little training

**Rating:** 4.0/5.0 stars

**Reviewed by:** Taylor V. | Marketing and Communication Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

I think Pendo is pretty easy to figure out on your own. The Platform is simple to use and explore around.

**What do you dislike about Pendo?**

I am sure there is a way but it would be helpful to know how we add more fields linked to Salesforce. As I tailor different pendo guides to users, it would be great to create more segments from the data we have in salesforce.

**What problems is Pendo solving and how is that benefiting you?**

I am using pendo as another form of communication with our audience. If someone in my audience is not reading emails, they may see the same message when they are on our platform.

  ### 30. Gets the job done, but lacking native integrations

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

Simple interface, we do love the 'Resource Center' widget, and it tracks product usage nicely. Support is quick to answer any of our questions.

**What do you dislike about Pendo?**

Native integrations are lacking (and those it does integrate come at a hefty price). We would love to have a native integration with Google sheets (where report data just feeds in live). Also would love if the HubSpot integration could go from Pendo > Hubspot (currently it is only one way from HubSpot > Pendo).

Reports are also disorganized. Would love to be able to place reports into folders (the lack of folder feature in other places is a challenge too such as Guides)

**What problems is Pendo solving and how is that benefiting you?**

Ability to see how different segments use our product. Ability to push notifications into our app. Ability to guide users in our app on ways to use features.

  ### 31. Good but could be better

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Events Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

We do appreciate having an insight into the movement of our clients on the platform and being able to provide them with in-up guides.

**What do you dislike about Pendo?**

Facing some difficulties with reporting, the Widgets available for the Dashboard are very high level, which is okay. Still, it would be really good to be able to bring more granular reports displayed in some way in the Dashboard, basically, be able to bring customized data into the Dashboard. The only option is Data Explorer Report, but that's not granular enough for us; for our needs, we'd need to be able to display data from Visitor Report and Account Report as well.

**What problems is Pendo solving and how is that benefiting you?**

Right now, the problems Pendo is solving for us are the display of targetted guides and high-level reporting on the movements of our customers on the platform.

  ### 32. Good tool, difficult implementation

**Rating:** 3.5/5.0 stars

**Reviewed by:** Dane P. | Business Growth, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2022

**What do you like best about Pendo?**

Pendo has great funnel analysis tools and user guides.   We used Pendo for a variety of internal functions but mostly the ability to track user behavior and leverage insights.

**What do you dislike about Pendo?**

We had issues integrating the product and getting it to work correctly. It wasn't picking up all of our users. Customer support wasn't supremely helpful at resolving the issue.

**What problems is Pendo solving and how is that benefiting you?**

Pendo helps us analyze our user churn and pop up guides to triage the user churn.  The pop up guides can also be leveraged for affiliate clicks to external landing pages.

  ### 33. One of the best all-in-one platform for improving DX

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer & Network Security | Enterprise (> 1000 emp.)

**Reviewed Date:** July 12, 2023

**What do you like best about Pendo?**

Analytics and user guides are integrated so that guides can be designed according to the situation based on detailed segmentation.

**What do you dislike about Pendo?**

There is no version control function for content, and the CMS functionality could use improvement.

**What problems is Pendo solving and how is that benefiting you?**

The ability to create guides without modifying the actual product code.

  ### 34. Great tool to gather user interaction metrics

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** November 09, 2022

**What do you like best about Pendo?**

The user interaction events that Pendo gathers automatically as well as the simple API interface it provides to send custom events is great. Also, it is awesome to be able to pull those events in CSV format via API to run advanced analyses or download them directly from the dashboard.

**What do you dislike about Pendo?**

Fetching huge chunks of data is extremely slow via Pendo API. Pagination support should be available in the API. The Engage API documentation can also be increased with parameters default values, etc. The documentation is extremely lacking and sometimes it feels more like an arrow in the dark to get the API calls to work.

