--- title: Optily Reviews meta\_title: 'Optily Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 10 reviews by the users' company size, role or industry to find out how Optily works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 10 scale: '5' date\_modified: '2026-06-04' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # Optily Reviews & Product Details Optily is a Shopify App for advertisers already investing a minimum of $1,000/mo in Google ads and Facebook ads. Our AI solution uses the latest technology to analyze and optimize your digital ads including shopping ads. Actionable insights and budget recommendations are delivered to your dashboard automatically for adsets and campaigns. Apply our smart recommendations in real-time, directly within your Shopify dashboard. We support Facebook, Instagram, Google and YouTube Ads with TikTok Ads coming soon. * * * Seller [Optily](https://www.g2.com/sellers/optily) Discussions [Optily Community](https://www.g2.com/products/optily-optily/discuss) Languages Supported English Overview by Kevin Stagg Show More ## Pricing Pricing provided by Optily. ### FREE Free Per Month ### ACCELERATE Free Trial Per Month [ View More Pricing Information ](https://www.g2.com/products/optily-optily/pricing) ## Top-Rated Alternatives [ ![BigSpy](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "BigSpy") BigSpy 4.6/5(651) ](https://www.g2.com/products/bigspy/reviews) [ ![wetracked.io](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "wetracked.io") wetracked.io 4.9/5(345) ](https://www.g2.com/products/wetracked-io/reviews) [ ![Amazon Sponsored Ads](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amazon Sponsored Ads") Amazon Sponsored Ads 4.3/5(75) ](https://www.g2.com/products/amazon-amazon-sponsored-ads/reviews) [ View All Alternatives ](https://www.g2.com/products/optily-optily/competitors/alternatives) ## User Insights Average based on 10 real user reviews. [Log in to unlock pricing and user insights](/login) ![Adhish B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adhish B.") AB Adhish B. Support Officer - Operations Mid-Market (51-1000 emp.) 3/15/2024 "Optily Review" 3.5/5 What do you like best about Optily? Optimal Ads management. Flexibility in ad sense whether it is facebook or google ads as per my experience. Review collected by and hosted on G2.com. What do you dislike about Optily? Just Lack of automation. That is it. Headed in right way. Review collected by and hosted on G2.com. What problems is Optily solving and how is that benefiting you? Basically Advertising of content and products and its management. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Nikita R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nikita R.") NR Nikita R. Quality Assurance Analyst Enterprise (\> 1000 emp.) 11/1/2022 "Quality images with great optimisation" 4.5/5 What do you like best about Optily? I like how this app can compress the images without losing the quality of the images and save our time to upload the docs and images. Review collected by and hosted on G2.com. What do you dislike about Optily? It could be more user friendly when we are signing up for optily. It will increase the user experience on the tool. Review collected by and hosted on G2.com. What problems is Optily solving and how is that benefiting you? Optily helps me compress the images and able to use optily to make ads. It had been great experience to use the tool. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Consumer Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Consumer Services") UC Verified User in Consumer Services Small-Business (50 or fewer emp.) 12/13/2021 "Complete ad Managment for business" 5/5 What do you like best about Optily? Optily supports Facebook ads and googles ads that I am able to manage on a single platform which increases the performance of ads. I can manage and track ads according to revenue, ROI, engagement, and more. Review collected by and hosted on G2.com. What do you dislike about Optily? For using optily, you must need basic information on how to use Facebook ads or google AdWords. If they made this process of ad campaign easier with the help of the preview model then it is more user-friendly. Review collected by and hosted on G2.com. What problems is Optily solving and how is that benefiting you? I am able to create ads campaign and manage them all in one place. Once I connect google ads account and Facebook account then I am able to everything from Optily. Proud to use Optily. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Broadcast Media](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Broadcast Media") UB Verified User in Broadcast Media Small-Business (50 or fewer emp.) 4/4/2022 "Great for advertisements management" 4.5/5 What do you like best about Optily? Optily is a great starting point for any eCommerce business that wishes to better manage their ads. Not only is it easy to use, but it also offers the best quality of support. I like how it recommends ways to improve your ads across platforms such as Google or Facebook. Review collected by and hosted on G2.com. What do you dislike about Optily? There isn't much I disliked, but I feel it would be helpful if it had automated updates. Review collected by and hosted on G2.com. Recommendations to others considering Optily: It is really a great way to better mange your ads, especially if you are a just starting out in your business and are looking to improve your marketing strageties. Review collected by and hosted on G2.com. What problems is Optily solving and how is that benefiting you? Lack of proper ad management. Optily offers great insight into how your ads spend, which makes it easier to understand where and how your budget is spent. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Pallavi R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pallavi R.") PR Pallavi R. Senior Engineer Enterprise (\> 1000 emp.) 2/24/2022 "Optily review" 5/5 What do you like best about Optily? This is a good application which helps in advertisements management. Optily application manages all the application ads ina effecient way. I like the fact that how flexible the can be made as per user requiremtents Review collected by and hosted on G2.com. What do you dislike about Optily? Though optily application is very flexible in nature it requires human intereference in all its operations. It lacks automation. If we have the option to automate certain tasks in this applocation it would be very efficient. Review collected by and hosted on G2.com. What problems is Optily solving and how is that benefiting you? We use optily applocation to manage our advwrtisements. The coat involved in using optily is very reasonable which makes us to lean more towars this applocation than the rest in market. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Mayuri G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mayuri G.") MG Mayuri G. Purchasing Executive Mid-Market (51-1000 emp.) 12/8/2021 "Stay updated on your Advertisement spends!!" 3.5/5 What do you like best about Optily? Optily is very unique application which lets me calculate and stay updated on my spends on advertisements. It also have best features to control your budget on advertisements. Review collected by and hosted on G2.com. What do you dislike about Optily? Optily performance is very much upto the mark but it needs human intervention to update the details every time. So hoping to see more artificial intelligence in Optily. Review collected by and hosted on G2.com. Recommendations to others considering Optily: If you need to manager your budget more effectively then Optily is for you!! Review collected by and hosted on G2.com. What problems is Optily solving and how is that benefiting you? Optily is providing the best knowledge to our advertisement spends. Due to this we have got proper control and management over the advertisement budgets. Its very reliable so far. Due to its mobile support its very much handy to use. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Mark L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mark L.") ML Mark L. President Small-Business (50 or fewer emp.) 12/18/2021 "It is a simple and highly effective way to put pop up forms on a website" 5/5 What do you like best about Optily? I love how easy it is to modify a template and get a form up and running quickly. Review collected by and hosted on G2.com. What do you dislike about Optily? I wish they allowed for custom form design and a multiline text field. Review collected by and hosted on G2.com. Recommendations to others considering Optily: If you want an easy way to get email collection forms on your website, this is an effective tool. Review collected by and hosted on G2.com. What problems is Optily solving and how is that benefiting you? I am able to implement and deploy website email forms that look professional in minutes. Review collected by and hosted on G2.com. Show More 12/18/2022 Current UserValidated ReviewerIncentivizedSource: G2 invite ![Patrick G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Patrick G.") PG Patrick G. Raconteur Small-Business (50 or fewer emp.) 11/30/2021 "Decent for comparing ad performance, budget optimization" 5/5 What do you like best about Optily? I especially like that the fee structure is flat. With sometimes unpredictable ad scaling, a flat fee structure is a must for staying on budget. Review collected by and hosted on G2.com. What do you dislike about Optily? Optily doesn't necessarily do a lot that can't be done with an in-depth knowledge of the Google and Facebook ad ecosystems. What it does do is simplify and streamline the process of campaign management. Review collected by and hosted on G2.com. Recommendations to others considering Optily: Use Optily as a starting point for campaign management. Review collected by and hosted on G2.com. What problems is Optily solving and how is that benefiting you? Optily is a great all-in-one solution for managing Facebook and Google ads. The flat fee structure makes it valuable on day one. It's relatively inexpensive for campaign management. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Abhishek S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Abhishek S.") AS Abhishek S. Verification Engineer Small-Business (50 or fewer emp.) 1/27/2022 "Great application for managing advertisements" 4/5 What do you like best about Optily? Oplity helps I'm managing advertisement campaigns Review collected by and hosted on G2.com. What do you dislike about Optily? The user interface is not that easy. Need some time to get used to it Review collected by and hosted on G2.com. What problems is Optily solving and how is that benefiting you? I am using it to organize my advertisements Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Mid-Market (51-1000 emp.) 1/31/2022 "Smooth interface" 5/5 What do you like best about Optily? It had a very smooth interface and works best now Review collected by and hosted on G2.com. What do you dislike about Optily? It was a bit slow and not so engaging app Review collected by and hosted on G2.com. What problems is Optily solving and how is that benefiting you? Ad based cloud solutions. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ## Pricing Options Pricing provided by Optily. ### FREE Free Per Month ### ACCELERATE Free Trial Per Month ### STARTER Free Trial Per Month [ View More Pricing Information ](https://www.g2.com/products/optily-optily/pricing) ##### Categories on G2 [Other Digital Advertising](https://www.g2.com/categories/other-digital-advertising) ##### Explore More [What are the best energy management platforms for facilities reducing consumption across multi-site operations?](https://www.g2.com/discussions/what-are-the-best-energy-management-platforms-for-facilities-reducing-consumption-across-multi-site-operations)[Top onboarding tools for small business sales teams](https://www.g2.com/discussions/top-onboarding-tools-for-small-business-sales-teams)[Best AI image software for generating custom social media visuals at scale](https://www.g2.com/discussions/best-ai-image-software-for-generating-custom-social-media-visuals-at-scale) [What is the best way to track time for remote teams?](https://www.g2.com/discussions/what-is-the-best-way-to-track-time-for-remote-teams)[Best tools for multi-environment deployment automation](https://www.g2.com/discussions/best-tools-for-multi-environment-deployment-automation)[Top tools for optimizing cloud spend](https://www.g2.com/discussions/what-are-the-top-tools-for-optimizing-cloud-spend) [Show MoreShow Less](javascript:void(0);)