--- title: Optimizely Content Management System Reviews meta\_title: 'Optimizely Content Management System Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 197 reviews by the users' company size, role or industry to find out how Optimizely Content Management System works for a business like yours. aggregate\_rating: rating\_value: 4.0 review\_count: 197 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Content Management url: https://www.g2.com/categories/content-management --- ### Optimizely Content Management System Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users value the **flexibility** of Optimizely CMS, enabling tailored designs and seamless integration for various needs. [(17 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623923&qs=pros-and-cons#reviews) Users find the **ease of use** of Optimizely CMS highly beneficial, allowing seamless operation without training. [(16 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1622672&qs=pros-and-cons#reviews) Users appreciate the **easy content management** of Optimizely CMS, benefiting developers and marketers alike with its intuitive interface. [(16 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1627162&qs=pros-and-cons#reviews) Users highly value the **intuitive interface and robust content management** capabilities of Optimizely CMS for seamless use. [(15 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1622650&qs=pros-and-cons#reviews) Users value the **powerful customization options** of Optimizely CMS, enhancing their website development and management experience. [(15 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1626464&qs=pros-and-cons#reviews) Users find the **initial learning curve** of Optimizely CMS quite challenging, especially for those unfamiliar with .NET. [(11 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1622921&qs=pros-and-cons#reviews) Users find the **licensing cost** of Optimizely CMS to be a significant barrier for smaller businesses and projects. [(9 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623548&qs=pros-and-cons#reviews) Users find the **learning difficulty** of Optimizely CMS challenging, particularly for new developers adapting to its complexities. [(9 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1980865&qs=pros-and-cons#reviews) Users find the **complexity of Optimizely CMS** challenging, especially for those without a strong technical background. [(6 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623570&qs=pros-and-cons#reviews) Users find the **developer challenges** cumbersome, often facing steep learning curves and requiring extensive customization efforts. [(5 mentions)](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623123&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Optimizely Content Management System ##### 1. Flexibility Users value the **flexibility** of Optimizely CMS, enabling tailored designs and seamless integration for various needs. [ See 17 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623923&qs=pros-and-cons#reviews) See Related User Reviews ![Alyssa G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alyssa G.") AG Alyssa G. Enterprise (\> 1000 emp.) 4.5/5 "Easy to use with lots of customization opportunities" What do you like about Optimizely Content Management System? I find the CMS easy to navigate while also having many customizable features to enhance the usage of the system. As a web developer, not only is the C ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 4.5/5 "A powerful and feature-rich Content Management System with user-friendly design" What do you like about Optimizely Content Management System? What I like best about the Optimizely Content Management System is its powerful customization options. Below are other features that are noteworthy - ##### 2. Ease of Use Users find the **ease of use** of Optimizely CMS highly beneficial, allowing seamless operation without training. [ See 16 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1622672&qs=pros-and-cons#reviews) See Related User Reviews ![Paul d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Paul d.") PD Paul d. Enterprise (\> 1000 emp.) 4.5/5 "Optimizely CMS, from content management to marketing workflow engine." What do you like about Optimizely Content Management System? I have been using Optimizely CMS from 2006 and have seen it grow through all the years. The last few years its effectiveness has increased due to bein ![Alyssa G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alyssa G.") AG Alyssa G. Enterprise (\> 1000 emp.) 4.5/5 "Easy to use with lots of customization opportunities" What do you like about Optimizely Content Management System? I find the CMS easy to navigate while also having many customizable features to enhance the usage of the system. As a web developer, not only is the C ##### 3. Features Users appreciate the **easy content management** of Optimizely CMS, benefiting developers and marketers alike with its intuitive interface. [ See 16 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1627162&qs=pros-and-cons#reviews) See Related User Reviews ![Kevin J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kevin J.") KJ Kevin J. Enterprise (\> 1000 emp.) 4.5/5 "Optimizely CMS is great on after sales services, amazing support for CMS developers" What do you like about Optimizely Content Management System? Easy to