--- title: Oracle Responsys Reviews meta\_title: 'Oracle Responsys Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 130 reviews by the users' company size, role or industry to find out how Oracle Responsys works for a business like yours. aggregate\_rating: rating\_value: 3.9 review\_count: 130 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing ---

### Oracle Responsys Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the **ease of use** of Oracle Responsys, making setup and onboarding smooth and efficient. [(5 mentions)](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=1325648&qs=pros-and-cons#reviews)

Users find the **initial setup incredibly easy** , making the onboarding process smooth and efficient for marketing efforts. [(4 mentions)](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2373229&qs=pros-and-cons#reviews)

Users value the **automation efficiency** of Oracle Responsys, significantly enhancing marketing effectiveness and saving time on tasks. [(3 mentions)](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2094150&qs=pros-and-cons#reviews)

Users value the **flexibility** of Oracle Responsys, enabling seamless orchestration of personalized campaigns across multiple channels effortlessly. [(3 mentions)](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2094155&qs=pros-and-cons#reviews)

Users value the **real-time personalization** of Oracle Responsys, enabling highly targeted and relevant communications effortlessly. [(3 mentions)](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2373312&qs=pros-and-cons#reviews)

Users struggle with the **poor interface design** of Oracle Responsys, making it difficult for non-technical users to navigate. [(2 mentions)](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2373223&qs=pros-and-cons#reviews)

Users highlight the **poor UX** of Oracle Responsys, finding the interface outdated and overly complex for non-technical users. [(2 mentions)](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2373339&qs=pros-and-cons#reviews)

Users find Oracle Responsys to have **complex features** that complicate usage, especially for non-technical individuals. [(1 mentions)](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2413988&qs=pros-and-cons#reviews)

Users find Oracle Responsys **complex and difficult** to navigate, particularly due to its outdated interface and technical demands. [(1 mentions)](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2414005&qs=pros-and-cons#reviews)

Users experience **dashboard issues** as reports load slowly and customizing analytics can be frustrating without exporting data. [(1 mentions)](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2493716&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of Oracle Responsys

##### 1. Ease of Use

Users appreciate the **ease of use** of Oracle Responsys, making setup and onboarding smooth and efficient.
[
See 5 mentions
](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=1325648&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
G

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Real-Time Personalization, Seamless Integration"

What do you like about Oracle Responsys?

I really like how Oracle Responsys nails real-time personalization. It pulls in customer data on the fly and lets me send super targeted emails or SMS

 ![Rana M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rana M.")
RM

Rana M.

Mid-Market (51-1000 emp.)

5.0/5

"Powerful Campaign Management, Needs UI Modernization"

What do you like about Oracle Responsys?

I appreciate Oracle Responsys for its orchestration and cross-channel campaign management, which is designed specifically for orchestrating complex, p

##### 2. Easy Setup

Users find the **initial setup incredibly easy** , making the onboarding process smooth and efficient for marketing efforts.
[
See 4 mentions
](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2373229&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
G

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Real-Time Personalization, Seamless Integration"

What do you like about Oracle Responsys?

I really like how Oracle Responsys nails real-time personalization. It pulls in customer data on the fly and lets me send super targeted emails or SMS

 ![Rana M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rana M.")
RM

Rana M.

Mid-Market (51-1000 emp.)

5.0/5

"Powerful Campaign Management, Needs UI Modernization"

What do you like about Oracle Responsys?

I appreciate Oracle Responsys for its orchestration and cross-channel campaign management, which is designed specifically for orchestrating complex, p

##### 3. Automation Efficiency

Users value the **automation efficiency** of Oracle Responsys, significantly enhancing marketing effectiveness and saving time on tasks.
[
See 3 mentions
](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2094150&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Rana M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rana M.")
RM

Rana M.

Mid-Market (51-1000 emp.)

5.0/5

"Powerful Campaign Management, Needs UI Modernization"

What do you like about Oracle Responsys?

I appreciate Oracle Responsys for its orchestration and cross-channel campaign management, which is designed specifically for orchestrating complex, p

BN

Bianca N.

4.0/5

"Effective Cross-Channel Automation with Oracle Responsys"

What do you like about Oracle Responsys?

I appreciate Oracle Responsys for its advanced automation capabilities which significantly save time and improve efficiency in my tasks. The cross-cha

##### 4. Flexibility

Users value the **flexibility** of Oracle Responsys, enabling seamless orchestration of personalized campaigns across multiple channels effortlessly.
[
See 3 mentions
](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2094155&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Rana M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rana M.")
RM

Rana M.

Mid-Market (51-1000 emp.)