**What problems is Pendo solving and how is that benefiting you?**

Being able to gather user interaction metrics, look at them, evaluate if user experiments are a success or not based on these metrics

  ### 35. decent experience

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Broadcast Media | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 04, 2023

**What do you like best about Pendo?**

easy to use , gives detailed view of user behaviour

**What do you dislike about Pendo?**

need more details on how my users are using my platform. like session records , visitor journey in a more comprehensive manner that is easy to understand

**What problems is Pendo solving and how is that benefiting you?**

helps me analyze user behaviour and take appropriate actions

  ### 36. Great tool for contextual customer communication

**Rating:** 4.0/5.0 stars

**Reviewed by:** Supriya V. | Product Marketing Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 09, 2022

**What do you like best about Pendo?**

The possibility of customizations with pendo is amazing, it lets us create any kind of communication tour, guide, and embed assets in any format such as photo, video or gif. The code customizations are endless which makes it brilliant.
They've also expanded their  guides to mobile which opened up many more possibilities to get as relevant with our communications as possible.

**What do you dislike about Pendo?**

The tool has a steep learning curve and takes a while for you to get used to it. Customizations open up doors to many errors and bugs which sometimes is very very time consuming.

**What problems is Pendo solving and how is that benefiting you?**

Every customer communication that needs to be sent out and in-app nudges are through Pendo. It's been very useful for feature release announcements, onboarding guides, gathering NPS ratings and more. 
Improving app usage, feature awareness etc is something we completely drive through pendo

  ### 37. The insights you need!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Katherine T. | Associate Product Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 04, 2022

**What do you like best about Pendo?**

I love the ease of use. I don't have to run endless queries to find interesting trends or stats. I like the plethora of features, from pre-made dashboards to NPS to user feedback.

**What do you dislike about Pendo?**

Because pendo is set up such that you don't have to code, you don't always get the flexibility of finding whatever you want. Our company was also one of the first to use pendo on native react, and there were quite a few glitches. It's definitely getting better, but we had a rocky start.

**What problems is Pendo solving and how is that benefiting you?**

User retention can be really difficult to map out on one's own. I appreciate that Pendo helps us find those stats easily and quickly! We use pendo to determine whether or not we should make product design changes and what to roadmap.

  ### 38. Elevating our content delivery

**Rating:** 4.0/5.0 stars

**Reviewed by:** Danielle H. | Technical Writer, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 04, 2022

**What do you like best about Pendo?**

The ability to create guides and pop-ups within our application has been extremely helpful as our user base grows. Providing customers with guidance and tips and tricks elevates the user experience, and Pendo helps us do that!

**What do you dislike about Pendo?**

Some of the configuration in the application itself isn't intuitive, and finding the right documentation to figure out how to set something up is time consuming. I've been able to figure pretty much everything out myself, but it's taken a lot of trial and error and poking around!

**What problems is Pendo solving and how is that benefiting you?**

We've been using Pendo to provide  users with access to help documentation and guidance, as well as important notifications and user surveys. We also use a lot of the analytics and reporting tools to better understand our user's behavior and patterns within our application.

  ### 39. Quickly glance into user behaviour or deep dive on journeys, Pendo does it all

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 09, 2022

**What do you like best about Pendo?**

- Simple to setup page and feature tracking
- Easy to compare how often feature are clicked
- Quickly understand which pages users are visting the most
- Dashboards make sharing results and continuously evaluating the product easy

**What do you dislike about Pendo?**

- Event tracking which can be used to track actions happening in the background (ie. not all attributed by clicks in the product) can take a while to set up
- Sometimes feature tagging can be an issue, which again requires engineers to add specific ID's into the code

**What problems is Pendo solving and how is that benefiting you?**

- Feature usage and comparison which is a factor used to evaluate the value our customers are getting from our product
- Providing getting started and help guides for our customers

  ### 40. Incredibly useful software

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

I like the ability to view who is making what clicks and when. Since my product doesn't have an event log, this is a great substitute. It is also easy to navigate and learn.

**What do you dislike about Pendo?**

It doesn't always load the interface. I often receive loading errors all over the screen when attempting to set up or disable a guide. The designer also doesn't always load, though there is a way to force it.

