--- title: Peel Analytics Reviews meta_title: 'Peel Analytics Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 33 reviews by the users' company size, role or industry to find out how Peel Analytics works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 33 scale: '5' date_modified: '2026-08-11' parent_category: name: Retail url: https://www.g2.com/categories/retail --- # Peel Analytics Reviews **Vendor:** Peel Insights **Category:** [Retail Analytics Software](https://www.g2.com/categories/retail-analytics) **Average Rating:** 4.5/5.0 **Total Reviews:** 33 ## About Peel Analytics Peel automates data analysis for ecommerce stores on Shopify, helping brands get more of those crucial 2nd and 3rd purchases from their customers. The platform provides a full suite of retention-focused metrics and reports that are easily available in a visual format for every stakeholder in your organization – from marketing operators all the way to leadership. Peel Analytics provides a range of Revenue and Retention Metrics, including Cohort Analysis, Product Analytics, Order Analytics, Subscription Analytics, Ad Performance, and more. In just a couple of clicks, any of these analyses can be saved as a report and added to a custom analytics dashboard that’s easy to read and gain insights from at a glance. Users can segment those analyses in Peel by dozens of easy-to-use filters with dimensions pulled directly from Shopify – like customer tags, product types, discount codes, cities, UTM parameters, etc. – to get down to the most revealing customer behavior patterns. Get deeper analytics with unlimited customization for Shopify, build detailed customer Audiences, and find the insights you need to retain more customers and grow, all in a single platform. ## Peel Analytics Reviews ### 1. "Get Accurate Data Insights with Peel Analytics." **Rating:** 4.5/5.0 stars **Reviewed by:** Krishna S. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 05, 2023 **What do you like best about Peel Analytics?** Peel Analytics is a very user-friendly application that can easily be handled. It is an application that provides accurate data on the brands on e-shops along with user engagement and behavior across the platform. It also allows users to create customizable dashboards and reports. **What do you dislike about Peel Analytics?** Peel Analytics is a bit more expensive than other analytics applications available, which can be a limitation for start-ups with limited budgets. Users must have a bit of technical knowledge to integrate Peel analytics with other websites and can be a bit time-consuming. **What problems is Peel Analytics solving and how is that benefiting you?** Peel Analytics helps in understanding the user behavior on the platform and user engagement which helps in increasing the business. It also helps in user satisfaction with the help of data insights provides by peel analytics. Peel analytics has real-time tracking which helps brands in engaging and promoting trends according to user preferences. ### 2. "Get Automated Analytics in Real-Time with Peel Analytics." **Rating:** 4.5/5.0 stars **Reviewed by:** Lavanya D. | Software Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** August 05, 2023 **What do you like best about Peel Analytics?** Peel Analytics is a very user-friendly application that helps in maintaining the data insights of the e-shops on Shopify. It basically helps in maintaining and tracking the product analytics, order analytics, and performance of the e-shops. Peel Analytics provides automated analytics data that helps in user engagement and increasing sales. **What do you dislike about Peel Analytics?** Though Peel Analytics is a great application, to use the advanced features of the application users must have paid subscriptions.The subscription is a bit expensive and can be a drawback to many small business users and individuals. **What problems is Peel Analytics solving and how is that benefiting you?** Peel Analytics has a great mobile application with a dashboard that consists of all the data insights and reports of the brand's order analytics, product analytics, and subscription analytics. It also has a feature named predictive analytics which helps the brand in predicting the insights of user engagement and sales. ### 3. "Game-Changer for Campaign Strategies." **Rating:** 4.5/5.0 stars **Reviewed by:** Saraswathi O. | Mid-Market (51-1000 emp.) **Reviewed Date:** August 06, 2023 **What do you like best about Peel Analytics?** Peel Analytics has a friendly interface that helps users easily navigate and analyze data effortlessly, saving a lot of time for users. It provides real-time data insights, helping users change trends, guiding businesses towards campaign strategies and optimizations helping in growing businesses. **What do you dislike about Peel Analytics?