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Oracle Eloqua

By Oracle

3.9 out of 5 stars

How would you rate your experience with Oracle Eloqua?

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Oracle Eloqua Reviews & Product Details

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Pricing

Pricing provided by Oracle Eloqua.

Basic

$2,000
/month

Standard

$4,000
/month

Oracle Eloqua Integrations

(1)
Integration information sourced from real user reviews.

Oracle Eloqua Media

Oracle Eloqua Demo - Cross-Channel Campaign Orchestration
Oracle Eloqua enables marketers to create dynamic, cross-channel campaigns that intrigue buyers and intelligently adapt the experience in real-time.
Oracle Eloqua Demo - Targeting and Segmentation
Using Oracle Eloqua, marketers can unite online and offline behavioral and firmographic data from multiple channels or sources to inform, build, filter and segment audiences.
Oracle Eloqua Demo - Lead Management and Scoring
Oracle Eloqua provides marketers with an intuitive and simple way to accurately identify the highest quality leads. Marketers can set up multiple models to evaluate a lead for the right fit, and once qualified, programmatically send to sales in seconds.
Oracle Eloqua Demo - Sales and Marketing Alignment
Oracle Eloqua brings marketing and sales closer together through unified buyer and account intelligence to identify, prioritize, and track high-valued opportunities across the engagement cycle. Bring ABM strategies to life using real-time account insights.
Oracle Eloqua Demo - Marketing Measurement
Measuring marketing impact is easy with Oracle Eloqua’s out-of-the-box robust reporting. Backed by the power of Oracle Business Intelligence, marketers gain high-level and detailed insights to guide critical decisions in real-time.
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Oracle Eloqua Reviews (616)

View 3 Video Reviews
Reviews

Oracle Eloqua Reviews (616)

View 3 Video Reviews
3.9
616 reviews

Pros & Cons

Generated from real user reviews
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Verified User in Construction
CC
Small-Business (50 or fewer emp.)
"Best Automation Software for Deduplication and Marketing Suppression Flag"
What do you like best about Oracle Eloqua?

In Eloqua, Creating Email is super easy and optimized. Campaign canvas is excellent, and you can easily disregard the Duplicates as Eloqua wont allow it during your list import. Review collected by and hosted on G2.com.

What do you dislike about Oracle Eloqua?

Oracle can work a bit more on improving its UI, making it a little boring while working. Currently, the community is there; however, it is pretty complicated for an user to post their comment or overview when needed. Review collected by and hosted on G2.com.

Steve T.
ST
Senior Digital Marketing Coordinator
Enterprise (> 1000 emp.)
"Eloqua is a very capable and robust solution"
What do you like best about Oracle Eloqua?

The automation and API capabilities are very robust and powerful. You can set up a lot of complicated programs that others cannot. It's also easy to modify programs while active and see where contacts fall in each step. Lead scoring has multiple levels allowing you to really zero in on a good scoring strategy to move contacts through the marketing funnel and serve up good leads to sales. Review collected by and hosted on G2.com.

What do you dislike about Oracle Eloqua?

Some components have outdated UI. The email composer has some flaws too. The segmentation functions could be a little more intuitive, I feel like other platforms have this component fleshed out a bit more. However, it's more of a learning curve than anything. The asset library feels a little clunky and dated from a UI perspective, it would be nice if this function as a bit smoother of an experience. From an administrator perspective, I would like to see more detail on user activity for audits. On the same token, I feel like the contact records could be presented in a more visually appealing way. As you could probably tell, the theme here is that it's a great system with a lackluster UI. Oracle could improve the system a thousand fold if they invested in a better UI/UX for the platform, which is it's main limitation. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business (50 or fewer emp.)
"Review 2"
What do you like best about Oracle Eloqua?

User interface is very easy to understand and learn. Review collected by and hosted on G2.com.

What do you dislike about Oracle Eloqua?

Not advanced as per market upgrade quality yet. Review collected by and hosted on G2.com.

Verified User in Leisure, Travel & Tourism
AL
Enterprise (> 1000 emp.)
"Good but there are better options for the price"
What do you like best about Oracle Eloqua?