**What problems is Pendo solving and how is that benefiting you?**

Pendo allows me to notify clients of issues and also helps to provide an event log for clicks made on the site. There are so many features that I haven't even begun to look into that most likely will allow me to be even more productive.

  ### 41. Pendo Guides and Feedback

**Rating:** 3.5/5.0 stars

**Reviewed by:** Jennifer G. | Product Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 09, 2022

**What do you like best about Pendo?**

The features I use most are creating guides to help our users learn about new features.   We also use Pendo feedback to help us hear customer requests.  Our users can upvote and comment on requests, so we can make sure to prioritize requests appropriately.

**What do you dislike about Pendo?**

I wish there was a better integration with Zendesk to allow in app chat withing the Resource Library Widget.   Also, I'd love to see some tweaks to searching for requests within the merge requests feature.

**What problems is Pendo solving and how is that benefiting you?**

Pendo is solving a few problems for us.
1.  Data analytics - we can easily see which features people are using most.
2. Creating guides and sending in-app messages to keep our users informed of our newest updates
3. Collecting user feedback and tracking feature requests.

  ### 42. Pendo Analytics Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 21, 2023

**What do you like best about Pendo?**

Tracking metrics such as clicks, visits, providing notifications.

**What do you dislike about Pendo?**

It's difficult to set up; many times, I don't see the views that I have saved and get errors.

**What problems is Pendo solving and how is that benefiting you?**

It helps us understand page views, clicks, unique visitors

  ### 43. Pendo is excellent for product teams

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

Pendo tracks everything within your app from the moment you install it. Regardless of how organized and rigorous you are at tagging certain pages or features, those interactions are being tracked. You can see historical data for things you didn't know you needed to measure.

**What do you dislike about Pendo?**

The interface hasn't changed much in years. This product has incredible potential, but they hadn't made it any more accessible than when I first encountered it in 2018. Tagging things for mobile apps is also very difficult.

**What problems is Pendo solving and how is that benefiting you?**

Pendo makes it easy to look at historical user engagement metrics for things that product teams didn't realize they needed to be tracking. It's helped me make better decisions as a designer.

  ### 44. Pendo Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

It is nice that admins don't necessarily need to know how to code HTML to build Pendo guides.  Our Customer Success teams can also get clear visibility into what feature adoption looks like across different segments of our customer base.

**What do you dislike about Pendo?**

Our web application is configured specifically for each of our customers.  Because of this, there are some enablement workflows that we are not able to accomplish because the URL that each customer loads into may vary depending on their configuration.

**What problems is Pendo solving and how is that benefiting you?**

Pendo gives our Customer Success and Product teams clear visibility into product usage.

We can also see which features drive higher/lower NPS scores so we can see where we should focus on enablement.

  ### 45. Great data/tool, ok support

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Events Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 08, 2022

**What do you like best about Pendo?**

The data that Pendo provides for our organization helps us determine how our clients are using our application and where we need to provide additional guidance and/or development. It's been critical to understanding customer journey, drop off points and how we can ensure adoption. The in-app guides are easy to create and Pendo is always working on developing new enhancements that make sense!

**What do you dislike about Pendo?**

We almost always have to escalate an issue before we receive timely resolution to a problem. When a higher level tech or our implementation leads have escalated issues, we do see them investigated and mostly resolved. Wish we could use normal channels and things get resolved without having to request additional support

**What problems is Pendo solving and how is that benefiting you?**

Helping support our clients (especially self-service clients) through in-app guides. Also understanding how users are navigating the site, what features they are using or not. Super helpful for roadmap planning with actual user intel.

  ### 46. Best to analyze product usage data

**Rating:** 3.5/5.0 stars

**Reviewed by:** Parimal D. | Product Analyst, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 14, 2022

**What do you like best about Pendo?**

- Provides insightful data points like Daily Active Users, Monthly Active Users, Feature Adoption, Stickiness Factor etc.
- Gives visibility about various data trends over a period of time.
- Launching ''Guides" just in a few clicks.