** Though Peel Analytics is a friendly application, the platform's reliance on real-time data might restrict access to insights when offline, which can be a drawback for users. **What problems is Peel Analytics solving and how is that benefiting you?** Peel Analytics provides valuable insights and recommendations, guiding businesses in devising effective strategies and optimizations, which helps in increasing user engagement and business. It allows users to generate customized reports focusing on their objectives helping them extract relevant and accurate data. ### 4. The most complete out of the box data analysis tool **Rating:** 5.0/5.0 stars **Reviewed by:** Alex B. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 26, 2023 **What do you like best about Peel Analytics?** - Extremely user friendly. Metrics are laid out well, there's a search bar, you can create dashboards. This makes it easy for new users to pick up - Customer service team are excellent. As we progress with Peel, we are always challenging the software and the Peel team to create us exciting metrics/analysis and 9 times out of 10 they hit the target! **What do you dislike about Peel Analytics?** - Currently, my only long-term dislike is the inability to auto-export reports. **What problems is Peel Analytics solving and how is that benefiting you?** - Tracking of a number of marketing metrics, on whatever basis we need at that point (for example, AOV movements by day following a particular promotion) - Ability to export reports to excel, to allow for more detailed workings by bringing in other sources of information. For examplem, Peel info is pivotal in a daily Profit & Loss report we preapre, by country. ### 5. Very pleasant experience using Peel **Rating:** 5.0/5.0 stars **Reviewed by:** sophia m. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2023 **What do you like best about Peel Analytics?** The customer service team is extremely responsive and helpful. Whenever I need help finding a report or creating one that doesn't exist, they assist me and get it to me in a timely manner. Also the data I can see is there is the kind I didn't even know I needed. **What do you dislike about Peel Analytics?** I do wish there was the ability to use filters more. Such as filtering product collections, SKUs, etc. Also the ability to able to filter time better. **What problems is Peel Analytics solving and how is that benefiting you?** It is sharing analytics that would otherwise be very hard and time-consuming to pull. The amount of reports that exist that I would not even know how to begin pulling myself is amazing. The journeys, the LTV reports, the cohorts, they allow us to make business decisions that we wouldn't be able to make. ### 6. Great Quick Analytics Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.) **Reviewed Date:** January 12, 2023 **What do you like best about Peel Analytics?** The platform itself easily syncs to a Shopify store and comes natively with some very useful reports such as Cohort analysis and basket reports. The other thing I've found to be super helpful and wonderful is that the team has been more than happy to create any report I am looking for that doesn't already exist (which has been few). **What do you dislike about Peel Analytics?** I would love to be able to access more custom reporting. Right now, one can only make custom reports that are filtered versions of the currently available reports - anything in addition to that requires help from the Peel team. And I'll say again, the Peel team is super responsive and super happy to build these for you - but being able to create those reports myself would be lovely. **What problems is Peel Analytics solving and how is that benefiting you?** Peel provides an easy way to do indepth analysis of customer buying behavior. It's been an especially great tool for cohort analysis and understanding retention and churn. **Official Response from Nicolas Grasset:** > Thank you for your detailed review! We've been studying how to allow for more custom reporting without the need for SQL queries, and we'll prioritize it early this year. ### 7. Cost-Efficient Way to Track Common Metrics **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** May 22, 2023 **What do you like best about Peel Analytics?** It's very easy to set up and saves time that would have been spent calculating basic metrics. The reports mostly have helpful definitions. It was a good balance or cost and features for us. **What do you dislike about Peel Analytics?** You can't pull raw data and do custom analyses. Applying more than 1 filter is also a bit cumbersome since you have to create your own "custom segment." **What problems is Peel Analytics solving and how is that benefiting you?** Not having to pull reports from Shopify and other apps, wait for the reports to be emails, then manually analyze in excel/google sheets. Also much less error prone. Helps during decision making since I can just pull up many metrics in real time rather than having to either ue older data or do the analysis after the meeting. ### 8. Great for Shopify **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** May 19, 2023 **What do you like best about Peel Analytics?