develop, integration of PIM and DAM are seemless ![Paul d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Paul d.") PD Paul d. Enterprise (\> 1000 emp.) 4.5/5 "Optimizely CMS, from content management to marketing workflow engine." What do you like about Optimizely Content Management System? I have been using Optimizely CMS from 2006 and have seen it grow through all the years. The last few years its effectiveness has increased due to bein ##### 4. Content Management Users highly value the **intuitive interface and robust content management** capabilities of Optimizely CMS for seamless use. [ See 15 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1622650&qs=pros-and-cons#reviews) See Related User Reviews ![Yuri M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yuri M.") YM Yuri M. Mid-Market (51-1000 emp.) 5.0/5 "World Class Product" What do you like about Optimizely Content Management System? We’ve been using Optimizely CMS since 2021. This is a world-class product. It’s highly recommended for other enterprises and corporations, thanks to i ![Paul d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Paul d.") PD Paul d. Enterprise (\> 1000 emp.) 4.5/5 "Optimizely CMS, from content management to marketing workflow engine." What do you like about Optimizely Content Management System? I have been using Optimizely CMS from 2006 and have seen it grow through all the years. The last few years its effectiveness has increased due to bein ##### 5. Customizability Users value the **powerful customization options** of Optimizely CMS, enhancing their website development and management experience. [ See 15 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1626464&qs=pros-and-cons#reviews) See Related User Reviews ![Alyssa G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alyssa G.") AG Alyssa G. Enterprise (\> 1000 emp.) 4.5/5 "Easy to use with lots of customization opportunities" What do you like about Optimizely Content Management System? I find the CMS easy to navigate while also having many customizable features to enhance the usage of the system. As a web developer, not only is the C ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 4.5/5 "A powerful and feature-rich Content Management System with user-friendly design" What do you like about Optimizely Content Management System? What I like best about the Optimizely Content Management System is its powerful customization options. Below are other features that are noteworthy - ### 5 Cons or Disadvantages of Optimizely Content Management System ##### 1. Learning Curve Users find the **initial learning curve** of Optimizely CMS quite challenging, especially for those unfamiliar with .NET. [ See 11 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1622921&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 4.5/5 "A powerful and feature-rich Content Management System with user-friendly design" What do you dislike about Optimizely Content Management System? Some of the things I didn't like as much about Optimizely Content Management System are as below - initial learning curve - licensing cost - occasi ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 5.0/5 "Balancing Usability and Complexity in Optimizely CMS" What do you dislike about Optimizely Content Management System? 1. For developers unfamiliar with .NET, the learning curve is steep—especially when customising or extending functionality. 2. Licensing and infras ##### 2. Expensive Users find the **licensing cost** of Optimizely CMS to be a significant barrier for smaller businesses and projects. [ See 9 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623548&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 4.5/5 "A powerful and feature-rich Content Management System with user-friendly design" What do you dislike about Optimizely Content Management System? Some of the things I didn't like as much about Optimizely Content Management System are as below - initial learning curve - licensing cost - occasi ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 5.0/5 "Balancing Usability and Complexity in Optimizely CMS" What do you dislike about Optimizely Content Management System? 1. For developers unfamiliar with .NET, the learning curve is steep—especially when customising or extending functionality. 2. Licensing and infras ##### 3. Learning Difficulty Users find the **learning difficulty** of Optimizely CMS challenging, particularly for new developers adapting to its complexities. [ See 9 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1980865&qs=pros-and-cons#reviews) See Related User Reviews ![Paul d.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Paul d.") PD Paul d. Enterprise (\> 1000 emp.) 4.5/5 "Optimizely CMS, from content management to marketing workflow engine." What do you dislike about Optimizely Content Management System? The real power of the Optimizely CMS is leveraged in the newest version, which requires an upgrade for many existing users to a different format. Look ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 5.0/5 "Balancing Usability and Complexity in Optimizely CMS" What do you dislike about Optimizely Content Management System? 1. For developers unfamiliar with .NET, the learning curve is steep—especially when customising or extending functionality. 