**What do you dislike about Pendo?**

- Doesn't provide the Account ID of the respective visitors while analyzing the dropoff data in the funnel metric. Providing the Account IDs against the Visitors ID will make it more insightful.

- Doesn't provide user session recordings.

**What problems is Pendo solving and how is that benefiting you?**

The problem it is solving at our company is giving us visibility of how our users use our product. 
We are also tracking the PES score of the product to improve its Adoption.

  ### 47. Pendo drives Product Management

**Rating:** 4.0/5.0 stars

**Reviewed by:** Matt H. | Manager, Product Management, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 26, 2022

**What do you like best about Pendo?**

Real-time visibility into product adoption and friction, one of the better features is the historical tracking where you can set up tracking today that will give you data tracking from the beginning of time.

**What do you dislike about Pendo?**

The feature tagging utility is sometimes a little clunky, I typically use the Pendo tagging aid via Chrome to more accurately tag features. There is some clunkiness within the Pendo user interface, like having to save reports before running a report.

**What problems is Pendo solving and how is that benefiting you?**

It drives our product adoption and user satisfaction/feedback initiatives. It allows us to see if new features are easy to use without guidance and then target those users not adopting certain features with guidance.

  ### 48. Powerful analytics and guidance tools for SaaS products

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Legal Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 09, 2022

**What do you like best about Pendo?**

Being able to not only create flexible guides for users but also to check their impact and possible conversion makes it easy to improve your guides. Add the staging feature and you can work efficiently as a team.

**What do you dislike about Pendo?**

User tracking is a must even if you only want to present guidance for users. This can be problematic in context of the GDPR, because you need to ask for users consent at first. Users who don't give their consent to use Pendo will be left without any guides. So you need to make sure you explain this to users when asking for their consent.

**What problems is Pendo solving and how is that benefiting you?**

Pendo allows us to get better insights on how our product is being used. With that information we are able to either improve our user experience or add some guide to help users to get the best out of our product.

  ### 49. It is an acceptable way to track users data in a platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Oscar P. | UX Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 11, 2022

**What do you like best about Pendo?**

I like the flexibility of the system. Track user's interactions in the system are so easy, tagging products and seeing how many users interact, to see how many visitors a specific page has. Those are resources and data we consult on a daily basis

**What do you dislike about Pendo?**

The limitations of the system sometimes hide some functionalities, products like drag and drop are out of Pendo's scope. I would love to know less javascript to customize some elements on the guides

**What problems is Pendo solving and how is that benefiting you?**

Pendo is providing a good way for us to send direct communications with segments. This is really beneficial to us since our business is really complex and multiple of our clients require different types of communications.

  ### 50. Useful, but a lot

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** August 11, 2022

**What do you like best about Pendo?**

I really appreciate that I can create a guide based on a template, to be able to conduct user experience research surveys. Even without having to code, it's easy to make something that looks presentable, asks point-in-time questions, and where we gain valuable insights.

**What do you dislike about Pendo?**

I don't find the "pages" feature very easy to understand. Also, there is some specific ways our instance was set up and named that are a little confusing. I've also found the trainings conducted by Pendo experts to go over my head a bit. And finally, setting up Pendo is difficult, particularly because you can only edit some things in the "designer" and getting the "designer" to play nice with browsers proves difficult sometimes.

**What problems is Pendo solving and how is that benefiting you?**

It helps me recruit people for research studies based on them actually using a feature within our products and websites. These research studies help us make decisions about product direction, and ensuring that the people who participate are actually using the product gives us more confidence in our data.