5.0/5

"Powerful Campaign Management, Needs UI Modernization"

What do you like about Oracle Responsys?

I appreciate Oracle Responsys for its orchestration and cross-channel campaign management, which is designed specifically for orchestrating complex, p

BN

Bianca N.

4.0/5

"Effective Cross-Channel Automation with Oracle Responsys"

What do you like about Oracle Responsys?

I appreciate Oracle Responsys for its advanced automation capabilities which significantly save time and improve efficiency in my tasks. The cross-cha

##### 5. Integrations

Users value the **real-time personalization** of Oracle Responsys, enabling highly targeted and relevant communications effortlessly.
[
See 3 mentions
](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2373312&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
G

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Real-Time Personalization, Seamless Integration"

What do you like about Oracle Responsys?

I really like how Oracle Responsys nails real-time personalization. It pulls in customer data on the fly and lets me send super targeted emails or SMS

 ![Rana M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rana M.")
RM

Rana M.

Mid-Market (51-1000 emp.)

5.0/5

"Powerful Campaign Management, Needs UI Modernization"

What do you like about Oracle Responsys?

I appreciate Oracle Responsys for its orchestration and cross-channel campaign management, which is designed specifically for orchestrating complex, p

### 5 Cons or Disadvantages of Oracle Responsys

##### 1. Poor Interface Design

Users struggle with the **poor interface design** of Oracle Responsys, making it difficult for non-technical users to navigate.
[
See 2 mentions
](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2373223&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Rana M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rana M.")
RM

Rana M.

Mid-Market (51-1000 emp.)

5.0/5

"Powerful Campaign Management, Needs UI Modernization"

What do you dislike about Oracle Responsys?

I find Oracle Responsys complex and an outdated user interface makes it even harder to use. The limited cross-channel functionality is a bit of a setb

BN

Bianca N.

4.0/5

"Effective Cross-Channel Automation with Oracle Responsys"

What do you dislike about Oracle Responsys?

I find the pricing of Oracle Responsys to be problematic. Additionally, the user experience and user interface could be improved.

##### 2. Poor UX

Users highlight the **poor UX** of Oracle Responsys, finding the interface outdated and overly complex for non-technical users.
[
See 2 mentions
](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2373339&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Rana M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rana M.")
RM

Rana M.

Mid-Market (51-1000 emp.)

5.0/5

"Powerful Campaign Management, Needs UI Modernization"

What do you dislike about Oracle Responsys?

I find Oracle Responsys complex and an outdated user interface makes it even harder to use. The limited cross-channel functionality is a bit of a setb

BN

Bianca N.

4.0/5

"Effective Cross-Channel Automation with Oracle Responsys"

What do you dislike about Oracle Responsys?

I find the pricing of Oracle Responsys to be problematic. Additionally, the user experience and user interface could be improved.

##### 3. Complex Features

Users find Oracle Responsys to have **complex features** that complicate usage, especially for non-technical individuals.
[
See 1 mentions
](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2413988&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Rana M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rana M.")
RM

Rana M.

Mid-Market (51-1000 emp.)

5.0/5

"Powerful Campaign Management, Needs UI Modernization"

What do you dislike about Oracle Responsys?

I find Oracle Responsys complex and an outdated user interface makes it even harder to use. The limited cross-channel functionality is a bit of a setb

##### 4. Complexity

Users find Oracle Responsys **complex and difficult** to navigate, particularly due to its outdated interface and technical demands.
[
See 1 mentions
](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2414005&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Rana M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rana M.")
RM

Rana M.

Mid-Market (51-1000 emp.)

5.0/5

"Powerful Campaign Management, Needs UI Modernization"

What do you dislike about Oracle Responsys?

I find Oracle Responsys complex and an outdated user interface makes it even harder to use. The limited cross-channel functionality is a bit of a setb

##### 5. Dashboard Issues

Users experience **dashboard issues** as reports load slowly and customizing analytics can be frustrating without exporting data.
[
See 1 mentions
](https://www.g2.com/products/oracle-responsys/reviews?filters%5Bsentiment_snippet%5D=2493716&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
G

Verified User

Small-Business (50 or fewer emp.)

5.0/5

"Real-Time Personalization, Seamless Integration"

What do you dislike about Oracle Responsys?

Reporting could be way better; dashboards load slow on big data sets and customizing deep-dive analytics is a pain without exporting everything.

