The G2 on Owler

Owler Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users love the ease of use of Owler, finding it invaluable for competitor tracking and timely alerts. (1 mentions)

Users value the simplicity and quick alerts of Owler, enhancing their market research and competitor tracking efficiency. (1 mentions)

Users value the ease of competitor tracking with Owler, enhancing their market research and analysis efficiency. (1 mentions)

Users value the ease of competitor tracking and timely alerts for effective market research and analysis. (1 mentions)

Users value the simplicity of Owler, appreciating easy competitor tracking and timely alerts for market analysis. (1 mentions)

Users feel that Owler's limited features in the free tier necessitate an early upgrade for full functionality. (1 mentions)

Users feel the limited free options of Owler necessitate quick upgrades for full functionality. (1 mentions)

Users feel the limited free version of Owler lacks features, prompting quick upgrades for full functionality. (1 mentions)

Users feel that Owler's free tier lacks features, prompting a quick upgrade to access more functionalities. (1 mentions)

Top Pros or Advantages of Owler

1. Ease of Use

Users love the ease of use of Owler, finding it invaluable for competitor tracking and timely alerts.

See 1 mentions

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Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Owler is such a savior when it comes to knowing the exact details of any company"

What do you like about Owler?

The simplicity of the site, easy competitor tracking, quick alerts and notifications of the announcements we want to follow closely, comes in handy fo

2. Effective

Users value the simplicity and quick alerts of Owler, enhancing their market research and competitor tracking efficiency.

See 1 mentions

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Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Owler is such a savior when it comes to knowing the exact details of any company"

What do you like about Owler?

The simplicity of the site, easy competitor tracking, quick alerts and notifications of the announcements we want to follow closely, comes in handy fo

3. Helpful

Users value the ease of competitor tracking with Owler, enhancing their market research and analysis efficiency.

See 1 mentions

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Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Owler is such a savior when it comes to knowing the exact details of any company"

What do you like about Owler?

The simplicity of the site, easy competitor tracking, quick alerts and notifications of the announcements we want to follow closely, comes in handy fo

4. Insights Value

Users value the ease of competitor tracking and timely alerts for effective market research and analysis.

See 1 mentions

See Related User Reviews

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Owler is such a savior when it comes to knowing the exact details of any company"

What do you like about Owler?

The simplicity of the site, easy competitor tracking, quick alerts and notifications of the announcements we want to follow closely, comes in handy fo

5. Simple

Users value the simplicity of Owler, appreciating easy competitor tracking and timely alerts for market analysis.

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Verified User in Events Services

Mid-Market (51-1000 emp.)

8/9/2023

"Owler is a great tool"

4/5

What do you like best about Owler?

I like the comparison of multiple competitors all from one spot. This has saved me a lot of time!

I like the weekly updates to my email as well. Very helpful for when I'm running low on time! Review collected by and hosted on G2.com.

What do you dislike about Owler?

I wish it allowed us to follow more than 4 companies on the free version. Review collected by and hosted on G2.com.

Verified User in Manufacturing

Enterprise (> 1000 emp.)

11/2/2023

"Nice simple solution"

4/5

What do you like best about Owler?

Really helpful for finding similar companies. Helps me find supplier solutions on a regular basis. Very simple easy to use platform Review collected by and hosted on G2.com.

What do you dislike about Owler?

Some information is incomplete or outdates Review collected by and hosted on G2.com.

Verified User in Venture Capital & Private Equity

Mid-Market (51-1000 emp.)

10/9/2023

"it has been truly amazing"

5/5

What do you like best about Owler?

The best part about owler is being able to see all the competitors in a company's space Review collected by and hosted on G2.com.

What do you dislike about Owler?

I think that the use interface could use some improvement Review collected by and hosted on G2.com.

Verified User in Computer Software

Mid-Market (51-1000 emp.)

8/8/2023

"Relevant Company News Quickly"

3.5/5

What do you like best about Owler?

Ability to sort categories on how to best utlizie the company news and filter companies by specific triggers. Review collected by and hosted on G2.com.

What do you dislike about Owler?

It's its own ecosystem. I found it hard to navigate and export relevant news to my specific use case Review collected by and hosted on G2.com.

Greg W.

Mid-Market (51-1000 emp.)

8/8/2023

"Overall good and timely information"

3.5/5

What do you like best about Owler?

Content that aligns with my needs. Great information. Review collected by and hosted on G2.com.

What do you dislike about Owler?

I will I could control the order of the content so I could review the most important first. Review collected by and hosted on G2.com.

Nick G.

Founder

Small-Business (50 or fewer emp.)

3/16/2023

"Pretty good, but I'm able to get most of the information elsewhere"

3.5/5

What do you like best about Owler?

I was doing competitor research for one of my clients, and I found valuable insight in evaluating revenue data for those competitors. I wasn't able to find this data anywhere else, and it helped us make very meaningful business decisions off of insight we didn't have prior to using Owler. Review collected by and hosted on G2.com.

What do you dislike about Owler?

When I was using Owler, I had a limit to the amount of companies that I was able to gather information on. I wish that the plan I had paid for (I believe it was ~$100), would have given me more than the limit I was imposed with my plan.

I'm also unsure how accurate the revenue data is in Owler. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services

Enterprise (> 1000 emp.)

8/9/2023

"Long time loser"

5/5

What do you like best about Owler?

Howler is great at providing a brief description of what companies do, as well as examples of competitors. Review collected by and hosted on G2.com.

What do you dislike about Owler?

I wish you didn't have to sign in every time to see the complete information. Sometimes I am using a different device that I am not signed in on, and I'd like to be able to just get on with my research. Review collected by and hosted on G2.com.

Prashant P.

Associate Vice President - Mid Corporate

Enterprise (> 1000 emp.)

8/9/2023

"Hot and Happening!"

5/5

What do you like best about Owler?

Always the fastest and most relevant news provider Review collected by and hosted on G2.com.

What do you dislike about Owler?

Limited Companies for the non subscribers Review collected by and hosted on G2.com.

Rick C.

Vice President of Sales

Mid-Market (51-1000 emp.)

5/18/2023

"A Valuable Resource"

3.5/5

What do you like best about Owler?

Owler gives me a quick read on companies I want to continue to monitor. I also use Owler to look at new companies. It is a valuable resource for me to perform due diligence on companies that are new to me. Review collected by and hosted on G2.com.

What do you dislike about Owler?

I wonder about some of the information. I come across some information that I know is wrong, and I wonder who contributed the information. I think sometimes companies use Owler to puff up their credentials. Review collected by and hosted on G2.com.

Ryan K.

Execs On Deck Fellow

Small-Business (50 or fewer emp.)

3/14/2023

"Timing, Daily Articles"

5/5

What do you like best about Owler?

Daily newsletter of my selected companies helps minimize searching for competitor news. The recommended companies to follow informa me of companies I have not heard of yet but ar important to know about Review collected by and hosted on G2.com.

What do you dislike about Owler?

No option for a weekly roundup or a roundup by industries. The default sort and search is by company. Also would like to see more integrations with tools like HubSpot and Crunchbase. Review collected by and hosted on G2.com.