--- title: Outbrain Direct Response by Teads Reviews meta\_title: 'Outbrain Direct Response by Teads Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 91 reviews by the users' company size, role or industry to find out how Outbrain Direct Response by Teads works for a business like yours. aggregate\_rating: rating\_value: 3.4 review\_count: 91 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Content Marketing url: https://www.g2.com/categories/content-marketing --- ### Outbrain Direct Response by Teads Pros and Cons: Top Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users face **insufficient training** with Outbrain, leading to confusion and blocked campaigns without clear support. [(1 mentions)](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939874&qs=pros-and-cons#reviews) Users report **poor customer support** , with blocked campaigns and lack of response leading to frustration and abandonment. [(1 mentions)](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1147406&qs=pros-and-cons#reviews) Users experience **poor support services** with Outbrain, facing unresponsive customer service and unclear campaign blockages. [(1 mentions)](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939871&qs=pros-and-cons#reviews) Users find the **time-consuming process** of starting campaigns with Outbrain frustrating, leading to abandonment in favor of competitors. [(1 mentions)](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939881&qs=pros-and-cons#reviews) ### Top Cons or Disadvantages of Outbrain Direct Response by Teads ##### 1. Insufficient Training Users face **insufficient training** with Outbrain, leading to confusion and blocked campaigns without clear support. [ See 1 mentions ](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939874&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 0.0/5 "Outbrain's service is poor" What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no re ##### 2. Poor Customer Support Users report **poor customer support** , with blocked campaigns and lack of response leading to frustration and abandonment. [ See 1 mentions ](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1147406&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 0.0/5 "Outbrain's service is poor" What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no re ##### 3. Poor Support Services Users experience **poor support services** with Outbrain, facing unresponsive customer service and unclear campaign blockages. [ See 1 mentions ](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939871&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 0.0/5 "Outbrain's service is poor" What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no re ##### 4. Time-Consuming Users find the **time-consuming process** of starting campaigns with Outbrain frustrating, leading to abandonment in favor of competitors. [ See 1 mentions ](https://www.g2.com/products/outbrain-direct-response-by-teads/reviews?filters%5Bsentiment_snippet%5D=1939881&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") U Verified User Small-Business (50 or fewer emp.) 0.0/5 "Outbrain's service is poor" What do you dislike about Outbrain Direct Response by Teads? Wanted to start advertising campaigns with Outbrain. For reasons that were not clear to me, customer service has blocked my campaigns. There was no re ## Top-Rated Alternatives [ ![Criteo Commerce Growth](https://images.g2crowd.com/uploads/product/hd_favicon/9d3656601b81cd3ae82241502504ae3c/criteo-commerce-growth.svg "Criteo Commerce Growth") Criteo Commerce Growth 3.8/5(242) ](https://www.g2.com/products/criteo-commerce-growth/reviews) [ ![AdRoll](https://images.g2crowd.com/uploads/product/hd_favicon/a3b1426e994357a423ddee9441f3d84f/adroll.svg "AdRoll") AdRoll 4.1/5(787) ](https://www.g2.com/products/adroll/reviews) [ ![Realize](https://images.g2crowd.com/uploads/product/hd_favicon/2c46a4d5a2e9c098024ac826bf7369cc/taboola-realize.svg "Realize") Realize 3.7/5(69) ](https://www.g2.com/products/taboola-realize/reviews) [ View All Alternatives ](https://www.g2.com/products/outbrain-direct-response-by-teads/competitors/alternatives) ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 9/14/2017 "Easy to use, but optimizations are pretty presumptuous" 4/5 What do you like best about Outbrain Direct Response by Teads? Very easy to use and set up campaigns, and all charges are on CPC basis. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Auto optimizations take several pieces of content and websites to where it just serves to one website and serves only one piece of content. While I get the approach, it's not exactly what we would prefer as an advertiser. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: If you need to promote multiple pieces of content, set them up in separate campaigns to ensure they all get visibility. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Minimal reach and attention to client blog posts or earned media hits. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Education Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Education Management") UE Verified User in Education Management Mid-Market (51-1000 emp.) 8/10/2017 "Quick drive to traffic " 3/5 What do you like best about Outbrain Direct Response by Teads? It is a quick way to increase traffic to a landing page. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? It doesn't target the right audience, so does not bring leads effectively. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? I am trying to generate more subscriptions to my blog. Review collected by and hosted on G2.com. Show More 12/28/2017 Current UserValidated ReviewerSource: Organic ![Verified User in Apparel & Fashion](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Apparel & Fashion") UA Verified User in Apparel & Fashion Mid-Market (51-1000 emp.) 12/15/2017 "Good interface, procey" 3.5/5 What do you like best about Outbrain Direct Response by Teads? Easy to use interface, easy to add content Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Daily minimums were bumped from $10 to $15. Wish there were more flexibility on spend. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Helps foster brand awareness with the secondary benefit of driving traffic to our site. