--- title: Optimizely Content Management System Reviews meta\_title: 'Optimizely Content Management System Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 197 reviews by the users' company size, role or industry to find out how Optimizely Content Management System works for a business like yours. aggregate\_rating: rating\_value: 4.0 review\_count: 197 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Content Management url: https://www.g2.com/categories/content-management --- ### Optimizely Content Management System Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users value the **flexibility** of Optimizely CMS, enabling tailored designs and seamless integration for various needs. [(17 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623923&qs=pros-and-cons#reviews) Users find the **ease of use** of Optimizely CMS highly beneficial, allowing seamless operation without training. [(16 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1622672&qs=pros-and-cons#reviews) Users appreciate the **easy content management** of Optimizely CMS, benefiting developers and marketers alike with its intuitive interface. [(16 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1627162&qs=pros-and-cons#reviews) Users highly value the **intuitive interface and robust content management** capabilities of Optimizely CMS for seamless use. [(15 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1622650&qs=pros-and-cons#reviews) Users value the **powerful customization options** of Optimizely CMS, enhancing their website development and management experience. [(15 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1626464&qs=pros-and-cons#reviews) Users find the **initial learning curve** of Optimizely CMS quite challenging, especially for those unfamiliar with .NET. [(11 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1622921&qs=pros-and-cons#reviews) Users find the **licensing cost** of Optimizely CMS to be a significant barrier for smaller businesses and projects. [(9 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623548&qs=pros-and-cons#reviews) Users find the **learning difficulty** of Optimizely CMS challenging, particularly for new developers adapting to its complexities. [(9 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1980865&qs=pros-and-cons#reviews) Users find the **complexity of Optimizely CMS** challenging, especially for those without a strong technical background. [(6 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623570&qs=pros-and-cons#reviews) Users find the **developer challenges** cumbersome, often facing steep learning curves and requiring extensive customization efforts. [(5 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623123&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Optimizely Content Management System ##### 1. Flexibility Users value the **flexibility** of Optimizely CMS, enabling tailored designs and seamless integration for various needs. [ See 17 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623923&qs=pros-and-cons#reviews) See Related User Reviews ![Alyssa G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alyssa G.") AG Alyssa G. Enterprise (\> 1000 emp.) 4.5/5 "Easy to use with lots of customization opportunities" What do you like about Optimizely Content Management System? I find the CMS easy to navigate while also having many customizable features to enhance the usage of the system. As a web developer, not only is the C ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 4.5/5 "A powerful and feature-rich Content Management System with user-friendly design" What do you like about Optimizely Content Management System? What I like best about the Optimizely Content Management System is its powerful customization options. Below are other features that are noteworthy - ##### 2. Ease of Use Users find the **ease of use** of Optimizely CMS highly beneficial, allowing seamless operation without training. [ See 16 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1622672&qs=pros-and-cons#reviews) See Related User Reviews ![Paul d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Paul d.") PD Paul d. Enterprise (\> 1000 emp.) 4.5/5 "Optimizely CMS, from content management to marketing workflow engine." What do you like about Optimizely Content Management System? I have been using Optimizely CMS from 2006 and have seen it grow through all the years. The last few years its effectiveness has increased due to bein ![Alyssa G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alyssa G.") AG Alyssa G. Enterprise (\> 1000 emp.) 4.5/5 "Easy to use with lots of customization opportunities" What do you like about Optimizely Content Management System? I find the CMS easy to navigate while also having many customizable features to enhance the usage of the system. As a web developer, not only is the C ##### 3. Features Users appreciate the **easy content management** of Optimizely CMS, benefiting developers and marketers alike with its intuitive interface. [ See 16 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1627162&qs=pros-and-cons#reviews) See Related User Reviews ![Kevin J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kevin J.") KJ Kevin J. Enterprise (\> 1000 emp.) 4.5/5 "Optimizely CMS is great on after sales services, amazing support for CMS developers" What do you like about Optimizely Content Management System? Easy to develop, integration of PIM and DAM are seemless ![Paul d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Paul d.") PD Paul d. Enterprise (\> 1000 emp.) 4.5/5 "Optimizely CMS, from content management to marketing workflow engine." What do you like about Optimizely Content Management System? I have been using Optimizely CMS from 2006 and have seen it grow through all the years. The last few years its effectiveness has increased due to bein ##### 4. Content Management Users highly value the **intuitive interface and robust content management** capabilities of Optimizely CMS for seamless use. [ See 15 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1622650&qs=pros-and-cons#reviews) See Related User Reviews ![Yuri M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yuri M.") YM Yuri M. Mid-Market (51-1000 emp.) 5.0/5 "World Class Product" What do you like about Optimizely Content Management System? We’ve been using Optimizely CMS since 2021. This is a world-class product. It’s highly recommended