--- title: "#paid Reviews" meta\_title: "#paid Reviews 2026: Details, Pricing, & Features | G2" meta\_description: 'Filter 429 reviews by the users'' company size, role or industry to find out how #paid works for a business like yours.' aggregate\_rating: rating\_value: 4.7 review\_count: 429 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # #paid Reviews & Product Details Visit Website #paid is a creator marketplace that connects vetted creators with the world’s most recognizable brands, like McDonald’s, Sephora, Samsung, and Disney. Together, creators and marketers collaborate and measure entire creator marketing campaigns in a centralized and integrated experience. The company empowers creators to do what they love, and brings trust to the creator ecosystem with proprietary technology solutions to large category problems, like fair pricing, algorithmic matching, and automated content usage rights that create true omni-channel creator marketing. Rather than rely on vanity metrics and influencers, #paid focuses exclusively on creators—and measures their impact on fundamental business performance metrics.The company is rated #1 for its customer support and managed services, and powers marketing teams and content creators from offices in Toronto, New York, Los Angeles, Chicago, and Miami. * * * Product Website #paid Seller [#paid](https://www.g2.com/sellers/paid-6f8270ae-f99e-47e4-bff8-0cc439c205cd) Discussions [#paid Community](https://www.g2.com/products/paid-paid/discuss) Languages Supported English Solution Type Best-of-Breed Overview by Roger Figueiredo (VP Marketing at #paid) Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 3 months [ View More Pricing Information ](https://www.g2.com/products/paid-paid/pricing) ## #paid Integrations (4) What do users say about integrations? Verified by #paid [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Facebook ](https://www.g2.com/products/facebook/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") ServiceNow IT Service Management ](https://www.g2.com/products/servicenow-it-service-management/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Snapchat ](https://www.g2.com/products/snapchat/reviews)[ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Tiktok ](https://www.g2.com/products/tiktok/reviews) Show More ![Manvi N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Manvi N.") MN Manvi N. Audit Associate Small-Business (50 or fewer emp.) 1/28/2026 "One Platform for Creators with Plenty of Jobs and Surveys" 4/5 What do you like best about #paid? I used #paid as a creator. Loved how it is one platform for creators which contains all the jobs/ surveys that creators can access and work on for their content creation journey. It was very easy to integrate my social accounts- the login and connect was very hassle free. Review collected by and hosted on G2.com. What do you dislike about #paid? Right now, it seems more focused on the US market and doesn’t offer options from Indian brands. I’d really love it if this brand geared up for India and included more India-specific choices. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? Earlier the influencers were dependent on random brand surveys received from unknown sources in order to get a collab/ job. This can prove out to be one stop shop for the brand hirers and influencers. This platform can turn around the influencer marketing game if used wisely. Currently, I would want it to increase it's market in India so that Indian influencers can also benifit. Review collected by and hosted on G2.com. Show More Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.G2 IconCurrent UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services") UF Verified User in Financial Services Small-Business (50 or fewer emp.) 12/18/2025 "Streamlined Brand Deals and Effortless Collaboration" 5/5 What do you like best about #paid? What I like most about #paid is how streamlined it makes the brand deal process. The briefs are clear, the workflow is organized, and it keeps everything in one place, communication, deliverables, timelines, and approvals. It saves me time, reduces back and forth, and helps me stay on track when juggling multiple partnerships. It also feels professional and creator friendly, which makes collaborations smoother from start to finish. Review collected by and hosted on G2.com. What do you dislike about #paid? The only downside is that sometimes the timelines and feedback loops can feel a bit slow, especially when you’re waiting on approvals or updates. I’d also love more visibility into campaign status or alerts, like where things are in the review process, sometimes I have to log in just to see if the brand is still reviewing. Overall it’s a solid platform. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? #paid solves the problem of managing influencer campaigns without chaos. It helps me keep brand deals organized, prevents missed details, and reduces the manual work of tracking deliverables, deadlines, and revisions across email and DMs. That benefits me by saving time, improving communication, and making it easier to deliver high quality content on schedule, which strengthens brand relationships and keeps my business running clean. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Weronika N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Weronika N.") WN Weronika N. Freelance Marketing and Sales Consulting Small-Business (50 or fewer emp.) 4/28/2026 "Transparent, Measurable Influencer Partnerships at Scale" 5/5 What do you like best about #paid? The platform focuses on structured creator–brand collaboration, with the goal of making influencer partnerships more transparent, more measurable, and easier to manage at scale. Review collected by and hosted on G2.com. What do you dislike about #paid? Costs can be significant for brands, and creators may feel that their margins are tighter than they would be with direct partnerships. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? It focuses on reducing the inefficiency and fragmentation in influencer marketing—especially the challenge of pairing the right brands with the right creators—while also streamlining campaign management so it feels more structured, organized, and easier to monitor overall. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Sai G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sai G.") SG Sai G. Senior Systems Engineer Small-Business (50 or fewer emp.) 4/28/2026 "Faster Issue Resolution with the Platform in the Loop" 4.5/5 What do you like best about #paid? When something was unclear, having the platform in the loop made it faster to resolve than negotiating only with the brand. Review collected by and hosted on G2.com. What do you dislike about #paid? A few briefs ask for a lot of deliverables or broad usage for a rate that doesn’t quite line up with the work. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? It reduces the operational headache of sponsored work-scoped deliverables and a clearer payment path than one-off brand emails. I benefit because the process is more predictable and I’m not living in spreadsheets and follow-ups. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Giovanni S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Giovanni S.") GS Giovanni S. SPS - Selling Partner Support (fully remote) Small-Business (50 or fewer emp.) 1/22/2026 "A solid and reliable platform for managing influencer campaigns" 3.5/5 What do you like best about #paid? What I like most about #paid is how streamlined and professional the platform feels for managing influencer collaborations. The creator marketplace is well curated, which makes it easier to find high-quality creators who genuinely align with a brand’s values. Campaign setup and day-to-day communication are intuitive, saving time and cutting down on unnecessary back-and-forth. I also appreciate the focus on authenticity and data-driven matching, which is a big plus compared to more generic influencer platforms. Review collected by and hosted on G2.com. What do you dislike about #paid? One drawback is that the platform can feel somewhat limited in flexibility when you’re running smaller or very niche campaigns. I also think some customization options—especially around reporting and campaign workflows—could be improved to better fit different needs. Additionally, depending on the market or industry, the pool of available creators can feel smaller than on other platforms, which may make it harder to experiment and try different approaches. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? #paid solves the challenge of finding trustworthy, high-quality creators and managing influencer campaigns efficiently at scale. It cuts down the time I’d otherwise spend on manual outreach, vetting, and day-to-day coordination, while adding transparency and structure across the entire campaign lifecycle. As a result, collaborations feel better aligned, the content comes across as more authentic, and overall campaign performance improves. Review collected by and hosted on G2.com. Show More 2/11/2026 Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 5/2/2026 "Limited Offer Variety Holds #paid Back" 2/5 What do you like best about #paid? #paid has a small variety of offers. I've noticed there are only about 10 max every time I log into the system. Because the list is manageable, there is a much lower 'noise' level. The UI is clean, and I can quickly review all available opportunities in under five minutes, making my daily workflow incredibly efficient. Review collected by and hosted on G2.com. What do you dislike about #paid? The primary downfall of the platform is the lack of variety in campaign offers. I typically only see a maximum of 10 options at any given time, which limits the growth potential for creators looking for consistent work. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? #paid helps bridge the gap between creators and professional brand campaigns. Even though there are fewer offers than on other sites, the ones available are well-vetted. This benefits me by ensuring that the work I do find is legitimate and pays fairly, saving me the time I'd usually spend filtering out low-quality leads. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Sanaul K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sanaul K.") SK Sanaul K. Direct Sales Executive Small-Business (50 or fewer emp.) 2/3/2026 "Clean, Professional Platform That Makes Brand Collaborations Easy and Transparent" 4.5/5 What do you like best about #paid? I like best about #paid is how easy it makes working with brands without the usual back-and-forth chaos. The platform feels clean and professional, payments are transparent, and you actually get access to legit brand collaborations instead of spam offers. It saves time, sets clear expectations, and lets creators focus on creating rather than chasing emails and invoices. Review collected by and hosted on G2.com. What do you dislike about #paid? I dislike about #paid is that getting consistent opportunities can take time, especially for smaller or newer creators. The approval process for campaigns can feel a bit slow, and you don’t always get feedback when you’re not selected, which can be frustrating. It’s a solid platform, but it could be more transparent and inclusive for emerging creators. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? #paid solves the problem of messy brand–creator collaborations by bringing everything into one structured platform. It handles communication, contracts, and payments in a clear way, which reduces confusion and delays. This benefits me by saving time, lowering the risk of payment issues, and letting me focus more on creating quality content instead of managing admin work. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") CM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 1/26/2026 "Simple, Clear Campaigns That Streamline Brand Collaborations" 5/5 What do you like best about #paid? The simplicity of paid is what I find most appealing. The platform doesn't confuse you with pointless steps and is simple to use. The campaign's specifics are clear, so before you accept anything, you know exactly what's expected of you. Compared to managing collaborations via emails or direct messages, it makes working with brands feel more structured and less stressful. All in all, it simply streamlines the process and saves time. Review collected by and hosted on G2.com. What do you dislike about #paid? One thing I don't like about the platform is that it can take a while to get used to it at first, especially when it comes to comprehending how campaigns and approvals operate. Additionally..some creators may have to wait at first because not all of them are matched with campaigns right away. Nevertheless, it becomes simpler to use once you grasp the flow Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? The issue of disorganized brand collaborations is resolved by paid. Prior to using it, a lot of correspondence, payments, and expectations were managed via emails or direct messages, which could get messy. Everything is organized in one location with #paid, making it simpler to comprehend requirements and stay on course. I gain from this because it saves time, clears up confusion, and enhances the professionalism and dependability of collaborations. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Abiali K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Abiali K.") AK Abiali K. Chief Operating Officer Small-Business (50 or fewer emp.) 1/24/2026 "Handraise + Easy Creator Licensing Made Our Ads Perform Better" 4.5/5 What do you like best about #paid? honestly the handraise feature is the best part. i hate having to reach out to people and then they never reply or they dont like the brand. on #paid creators apply to you first so you know they are actually interested in the product. also the creator licensing is super easy to setup... we turned a few posts into ads and it worked way better than our usual creative. Review collected by and hosted on G2.com. What do you dislike about #paid? the platform is mostly good but sometimes it feels a bit slow when your trying to upload lots of content at once. also i wish there was more ways to filter by very specific niches because sometimes the search takes a while to find the perfect fit. its not a deal breaker but just something that could be faster. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? mostly it just saves me a ton of time. before this i was using spreadsheets and dming people on instagram which was a total mess. now everything is in one place and i dont have to worry about chasing people for content or forgetting to pay them. its just way more organized for our team. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Jamial B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jamial B.") JB Jamial B. Analyst Public Policy Small-Business (50 or fewer emp.) 2/17/2026 "Review Funds Feel Too Low for the Value of Our Opinions" 2.5/5 What do you like best about #paid? What i like most is the ability to amplify my voice through my experiences with an array of products that help me both professionally and personally. Review collected by and hosted on G2.com. What do you dislike about #paid? The only part of the entire process that I dislike is the small amount of funds offered for reviews. Given that our opinions are valuable, I would expect more consideration for the economics involved. Review collected by and hosted on G2.com. What problems is #paid solving and how is that benefiting you? It helps resolve unknown factors in the marketplace. More specifically, instead of relying on trial and error, these are firsthand accounts that are randomly selected and provide a true indicator of how consumers currently view products on the market. Review collected by and hosted on G2.com. Show More Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.G2 IconCurrent UserValidated ReviewerIncentivizedSource: G2 invite ## Questions about #paid? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about #paid ](https://www.g2.com/products/paid-paid/discussions/new) GU Guest User • Last activity 3 months ago What is #paid used for? 2 Upvotes 3 [ Join the conversation ](https://www.g2.com/discussions/what-is-paid-used-for) [ View all Discussions ](https://www.g2.com/products/paid-paid/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 3 months ### Return on Investment 11 months ### Average Discount 7% [ View More Pricing Information ](https://www.g2.com/products/paid-paid/pricing) #paid Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_15a345d157bf9d8324f284e64481adeb/grin.png "Product Avatar Image") GRIN 4.5/5(483) [ Compare Now ](https://www.g2.com/compare/paid-paid-vs-grin) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_db6ab25e6fc405c83b3973baa10af393/creatoriq.png "Product Avatar Image") CreatorIQ 4.6/5(581) [ Compare Now ](https://www.g2.com/compare/paid-paid-vs-creatoriq) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_6772caa9cbc70eef77008606236b11b5/later-influence.png "Product Avatar Image") Later Influence 4.5/5(469) [ Compare Now ](https://www.g2.com/compare/paid-paid-vs-later-influence) ##### ##### #paid Features Planning Collaborative Editorial Calendars / Scheduling Content Influencer Marketing Influencer Recruitment Influencer Scoring Audience Analysis Social Media Social Media Integration [ View More Features ](https://www.g2.com/products/paid-paid/features) ## Top-Rated Alternatives [ ![CreatorIQ](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "CreatorIQ") CreatorIQ 4.6/5(581) ](https://www.g2.com/products/creatoriq/reviews) [ ![GRIN](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "GRIN") GRIN 4.5/5(483) ](https://www.g2.com/products/grin/reviews) [ ![Later Influence](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Later Influence") Later Influence 4.5/5(469) ](https://www.g2.com/products/later-influence/reviews) [ View All Alternatives ](https://www.g2.com/products/paid-paid/competitors/alternatives) ##### Categories on G2 [Content Creation](https://www.g2.com/categories/content-creation)[Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) ##### Explore More [Which M&A software platforms are most trusted by operations leaders based on user reviews?](https://www.g2.com/discussions/which-m-a-software-platforms-are-most-trusted-by-operations-leaders-based-on-user-reviews)[Which financial consulting providers focus on measurable ROI rather than generic management advice?](https://www.g2.com/discussions/which-financial-consulting-providers-focus-on-measurable-roi-rather-than-generic-management-advice)[top customer service automation software](https://www.g2.com/discussions/what-s-your-top-customer-service-automation-software-pick-in-2025) [What would you recommend as the best corporate password management tool?](https://www.g2.com/discussions/what-would-you-recommend-as-the-best-corporate-password-management-tool)[What capital project management platforms are best for handling multi-billion dollar infrastructure programs where schedule slippage and cost overruns are genuinely catastrophic?](https://www.g2.com/discussions/what-capital-project-management-platforms-are-best-for-handling-multi-billion-dollar-infrastructure-programs-where-schedule-slippage-and-cost-overruns-are-genuinely-catastrophic%20)[Pros and Cons Details](https://www.g2.com/products/paid-paid/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)