## Top-Rated Alternatives

[

 ![Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-marketing-formerly-salesforce-marketing-cloud.svg "Agentforce Marketing (formerly Salesforce Marketing Cloud)")

Agentforce Marketing (formerly Salesforce Marketing Cloud)

4/5(4,629)

](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)

[

 ![Dotdigital](https://images.g2crowd.com/uploads/product/hd_favicon/2885a17bfed3aea5feb1bb9f11865a7a/dotdigital.svg "Dotdigital")

Dotdigital

4.4/5(1,236)

](https://www.g2.com/products/dotdigital/reviews)

[

 ![SAP Engagement Cloud (formerly SAP Emarsys)](https://images.g2crowd.com/uploads/product/hd_favicon/7e22a3a53aebe6a46a3bb1904e3c644c/sap-engagement-cloud-formerly-sap-emarsys.svg "SAP Engagement Cloud (formerly SAP Emarsys)")

SAP Engagement Cloud (formerly SAP Emarsys)

4.2/5(641)

](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews)

[
View All Alternatives
](https://www.g2.com/products/oracle-responsys/competitors/alternatives)

 ![Nick P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nick P.")
NP

Nick P.

Senior Marketing Manager

Retail

Mid-Market (51-1000 emp.)

2/11/2017

"It is a question of WHETHER YOU WANT a Ferrari OR YOU NEED the Ferrari"

2.5/5

What do you like best about Oracle Responsys?

Responsys is the Ferrari of ESPs. As with other reviewers, Responsys is an extremely robust tool. From security to customisation, if you are well resourced (both in monetary and human resource). Review collected by and hosted on G2.com.

What do you dislike about Oracle Responsys?

You have to ask yourself, do I need an enterprise solution? Or, do I just need to do the basics? Yes the below is subjective as I represent a small business. Ready through the following 10 tips to evaluate whether Responsys is worth putting into your consideration set.

1. Responsys is priced as an enterprise solution. I've never seen such a high CPM cost for sending \<20M emails p.a. in my career? Why? They cost their services as a 'blended CPM'. Vs just a CPM for email sends.

2. You will need developers to use the product. Don't bother considering Responsys unless you have a robust front/back-end development team. If you don't, you'll have Responsys users getting very frustrated by a product far too advanced for the average marketer.

3. It is a min. requirement you know SQL to be an user of this product. Have a junior marketer who needs to use Responsys? Get them trained on SQL as it'll really help.

4. Training is too broad and expensive. In-person or online, their training skims over how to use their features vs. going deeper into common challenges marketers face. Real missed opportunities here by their training teams.

5. All post-integrations will cost money. Best you allocate at least another 10-15% on-top of the annual fee as you need to have budget reserved to further optimise Responsys to your needs.

6. Unless you pay, you'll get basic, reactive account management included. Smaller clients will get an account manager who manages at least 6 clients = can be a challenge to get a hold of them at short notice.

7. Need quick technical support? You'll have to' raise a ticket for that. If you need a quick answer for a question, Oracle support typically wont be able to help on the spot. This can quickly amplify your frustration if you just need somebody to guide you through usability challenge within the platform.

8. The interface is not for dummies. It is clunky to use at times. It take quite a long time to send a campaign if you do not use the campaign on a daily basis. I like to think of ESP programs to be easy as learning Google Analytics. A day or two and you can generally find your way. Not here. You really need to be trained up to use the interface.

9. Not a turn-key ESP. Everything has to be customised from scratch with Responsys which is frustrating. It is similar to Airbus creating the A380 aeroplane. They manufacture the plan but it is up to the airline to customise it.

10. Basic campaign insight for an enterprise solution. The architecture is the USP here, not the insight tools. If you need an ESP that provides a mini-BI tool, you will not get this from Responsys Insights (the name for their reporting tool). It only provides basic email behaviour reporting. Review collected by and hosted on G2.com.

Recommendations to others considering Oracle Responsys:

If you can support an enterprise ESP, consider Responsys. I.e. you need 3-5 staff to get Responsys up and running otherwise you'll haemorrhage cash like a slot machine. A combination of developers, a mid-level marketer and manager to lay down the strategic objectives to Responsys will yield the best ROI.

When you look at the 'Marketing Automation features' section of this review, note all is possible 'if you pay to integrate it'. Typically, unless you can integrate INTO Responsys, you cannot access/use it. Review collected by and hosted on G2.com.

What problems is Oracle Responsys solving and how is that benefiting you?

Trying to create a meaningful dialogue with the customer through the email medium. With the romantic view of 'doing the basics well', the Responsys platform has forced us to really understand the customer journey and how email plays a part in conversion. Their platform is very robust with many fail safes should the user miss particular detail. For example, when creating an automated email program, the canvas tool is very robust highlighting potential errors and warnings e.g. customers who could receive more than 5 emails per week. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Verified User in Internet](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Internet")
AI

Verified User in Internet

Enterprise (\> 1000 emp.)

