Commerce Connect is a PaaS e-commerce backend solution coupled with Optimizely's PaaS CMS to help e-commerce organizations, of any type, create highly customized websites and buying experiences with a two-in-one content and commerce solution. With Commerce Connect, customers can: -Manage content and commerce in one -Build unique, customer-centric brand experiences -Execute sales at global scale -Personalize content and promotions -Integrate 3rd party solutions for increased operational efficiency