## Pendo Discussions
  - [Which integrations does Pendo support?](https://www.g2.com/discussions/integrations-0d945a1b-6d44-4202-97e3-b771b8c3f56b) - 2 comments, 2 upvotes
  - [How can I participate remotely in a PUG?](https://www.g2.com/discussions/how-can-i-participate-remotely-in-a-pug) - 1 comment, 1 upvote
  - [why is it so difficult to export reports](https://www.g2.com/discussions/why-is-it-so-difficult-to-export-reports) - 1 comment, 1 upvote
  - [What is one cool thing you figured out in Pendo?](https://www.g2.com/discussions/what-is-one-cool-thing-you-figured-out-in-pendo) - 1 comment, 1 upvote
  - [How do I change the badge for the resource center](https://www.g2.com/discussions/how-do-i-change-the-badge-for-the-resource-center) - 1 comment, 1 upvote

- [View Pendo pricing details and edition comparison](https://www.g2.com/products/pendo-io-pendo/reviews?filters%5Bnps_score%5D%5B%5D=4&page=4&section=pricing&secure%5Bexpires_at%5D=2026-08-14+20%3A13%3A00+-0500&secure%5Bsession_id%5D=63c21fe9-2c29-4f84-bc78-424294c3c889&secure%5Btoken%5D=5cd11e1459e2ed224ae6f73187d51cff8b5c481cde32d07862194f6223054b71&format=llm_user)
## Pendo Integrations
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  - [Android Studio](https://www.g2.com/products/android-studio/reviews)
  - [ChurnZero](https://www.g2.com/products/churnzero/reviews)
  - [Gainsight Customer Success](https://www.g2.com/products/gainsight-customer-success/reviews)
  - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews)
  - [Jira](https://www.g2.com/products/jira/reviews)
  - [Looker](https://www.g2.com/products/looker/reviews)
  - [NICE CXone](https://www.g2.com/products/nice-cxone/reviews)
  - [Planhat](https://www.g2.com/products/planhat/reviews)
  - [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)
  - [Snowflake](https://www.g2.com/products/snowflake/reviews)
  - [Sprout Solutions](https://www.g2.com/products/sprout-solutions-philippines-inc-sprout-solutions/reviews)
  - [Zapier](https://www.g2.com/products/zapier/reviews)

## Pendo Features
**Additional Functionality**
- Third-Party Integrations
- To-Do List
- @mentions
- Single Sign On
- File Management
- Activity Dashboard
- Drag & Drop
- Alerts/Notifications
- Prioritization
- Access Controls/Permissions
- Screen Sharing
- Content Management
- Brainstorming
- AI Copilot
- File Transfer
- Calendar Management
- Status Tracking
- Real-Time Notifications
- Version Control
- Task Management
- Activity Tracking
- Real Time Editing
- Communication Management
- Chat/Messaging
- Tagging
- Generative AI
- Assignment Management
- Task Scheduling
- Project Management
- Collaboration Tools
- Workflow Management
- Secure Data Storage
- File Sharing
- Document Storage
- Task Progress Tracking
- Discussions/Forums
- Commenting/Notes
- Reporting & Statistics
- Contact Management
- Video Conferencing
- Progress Tracking
- Mobile Access
- API
- Document Management
- Customizable Branding

**Metrics**
- Sessions - Digital Analytics
- Engagement
- Entry and Exit Pages
- Standard Event Tracking
- Custom Event Tracking
- Retention
- Return
- Conversions
- Funnels

**User Identification**
- Demographics
- User Segmentation
- Geolocation
- Predictive Analytics

**User Behavior**
- Click Tracking
- Mouse Movement 
- Frustration Tracking

**User Analysis**
- Survey Implementation
- Data Analysis
- Real-Time Data
- Real-Time Notifications

**Product Analytics**
- Account-Level Analytics
- User-Level Analytics
- Segmentation
- Funnels
- Alerts
- Multi-Product Analytics
- User Scoring
- Integrations
- Usage Tracking/Analytics

**Reporting**
- Real-Time Reporting
- Trending
- Retroactive Reporting
- Segmentation
- Mobile Reporting
- Unification Across Devices
- Custom Reports and Dashboards

**Tracking & Reporting**
- Custom Event Tracking
- Real-Time Insights
- Attribution
- Activity Dashboard
- User Path Tracking
- User Activity History
- Multi-Channel Attribution
- In-App Events Tracking

