--- title: "#paid Reviews" meta\_title: "#paid Reviews 2026: Details, Pricing, & Features | G2" meta\_description: 'Filter 429 reviews by the users'' company size, role or industry to find out how #paid works for a business like yours.' aggregate\_rating: rating\_value: 4.7 review\_count: 429 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # #paid Reviews & Product Details Visit Website #paid is a creator marketplace that connects vetted creators with the world’s most recognizable brands, like McDonald’s, Sephora, Samsung, and Disney. Together, creators and marketers collaborate and measure entire creator marketing campaigns in a centralized and integrated experience. The company empowers creators to do what they love, and brings trust to the creator ecosystem with proprietary technology solutions to large category problems, like fair pricing, algorithmic matching, and automated content usage rights that create true omni-channel creator marketing. Rather than rely on vanity metrics and influencers, #paid focuses exclusively on creators—and measures their impact on fundamental business performance metrics.The company is rated #1 for its customer support and managed services, and powers marketing teams and content creators from offices in Toronto, New York, Los Angeles, Chicago, and Miami. * * * Product Website #paid Seller [#paid](https://www.g2.com/sellers/paid-6f8270ae-f99e-47e4-bff8-0cc439c205cd) Discussions [#paid Community](https://www.g2.com/products/paid-paid/discuss) Languages Supported English Solution Type Best-of-Breed Overview by Roger Figueiredo (VP Marketing at #paid) Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 3 months [ View More Pricing Information ](https://www.g2.com/products/paid-paid/pricing) ## #paid Integrations (4) What do users say about integrations? Verified by #paid [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Facebook ](https://www.g2.com/products/facebook/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") ServiceNow IT Service Management ](https://www.g2.com/products/servicenow-it-service-management/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Snapchat ](https://www.g2.com/products/snapchat/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Tiktok ](https://www.g2.com/products/tiktok/reviews) Show More ![Lorraine V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lorraine V.") LV Lorraine V. Project Manager Small-Business (50 or fewer emp.) 1/20/2026 "#paid Makes Influencer Discovery Easy, Organized, and Time-Saving" 5/5 What do you like best about #paid? #paid makes influencer discovery and vetting very easy and organized. The platform helps us find creators that actually match the brand and campaign goals. Reporting and payments are also clear, which saves a lot of time for our team. Review collected by and hosted on G2.com. What do you dislike about #paid? Some features feel limited unless you are on higher tier plans. Creator availability can sometimes be hit or miss depending on the market. The interface can also feel a bit slow when managing multiple campaigns. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? #paid helps solve the problem of finding the right creators quickly and at scale. It reduces manual outreach, vetting, and back and forth communication. This makes campaign planning faster and more efficient for our team. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Ashish S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ashish S.") AS Ashish S. Salesforce Developer Mid-Market (51-1000 emp.) 5/3/2026 "#paid creators marketplace" 4.5/5 What do you like best about #paid? It is best place for creaters to connect with recgonized brands. Clean UI with smooth and relaible performance makes compaign management easy. Pricing is fair. Review collected by and hosted on G2.com. What do you dislike about #paid? Integrations feel limited. Onboarding setup and use is simple and could include more details. AI sometimes lack accuracy in algorithem matching. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? Helped in finding brand colloabrations and managing them. It helps creators in seamless communication and payments redeucing manual efforts. Provides transparent workflow for handling brand campaigns and earnings. Review collected by and hosted on G2.com. Show More 5/31/2026 Validated ReviewerIncentivizedSource: G2 invite ![Shovik M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shovik M.") SM Shovik M. Vendor support Mid-Market (51-1000 emp.) 3/20/2026 "#paid Makes Brand-Creator Storytelling Feel Truly Authentic" 5/5 What do you like best about #paid? What I like best about #paid is how it connects brands with creators in a really authentic way. It’s not just about ads,it’s about storytelling and real influence Review collected by and hosted on G2.com. What do you dislike about #paid? One thing I’d say is that since #paid focuses a lot on curated, high-quality collaborations, it can sometimes feel a bit restrictive for smaller or newer creators trying to get started. There may be fewer opportunities compared to more open platforms. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? paid solves the problem of finding the right creators for brands without the usual guesswork. Instead of brands spending time searching and managing everything manually, the platform matches them with creators who actually fit their audience and style. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Education Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Education Management") IE Verified User in Education Management Mid-Market (51-1000 emp.) 5/14/2026 "Clean, Easy-to-Navigate UI with Smooth Onboarding and Simple Campaign Management" 4/5 What do you like best about #paid? the Ui is clean and easy to navigate. the onboarding was easy from administrative view. Performance was across the browsers, generally used chrome. the dashboard is sorted , managing campaigns etc was easy Review collected by and hosted on G2.com. What do you dislike about #paid? more onboarding tutorials need to be present. it takes time for non marketing people like me to understand things. The costing is too high. Also not good for indian market. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? #paid helps in managing engagements , collaboration and finding creators easily if you are from north american region. I was evaluating it whether it works for our organisation or not and it provides an very good experince andd required tools to manage. Review collected by and hosted on G2.com. Show More 5/25/2026 Validated ReviewerIncentivizedSource: G2 invite RR Roman R. Data analyst Small-Business (50 or fewer emp.) 5/4/2026 "The app best for creators" 5/5 What do you like best about #paid? It is a clean mobile app with great earning features for creators Review collected by and hosted on G2.com. What do you dislike about #paid? It has a low rate offers to creators which is a red flag Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? They are trying to advance their earnings features in all social media platforms Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Gopal k.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gopal k.") GK Gopal k. Software Engineer Information Technology and Services Small-Business (50 or fewer emp.) 1/23/2026 "Unique Market Place for Creators where Both clients and Creators and Meet, Share a run a Business" 4.5/5 What do you like best about #paid? Its one of the most unique market place where creators can showcase their work/ Talent and get the Clients who are satisfied with their work and gave confidently assign projects to the creators, both Creator as well as the Client gets mutually benefited with affordable cost, the Website is Simple and Easy to Use, Customer Support is Good based on the reviews Review collected by and hosted on G2.com. What do you dislike about #paid? UI could be Improved as i dont find it that good and intutive Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? The #paid is solving the market gap of finding the right creators needed based on the works showcased by the creators, it benefits clients by giving the right work to the right person and no need to explain too much as the creator will be expertise on the work taken Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Construction](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Construction") TC Verified User in Construction Small-Business (50 or fewer emp.) 2/17/2026 "Handshake Makes Outreach Professional and Saves Time" 5/5 What do you like best about #paid? What I like most is the Handshake system. Instead of the back-and-forth of cold DMing, it makes the initial outreach feel professional and clear. Having the brief and the budget right in front of me from the start saves me so much time and helps me decide which projects are actually a good fit for my brand without the guesswork. Review collected by and hosted on G2.com. What do you dislike about #paid? What I dislike is that the number of campaign opportunities can sometimes feel limited depending on your niche. I’d love to see more frequent brand matches for mid-sized creators so there isn't as much 'downtime' between projects. It’s a great platform, but you have to be patient to find the right fit. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? #paid solves the major problem of manual outreach and 'cold emailing' brands. Instead of spending hours pitching myself and hoping for a response, the platform brings relevant opportunities to me through their matching system. This benefits me by letting me spend 90% of my time on actual content creation rather than administrative hunting. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Paola G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Paola G.") PG Paola G. Senior Program Specialist - Data Analyst Small-Business (50 or fewer emp.) 3/17/2026 "Streamlined, Creator-Focused Platform for Managing Collaborations" 5/5 What do you like best about #paid? What I like best about #paid is how streamlined and creator-focused the platform is. It makes discovering brand opportunities and managing collaborations efficient, while keeping communication and deliverables organized in one place. Review collected by and hosted on G2.com. What do you dislike about #paid? One area for improvement would be increasing the volume and variety of campaign opportunities, especially for creators in different niches or audience sizes Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? #paid addresses the difficulty of finding legitimate brand partnerships and simplifies campaign management. By centralizing communication, deliverables, and payments, it reduces back-and-forth and gives me a more organized and reliable workflow. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 1/21/2026 "Creator-First Platform with Transparent Pay and Authentic Brand Partnerships" 5/5 What do you like best about #paid? What I like best about #paid is that it genuinely feels creator-first. The platform is built around trust and professionalism, from transparent compensation to well-matched brand partnerships that respect a creator’s voice. Campaigns tend to be clearly scoped and thoughtfully aligned, which makes collaborations feel more authentic and less transactional. Overall, #paid stands out because it treats creators as creative partners rather than just a distribution channel. Review collected by and hosted on G2.com. What do you dislike about #paid? What I dislike about #paid is that it can feel somewhat exclusive and competitive, which makes it harder for newer or smaller creators to land opportunities. The volume of campaigns available to any one creator can be limited, and selection decisions aren’t always very transparent, so it’s not always clear why you were or weren’t chosen. At times, the platform can also feel a bit rigid in terms of process, leaving less room to negotiate or adapt once a campaign is underway. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? #paid is solving the problem of unreliable, unclear, and undervalued brand–creator collaborations by creating a structured, transparent system where expectations, compensation, and deliverables are clearly defined from the start. This removes a lot of the guesswork and back-and-forth that usually comes with brand deals. As a result, it benefits me by saving time, reducing stress around negotiations and payment, and allowing me to focus more on creating quality content while feeling confident that I’m being treated fairly and professionally. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Deep S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Deep S.") DS Deep S. Program Manager II Small-Business (50 or fewer emp.) 3/13/2026 "#paid Streamlines Creator Marketing with Vetted Creators and Impact Measurement" 4/5 What do you like best about #paid? What I like most about #paid is how it streamlines the entire creator marketing process. software smoothly connects brands with vetted creators and keeps collaborations organized in one platform, which makes campaigns feel more authentic, efficient, and scalable. Review collected by and hosted on G2.com. What do you dislike about #paid? Limitation is that campaign customization can sometimes feel restricted, for my brand I want highly tailored creator collaborations. Additionally, the creator pool can be limited in certain niches or geographies. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? For me, the biggest benefit is that it removes the complexity of coordinating with multiple creators and agencies. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ## Questions about #paid? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about #paid ](https://www.g2.com/products/paid-paid/discussions/new) GU Guest User • Last activity 3 months ago What is #paid used for? 2 Upvotes 3 [ Join the conversation ](https://www.g2.com/discussions/what-is-paid-used-for) [ View all Discussions ](https://www.g2.com/products/paid-paid/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 3 months ### Return on Investment 11 months ### Average Discount 7% [ View More Pricing Information ](https://www.g2.com/products/paid-paid/pricing) #paid Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_15a345d157bf9d8324f284e64481adeb/grin.png "Product Avatar Image") GRIN 4.5/5(483) [ Compare Now ](https://www.g2.com/compare/paid-paid-vs-grin) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_db6ab25e6fc405c83b3973baa10af393/creatoriq.png "Product Avatar Image") CreatorIQ 4.6/5(581) [ Compare Now ](https://www.g2.com/compare/paid-paid-vs-creatoriq) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_6772caa9cbc70eef77008606236b11b5/later-influence.png "Product Avatar Image") Later Influence 4.5/5(469) [ Compare Now ](https://www.g2.com/compare/paid-paid-vs-later-influence) ##### ##### #paid Features Planning Collaborative Editorial Calendars / Scheduling Content Influencer Marketing Influencer Recruitment Influencer Scoring Audience Analysis Social Media Social Media Integration [ View More Features ](https://www.g2.com/products/paid-paid/features) ## Top-Rated Alternatives [ ![CreatorIQ](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "CreatorIQ") CreatorIQ 4.6/5(581) ](https://www.g2.com/products/creatoriq/reviews) [ ![GRIN](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "GRIN") GRIN 4.5/5(483) ](https://www.g2.com/products/grin/reviews) [ ![Later Influence](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Later Influence") Later Influence 4.5/5(469) ](https://www.g2.com/products/later-influence/reviews) [ View All Alternatives ](https://www.g2.com/products/paid-paid/competitors/alternatives) ##### Categories on G2 [Content Creation](https://www.g2.com/categories/content-creation)[Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) ##### Explore More [Which M&A software platforms are most trusted by operations leaders based on user reviews?](https://www.g2.com/discussions/which-m-a-software-platforms-are-most-trusted-by-operations-leaders-based-on-user-reviews)[Which financial consulting providers focus on measurable ROI rather than generic management advice?](https://www.g2.com/discussions/which-financial-consulting-providers-focus-on-measurable-roi-rather-than-generic-management-advice)[top customer service automation software](https://www.g2.com/discussions/what-s-your-top-customer-service-automation-software-pick-in-2025) [What would you recommend as the best corporate password management tool?](https://www.g2.com/discussions/what-would-you-recommend-as-the-best-corporate-password-management-tool)[What capital project management platforms are best for handling multi-billion dollar infrastructure programs where schedule slippage and cost overruns are genuinely catastrophic?](https://www.g2.com/discussions/what-capital-project-management-platforms-are-best-for-handling-multi-billion-dollar-infrastructure-programs-where-schedule-slippage-and-cost-overruns-are-genuinely-catastrophic%20)[Pros and Cons Details](https://www.g2.com/products/paid-paid/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)