I love that there are different types of user research studies that can be run all in one tool. Makes multiple rounds of research for the same project a breeze! Review collected by and hosted on G2.com.

Nothing, really! Maybe unmoderated user interviews would be a nice addition. Review collected by and hosted on G2.com.

I can customize adapte to different business needs, also offer seamless integration and work well with other tools. It gives Minimal downtime and consistent performance. Review collected by and hosted on G2.com.

Certain plans or features can be expensive for my businesses. And has Integration Limits, Not all third-party tools may integrate seamlessly. Also drawback in data output and analytics. Review collected by and hosted on G2.com.

For research methods I don't typically use, it is nice to have an abstracted UI for fast turnaround. Review collected by and hosted on G2.com.

The super abstracted UI makes it hard (or in some cases impossible) to customize tests. Review collected by and hosted on G2.com.

Optimal Workshop plays a crucial role in helping our organization scale research activities across different countries and languages. Its self-service features are particularly valuable, enabling even non-researchers to conduct studies with minimal training. This ease of use empowers teams to execute comprehensive research initiatives efficiently and effectively Review collected by and hosted on G2.com.

While Optimal Workshop offers valuable capabilities for scaling research across geographies, the platform is still evolving and currently lacks several advanced or complex survey functionalities. For example, it has limited logic customization, constraints in survey routing, and lacks deeper analytics tools. To remain competitive and meet the growing needs of researchers, it is essential that the platform accelerates its pace of feature development and expands its toolset more rapidly. Review collected by and hosted on G2.com.

Like I already mentioned in the title I found this Optimal tool as an exceptional and excellent tool for conduct our business research about our product, our studies, research using various research methods provided with optimal.

We can create our study customize it.

Testing different types prototype and insights methods available there to explore. Review collected by and hosted on G2.com.

Absolutely nothing to observe here and the amazing clean interface to call out. Review collected by and hosted on G2.com.

As a weekly user of OW, what I appreciate the most is the wide range of methodoloagies supported. Also, Ai summaries help distill reserach quickly. The reports almost write themselves now! Review collected by and hosted on G2.com.

I would appreciate the option for mixed methodology survyes. Also dure to pricing only a few team members manage surveys. Review collected by and hosted on G2.com.

Optimal Workshop is easy to use for tools like treejack tests and card sorting. The Figma prototype integration is a welcome addition but our requirements made it quite difficult to get it to work in practice. It is now a part of our regular workflow. The support given by the library of learning resources is excellent. Review collected by and hosted on G2.com.

Some features don't quite work as well as I'd like. The popups for collecting users did not work for us so we had to create our own in tag manager. Figma integration has a few bugs as animations can cause issues with the behaviour of prototype tracking. Review collected by and hosted on G2.com.

Very easy to use. Easy to share. Easy to show to my students how to use it. Easy to get key insights. New features added constantly. Review collected by and hosted on G2.com.

Pricing has changed lately and the new formula isn't as convenient as it used to be for freelancers. Not sure yet how A.I. really helps. Review collected by and hosted on G2.com.

Optimal is a very intuitive program that allows us to run studies easily. Review collected by and hosted on G2.com.

Tricky to organise projects into different folders and levels. Review collected by and hosted on G2.com.

You can do many types of tests with one tool. Review collected by and hosted on G2.com.

Some of the details of setting up the tests make things harder than they need to be. Review collected by and hosted on G2.com.