--- title: OutboundEngine Reviews meta_title: 'OutboundEngine Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 160 reviews by the users' company size, role or industry to find out how OutboundEngine works for a business like yours. aggregate_rating: rating_value: 3.7 review_count: 160 scale: '5' date_modified: '2026-08-07' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # OutboundEngine Reviews **Vendor:** OutboundEngine **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 3.7/5.0 **Total Reviews:** 160 ## About OutboundEngine OutboundEngine helps businesses grow by making online marketing simple and easy for everyone. We create beautiful, high-impact marketing campaigns, deliver them automatically and track engagement to show who’s ready to have a conversation. Our platform strengthens relationships with customers, partners and prospects to uncover more opportunities with less work. ## OutboundEngine Pros & Cons **What users like:** - Users value the **automation efficiency** of OutboundEngine, enhancing their marketing and reputation management effortlessly. (2 reviews) - Users appreciate OutboundEngine for its **automation capabilities** , enhancing reputation management and social media engagement effortlessly. (1 reviews) - Users value the **automation features** of OutboundEngine, enabling efficient reputation and social media management. (1 reviews) - Users appreciate the **ease of use** of OutboundEngine, especially the fast and straightforward initial setup process. (1 reviews) - Users appreciate the **easy setup** of OutboundEngine, enabling quick and efficient access to its powerful features. (1 reviews) - Users value OutboundEngine's **automated email marketing** capabilities, effectively reaching current and prospective clients with ease. (1 reviews) - Implementation Ease (1 reviews) - Users praise the **marketing automation** of OutboundEngine for effectively engaging current clients and targeting new customers. (1 reviews) - Quick Setup (1 reviews) - Review Increase (1 reviews) **What users dislike:** - Users find the **high pricing** of OutboundEngine a barrier, especially without a free trial for new users. (1 reviews) ## OutboundEngine Reviews ### 1. Can be annoying to returning clients, poor business practices **Rating:** 1.5/5.0 stars **Reviewed by:** Andrew F. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 20, 2023 **What do you like best about OutboundEngine?** Engagement with visitors to the website and email of any convo afterward **What do you dislike about OutboundEngine?** 1- As a real estate business, clients often return to look at properties. Our best clients were annoyed at having to click off the pop-up every visit. 2- When we canceled, we thought it was over. After months (20) of continued billing, our bookkeeper asked if this was still active. No, it was not. And we should not have been billed. When calling in to double-check our cancellation, we were told that after you "speak with a Solutions Specialist, who will confirm the cancellation or non-renewal via email." The account will be closed... We did not get an email and did not know we needed to look for one. They can see the service was discontinued and will not refund the overbilling. It is theft and poor business practice. **What problems is OutboundEngine solving and how is that benefiting you?** It was of little benefit. Very few engagements were forwarded to us. The annoyance outweighed the benefit. ### 2. Pretty bad **Rating:** 2.0/5.0 stars **Reviewed by:** Rick E. | Loan Consultant and Certified Military Lending Professional (CMLP, CMR), Enterprise (> 1000 emp.) **Reviewed Date:** April 03, 2020 **What do you like best about OutboundEngine?** The best thing is the automated, and hands-off email campaigns. I also like the referral campaigns (the visa card ones). The app is easy to use as well. Great for LOs that don't have a CRM or database. **What do you dislike about OutboundEngine?** 1. Having to manually upload contacts so they get on the email blasts. 2. The social media add-on is an absolute rip off. Do not do it as they have no idea how to make a successful campaign. Waste of money. 3. You have no direct line to your account manager. 4. No integration with HubSpot or Salesforce to auto-add contacts (I was lied to when I signed up). 5. the posts to social media are not engaging or relevant. and the biggest issue is resolution to my suggestions and complaints (and their promises not kept) with no action to resolve. **What problems is OutboundEngine solving and how is that benefiting you?** Unfortunately I get more bang when I email blast directly or blog. ### 3. Helpful but not seeing great results **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Insurance | Small-Business (50 or fewer emp.) **Reviewed Date:** July 24, 2019 **What do you like best about OutboundEngine?