2. Licensing and infras ##### 4. Complexity Users find the **complexity of Optimizely CMS** challenging, especially for those without a strong technical background. [ See 6 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623570&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") C Verified User Enterprise (\> 1000 emp.) 5.0/5 "Balancing Usability and Complexity in Optimizely CMS" What do you dislike about Optimizely Content Management System? 1. For developers unfamiliar with .NET, the learning curve is steep—especially when customising or extending functionality. 2. Licensing and infras ![Rob F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rob F.") RF Rob F. Enterprise (\> 1000 emp.) 4.0/5 "Highly flexible platform" What do you dislike about Optimizely Content Management System? Development of new functionality can be slow and expensive, there are very few out of the box plug ins that can be simply turned on without significan ##### 5. Developer Challenges Users find the **developer challenges** cumbersome, often facing steep learning curves and requiring extensive customization efforts. [ See 5 mentions ](https://www.g2.com/products/optimizely-content-management-system/reviews?filters%5Bsentiment_snippet%5D=1623123&qs=pros-and-cons#reviews) See Related User Reviews ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Mid-Market (51-1000 emp.) 4.0/5 "Good night sleep" What do you dislike about Optimizely Content Management System? The technical support especially the developer side can be improved. ![Stephen Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stephen Y.") SY Stephen Y. Enterprise (\> 1000 emp.) 4.0/5 "User-Friendly CMS" What do you dislike about Optimizely Content Management System? its steep learning curve, especially for new users or smaller teams without dedicated developers. ![Christopher S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Christopher S.") CS Christopher S. Full Stack Engineer Mid-Market (51-1000 emp.) 7/7/2022 "Pretty good CMS tool" 3.5/5 What do you like best about Optimizely Content Management System? It is mostly straightforward to use and customizable. You can highly customize using code. As a developer, I use it to create new screen message and page templates that can be edited by others. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? I did not like the training material, yawn. The interface seems a bit clunky and outdated. I have not used other CMS solutions so I don't have others to compare to. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? It is a great way to pass off to the business tasks that are mundane and out of scope for a developer such as updating pages with new graphics, charts, wording etc. Review collected by and hosted on G2.com. Show More Response from Emma Davis of Optimizely Content... [Editedit](https://www.g2.com/survey_responses/optimizely-content-management-system-review-6824460/official_response/edit) Hi Christopher, It's great to hear that Content Cloud has been working well for you and your business! We also value learning about what our customers don't necessarily enjoy about their experience with Optimizely so that we can continue to improve user experience. Please share any feedback on how we can improve with your Customer Success Manager, or you can reach us at reviews@optimizely.com and we'll connect you with the right people. Thanks! Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.G2 Icon 5/3/2025 Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Electrical/Electronic Manufacturing](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Electrical/Electronic Manufacturing") AE Verified User in Electrical/Electronic Manufacturing Mid-Market (51-1000 emp.) 6/9/2025 "Great experience" 4.5/5 What do you like best about Optimizely Content Management System? I like the customization of the content authoring. The ability to integrate different systems so we can also use perks of other software to our website. I also like the support as it answers my query quickly Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? Our optimizely is slow and this is probably because we are still using the older version of optimizely Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? It helps us to reuse blocks for the content management and customization. It also help to integrate details and asset of our product Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Wholesale](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Wholesale") AW Verified User in Wholesale Mid-Market (51-1000 emp.) 4/21/2025 "Powerful system but could be more intuitive" 3.5/5 What do you like best about Optimizely Content Management System? The system of blocks and pages works well provide you need to have a good understanding of css/html. Promotions and personalisation are great additions. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? Relatively steep learning curve for a non technical person. Can be confusing sometimes and it’s easy to make a mess if you don’t keep everything very organised. Need more promotion types and it could do being a bit faster and less clunky to use. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? Gives us a lot of flexibility as we have a good in house skill set. Personalisation is very powerful and system of content blocks and page types works well. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Elaine H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Elaine H.") EH Elaine H. Guest Lecturer Small-Business (50 or fewer emp.) 4/22/2025 "it requires technical knowledge and developers to manage because it is a code- based PaaS platform." 