CV
Collinda V.
Small-Business (50 or fewer emp.)
"Powerful Analytics for Optimized Campaign Management"
4.5/5
What do you like best about Optmyzr?

I really like Optmyzr's suite of analytical diagnostics. The PPC investigator and the built-in quality score tracker are standout features. I'm also highly satisfied with Optmyzr's tools for optimization. Review collected by and hosted on G2.com.

What do you dislike about Optmyzr?

I'm not completely satisfied with the PPC investigator and the built-in quality score tracker. I also think the platform could improve in multi-platform and form creation. Its responsive search events and RCIS management tools have room for improvement. Review collected by and hosted on G2.com.

CB
Carly B.
Small-Business (50 or fewer emp.)
"Streamlined Keyword and Bid Optimization with Easy Setup"
4/5
What do you like best about Optmyzr?

I find Optmyzr incredibly beneficial for my monthly keyword optimizations. The specialized keyword expansion and bid optimization modules are among the most valuable tools in my workflow. Review collected by and hosted on G2.com.

What do you dislike about Optmyzr?

I find that I need to maintain active oversight over bids and avoid accepting recommendations on autopilot. Review collected by and hosted on G2.com.

HP
Heath P.
Small-Business (50 or fewer emp.)
"Effortless Campaign Management with Powerful Automation Tools"
4.5/5
What do you like best about Optmyzr?

I use Optmyzr because it significantly reduces the time required for manual campaign management. Review collected by and hosted on G2.com.

What do you dislike about Optmyzr?

If I had to pinpoint one area for improvement, it would be support response times during peak hours. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Versatile, Time-Saving, and Easy to Share with Clients"
4.5/5
What do you like best about Optmyzr?

There are so many benefits! It’s incredibly versatile, saves a lot of time, and is really easy to navigate. Plus, it can be shared with our clients, not just used internally. Review collected by and hosted on G2.com.

What do you dislike about Optmyzr?

I wouldn’t say there’s anything I don’t like about it. Like anything, it can have occasional flaws, but they’re always on top of improvements and keep pace with the constant updates in the digital marketing space we’re in. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Great Insights Beyond Basic Google Ads"
5/5
What do you like best about Optmyzr?

Great insights further than the basic google ads can provide Review collected by and hosted on G2.com.

What do you dislike about Optmyzr?

I don't really like the platform layout can be hard to find things Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
AM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Daily tool for professional SEA"
4.5/5
What do you like best about Optmyzr?

The workflows help me to bring more structure into the professional management of my Google Ads. Review collected by and hosted on G2.com.

What do you dislike about Optmyzr?

The costs are not insignificant and are hardly worthwhile for individual advertisers. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Optmyzr’s Reporting and Competitor Analysis"
5/5
What do you like best about Optmyzr?

Reporting and competitor analysis, spend projection tool Review collected by and hosted on G2.com.

What do you dislike about Optmyzr?

I don't dislike much about Optmyzr, I think it's great Review collected by and hosted on G2.com.

Matt O.
MO
Matt O.
A
Small-Business (50 or fewer emp.)
"Great ad reporting tool"
4.5/5
What do you like best about Optmyzr?

The complexity that you can buiild on a report for ads. we use for facebook and google. Review collected by and hosted on G2.com.

What do you dislike about Optmyzr?

Limitations on some widgets. Wish there were more options to sift through or exclude data. Review collected by and hosted on G2.com.

Hayden  M.
HM
Hayden M.
Director of Paid Media
Small-Business (50 or fewer emp.)
"Great All in One Tool for Google/Bing"
4.5/5
What do you like best about Optmyzr?

Is a great all in one tool that provides insights and optimization tools for Google ads. It has saved me and my team hours each week. Review collected by and hosted on G2.com.

What do you dislike about Optmyzr?

The budget management tool takes a bit of time to learn. Review collected by and hosted on G2.com.

Lesley V.
LV
Lesley V.
CEO
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Optmyzr is the Equivalent of Having a Team of PPC Managers Monitoring Our Accounts 24/7"
5/5
What do you like best about Optmyzr?

Our agency specializes in lead generation for healthcare organizations, and Optmyzr plays a crucial role in helping us manage our accounts more effectively and drive better results. What Optmyzr allows us to do through custom-built automations in its Rule Engine typically takes a team of PPC managers to manage. It's a HUGE time saver and far more reliable than humans.

Another amazing feature of Optmzyr is the workflow, where we can design and build our own workflow and systematically run through our ideal workflows to ensure the accounts get looked after and optimized in the best possible way. PPC managers often focus most of their time on important tasks and then forget about the little tasks that aren't always as obvious, but with Optmyzr, no task gets left behind.

If you're an agency looking to scale or you're working on your own account and want to systemize account management to get better results while freeing up your time, Optmyzr is a no-brainer. I've tried multiple PPC optimization tools in the past, and Optmyzr is hands down the best in the market. Review collected by and hosted on G2.com.

What do you dislike about Optmyzr?

There isn't anything I dislike. Nothing at all. Review collected by and hosted on G2.com.