1/4/2018

"Scalable CRM Solution"

4.5/5

What do you like best about Oracle Responsys?

The solution was very scalable. It’s agility allowed us to host one solution while we were growing. It does not require complex development. Review collected by and hosted on G2.com.

What do you dislike about Oracle Responsys?

None that I can think off

except

for some downtime. Review collected by and hosted on G2.com.

What problems is Oracle Responsys solving and how is that benefiting you?

CRM and Transactional emails Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail")
ER

Verified User in Retail

Enterprise (\> 1000 emp.)

12/19/2017

"Definitely not the greatest"

1.5/5

What do you like best about Oracle Responsys?

They usually deliver as expected. But they definitely had outages that delayed or blocked campaign delivery Review collected by and hosted on G2.com.

What do you dislike about Oracle Responsys?

Inconsistent stories for root causes of outages Review collected by and hosted on G2.com.

Recommendations to others considering Oracle Responsys:

I would recommend a different vendor Review collected by and hosted on G2.com.

What problems is Oracle Responsys solving and how is that benefiting you?

Email deliverability Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Sporting Goods](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Sporting Goods")
US

Verified User in Sporting Goods

Enterprise (\> 1000 emp.)

12/13/2016

"Good Product, Very Delicate"

2.5/5

What do you like best about Oracle Responsys?

Good product, I feel like our data and information is very secure through Responsys. This vendor is great for a bigger company that has at least 1-2 dedicated email specialists working in it. It is one of the top email service providers. Review collected by and hosted on G2.com.

What do you dislike about Oracle Responsys?

It can be a bit of a beast to use. Some times there are multiple steps to get a simple thing done and creating a program is not always intuitive. Also, the way that you have to set up a filter can be very complicated and confusing, depending on what you want to do. Also, to send triggered campaigns Review collected by and hosted on G2.com.

Recommendations to others considering Oracle Responsys:

Make sure you have the time and effort to dedicate to implementing Responsys and setting it up properly. Also, make sure you have at least 1 dedicated email specialist to work in Responsys - not a good choice if you are not planning on having someone be a dedicated Responsys user. Review collected by and hosted on G2.com.

What problems is Oracle Responsys solving and how is that benefiting you?

This is our email service provider. We use it to send promotional emails, transactional emails and follow up emails. We do not use there services for abandon cart or search abandon as it is way too difficult to set that up and manage with a small team. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services")
AF

Verified User in Financial Services

Mid-Market (51-1000 emp.)

1/31/2017

"Downtime and High Costs"

3/5

What do you like best about Oracle Responsys?

The interface is pretty simple, even if lacking in aesthetics, making this a really short ramp for newcomers. Everything is exactly where it should be, making navigation simple and straightforward. Review collected by and hosted on G2.com.

What do you dislike about Oracle Responsys?

The pricing is too high for what you receive "out of the box". You get a lot more value with Salesforce marketing cloud. Also, Responsys falls short when it comes to integrating the product with other services. There is a lot of downtime, so expect the tool to be unavailable at least a couple times per month. Downtime is inconvenient because the platform has no way of correcting delivery time for those messages delayed from downtime - all your subsequent messaging will also be delayed. The self-service model comes with lackluster support and you may have to wait several days, if not weeks, for a response to your tickets. Review collected by and hosted on G2.com.

Recommendations to others considering Oracle Responsys:

If you are looking for something with all the bells and whistles, then this is not your product. They will nickel and dime you for every added feature, and it will take months to get those features up and running because of a lackluster customer service model that really pushes you towards full-service. Review collected by and hosted on G2.com.

What problems is Oracle Responsys solving and how is that benefiting you?

Email marketing is all about getting the right message to the right person at the right time. Responsys can help you do this with appropriate triggers and automations. The data model is fairly flat which makes adding new tables a breeze, but sometimes that data lives a bit out of your reach (when using hourly files as a trigger event). Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Retail](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Retail")
UR

Verified User in Retail

Mid-Market (51-1000 emp.)

7/25/2017

"Responses"

4/5

What do you like best about Oracle Responsys?

The platform was easy to use overall, the interface of the product was easy. The technical support was always available. Review collected by and hosted on G2.com.

What do you dislike about Oracle Responsys?

The segments were hard to build out sometimes. Review collected by and hosted on G2.com.

What problems is Oracle Responsys solving and how is that benefiting you?

email segmentation Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
UM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

1/11/2017

"Responsys Review"

3/5

What do you like best about Oracle Responsys?

I like that we can use Responsys to integrate with our consumers in real time when we are evaluating participation and registration conversions. Review collected by and hosted on G2.com.