** Level of out of the box reports and charts that are easy to use is great, and love that you can push audiences to Klaviyo **What do you dislike about Peel Analytics?** UX and organization can be kind of burdensome, especially when creating audiences (which you can't edit definitions for or clone after the facts) **What problems is Peel Analytics solving and how is that benefiting you?** Helping us to understand our customer base better, since we really only have shopper behavior data we need to make sure we can look at it in a great way ### 9. Awesome service **Rating:** 5.0/5.0 stars **Reviewed by:** Daisy T. | Small-Business (50 or fewer emp.) **Reviewed Date:** June 08, 2023 **What do you like best about Peel Analytics?** It's simple and easy to use. I like that it's super user friendly and the analytics are also super easy to navigate as well. **What do you dislike about Peel Analytics?** Nothing I can complain about! I don't recall ever having any issues with it **What problems is Peel Analytics solving and how is that benefiting you?** It's helping us with our business needs by making it easier for us to review our analytics and identify where we can do better. ### 10. Great Data + Customer Service **Rating:** 4.5/5.0 stars **Reviewed by:** Nichele T. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 12, 2023 **What do you like best about Peel Analytics?** Easy to use dashboards, but the customer service team, especially Jared, have been a great help! **What do you dislike about Peel Analytics?** Still learning the pathform. One recommendation is to show the data labels for the line graphs **What problems is Peel Analytics solving and how is that benefiting you?** Helping us understand deeper behavior for customers **Official Response from Nicolas Grasset:** > Thank you Nichele, and great tip about showing data labels on line graphs! ### 11. Super insightful and intuitive product! **Rating:** 5.0/5.0 stars **Reviewed by:** Ornella S. | CMO, Small-Business (50 or fewer emp.) **Reviewed Date:** January 18, 2023 **What do you like best about Peel Analytics?** Extremely easy to use and intuitive, consilidates many important features in one place. **What do you dislike about Peel Analytics?** There's now so many options, need to make sure it doesn't get too overwheling. **What problems is Peel Analytics solving and how is that benefiting you?** One place for all. Gives insights in smaller things as well as bigger things (which are really connected to our core business!) ### 12. Wow the best to monitor on Shopify **Rating:** 4.5/5.0 stars **Reviewed by:** Leonardo J. B. | Administrador, Small-Business (50 or fewer emp.) **Reviewed Date:** September 04, 2022 **What do you like best about Peel Analytics?** I love it because I can monitor and filter all the data on my Shopify page in a very easy and fast way. The report it generates is perfect and helps me maintain effective engagement with my customers; it´s lovely for my restaurant. **What do you dislike about Peel Analytics?** Well, what I really don´t like is that its costs are somewhat high, but the performance it generates is great, they are always effective, I would like it to be a bit accessible. **What problems is Peel Analytics solving and how is that benefiting you?** In my restaurant, it has solved all the lack of precision in the data of my clients; in terms of everything related to reservations, orders, and addresses, it has been of great help to control each order that is generated. ### 13. Best Analytics generating software on Shopify **Rating:** 5.0/5.0 stars **Reviewed by:** Raj S. | Website designer, Small-Business (50 or fewer emp.) **Reviewed Date:** August 05, 2022 **What do you like best about Peel Analytics?** I have a dropship e-com store running on Shopify and I have been using this software for the last few weeks, this software perfectly integrates with your store and helps in monitoring and filtering every data which came across its way very effectively, whether it is related to product returns, refunds, new customers, new visitors their behavior and everything from top to bottom. It gives a perfect report on all aspects. This highly helps in retaining engagement rates. **What do you dislike about Peel Analytics?** Web analytics and Ad spend analytics are not there in their basic package i.e. $50 per month, which makes it a little costlier for small e-com business owners like us. **What problems is Peel Analytics solving and how is that benefiting you?** They are solving huge data analysis accuracy problems due to which businesses face problems in retaining their customer base and serving them accordingly. Customers and their action tracking, including goal tracking, product analytics, daily insight reports and all these things are its superpowers I can say. ### 14. Best Value **Rating:** 5.0/5.0 stars **Reviewed by:** Annie R. | Sr Retention & Ecomm Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** January 11, 2023 **What do you like best about Peel Analytics?