---
title: Pastel Reviews
meta_title: 'Pastel Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 14 reviews by the users' company size, role or industry to
  find out how Pastel works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 14
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Content Management
  url: https://www.g2.com/categories/content-management
---


# Pastel Reviews
**Vendor:** Pastel  
**Category:** [CMS Tools ](https://www.g2.com/categories/cms-tools)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 14
## About Pastel
Pastel is a collaborative feedback tool designed to streamline the review and approval process for marketing teams, web designers, developers, and agencies. It enables users to gather feedback on live websites, PDFs, images, and other digital assets efficiently. By creating a shareable link, stakeholders can provide input directly on the content without the need for installations or account creations, facilitating a seamless feedback loop. Key Features and Functionality: - Versatile Feedback Collection: Supports a wide range of digital assets, including live websites, PDFs, images, and videos, allowing teams to consolidate feedback across various formats. - Effortless Collaboration: Stakeholders can leave comments directly on the content through a simple link, eliminating the need for logins or installations. - Real-Time Updates: Feedback is displayed in real-time, ensuring all team members are aligned and can address comments promptly. - Seamless Integrations: Integrates with popular project management tools like Trello, Asana, Jira, and ClickUp, enabling smooth workflow transitions from feedback to task management. - Private Comments: Offers the ability to leave private comments visible only to team members, ensuring internal discussions remain confidential. - Shareable Projects: Allows users to organize canvases into projects, which can be shared securely with clients or team members using a single link, with options to set access permissions and passwords. Primary Value and User Solutions: Pastel addresses the common challenges associated with collecting and managing feedback on digital projects. By providing a centralized platform for feedback, it reduces the reliance on scattered emails and spreadsheets, thereby accelerating the approval process. Its user-friendly interface ensures that even non-technical stakeholders can participate without barriers, fostering better communication and collaboration. Ultimately, Pastel helps teams deliver projects faster and with greater accuracy by ensuring all feedback is captured, organized, and actionable.



## Pastel Pros & Cons
**What users like:**

- Users find Pastel to be **very easy to use** , simplifying communication by eliminating long meetings and vague emails. (1 reviews)

**What users dislike:**

- Users find the **data accessibility lacking** due to the need for accounts and limited online resources. (1 reviews)

## Pastel Reviews
  ### 1. Intuitive and Easy to Use for Customers

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ryan N. | Chief Operations Office, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 01, 2026

**What do you like best about Pastel?**

It's so easy to use. I appreciate how intuitive it is for customers.

**What do you dislike about Pastel?**

Pricing was not as competitive as Bugherd.

**What problems is Pastel solving and how is that benefiting you?**

Helping speed client feedback on website designs.

  ### 2. Pastel Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 24, 2021

**What do you like best about Pastel?**

Pricing on Pastel is much cheaper than its competitors in the Market.

**What do you dislike about Pastel?**

It has a limited number of features, which limits the purpose that it is made for.

**What problems is Pastel solving and how is that benefiting you?**

Content Management is the base function that we use it for.

  ### 3. Great features, monthly subscription rate too high

**Rating:** 3.5/5.0 stars

**Reviewed by:** Ashli S. | Digital Marketing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 10, 2020

**What do you like best about Pastel?**

I like the simplicity: paste in a link of a page you are developing, and send it to team members for review.  Their feedback gets noted in the corresponding space on the page with details about their platform, browser, etc...

**What do you dislike about Pastel?**

Monthly rate of $49 too high for the amount of time I need it.  There should be lower priced tier options.

**Recommendations to others considering Pastel:**

Keep an eye on them and see if they offer more pricing tiers

**What problems is Pastel solving and how is that benefiting you?**

Streamlined way to coordinate team input

  ### 4. Easily collaborate around a file

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mark B. | Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 11, 2020

  ### 5. Great for website change management and design 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 07, 2018

**What do you like best about Pastel?**

The interface lays on top of your site, which prevents duplications
Super easy to comment and call out specific features, text edits, and open to live collaboration between client, developers and designers
So much faster than traditional methods of feedback 

**What do you dislike about Pastel?**

It can be slow, and sometimes toggling between comment view, live view, etc is not super intuitive
Always a challenge to manage the right feedback at the right times, but that's a process to work through within the team
Would love to be able to comment with thumbnails or photos 

**What problems is Pastel solving and how is that benefiting you?**

Managing website feedback, design, text, and any other revisions
Faster and live feedback between multiple members, transparency in communication


## Pastel Discussions
  - [What is Pastel used for?](https://www.g2.com/discussions/what-is-pastel-used-for)

- [View Pastel pricing details and edition comparison](https://www.g2.com/products/pastel/reviews?filters%5Bnps_score%5D%5B%5D=4&section=pricing&secure%5Bexpires_at%5D=2026-08-13+22%3A50%3A50+-0500&secure%5Bsession_id%5D=87c2dc6f-28b4-4303-9f9f-b1e531874c4b&secure%5Btoken%5D=93bffa731e9dc9e044cf0471de20d062a9a6a0bcf518f370f3efdfb684cbb964&format=llm_user)

## Pastel Features
**Editing**
- Photo Editing
- Video Editing
- Text Editing
- Image Editing

**Other Content Features **
- SEO Optimization
- Collaboration
- Content Proofing
- Interactive Content
- Content Scheduling
- Import Content

**Additional Functionality**
- For Developers
- Content Library
- SEO Management
- A/B Testing
- Collaboration Tools
- Activity Dashboard
- Role-Based Permissions
- Template Management
- Workflow Management
- Java Supported
- Single Sign On
- SDKs
- Content Publishing Options
- Alerts/Notifications
- WYSIWYG Editor
- Rule Based Publishing
- Third-Party Integrations
- Preview Functionality
- API
- Full Text Search
- Rich Text Editor
- Approval Process Control
- Content Management
- Access Controls/Permissions
- Document Management
- Drag & Drop
- Search/Filter
- Version Control
- Website Management
- Visual Editor
- For Marketers
- De-Coupled Front & Back Ends
- Generative AI
- Reporting/Analytics
- AI Copilot

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