What do you dislike about Oracle Responsys?

It seems like the clients who actually use responsys on their end aren't very educated on the product at all which makes it difficult for us. Review collected by and hosted on G2.com.

Recommendations to others considering Oracle Responsys:

Make sure to get proper training on it because it is a lot of information Review collected by and hosted on G2.com.

What problems is Oracle Responsys solving and how is that benefiting you?

It helps us with analytics and tracking the success of a campaign. We are able to integrate whether it be looking at reviews posted on a microsite or managing member gated promotions where a consumers has to become a member or rewards member per say to join a promotion. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Consumer Goods](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Goods")
UC

Verified User in Consumer Goods

Mid-Market (51-1000 emp.)

7/13/2016

"For the analytical/tech mind"

1/5

What do you like best about Oracle Responsys?

The reporting is a pivot table, which is great as an analyst but my boss or anyone without those skills would have a hard time with the reports..

Email campaign dashboard is nice to look at, not sure if it's exactly easy to use (I'm not building the campaigns) Review collected by and hosted on G2.com.

What do you dislike about Oracle Responsys?

Reports could be difficult to use.

Very technical in it's layout-- not for the "easy-to-use marketer"

We had trouble with the implementation, along with training.

The help guide isn't very helpful, and the customer portal for web tickets isn't great.

If you haven't been taught how to use the tool it 's very difficult to use. Not intuitive.

Automatically suppresses prefixes. I'm not sure if anyone was told that in the implementation process, but we have many customers that have info@ and sales@ as their prefixes and we've lost $$ because it was automatically suppresses.

Have had issues with our cart abandonment email series, and as I said before the customer care is not the most helpful.

You cannot send multiple lists 1 email. You have to create multiple emails per list. Review collected by and hosted on G2.com.

Recommendations to others considering Oracle Responsys:

It really depends on who will be using this product, as I mentioned before a analytical/technical mind would do best as it's not intuitive. Review collected by and hosted on G2.com.

What problems is Oracle Responsys solving and how is that benefiting you?

Sending email blast, triggered emails, etc. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services")
IF

Verified User in Financial Services

Enterprise (\> 1000 emp.)

1/23/2017

"Customizable "

5/5

What do you like best about Oracle Responsys?

Responsys provides a lot of custom options. Not everything is turnkey like other platforms but that allows more flexibility. Review collected by and hosted on G2.com.

What do you dislike about Oracle Responsys?

It's not super intuitive but eventually makes sense after you're working in there for awhile. Review collected by and hosted on G2.com.

What problems is Oracle Responsys solving and how is that benefiting you?

Reporting Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Education Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Education Management")
EE

Verified User in Education Management

Mid-Market (51-1000 emp.)

4/9/2017

"Good if you have the right resources "

4/5

What do you like best about Oracle Responsys?

Automation is very powerfull, different types of integrations available. Review collected by and hosted on G2.com.

What do you dislike about Oracle Responsys?

You need a lot of training or consultants to get the most out of the integrations Review collected by and hosted on G2.com.

Recommendations to others considering Oracle Responsys:

Hire seazoned consultants to the project

Review collected by and hosted on G2.com.

What problems is Oracle Responsys solving and how is that benefiting you?

Improved integrations and visibility of email campaigns' ROl Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

##### Categories on G2

[Marketing Automation](https://www.g2.com/categories/marketing-automation)[Mobile Marketing](https://www.g2.com/categories/mobile-marketing)[Push Notification](https://www.g2.com/categories/push-notification)

##### Explore More

[Which Google Workspace project management platforms offer multiple views for teams with different organizational preferences?](https://www.g2.com/discussions/which-google-workspace-project-management-platforms-offer-multiple-views-for-teams-with-different-organizational-preferences)[Ecwid vs PrestaShop for a small online store: which is easier to set up and grow with?](https://www.g2.com/discussions/ecwid-vs-prestashop-for-a-small-online-store-which-is-easier-to-set-up-and-grow-with)[Which database DevOps software tools simplify dependency management between database changes?](https://www.g2.com/discussions/which-database-devops-software-tools-simplify-dependency-management-between-database-changes)

[Which aviation compliance monitoring platforms have responsive support teams that address operational customization needs?](https://www.g2.com/discussions/which-aviation-compliance-monitoring-platforms-have-responsive-support-teams-that-address-operational-customization-needs)[Best software for secure managed file transfers](https://www.g2.com/discussions/best-software-for-secure-managed-file-transfers)[Pros and Cons Details](https://www.g2.com/products/oracle-responsys/reviews?qs=pros-and-cons)

[Show MoreShow Less](javascript:void(0);)