** The system to view metrics of each campaign is great. Both the online system for ads as well as the drip marketing are very intuitive. **What do you dislike about OutboundEngine?** I am not seeing the results we would like on each campaign which is frustrating. **Recommendations to others considering OutboundEngine:** I think this product would work best for a company that has a larger reach already. We are a very small company selling insurance which isn't something people get excited about. **What problems is OutboundEngine solving and how is that benefiting you?** It has helped me become a better content creator. The ads are helping create exposure for our website. ### 4. Outbound Review after 9 months **Rating:** 1.5/5.0 stars **Reviewed by:** Realtor Judith Ann N. | GRI, ABR, Realtor, CDPE Advanced, CIAS, IRES, AHWD, ACCRS, RSPS, Small-Business (50 or fewer emp.) **Reviewed Date:** August 14, 2017 **What do you like best about OutboundEngine?** Outbound Engine's efforts are designed and being used by my, as a Realtor, to keep my name and brand in the forefront of my customers and clients, thus hoping to save valuable time and effort . **What do you dislike about OutboundEngine?** The cost.... Dislike that I did NOT incorporate asking for referrals from customers and clients 13 years ago. Dislike not getting referrals/reviews digitally.... I have an office back door FiLLED with them. **Recommendations to others considering OutboundEngine:** Costly in that the ROI has been zero. **What problems is OutboundEngine solving and how is that benefiting you?** Reconnecting with those contacts [other than those on my current emailed newsletter] to spur additional business.... and to have a more professional newsletter presentation. Outbound does that beautifully..... Howver the cost is tooo dire with ROI zero. ## OutboundEngine Discussions - [The worst CRM service out there](https://www.g2.com/discussions/51697-the-worst-crm-service-out-there) - 1 comment, 1 upvote - [How can I fully leverage Outbound Engine to get quality leads?](https://www.g2.com/discussions/24610-how-can-i-fully-leverage-outbound-engine-to-get-quality-leads) - 1 comment, 1 upvote - [How do you use OE?](https://www.g2.com/discussions/13563-how-do-you-use-oe) - 1 comment, 1 upvote - [Is OutboundEngine worth it?](https://www.g2.com/discussions/is-outboundengine-worth-it) - 1 comment - [What does OutboundEngine do?](https://www.g2.com/discussions/what-does-outboundengine-do) - 1 comment - [View OutboundEngine pricing details and edition comparison](https://www.g2.com/products/outboundengine/reviews?filters%5Bnps_score%5D%5B%5D=2§ion=pricing&secure%5Bexpires_at%5D=2026-08-09+18%3A07%3A58+-0500&secure%5Bsession_id%5D=b0b6e393-0251-499f-8060-ced84d8b8947&secure%5Btoken%5D=c935682989012448e1889a1003cd645520be59a91f6b649ba087aa7b8aa75f7d&format=llm_user) ## OutboundEngine Features **Email Marketing** - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Search Tracking and Optimization - Conversion Rate Optimization - Multivariate Testing - Customizable Forms **Platform Interoperability** - Close Ecosystem API **Generative AI** - AI Text Generation - AI Text Summarization - AI Text-to-Speech - Generative AI **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Email Tracking - Automated Alerts and Tasks - CRM Lead Integration - Third-Party Integrations - Real-Time Data - Social Marketing - Email Marketing - Multi-Channel Marketing - Conversion Tracking - ROI Tracking - Activity Tracking - Engagement Tracking - Campaign Segmentation - Search Marketing - SMS Marketing - Website Visitor Tracking **Consumer Intelligence** - Customer Feedback - Sentiment Analysis - Competitive Analysis **Analysis** - Application Attribution - Campaign Analysis - Uninstall Tracking - Activity Dashboard - Multi-Channel Attribution - ROI Tracking - Engagement Tracking - Behavior Tracking - Activity Tracking - Conversion Tracking **Communication** - Pop-up Chat - Notifications - Targeted Emails - In-App Messaging - Co-Browsing - Real-Time Notifications - Real-time Consumer-facing Chat **Agentic AI - Social Media Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Campaign Management** - Program Management - Event / Webinar Marketing - Calendaring - Budgeting - Campaign Management - Workflow Management - Template Management **Social Functionality** - Social Functionality **Reporting** - Corporate Reporting - Dashboard **Media Monitoring** - Social Networks Monitoring - Social Media Management - Digital Media Monitoring - Review Monitoring - Brand Management - Template Management - SEO Management - Response Management - Customer Experience Management - Negative Feedback Management - Keyword Tracking **Campaigns** - Proximity Marketing - Alerts/Notifications - Bulk SMS - Two-Way Text Messaging - Email Campaigns - Audience Segmentation - Campaign Segmentation - Drip Campaigns - Multi-Campaign - Email Marketing - Multi-Channel Marketing - Location-Based Marketing - SMS Marketing - Real-Time Notifications ** Internal Use** - Customization - Conversation Archiving - Lead Development - Knowledge Base - Team Inbox - Customer Profiles **Additional Functionality** - Real-Time Analytics - Email Management - API - Single Sign On - Search/Filter - Collaboration Tools - Third-Party Integrations - Activity Dashboard - Canned Responses - Surveys & Feedback - Reporting/Analytics - Transfers/Routing - Geotargeting - Interaction Tracking - CRM - Transcripts/Chat History - Document Storage - Screen Sharing - Contact Management - Autoresponders - Multi-Channel Communication - Mobile Access - AI Copilot - Offline Form - Real-Time Monitoring - Support Ticket Management - File Sharing **Social** - Social Listening - Social Sharing - Social Campaigns - Social Media Engagement - Social Media Advertising - Drip Campaigns - Multi-Campaign **Engagement** - Coupons and Promotions - Social Promotion **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - SEO / Keyword Analytics - Behavior Analytics - Real-Time Analytics - Campaign Analytics - Website Analytics - Visual Analytics - Sales Analytics **Platform** - Optimization - Integrations - Mobile Marketing - Internationalization - Social Media Integration - Third-Party Integrations **Generative AI** - AI Text Generation - Generative AI **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Output Document Generation - Lead Generation - Content Management - Lead Management - List Management - Mobile Access **Agentic AI - Online Reputation Management** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - AI/Machine Learning - CRM Integration - Third-Party Integrations - Social Media Integration **Agentic AI - Mobile Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Campaign Planning **Additional Functionality** - White Label - Hashtag Tracking - Review Sharing - Reporting/Analytics - Predictive Analytics - Customer Advocacy - Automated Responses - Multi-Channel Distribution - AI Copilot - Employee Advocacy - Widgets - Search/Filter - Scoring - API - Customizable Reports - Alerts/Notifications - Customizable Fields - Review Request - Engagement Tracking **Additional Functionality** - Visual Analytics - Autoresponders - Landing Pages/Web Forms - Campaign Analytics - Reporting & Statistics - Campaign Scheduling - Contact Management - Text-to-Win - CRM - AI Copilot - Data Import/Export - Contextual Targeting - Real-Time Data - Mobile Access - API - Coupons - Customizable Templates - Drag & Drop - A/B Testing - Generative AI - Real-Time Analytics - Campaign Management - Event Triggered Actions - Real-Time Reporting - Contact Database - Customizable Branding - Reminders **Campaign Management** - Campaign Dashboard - Campaign Optimization - Reach - Bulk Editing - Batch Uploading - Brand Safety - Fraud Protection - Frequency Capping - Budget Pacing - Creative Optimization - Rich Media Capabilties - In-App Ads - Mobile Rich Media Capabilities - Activity Dashboard - Retargeting Ads **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Campaign Planning **Targeting** - Targeting - Retargeting - Geo-Targeting - Contextual Targeting - Audience Targeting **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - Social Media Integration **Additional Functionality** - Social Promotion - Customizable Branding - Monitoring - CRM - Reporting & Statistics - Live Chat - Customer Journey Mapping - Generative AI - Mass Texting - Drag & Drop - Email Templates - Automated Scheduling - Campaign Scheduling - AI Copilot - Social Media Monitoring - Activity Dashboard - Lead Capture - Customizable Templates - Marketing Automation - Event Triggered Actions - Marketing Calendar - Customizable CTAs - Multi-Channel Communication - Data Import/Export - Lead Qualification **Platform** - API / Integrations - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Customization - Workflow Capability - Internationalization - Notifications - Budget Management - Display Ad Management - Campaign Management - Ad Inventory Management - Alerts/Notifications - Document Management - File Management - Workflow Management - Email Management - Display Ad Management - Calendar Management - Task Management - Campaign Management - Deadline Management - Client Management - Project Management ## Top OutboundEngine Alternatives - [Constant Contact](https://www.g2.com/products/constant-contact/reviews) - 4.1/5.0 (7,240 reviews) - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,242 reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,251 reviews)