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Newspapers](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Newspapers") UN Verified User in Newspapers Mid-Market (51-1000 emp.) 11/8/2017 "OUtbrain is seamlessly easy" 3/5 What do you like best about Outbrain Direct Response by Teads? It's simple to selection items for curation and publication. We use it and think it gets the job done and looks good. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Occasional glitches mean slow curation. But that does not happen often. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? We are optimizing our website by adding premium outlier content to augment our own premium content that is staff-generated. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 10/17/2017 "Great platform to help boost visits to my client's blogs" 5/5 What do you like best about Outbrain Direct Response by Teads? It's easy to setup and use and the site definitely helps increase visits to my clients site. most of the time the content is pretty useful. Love the program, use it as needed with clients. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Pricing is a bit expensive, still trying to make sure that the pricing works and is approved by clients and justifies the expense. Usually it does, but sadly some clients are a bit cheap! Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: If you're looking for additional hits on your blog, this definitely works and helps out! Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Haven't had any business problems with it. Seems to work great for my clients. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Valerie A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Valerie A.") VA Valerie A. Senior Marketing Manager E-Learning Mid-Market (51-1000 emp.) 9/7/2017 "Pro's and con's" 4/5 What do you like best about Outbrain Direct Response by Teads? Setup was very easy and doesn't drain creative resources - and I also like that they show you mockups for a lot of the different places your ad could live so that you don't need to wonder if it looks horrible on certain feeds - that seems unique in my experience with native. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Still haven't figured out app install campaigns which makes it difficult to send meaningful traffic for our company. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Native ads speak well to our audience Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Mary G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mary G.") MG Mary G. Digital Marketing Specialist Consumer Goods Small-Business (50 or fewer emp.) 4/11/2017 "Great for brand awareness and reach" 4/5 What do you like best about Outbrain Direct Response by Teads? Being able to quickly set up a new campaign/ad, then create similar variations has been the best feature. We're able to get our content posts in front of people that have never heard of our brand before at a low cost. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Quality of traffic and limiting the number of publishers we can block has been a challenge. Also, having our ads show next to clearly clickbait ads is not ideal. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Before we started advertising on Outbrain, we didn't have a lot of interaction with our blog posts. Now we're sending a large amount of traffic to our posts and able to gain brand awareness and reach. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 1/22/2018 "The best native advertising platform" 5/5 What do you like best about Outbrain Direct Response by Teads? Outbrain has amazing high quality publishers and I have always liked their platform. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? It got harder form content advertisers to compete with higher paying CPA advertisers. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Outbrain was a fantastic way for our websites to get more traffic. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") AI Verified User in Information Technology and Services Mid-Market (51-1000 emp.) 7/28/2017 "Good network, limited options" 3.5/5 What do you like best about Outbrain Direct Response by Teads? The publisher network is high quality and puts your content in front of a lot of people. It's easy to set up your campaigns, get it running and pull reporting. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? Targeting options are limited and don't allow for anything outside of location-based options. Niche publishers or specific user groups are not an option and there is little insight into who is viewing/clicking on your content. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: If you're looking for hyper-targeted native ads, look into other options. If you're just trying to get the word out on high traffic sites, Outbrain's a great option. Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Solving the problem of awareness by driving users to client websites and allowing for greater thought leadership among client organizations. The native advertising network allows for great exposure with reasonable investment. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Mid-Market (51-1000 emp.) 8/5/2017 "Outbrain " 5/5 What do you like best about Outbrain Direct Response by Teads? It's a must have tool for any content marketer. It uses an algorithm to recommend your content to users of other publishers. It's especially helpful for sites without enough organic traffic and who don't want to pay for views. Review collected by and hosted on G2.com. What do you dislike about Outbrain Direct Response by Teads? I think there is still room for improvement in terms of making the recommendations truly contextually relevant and native. I think there are some cases where the widget picks up something not appropriate, but it's gotten better. Review collected by and hosted on G2.com. Recommendations to others considering Outbrain Direct Response by Teads: It's great for short form video content (as well as written content) Review collected by and hosted on G2.com. What problems is Outbrain Direct Response by Teads solving and how is that benefiting you? Promoting short form content in a contextually-relevant environment and help drive views of our content. If you don't have enough organic traffic to your site, Outbrain is the way to go. Review collected by and hosted on G2.com. 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