easy way to frame a set of companies into a vertical to better look at trends Review collected by and hosted on G2.com.

the data seems to be spotty and not all that accurate. Review collected by and hosted on G2.com.

I can find most relevant information about companies aligned with industry top news. I can do a quick business and industry analysis and evaluation on my lead generation process to make sure that this company is a potential lead for us.

The free version is so complete. Review collected by and hosted on G2.com.

No all the companies has updated information or complete, I need to do parallel research in other platform to complement the information.

There is no contact information for the main stakeholders so I cannot contact them directly. Review collected by and hosted on G2.com.

Owler helps stay on top of news and developments related to the companies you're tracking - vendors, partners, or competitors. Very helpful if you need to stay on top of the listed companies. Review collected by and hosted on G2.com.

Ultimately, I didn't think I was getting the value out of the service compared to the pricing. Potentially unrelated to the service itself as much as how it was being used. Review collected by and hosted on G2.com.

Really helpful information about companies I work, acquistions, growth opportunities, discovering new contacts and more Review collected by and hosted on G2.com.

No downsides of using Owler. Perhaps having to upgrade to Owler Max since my company has not done that. Review collected by and hosted on G2.com.

The layout of information for Owler is really user-friendly and the company descriptions are very detailed. I think the competitor information provided tends to be very accurate and helpful for larger sized companies as well. Review collected by and hosted on G2.com.

The downsides to Owler for us have been that they have very limited information for small construction firms which is who we really need data on. Since PR and media heavily influences the data available for companies, its tough in an industry that doesn't have many companies who have a big media presence. Review collected by and hosted on G2.com.

As I had the free subscription (which has changed over time, reducing the number of logo's one can follow), I had to curate the list of logo's I would follow. Overall, for the free subscription that I had, it did the job pretty well overall. Depending on my requested schedule, it did a decent job of scrubbing the internet for stories that are relevant to the companies I want to know about. Review collected by and hosted on G2.com.

As time went on, the number of logo's I could follow was reduced (I don't blame Owler for this, as they do have to make money too...) and one pretty much gets a very small list of stories for that followed company. It may be different for the paid subscription, so I can't say that my evaluation is the best assessment of the entire service given by Owler, but in the absence of anything else, it has given me some better articles.. even more than the Google News Tracker service. If you don't have anything else, this is a great place to make as your first stop. Review collected by and hosted on G2.com.

I have used Owler for research and news for quite a long time - I like their interface, for the most part their company details are very accurate, the email news feeds from my selected companies is useful and their support has always been responsive. Review collected by and hosted on G2.com.

I know this isn't helpful to say but I really don't have a lot of negatives/cons. If I could change one thing it would be to enable more information to be included with my profile. There is a LinkedIN link which is great, I would like to be able to add my own home page and a few more links/details (right now it's very limited). Review collected by and hosted on G2.com.

Owler is a huge help as I look to find new or communicate with existing client companies. Instead of needing to go to each individual company's website, Owler collects any/all recent and relevant headlines for your "followed" companies which saves time, provides easy engagement ideas for making outreach to your followed companies. Hugely useful tool for anyone in Business Development! Review collected by and hosted on G2.com.

I realize no product is perfect and Owler can only be as thorough as the publicy available information online, but sometimes a company has very vague or not super detailed information making me unsure if it is up-to-date, old news, not the correct person to contact at the company, etc. Review collected by and hosted on G2.com.

Ability to keep track of the vendors we work with to know any updates they have or news that is going on with them- this makes it easy to have something to talk about with sales reps. Review collected by and hosted on G2.com.

I wish I could add more than 5 businesses to be able to track, otherwise I really like owler alot. Review collected by and hosted on G2.com.

Owler is a quick and easy tool. Provides the ability to automate updates on target companies, company groupings and similar. Review collected by and hosted on G2.com.

Sometimes the information isn't completely accurate but if you approach the data from directional accuracy, this tool would be just fine. Review collected by and hosted on G2.com.