Easy to administrate and teach marketing users how to use the platform. This is due to the easy drag and drop nature of the email, segment, landing page, form and campaign builders. Review collected by and hosted on G2.com.

What do you dislike about Oracle Eloqua?

Price ... quite expensive for what it is and all third party integrations increase this cost substantially. There are also some tools that give much greater email customisation with drag and drop that does not require technical skills. Review collected by and hosted on G2.com.

Jolanta K.
JK
Partner Program Marketing Manager
Mid-Market (51-1000 emp.)
"I was using it for email automation a building landing pages including forms"
What do you like best about Oracle Eloqua?

When you get familiar and create templates it is easy to use.

I like forms and flexibility for emails design, landing pages. Easy to edit and copy content. I do not know any competitors tools. Review collected by and hosted on G2.com.

What do you dislike about Oracle Eloqua?

Sometimes edms got wrong and resizing pictures was causing issues. Pictures resizing and templates coul be easier. Reporting could also be easier. Drug and drop feature could be used. Review collected by and hosted on G2.com.

Billy R.
BR
Web Developer and Email Marketing Specialist / Owner
Enterprise (> 1000 emp.)
"Great for Big Corporations with Big Marketing Departments"
What do you like best about Oracle Eloqua?

Oracle Eloqua is extremely powerful and most importantly can handle millions of records. There's not much you can't do in Eloqua in terms of marketing campaigns. Review collected by and hosted on G2.com.

What do you dislike about Oracle Eloqua?

What I disliked about my time with Eloqua was its reliability. There would be situations where it wouldn't always update to salesforce properly or a campaign would be fully activated. It took an entire department and more to get Eloqua fully optimized for what we needed it for. So the barrier for entry to get it all set up to begin with I'm sure is worse than many other marketing automation platforms. Review collected by and hosted on G2.com.

Tenjit Dev S.
TS
Senior Marketing Manager
Enterprise (> 1000 emp.)
"Best marketing automation tools"
What do you like best about Oracle Eloqua?

One of the best marketing automation tools by Oracle. Enables data drive marketing. Review collected by and hosted on G2.com.

What do you dislike about Oracle Eloqua?

Nothing as such. No there is nothing missing as such. Review collected by and hosted on G2.com.

Jaga B.
JB
Software Engineer 2
Information Technology and Services
Enterprise (> 1000 emp.)
"Eloqua review"
What do you like best about Oracle Eloqua?

The Design is too good & User friendly. better performance. setting up the campaign very easy and friendly. Review collected by and hosted on G2.com.

What do you dislike about Oracle Eloqua?

need more functional details and need more API details. API performance should improve Review collected by and hosted on G2.com.

Kamal C.
KC
IT Purchase Associate
Small-Business (50 or fewer emp.)
"Oracle Eloqua Review"
What do you like best about Oracle Eloqua?

Most comfortable working with this platform with easy tools and interface.

It can manage many different matrices for the campaign with all data related to customers.

It has improved the speed of the mailing system at a better rate than other software. Review collected by and hosted on G2.com.

What do you dislike about Oracle Eloqua?

They need to improve the user interface and navigation.

Need to enhance tools and options for the report.

They need to make it more accessible for the beginner and cost can bit less and competitive. Review collected by and hosted on G2.com.

Verified User in Events Services
UE
Enterprise (> 1000 emp.)
"Eloqua for Marketing communications"
What do you like best about Oracle Eloqua?

Eloqua allowed us to easily automate our marketing communications to our clients and prospects. We were also able to view the analytics around engagement which was very beneficial as we were planning future campaigns. Review collected by and hosted on G2.com.

What do you dislike about Oracle Eloqua?

Searching for communications that we sent through Eloqua was not very clean. Not always easy to find things when searching in the platform. Review collected by and hosted on G2.com.

Pricing Options

Pricing provided by Oracle Eloqua.

Basic

$2,000
/month

Standard

$4,000
/month

Enterprise

Contact Sales
/month
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Oracle Eloqua Features
Building and Personalizing Emails
Sending Outbound Emails
Manage Email Deliverability
Dynamic Content
A/B Testing
Mobile Optimized
Data Quality Management
Segmentation
Lead Scoring and Grading
Program Management