** Peel is so easy to use and visually digestible. It's so much more cost-effective than other tools out there and their team is always available to help. **What do you dislike about Peel Analytics?** Honestly, there's really nothing I dislike. I think in a perfect world maybe more proactive insights and business recommendations. like dedicated CSM monitoring our account and making recos **What problems is Peel Analytics solving and how is that benefiting you?** Insights into LTV, product affinity data, daily sales and ad spend impact ### 15. Fantastic Platform to obtain key business insights **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Mid-Market (51-1000 emp.) **Reviewed Date:** August 16, 2022 **What do you like best about Peel Analytics?** A fantastic dashboard that helps in making key business decisions based on the analytics provided on how particular business modules are performing in the marketplace **What do you dislike about Peel Analytics?** Nothing to dislike about this product. Works as per my expectation and is a really helpful platform for our business objectives and achieving our future goals. **What problems is Peel Analytics solving and how is that benefiting you?** Helps making key business decisions on the sales ideas that we can continue to persue based on sales projections and the ones that can be shutdown due to poor projected performance. Analytics available on the platform is really good! ### 16. Review- Peel Insights **Rating:** 5.0/5.0 stars **Reviewed by:** Ayushi P. | Operations Associate - Student Success, Enterprise (> 1000 emp.) **Reviewed Date:** August 11, 2022 **What do you like best about Peel Analytics?** It is a peer-driven rating and review platform for enterprise IT services and solutions. It verifies all the reviews that your peer shares and all the authentic insights are provided. It also provides a real voice for entrepreneurs with no vendor biases and agendas. **What do you dislike about Peel Analytics?** They provide genuine reviews but sometimes lack in the services that they offer. Their comparison chart needs little improvement as they need to be more intuitive. **What problems is Peel Analytics solving and how is that benefiting you?** The top-rated software list makes decision-making smoother and vendors included in this list are trusted by thousands of users. It also helps us communicate with other users of certain software. ### 17. Very Insightful Data on a smart platform **Rating:** 5.0/5.0 stars **Reviewed by:** Pranav S. | Head of Business Operations, Information Technology and Services, Small-Business (50 or fewer emp.) **Reviewed Date:** August 06, 2022 **What do you like best about Peel Analytics?** Amazing user interface and smart dashboards help with obtaining quick insights into performance of business and customer intel **What do you dislike about Peel Analytics?** Nothing really to highlight in terms of dislikes. Would not opt for this product if I had dislikes. **What problems is Peel Analytics solving and how is that benefiting you?** Automated analytics and the interactive dashboards help in quick review of available data to make key business decisions ### 18. The ONLY tool to analyse retention in Shopify **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.) **Reviewed Date:** January 12, 2023 **What do you like best about Peel Analytics?** It does everything! The segmentation is crazy and you can go deep - I keep bumping into new features. **What do you dislike about Peel Analytics?** Sometimes there's too many options and I struggle to find the report I'm looking for. **What problems is Peel Analytics solving and how is that benefiting you?** Understanding customer retention in Shopify. **Official Response from Nicolas Grasset:** > Thanks for your review! We hear you, there's a lot to Peel, which can be overwhelming, but we're improving our UI one update at a time with your feedback. Thanks! ### 19. Review for peel insight **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Plastics | Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2022 **What do you like best about Peel Analytics?** Best thing is it's really easy to use. The UI has Beed designed so efficiently that a very common user could do the work with ease. **What do you dislike about Peel Analytics?** The main dislike about peel insight is Pricing. **What problems is Peel Analytics solving and how is that benefiting you?** It helps in product analytics, marketing dashboards for easily identifiable trends and segmentation. ### 20. An amazing tool to understand customer insights to improve our sales. **Rating:** 5.0/5.0 stars **Reviewed by:** Priyanka N. | Ecommerce Account Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** August 15, 2022 **What do you like best about Peel Analytics?