2.5/5 What do you like best about Optimizely Content Management System? It comes with automatic renew CloudFlare SSL certification, convenient to manage certification. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? 1. Configuration and maintenance mostly code- based, hard to hand-over and long- term manage. 2. Limited built- in feature for enterprise level usage, for instance, doesn't come with Salesforce integration add-on. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? It has in- time alert when websites server perform down turn. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Kevin J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kevin J.") KJ Kevin J. Senior Lead Web Developer Enterprise (\> 1000 emp.) 5/22/2025 "Optimizely CMS is great on after sales services, amazing support for CMS developers" 4.5/5 What do you like best about Optimizely Content Management System? Easy to develop, integration of PIM and DAM are seemless Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? Search engine Optimizely FIND can be improved Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? Optimizely CMS solves our problem on generating Product Detail Pages with almost complete locale variations through the product catalog Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") AI Verified User in Information Technology and Services Enterprise (\> 1000 emp.) 6/11/2025 "CMS Feedback" 3.5/5 What do you like best about Optimizely Content Management System? This is a very easy to learn CMS. But it's not very good looking on lower version. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? It is very hard to navigate if the web page is complex and large. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? Localizing pages are super easy to do in Optimizely. If there are no different content on the page from the parent page, it's just a page duplication. Saves a lot of time. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Stephen Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Stephen Y.") SY Stephen Y. Technical digital marketing manager Enterprise (\> 1000 emp.) 3/4/2025 "User-Friendly CMS" 4/5 What do you like best about Optimizely Content Management System? Optimizely CMS is a powerful and flexible system that makes it easy for our digital team to mange our site and optimise digital experience Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? its steep learning curve, especially for new users or smaller teams without dedicated developers. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? Optimizely CMS solves challenges related to content management Review collected by and hosted on G2.com. Show More 4/30/2025 Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Enterprise (\> 1000 emp.) 6/11/2025 "Game changer for webpage developer - Optimizely" 4.5/5 What do you like best about Optimizely Content Management System? I like how I can explore the tool easily and use it for my daily tasks. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? Loading time and limited back-end coding. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? It solves the way how you can create a page faster, and it is user-friendly. It is benefiting in a way that I am able to publish a page with only basic HTML knowledge as it is very user-friendly. Review collected by and hosted on G2.com. Show More 6/13/2025 Current UserValidated ReviewerIncentivizedSource: Seller invite KJ Kevin J. Product Manager, Vertiv.com Enterprise (\> 1000 emp.) 3/5/2025 "Optimizely CMS, A Developer’s Perspective" 4.5/5 What do you like best about Optimizely Content Management System? It's the most organized and intuitive CMS I've ever used and developed Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? Pricing is on the higher side but it is only fair Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? Complex Content Management, we at Vertiv offers our product in different regions across the globe. Different regions has different content preference. Using Optimizely, it solves our problems with it's wide language variations and customizability for our content to be managed and publish to cater specific preferences per country/region Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Insurance](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Insurance") AI Verified User in Insurance Small-Business (50 or fewer emp.) 4/21/2025 "Excellent System" 4.5/5 What do you like best about Optimizely Content Management System? I love the flexibility of the Optimizely CMS system. It allows us to customize the system to fit out needs. Custom Support is amazing and gets back to us very fast. Review collected by and hosted on G2.com. What do you dislike about Optimizely Content Management System? Right now the main thing I don't like is the tracking capability of the system. We are trying to implement ODP into the system but I would think that this would be built in without needed to customize a lot of code. Review collected by and hosted on G2.com. What problems is Optimizely Content Management System solving and how is that benefiting you? Flexibility in managing websites. Implementation with the Marketo platform. Custom CMS options. Review collected by and hosted on G2.com. 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