**A/B Testing **
- Error and Bug Tracking
- Split URL Testing
- Data Analysis
- Notes

**User Support**
- User Segmentation
- Multi-Language Support
- Behavior-responsive Messaging

**Agentic AI - Product Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Machine Learning

**Other**
- User Data
- Site Search Reporting
- Load Time Monitoring
- Campaign Tracking
- E-Commerce
- Promotional Messages
- Administration Alerts

**Metrics**
- Engagement
- Exit Tracking
- Retention
- Return
- Conversions
- Engagement Tracking
- Uninstall Tracking
- Conversion Tracking
- Location Tracking
- ROI Tracking
- Retention Tracking
- Visitor Tracking
- Behavior Tracking
- Revenue Tracking

**Visitor Information**
- User Identification
- Search Box

**Walkthrough Type**
- Audio-visual Walkthroughs
- Text Bubble Walkthroughs

**Behavioral Analytics - Product Analytics**
- Multi-Product Analytics
- User level Analytics
- Account level Analytics
- Segmentation
- Funnels

**Additional Functionality**
- Monitoring
- Push Notifications
- Access Controls/Permissions
- Campaign Management
- Data Modeling
- Funnel Analysis
- For Marketers
- Single Sign On
- Workflow Management
- Customer Experience Management
- Trend Analysis
- Mobile Access
- Third-Party Integrations
- Alerts/Escalation
- Data Import/Export
- Collaboration Tools
- Session Recording
- Data Visualization
- Root Cause Analysis
- Drag & Drop
- Performance Metrics
- Generative AI
- Cohort Analysis
- Issue Management
- Compliance Management
- Heatmaps
- Customizable Branding
- Search/Filter
- AI Copilot
- Event Triggered Actions
- API
- Reporting/Analytics
- A/B Testing

**Platform Basics - Digital Adoption Platform**
- Integration
- Communications

**Agentic AI - Session Replay**
- Cross-system Integration

**Agentic AI - Digital Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Decision Making

**Platform Infrastructure - Product Analytics**
- Cross System integrations
- Alerts
- Integrations

**Analytics - Digital Adoption Platform**
- Analytics
- Reporting/Analytics
- Visual Analytics
- Real-Time Analytics

**AI driven optimization - Product Analytics**
- User scoring
- Adaptive learning
- Automated insights
- Autonomous task execution

**Additional Functionality**
- Conversion Tracking
- Funnel Analysis
- Product Data Management
- Engagement Tracking
- Alerts/Notifications
- Cohort Analysis
- Session Recording
- AI Copilot
- Data Visualization
- Customer Journey Mapping
- Generative AI
- Interactive Reports
- A/B Testing

**Functions - Digital Adoption Platform**
- Customer self-service
- In-app guidance
- Contextual Guidance

**Agentic AI - Digital Adoption Platform**
- Adaptive Learning
- Asynchronous Learning
- Blended Learning
- Self-paced Learning

**Additional Functionality**
- Customer Experience Management
- Generative AI
- Workflow Management
- AI Copilot
- Task Management
- Progress Tracking
- Alerts/Notifications
- In-App Training
- Behavior Tracking
- Gamification
- Knowledge Base Management
- Audience Targeting
- Customizable Fields
- Reporting & Statistics
- Customizable Reports
- Performance Metrics
- Launch Management
- Content Library
- API
- User Onboarding
- Customizable Branding
- Event Triggered Actions
- Engagement Tracking
- Self Service Portal
- Data Quality Control
- Data Import/Export
- Employee Onboarding
- Self Service Tools
- Survey/Poll Management
- Learning Management
- Content Management
- Customizable Templates
- Interactive Content
- Activity Tracking
- Activity Dashboard
- Monitoring
- Training Management
- Communication Management
- Surveys & Feedback
- Content Creation

**Administration**
- API / Integrations
- QA Testing
- Performance and Reliability
- User, Role, and Access Management

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