** Makes the report very easy to understand, and helps to understand the customer requirements **What do you dislike about Peel Analytics?** This tool is a saviour, to get the analysis report from multiple sites like Facebook Google **What problems is Peel Analytics solving and how is that benefiting you?** Helping us to keep an track of revenue ### 21. Great plugin for analytics **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** August 11, 2022 **What do you like best about Peel Analytics?** Almost everything is good about this plugin, easy to integrate, I tried it with Shopify it was real quick to set up and get started. Real time and accurate analytical data. **What do you dislike about Peel Analytics?** I wish Web analytics should also be the part of their basic premium package it's not included there. Lacking this ability at $50 is a little costlier. Else all good. **What problems is Peel Analytics solving and how is that benefiting you?** Accurate data analytics for Ecom store and complete insights. ### 22. Helping me a lot for my website **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** August 04, 2022 **What do you like best about Peel Analytics?** Peel Insights tool is providing a details analysis of traffic and users of my Shopify website. it is also helping me to increase my business ROI. **What do you dislike about Peel Analytics?** Not at the movement. I like each and every section. **What problems is Peel Analytics solving and how is that benefiting you?** Firstly I do not know how to track traffic and users. After using this platform, Now I am able to track country vice traffic so it is helping me to make a proper marketing strategy. ### 23. Insights for future **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** August 11, 2022 **What do you like best about Peel Analytics?** Peel makes your ecommerce data make sense **What do you dislike about Peel Analytics?** Peel Insights is a plug and play data analytics tool with strong retention and cohort analyses, helping you get more of your perfect customer. **What problems is Peel Analytics solving and how is that benefiting you?** Take action on the customer analysis with Peel Audiences - [View Peel Analytics pricing details and edition comparison](https://www.g2.com/products/peel-analytics/reviews?filters%5Bnps_score%5D%5B%5D=5§ion=pricing&secure%5Bexpires_at%5D=2026-08-12+12%3A11%3A05+-0500&secure%5Bsession_id%5D=c0938d67-bdc3-46ef-9297-8e3c70f26aab&secure%5Btoken%5D=b3d2f0a7bb7cfcb81539920fc26769fe9f4d2adb432da1f7da73147245cdc281&format=llm_user) ## Peel Analytics Features **Analytics** - Reports - Dashboard - Web Analytics - Campaign Tracking - Customer Demographics **Data Management** - Data Types - Consolidation - Cleansing - Validation - Correction - Market Data Analysis - Data Aggregation - Real-Time Data - Data Verification **Data Management** - Consolidation - Data types - Correction - Cleansing - Validation **Administration** - Data Storage - Integrations **Analytics** - KPIs - Dashboards - Integration - Demand Forecasting - Third-Party Integration **Analytics** - KPIs - Forecasting - Reports and Dashboards - Predictive analytics **Mobile** - Mobile dashboard - Mobile application **Generative AI** - AI Text Generation **Generative AI** - AI Text Generation **Platform Additional Functionality** - Cloud - On-Premise **Agentic AI - E-Commerce Analytics** - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Retail Intelligence** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Shelf Planning **Additional Functionality** - Sales Activity Management - Business Intelligence - Heatmaps - Customer Experience Management - Price Optimization - Dynamic Pricing - Supplier Management - Predictive Analytics - Customer Data Management - Retail Analytics - Competitive Benchmarking - Conversion Rate Optimization - Reporting/Analytics - Trend Analysis - Performance Metrics - Personalization and Recommendation - Sales Analytics - Supply Chain Management - AI Copilot - Customer Touchpoints - eCommerce Management - Integration Management - Invoice Management - Retail Inventory Management - Customizable Reports - Distributor Management - Space Management - Data Visualization - Order Management - Merchandising - For eCommerce - Retail Management - For Retail - Retail auditing - Brand Management - Data Classification - Sales Automation - Collaboration Tools - Real-time Alerts - Data Governance - Behavior Analytics **Integration ** - Marketplace - Retail POS - Other software **Generative AI** - AI Text Generation **Agentic AI - Retail Analytics** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making ## Top Peel Analytics Alternatives - [Triple Whale](https://www.g2.com/products/triple-whale/reviews) - 4.5/5.0 (477 reviews) - [Glassbox](https://www.g2.com/products/glassbox/reviews) - 4.9/5.0 (788 reviews) - [Mixpanel](https://www.g2.com/products/mixpanel/reviews) - 4.5/5.0 (1,329 reviews)