BF
Balint F.
Global E-Commerce Manager
Mid-Market (51-1000 emp.)
"Easy to work with but lacks state-of-the-art features"
2.5/5
What do you like best about Optimizely Content Management System?

Easy to set up new page types and blocks if you know how. Highly customizable. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

I have worked with Shopware 5 and 6 before and found a lot of features missing in Optimizely. Why do I need to add redirects manually if a page changes its title? Why do I need to code to add new page types and blocks if it is so simple anyways? Why is there no separation between menu items and pages? They often have the same name so at least a different icon would be helpful. Everything has to be coded instead of configured in the backend. Performance is also not great and lacks effective caching mechanisms. Review collected by and hosted on G2.com.

AP
Arun P.
Enterprise (> 1000 emp.)
"Powerful Content Management System for Enterprises"
4.5/5
What do you like best about Optimizely Content Management System?

Optimizely Content Management system is one of the best Enterprise-grade Content Management Systems I ever used. It has good approval flows and can easily manage good experiences while working with big Enterprises. It built on .Net, and Azure makes things easier for more prominent firms. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

As a user, I never experienced anything wrong with Optimizely. Pricing can be expensive, but It can bring a lot of value for Enterprises. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content...

Hi Arun,

Thanks for leaving us a review! We love to hear that you're loving Optimizely CMS for your enterprise-level business and that you haven't faced any issues yet. If you happen to ever run into any problems or have any suggestions on how we could improve your user experience, please don't hesitate to reach out to your Customer Success Manager or you can leave us a message at reviews@optimizely.com.

Verified User in Higher Education
AH
Verified User in Higher Education
Mid-Market (51-1000 emp.)
"The perfect CMS for a marketing department"
4/5
What do you like best about Optimizely Content Management System?

For the proper use, this CMS can be a handy tool. It excels at taking ideas from a marketing department or employee and turning that into an actual website. It's very straightforward to use. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

The environment lacks customization - it seems to be meant to give a quick result with minimal fuss. However, it does excel at the mobile experience. It's worth using for that aspect alone! Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content...

Hi There,

Thanks for taking the time to leave us a review. It's great to hear that your marketing department is finding our tool user friendly. We ask that you share your feedback on how we could improve Optimizely CMS directly with your Customer Success Manager or you can leave us a message at reviews@optimizely.com and we'll connect you with the right people.

Peter B.
PB
Peter B.
Solution Architect, Digital
Enterprise (> 1000 emp.)
"Optimizely is the leading enterprise CMS"
5/5
What do you like best about Optimizely Content Management System?

Based on c#.Net

Security penetration tested every release

Excellent support from Optimizely

Leading edge features and integration with experimentation and personalisation Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

This is a required field and there isn't too much I can say that I dislike Optimizely Content Management System other than it's not open source however if it was it wouldn't be as feature rich. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content...

Hi Peter, Thanks for leaving us a review for our CMS. It's great to hear that you're loving it! Please feel free to reach out to us through your CSM or reviews@optimizely.com if you ever have any questions or need support in the future.

TE
Tommy E.
Mining & Metals
Small-Business (50 or fewer emp.)
"Easy to use and expand on"
3.5/5
What do you like best about Optimizely Content Management System?

Its an easy to understand system with good overview and many easy ways to expand and build on your current system. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

It can sometimes be a tad bit on the slow side. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content...

Hi Tommy,

Thanks for leaving us a review, it's great to hear your feedback on Optimizely CMS. We're happy that it's working well for you! If you ever have any questions or suggestions on how we can improve our services, please let your Customer Success Manager know, or you can leave us a message at reviews@optimizely.com.

Verified User in Information Technology and Services
AI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"My favorite for 10+ years!"
5/5
What do you like best about Optimizely Content Management System?

It's user-friendly for developers and editors, has an excellent community, good technical support, new headless features, great ecosystem! Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

I wouldn't say I like that they changed their name from Episerver to Optmizely, and that the experimentation part of Optimizely gets too much attention. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content...

Hi There,

Thanks for taking the time to leave us a review! It's great to hear that you're a longtime user of Optimizely CMS and you've always found it as user friendly. If you have any feedback into how we can improve your user experience or any questions, please connect directly with your Customer Success Manager, or you can leave us a message at reviews@optimizely.com and we'll get you to the right people.

CW
Calvin W.
Small-Business (50 or fewer emp.)
"Easy to use with an excellent customer service"
4.5/5
What do you like best about Optimizely Content Management System?

It is very intuitive to use, the dashboards are visually on a very good level as well. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

That I needed the customer service to change the E-Mail adress. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content...

Hi Calvin,

Thanks for leaving us a review! We love to hear that you've been having a smooth user experience with our CMS. If you ever need assistance or have any product feedback, please feel free to discuss with your Customer Success Manager or you can reach out to us at reviews@optimizely.com and we'll share with the right people.

Verified User in Marketing and Advertising
CM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Best for large teams and enterprise-level"
4.5/5
What do you like best about Optimizely Content Management System?

Scalable and infinitely customizable for enterprise-level needs. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

Support is not as helpful or timely as it should be. Often requires back and forth and multiple levels of escalation. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content...

Hi There,

Thanks for leaving us a review! We're happy to hear that Optimizely CMS is fitting all your enterprise-level needs. We apologize for the issues you are facing with our support team and we ask that you let your Customer Success Manager know more on how we could improve your experience. You can also leave us a message at reviews@optimizely.com and we'll connect you with the right people.

VB
Viktor B.
Solution Architect
Enterprise (> 1000 emp.)
"It's all .net 6!"
4.5/5
What do you like best about Optimizely Content Management System?

Currently my main happiness is that we have gone from .net framework to .net 6. Besides the being on a modern platform with all technical benefits, it also attracts developers and reivigerates old "Episerver Veterans" Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

This only applies to the latest version, but there is a big issue with backwards compability in terms of functionality. A lot of things previously possible through Commerce Manager is now either not visible or available. This is a step back. Review collected by and hosted on G2.com.

Response from Emma Davis of Optimizely Content...

Hi Viktor,

It's great to hear that your highly satisfied with our CMS' switch over to .net 6! If you haven't already shared your feedback with us on how we can improve our latest product version, it would be great if you could let your Customer Success Manager know about your experience or you can leave us a message at reviews@optimizely.com.

Christine M.
CM
Christine M.
Arquitecto
Mid-Market (51-1000 emp.)
"Great Content Searching with unique SEO Capability."
4.5/5
What do you like best about Optimizely Content Management System?

Highly-functional content creation and content publication tools and the optimization tools are quite excellent and very useful reporting features. Content integration tools on Optimizely Content Management are effective and lead generation options are perfect. Review collected by and hosted on G2.com.

What do you dislike about Optimizely Content Management System?

None at all on this great management platform which was very easy on my first implementation and the features customization was easy also. Review collected by and hosted on G2.com.