for other enterprises and corporations, thanks to i ![Paul d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Paul d.") PD Paul d. Enterprise (\> 1000 emp.) 4.5/5 "Optimizely CMS, from content management to marketing workflow engine." What do you like about Optimizely Content Management System? I have been using Optimizely CMS from 2006 and have seen it grow through all the years. The last few years its effectiveness has increased due to bein ##### 5. Customizability Users value the **powerful customization options** of Optimizely CMS, enhancing their website development and management experience. [ See 15 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1626464&qs=pros-and-cons#reviews) See Related User Reviews ![Alyssa G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alyssa G.") AG Alyssa G. Enterprise (\> 1000 emp.) 4.5/5 "Easy to use with lots of customization opportunities" What do you like about Optimizely Content Management System? I find the CMS easy to navigate while also having many customizable features to enhance the usage of the system. As a web developer, not only is the C ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 4.5/5 "A powerful and feature-rich Content Management System with user-friendly design" What do you like about Optimizely Content Management System? What I like best about the Optimizely Content Management System is its powerful customization options. Below are other features that are noteworthy - ### 5 Cons or Disadvantages of Optimizely Content Management System ##### 1. Learning Curve Users find the **initial learning curve** of Optimizely CMS quite challenging, especially for those unfamiliar with .NET. [ See 11 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1622921&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 4.5/5 "A powerful and feature-rich Content Management System with user-friendly design" What do you dislike about Optimizely Content Management System? Some of the things I didn't like as much about Optimizely Content Management System are as below - initial learning curve - licensing cost - occasi ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 5.0/5 "Balancing Usability and Complexity in Optimizely CMS" What do you dislike about Optimizely Content Management System? 1. For developers unfamiliar with .NET, the learning curve is steep—especially when customising or extending functionality. 2. Licensing and infras ##### 2. Expensive Users find the **licensing cost** of Optimizely CMS to be a significant barrier for smaller businesses and projects. [ See 9 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623548&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 4.5/5 "A powerful and feature-rich Content Management System with user-friendly design" What do you dislike about Optimizely Content Management System? Some of the things I didn't like as much about Optimizely Content Management System are as below - initial learning curve - licensing cost - occasi ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 5.0/5 "Balancing Usability and Complexity in Optimizely CMS" What do you dislike about Optimizely Content Management System? 1. For developers unfamiliar with .NET, the learning curve is steep—especially when customising or extending functionality. 2. Licensing and infras ##### 3. Learning Difficulty Users find the **learning difficulty** of Optimizely CMS challenging, particularly for new developers adapting to its complexities. [ See 9 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1980865&qs=pros-and-cons#reviews) See Related User Reviews ![Paul d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Paul d.") PD Paul d. Enterprise (\> 1000 emp.) 4.5/5 "Optimizely CMS, from content management to marketing workflow engine." What do you dislike about Optimizely Content Management System? The real power of the Optimizely CMS is leveraged in the newest version, which requires an upgrade for many existing users to a different format. Look ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 5.0/5 "Balancing Usability and Complexity in Optimizely CMS" What do you dislike about Optimizely Content Management System? 1. For developers unfamiliar with .NET, the learning curve is steep—especially when customising or extending functionality. 2. Licensing and infras ##### 4. Complexity Users find the **complexity of Optimizely CMS** challenging, especially for those without a strong technical background. [ See 6 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623570&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 5.0/5 "Balancing Usability and Complexity in Optimizely CMS" What do you dislike about Optimizely Content Management System? 1. For developers unfamiliar with .NET, the learning curve is steep—especially when customising or extending functionality. 2. Licensing and infras ![Rob F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rob F.") RF Rob F. Enterprise (\> 1000 emp.) 4.0/5 "Highly flexible platform" What do you dislike about Optimizely Content Management System? Development of new functionality can be slow and expensive, there are very few out of the box plug ins that can be simply turned on without significan ##### 5. Developer Challenges Users find the **developer challenges** cumbersome, often facing steep learning curves and requiring extensive customization efforts. [ See 5 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623123&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.0/5 "Good night sleep" What do you dislike about Optimizely Content Management System? The technical support especially the developer side can be improved. ![Stephen Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stephen Y.") SY Stephen Y. Enterprise (\> 1000 emp.) 4.0/5 "User-Friendly CMS" What do you dislike about Optimizely Content Management System? its steep learning curve, especially for new users or smaller teams without dedicated developers. ![Verified User in Computer Networking](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Networking") UC Verified User in Computer Networking Small-Business (50 or fewer emp.) 8/26/2024 "Best user experience" 4/5 What do you like best about Optimizely Content Management System? The main user experience and how it is easy to manage the content. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? It is very user to navigate but sometimes the contents are more and difficult to understand. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? The optimizely content management system is solving the user problems which is helpful to use the system more efficiently and make the best use of it Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Education Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Education Management") UE Verified User in Education Management Small-Business (50 or fewer emp.) 8/6/2024 "Advanced web building capabilities" 4.5/5 What do you like best about Optimizely Content Management System? I love the bespoke model that you can use through this system. Things like setting up audiences and the AI support are great! Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? It's too expensive for a solo entrepreneur such as myself. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? I love the ability to build a customized website, especially because I don't have coding skills. This system helps me do just that. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite MB Matt B. Marketing Specialist Mid-Market (51-1000 emp.) 11/14/2023 "Great content management system" 4/5 What do you like best about Optimizely Content Management System? Personalization, Data driven decision making, intergration with experimentation, A/B testing of content, scalability and performance and the user-friendly interface! Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? Cost is the only downside, however, it is competitive based on other enterprise-level CMS platforms. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? content opimization - allows you to test and refine various elements of our website (i.e. headlines, call to action buttons, images, etc) personalization - easy to use implementation of personalized content based on user preferences, user behaviour and demographics to ensure content is most tailored to our target customers. data-driven decision making - easy to conduct experimentation and provide helpful insights about what content performs best and what does not perform best. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Information Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Services") UI Verified User in Information Services Small-Business (50 or fewer emp.) 8/26/2024 "Content management made easy!!!!!" 4/5 What do you like best about Optimizely Content Management System? It has potential to save loads of time in content management. Easy to view content in one place. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? Slight learning curve require but the design is very intuitive. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? Cluster free content management tool Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Mid-Market (51-1000 emp.) 12/13/2023 "Review of Optimizely content management." 4.5/5 What do you like best about Optimizely Content Management System? To be honest,beginners may find Optimizely's interface to be a little confusing at first.It is quite strong,but it requires practice and commitment to learn all of its nuances. It can seem like putting together a complicated IKEA bookcase to set up Optimizely.Developer intervention is often necessary for extensive customization,even though pre-built templates and integrations can facilitate the initial steps.There are so many configuration options that a novice could get lost. Optimizely,s support team are,when you can get through to them,enlightened and accommodating.But contacting them can be difficult due to lengthy wait times and a convoluted ticketing process.When you need to stop during a fast-paced ride,imagine that the repair manual is written in a foreign language and the mechanics are overworked. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? For testers like me , Optimizely's feature set is impressive,but its complexity hurts.Updates often break current tests,necessitating ongoing rework.Combining it with other tools can be challenging due to awkward APIs and incompatible workflows.It's as if we are constantly falling behind and hoping for greater steadiness and seamless connectivity.Its power unfortunately comes at the expense of tester sanity and agility. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? Tests conducted in the dark are over! By using A/B testing,I can precisely determine what works and what doesn't ,allowing me to optimize content for optimal impact.Imagine launching features with assurance,knowing that they supported by data-driven evidence. It works like magic to optimally personalize content,customizing each user's experience. A system that learns and adapts will result in fewer edge cases to test,more efficient workflows,and satisfied customers.Envision it as if i had a personal virtual assistant that is aware of every user's preferences, simplifying my workload. Review collected by and hosted on G2.com. Show More 12/16/2024 Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 8/6/2024 "Great for running A/B testing" 4/5 What do you like best about Optimizely Content Management System? It was easy to run website experiments to help with conversion rate optimization. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? Honestly didn't use it fully so didn't come across any limitations Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? Run A/B testing experiments on our website for conversion rate optimization Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Logistics and Supply Chain](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Logistics and Supply Chain") UL Verified User in Logistics and Supply Chain Enterprise (\> 1000 emp.) 4/25/2024 "Optimizely CMS Review" 4.5/5 What do you like best about Optimizely Content Management System? Optimizely makes it super easy to create a page. It makes really complex web features simple to use. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? The UX is hard to learn and at times can be a little clunky. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? Personalizing pages based on specific audiences Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller HW Halo W. Enterprise (\> 1000 emp.) 11/13/2023 "Optimizely is a dream CMS" 5/5 What do you like best about Optimizely Content Management System? Optimizely CMS makes managing dozens of department, agency, parks, rec centers, and other associated sites very easy! What could be an unmanageable mess is instead straightforward, streamlined, and simple. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? It makes all the other CMS systems I have used in the past look bad in comparison. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? It helps immensely with re-use of content, and also helps us manage a few hundred users and their distinct levels of permissions much more simply, Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Priyanka R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Priyanka R.") PR Priyanka R. Assistant Manager Mid-Market (51-1000 emp.) 9/9/2023 "BOON TO CONTENT MARKETING" 5/5 What do you like best about Optimizely Content Management System? We can easily customize our content. The user interface is very clean and simple to understand and navigate. Excellent service from their support team makes it more convinient to rely on them :) Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? They should revise the cost of this tool as it is very expensive for small business or who wants to start with something new. You must have hands on technical knowledge to use Otimizely CMS as it is complicated platform for people with no prior tech skills. Moving to optimizely from other Content management system can be hectic and time consuming. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? This platforms easily publish content on different digital channels saving a lot of time. This has helped us in increasing the sales by managing our products on e-commerce sites. This CMS easily detect problem and resolve them on priority. Review collected by and hosted on G2.com. Show More Response from Emma Davis of Optimizely Content... [Editedit](https://www.g2.com/survey_responses/optimizely-content-management-system-review-8585876/official_response/edit) Hi Jagannath, Thanks for leaving us a review on Optimizely CMS! It's great to hear that our product has been serving as a great solution for your team. Also, happy to hear about your positive customer service experience. We appreciate you sharing your insights on how we could improve your experience and ask that you also share these points directly with your Customer Success Manager. Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Prasanth G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Prasanth G.") PG Prasanth G. Product Manager Small-Business (50 or fewer emp.) 8/8/2023 "Perfect & Seamless CMS for Startups" 4.5/5 What do you like best about Optimizely Content Management System? 1. Can quickly do the page setup. Enables lot of customizations. 2. Drag-&-Drop feature is excellent & is the need of hour to swiftly & securely publish contents. 3. Support is great & approachable. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? 1. UI doesn't render quickly making it a lag to fetch the data. 2. Building through blocks is hard lot of friction to align the content with the images. 3. Lots of features make the user confused, better tutorial guides can help. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? We are an agile product and everyday we make some changes related to the product, features, news articles & pricing. As we are a small team we don't have a dedicated team who looks care of the CMS. Optimizely is jumping into the action to solve this as it's easy to use by anyone. Review collected by and hosted on G2.com. Show More Response from Emma Davis of Optimizely Content... [Editedit](https://www.g2.com/survey_responses/optimizely-content-management-system-review-8419523/official_response/edit) Hi Prasanth, Thank you for your detailed review on Optimizely CMS. It's great to hear that our platform is working well for your small business. If you haven't already, it would be great if you could share feedback on how we could improve your user experience with your Customer Success Manager. They will be able to pass your insights onto our product team so they can be taken into consideration for future product updates. 8/30/2023 Validated ReviewerIncentivizedSource: G2 invite ## Top-Rated Alternatives [ ![Umbraco](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Umbraco") Umbraco 4.5/5(1,011) ](https://www.g2.com/products/umbraco/reviews) [ ![Contentful](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Contentful") Contentful 4.3/5(327) ](https://www.g2.com/products/contentful/reviews) [ ![Sitecore Digital Experience Platform](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sitecore Digital Experience Platform") Sitecore Digital Experience Platform 4.1/5(661) ](https://www.g2.com/products/sitecore-digital-experience-platform/reviews) [ View All Alternatives ](https://www.g2.com/products/optimizely-content-management-system/competitors/alternatives) ##### Categories on G2 [Web Content Management](https://www.g2.com/categories/web-content-management)[WebOps Platforms](https://www.g2.com/categories/webops-platforms)[Headless CMS](https://www.g2.com/categories/headless-cms) ##### Explore More [What are the best public records management platforms for government agencies handling high-volume FOIA requests?](https://www.g2.com/discussions/what-are-the-best-public-records-management-platforms-for-government-agencies-handling-high-volume-foia-requests)[What is the highest-rated feature management software for product teams running controlled rollouts and beta tests?](https://www.g2.com/discussions/what-is-the-highest-rated-feature-management-software-for-product-teams-running-controlled-rollouts-and-beta-tests)[Best platforms for API monetization and usage tracking](https://www.g2.com/discussions/what-are-the-best-platforms-for-api-monetization-and-usage-tracking) [Which HR service delivery platforms support quick adoption by HR teams without requiring months of training or a dedicated implementation partner to get started?](https://www.g2.com/discussions/hr-service-delivery-which-hr-service-delivery-platforms-support-quick-adoption-by-hr-teams-without-requiring-months-of-tr-57d895c0-da2e-40ef-8abe-cf8baeba7ed5)[What release notes management solutions are most reliable based on reviews from users running long-term SaaS products?](https://www.g2.com/discussions/what-release-notes-management-solutions-are-most-reliable-based-on-reviews-from-users-running-long-term-saas-products%20)[Pros and Cons Details](https://www.g2.com/products/optimizely-content-management-system/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)